Welcome to Close it now, the podcast that's revolutionizing the H Vac and home improvement trades industries.
Speaker AGet ready to dive deep into the world of heating, ventilation and air conditioning.
Speaker AWe're turning up the heat on industry standards and cooling down misconceptions.
Speaker AAnd we're not just talking about fixing vents and adjusting thermostats.
Speaker AIt's about the transformative movement that's reshaping the very foundation of H Vac and home improvement.
Speaker AWe're the driving force, inspiring top performers who crave excellence not only in their professional endeavors, but also in fitness, nutrition, relationships and personal growth, proving that we can indeed have it all.
Speaker AThis is Close it now, where excellence meets excitement.
Speaker ALet's get to work now.
Speaker AYour host, Sam Wakefield.
Speaker BWell, right on.
Speaker BWelcome back, welcome back, welcome back.
Speaker BThis is Sam Wakefield with Close It Now.
Speaker BToday, my special guest is a gentleman that has been in the industry for a good long time.
Speaker BIn fact, since he was a teenager.
Speaker BWe'll let him tell you some of his story.
Speaker BBut it's really fun when you talk to somebody that's been around the trades for a good while because we've seen so many of the elements of the trades, the rise and the fall and the industry going up and the industry going down and exploding and everybody's freaking out and we're over here going, well, this is just normal.
Speaker BIt happens every few years.
Speaker BAnd so everybody take a breath.
Speaker BIt's okay.
Speaker BThe heat is going to come back.
Speaker BBusiness is going to come back.
Speaker BYou don't have to sweat it right now.
Speaker BExcept we have to do.
Speaker BWe have to adjust accordingly.
Speaker BSo one of those things that, what that means is you have to be a great leader in your organization.
Speaker BAnd I'm really excited to have this guest on.
Speaker BSo this is Chris Morin.
Speaker BHe's written the H Vac Pro blog for 12 years, 12 plus years.
Speaker BIf you've ever read that blog.
Speaker BThat is his blog.
Speaker BAnd so happy to have him on.
Speaker BAnd today we're actually going to be talking about his new book, which is Leadership in H Vac.
Speaker BSo super excited to have you on the show, man.
Speaker CThanks, Sam.
Speaker CI'm really excited to be on here, obviously, longtime listener and great to have an opportunity to chat with you and your audience.
Speaker B100% man.
Speaker BWell, give us a highlight, highlight rail.
Speaker BYou were talking to me a little bit about before we hopped on the recording here about your history and it's super intriguing.
Speaker BAnd so as you know, with all, all of our guests, we give everybody opportunity to, you know, tell everybody why you're in the seat here.
Speaker BGive us your journey.
Speaker CYeah, it's been a journey, man.
Speaker CSo I started like you said when I was a teenager.
Speaker CWhen I was 16, I got my first job in H Vac.
Speaker CI actually went to trade school in my first semester.
Speaker CI thought I was going to be a cook, right.
Speaker CSo I aced was okay for a semester.
Speaker CAnd then I realized cooking vats of food is not for me in a restaurant.
Speaker CAnd then I decided to make a change and it was pretty simple.
Speaker CMy father just got into H Vac.
Speaker CAt the time I was pretty interested in it.
Speaker CIt was a little bit of everything.
Speaker CI remember going through the trade loop, right.
Speaker CAnd a couple of my friends happened to pick hvac as well.
Speaker CSo it was an easy transition for me.
Speaker CSo yeah, I got my first co op job at 16 riding in a van helping the.
Speaker CAnd I wouldn't say I was hooked because I tried to get out of it.
Speaker CSo when I graduated high school, a lot of my friends went to college and you know, we didn't have the money and I didn't, I didn't have the know how and how things worked for that.
Speaker CSo my plan was I was going to join the Marine Corps and I was going to be an electrician.
Speaker CI was going to get my hours to transfer, right.
Speaker CThat was the plan.
Speaker CUnfortunately, the way it works in the Marine Corps, it's really the needs of the Corps as far as what your job is going to be.
Speaker CAnd somebody somewhere along the line knew I was good at H Vac I guess.
Speaker CSo they made me a refrigeration mechanic.
Speaker CSo yeah, I did four.
Speaker CWell, signed up for four, did about five and a half, did a couple tours in Iraq.
Speaker CI was there for the invasion in oh 3 second trip was actually ramping up for Fallujah and their first elections where I got my hands on my first Mitsubishi ductless system.
Speaker CActually we did 250 of them.
Speaker CIntense.
Speaker CWow.
Speaker CNo gauges, no vacuum pumps.
Speaker CIt was an interesting combination.
Speaker CI can tell you they worked pretty well.
Speaker CThe seven months out was there in the desert and when I came back, obviously I made a choice to get out of the Marine Corps at that point.
Speaker CTwo trips was enough for me and I was a service tech, then service manager.
Speaker CI finished my business degree at night when I was working full time and got my first training job working for the utility program in Massachusetts.
Speaker CSo that's where I met a lot of technicians and I realized I had more to share than just what I was able to teach that day.
Speaker CSo I started the blog around that time.
Speaker CAnd it really took off when I left there.
Speaker CI spent the next almost 10 years at Mitsubishi Electric as I left there as a business development manager for the Northeast.
Speaker CBut I was on the sales team, so I was an area sales manager, a regional sales manager working with distributors and contractors.
Speaker CAnd I found a much more interesting path when it came to sales and leadership and pricing and all the fun stuff that goes into leading an organization.
Speaker BYeah, yeah, yeah.
Speaker CSo, you know, I found that a lot of our business owners in the Northeast were amazing technicians or awesome installers, but not good salesmen and not good business people.
Speaker CSo.
Speaker CAnd nevermind, it's widespread too.
Speaker BIt's not just the Northeast.
Speaker BIt's everywhere I go.
Speaker BI've run into the exact same thing.
Speaker CYeah.
Speaker CSo I found, you know, and obviously you mentioned the book already.
Speaker CThe book actually Leadership in H Vac is.
Speaker CIs like, it was so obvious to me regarding these skills that everybody was lacking, that I would meet them and they'd be frustrated and not understand why they can't keep employees or why they can't hire the right guys or why they always have this problem when it gets hot outside.
Speaker CRight.
Speaker CThey just were never taught leadership.
Speaker CAnd I was fortunate when I was taught when I was 19, you know, and there was specific leadership traits we were taught.
Speaker CAnd it really transfers so well into our industry.
Speaker BSo, you know, you're.
Speaker BYou're so right there.
Speaker BThat's one of the interesting things that, you know, our company here in Austin, before, while I was still in the field, while I was with the company, before the owner sold it, we were the highest number of, highest percentage of all the HVA companies in all of Central Texas for hiring veterans.
Speaker BAnd that very intentionally because they all.
Speaker BEveryone is taught leadership skills.
Speaker BEveryone's punctual.
Speaker BEveryone will follow a system like, here's our SOP for this process.
Speaker BAnd veterans don't understand that this is how it needs to go.
Speaker BAnd we don't deviate from the path.
Speaker BThis is the path, right?
Speaker BIt's like, okay, we're going there.
Speaker BGet there, and we get there.
Speaker BAnd so it was awesome to have a culture of just like everybody understood each other at a different level.
Speaker BAnd because of that, we were able to grow so quickly.
Speaker BAnd it was just a.
Speaker BIt was a really cool organization because of that.
Speaker BYou know, nobody showed up late and we didn't have any disciplinary problems.
Speaker BIt was just more of a.
Speaker BWe ran internally almost a similar structure.
Speaker BAnd so I 100% commend you for the, you know, bringing those traits to the trades because it's needed so, so badly.
Speaker CIt really is.
Speaker CYeah.
Speaker CWell, I mean, if you want to grow and you want to hire good people.
Speaker CRight.
