It's no secret that I struggled as a sole
Jon Clayton:practitioner in architecture.
Jon Clayton:I had nobody to bounce ideas off, making business decisions was hard,
Jon Clayton:and at times I felt incredibly lonely.
Jon Clayton:What I didn't realise at the time was that building a business
Jon Clayton:should really be a team sport.
Jon Clayton:Even if you're a freelancer or sole director of your own micro sized practice.
Jon Clayton:If you've ever felt the way that I did, the good news is that all
Jon Clayton:of those problems can be fixed.
Jon Clayton:You just need to surround yourself with the right people to support you.
Jon Clayton:Which is where the Architecture Business Club community comes in.
Jon Clayton:I'll reveal more about how it can help you.
Jon Clayton:In this episode of Architecture Business Club, the weekly podcast for
Jon Clayton:small firm founders who want to build their dream business in architecture
Jon Clayton:and enjoy more freedom, flexibility and fulfilment in what they do.
Jon Clayton:I'm John Clayton, your host.
Jon Clayton:I know that building an architecture business can feel hard, especially
Jon Clayton:if you're a sole practitioner.
Jon Clayton:The good news is that you don't have to do it alone.
Jon Clayton:Last year we launched our membership community to a
Jon Clayton:small group of founding members including architects, architectural
Jon Clayton:technologists and interior designers.
Jon Clayton:We meet online each week and occasionally in person to support
Jon Clayton:each other in building our businesses and to have some fun along the way.
Jon Clayton:On the 1st of March 2025, we are opening the doors to a
Jon Clayton:limited number of new members.
Jon Clayton:If you'd like to join this supportive group of like minded
Jon Clayton:professionals, now's your chance.
Jon Clayton:Just go to architecturebusinessclub.
Jon Clayton:com forward slash waitlist or click the link in the show notes and enter your
Jon Clayton:details so we can let you know when and how to join this incredible group.
Jon Clayton:And if you've got any questions, just email john, that's j o n
Jon Clayton:at architecturebusinessclub.
Jon Clayton:com.
Jon Clayton:Let's find out.
Jon Clayton:How being part of a community can help you and your business.
Jon Clayton:Hey everyone, thanks for tuning in today.
Jon Clayton:Today we're going to be talking about communities, specifically the
Jon Clayton:Architecture Business Club community.
Jon Clayton:But we're going to start by looking at communities in general.
Jon Clayton:I mean, we all know what a community is, but you may have heard or
Jon Clayton:been part of an online community.
Jon Clayton:Now the, the Cambridge Dictionary says that, a community is people living in
Jon Clayton:one particular area or people who are considered as a unit because of common
Jon Clayton:interests, social group, or nationality.
Jon Clayton:It's much the same for an online community.
Jon Clayton:Usually, rather than it being people living in the same place, it's usually
Jon Clayton:people that have got a shared interest.
Jon Clayton:Sometimes people online will talk about their community that they're growing, but
Jon Clayton:what they actually mean is their audience.
Jon Clayton:There is a difference between an online community and an online audience.
Jon Clayton:Key differences.
Jon Clayton:If you are part of an audience, you usually would only have access to
Jon Clayton:the content creator, or the person that is building that audience.
Jon Clayton:If you're part of a community, you also have access to the other members too.
Jon Clayton:So, as a listener to this podcast, you are part of my audience, but you may not
Jon Clayton:yet be part of my community, and that is a key difference between the two.
Jon Clayton:Why would you join a community?
Jon Clayton:Communities can give you a sense of belonging, support, they provide
Jon Clayton:opportunities to learn and to grow, give you access to a network of
Jon Clayton:like minded people, or the chance to contribute to a shared cause or mission.
Jon Clayton:And they can definitely improve your mental well being and fulfillment through
Jon Clayton:building some meaningful relationships.
Jon Clayton:So what is the Architecture Business Club community?
Jon Clayton:You might have heard me mention this a few times in previous
Jon Clayton:episodes over the last few months.
Jon Clayton:The moment we have a group of small business owners who are working in
Jon Clayton:and around the world of architecture.
Jon Clayton:So this is people like architects, architectural technologists, interior
Jon Clayton:designers, planning consultants.
Jon Clayton:Structural engineers are coming together to share knowledge, to support each other
Jon Clayton:and build their businesses together.
Jon Clayton:Our aim is to help you build your dream architecture business and
Jon Clayton:enjoy more freedom, flexibility and fulfilment in what you do.
Jon Clayton:And I believe being part of a community is a big part of doing that.
Jon Clayton:I mentioned in the intro that building a business, it's really a team sport.
Jon Clayton:So even as a freelancer, sole practitioner, or solopreneur, whatever
Jon Clayton:you prefer to call yourself, this really is something that you should
Jon Clayton:be looking to do with other people.
