1 00:00:04,440 --> 00:00:05,010 Hi there. 2 00:00:05,280 --> 00:00:06,060 It's Sue. 3 00:00:06,120 --> 00:00:08,700 And thanks for joining me for tips and talk day. 4 00:00:09,330 --> 00:00:13,290 These are bite-sized topics that I pull from community questions and 5 00:00:13,290 --> 00:00:16,830 things that I'm observing in the world of handmade small business. 6 00:00:17,310 --> 00:00:18,900 If you'd like to submit a topic, 7 00:00:19,230 --> 00:00:22,710 DME over on Instagram at gift biz unwrapped, 8 00:00:23,280 --> 00:00:29,280 how do you save time and still create good solid photos 9 00:00:29,370 --> 00:00:30,510 to use for social. 10 00:00:30,870 --> 00:00:33,270 You've seen people who are showing up on social and they 11 00:00:33,270 --> 00:00:35,850 seem to have it all together with their photos. 12 00:00:35,880 --> 00:00:39,570 They continually have a wide variety of images. 13 00:00:39,900 --> 00:00:43,650 They're in all different sorts of locations with their images. 14 00:00:43,950 --> 00:00:46,830 They have things theme two different holidays, 15 00:00:47,190 --> 00:00:48,540 and you're just like, 16 00:00:48,840 --> 00:00:52,410 how are they getting this all done and still running their 17 00:00:52,410 --> 00:00:53,520 business at the same time, 18 00:00:53,940 --> 00:00:56,280 not to mention creating your product, 19 00:00:56,280 --> 00:00:59,970 obviously, which is always an overlay, 20 00:00:59,970 --> 00:01:03,450 a different nuance for us as handmade product creators. 21 00:01:03,810 --> 00:01:09,090 This topic was inspired by Lona who asked specifically about this 22 00:01:09,120 --> 00:01:10,260 in the breeze. 23 00:01:10,710 --> 00:01:11,280 She says, 24 00:01:11,340 --> 00:01:14,970 I just can't turn out things like a machine solely for 25 00:01:14,970 --> 00:01:17,400 the purpose of posting them on Instagram. 26 00:01:17,940 --> 00:01:21,420 I don't understand how people do all of that content and 27 00:01:21,420 --> 00:01:24,090 still do the actual work. 28 00:01:24,780 --> 00:01:25,440 And you're right, 29 00:01:25,440 --> 00:01:26,250 Lona. I mean, 30 00:01:26,250 --> 00:01:27,720 as a solo preneur, 31 00:01:28,200 --> 00:01:32,490 the truth is you can't nor should you be just spending 32 00:01:32,490 --> 00:01:36,810 time creating things only to put up on social. 33 00:01:37,350 --> 00:01:38,940 So I want to put your mind at ease. 34 00:01:38,970 --> 00:01:42,870 I have ideas for you of exactly how you can get 35 00:01:42,870 --> 00:01:45,780 this done for clarification here. 36 00:01:45,780 --> 00:01:48,330 We're talking about product photos, 37 00:01:48,630 --> 00:01:52,950 things like inspirational posts or other types of things with wording 38 00:01:52,950 --> 00:01:55,980 included, or of course a live broadcast. 39 00:01:56,130 --> 00:01:57,900 That's something else entirely. 40 00:01:58,500 --> 00:02:02,970 Let's go ahead and dive into four different strategies where you 41 00:02:02,970 --> 00:02:07,050 can much more easily create content that you can then use 42 00:02:07,050 --> 00:02:08,940 on social Lona. 43 00:02:08,940 --> 00:02:10,560 When I first saw your question, 44 00:02:10,560 --> 00:02:12,840 this is what immediately came to my mind. 45 00:02:13,320 --> 00:02:14,580 As I've already referenced, 46 00:02:14,850 --> 00:02:20,070 you should never be creating content only for social media, 47 00:02:20,400 --> 00:02:22,680 unless you're doing a professional photo shoot. 48 00:02:22,680 --> 00:02:24,900 And we're going to talk about that a little bit more, 49 00:02:25,110 --> 00:02:26,190 but the first thing is, 50 00:02:26,190 --> 00:02:29,940 and the various easiest way to create photos for social media 51 00:02:30,330 --> 00:02:34,230 is to integrate this into what you're doing as part of 52 00:02:34,230 --> 00:02:36,180 your business day already. 