Speaker CI think that's the key.
Speaker BSure, sure.
Speaker BAnd who does it?
Speaker BI mean, at the end of the day, even the guys that are, you know, that outside perspective would say that and.
Speaker BAnd everybody out there gives.
Speaker BGive everybody some grace.
Speaker BYou know, there's even the guys that other people would consider the truck and the trucks, they're doing the best they know how as well.
Speaker BYou know, we have to give everyone.
Speaker BI'm all about giving everyone the benefit of the doubt that they're truly not intentionally doing things to harm people.
Speaker BFor the most part.
Speaker BAre there some deadbeats out there?
Speaker BYes, but for the most part, people are good.
Speaker BPeople are wholesome.
Speaker BThey're doing the best that they know how.
Speaker BBut we just need to train them how to do better.
Speaker BExactly.
Speaker BIt's just a lack of know how is, I think, more of what's missing in our industry than it is, you know, people intentionally, you know, going out there just to not do things right or just to take advantage.
Speaker CYeah, I think that's.
Speaker CIt's interesting in our trade because those guys are so busy.
Speaker CRight.
Speaker CAnd they don't necessarily go and look for that knowledge.
Speaker CSometimes they just kind of fall into it after mistake.
Speaker CMistakes and stuff.
Speaker CAnd I think, you know, everybody that's worked for me or myself, the approach I take is when the person's ready to learn, you want to be there and be ready.
Speaker CRight.
Speaker CSo I think there's an old thing about, you know, when the.
Speaker CWhen the.
Speaker BStudents ready, the master will appear.
Speaker CStudents ready.
Speaker CYeah.
Speaker CMaster will appear.
Speaker CYeah, exactly.
Speaker CSo as long as you're prepared to teach them, you don't have to force it down the throat.
Speaker CTeach the people that want to learn.
Speaker CRight.
Speaker CAnd that's the way I've learned.
Speaker CAnd I really do feel like, hopefully people that are listening today and as many people I can reach, that if they want to learn leadership, there's a way to do this.
Speaker CYou know, it's not YouTube videos forever.
Speaker CRight.
Speaker CThere is processes.
Speaker BI love this.
Speaker BAnd so, and everybody out there right now, most people are in Drive Time University right now, so shout out to all of you that are doing the dang thing in between appointments.
Speaker BWe know what this life is like, but let's get started.
Speaker BGive us a little bit of a crash course when you say that there's a process to learning leadership and there's a system to it.
Speaker BTake us through just a kind of a high level.
Speaker BActually.
Speaker BLet's do the other side of the coin first.
Speaker BI'd love for you to take us through maybe two or three signs of poor leadership, maybe give us some bad examples, and then let's maybe convert over to a handful of, you know, tips to help the guys out right now to immediately be able to think differently about leadership.
Speaker CYeah.
Speaker CSo, you know, there's.
Speaker CAnd obviously, I walk through a lot of this in the book, but there's.
Speaker CIn the Marine Corps, there's 14 leadership traits.
Speaker CRight.
Speaker CAnd there's an acronym we use in order to remember all of them.
Speaker CSo it's JJ did tie buckle.
Speaker CRight.
Speaker CAnd every.
Speaker CEvery letter actually said.
Speaker CSo this is like in Parris island boot camp.
Speaker CThey teach you what each letter is.
Speaker CRight.
Speaker CSo justice, judgment, decisiveness, integrity.
Speaker CI won't go through all of them here, but I brought it.
Speaker BIf you would just go ahead and just list them all.
Speaker CYeah, let's see if I can get them all.
Speaker CAll right, now you got me on the spot.
Speaker BI'll put you on the spot, too.
Speaker BYeah.
Speaker CSo justice, judgment, decisiveness, integrity, dependability.
Speaker CRight.
Speaker CTact, initiative, enthusiasm, bearing, unselfishness.
Speaker CI'm sorry.
Speaker CUnselfishness.
Speaker CCourage, knowledge, loyalty, and endurance.
Speaker BOh, that's 14.
Speaker CYeah.
Speaker CWe go.
Speaker CAll right, so good job.
Speaker CI did write the book, so.
Speaker CBut they're not my traits.
Speaker COkay?
Speaker BSo.
Speaker CSo, yeah, so obviously there's a chapter for each.
Speaker CI have stories around each of them.
Speaker CNot just personal stories, but I've interviewed people in the trade.
Speaker CRight.
Speaker CAnd former veterans that are now in H vac.
Speaker CAnd the best way as far as if you're ready to do this, obviously you have to know what these traits are.
Speaker CRight.
Speaker CAnd there's examples of things you can do in the book.
Speaker CSo the way this is written is more of a.
Speaker CA workbook, like, you can always come back to.
Speaker CRight.
Speaker BOkay.
Speaker CSo it's not a.
Speaker CRead it.
Speaker CCheck the box.
Speaker CNow I'm a leader.
Speaker CRight.
Speaker CIt's.
Speaker CThis is what, you know, if you want to work on this particular trait this week, let's flip to that trait and try instituting some of these things.
Speaker COkay?
Speaker CSo at the end of the book, there's actually a little survey that we ask you to fill out and rate yourself 1 through 5 for each of these traits.
Speaker CThat way, it gives you a focus on which to work on first.
Speaker COkay.
Speaker CAnd depending on your role, some things are more prevalent than others.
Speaker CObviously, you know, very rarely do you have all 14 leadership traits nailed down.
Speaker CI think especially if you work for yourself, you realize you don't as soon as you as soon as you hire that first hire or you hire a new person, you realize, oh man, I need to learn how to do some things here.
Speaker BI think if anybody that feels like they have all 14 nailed down would be reason to believe that they absolutely don't.
Speaker BIt's a journey.
Speaker BIt's not like it's a total.
Speaker BA destination.
Speaker BYou get there, oh, I made 100 on this quiz.
Speaker BNow I'm a great leader.
Speaker CYeah, yeah.
Speaker CYou don't just earn a diploma in leadership, that's for sure.
Speaker CSo, yeah, it's a constant learning thing.
Speaker CAnd you know what, the trade changes.
Speaker CPeople change, generations change.
Speaker CSo, you know, you find how you handle and how you were a leader with somebody that's maybe older on your team is not like the person that's coming out of high school today.
Speaker CRight.
Speaker CThey don't learn the same way, they don't react the same way.
Speaker CSo sometimes some of those skills you need to shift over to a different trait in order to.
Speaker CTo strengthen that relationship with that person.
Speaker BYeah, no doubt.
Speaker CSo, yeah, So I would say learning those traits and then rating yourself, being honest, so you can focus on one a week or one a month and start to implement that into your everyday process.
Speaker COf course, this works better when you have somebody to lead.
Speaker CIf you don't, then you're working on it with yourself and you can consider customers and vendors and stuff as a way to still be a leader, still have bearing, still still learn knowledge.
Speaker CRight.
Speaker CThere's.
Speaker CYou can still be loyal in our trade.
Speaker CRight.
Speaker CThere's other things you can do without having somebody reporting to you.
Speaker BYeah, no doubt.
Speaker BYou know, I heard it.
Speaker BI love that you talk about yourself versus having others to lead because there's.
Speaker BHonestly, I think we have to start there, you know, with our self discipline, you know, because there's an expression I heard years ago, leader of one, leader of many.
Speaker BIf I can't lead one, I can't lead any.
Speaker CYeah, there you go.
Speaker BWhich means if I need to lead somebody in nutrition and fitness, I had better exemplify that.
Speaker BOtherwise I'm out of integrity with the core values that I'm trying to lead.
Speaker BSo in that same kind of ideas and principles, I think it's just as important to be able to lead yourself with the self discipline and those determination factors.
Speaker CYeah.
Speaker CWhat's interesting is there's other core values that are not a leadership trait.
Speaker CRight.
