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Welcome to Podcast Answers, the show where we help, where I help you start and grow your

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podcast, answering any podcasting questions along the way. That's right. Today is no different.

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I am a little bit discombobbled today. I'm trying a few different things. I'm going live

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on Instagram, which is kind of new for me.

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Doing this with a beta version,

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not even beta, alpha version of Ecamm Live that supports both wide and tall format.

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It's a whole new thing.

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It's a new process for me.

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So if you caught the beginning of this video

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and it wasn't exactly professional, that's why it's because I have to start

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the whole Instagram live thing and it it's just interesting to do

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because I've never I've not done that in a while.

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So that's that's something that's going to be new.

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The other thing today is you can join us backstage

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at podcast answers dot com slash backstage.

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That'll get you into our zoom meeting where we have

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can just hang out and do other other fun stuff, other zoom stuff.

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Just kind of hang out with us.

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The other thing is we do have our phone line open today.

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That number is five seven four five zero one four nine four five.

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and that gets you right to the studio. You can call you can talk 574-501-4945 is our

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phone number that you can call in live to the studio right now. And if you're not watching

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us live, you can leave us a voicemail because later it'll let you leave a voicemail. But

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right now, right now that comes to the studio, you can join us live. You can have a lot of

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fun with us because we are live. We are going to be talking today about Apple podcasts.

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That's right.

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We're talking about something new that Apple podcast has done to allow us to create chapters

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and links.

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And that's something that's a little bit new for at least for Apple podcast.

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You could before do Apple podcast, you could do chapters if you I believe you could do

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chapters if you could.

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No, no, no, you could not.

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Maybe if you added in the RSS or in the MP3 tag, yes, you could.

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But now they're allowing you to do it.

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Actually, no, they're not.

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This is all new, all new.

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Forgive me, there's all sorts of apps do different things with the chapters.

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And so Apple podcast is now going to allow you to to do podcast chapters in their chapters.

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So it's chapters isn't anything that's really new.

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We've had it for a while.

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you could put them in your MP3 file.

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And what would happen is it would show up and you can.

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Some people may think of it as skipping your content.

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People sometimes you may think, hey, I don't want chapters because

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it's going to allow people to skip my content and skip

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what I'm actually wanting them to hear.

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But if you think about it, that's yes, it's going to allow them to skip.

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It's going to allow them to skip. But.

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At what point, like if it's something specific content,

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And especially if you're gonna be doing a long podcast,

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a long format where you're talking about

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lots of different topics or subjects or whatever,

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if people are only interested in topic Y,

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then why make them listen through X, Y, and Z?

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Let them skip to that point.

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And so what I've done, and again,

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the thing about that is they can skip around

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and then maybe they're gonna skip my ads that are in there.

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Well, yes, and they may do that anyways

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because they can skip, they can push the 30 second forward

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thing and skip your ads really easily.

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So what I do to kinda combat that is I just put my ad

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right at the beginning of my chapter,

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so if they're gonna be listening to that chapter,

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they're gonna at least hear that starting out.

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Now, again, how you can provide chapters.

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So the cool thing about the way that Apple Podcast

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is implementing this is kind of the same way

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that they did with transcripts.

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So if you don't know,

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transcripts have been around for a while.

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The podcast 2.0 podcasting 2.0 has allowed you to create transcripts and chapters.

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And this is nothing really new and even even links to it.

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This is nothing really new.

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But what Apple is doing is kind of the same thing that they did with the Apple podcast

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transcripts is if you don't provide one via the podcast tag in your RSS feed, then they're

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going to generate one for you.

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Now just like that, you can opt out of that.

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So I'll talk about that in a little bit.

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But if you decide you don't want them to automatically generate chapters for you, then you can you

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can go ahead and opt out of that.

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Now I'm interested to see how these chapters work.

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You know, for me, I usually put chapters in at like an intro.

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So if you're looking at this podcast, usually it's introduction kind of where I'm doing

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the little beginning part where I'm talking about the live backstage, which you can go

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to at podcast answers dot com slash backstage or our voicemail number five seven four five

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zero one four nine four five, which at the moment takes you live into the studio if you

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want to hear that live. But I want to join us live and be able to call into the studio.

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But and then I have one for the main content and then kind of one as I'm wrapping up with

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the last thing, you know. So it's not super helpful necessarily for a podcast like this,

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but we're we're if there's a podcast where you're talking about lots of different things

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and you chapter those out, that can be helpful.

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So so so podcast Apple podcast, they're going to automatically generate

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a podcast or a transcript.

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They already do that for you.

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They're going to generate a chapter for you. There you go.

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And and they're going to allow you to stop that if you don't want.

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But you can also put your own in there and you can do this

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by a couple of different ways.

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You can provide in the episode description

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a time code like 00 colon 00 colon 00 and include.

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you're going to include at least three chapters.