53 00:02:36,660 --> 00:02:37,650 And as makers, 54 00:02:37,650 --> 00:02:41,070 we have the good fortunate that there's a lot of content 55 00:02:41,370 --> 00:02:44,880 that is perfectly in line with what you should be posting 56 00:02:44,880 --> 00:02:45,600 on social. 57 00:02:46,050 --> 00:02:46,830 For example, 58 00:02:47,100 --> 00:02:49,050 when you're making your products. 59 00:02:49,140 --> 00:02:53,460 So you're at your production table or wherever it is that 60 00:02:53,460 --> 00:02:54,330 you create, 61 00:02:54,360 --> 00:02:58,110 what you're making and selling stop and think, 62 00:02:58,410 --> 00:03:00,490 could this be a good picture for social? 63 00:03:00,730 --> 00:03:02,080 Let's say you're knitting something, 64 00:03:02,530 --> 00:03:04,570 put your phone on a tripod, 65 00:03:04,990 --> 00:03:06,370 set it for delay, 66 00:03:06,730 --> 00:03:09,460 and then have your hand doing some of the knitting. 67 00:03:09,760 --> 00:03:12,460 Now this is a piece you're actually producing to sell. 68 00:03:12,850 --> 00:03:15,700 So it's integrating into the work you're doing in the day. 69 00:03:16,030 --> 00:03:19,630 It's not stopping and making a piece specifically for social. 70 00:03:20,320 --> 00:03:21,670 And when that piece is done, 71 00:03:21,790 --> 00:03:23,020 take another photo of it. 72 00:03:23,050 --> 00:03:26,440 It's a finished item that's ready and available to sell. 73 00:03:26,800 --> 00:03:29,950 How about when you are fulfilling orders, 74 00:03:30,100 --> 00:03:31,870 you're packing up orders to go out, 75 00:03:31,990 --> 00:03:33,880 take a picture of a box. 76 00:03:34,180 --> 00:03:37,150 That's open with your product in there. 77 00:03:37,180 --> 00:03:39,130 Maybe anything that you're adding in, 78 00:03:39,430 --> 00:03:39,760 you know, 79 00:03:39,790 --> 00:03:40,980 pretty tissue paper, 80 00:03:41,000 --> 00:03:42,550 maybe some stickers, 81 00:03:42,640 --> 00:03:44,290 perhaps it's a thank you card. 82 00:03:44,740 --> 00:03:46,030 Take a photo of that. 83 00:03:46,360 --> 00:03:50,020 That is you working through your business day, 84 00:03:50,530 --> 00:03:54,430 but capturing the moments that then can be used on social. 85 00:03:55,300 --> 00:03:56,860 How about when you're out at craft shows, 86 00:03:57,520 --> 00:03:59,890 pictures of your booth view, 87 00:03:59,920 --> 00:04:01,750 interacting with customers. 88 00:04:02,050 --> 00:04:02,860 If you have someone, 89 00:04:02,890 --> 00:04:03,570 a friend, 90 00:04:03,610 --> 00:04:04,360 family member, 91 00:04:04,360 --> 00:04:07,390 who's also assisting you at the show specifically, 92 00:04:07,390 --> 00:04:09,820 think about handing them the phone and saying, 93 00:04:09,850 --> 00:04:12,970 take some pictures of me while I'm working with people at 94 00:04:12,970 --> 00:04:13,780 the craft show, 95 00:04:14,380 --> 00:04:15,850 doesn't need to be used right away. 96 00:04:15,850 --> 00:04:17,170 It can be used later. 97 00:04:17,800 --> 00:04:19,690 So show interaction, 98 00:04:20,140 --> 00:04:20,920 packaging up, 99 00:04:20,950 --> 00:04:23,410 handing somebody over the product. 100 00:04:23,410 --> 00:04:24,640 Cause they just purchased it. 101 00:04:25,090 --> 00:04:29,320 Having them take it out right away or in the case 102 00:04:29,320 --> 00:04:31,300 of earrings or some type of jewelry. 103 00:04:31,720 --> 00:04:33,400 Maybe they're going to put it on right there at the 104 00:04:33,400 --> 00:04:35,770 show and walk around and get a picture of that. 105 00:04:35,770 --> 00:04:37,510 So all different types of things like that. 106 00:04:37,510 --> 00:04:39,100 So this is point number one. 107 00:04:39,640 --> 00:04:41,290 And it's a mindset switch, 108 00:04:41,320 --> 00:04:44,020 not just going through the work that you have of the 109 00:04:44,020 --> 00:04:47,620 day and thinking of that separately than social media, 110 00:04:47,980 --> 00:04:53,020 but thinking of social media throughout your day and consciously looking 111 00:04:53,020 --> 00:04:55,870 for those times when taking a picture, 112 00:04:56,050 --> 00:04:59,350 doing what you're already doing will make sense for social. 