Speaker CSo personally, one of the core values that comes up every time I work on anything or work with somebody, it's consistency.
Speaker CSo consistency is not a leadership Trait.
Speaker CIt's not in the book, but when you start talking about leading yourself, I think consistency is probably the number one thing that you can do in order to build that confidence and become a leader.
Speaker CEven though you don't have someone working for you.
Speaker BMm, yeah, no doubt.
Speaker BYou know, and as you, as you become that.
Speaker BSo this is actually a really good principle for recruiting, you know, and I love when people are trying to hire, I instantly have.
Speaker BHave the conversation with them about, okay, this is not hiring where you have to be a recruiter, not a hire.
Speaker BAnd so when you're recruiting, you have to be the person that everybody's like, oh, how do I, how do I recruit better?
Speaker BHow do I hire more better people?
Speaker BSo we'll one, create a culture where they want to be there, but two, make a list of all of the traits and the characteristics that you want in your ideal person that you would hire and then rate yourself against that.
Speaker BAnd if you don't stack up in that list, go to work there first, because somebody that is a, you know, an A player is not going to work for you if you're a B player.
Speaker CYeah, yeah.
Speaker CI think we always think outside first.
Speaker CAnd I've worked and talked to plenty of contractors that know what their ideal customer is, but they've never even thought about their ideal employee or fit themselves into that box.
Speaker CIt's a big deal because that's a huge first step to creating KPIs and other items in order to make sure that, hey, if we're going to hire someone and we're going to promote them and we're going to train them, they meet these minimums.
Speaker CRight.
Speaker CNever mind advancement.
Speaker BSo what are some of the maybe two or three biggest gaps you see in leadership as you've, you've interviewed plenty of leaders and owners and worked in plenty of companies across the years.
Speaker BYou know, what are some of the big thing big gaps you see that are, I guess, the lowest hanging fruit that people can, you know, really start to work on.
Speaker CYeah.
Speaker COh, boy, this is gonna be tough to be on, just flat out honest.
Speaker CRight.
Speaker CSo I don't want to.
Speaker CIronic.
Speaker BLet's frame this a little bit.
Speaker BThis is a podcast, so you can speak in generalities, so feel free to be as direct and, and as you need to.
Speaker BAnd if it's a mass, you know, we're slapping people in the face.
Speaker BIf the shoe fits, wear it.
Speaker CYeah, sounds good.
Speaker CAnd I.
Speaker CThis is one I've personally had to work on over the years.
Speaker CAnd, and I would say tact is probably One of the first leadership, in order to, you know, deliver the truth effectively.
Speaker CSo there's a common thing with a service team member.
Speaker CLet's say maybe not having tact in the home, talking to customers, talking to the service manager, talking to the person.
Speaker CThat's scheduling, you know, depending on how your organization's set up.
Speaker CAnd for some reason, you know, especially when it gets hot, you know, or really cold in the Northeast, that's when tact is extremely valuable.
Speaker CRight.
Speaker CIn order to, you know, let's say, train salespeople or trained service people in how to handle a customer that thinks they know everything or how to deliver the bad news in a way that they're able to move forward.
Speaker CRight, right.
Speaker CYou know, I've been on plenty of job sites.
Speaker CI was a service manager.
Speaker CI've been on plenty of job sites as a sales manager working with a service.
Speaker CAnd it's one of those things where as soon as you hear it, you know, that person didn't use tact and we are screwed.
Speaker BYep.
Speaker CSo I think that's probably went from.
Speaker BA level 5 to a level 10 atomic in a matter of five words, if we say them incorrectly.
Speaker CYeah.
Speaker CAnd a lot of new businesses, there's.
Speaker CThere's service service guys that realize they want to put that stake out and start their own company.
Speaker CAnd if they don't develop tact and be able to develop that other part of the business outside of just service, they're going to struggle, you know, they're going to struggle in sales, they're going to struggle in other items of their business.
Speaker BYeah, no doubt.
Speaker BGive us a.
Speaker BFor everybody that's listening, give us a quick maybe definition and example of tact.
Speaker CYeah.
Speaker CSo I would say it's not avoiding the truth, but it's delivering it effectively.
Speaker CI think that's.
Speaker CThat's kind of what tact is.
Speaker CSo, you know, talking to a homeowner and not talking down.
Speaker CDown to them, not being too blunt, but working them through your process in order for them to.
Speaker CTo see what's right.
Speaker CRight.
Speaker CSo, like, I've talked to salespeople, and we talk about what's called the bridge method.
Speaker CRight.
Speaker CWhen you're.
Speaker CI don't know if you've talked about this, Sam.
Speaker CI don't think I stole it from you.
Speaker CNo.
Speaker CAll right.
Speaker CSo you.
Speaker CBasically, you would acknowledge what the customer.
Speaker BKnows, even if I have the.
Speaker BYou know, there's people listening to different episodes.
Speaker COh, there you go.
Speaker CThere you go.
Speaker BYeah.
Speaker CI'm willing to bet if you don't, you call it something different.
Speaker CBecause everybody's probably used this, right?
Speaker CSo you acknowledge what the customer and then you bridge to additional considerations so you can guide them to a better solution.
Speaker CRight.
Speaker CYou just don't say you don't want.
Speaker BI'll be your home and a real play with me.
Speaker CYeah.
Speaker COh, geez.
Speaker CYeah, here we go.
Speaker CSo, you know, I know you're gonna.
Speaker BBe on the spot if I, if you're.
Speaker CYeah.
Speaker CSo if we weren't using tact and you wanted to install, let's say, ductless systems and it just doesn't make sense for your house.
Speaker CThey're small cut up rooms, you know, but you insist, hey, this is the most efficient system because I've done all the, all the stuff in the Internet, you know, all the way.
Speaker BI'll tell you what, I read the, I read this thing called the H Vac Pro blog and it talks about how mini splits are the most efficient thing.
Speaker BAnd then I saw it on this Old House.
Speaker BSo Bob Vila said, I need those.
Speaker BSo that's what I want.
Speaker CYeah, they're great for certain applications and I'm so glad you know about them, Sam, because in the right application they're extremely efficient.
Speaker CBut if we don't put that product in the right situation, not only is it not going to be as efficient as you want, but it's not going to be very comfortable.
Speaker CSo in order to get a product that works the best in your home, I think we need to start to explore other options besides just ductless.
Speaker CBecause I can get a system as efficient and as comfortable as what you're looking at now.
Speaker CRight.
Speaker CMaybe that's ducted, maybe it's mixed.
Speaker CBut let me show you what I have.
Speaker CSo that way we can actually get to what you're looking for.
Speaker CComfort and efficiency.
Speaker BOkay, great.
Speaker CSo, and then hopefully I can then help you see some of the other options.
Speaker CRight.
Speaker CSo it's not discounting what they've learned and all the effort they've put in, it's delivering the truth effectively and not avoiding it.
Speaker CRight.
Speaker BYeah.
Speaker BIt's not just saying, hey, that would be a dumb idea for your house.
Speaker CYeah, you don't want to do that.
Speaker CThose things suck.
Speaker CYou know how many times I put those in?
Speaker CRight.
Speaker CAnd I always had these callbacks and like, or even worse, saying it, saying that about somebody else that does that.
Speaker CRight.
Speaker CBecause that was the last.
Speaker CThat's even worse.
Speaker CRight.
Speaker CSo yeah, there's ways of no matter what role you're in delivering that, I mean, it could be a condenser that's down.
Speaker CThat Just needs a capacitor or something, and you can walk in instead of.
Speaker CYou know, when somebody says, wow, it's.
Speaker CIt's going to cost me 250 for a capacitor.
Speaker CI can get that for $20 online.
Speaker CI've seen technicians take the wrong approach and be like, go ahead, buy it yourself.