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But if you do that, and presumably if you do a words

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on that same line, it's going to be the chapter title.

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I believe I could not find any good documentation in the Apple podcast

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documentation about how to title your chapters.

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But it did say, like, put your timestamp in there is 00 colon 00 colon 00.

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And then you have to have one at the very beginning

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and then include at least three chapters.

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You can also include it in your RSS tag with a podcast colon chapters tag

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and a lot of podcast hosts support this.

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I know captivate the one that I love and the one that I suggest

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allows you to go ahead and put put that in really easily,

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right in their their interface.

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And if you want to check out captivate, you can go to podcast answers

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dot com slash captivate, and that will take you to the

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the area where you can check out captivate.

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But so you can either do that in your RSS.

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Feed with the podcast chapters tag or in the metadata.

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I do three tag, which is that's that's been around forever.

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That doesn't allow you to do any links in there.

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The nice thing about Apple podcasts, the way that they're doing it,

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as well as the podcast answers podcast answers.

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Wow. Podcasting two point O is doing it as you can.

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is you can have links in there.

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So if you go into the chapters

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and you see want to link out to something, you can link out to it

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and then easily be able to go in there and and

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and and link out to something different.

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Now, what the nice thing about doing it in your RSS tag,

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as well as your description,

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as you can go back in and edit it really easily.

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If you're just doing chapters in your ID three tags,

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You do that on your computer before you upload to your media host.

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And so by doing that, if you needed to add a chapter

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or remove a chapter or whatever, change any chapters,

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let's say you spelled it wrong, you're going to need to edit that file again,

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re upload it again, and then go from there.

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The podcasting 2.0 way of doing it with a podcast colon

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chapters tag is you're linking out to an external file

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so you can edit that file at any point.

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You can go back into your podcast host and say,

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Actually, I want to add a chapter right here and you can have it put in there.

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And it's super easy. And then the next time people listen to it,

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there's going to be more chapters in there. So it's a really genius way of adding

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chapters into your your podcast. So that's the way that I would suggest doing it.

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If you can is do it in your your your media host. And again, if you're if you're using

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something like Captivate, which is the web, the podcast host that I use, you can go ahead and

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and really easily right in their interface, edit those those chapters.

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Now, one of the things that that Apple podcast is saying

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that you should be doing is you should be including at least three chapters to.

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So that way that that it makes it worth it for the people.

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And I don't know if that's a limit.

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And again, I don't know.

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Some of the stuff is kind of yet to be seen with Apple podcast.

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So I don't know if you're able to go in and I think it probably pulls the file

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again, updates the chapters that they have for you.

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But they say limit also to no more than six per hour.

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So we'll have at least three chapters, but no more than six per hour,

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because I think that they're saying that that's too many for people to

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to follow through.

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They also say keep chapters no shorter than two minutes.

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So you should at least have a two minute

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chapter in there to make it worth it for people to go in and select that.

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They say use title casing, so in other words, just like you'd put your caps

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in in every beginning of every word, they say the best case

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is using title casing. Now, again, this is just Apple's Apple's rule, Apple's style guide.

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So they're saying do this and also spell out numbers. So if you're going to be saying something

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about six, then you're going to want to put S.I.X. If you're saying six, seven, then you're

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going to say S.I.X. as E.V.E. And yes, I did six, seven. So you're you're welcome. Now,

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the other thing that is kind of cool is what they're saying is if they're auto generating

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for you, you can download a text file with chapter titles and timestamps that they're

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creating. So you can go ahead and use that. Download it so you have it. You can also then

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use it for whatever repurpose if you want to put it into. Let's say you're using the

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same audio for YouTube. You can go ahead and put that in your YouTube description and have

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YouTube then use those same chapters that Apple podcast created. Now you can turn this

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this off in the Apple podcast connect. And this is just for the automated ones. So you

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can uncheck that and it's going to take out anything. It won't actually then create or

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display any automated chapters that they're creating for you. Uh, so, so that way, I,

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again, I don't know the quality of these chapters. They may do too many, too few, cause you don't

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really have control of them. They just do them on their own. But from the captioning

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transcripts that they do, they do a pretty decent job. And so, so for me, I think I would

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leave them on. Most of the time, I'm automatically creating chapters anyways in my things in

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my episodes, but not most.

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So some people that aren't and so you can you can turn this off if you want for the

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auto generated ones. And again, if I would actually skip a day, then it would be OK because

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it would go ahead and actually create those for me. They say for troubleshooting, you

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need to have the transcripts turned on, too. So if you've turned the automatic transcripts

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off on your podcast or can't create a transcript for your podcast episode, then it will not

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chapters for this. It's going to be doing that based on that transcript that it generates from

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the audio. They also say episodes shorter than 10 minutes won't have chapters involved in them.