113 00:04:59,920 --> 00:05:03,340 Okay. That's number one second thing I want you to think 114 00:05:03,340 --> 00:05:08,320 about is you can take the pictures now and use them 115 00:05:08,410 --> 00:05:12,370 later. As I was just suggesting going throughout your day, 116 00:05:12,370 --> 00:05:14,860 let's say you have a finished piece, 117 00:05:15,610 --> 00:05:16,930 make a flat light, 118 00:05:17,530 --> 00:05:21,160 put it right on something that has a blank background, 119 00:05:21,670 --> 00:05:23,650 take some pictures of it. 120 00:05:24,130 --> 00:05:27,670 And then you can remove the background so easy to do 121 00:05:27,670 --> 00:05:31,690 in Canva and then have that photo of a finished piece 122 00:05:31,900 --> 00:05:33,250 that you can use later. 123 00:05:33,490 --> 00:05:35,200 Whether it's going to go on your website, 124 00:05:35,500 --> 00:05:38,920 whether you're going to add it to a flat lay background 125 00:05:38,950 --> 00:05:40,780 that's already created in Canva, 126 00:05:40,810 --> 00:05:42,040 whatever you want to do. 127 00:05:42,160 --> 00:05:45,910 Okay. Take pictures to use for later. 128 00:05:46,270 --> 00:05:49,180 You don't always have to be taking pictures in the moment 129 00:05:49,210 --> 00:05:52,150 and uploading them with a post and content and all of 130 00:05:52,150 --> 00:05:53,950 that in lifetime. 131 00:05:54,460 --> 00:05:55,360 And let's face it. 132 00:05:55,990 --> 00:05:58,400 We want to be living our life. 133 00:05:58,520 --> 00:06:00,260 We don't want to be thinking about what we have to 134 00:06:00,260 --> 00:06:03,440 post on social instead of experiencing the moments. 135 00:06:03,710 --> 00:06:06,500 If you're with a friend and they're wearing a piece of 136 00:06:06,500 --> 00:06:10,040 jewelry that you made them take a picture of it and 137 00:06:10,040 --> 00:06:12,500 then just store it to be used later. 138 00:06:12,830 --> 00:06:14,930 Gosh, you may not even put that up for a whole 139 00:06:14,930 --> 00:06:18,860 month, but you've got the photo ready and waiting. 140 00:06:19,700 --> 00:06:22,490 One of the best things that I've learned to do over 141 00:06:22,490 --> 00:06:26,330 time is to have a filing system for my photos. 142 00:06:26,660 --> 00:06:29,060 There are different ways you can do this one. 143 00:06:29,180 --> 00:06:30,590 If you're in Dropbox, 144 00:06:31,010 --> 00:06:34,520 make a master file that says photos, 145 00:06:35,030 --> 00:06:39,710 and then underneath have different categories like flat lay photos, 146 00:06:39,890 --> 00:06:41,510 lifestyle photos, 147 00:06:41,960 --> 00:06:45,350 more professional photo shoot photos that you create, 148 00:06:45,560 --> 00:06:45,770 you know, 149 00:06:45,770 --> 00:06:47,450 whatever your categories will be. 150 00:06:47,750 --> 00:06:50,780 And then just throw the pictures in there and then you'll 151 00:06:50,780 --> 00:06:52,520 have them available when you need them. 152 00:06:53,030 --> 00:06:55,490 You may all of a sudden think of a topic that 153 00:06:55,490 --> 00:06:56,840 you want to post about. 154 00:06:57,200 --> 00:06:59,360 Go look in your photos and see if you have something 155 00:06:59,360 --> 00:07:00,980 that matches that you've already done. 156 00:07:01,700 --> 00:07:05,300 And then even as you're going into the holidays, 157 00:07:05,570 --> 00:07:09,470 you don't always have to make holiday themed specific photos. 