Tanya Cuesta

Tanya Cuesta, Money Time.

Host

Thanks a lot, Tanya, for joining us on the Adventures in the Heart of Children's Book Authors podcast.

Host

It's a great pleasure to have you here today.

Tanya Cuesta

Oh, it's a pleasure to be here.

Tanya Cuesta

Thank you for having me.

Host

Before we jump right in and talk about your book, I have to compliment you.

Host

This blows my mind.

Host

And I want to share this with the audience on how we met.

Host

It all stems from.

Host

There's a little purple box back there.

Host

And so just so the audience understands he's listening to the audio, Tanya sent me a gift.

Host

Tanya, I'll tell you what I call it, and then you can tell me what you call it.

Host

On my doorstep arrived this box.

Host

And I thought, oh, what's this?

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And so I opened up this box.

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I went.

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I said to my wife, did you order something from Amazon?

Host

And she said, no.

Host

I said, oh, okay.

Host

So I opened up the box.

Host

It was addressed to me.

Host

I went, wow.

Host

And so, just for the audience, when I get to interview a children's book author, most of the time what happens is their public relations team reaches out to me and says, our.

Host

I think our author will be a good fit for you.

Host

Can they come on your show?

Host

I'm so excited when someone reaches out and says that to me.

Host

I say, absolutely, let's do it.

Host

Tanya took a different route.

Host

And so what I did is I got this gift, and so now I'm going to tell the audience what was in the gift.

Host

And in the gift, which I'm going to call a public relations book kit.

Host

Tanya, you might call it something different.

Host

And we'll talk about that in a minute.

Host

Inside, there was this incredible treasure trove of things.

Host

First, there was the personalized and autographed book, Tanya's book, Money Time, which I just loved.

Host

And I'm going to come back to what was what Tanya wrote to me in the book.

Host

And also in there, she teased me, so she.

Host

So I didn't even get a chance to read the book.

Host

She teased me because I got a piggy bank and I got bookmarks, and I got a money clip and I got stickers, and I got a toy clock.

Host

And I thought, what the heck is all of this?

Host

It was fantastic.

Tanya Cuesta

Thank you.

Host

I thought, what a way to.

Host

To.

Host

To tease potential podcasters and you want to be on their show.

Host

And it was just incredible.

Host

And Tanya actually gave me two methods also in which to contact her.

Host

So she.

Host

She gave me her email address, and she also gave me her Instagram handle.

Host

Tanya, I immediately reached out through your email address and said I'd love to have you as a guest on our show.

Host

And I was so motivated to read your book, which I did immediately.

Host

And Tanya, one of the things that I do because you're giving up your time and we're discussing your book.

Host

So look back here, I actually purchased another book craft copy and then I have the book I can share with my grandchildren.

Tanya Cuesta

Thank you.

Host

My pleasure.

Host

I just couldn't resist.

Host

And I just have to tell you how fantastic receiving your little bundle of joy.

Host

A little later in the podcast interview, I'll open up the floor to you and we, I'd love to talk about this, what I call your PR book, the Kit.

Host

So let's jump in here and talk about Money times.

Host

It's such a cute book.

Tanya Cuesta

Thank you.

Host

The first thing I'd like to do is if you could do tell us two things.

Host

First of all, what was your inspiration behind the book and how did it all get started?

Tanya Cuesta

Wow.

Tanya Cuesta

Thank you so much for that introduction and thank you for acknowledging the book kit that I sent to you.

Tanya Cuesta

It just means so much to me.

Tanya Cuesta

I was inspired by actually I'm also a speech language pathologist and I was inspired by my students to write the book Money Time because they consistently telling me I was working at the time I was working in a high school and they were telling me that balancing all of their academic and their social obligations was challenging.

Tanya Cuesta

And I was reading a book to my son who was a toddler, now he's 2.

Tanya Cuesta

At the time he was a few months old because I was reading him since birth.

Tanya Cuesta

So I actually was reading a book and I was thinking of my students and I was in the the flow because I was reading a story and I had this idea that came to me and I'm just as it was my first book, I'm just still getting started with it and I, I wrote notes in my phone just ideas and about how money and time have similarities, how you can save, you could spend it, you can waste time.

Tanya Cuesta

And then I said it's a tangible way for children to think about how to spend their time and what to do with it.

Tanya Cuesta

So that's how it came to be.

Tanya Cuesta

And that's just how I really, that's how I began.

Tanya Cuesta

That's how I got started.

Host

I love it because you know what the I love how you use the, like you said, time and money and the 24 hour clock and the $24 and we'll get more into that.

Host

So neat.

Host

So I'd like to know a bit about each of us has a unique way of publishing our publishing approach.

Host

So far, in the research I've been doing, talking to other children's book authors, you're either self published, traditionally published, or a hybrid, which is the combination of self published and traditional.

Host

Can you tell us your story, share your approach and why you took that route?

Tanya Cuesta

Sure.

Tanya Cuesta

Everything you said when I was doing research, same thing.

Tanya Cuesta

I was finding out about traditional publishing and self publishing.

Tanya Cuesta

With traditional publishing, I heard that it was advised that you.

Tanya Cuesta

You're supposed to get a literary agent.

Tanya Cuesta

And I'm very open to doing that in the future with other book ideas I have, but I didn't really know where to begin with that.

Tanya Cuesta

So then when I found out about self publishing, it was just a personal goal for me to finish what I start in the year 2024.

Tanya Cuesta

I'm like, you just have to.

Tanya Cuesta

You have to finish some things.

Tanya Cuesta

You have to get it out there.

Tanya Cuesta

That's why I chose the self publishing, because I said, and I did it through Amazon.

Tanya Cuesta

Kdp, let me.

Tanya Cuesta

Just let me.

Tanya Cuesta

And I'm.

Tanya Cuesta

I just felt that this was the best route at this time, just to get the idea out there, the book out there.

Tanya Cuesta

But I'm, as I said, open to traditional publishing in the future or a hybrid model in the future, too.

Host

Fantastic.

Host

Yeah.

Host

And very much similar to your story.

Host

I've mentioned this once before in one of the podcast interviews I did.

Host

I, like a lot of people during COVID wrote a book, and it wasn't a children's book.

Host

I had a background in investment real estate.

Host

And during that time frame, I thought, I gotta get this book out of me.

Host

So I actually wrote two books during COVID So I was lucky because I got to test drive self publishing before I got around to actually publishing our children's book, which my youngest granddaughter and I had written before COVID We just didn't know how to bring it to life.

Tanya Cuesta

It's not easy.

Tanya Cuesta

It's.

Tanya Cuesta

And I didn't have any advice.

Tanya Cuesta

I didn't have anybody that's done it before me that I know.

Tanya Cuesta

So I'm like, what do I do?

Host

I know.

Host

Isn't that the truth?

Host

And that leads me to my next question.

Host

And I'll explain a little bit why I'm asking you this.

Host

Maybe that'll give you a sense of what happened here.

Host

So I want to talk to you about.

Host

I noticed you don't have a website.

Tanya Cuesta

Yes.

Host

And so I just want to talk to you a little bit about that and I'll tell you our story.

Host

So when we Decided to become to publish our children's book.

Host

My granddaughter and I, Kira, what we did is everybody advised us that you needed a home for your book in today's digital world.

Host

They said, you gotta have a website.

Host

You gotta have a website.