Jon Clayton:So what problems does the Architecture Business Club community solve?
Jon Clayton:Well, there's a few different things that this can solve for you.
Jon Clayton:So one of those problems is just not finding space and
Jon Clayton:time to work on your business.
Jon Clayton:This gives you a slot in your calendar where you work on your business,
Jon Clayton:which I think is very important.
Jon Clayton:Another problem is not having a sounding board to talk through your
Jon Clayton:ideas or to make business decisions.
Jon Clayton:This can be really difficult when you're working on your own.
Jon Clayton:So this is a really valuable thing about being part of a community.
Jon Clayton:Another problem is perhaps if you have a lack of experience or knowledge in
Jon Clayton:a particular area, or maybe a lack of experience or knowledge on how Other
Jon Clayton:practices and practitioners operate.
Jon Clayton:It can be really useful to find out and learn how other businesses do things.
Jon Clayton:There can be things that you can then apply in your own business.
Jon Clayton:And one of the big problems, I think, is loneliness and social isolation.
Jon Clayton:That it can feel Like a really lonely journey when you are building a
Jon Clayton:business on your own or you're simply working alone most of the time or
Jon Clayton:working from home, being your own boss.
Jon Clayton:That can feel quite lonely doing all of that on your own
Jon Clayton:and you really don't have to.
Jon Clayton:So why should you join the Architecture Business Club community?
Jon Clayton:Well it's an opportunity for you to make new connections
Jon Clayton:with other people like you.
Jon Clayton:to give you some prioritised time each week to work on your business
Jon Clayton:and to feel supported in what you do.
Jon Clayton:To also gain access to resources and trainings to help improve your business
Jon Clayton:and also to be part of something bigger.
Jon Clayton:A community of people like you all working towards a shared goal of having
Jon Clayton:an enjoyable, successful business in architecture built on your terms.
Jon Clayton:But Don't just take my word for it.
Jon Clayton:Here's what some of our founding members have had to say about their experience
Jon Clayton:of this exciting new community.
Jon Clayton:Here's Joe Wright of Joe Wright Architects sharing his experience of Architecture
Jon Clayton:Business Club's community group.
Joe Wright:Part of the reason that I've joined the group was I, I was
Joe Wright:looking at business development, I was looking at marketing, the we
Joe Wright:were have and have been and, and, and are relatively quiet work-wise.
Joe Wright:And I, I was just getting very anxious about it.
Joe Wright:And, and the, the kind of ups and downs of the just general, you know, the
Joe Wright:economy that we're so affected by that, that was the kind of the motivation.
Joe Wright:But the contrast, I think, to now, or the end of last year, even though
Joe Wright:the work trailed off a bit, is that I feel much more empowered.
Joe Wright:I felt that I needed something to help me focus.
Joe Wright:The idea of being able to bounce things off, so in a way, having
Joe Wright:your inputs of the guided, more CPD like things have been really good.
Joe Wright:But then to be able to kind of bounce ideas off and see what others are
Joe Wright:doing it helps you one Reflect back and understand think about what you're doing.
Joe Wright:But so obviously you can kind of You can get support from from others as well.
Joe Wright:So I mean, I found it really really valuable having a group of
Joe Wright:people You're kind of answerable.
Joe Wright:I've got a plan for what I want to do and that feels really awesome empowering.
Joe Wright:I think in terms of my, my kind of feeling about the business is
Joe Wright:a lot more positive than it was pretty, pretty jaded about it all.
Joe Wright:Now I'm kind of just a lot more excited about the business and the
Joe Wright:possibilities and feel as though I'm kind of more in control of it.
Joe Wright:I think it's been really, really good.
Jon Clayton:Here's Liz Morrell from Zing Interior Architecture talking through
Jon Clayton:some of the benefits she's experienced since joining our membership community.
Liz Murrell:And just struggling generally with business.
Liz Murrell:I didn't know what I was doing and I just need to make it work financially
Liz Murrell:and I just feel like I've got this little helping hands with the group and I think
Liz Murrell:what's good about it is the fact that we don't all live together near each
Liz Murrell:other so there's not that competition because then I'm a little bit more open.
Liz Murrell:When you suggested the group I thought yeah that's what I need because I just
Liz Murrell:feel quite lonely like in my business.
Liz Murrell:It has really helped me and um.
Liz Murrell:I would rave about it meeting you and the others, and I came away buzzing
Liz Murrell:because I just felt like, oh, there's other people like me, and it just gave
Liz Murrell:me a bit of a boost swapping ideas like from them to me and what they do.
Liz Murrell:And I think the most beneficial thing is just.
Liz Murrell:Having the chats with everyone, just knowing that there's other people like
Liz Murrell:me out there, it's a support network.
Liz Murrell:I just think it's really beneficial especially if you're working for yourself.