158 00:07:09,920 --> 00:07:11,600 If you've got those flat lays, 159 00:07:11,600 --> 00:07:12,920 like I was talking about, 160 00:07:13,310 --> 00:07:15,860 depending on how the product is positioned, 161 00:07:16,190 --> 00:07:20,390 you could probably take that and overlay it into a photo 162 00:07:20,570 --> 00:07:24,140 as if your mug is sitting right on the table of 163 00:07:24,140 --> 00:07:25,550 a Thanksgiving photo, 164 00:07:26,270 --> 00:07:29,540 or just continue with the flat lay theme and have, 165 00:07:29,540 --> 00:07:29,750 you know, 166 00:07:29,750 --> 00:07:32,870 like pumpkin's or something like that around, 167 00:07:33,080 --> 00:07:33,320 you know, 168 00:07:33,320 --> 00:07:35,150 how they'll do around the, 169 00:07:35,150 --> 00:07:38,150 like a frame of a photo and the inside is all 170 00:07:38,150 --> 00:07:40,490 orange. And then you just put your flat lay on top 171 00:07:40,490 --> 00:07:41,450 of it again, 172 00:07:41,540 --> 00:07:42,740 all done in Canva. 173 00:07:43,040 --> 00:07:44,240 Super easy. 174 00:07:44,630 --> 00:07:47,180 The other thing I'll say about this point too, 175 00:07:47,180 --> 00:07:51,260 taking pictures for now that you use later after holidays are 176 00:07:51,260 --> 00:07:52,610 over. Okay. 177 00:07:52,610 --> 00:07:55,910 So the next one that's coming up is Halloween. 178 00:07:56,540 --> 00:07:58,670 If you have holiday themed products, 179 00:07:59,090 --> 00:08:00,950 take extra pictures, 180 00:08:01,370 --> 00:08:02,960 you might not use them this year, 181 00:08:02,960 --> 00:08:05,300 but you couldn't use them into next year. 182 00:08:05,990 --> 00:08:06,590 Think about it. 183 00:08:06,590 --> 00:08:09,650 The images for a lot of the major holidays remain the 184 00:08:09,650 --> 00:08:12,110 same holiday after holiday after holiday. 185 00:08:12,500 --> 00:08:15,320 And even if let's go with mugs, 186 00:08:15,320 --> 00:08:16,790 cause I was just talking about them. 187 00:08:17,300 --> 00:08:20,300 Even if you have a mug that has a skull on 188 00:08:20,300 --> 00:08:24,050 it with a holiday scary scene or wording or whatever it 189 00:08:24,050 --> 00:08:26,870 is that you did for a client this year, 190 00:08:27,590 --> 00:08:30,320 you can use that as an example of things that you 191 00:08:30,320 --> 00:08:33,110 can make for clients for next year. 192 00:08:33,500 --> 00:08:34,160 But guess what, 193 00:08:34,280 --> 00:08:35,240 it's already done. 194 00:08:35,270 --> 00:08:38,330 You already have the photo it's sitting in your Dropbox. 195 00:08:38,990 --> 00:08:41,610 Another way to do this is storing files on your computer. 196 00:08:41,840 --> 00:08:46,340 Having like a master file folder that says photos and then 197 00:08:46,430 --> 00:08:51,980 different categories of photos in separate files in that master file. 198 00:08:52,220 --> 00:08:55,830 Right? So it's another place I like Dropbox because it's accessible 199 00:08:55,860 --> 00:08:57,390 everywhere through your phone, 200 00:08:57,420 --> 00:08:58,830 multiple computers, 201 00:08:58,890 --> 00:09:00,030 anywhere you are, 202 00:09:00,390 --> 00:09:02,940 but you could also put it just right on your desktop 203 00:09:02,940 --> 00:09:03,840 of your computer. 204 00:09:03,990 --> 00:09:05,100 So different ideas. 205 00:09:05,610 --> 00:09:07,380 Michelle, when filing, 206 00:09:07,380 --> 00:09:11,190 do you suggest renaming each photo immediately to identify it? 207 00:09:11,190 --> 00:09:12,600 It depends on your system. 208 00:09:12,690 --> 00:09:13,560 I don't, 209 00:09:13,620 --> 00:09:15,180 I just throw them in there, 210 00:09:15,540 --> 00:09:16,500 then I'll go back. 211 00:09:16,590 --> 00:09:18,060 Like if I'm watching TV or something, 212 00:09:18,060 --> 00:09:20,550 I might go back in and look because sometimes photos that 213 00:09:20,550 --> 00:09:21,270 you bring in, 214 00:09:21,510 --> 00:09:22,260 you decide later, 215 00:09:22,260 --> 00:09:23,190 like, what was I thinking? 