Host

And we thought, oh.

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But we were getting that advice later.

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We were almost through bringing our book to life and publishing it before we got that advice.

Host

So we thought, oh, we're gonna launch our book and then we'll think about a website.

Host

That's exactly what we did.

Host

Are you having the same thoughts right now?

Tanya Cuesta

Yes.

Tanya Cuesta

I didn't think about, as I said before, it was just, I want to get this book out there and then I.

Tanya Cuesta

And everything else will follow just like, how do I just get the idea the book to be for people to know about it?

Tanya Cuesta

And then now I'm thinking about a website because I know that would be really helpful and it would be, it would be great.

Tanya Cuesta

And I said, even when I have other books, it'll be nice to have them all on the, on the website there for people to purchase directly from the website.

Tanya Cuesta

But this was just, as I said before, just, I wanted the book out there and I wanted to people to know about it.

Tanya Cuesta

And I just was, I didn't have really any advice until after the book was out there.

Host

That's funny how advice comes forward.

Host

It actually comes rushing in like a waterfall.

Host

Right.

Host

All of a sudden you're going, where were you before I got my book published?

Tanya Cuesta

Yes.

Tanya Cuesta

I'm so appreciative of friends and just even some people that are friends of mine or I've known them in the past where we're like, wow, I, I read your book and I have some ideas and I'm like, okay, great.

Tanya Cuesta

Thank you.

Host

Fantastic.

Host

Tanya, I'm just going to tell you our story.

Host

It's not advice one way or the other, but I will tell you what I've heard so far because I, I ask if you had a website, I'd ask you, Tanya, why did you make the website in your name?

Host

Or I'll ask you, Tanya, why did you make the website in the name of your main character or your book series?

Host

So that's how it would go.

Host

So in your case, the beautiful thing about it, you have two options.

Host

You have, if you've got books that are going to be.

Host

Not have the same main character, you may say, I've got a whole bunch of book ideas.

Host

So I think I'll do it.

Host

I.

Host

I'll put it in my name, your author's name, or you might Say I have a book series.

Host

I'm going to create the website based around the book series.

Host

We actually wrote 38 children's books in our book series.

Host

Unfortunately that being a self publisher this, it's not inexpensive to do this.

Tanya Cuesta

Exactly.

Host

Just so you know, that's what we ended ended up doing is we still had this large vision of eventually having a book series.

Host

A book.

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So we created a website and it's called Caboose, the Rocky Mountain Bear.

Host

Com.

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That's what we did.

Host

I just throw that out to you because if you're formulating thoughts in your head, the other thing I'll just say just again for what happened to us is the nice thing about actually doing the book in advance of creating the website is again you have to pay a designer, if you're not a website designer for all the graphics that are going to populate your pages.

Host

So guess what we did.

Host

We used some of our book, our original book as the graphics for our website.

Host

So it just kept the cost down a bit of putting a website together.

Host

Again, just offering that out to you.

Tanya Cuesta

Thank you and thank you for that advice because knowing what to title the website I it probably, I, I just will say this is, it will probably be in my name in the future because other book ideas I have are separate from money time and different from money time.

Tanya Cuesta

And it's not so much I don't see money time being so much of a series.

Tanya Cuesta

It's more that I just have some additional ideas.

Tanya Cuesta

So good with you.

Host

You're more than welcome.

Host

And if you go to and listen to more of our podcast shows, we just did an interview with Terri Lindga and she's out of buffalo around Buffalo, New York.

Host

Oh, and hers is Terry lyngabooks.com and, and I just interviewed an author from Staten island and her name is Denise Caesar and she's written several different books that aren't in a series.

Host

She's named her website denise caesar.com.

Host

i just actually had an author who's from Pennsylvania, she's a pilot and used her name, it's Aaron Murphy Books Comp.

Host

So just so you know to give you that.

Host

And then I interviewed a gal from, from California and she's named her site after her main character.

Tanya Cuesta

Oh, very nice.

Host

Yeah.

Host

So that just gives you some ideas and hopefully the audience is thinking okay, what, what's going on here?

Host

Again, I always like to find out about websites or site development or thoughts around website by sharing our con.

Host

Hopefully aspiring authors say ah, they've given me some thoughts to Think about.

Tanya Cuesta

Absolutely.

Tanya Cuesta

I, I have to say too, if anyone has an idea to that they'd like to get out there.

Tanya Cuesta

I was as I said, brand new.

Tanya Cuesta

I still am.

Tanya Cuesta

I just happened to do some research and I just happened to get it out there and that I just, I, I give anybody who has an idea, who wants to put it forth into the world, I just say go for it.

Tanya Cuesta

Because that's what I, that's what I did.

Tanya Cuesta

I don't do that all the time.

Host

So Kapha, tell us about that motivation.

Host

So did a specific person or event motivate you to write your children's book?

Tanya Cuesta

I do think that I guess I would say I, I subconsciously would say.

Tanya Cuesta

Cause I can't say I had these different ideas for a while.

Tanya Cuesta

I have another idea that came before money time that is still not out there yet.

Tanya Cuesta

But that was even before this.

Tanya Cuesta

I think my son was my inspiration because I felt when I was reading, consistently reading children's books with him, I said I want to do this, I could do this too.

Tanya Cuesta

And that I would say it's him because it was only until after he was born that I actually put this idea out to the world.

Host

Okay.

Host

And so the other idea is you said you, you've put that on the shelf for a bit as you formulated this.

Host

So that motivation's different.

Host

I'm.

Tanya Cuesta

What happened with that book was it changed.

Tanya Cuesta

It was one, it became something different.

Tanya Cuesta

I had an idea for it in the beginning.

Tanya Cuesta

I thought it was going in one direction and then it started to change.

Tanya Cuesta

So I, and now I have it written and I have to, I want to put it forth also into the world.

Tanya Cuesta

But it took me a little while to complete it with money time.

Tanya Cuesta

For some reason in one evening, it just was finished.

Tanya Cuesta

So that's why I just the actual words, I'm like, okay, I have it done.

Tanya Cuesta

But the other one needed a little bit more tweaking and time.

Host

On one of our recent episodes, the author had a eureka moment.

Host

She woke up in the middle of the night and had her phone like you were talking about with your phone beside her.

Host

And she wrote the whole book.

Host

It just came spilling out of her.

Host

And then it was very early in the morning, she shook her husband awake to read him the book.

Host

And he loved it.

Tanya Cuesta

Scared.

Host

You know what?

Host

It's pretty incredible how sometimes it just flows out of you and then sometimes you have to let it ferment like fine wine.

Tanya Cuesta

Very true.

Tanya Cuesta

And I have a very supportive family.

Tanya Cuesta

My mother, my father, my brother, my sister in law, my husband Everybody who I reached out to about the book before it was anything, they were like, this isn't.

Tanya Cuesta

You're an author.

Tanya Cuesta

This is a book.

Tanya Cuesta

It was great too.

Tanya Cuesta

It was motivation for me too.

Host

Nice to have cheerleaders.

Tanya Cuesta

Yes.

Host

That's what I'm very fortunate.

Host

I have five grandchildren who are all cheerleaders.

Host

Four of them are narrators because we've actually recorded most of our books in audio format.

Host

I'm curious too about your book.

Host

Some people develop a book, it is around a character, but I noticed you have the character, but the character doesn't have a name.

Host

And so I'm curious about a couple of things.