Speaker CYou know, I'm leaving.
Speaker CRight.
Speaker BWhat are you doing?
Speaker CYou know, like, you have to explain, like, the value and, like, there's a warranty and there's a higher quality, and there's other things with that capacitor that you're selling that you think you can get just for $20 online.
Speaker BYeah.
Speaker BYou got to build the value 100%.
Speaker BI love it.
Speaker BAnd if anybody's charging $250 for capacitor, raise your price.
Speaker CYeah, that's not enough.
Speaker CThat's probably a trip charge now, right?
Speaker BYeah.
Speaker CAs you can tell, I haven't been in service for about 15, 20 years.
Speaker BYeah, that's.
Speaker BThat's what.
Speaker BIn fact, it's.
Speaker BYou definitely don't call it a trip charge.
Speaker BYeah, no.
Speaker BGood.
Speaker BI'm giving you a hard time.
Speaker BSo beyond tact, what's another one that you see that is a big missing piece in a lot of leadership in companies.
Speaker CYeah.
Speaker CI think the next one, I would say, is initiative.
Speaker CAnd that goes both ways.
Speaker CNot just your employee, but also yourself.
Speaker CRight.
Speaker CBecause I'm a big proponent of leading by example.
Speaker CLike we talked about, you have to look inward first.
Speaker CRight.
Speaker CAnd if you're not taking the initiative and you're not displaying that, then that's going to be mirrored by your employees.
Speaker CRight.
Speaker CThat becomes the standard in your organization.
Speaker CSo, actually, there's a great story in my book.
Speaker CA gentleman I used to work with is Mike Gamberone.
Speaker CHe's actually at Mitsubishi.
Speaker CHe's a sales manager there for the Northeast now.
Speaker CAnd in that book, he tells me the story about when he was in the Navy and he actually got his first duty on a ship.
Speaker CAnd the first night he was on the ship, he wanted to figure out what the piping runs were and the layout of the refrigeration system, because he was responsible for it.
Speaker CAnd if something went down, he wanted to be able to fix it quick.
Speaker CSo he jumped up in the ceiling and started tracing all the piping.
Speaker CAnd then, sure enough, one of the.
Speaker COne of the officers came by and like, what the hell are you doing in the ceiling, son?
Speaker CYou know?
Speaker CSo he explained it to him, and immediately the response was rewarding that initiative.
Speaker CLike, that is the best thing I've Heard, keep doing what you're doing.
Speaker CRight.
Speaker CAnd then, you know, I don't want to age, Mike.
Speaker CThis is probably 30 or 40 years ago.
Speaker CHe's still telling the story because it meant that much to him about his manager.
Speaker CYou know, identifying initiative and rewarding the initiative just with a simply good job.
Speaker CYou know, he didn't give him anything.
Speaker BJust out of boys.
Speaker BYeah.
Speaker CYeah.
Speaker CAnd.
Speaker CBut you think about the other side.
Speaker CThat officer could have just been sitting in his office, not doing anything.
Speaker CHe was.
Speaker CHe was making his rounds.
Speaker CHe was going to see what his guys were doing.
Speaker CRight.
Speaker CHe was being involved.
Speaker CAnd that translates really well to H vac and job sites and service teams and stuff like that.
Speaker BYeah.
Speaker BThere's a.
Speaker BLet's see.
Speaker BIt was Herb Keller.
Speaker BKeller, the Southwest.
Speaker COh, yeah.
Speaker BIn his book, one of the things that he talked about so much is management by walking around.
Speaker CYeah.
Speaker BAnd he's like, just walk through and talk to your people.
Speaker CYeah.
Speaker CI would say ask questions.
Speaker BNever know what you'll learn.
Speaker CYeah, Just ask questions.
Speaker CHey, what are you doing?
Speaker CHow do you do that?
Speaker CIt's amazing.
Speaker CAnd then, you know, you might have an opportunity to help them do it quicker or easier, you know, because you have that knowledge.
Speaker CYou've been there forever, right?
Speaker BYeah.
Speaker BOne way or the other, it could be.
Speaker BYou could help them where.
Speaker BWow.
Speaker BI see what you're doing, man.
Speaker BThis.
Speaker BDid you develop this method yourself?
Speaker BThis looks so much easier and quicker than what, the way we used to do it.
Speaker CYeah.
Speaker CLet's document and teach the whole team.
Speaker BYeah.
Speaker BIt could be one way or the other.
Speaker BLike, wow, can we share this with Everybody else?
Speaker BYeah, 100%.
Speaker BI love this, man.
Speaker BThis is good stuff.
Speaker BSo, you know, going through this, what are the.
Speaker BWhen someone starts to get into leadership, you know, and say they.
Speaker BThey pick up your book and they start working on this, you know, what type of a.
Speaker BWell, there's.
Speaker BThere's lots of different questions we could ask here.
Speaker BWhat.
Speaker BI guess one of the big things is.
Speaker BWhat I found is just like we were talking about earlier, is people don't know what they don't know.
Speaker BSo how does someone.
Speaker BI guess the question I'm trying to get to here, now that I've formulated my thoughts, is for everybody listening, if they feel like they're a decent leader, but from the outside, if somebody has a lot more leadership skill, would look at them and say, man, they need some work.
Speaker BHow would they know they need to get to work on better leadership?
Speaker CThat's interesting.
Speaker CI think there's a.
Speaker CThere's some indicators I think, you know, most likely a leader is not going to tell somebody, hey, you need to be a better leader.
Speaker CRight.
Speaker CLike we were talking about when the student's ready.
Speaker CRight.
Speaker CBut if you were to come to me and say, hey, I want to be a better leader, I could say, you know what?
Speaker CI've noticed a couple things I think I can help you with.
Speaker CRight.
Speaker CSo having some self awareness and, you know, being honest with yourself and rating yourself and asking for help would be the, the key there.
Speaker CRight.
Speaker CSo it's really hard to look just like at the external and say you're not a, that person's not a good leader or they are.
Speaker CRight.
Speaker CI can't just walk on a job one day and say you need some work on leadership.
Speaker CBut if you're complaining about always losing employees for a dollar or two an hour, not being able to find the right people to hire like you talked about.
Speaker BYeah.
Speaker CYeah.
Speaker BI was going to ask you, let's do this differently.
Speaker BLooking at an organization, what are signs of.
Speaker CYeah.
Speaker CThanks for teeing that up.
Speaker CYeah.
Speaker CSam, that's.
Speaker CYeah.
Speaker CSo high turnover, you know, I would say consistent, consistent times where the team boils over in argument.
Speaker CRight.
Speaker CNot being aligned and, you know, not being consistent in your choices.
Speaker CSo we talked about consistency earlier, but I would say, you know, not always going with your gut, but actually having a documented process and when somebody does this, this is the result.
Speaker CThis is what we do.
Speaker CRight.
Speaker CSo I think a good leader will have that nailed down.
Speaker CThose items where, you know, it's hard.
Speaker CLike I said, I can't walk on a job one day and see that that leader doesn't do that because it's, it's a cumulative over six months in a season, let's say.
Speaker CSo you know, I would think about your organization and think what happens when it's hot and humid out.
Speaker CAre we all on the same page moving everything in the right direction or is there always friction, always arguments, always complaining, always.
Speaker CAm I always putting out fires?
Speaker CRight.
Speaker COr are we actually doing something good for customers?
Speaker CLike if I can, at the end of the day, if I know our team is fixing equipment and installing high quality jobs and there's not all of this noise around it, I'm probably doing a good job as a leader.
Speaker BNice.
Speaker BYeah, I like that.
Speaker BYeah, that's really.
Speaker BI feel like leadership is one of those skills that.
Speaker BBut it's so tangible and at the same time it's so hard to see.
Speaker CYeah.