216 00:09:23,190 --> 00:09:24,600 That's just not really that great. 217 00:09:24,900 --> 00:09:27,120 Or you do three shots of the same photo. 218 00:09:27,300 --> 00:09:29,130 Maybe I'll delete a couple of shots. 219 00:09:29,460 --> 00:09:32,610 I'm not really worried about naming them necessarily as long as 220 00:09:32,610 --> 00:09:34,020 I'm categorizing them, 221 00:09:34,470 --> 00:09:36,210 because the whole point is to save time. 222 00:09:36,750 --> 00:09:37,560 Google drive. 223 00:09:37,770 --> 00:09:39,150 Great option too. 224 00:09:39,690 --> 00:09:45,300 So we already talked about integrating and just keeping your mind 225 00:09:45,300 --> 00:09:48,900 on the idea that you're always looking throughout your days for 226 00:09:48,900 --> 00:09:51,900 ways that you can take photos that you could use later. 227 00:09:52,100 --> 00:09:55,440 Remember you don't need to take the photo and post it 228 00:09:55,440 --> 00:09:56,070 right away. 229 00:09:56,100 --> 00:09:59,070 Just take that image and then save it in the ways 230 00:09:59,070 --> 00:10:00,960 we were just talking about for later. 231 00:10:01,260 --> 00:10:03,930 Okay. Now point number three, 232 00:10:04,380 --> 00:10:06,750 quarterly photo-shoots yes, 233 00:10:06,750 --> 00:10:09,150 there are going to be some times when you want more 234 00:10:09,150 --> 00:10:14,010 staged professional looking photos by professional looking, 235 00:10:14,160 --> 00:10:16,770 I don't mean that you always need to hire out a 236 00:10:16,770 --> 00:10:18,270 professional photographer. 237 00:10:18,630 --> 00:10:19,530 Some people do, 238 00:10:19,530 --> 00:10:20,760 and that's just fine, 239 00:10:20,970 --> 00:10:22,560 but I get it like, 240 00:10:22,640 --> 00:10:24,300 is that where you want to spend your money? 241 00:10:24,300 --> 00:10:25,620 You have to make the choice. 242 00:10:26,040 --> 00:10:30,690 And now we're so lucky our cameras on our phones can 243 00:10:30,690 --> 00:10:34,590 do the absolute best photos. 244 00:10:34,860 --> 00:10:38,550 Very similar to what a professional photographer would do when you 245 00:10:38,550 --> 00:10:40,350 know the tricks about lighting, 246 00:10:40,530 --> 00:10:41,790 layout placement, 247 00:10:41,850 --> 00:10:42,570 et cetera. 248 00:10:43,020 --> 00:10:46,590 So my suggestion for you is four times a year, 249 00:10:46,800 --> 00:10:48,570 four times only decide, 250 00:10:48,570 --> 00:10:49,020 you know what, 251 00:10:49,020 --> 00:10:53,100 I'm going to do a professional photo shoot with myself and 252 00:10:53,100 --> 00:10:53,820 plan for it. 253 00:10:54,760 --> 00:10:55,770 Few different outfit, 254 00:10:55,770 --> 00:10:56,490 change outs, 255 00:10:56,520 --> 00:10:58,350 because some of these you're going to want to be in 256 00:10:58,350 --> 00:10:59,430 the photo as well, 257 00:10:59,460 --> 00:11:02,790 maybe in a more professional presence that you might be at 258 00:11:02,790 --> 00:11:04,170 a craft show when you're working, 259 00:11:04,170 --> 00:11:07,560 things like that and single product shots. 260 00:11:07,590 --> 00:11:11,130 Maybe you want to do some more structured layout, 261 00:11:11,140 --> 00:11:13,050 your own flat lays, 262 00:11:13,050 --> 00:11:13,920 for example, 263 00:11:14,250 --> 00:11:15,720 or putting your product. 264 00:11:15,720 --> 00:11:16,350 If you make, 265 00:11:16,350 --> 00:11:17,670 let's say Afghans, 266 00:11:17,940 --> 00:11:20,970 hanging it over a sofa in your family room and taking 267 00:11:20,970 --> 00:11:21,900 a shot there, 268 00:11:22,290 --> 00:11:22,440 you know, 269 00:11:22,440 --> 00:11:23,160 things like that. 270 00:11:23,190 --> 00:11:26,430 So a more structured plan and the best way to do 271 00:11:26,430 --> 00:11:28,950 this is to book it into your calendar. 