Host

How did you develop your main character?

Host

I noticed he doesn't have a name.

Host

Can you explain to us the significance of using this technique where you have a main character but no name?

Tanya Cuesta

Yes.

Tanya Cuesta

I wanted the book to be anyone who read it to be able to put themselves in the character's shoes.

Tanya Cuesta

So instead of giving the character a name, it's almost like any.

Tanya Cuesta

It's written in a way that anybody can apply it to their life.

Tanya Cuesta

So I also, in the book, this is just getting into a little bit more of the content of the book.

Tanya Cuesta

I gave ideas and suggestions on what to do with time, but it was almost like leaving it very open ended so that children can think about what they want to do with their time and how they want to spend it.

Tanya Cuesta

So that was.

Tanya Cuesta

I wanted it to be just a way for children to think.

Tanya Cuesta

And so that's why I wanted the character to almost be like you could place yourself right in that, right on that page and you're the character.

Host

Thank you for sharing that.

Host

Because that's a technique that aspiring authors can use.

Host

And also for our readers, they might be motivated to say, wow, Tanya's written a book where I can actually be the main character.

Host

So terrific.

Host

Very unique technique.

Tanya Cuesta

Thank you.

Host

You're more than welcome.

Host

I also noticed in your book that you actually transitioned a bit in that you introduced it later in the book.

Host

An adult.

Tanya Cuesta

Yes.

Host

Again, just so for aspiring authors or for the readers, explain to us this transitioning.

Host

Transition to an adult.

Tanya Cuesta

So with the concept of time management every.

Tanya Cuesta

I feel that we all, including myself, still, even though I wrote this, I don't have all the attention time management.

Tanya Cuesta

But I was thinking about how adults who are reading the book to their children could also use it for their lives or have it as an.

Tanya Cuesta

Just an idea in the back of their minds of what to know what to do with their time.

Tanya Cuesta

I thought it would.

Tanya Cuesta

It could just apply to anybody, really.

Tanya Cuesta

Almost anyone.

Tanya Cuesta

So that's where I transitioned into why I transitioned to.

Tanya Cuesta

Into an adult reading.

Tanya Cuesta

This could actually say, wow, okay, that's true.

Host

Fantastic.

Host

Because I do envision that someone sits down with their child and then all of a sudd.

Host

I love the technique.

Tanya Cuesta

Thank you.

Host

You transition where now it's not only the child seeing themselves.

Host

Now all of a sudden, the mom, the dad, the grandparent sees themselves.

Host

I love that.

Host

Great technique.

Host

So congratulations.

Tanya Cuesta

Thank you very much.

Host

Oh, you're welcome.

Host

So the theme.

Host

Describe the theme a little bit about.

Host

For the audience about your book.

Host

Take a few minutes to do that.

Tanya Cuesta

Sure.

Tanya Cuesta

So money, time is actually taking the idea of that.

Tanya Cuesta

I thought of the phrase time as money.

Tanya Cuesta

So money represents time in the book.

Tanya Cuesta

You have.

Tanya Cuesta

If you have 24 hours a day, it's as if you have $24 to spend.

Tanya Cuesta

So it's all about you thinking, the reader thinking, or whoever is reading the book to a child thinking about how to spend that $24 and what to do with it.

Tanya Cuesta

What do you.

Tanya Cuesta

There are things we need to do that are just responsibilities for children.

Tanya Cuesta

School, for example, or maybe an extracurricular activity for adults.

Tanya Cuesta

We have work or whatever we may have to do, and we just have to think about how to fit in, what we want to do and what we need to do.

Tanya Cuesta

And also if we have passions or hobbies, some people may feel that's difficult to fit into their day.

Tanya Cuesta

But it's.

Tanya Cuesta

If you think of the concept of those hours in a day, you.

Tanya Cuesta

It's just a way of people opening their minds to how to put all of the tasks they want to do and need to do into their day.

Tanya Cuesta

So it's like you have to budget your time like you budget your money.

Host

Absolutely.

Host

Your technique is fantastic.

Host

Because I love the idea of the 24 hours and the $24.

Host

Because everybody can relate to that.

Tanya Cuesta

Yes.

Host

And they can also relate to a dollar.

Tanya Cuesta

Yes.

Host

You're not talking $1,000.

Host

You're not talking $10,000.

Host

You're talking $, a simple $ in a simple hour.

Tanya Cuesta

Yes.

Host

Terrific.

Host

Terrific.

Tanya Cuesta

Thank you.

Host

So you talked a bit about your students and them being part of the inspiration in the book.

Tanya Cuesta

Yes.

Host

And as a teacher, talk to us a little bit.

Host

Because obviously, as a teacher, you always think, okay, what's the central lesson and what am I trying to teach my students?

Host

Or so in other words, what's the central lesson in your book?

Host

Or what are you trying to teach us as readers from your book?

Tanya Cuesta

I want.

Tanya Cuesta

I would say I want to teach the Children.

Tanya Cuesta

That it's as much as.

Tanya Cuesta

It's absolutely a challenge to balance our time that we really.

Tanya Cuesta

We all can do.

Tanya Cuesta

But if we just take a little bit of time.

Tanya Cuesta

There you go.

Tanya Cuesta

Time.

Tanya Cuesta

Actually schedule your day or to look at where I.

Tanya Cuesta

I always tell I.

Tanya Cuesta

When I use this book.

Tanya Cuesta

And I actually, I've done school visits too.

Tanya Cuesta

I was talking to some of the children about how it's in to.

Tanya Cuesta

To really write out how you're already spending your time and to see, see, really be honest.

Tanya Cuesta

If you spent four hours on social media, be honest and say yours.

Tanya Cuesta

Four hours on Instagram, just say, look at it and say, okay, do I need this amount of time on social media?

Tanya Cuesta

Could I have maybe went outside for a little bit?

Tanya Cuesta

We all, we all do it.

Tanya Cuesta

I.

Tanya Cuesta

Some of us get so wrapped up in work, even me, that's.

Tanya Cuesta

I get wrapped up in it and I realize I spent too much time working and I needed a little break.

Tanya Cuesta

And it's just.

Tanya Cuesta

That's the central lesson is that if we take a little time to look at how we're spending our time or take a little time to try to schedule how you want to spend your time, you really can fit in those things that you need to do and want to do in the day.

Host

Absolutely.

Host

That leads me to my next question because it's nice when we get to talk about not only your current book, Money Times, but we're also have delved a little into your next book.

Host

I'm curious about your writing process.

Host

One was inspirational, came to you like boom.

Host

And the other one has taken some work.

Host

So let's share some insights into your development as an author, your writing process for children's book, and besides your personal experiences, did you conduct any other research?

Host

And if you did, why was it important?

Tanya Cuesta

Oh, that's a great question.

Tanya Cuesta

I would say in terms of the research, I really conducted more research after I had the idea for this book.

Tanya Cuesta

I'll say in terms of what to do and how to.

Tanya Cuesta

What to do with my book.

Tanya Cuesta

But I had the idea and I wrote it down and that was there.

Tanya Cuesta

My writing process is.

Tanya Cuesta

It's just different.

Tanya Cuesta

I notice with this other book idea and this other one that I also have in the back of my mind that's developing.

Tanya Cuesta

I have two other books in my head.

Tanya Cuesta

They're very different.

Tanya Cuesta

They're just.