Liz Murrell:Two heads are better than one basically.
Liz Murrell:You can just get ideas from other people.
Liz Murrell:Socially it's good, it's good for your mental health to talk to other people
Liz Murrell:who are like minded and especially if you work alone at home like I do.
Liz Murrell:Yeah, beneficial.
Liz Murrell:I've learned a lot.
Liz Murrell:And also things that we've talked about, like the Building Safety Act, you know,
Liz Murrell:I didn't really know much about that, and when people mention these things,
Liz Murrell:I'll then go and research a bit more, and things like that are really helpful.
Liz Murrell:That's something that I can get from this group as well.
Jon Clayton:Here's Vlad Borislavov from Monochromo Design Studio explaining
Jon Clayton:what he's got out of Architecture Business Club's community so far.
Vlad Borislavov:In our initial, meeting before we started, I
Vlad Borislavov:was struggling quite a lot.
Vlad Borislavov:My main thing was, um, connection, the social, social networking.
Vlad Borislavov:And I was looking for something like this for a while, but most of the
Vlad Borislavov:services that I found, they were more like wanting to sell me things.
Vlad Borislavov:But with our sessions, it's quite different because there
Vlad Borislavov:is still a social element.
Vlad Borislavov:So, I'm really, really satisfied with this, this aspect that,
Vlad Borislavov:uh, the networking stuff.
Vlad Borislavov:And meeting some people in person was even better for me.
Vlad Borislavov:Now I feel more like, uh, that I have a community.
Vlad Borislavov:I'm part of a community, uh, in terms of work and hear other people's opinion,
Vlad Borislavov:what they struggled and how they find the solution, like real world examples.
Vlad Borislavov:So that was really helpful.
Vlad Borislavov:Your kind of a contribution, it's quite, quite big to the group
Vlad Borislavov:because you have lots of experience and, uh, give us some direction.
Vlad Borislavov:I can consider you like, uh, mentoring us.
Vlad Borislavov:I think that.
Vlad Borislavov:Can kind of contribute to your growth, like personal.
Vlad Borislavov:And because this is not only work, but, um, you know, personal growth.
Vlad Borislavov:The other thing is that not only the sessions, but the chat, this
Vlad Borislavov:is a valuable thing as well.
Vlad Borislavov:Cause during the week, you can simply just put their question or some thoughts
Vlad Borislavov:and other people, if they have the time, they can, they can answer and help
Vlad Borislavov:you, which is again, brings to the link of the, of the community and also is.
Vlad Borislavov:Like you have somebody all the time on your side that you can, you can rely on.
Vlad Borislavov:So it's kind of a sense of security.
Vlad Borislavov:That's another benefit.
Jon Clayton:So I've talked a little bit about what this community is,
Jon Clayton:what some of the benefits are, and you've heard a little bit from
Jon Clayton:some of those founding members.
Jon Clayton:But what is it that you get?
Jon Clayton:You know, what is actually included?
Jon Clayton:So, currently, we are running a weekly
Jon Clayton:session that's held on Zoom.
Jon Clayton:The sessions are varied throughout each month.
Jon Clayton:To date, we've had sessions on business planning, networking, group
Jon Clayton:discussions, and reviews and audits of members websites, and we've also
Jon Clayton:looked at their sales processes.
Jon Clayton:And we shall be introducing more training sessions with guest
Jon Clayton:experts, along with a number of other improvements based on member feedback.
Jon Clayton:You also get access to a chat group that is currently hosted on WhatsApp to stay
Jon Clayton:connected with all of the other members to continue the conversation after
Jon Clayton:group sessions to ask questions, to get feedback on your own ideas or support
Jon Clayton:when maybe you're feeling a bit stuck.
Jon Clayton:Once we outgrow that platform, we'll be moving it to another
Jon Clayton:more appropriate chat forum.
Jon Clayton:You get access to a member directory so you can connect
Jon Clayton:directly with other members.
Jon Clayton:We've shared interests to help each other out, to collaborate on
Jon Clayton:projects, or just to talk through something with someone that's at a
Jon Clayton:similar stage of business to you.
Jon Clayton:You could use it to connect with other members that use the same software,
Jon Clayton:maybe you both use Vectorworks or ArchiCAD, or to find a member to fill
Jon Clayton:a skills gap in your own practice.
Jon Clayton:We also have a shared resources library.
Jon Clayton:We've set up a shared drive online for members to share
Jon Clayton:resources with each other.
Jon Clayton:And this is also the place where you can access any resources
Jon Clayton:that we create for you throughout your time in this membership.
Jon Clayton:And there's more.
Jon Clayton:You also get access to meeting recordings and summaries.
Jon Clayton:So if you can't make one of our weekly group sessions, No problem.