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So that's good to know. Right now, I'm just over 12 minutes in this episode. But it if I was under

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10 minutes and they're not going to automatically generate chapters now again, I'm assuming that if

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you're producing your own episode and you're producing your own files, then it is going to

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actually go ahead and honor that fact that you're putting those in there. But I think it's just

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automatically generate chapters for podcast episodes

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that are under 10 minutes.

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They also say trailers will not have chapters

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as well as private feeds too.

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So if you have your own private feeds in there,

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they're not gonna generate 'em.

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It's only gonna be things that are gonna be in podcasts

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connect in Apple for public distribution.

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Now, the next thing that we're gonna be talking about

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that they have produced is what's called timed links.

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time links are essentially ways that it can pop up on screen and have a link for this.

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Now, before you get to giddy and excited about this, there's some shortcomings for this.

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So you can they'll automatically generate them for you, which again, you can turn off.

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And I think that I would probably turn this off. Or you can do links in your chapters.

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So I would say that they could.

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The reason I say you may want to turn them off is it's actually only going to generate

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links for things like Apple Books, Apple Music, Apple Maps, News, Apple News, Apple Podcasts,

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Sports, Stocks, TV and Shazam.

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So all of the suite of things that Apple Podcasts creates or Apple creates is what you're going

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to be able to link to is you won't be able to link to other things in in there.

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So you can provide the links yourself

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by adding them into this description

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just like you did with the chapters.

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You're gonna put a timestamp and a link,

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and again, it's gonna have to be links

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to Apple products, Apple things.

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They will not put those popping up automatically

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in your Apple Podcast when you're using

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any other link like that.

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Or the other way to put them in

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is to use the podcast colon chapters,

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like you're creating chapters,

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and then put a link to that service

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in the link to the chapter.

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So again, the Podcasting 2.0 standard

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allows you to create a chapter

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with a beginning time and a title,

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but it also allows you to put a link in there

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and that allows you to link out to anything you want.

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So if you're listening to another app,

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I like Castomatic.

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I really like Castomatic.

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I'm on iOS for my Apple,

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and I really like Castomatic.

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They're doing a lot of new things,

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a lot of things with the Podcasting 2.0 community,

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And I like those.

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And those links actually show up.

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You can link to anything in there.

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Apple Podcasts, again, you're gonna do the same way.

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You're gonna create a chapter,

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but you're going to put a link in there.

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But it's only gonna show up if you're linking out to,

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again, Apple Books, Apple Music, Apple Maps,

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Apple News, Apple Podcasts, Apple Sports,

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Apple Stocks, Apple TV, and I'm gonna call it Apple Shazam,

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'cause that's really what it is now.

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But again, if you're noticing something here,

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there's a trend. All of those products that I'm listing are Apple. They have the words

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Apple at the beginning of them. They're just going to be the Apple products that you're

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going to be able to link to. Now, automatically how this happens and they say, again, I'm

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not super clear on this because this is, I haven't seen it in action yet, but what they're

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saying is automatically when you discuss another podcast, they may detect that you just detected

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another or talked about another podcast and link to that in your pop up.

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I don't know that I would like that, just because the fact that I don't

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I want to have a little bit more control over what I'm actually linking out to

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and are all of these things.

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So I think for my podcast, I'm probably going to turn the automatic detection

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or automatic links off just because I don't really want them

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to automatically detect something else.

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And I have a few questions, too, because what happens if your podcast

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has a wildly similar title to something else.

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I mean, if you just go search something like

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let's talk or talk about it or smart talk or anything like that,

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you're going to get 300, if not 3000 podcasts back.

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How is Apple podcast going to know exactly which one that you're talking about?

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So this is maybe where they're saying may automatically detect it,

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because I'm wondering if they can't say this is definitively

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the podcast that you're talking about, then they may not link to it.

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So that's one of the good things, one of the things that you need to

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to remember when when talking about Apple, as far as the links in Apple.

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Now, the links are going to appear in iOS 26.2.

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And again, you can opt out of auto generated podcasts

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just like you can with chapters and with transcriptions.

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You can do that by going to Apple pie or podcast, connect

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Podcasts that podcast connects that Apple's dot com.

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And so that's it, guys.

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This is I'm interested to see see how exactly they're going to implement this.

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I'm excited to see what it actually means.

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I want to see it in production before we get too, too far on this.

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But that being said, if you have any questions,

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you want me to answer or discuss on this podcast,

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feel free to call 574-501-4945. And that will get you to our voicemail. And then also, if you can

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send it in via a form podcastanswers.com/ask, I would love to be chatting with you about questions

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that you have for your podcast. I want to help you start and grow your podcast. So if you have

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any podcasting questions, again, podcastanswers.com/connect. That'll get you in to my

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DMs, if you will, and allow you to ask a question as well as calling my voicemail line 574-501-4945.

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And that will get you into the voicemail. Have a great week and keep podcasting.