Tanya Cuesta

I'm going different routes with them.

Tanya Cuesta

So it's.

Tanya Cuesta

One book may have more of a character with a name.

Tanya Cuesta

One may be similar to how I wrote Money Time, where I put somebody in the shoes of a character.

Tanya Cuesta

So it's just.

Tanya Cuesta

I'm testing the waters and I'm.

Tanya Cuesta

I'm trying out different.

Tanya Cuesta

Different methods, but I.

Tanya Cuesta

It's really just basically based on that story itself.

Tanya Cuesta

It comes to me in that way.

Tanya Cuesta

It's not.

Tanya Cuesta

I don't really have a.

Tanya Cuesta

I didn't research how to write so much into.

Tanya Cuesta

I didn't re.

Tanya Cuesta

It just kind of is there and I just put it down.

Tanya Cuesta

And the one that is.

Tanya Cuesta

That changed.

Tanya Cuesta

That transitioned.

Tanya Cuesta

It transitioned from having a character to something more like money time, where I'm making it be more based on your experience and how you can relate to your life.

Tanya Cuesta

That's where.

Tanya Cuesta

That's why I ended up switching it, because I felt that the character story couldn't apply to as many people as I wanted it to.

Host

And it's the.

Host

Because you've already shared a technique that a lot of people may have not have thought of.

Host

And even talking about money time and why you didn't put a name to your characters, and then even this next book that you're developing starts out as a.

Host

Having a main character name.

Host

And then all of a sudden, maybe not.

Host

And that develops out of how you developed a technique.

Host

That doesn't mean, like you said, that you wouldn't have a book with a main character name, but at this point, that's not the way you're headed.

Tanya Cuesta

Exactly.

Tanya Cuesta

And I think having a main character be wonderful because you can.

Tanya Cuesta

And people absolutely could relate to them.

Tanya Cuesta

For the idea that I have, it felt that the story was just too similar to something just in my own experience.

Tanya Cuesta

And I wanted to expand it a bit to other.

Tanya Cuesta

For people to be able to relate more for this.

Tanya Cuesta

Yeah.

Tanya Cuesta

In the future, I might have a character.

Tanya Cuesta

So.

Tanya Cuesta

Okay.

Host

I just trying to.

Host

As a children's book author, I.

Host

I'm the neat thing about it.

Host

I'm sitting in the same shoes.

Host

I'm wearing the same shoes as you.

Host

And so a lot of this is.

Host

I get to be the student here, and I just love it.

Host

And so I want to talk to you about success measurement, because everybody has their own ideas about what success is.

Host

First, I want to share with the audience what I've noticed about your success so far.

Host

And they might be thinking, okay, what's he talking about?

Host

One of the things that I did some research on is, like, you, Tanya, what I did is I looked at Amazon as one of the ways to distribute our book.

Host

Now we also use Ingham Sparks and to get to other book retailers, especially online book retailers, and then we can do some of Our own independent publishing ourselves.

Host

Like printing our own books through a independent printer with Amazon, which is a go to for everyone I've talked to.

Host

Amazon's important and I noticed when I did my research on Amazon to get your book more recognized, they say you should have on Amazon, if you get to 25, four five star reviews, Amazon actually boosts your rating so that you get more notice.

Tanya Cuesta

Yes, that I did hear as well.

Host

And the other thing is they say if you hit 50 reviews you even get more special treatment from Amazon.

Host

And of course it's their algorithm and all that.

Host

They have it all set up now.

Host

I'm curious because I had a look and I thought, wow, Tanya, good for you.

Host

You're at 34, five star reviews.

Host

Congratulations.

Tanya Cuesta

Thank you.

Host

I love giving you the compliment because I know how hard it is to get to 25.

Host

Yes, we need a little bit of your secret writing sauce here.

Host

So how did you get to 34, five star reviews?

Tanya Cuesta

Oh my goodness.

Tanya Cuesta

The beginning was I was so honored because the few of the first reviews were people that knew me, my friends, my family, just to support me and they of course when they're like what this is great and what the book and then I would peek in there.

Tanya Cuesta

If you could give me a review that would be wonderful.

Tanya Cuesta

I would really appreciate a review.

Tanya Cuesta

But again wasn't I didn't expected of whatever people felt comfortable.

Tanya Cuesta

But then when I started doing some school visits, actually I was also on another podcast.

Tanya Cuesta

People reviewed it without, without really knowing me and knowing me well.

Tanya Cuesta

So that was, I was really blown away by that because like the first 10 reviews being from family and friends of course so honored.

Tanya Cuesta

But then when you see reviews and you're like I don't even know, I don't know this person or wow, they actually gave me a review.

Tanya Cuesta

The person that was, that was on a podcast.

Tanya Cuesta

Like I was just honored and blown away.

Tanya Cuesta

Some of it was just people who knew me and then of it was people that didn't.

Tanya Cuesta

So that was really.

Tanya Cuesta

When you said like how do you measure success?

Tanya Cuesta

I just thought that I just really was blown away by that amount of reviews.

Tanya Cuesta

I didn't expect it to.

Host

Well, to the audience, Tanya is 16 reviews away from 50.

Host

Any way we can influence you to support Tanya, we'd love you to help her get to.

Host

Thank you because that is just spectacular healer.

Tanya Cuesta

Thank you.

Tanya Cuesta

I'll put that in my, my mind 2025, I'm gonna put it out there hopefully to get to 50 because I didn't even know in what you said in terms of 50 being another milestone for reviews.

Tanya Cuesta

So that would be wonderful, of course, if people.

Tanya Cuesta

If people love the book and would like to review it.

Tanya Cuesta

But I was really, really honored and I couldn't believe people liked it.

Host

I love it when, like you said, we have reviews also, and I have no idea who these people are, but we just love it and we really appreciate it.

Host

And I just want the listening audience to realize how important this is, because as a children's book author, it's not an inexpensive venture.

Host

Generally, you're funding the whole thing yourself.

Host

And unless you're an illustrator, it can get quite expensive.

Tanya Cuesta

Yes.

Host

And I don't want to take any work away from illustrators because I love our illustrator.

Host

But again, they have to make a living and that costs money usually.

Tanya Cuesta

What I mentioned something being that you brought up an illustrator.

Tanya Cuesta

I have a fantastic illustrator who helped me with my book.

Tanya Cuesta

And the way that I got to her name is Helen Ale was because again, didn't know any illustrators.

Tanya Cuesta

Do not know how to illustrate myself.

Tanya Cuesta

So I said, I went on Instagram and I looked up children's book illustrators.

Tanya Cuesta

And I sent the same message to everybody that was a children's book illustrator that I could find so many messages saying, I have a book idea.

Tanya Cuesta

I put this idea out there to this person.

Tanya Cuesta

Not until I was comfortable with the person that I was speaking with.

Tanya Cuesta

I think about it, I'm like, I'm just putting this idea in someone's hands.

Tanya Cuesta

We'll see what they do with it.

Tanya Cuesta

And she just blew me away.

Tanya Cuesta

But it was just me reaching out to many people just to say, I have a book idea.

Tanya Cuesta

I'm brand new at this.

Tanya Cuesta

Would love if we could maybe work together.

Tanya Cuesta

Would love to see your work.

Tanya Cuesta

And they.

Tanya Cuesta

Some have sent me their portfolios and I loved the way she drew her characters.