Speaker BAt the same time it's like a total dichotomy there because Everyone knows a great leader when they meet him.
Speaker CYeah, well, yeah, I think if you work for them, you know, a great leader.
Speaker CYeah.
Speaker CI think somebody command can command a room and maybe not necessarily be the best leader because they don't make good choices outside that room.
Speaker CRight.
Speaker CSo where, you know, sometimes.
Speaker CSometimes you don't know they're a good leader until you talk to their employees and you realize all the stuff they've done for them and their families and, you know, help them grow as a person or as in their trade.
Speaker CYou don't see that unless you speak with them.
Speaker BRight.
Speaker CSo sometimes there's really quiet leaders that are really good.
Speaker CThey don't have to be loud.
Speaker CThey don't have to hold the stage.
Speaker BYep.
Speaker BYeah, 100%.
Speaker BThere's some of the best leaders I found.
Speaker BNot.
Speaker BNot all of them, of course, you know, plenty are loud, big personalities as well the drivers.
Speaker BBut interestingly enough, there's been a couple leaders in my life that I've come across that were the quiet, reserved, observant ones.
Speaker CYeah.
Speaker BDidn't really say a whole lot, but the moment that they spoke, the room got silent because it carried so much weight because of what they had to say.
Speaker BEveryone wanted to listen.
Speaker BThere's so many different types of leaders, too.
Speaker CYeah.
Speaker CI think in that instance, that was probably built up with credibility over decades.
Speaker CMost likely because if you're soft spoken right out the gate, it's tough to gain that sort of, you know, as soon as I talk, everybody listens sort of situation.
Speaker CBut, you know, if you're consistently delivering that value for decades, people are going to listen no matter how quiet you are, you know.
Speaker BYeah, no doubt.
Speaker BYeah.
Speaker BThose were rooms I remember everybody would give of, you know, bounce back and forth their ideas and thoughts and opinions.
Speaker BAnd then once it died down, everyone would turn to these people and then wait for, okay, now that we've said everything we had to say, what do you really think?
Speaker CYeah.
Speaker BAnd then whatever they said is what everybody was doing anyway.
Speaker CYeah.
Speaker BOh, it was always the best idea.
Speaker CYeah.
Speaker CI mean, that's.
Speaker CThat means you had the right people in the room, right?
Speaker BYeah.
Speaker CSo you were in the right room.
Speaker CYou know, I also too, I think even if you're allowed or a leader or not, if people want to go to work for your company, then that shows that the people that are working at your company are talking about it and do.
Speaker CAnd saying good things.
Speaker CBecause there's not, there's not going to be an influx of resumes when you're not hiring if people don't want to work there.
Speaker CAnd people don't.
Speaker CThat work there, don't love it because you're a great leader.
Speaker CRight.
Speaker CSo.
Speaker CAnd it's not usually about money.
Speaker CIt's usually about everything else that we were talking about today.
Speaker CIt's not just what's my hourly wage.
Speaker BYeah.
Speaker BIt's not just, you know, having a pizza party on Friday afternoon and, you know.
Speaker BOkay, okay.
Speaker BYes.
Speaker BBut also, that's not what makes culture.
Speaker CI've heard so many different things out there.
Speaker CI've heard.
Speaker CI've heard guys that bring in a barber, you know, they expect their team to have a haircut because they're.
Speaker CThey want to be presentable, but they never think to bring the barber in to do it for them on work time.
Speaker CYou know, that's how you know it's going to get done.
Speaker CYou know, I think there's.
Speaker CSo there's a handful of things like that I've heard they bring in, you know, based on callback rate and things like that.
Speaker CThey'll actually spin a wheel and there's prizes.
Speaker CSometimes it's time off, sometimes it's new boots, Sometimes it's a Dunkin Donuts gift card, you know, I mean, and depending on how, what.
Speaker CWhatever level you were at, you get one or two spins, you know, so there's some really cool things that companies are doing out there that really build a culture.
Speaker CBut it starts.
Speaker CYou can't build a culture if you're not a good leader.
Speaker CRight.
Speaker BSo, you know, it's interesting.
Speaker CYeah.
Speaker BYou mentioned the new boots.
Speaker BI was just last week in Chicago.
Speaker BWell, actually Rockford, Illinois, at a company called Perfect, Perfect Attempt.
Speaker BAnd Dave.
Speaker BDave Fernetti up there, he does.
Speaker BHe buys his.
Speaker BHe does lots of things.
Speaker BHe's a massively giving person.
Speaker BHe's a great leader.
Speaker BEverybody there, like, absolutely is there because they want to follow him.
Speaker BThey see the vision, you know, and one of the things he does, he was telling me he buys them all new boots every year.
Speaker CThat's awesome.
Speaker BYou know, they're the.
Speaker BAnd he doesn't cut expense either.
Speaker BI think they're.
Speaker BI forget the brand, but they're like, you know, 300, 350 for a pair of boots is just builds in his bedroom.
Speaker BEverybody needs new shoes.
Speaker BWe need new, clean shoes to be safe and productive.
Speaker BAnd, you know, just one of the things as well as, you know, a tool account and that type of deal.
Speaker BBecause.
Speaker BBut I think it's 500 a year or something like that for tools and all these things.
Speaker BAnd it's like just those little Things that make such a difference, if I can.
Speaker BSo leadership is interesting.
Speaker BYou mentioned Michael Gerber, which I love because he's titan in the industry.
Speaker BI saw him years ago at an ACA convention.
Speaker BAnd one of the things that I loved in the E Myth was about leadership.
Speaker BAnd as the leader owner, your job is to work on the business.
Speaker BAs your machine, the business is your product.
Speaker BThe business's product is to install heating and air conditioning or plumbing or garage doors or electrical or whatever your business does.
Speaker BBut as the leader, as the owner, your job, your business is making everyone in that organization's life smoother and easier to do whatever it is that the business does.
Speaker BAnd having that layer of distinction and knowing that that leader is the leader's job is to make their life better and easier and smoother.
Speaker BSometimes that doesn't always mean the positive stuff.
Speaker BSometimes it means the negative stuff, which actually, I'm teeing up a question about leadership when it comes to things that are more difficult, like confrontation and discipline.
Speaker BBecause I'm sure you probably.
Speaker BI haven't read it yet and I'm excited to, but I'm sure you probably have a section in here about when those types of things come around.
Speaker BSo when that's the case, what's a great way for people to approach those types of topics, those subjects?
Speaker CYeah, I think so.
Speaker CThe best leadership shape to decide to fit into that would be justice.
Speaker CRight.
Speaker CAnd I really think that focuses on fairness and consistency.
Speaker CSo, you know, it is tough.
Speaker CSo as an example, let's say your.
Speaker CYour top performer breaks one of your golden rules, whatever it is, I won't even start listing them because I'm sure we've all seen them.
Speaker CRight.
Speaker BSo let's take a.
Speaker BOne of the basic.
Speaker BSince this is set, close it.
Speaker BNow let's take one of the basic rules of sales.
Speaker BNever lie, cheater, steal.
Speaker BLet's say it's one of those.
Speaker CThere you go.
Speaker CNever lie.
Speaker CSo you really can't make an exception, even if it's your star, Right.
Speaker CThis is an important part of your business because if you do make an exception just because they're your best performer, then everyone knows that your rules are conditional.
Speaker CRight?
Speaker CSo transparency is really important there.
Speaker CAnd, you know, explaining the reasoning, especially when decisions are tough, using tact and delivering that message is really important and keeping track of those decisions, you know, it's.
Speaker CThis sounds so elementary, but like, like a decision log or something, something to write down.
Speaker CSo that way if it happens again, then the resulting training or whatever it is that you're going to be providing that person or discipline is going to be consistent no matter what their role is.
Speaker CSo having justice and focusing on fairness and consistency is probably the best way to address that part of leadership.