272 00:11:29,550 --> 00:11:30,900 As you're leading up to it, 273 00:11:30,930 --> 00:11:33,420 think of the types of shots you wish you had, 274 00:11:33,540 --> 00:11:35,850 that are missing from your categories. 275 00:11:36,210 --> 00:11:36,660 All right, 276 00:11:36,750 --> 00:11:38,940 mark that down that that's something you'll do for your next 277 00:11:38,940 --> 00:11:42,990 photo shoot and then dedicate a full day to doing some 278 00:11:42,990 --> 00:11:44,970 nice photos half a day, 279 00:11:44,970 --> 00:11:46,080 even if you had to. 280 00:11:46,500 --> 00:11:48,240 So scheduling your photo shoots. 281 00:11:48,300 --> 00:11:52,620 And then my fourth point is a more advanced idea, 282 00:11:53,110 --> 00:11:55,780 but it's really only advanced in terms of thinking. 283 00:11:56,080 --> 00:12:03,010 And that is using user generated content as photos for your 284 00:12:03,010 --> 00:12:04,240 own posts. 285 00:12:04,570 --> 00:12:07,210 Now what user generated content is, 286 00:12:07,330 --> 00:12:12,730 are photos that your customers have taken of the products that 287 00:12:12,730 --> 00:12:13,210 you have. 288 00:12:13,900 --> 00:12:16,000 You know how some people will do an unboxing. 289 00:12:16,030 --> 00:12:19,120 They've been waiting for this necklace that they ordered from you. 290 00:12:19,120 --> 00:12:20,650 They're so excited to have it. 291 00:12:21,100 --> 00:12:24,400 And so they do a photo of unboxing and receiving the 292 00:12:24,400 --> 00:12:27,820 necklace, or they take a picture now that it's on and 293 00:12:27,820 --> 00:12:31,060 they do a real fun picture where in the necklace, 294 00:12:31,720 --> 00:12:36,790 if you're able to get those photos that is user generated 295 00:12:36,790 --> 00:12:40,660 content, one way to do this is to do a promotion 296 00:12:40,840 --> 00:12:43,480 and with every single order that goes out, 297 00:12:43,840 --> 00:12:48,580 say, if you take a picture and tag me on Instagram, 298 00:12:48,580 --> 00:12:49,480 for example, 299 00:12:50,020 --> 00:12:52,950 you'll be entered into a drawing for whatever it is, 300 00:12:53,070 --> 00:12:57,730 either a discount or a free piece or whatever it's going 301 00:12:57,730 --> 00:12:58,780 to be and do. 302 00:12:58,780 --> 00:13:02,500 Then what happens is people take these photos for you, 303 00:13:02,980 --> 00:13:04,060 tag you, 304 00:13:04,150 --> 00:13:04,720 and that's how, 305 00:13:04,720 --> 00:13:05,080 you know, 306 00:13:05,080 --> 00:13:05,770 you can enter them, 307 00:13:05,770 --> 00:13:07,540 cause they've already tagged you. 308 00:13:08,020 --> 00:13:09,700 And then listen to this, 309 00:13:10,480 --> 00:13:14,980 you take that and reshare it in your own feed on 310 00:13:14,980 --> 00:13:17,890 Instagram with your own wording. 311 00:13:18,190 --> 00:13:20,200 And then you give credit back to them because they took 312 00:13:20,200 --> 00:13:20,800 the photo. 313 00:13:21,100 --> 00:13:22,090 It's your product, 314 00:13:22,240 --> 00:13:23,320 it's their photo. 315 00:13:23,560 --> 00:13:27,310 It's on your social media and there's as well. 316 00:13:27,970 --> 00:13:29,230 Okay? So in summary, 317 00:13:29,230 --> 00:13:34,480 here are the four ways to save time yet still collect 318 00:13:34,510 --> 00:13:37,120 all of the pictures that you need for posting on social 319 00:13:37,120 --> 00:13:42,670 media. And most importantly not stop all your regular work that 320 00:13:42,670 --> 00:13:45,880 you need to get done to have these photos. 321 00:13:46,420 --> 00:13:50,890 First thing is integrating it into your Workday and just remembering 322 00:13:50,890 --> 00:13:53,290 that you want to take pictures from time to time. 323 00:13:53,350 --> 00:13:54,700 Maybe it's not every day, 324 00:13:55,060 --> 00:13:57,340 but regularly throughout your day. 325 00:13:57,400 --> 00:13:59,230 So you have instant photos. 