Tanya Cuesta

So I just went with her and it was amazing.

Tanya Cuesta

And I'm just.

Tanya Cuesta

I was so grateful for what she did.

Tanya Cuesta

Her name is Helen Ale and I was just honored to work with her.

Tanya Cuesta

But it was me saying, I, I hope of doing the right thing.

Tanya Cuesta

I don't know.

Host

Fantastic.

Host

And you know what, Tanya, after we finish the podcast show, if you want to send me her link, if she felt it's important, we'll put that in the show notes so that someone else is looking for an illustrator.

Host

And if she's looking for some board, we're happy to do that.

Host

We had a similar situation where we had to go out and find our own illustrator.

Host

And we were very fortunate because we already had developed Our character, we had developed it to the point where we even had a sample made up of our character.

Host

So I needed to find a illustrator.

Host

And the reason I tell the story is for aspiring authors.

Host

There's a lot of illustrators out there.

Host

If you take your idea and your concept or even if you have that, you want that plushie to come to life.

Host

It's incredible what illustrators can do and help you on your journey and bring your words to life.

Tanya Cuesta

Definitely.

Tanya Cuesta

And I was.

Tanya Cuesta

I gave her.

Tanya Cuesta

I had the idea of piggy banks and clock and money just being a consistent theme.

Tanya Cuesta

But her, she really.

Tanya Cuesta

She helped me develop the character.

Tanya Cuesta

She helped me develop just the ideas, but it was just basically we never met in person.

Tanya Cuesta

We spoke on, like, over zoom one day, and I told her a little bit about my vision, and she just was like, okay, what do you think of this?

Tanya Cuesta

I'm like, oh, she totally gets what I'm looking for.

Tanya Cuesta

It just felt comfortable.

Tanya Cuesta

And I took that gut feeling and I went with her.

Tanya Cuesta

But I was amazed at how she put it together.

Host

And even though your illustrator is special, so many.

Host

I want everybody to know there's a lot of special illustrators out there.

Tanya Cuesta

People are very talented.

Tanya Cuesta

It's incredible.

Host

You know what?

Host

If they're children's book illustrators, they get it.

Host

Like, you know what?

Host

They get it, and it's good to have that.

Host

So we've talked about your star reviews, and that's something that came after you brought your book to life.

Host

Now I'd like to talk to you a bit about your success before it even.

Host

You even sold your first copy.

Host

Talk to me about how did you envision success, and how are you in the future envisioning success?

Tanya Cuesta

I would say that before I sold my first copy, it was when I received the book, and it was a couple.

Tanya Cuesta

And this is something you would be familiar with, too.

Tanya Cuesta

I had Amazon put it together, and then it had to be changed a few times.

Tanya Cuesta

There were, you know, some tweaks that need to be made, or I noticed that, like, just from.

Tanya Cuesta

Because I had to upload all the pages, maybe I missed the page.

Tanya Cuesta

Something happened where it's like, I noticed that I had to look through it a few times.

Tanya Cuesta

When it was finally completed, I received it in my hand.

Tanya Cuesta

I'm like, this is.

Tanya Cuesta

It's amazing to really see it come to life and be even.

Tanya Cuesta

Just even when it was still in the works.

Tanya Cuesta

Just amazing to see it be in a book form.

Tanya Cuesta

And especially because I.

Tanya Cuesta

I love children's books so much.

Tanya Cuesta

So just being able to, to hold it and look at it and put it on my son's shelf with his other books was just such a great feeling.

Tanya Cuesta

And so I also felt that success, of course you would love reviews and you would love sales and it's.

Tanya Cuesta

Of course we're looking to, to have that, but I really wanted to go do those, as I said, those book readings in schools.

Tanya Cuesta

I've done two book readings in school so far and I have two other ones coming up in March.

Tanya Cuesta

That to me was such a.

Tanya Cuesta

That's after the book was out there.

Tanya Cuesta

But that was such an honor for me because that's where I saw the book when I was originally thinking about it was like, oh, this should be in schools.

Tanya Cuesta

Maybe this could be a lesson.

Tanya Cuesta

So that was really cool to see and to feel.

Host

So tell us about the, the very first book reading.

Host

Because you had this vision in your mind, right?

Tanya Cuesta

Yes.

Host

And then now you got to go to and do it.

Host

So tell, tell us the vision in your mind and the reality of what happened.

Tanya Cuesta

It was just, it was such a surreal moment.

Tanya Cuesta

I was like, wow, I'm actually going to school.

Tanya Cuesta

And it was.

Tanya Cuesta

My nieces and nephews attend that school.

Tanya Cuesta

And I was just so happy.

Tanya Cuesta

My sister in law reached out to her principal and they were open to me coming in.

Tanya Cuesta

I was just really honored to be part of that.

Tanya Cuesta

And I thank them for that opportunity.

Tanya Cuesta

And so reading it to them, reading it to the children in the school, they were so receptive to it.

Tanya Cuesta

They were really excited about it and the principal was so.

Tanya Cuesta

It was just such a nice feeling.

Tanya Cuesta

Kids were asking me to sign their books and to autograph like their little.

Tanya Cuesta

We did a little craft together too.

Tanya Cuesta

And they were like, can you autograph my pa.

Tanya Cuesta

Like my paper?

Tanya Cuesta

So it was really sweet.

Tanya Cuesta

And I was like, these children were just absolutely wonderful and they were into the idea and excited about it.

Tanya Cuesta

And so that was just a great feeling.

Tanya Cuesta

And I remember when my nieces and nephews would walk into that I would like well up.

Tanya Cuesta

But I was getting emotional because I was like reading to them.

Tanya Cuesta

So that was.

Tanya Cuesta

I could get emotional now thinking about it, but it was a really great experience.

Tanya Cuesta

That was wonderful.

Tanya Cuesta

The second reading I did was at a school friend of mine also.

Tanya Cuesta

She's.

Tanya Cuesta

I'd love you to come and read to my.

Tanya Cuesta

At my daughter's school again.

Tanya Cuesta

I was honored.

Tanya Cuesta

I did that again.

Tanya Cuesta

Same same thing, same concept with the children.

Tanya Cuesta

They were really excited about it.

Tanya Cuesta

The groups were a little bit bigger in the second group than they were in the first group.

Tanya Cuesta

But still just a great.

Tanya Cuesta

So I was just adjusting to how I was presenting my information and my ideas to them.

Tanya Cuesta

But it was just wonderful, really.

Tanya Cuesta

Just both schools were really great.

Tanya Cuesta

It was great experience.

Tanya Cuesta

That's one of the best feelings when I'm reading to the children in the schools.

Host

Good for you.

Tanya Cuesta

Thank you.

Host

Also, tell me about.

Host

Libraries are very important.

Host

I don't know if you have a library card, but I have a library card.

Host

Have you thought about reading at libraries and have you approached any yet?

Tanya Cuesta

Yes, it's.

Tanya Cuesta

It's so funny.

Tanya Cuesta

Um, my son does an.

Tanya Cuesta

An online library class.

Tanya Cuesta

He does one.

Tanya Cuesta

So they mentioned that if I wanted to share the book to them, I could.

Tanya Cuesta

The children are a little young for that, so I think my book's a little bit more of a.

Tanya Cuesta

That the level is a little different, but still, it's great to have exposure and experience.

Tanya Cuesta

And I.