Jon Clayton:Those sessions are recorded and they are stored in the cloud.
Jon Clayton:So just like on BBC iPlayer, you can catch up on what you've missed at any time.
Jon Clayton:This has also proved really useful following training sessions and deep
Jon Clayton:dives where we've covered so much in the hour that the sessions just
Jon Clayton:really warrant a re watch later.
Jon Clayton:And last but not least, in person meetups.
Jon Clayton:This is something I think that, moving forward, I think this is going to
Jon Clayton:be really important because whilst online communities are great, and
Jon Clayton:this is primarily an online community, we don't want to keep this online.
Jon Clayton:We want this to be in person as well.
Jon Clayton:the opportunity for members to meet in person.
Jon Clayton:We had our first in person meetup during London Build 2024,
Jon Clayton:where we met at a nearby pub.
Jon Clayton:We went and had some food, we had a few drinks and a few laughs,
Jon Clayton:and it was an absolute blast.
Jon Clayton:Like, myself and the other members, we had a really good evening, it was really cool.
Jon Clayton:We plan to run more meetups like that at least a few times each year.
Jon Clayton:At different locations around the UK, our next meetup, in person meetup, is
Jon Clayton:likely to be during Future Build 2025 in London, and I'll share more details
Jon Clayton:about that once it's been finalised.
Jon Clayton:And also, if there's enough demand, we may run a one day event later in the year.
Jon Clayton:So maybe by now you're thinking, this sounds intriguing, yeah, this sounds
Jon Clayton:good, I'd like to be part of this.
Jon Clayton:Probably the next question is, how much does it cost?
Jon Clayton:Let me just say, it doesn't cost as much as you might think.
Jon Clayton:We've intentionally kept the prices low, so that this community is accessible for
Jon Clayton:most business owners and freelancers.
Jon Clayton:But why join now?
Jon Clayton:What's so important about joining this community right now?
Jon Clayton:Well, as a new community we currently have fewer members.
Jon Clayton:So for now at least, you get more access to me, and as an early member, you
Jon Clayton:also get the chance to shape what this community becomes, so it best serves the
Jon Clayton:needs of you and of the other members.
Jon Clayton:I will also be running an in person evening social in London during the
Jon Clayton:first week of March 2025, so you can meet both me and your fellow members
Jon Clayton:in person, just days after joining, to get this off to a really great start.
Jon Clayton:So if you'd like to be part of this and apply to join, we'll be opening
Jon Clayton:the doors to a maximum of 10 new members on the 1st of March 2025.
Jon Clayton:Once those seats are filled, the doors will be closed again until further notice.
Jon Clayton:You might be wondering why we're doing this, and there's a genuine reason.
Jon Clayton:The reason is that It gives us time to then properly onboard
Jon Clayton:and settle in new members to give them a really great experience
Jon Clayton:before bringing in more members.
Jon Clayton:So that is what we're going to do.
Jon Clayton:It's going to be open for a short period of time.
Jon Clayton:Once we've got 10 members in, those doors will close.
Jon Clayton:You won't be able to join the community until such time that
Jon Clayton:those members are settled in.
Jon Clayton:So to make sure that you have a chance of securing one of those ten seats,
Jon Clayton:just go to ArchitectureBusinessClub.
Jon Clayton:com forward slash waitlist or click the link in the show
Jon Clayton:notes and enter your details.
Jon Clayton:And if we think that you're a good fit, I'll reach out to you personally
Jon Clayton:during the next few weeks to arrange a quick chat with you where I'll answer
Jon Clayton:any questions that you have and provide more information about how to join.
Jon Clayton:So if you haven't already done so, join the waitlist so you don't miss
Jon Clayton:out on this amazing opportunity.
Jon Clayton:time I chat with Beatrice Ronchetti about how to stand out on LinkedIn.
Jon Clayton:Thanks so much for listening to this episode of architecture business club.
Jon Clayton:If you liked this episode, think other people might enjoy it.
Jon Clayton:Or just want to show your support for the show.
Jon Clayton:Then please leave a glowing five-star review or rating wherever you listen
Jon Clayton:to podcasts, it would mean so much to me and makes it easier for new
Jon Clayton:listeners to discover the show.
Jon Clayton:And if you haven't already done, so don't forget to hit the subscribe button.
Jon Clayton:So you never miss another episode.
Jon Clayton:If you want to connect with me, you can do that on most social media
Jon Clayton:platforms, just search for at Mr.
Jon Clayton:John Clayton.
Jon Clayton:The best place to connect with me online, though is on LinkedIn.
Jon Clayton:You can find a link to my profile in the show notes.
Jon Clayton:Remember.
Jon Clayton:Running your architecture business.
Jon Clayton:Doesn't have to be hard and you don't need to do it alone.
Jon Clayton:This is architecture business club.