Speaker CFor sure.
Speaker CYeah.
Speaker BI love that you answered it with, with, with justice and, and fairness.
Speaker BBecause context matters in a lot of, a lot of times, a lot of situations.
Speaker BI remember years ago, you know, I had sold a job and it was in a horribly disgusting house.
Speaker BWhat everybody would call it, your typical hoarder house.
Speaker BYou know, the one that you can smell from the street before you ever get like almost before you get out of the car.
Speaker CYeah, we've all been there and.
Speaker BOh yeah, absolutely.
Speaker BAnd.
Speaker BBut when I got there for the sales appointment, you know, the family was there.
Speaker BIt was the brother of these two sisters that lived in this house and he was a ton of mental health issues.
Speaker BHe could barely live on his own, but he was doing it not very effectively and they were taking over his guardianship so that it was on their mission to clean the house up and help him out.
Speaker BAnd so I was on board with that because, you know, a heart of service.
Speaker BI was like, absolutely.
Speaker BThey're like, oh, thank God.
Speaker BWe called 10 other companies.
Speaker B10, 10 companies had stepped foot on the property and walked right back off and they wouldn't take the project.
Speaker CYeah.
Speaker BAnd I said, we're here to help.
Speaker BSo of course sold the project.
Speaker BAnd then I didn't clearly communicate the whole context over to the install crews, so I'll own that for sure.
Speaker BAnd then they get there and then the owner hears about it, calls me into his office, full written write up about it.
Speaker BAnd I was like, hey man, man, let's talk about the rest of what's going on here.
Speaker BYeah, it was one of those situations.
Speaker BI almost got fired for it, but it was okay, let's really back up and look at the context of what's happening here.
Speaker CRight.
Speaker BIt's like, oh, okay, yeah, look back down off of.
Speaker BI still got the written write up because it was my.
Speaker BBecause I owned not communicating properly.
Speaker BAnd so I think of that example and it carries through so many times as you know, we have to take radical responsibility for everything in our lives, but also when we do that, we get the ability to clearly communicate without false barriers and stuff.
Speaker BSo, okay, here's the real big picture of what's happening.
Speaker BI feel like that back and forth with leadership is so important as leaders to make sure that people feel comfortable enough to tell you the truth sometimes as a leader.
Speaker BAnd because when you establish that clear Communication that's so crucial.
Speaker BSo, so talk to us about communication back and forth there because that's, I mean, clearly one of the big print.
Speaker BMost leaders lack better communication skills.
Speaker CIt's true.
Speaker CAnd you know, it has to start with you.
Speaker CRight.
Speaker CYou have to be the person initiating that communication because communications takes two people here.
Speaker CRight.
Speaker COtherwise it's just one way and you know, that's a direction that's different.
Speaker CSo if your employees are consistently coming to you not necessari with gripes and problems, but like questions or ideas to make things better, you probably have good communication in your business.
Speaker CIf you're the one that's like, you feel like they're all teenagers and you're trying to squeeze out.
Speaker CI have a 15 year old daughter.
Speaker CSo you know, usually.
Speaker CHow was school?
Speaker CIt was good.
Speaker CRight.
Speaker CWhat would you do?
Speaker CNothing.
Speaker CRight.
Speaker CYou know, what'd you learn?
Speaker BI don't remember.
Speaker CYeah, yeah.
Speaker CSo that, that if you're getting that from your employees probably need to kick up the communication skill.
Speaker CRight.
Speaker CSo that might be, you know, a lot at once to start out and then you can spread it out over time.
Speaker CSo, you know, when I, when I had worked at a big organization, we used to do weekly check ins.
Speaker CIt was a weekly meeting with any person that worked for you.
Speaker CSo I just had a recurring weekly meeting.
Speaker CSometimes it was 10 minutes, sometimes it was 45 minutes, you know, but I made sure I accommodated enough time for them in order to understand what their frustrations were, where their barriers are, try to clear those roadblocks like we talked about Michael Gerber talking about.
Speaker BRight.
Speaker CSo you have to have that opportunity and create that communication.
Speaker COtherwise if you're just sitting inside that office, that door closes.
Speaker CEverybody says, oh, I have an open door.
Speaker CUnless you're initiating it, there's not really an open door.
Speaker BYeah.
Speaker CYou know, I think you need, you need to establish that openness.
Speaker CNow the other side is, is as the employee, you need to feel comfortable sharing and asking and trying to promote that stuff without griping.
Speaker CYou know, if you're gonna come, if you're gonna come with a gripe, you should also be able to provide what a solution could be.
Speaker BYeah, right.
Speaker BDon't just go for one.
Speaker CYeah, yeah, I think that's important.
Speaker CAnd actually I, as a service manager, you know, I always had the situation where a service team member didn't see eye to eye with the homeowner.
Speaker CService service manager had to go out to the house and I had to call the owner to find out what the resolution could be.
Speaker CRight.
Speaker CAnd the owner that I worked for at the time always had this example in his head that there's three stories or three sides.
Speaker CRight.
Speaker CThere's the service manager story, the homeowner story, and the real one is somewhere in between.
Speaker CRight.
Speaker CAnd that's his job to figure out what is in between, what is fair.
Speaker CRight.
Speaker CAnd what, what meets that justice trait we were talking about.
Speaker CSo, you know, sometimes people take the approach that the customer is always right and then they address it with their employees afterwards.
Speaker CAs far as training goes, I don't recommend that because I feel like you abandon your team out there.
Speaker CI think taking that approach for the guy I worked for really works well in finding something where they both have buy in on that solution and that cuts across service, installs everything.
Speaker BSure, yeah.
Speaker BI mean, that's straight all the way into your CSRs and office and books anyone in your.
Speaker BIn, in your care.
Speaker BYeah, I like to, I like to say it more like that.
Speaker BIt's like not anyone in your employment, anyone in your care.
Speaker BYou're shepherding these people in a way.
Speaker BAnd if we're truly leader, then leaders, leaders are at the front, you know, they're following behind.
Speaker BWe're not the boss at the back with the whip going, okay, here's the direction we're headed.
Speaker CRight.
Speaker CIt's easier to pull and put super.
Speaker BFamous meme that has passed around for years and years and years.
Speaker BThere's the example of the one pulling the front of the, of the everything with the leaders and then the one that's sitting on the sled that the people are carrying with the whip.
Speaker BAnd it's just so clearly apparent the times that you see the difference there.
Speaker CIt's a great visual for sure.
Speaker CI think, you know, when we're talking about communication stuff too, that really might lead into making sure you're not micromanaging.
Speaker CSo there's a difference between teaching somebody and guiding them and letting them make a mistake.
Speaker CNot an expensive mistake, but letting them make a mistake and learn versus micromanaging somebody.
Speaker CRight.
Speaker CSo you have to be very careful there, you know, and, and you know, they always say people leave managers, they don't leave companies.
Speaker CIt's not always true, but the majority of time it is.
Speaker CRight.
Speaker CSo if they feel they're being micromanaged or there's no communication, that opens the door for them to find somebody that will communicate with them and offer them a job.
Speaker BYeah, so, yeah, no doubt.
Speaker BSo earlier you mentioned the KPIs of leadership.
Speaker BI'd love for you to break that apart because for this type of a topic, this leans more towards what would be considered more of a soft skill.
Speaker BAnd so it's hard a lot of times to establish specific KPIs.
Speaker BIt's not like we're, oh, the average ticket went up.
Speaker BOh, here's your close rate.
Speaker BThings that are just measurable by numbers.
Speaker BWhat are some KPIs of leadership and how do we start to.
Speaker BTo define them and classify them here and then measure them.
Speaker CYeah.
Speaker CSo I really think you can use those 14 traits as the KPIs and, you know, have some grace with yourself as far as improvement goes.