326 00:13:59,710 --> 00:14:02,710 Second, take the pictures now and use them later, 327 00:14:02,740 --> 00:14:06,430 but do some type of an organizational system. 328 00:14:06,490 --> 00:14:09,370 Only one system only put things in one place cause you 329 00:14:09,370 --> 00:14:13,180 don't want them saved on your phone in Dropbox, 330 00:14:13,480 --> 00:14:14,800 on your desktop, 331 00:14:15,430 --> 00:14:16,750 Google drive everywhere, 332 00:14:16,780 --> 00:14:21,310 just pick one place and save them there and resource them 333 00:14:21,310 --> 00:14:23,860 later for when you're looking for photos, 334 00:14:24,400 --> 00:14:29,140 third, quarterly photo shoots for a little bit more professional and 335 00:14:29,170 --> 00:14:33,280 strategic photos that fills in the gaps where you're missing photos 336 00:14:33,280 --> 00:14:35,830 that you've been looking for and you can't find make a 337 00:14:35,830 --> 00:14:39,220 list so that they're ready for your next photo shoot day 338 00:14:39,790 --> 00:14:40,660 and fourth. 339 00:14:40,720 --> 00:14:43,900 The advanced idea user generated content. 340 00:14:44,410 --> 00:14:48,910 Listen, customers love doing things in return for you as well. 341 00:14:48,940 --> 00:14:52,820 And if they're getting to put a picture up that then 342 00:14:52,850 --> 00:14:55,010 gets entered into a contest, 343 00:14:55,040 --> 00:14:56,480 they're already your customer. 344 00:14:56,900 --> 00:14:58,970 They get more visibility for themselves, 345 00:14:58,970 --> 00:15:00,230 whatever they do too, 346 00:15:00,290 --> 00:15:01,940 right? So it's a, 347 00:15:01,940 --> 00:15:04,130 win-win all the way around. 348 00:15:05,210 --> 00:15:06,830 I'm going to say this over and over again. 349 00:15:07,310 --> 00:15:10,250 The most important thing for us to do in our business 350 00:15:10,310 --> 00:15:16,370 is make sure that we are focusing on revenue generating tasks. 351 00:15:16,820 --> 00:15:18,770 If you're not familiar with what I'm talking about, 352 00:15:18,800 --> 00:15:20,870 I did a whole tips and talk on this. 353 00:15:20,870 --> 00:15:23,330 This was tips and talk number 28, 354 00:15:23,960 --> 00:15:27,830 about our timing valuable and how to make sure that we're 355 00:15:27,830 --> 00:15:31,130 using it on the tasks that we're doing in our business 356 00:15:31,310 --> 00:15:34,580 that are actually going to create sales. 357 00:15:35,240 --> 00:15:37,010 And there were a lot of these little hidden things that 358 00:15:37,010 --> 00:15:41,510 we got caught up with that don't create sales and making 359 00:15:41,510 --> 00:15:45,560 product only for the purpose of posting on social media would 360 00:15:45,560 --> 00:15:49,490 definitely be one of them that is not a revenue generating 361 00:15:49,670 --> 00:15:51,980 task, not in the way you're doing it that way. 362 00:15:52,730 --> 00:15:56,210 While social media deserves dedicating the time. 363 00:15:56,300 --> 00:15:59,990 It should not override your work day and all of the 364 00:15:59,990 --> 00:16:02,900 tasks that you need to be doing to keep your business 365 00:16:02,900 --> 00:16:04,910 alive and growing. 366 00:16:07,640 --> 00:16:08,540 That's a wrap. 367 00:16:08,930 --> 00:16:10,790 I'm a get to the point kind of girl. 368 00:16:10,940 --> 00:16:13,700 And this is what you can expect from these quick mid-week 369 00:16:13,700 --> 00:16:18,800 sessions. Now it's your turn go out and fulfill that dream 370 00:16:18,800 --> 00:16:19,520 of yours. 371 00:16:19,850 --> 00:16:22,010 Share your handmade products with us. 372 00:16:22,280 --> 00:16:26,300 We want them and they bring us both so much happiness.