Tanya Cuesta

In terms of libraries in my area, I have not yet approached them just like the.

Tanya Cuesta

In person, but I would really love to.

Tanya Cuesta

I did another book reading at.

Tanya Cuesta

A lot of it came from my son.

Tanya Cuesta

The things that I've taken him to play places he takes a Zoombini class.

Tanya Cuesta

I did a reading there.

Tanya Cuesta

So those places I've been to.

Tanya Cuesta

But libraries would be fantastic.

Tanya Cuesta

I just haven't.

Tanya Cuesta

I haven't gone to my local library to show them the book yet.

Host

I want to delve a little bit more into your role of writing and the reason I know we're getting a sense of who you are as a children's book author.

Host

I noticed on your Instagram account, and again, I hope you don't find that I'm being critical.

Host

This is not.

Host

I noticed on your Instagram account you don't mention yourself as a children's book author.

Host

The only way is you have a link to Amazon, to your book.

Host

And I thought being.

Host

Being a children's book author, like, I'm pretty darn proud of that.

Host

And I'm just curious on why you haven't got up on the top of the school or whatever and shouted out, a.

Host

A children's book author.

Host

Why isn't that on your Instagram profile?

Tanya Cuesta

That's a really great point.

Tanya Cuesta

I'm gonna add it to my Instagram profile.

Tanya Cuesta

I actually.

Tanya Cuesta

I think sometimes with this being.

Tanya Cuesta

That's the first book, and I'm getting used to the title of being a children's book author and getting used to saying it with.

Tanya Cuesta

I'm so proud of it.

Tanya Cuesta

I'm so excited about it.

Tanya Cuesta

Yeah, I would definitely add it to my Instagram profile.

Host

It's a terrific book.

Host

It really is.

Host

I love it.

Host

So you definitely got it on the soapbox or whatever.

Host

And shout out to the top of the world that you're a children's book author.

Host

It's just a thank you.

Host

It's a fantastic book and that everybody should read, whether you're a child or you're an adult.

Tanya Cuesta

Thank you so much.

Tanya Cuesta

I'm.

Tanya Cuesta

And I really appreciate that because I'm gonna add it.

Host

Okay.

Tanya Cuesta

Add it.

Tanya Cuesta

After we.

Host

After our conversation, talk to us more about how much time.

Host

How is writing fitting into your life and how much time are you devoting to writing now?

Tanya Cuesta

I'm devoting more time to it, I'll say, because I first.

Tanya Cuesta

That was just as I said before the idea came to me.

Tanya Cuesta

It happened to be put out there.

Tanya Cuesta

And I'm.

Tanya Cuesta

I'm also putting time into reaching out to schools and getting.

Tanya Cuesta

Getting those events that I can set up for.

Tanya Cuesta

For the book.

Tanya Cuesta

But actual writing, I started to just spend.

Tanya Cuesta

It's not so much time.

Tanya Cuesta

It's just like maybe 10 minutes a day.

Tanya Cuesta

I do write some ideas down, not.

Host

Quite putting a buck into it.

Host

You're putting about 20 cents.

Tanya Cuesta

Yeah, it's maybe about 20 cents.

Host

I couldn't resist.

Tanya Cuesta

That's a good one.

Tanya Cuesta

I.

Tanya Cuesta

Yeah, I put a little bit of time with my.

Tanya Cuesta

I.

Tanya Cuesta

I also have.

Tanya Cuesta

I feel like my.

Tanya Cuesta

With my son being like a busy, active toddler, I have just sometimes when I have pockets of time, I put a little bit of time into writing because I think it's.

Tanya Cuesta

It makes me happy, too.

Tanya Cuesta

It brings me a lot of joy.

Tanya Cuesta

It's just my.

Tanya Cuesta

But even if it's not the actual book itself, it's ideas or something down on page.

Tanya Cuesta

On a page, you know, to get something out there.

Host

Good for you.

Host

This isn't quite the end of our interview, but I wanted.

Host

Because I described at the beginning about all the efforts you went to put this public relations book kit together.

Host

I wanted to save it closer to the end because I wanted people to get a sense of who.

Host

Who you are as a children's book author.

Host

And I'm just going to describe to the listening audience one more time.

Host

I received this special package, this marketing package with a signed copy with a.

Host

A clock, a piggy bank, a dollar clip shaped like a dollar sign as a money clip.

Host

The bookmarks and the stickers, all very unique.

Host

And the thing that I thought, wow, when you took the time to actually write the message in your book that you did to me, I just loved it.

Host

And when you said, I hope you Find some wonderful ways to spend your money, time.

Host

And you made it out to dear Papa Rick Harris and family like that just stuck.

Host

Tell us all about this.

Host

Tell us how you came up with the idea.

Host

Tell us now.

Host

It's a little bit of a selfish thing for me, but I'm, I.

Host

You said that I wanted to thank you for your wonderful podcast.

Host

So tell us about all this.

Tanya Cuesta

Well, I do.

Tanya Cuesta

I love your podcast.

Tanya Cuesta

I think it's so wonderful.

Tanya Cuesta

And I really, I reached out to you because I felt, I just feel such a warmth from you and such a.

Tanya Cuesta

You very, you're always very welcoming.

Tanya Cuesta

I feel it today, obviously, but also always very welcoming to your guests and I know how important your grandchildren are to you and your family.

Tanya Cuesta

So I wanted to send it out to you.

Tanya Cuesta

I, I thought about a few podcasts that I listened to.

Tanya Cuesta

I thought about a few people that I admire and I said to myself, I want to do something different.

Tanya Cuesta

I don't want to just send the book or I don't want to just reach out and apply to be part of a podcast.

Tanya Cuesta

I, I want someone to see it and I want that person to.

Tanya Cuesta

They like it, they'll reach out.

Tanya Cuesta

But I also, I'm a very.

Tanya Cuesta

I love themes.

Tanya Cuesta

I've.

Tanya Cuesta

All of my students and all of my family, they know I'm.

Tanya Cuesta

If I'm gonna do a party and it has a theme, I go all out with the theme.

Tanya Cuesta

So this was where I said I want to put everything that I can think of that can apply to the book.

Tanya Cuesta

Like piggy banks and me, the clocks.

Tanya Cuesta

Like, I just, I wanted something that set the book apart from other stories.

Tanya Cuesta

Even every.

Tanya Cuesta

I, as I admire all different children book authors and all stories, but I wanted to put a little of myself into it.

Tanya Cuesta

And as I said, when I, when somebody has a birthday or a holiday, I'm like, what I.

Tanya Cuesta

How I wrap things, I always have some kind of theme to it.

Host

So this is why when I opened the box up and it even was purple inside, I went.

Host

And that's one of the.

Host

Like my, all three of my granddaughters, their favorite color purple, purple and pink.

Host

Even the pajamas that we bought yesterday for we, we actually celebrated Christmas yesterday, just the way family situation worked out.

Host

But even the pajamas were pink and purple.

Tanya Cuesta

Those are my favorite colors too, pink and purple.

Tanya Cuesta

So purple.

Tanya Cuesta

Purple is my first favorite color.

Tanya Cuesta

So that's where I got the idea of the.

Tanya Cuesta

Even the book itself, the COVID there's a lot of purple in it.

Tanya Cuesta

That was something I did ask my illustrator.

Tanya Cuesta

I wanted to have that.

Tanya Cuesta

Those colors in there.