Speaker CIt takes time, and I would consider time seasons in your trade.
Speaker CSo depending on where you are in the United States, there's sometimes multiple seasons.
Speaker CSometimes it just feels like one long season, depending on what you're working.
Speaker CRight.
Speaker CSo I would say first part of.
Speaker BTexas, it's mostly like one long summer with a little.
Speaker CExactly, exactly.
Speaker CAnd every February, I wish I was there.
Speaker BYeah.
Speaker CI live in Massachusetts, so.
Speaker BNo doubt.
Speaker BYeah.
Speaker CIt certainly would feel a lot better than the cold, wet rain we get sometimes.
Speaker CBut.
Speaker CYeah.
Speaker CSo there's 14 leadership traits, and I would first rate yourself one to five for each trait.
Speaker CRight.
Speaker CAnd we're going to develop some KPIs based on that.
Speaker CSo I think, you know, being realistic with your expectation, understanding time and working on, we'll say the worst one.
Speaker CThe worst one you rated yourself first.
Speaker CI would try to implement one or two things out of the book for that trait and, you know, give yourself 30 to 60 days to see an improvement, a measurable improvement.
Speaker CNow, unfortunately, it's not like the same for every trait.
Speaker CRight.
Speaker CJustice versus knowledge is not the same.
Speaker BBut, you know, traits, you have to, you know, the opportunities have to come up to exemplify those traits because they're not daily because of, for whatever reasons.
Speaker BRight.
Speaker CBut I'm willing to bet if you write yourself a one on it, it comes up more often than some of the ones you write yourself a five on.
Speaker CRight.
Speaker BThere's a correlation there.
Speaker BSure.
Speaker CYeah.
Speaker CYeah.
Speaker CSo I would say 30, 60 days for improvement, but really for sustainable, like transformation, six to 12 months of consistent effort on these things is going to be needed to, to improve your leadership.
Speaker CRight.
Speaker CAnd you know, sometimes that means you recognize that employee isn't right for that job or you need to fill a different position because you, you can't do it as good as somebody else can.
Speaker CYou know, there's some things that start to, you know, bubble up because, you know, looking at yourself and looking at your Leadership's traits and skills, you realize there's a better way to do it.
Speaker BSure.
Speaker CAnd that usually turns into process development or organization development, things like that.
Speaker BYou know, I love that what you just said and it makes me think so there's an idea that I want to submit to you and I would love to get your opinion and your take on it.
Speaker BThere's a line between confidence and cockiness, which is part of this conversation.
Speaker BAnd the other part of it it is a leader has to be able to set their e.
Speaker BCheck their ego at the door in a lot of ways.
Speaker BAnd I'd love to hear.
Speaker BSo when you like those two ideas kind of married together, I'd love to hear your expound on both of those.
Speaker CIn leadership, a lot of times, recognition between confidence and cockiness is tact.
Speaker CRight.
Speaker CSo tact tends to be the number one thing that, that, that obviously displays one or the other.
Speaker CAll right.
Speaker CSo you can, you can deliver something with confidence, not be a jerk about it.
Speaker CIf you're a jerk about it, you don't have much tack.
Speaker CThat's what you need to work on.
Speaker CRight.
Speaker CAnd you'll get typically immediate feedback if you, if you're cocky.
Speaker CRight.
Speaker CEspecially so there's that, I guess that's a positive.
Speaker CYou'll know right away.
Speaker CRight?
Speaker CSure.
Speaker CBut the other side of it, I think, and just to be sure here, I think working on that aspect of leadership, you know, it's one of those things where you're.
Speaker CIf you're losing a lot of people or you're having a lot of arguments, you're going to end up, you should end up knowing that you have a problem.
Speaker CRight.
Speaker BLook for the common denominators.
Speaker CRight?
Speaker CYeah, exactly.
Speaker CYou're the common denominator in that equation.
Speaker CRight.
Speaker CI think it's hard to, to have that self realization and, and know where you stand and be honest with yourself.
Speaker CIf you can, then now you're able to improve it.
Speaker CRight now you have the ability to know where you are and what you need to do to improve.
Speaker CAnd if you're not ready to improve, there's, you know, you're just going to keep on in that cycle.
Speaker BYeah.
Speaker CSo sorry if I didn't answer your question directly.
Speaker BNo, no, that's good.
Speaker BThis is great.
Speaker BI mean, this is a conversation, you know, the, that the whole ego thing, you perfectly answered it without even, you know it.
Speaker BThat's where so many, the tact part of it, it tends toward being a jerk to people.
Speaker BWhen there's ego involved, then that means you know better than everyone else.
Speaker BAll the time.
Speaker CYeah.
Speaker BWhich, as we know, is never the case for a single person on the planet.
Speaker CRight.
Speaker BI will happily admit all the time that I don't know at all.
Speaker BI just.
Speaker CYeah.
Speaker BI know some things that I'm learning all the time.
Speaker CSometimes my.
Speaker CMy wife and daughter say that I know everything, and then I just tell them, no, No, I just say it with confidence.
Speaker CSo I might be completely wrong, but I'll tell you with confidence that that's what the sky is.
Speaker CRed.
Speaker BYeah.
Speaker CNo, it's not.
Speaker CI'm like, it absolutely is.
Speaker CYou know, so of course, that's probably a little cocky the way it comes across, because you know it's not true.
Speaker CRight.
Speaker CBut I'm sticking by it.
Speaker BBut it is twice a day.
Speaker CIt is.
Speaker CSee?
Speaker BYeah.
Speaker CSo there you go.
Speaker BSo, yeah, I'm gonna spin it a little bit.
Speaker CThere you go.
Speaker CYeah, you gotta find the.
Speaker CYou gotta find a little truth.
Speaker BRight.
Speaker CSo.
Speaker CYeah.
Speaker CYou know, I think.
Speaker CI think there's.
Speaker CThere's certainly the ability of everybody improving, but if you find yourself in that cycle and you need help, I think it doesn't hurt to read a book, and it certainly doesn't hurt to find someone that you want to be like, because I'm willing to bet there they'll offer to help you if you're honest with yourself and you tell them what you want to work on.
Speaker CThere's so many organizations in our trade in every state where there's people willing to give back and try to help people not make the same mistakes that they made.
Speaker BNo doubt.
Speaker CSo just.
Speaker CJust ask.
Speaker CSomebody will show up.
Speaker BOh, 100%.
Speaker BYeah.
Speaker BThe.
Speaker BThat we said earlier, when the student's ready, the master will appear.
Speaker BAnd when you're truly seeking to improve, those people just.
Speaker BThey do show up.
Speaker BThis last year has been the most incredible thing in my life.
Speaker BI've had three or four people out of the blue from one that I knew 15 years ago and the others that I just met just completely at random that all of a sudden have become mentors in my life, that I could not have just reached out to him directly if it had to happen serendipitously like that.
Speaker BSo it's just a living testament that this happens all the time.
Speaker BAnd.
Speaker BYeah.
Speaker BAnd for everybody listening, when you decide that you want to improve, have the courage, don't be afraid to reach out to people that you respect and you.
Speaker BYou admire and you want to be people that have gone before you, that are successful in doing the things that you want to be successful in, because I'll tell you the number of times that I've given my email and my phone number in almost 250 episodes across six years on this show, over 70 countries.
Speaker BI think I can count on less than one hand the number of people that have actually used it that reached out and said, hey, I need.
Speaker BCan you, can you answer this question for me?
Speaker CYeah, it's very rare.
Speaker CI have my.
Speaker CYou can always grab 15 minutes on my schedule.
Speaker CThere's a link direct to my calendar that usually my assistant sends out every time there's a question.
Speaker CAnd the number of people that actually just book 15 minutes to talk to me.
Speaker CIt's so minor, you know, and those are the ones I want to talk to.