Host

Wow.

Host

Fantastic.

Tanya Cuesta

Oh, thank you.

Tanya Cuesta

It means so much that you enjoyed the book.

Tanya Cuesta

The book package too, because I was really excited about putting that together.

Host

I have to tell you something in my office.

Host

I have show you this.

Host

You're going to say, what the heck is he doing?

Host

Okay.

Host

I don't know if you can see there's a bear, a Christmas tree bear.

Tanya Cuesta

Yes.

Host

You're thinking, oh, my God, what's this guy?

Tanya Cuesta

So cute.

Host

Because my granddaughter, my oldest granddaughter and I had this fascination with.

Host

Because our name, our main character's name is caboose, and caboose is spelled with a K.

Host

Because my oldest granddaughter, her name is Kira, which starts with a K.

Host

And so that's how we came up with the name.

Host

We came up with the name from Caboose because her.

Host

Of her fascination with cabooses.

Host

And it was because of my dad's toy train that I have put in a shadow box.

Host

Because if you look nowadays and there hasn't been cabooses around for 25 years because they stop using them.

Host

And so the only way you get to see them is go to a park where they might have a train and they have a caboose or whatever.

Host

But for children, they have no idea of the history behind Caboose.

Host

And Caboose is such a fun name to say.

Tanya Cuesta

Such a fun name.

Tanya Cuesta

Yeah, I love that name.

Host

We got Christmas bear tree that I have in my office.

Host

And every time we find a train ornament, we buy it and it goes on this tree.

Host

And of course, it comes out once a year.

Host

It's just something I do with the grandkids.

Host

And now they look for tree ornaments or train ornaments for me.

Tanya Cuesta

Train.

Tanya Cuesta

It's a theme.

Host

Absolutely.

Host

And that's what I want.

Host

Are you talking about theming it and how you've taken it to another level?

Host

And I just want people to realize that I always say in the show, I probably say this in every show, is that there's no right or wrong way to do things.

Host

When you're starting to promote your book, some people use a PR firm, and that PR firm reaches out to you.

Host

Now, that comes at a cost.

Host

And Tanya, putting these, your public relations book kit together, definitely came at a cost.

Host

If you don't mind sharing, how many of these did you do up and how many did you send out?

Tanya Cuesta

Maybe about seven.

Host

Seven, okay.

Tanya Cuesta

Yeah, Not a ton.

Tanya Cuesta

But I did it to people that I felt would appreciate them.

Host

Well, you're making me feel even more special on thinking, wow, that's incredible.

Host

Thank you again.

Host

This is to help other people is what was the reaction from the other six.

Tanya Cuesta

I got two responses that gave me, and they were people that I follow that I admire.

Tanya Cuesta

One is an author who was really, I was honored to hear back from her.

Tanya Cuesta

She said she was really happy and really just thank you so much for the kit and the.

Tanya Cuesta

And, you know, all the goodies.

Tanya Cuesta

And she wrote me a beautiful email.

Tanya Cuesta

Someone else that I also admire, who I follow, she's just someone that's like a self.

Tanya Cuesta

Someone that helps with like self improvement.

Tanya Cuesta

Someone who I felt I was thinking of people that I believed would really enjoy the package.

Tanya Cuesta

But also this person was someone who I felt inspired me throughout the year to.

Tanya Cuesta

To achieve goals.

Tanya Cuesta

So I, I mentioned and I personalized each.

Tanya Cuesta

Each book, what I wrote inside of the books, like I did for you also.

Tanya Cuesta

And I wanted to let them know that I appreciated like the confidence I was given to do the book.

Tanya Cuesta

So that was something I mentioned and that was an honor to receive a message back from her.

Tanya Cuesta

Some people I didn't hear back from, which is also fine because you send it and you see where it goes, but those were you.

Tanya Cuesta

And thank you for that.

Tanya Cuesta

And then the two other messages were really appreciated.

Tanya Cuesta

Another podcast that I was on, she also really appreciated the book package and I was honored to.

Tanya Cuesta

So really, I would say four out of the seven got back to me with maybe about.

Tanya Cuesta

Maybe seven.

Tanya Cuesta

I would say about seven.

Tanya Cuesta

I do.

Tanya Cuesta

I know the exact number, but it wasn't a ton.

Tanya Cuesta

But it was the people I felt who would really enjoy the book.

Host

Wow.

Host

That phenomenal.

Host

And it's just, it's nice to share.

Host

You can't expect everything that you send out in to the world will come back to you, but you deserve anything that comes back at you.

Host

What a great job.

Host

And I just encourage other aspiring authors to know that, you know what, what Tanya did was very special.

Host

And there's more than one way to promote your book.

Host

And not to get into the weeds too much here, but so the two people that were not.

Host

One was a children's book author, one was an influencer.

Host

And then have they helped you at all in promoting your book?

Tanya Cuesta

Caster1 and I would say the person who was a pod on a podcast that I reached out to, she was.

Tanya Cuesta

She put it out there for me as similar to how you are, which was wonderful.

Tanya Cuesta

The others were, I would say, not so much that they helped me promote the book, but gave me the confidence.

Tanya Cuesta

The first one who was an author, she actually did give me some advice prior to writing the book.

Tanya Cuesta

It was also appreciated because she told me.

Tanya Cuesta

She gave me some information in terms of what to do.

Tanya Cuesta

It was like I just reached out to her and she sent me an article about if you're a beginning writer.

Tanya Cuesta

But it was a writer, general writer, even.

Tanya Cuesta

Just not just for children's book authors.

Tanya Cuesta

Just like, what would be.

Tanya Cuesta

That's how I found out about if you wanted to get a literary agent.

Tanya Cuesta

So that was.

Tanya Cuesta

So she absolutely helped me with the process.

Tanya Cuesta

The other person for the podcast.

Tanya Cuesta

Yes, for sure.

Tanya Cuesta

And then the other one was just really.

Tanya Cuesta

I appreciated so much that she.

Host

Wow.

Host

Nice.

Host

Nice technique.

Tanya Cuesta

Thank you.

Tanya Cuesta

Thank you so much.

Tanya Cuesta

I.

Tanya Cuesta

I really.

Tanya Cuesta

It's.

Tanya Cuesta

It was.

Tanya Cuesta

It's so sweet.

Tanya Cuesta

But you're.

Tanya Cuesta

I feel like you're.

Tanya Cuesta

You're.

Tanya Cuesta

The excitement you have about the package was the most I've received.

Tanya Cuesta

So thank you.

Host

I got to tell you one more thing.

Host

I.

Host

Pure package.

Host

And I put it under the bare Christmas tree in my office because I knew my grandchildren were coming over last night.

Host

Every grandchild's different.

Host

So when you have your next child, I can tell you right now, every child is different.

Host

I knew one of them.

Host

She would be the most fascinated.

Host

And she was.

Host

But she waited till the very end before she talked to me about it.

Host

What's going to happen to.

Host

I.

Host

I couldn't.

Host

I said to her, I'm talking to Tanya tomorrow.

Host

So I just said that.

Host

So she's old enough to realize that I couldn't just bundle it up and send it home with her.

Host

So anyways.

Host

But I wanted you to know that I hadn't under the Christmas tree and she noticed it.

Host

This bundle we will be.

Host

Except for the book.

Host

I.

Host

That's why I got another one will be going to our youngest granddaughter.

Tanya Cuesta

That's so sweet.

Host

Thank you.

Tanya Cuesta

I'm so happy.

Host

That's so nice advice.

Host

You've definitely shared a lot of advice in being a children's book author.

Host

But would you have any other advice that you'd like to share with aspiring book authors who are thinking, how do I be like Tanya and how do.

Host

Like, how do I make this happen?

Tanya Cuesta

I'm still learning.

Tanya Cuesta

I feel like every day exactly what to do.

Tanya Cuesta

But I think you have to be yourself and you have to be unique.

Tanya Cuesta

Like the book package.

Tanya Cuesta

That something I really wanted to do something that I felt that was like me and someone else who has their own ideas and their own way of promoting or putting it out there.

Tanya Cuesta

They would have their own, like, unique.

Tanya Cuesta

Putting your unique spin on it.

Tanya Cuesta

And I think that's that would be wonderful to.

Tanya Cuesta

When you want, when you share a story or you have whatever it is you want to put out in the world, you just, you put your own spin on it.

Tanya Cuesta

I think that's important.

Tanya Cuesta

But I just, I think the best advice I can give.

Tanya Cuesta

The only thing I could say is what I did with this book was something I've wanted to do with many different ideas I've had.

Tanya Cuesta

And it's just, I just took a chance and I just went for it.

Tanya Cuesta

And I said, I don't really mind if I make mistakes along the way.

Tanya Cuesta

I don't mind if I think sometimes I, I try to do things that I want it to be so perfect before it can get out there.

Tanya Cuesta

And this time I'm like, no, it's okay.

Tanya Cuesta

Put it out there.

Tanya Cuesta

I believed in the story.

Tanya Cuesta

I did.

Tanya Cuesta

But I said, you know, just, even with reaching out to illustrators, like I took a really big chance.

Tanya Cuesta

I spoke to someone, I put my idea in their hands and they were, they made me obviously so thrilled.

Tanya Cuesta

But took a chance with that and just really took a leap of faith.

Tanya Cuesta

And it was just constant, like trial and error and just seeing what would happen.

Tanya Cuesta

So I best advice is just keep going.

Tanya Cuesta

Do what you put it out there.

Host

Keep going until it happens.

Tanya Cuesta

Keep going until it happens.

Tanya Cuesta

Because that was a goal of mine, was just to, as I said, to complete it.

Tanya Cuesta

And that's why I, I went the self publishing route because I wanted it out there.

Tanya Cuesta

Because I felt that if I've delayed it too much by trying to figure out the perfect literary agent for me, trying to figure that would have just.

Tanya Cuesta

The book probably would have never been right because I'd really do it.

Host

But no, that's too much reason to know.

Tanya Cuesta

Yes.

Host

And I, I want to pick up on your theme about self publishing for a moment because first of all, you talked about it was neat.

Host

You talked about getting it right when you're downloading to Amazon to actually have the book come to life.

Tanya Cuesta

Yes.

Host

I can tell you that even with a company like Ingram Sparks, which actually reaches out to other book retailers like Barnes and Noble and those type of other book retailers, it can get to be a little sticky.

Host

And you can't get frustrated.

Host

You just, you just got to keep going like you said.

Host

And I had a little problem with Ingram Sparks.

Host

But you know what?

Host

Eventually I was able to get it fixed and away I go.

Host

The other thing is that I want under people people to understand is that this book is evergreen.

Host

Like Tanya's book, Money time is evergreen.

Host

Because this, you know what you might say this is for 3 to 10 year olds or whatever your audience is.

Host

The beautiful thing about our world is more 3 to 10 year olds just keep coming.

Host

So the opportunity to have this book stay timeless is incredible.

Host

And the message is timeless.

Host

And the other thing I wanted to mention to you because when someone said to me, you know, that your books are given away mostly as gifts, they're bought by parents to give.

Host

It's not a child is running around with 20 bucks in their pocket to buy your book.

Host

So it's usually the parent or the grandparent or family member buying the book for the child.

Host

And so I only want to share this with you.

Host

Is that because we're self published?

Host

I wanted to make a change because I heard about this thing called a book plate.

Host

Have you ever heard of.

Tanya Cuesta

I have, yes, in our book.

Host

So I hope I grab one.

Host

So this one doesn't have a book plate.

Host

Then I'm hoping I find one that I have with a book plate.

Host

Ah, okay.

Host

And I was thinking about your clock.

Host

Okay, so look at this.

Host

So we got a heart.

Tanya Cuesta

How nice.

Host

Can you see that?

Tanya Cuesta

Yes.

Host

Now it says this book belongs to and.

Host

Or the parents can write it or grandparent or whoever, the friend can write a nice message in there.

Host

So I was thinking in your book you could think about on this blank area, you could put the same kind of idea, but make it a clock or whatever.

Host

I'm just throwing that out at you.

Tanya Cuesta

Wonderful idea.

Host

Oh, thank you.

Host

And I like sharing these things because it's important that people realize that none of this is stagnant.

Host

The nice thing about publishing on Amazon also is that it's print on demand.

Host

It's not like we.

Host

You went out and printed like in the old days, printed thousands of copies and then had them sitting in your garage.

Tanya Cuesta

Exactly.

Host

So that's the nice thing about it is you can go in and modify your book within moments and just upload that part to Amazon and away you go.

Host

You've got your own personalized book plate.

Host

But anyways, I just wanted to share that with you because I think your book is fantastic and it'll be around forever.

Host

And also I wanted to share that advice for aspiring authors.

Tanya Cuesta

It's a great idea.

Host

Thank you.

Host

I've spent so much talking with you about aspiring authors, but I really want to talk about, and I always save it for the last part of the show is encouragement for the readers.

Host

So why should children's book readers purchase your book and where is your book available to be purchased?

Tanya Cuesta

Oh, thank you.

Tanya Cuesta

Well, I think that children's book, well, children's read readers and parents or teachers should purchase the book because we all could benefit from some, you know, discussion and advice on time management.

Tanya Cuesta

I think, and I say that for adults and children and all of us, we have many things we want to do and many things we have to do.

Tanya Cuesta

And I want everyone to be able to feel that they're, you know, they have a well rounded day and a well rounded life and they're able to, even when it comes to writing a children's book, if this isn't, if this is a goal of yours, fitting that into your day, whatever the goals are.

Tanya Cuesta

So I think it would be, that's my advice to them to that I think it's great to purchase the book because it just gives you some ideas on a way to think of time differently.

Tanya Cuesta

And it's available on Amazon at this time, Amazon.com Excellent.

Host

Final thought.

Tanya Cuesta

Sure.

Tanya Cuesta

I guess I would just.

Tanya Cuesta

Well, first of all, thank you so much, really, for having me and your encouragement.

Tanya Cuesta

And you just, you've given me.

Tanya Cuesta

I've just felt so filled with kindness and warmth and I'm just so excited to be here.

Tanya Cuesta

And my final thoughts are, as I said before, just if anybody has any ideas to get a book out there, if it's a children's book, if it's a novel, whatever it is, just go for it, do it.

Tanya Cuesta

Because we need different ideas put out into the world.

Tanya Cuesta

We need everybody's unique perspective on life.

Tanya Cuesta

So I think that's my final thought.

Host

Fantastic.

Host

Tanya, thank you so much for being on Adventures in the Heart of Children's Book Authors.