Speaker CI want to help you.
Speaker CRight.
Speaker CThat is my business model helping you, you know, just like you, Sam.
Speaker CYeah.
Speaker CSo if you're not calling and you're not asking, that means I'm looking for you, right?
Speaker CSo, yeah, it's, it's crazy out there.
Speaker CI wish more people would be willing to, to learn how to be a better leader or learn a better sales process, things like that.
Speaker CYou know, it's really important for our trade in order to.
Speaker BIt's interesting how it ties together.
Speaker BSo I want to camp on this for a second before we.
Speaker BI definitely will give you here in a minute.
Speaker BI want you to talk about the book a little more in depth.
Speaker BBut you know, there.
Speaker BI just did a series recently.
Speaker BIt was a nine part series.
Speaker BIt was on the energy of an appointment.
Speaker BHow do we control the energy of appointment?
Speaker BBut the theme that carried through a lot of it was we are the calm in their chaos.
Speaker BWe have to be the leader in the appointment.
Speaker BSo leadership applies when we're talking about the organizational level, like most of the conversation today has been, but at the same time when we're the leader of our own life.
Speaker BBut in our, in our appointments, you know, we're, we're leading truly do sales or service, like at the highest level, we are the leader of that appointment.
Speaker BAnd those homeowners line up behind us and follow us right to the destination if it's done properly.
Speaker BSo I really feel like it marries together really in every single thing we do.
Speaker BThere's element.
Speaker BEvery single one of these characteristics can apply in every conversation.
Speaker CYeah, it definitely can.
Speaker CI 100% agree with you.
Speaker CAnd actually in the book there's, there's some recommendations if you're an owner, if you're a salesperson, if you're an office manager.
Speaker CRight.
Speaker CSo there's, there's recommendation no matter what your role is.
Speaker CIt's not, you know, it's not one of those things where you have to be the owner to be a leader.
Speaker CBeing a leader is not tied to a title.
Speaker CRight.
Speaker CI, I can say I, I think, and people that I used to work with in the past will probably laugh and chuckle, but there was a time where I was not a leader when I worked at a big corporation and then I recognized where my, my pitfalls were, you know, things like tact and things like that.
Speaker CAnd I worked on it and I think I became a better leader, you know, and actually one of the best things I ever did was be certified as a professional coach because I really had to look inward and understand how to talk to other people depending on their personality and things like that, which makes a huge difference intact.
Speaker CRight.
Speaker CBecause now I know where they're coming from and their direction and what they're trying to do and see.
Speaker CSo working on that, I think was probably the biggest transformation for me as a leader outside of learning the leadership traits when I was 19.
Speaker CNow just learning them doesn't make you a leader.
Speaker CRight.
Speaker CIt takes the experience of the next 25 years, hopefully to be a leader.
Speaker CRight.
Speaker BRight now I just age 100%.
Speaker BI love this.
Speaker BSo earlier you mentioned.
Speaker BSo your new book is Leadership in Hvac and you mentioned there's a longer subtitle.
Speaker BTell us more about the subtitle and give us a quick highlight reel of the book.
Speaker BTake us on a.
Speaker BTake us on a virtual book tour.
Speaker CYeah, you got it.
Speaker CThanks.
Speaker CSo the subtitle Applying Marine Corps Leadership traits to Residential Contracting.
Speaker CSo obviously that's what we were talking about the last hour or so here.
Speaker CAnd the book breaks down where there's an intro and I tell my experience and why it's important not just in the Marine Corps, but also our trade.
Speaker CAnd each chapter is one of those traits.
Speaker CAnd typically each chapter not just includes a definition.
Speaker CRight.
Speaker CBut it includes a personal example.
Speaker CI tried to, you know, I interviewed, I think, 10 out of the 14 traits I got interviews for with veterans that are now in H Vac at different roles and what their experience was a story around one of those traits.
Speaker CRight.
Speaker CAnd how, and I tie it back to H Vac, obviously.
Speaker CAnd then, you know, there's some recommendations in there on, depending on your role, what you can implement today or what you can work on today, if this is the trait you need to work on.
Speaker CAnd then of course, that, that five step process at the end of rating yourself one through five and, and working on each so it's not a long read.
Speaker CAnd I have it right here.
Speaker CIt's.
Speaker CIt's probably 170 pages or so, but like I said, it's.
Speaker CIt's made to be a resource that you keep going back to.
Speaker CTo work on something.
Speaker CIt's not.
Speaker CRead it, check the box, put it on your.
Speaker CPut it on your.
Speaker CYour mantle or whatever.
Speaker CI have plenty of books like that.
Speaker CThey're.
Speaker CThey're great design books that I need to go reference every once in a while.
Speaker CAnd then there's ones like I wish I never had to pick up, like code books that get you more.
Speaker BRight.
Speaker CSo I also have a whole shelf of books that I read, you know, two thirds of the way through and didn't like it.
Speaker CRight.
Speaker CAnd, you know, I don't even want to hand it off to somebody.
Speaker CSo what I would say is pull.
Speaker BOut the nuggets, you know, chew up the meat and spit out the bones.
Speaker CExactly, exactly.
Speaker CSo I would say if you do purchase a copy, this is on Amazon only, so Amazon.com if you go and get a copy, I think you're going to find you want to keep it.
Speaker CIt.
Speaker CDon't give your copy to somebody else.
Speaker CMaybe buy two if you wanted to.
Speaker COr just tell them everybody.
Speaker CYeah, please.
Speaker CYeah, I wouldn't mind that.
Speaker CRight.
Speaker CSo trust me, you don't get, as you probably know as an author, you don't get much on royalties for books, but it's one of those really expensive business cards.
Speaker BThe point of the book is not to make money.
Speaker BThe point of the book.
Speaker CExactly.
Speaker BThe glorified business card.
Speaker CThat's what it is.
Speaker CThat's what it is.
Speaker CAnd I think it really was a way for me to make that connection of the early part of my journey in the trade and what I see out there every day, which seems like common sense, but that's because I was taught when I was 19, and a lot of these guys have been only in the trade since they were 19.
Speaker CThere's no H VAC leadership course out there.
Speaker CMaybe that's my next step.
Speaker CI don't know.
Speaker BBut let's talk about that.
Speaker CYeah, right.
Speaker BI like that idea a lot.
Speaker CYeah, I think there's an opportunity there for sure.
Speaker CBecause, you know, once you get to a certain level, you feel like, okay, I need to take more business classes and I need to understand my pricing.
Speaker CI need to understand how I structure my business.
Speaker CBut nobody's teaching you how to actually be a leader in that situation.
Speaker BYeah, no doubt.
Speaker BYeah.
Speaker BNo, this is totally fine.
Speaker BI actually, I have Plans for a owners slash principal leaders master circle with a full on mastermind and course for that.
Speaker BThat.
Speaker BSo we need to talk more.
Speaker CYeah, absolutely.
Speaker BActively putting together for to.
Speaker BTo release here in the future.
Speaker BSo how does the what, what all do you offer for everybody and how do they get a hold of you?
Speaker CYeah, I do more than expensive business cards.
Speaker CRight.
Speaker CSo I actually teach in the northeast in person system design training.
Speaker CI'm an Akka EPIC instructor.
Speaker CI've been teaching that for about 15 years.
Speaker CSo that's a big part of my business.
Speaker CAnd I realize not everybody's going to fly to New England in order to learn this stuff and they can't wait for an ACA instructor to fly to them.
Speaker CSo I actually have a master course, master class that I teach.
Speaker CIt's a four week master class that covers manuals.
Speaker CJ, S, D and Z R for zoning.
Speaker BOkay.
Speaker CIf you're asking what any of Those letters are, grab 15.
Speaker CYeah, you should definitely take a class.
Speaker CMaybe not the master class.
Speaker CThere might be some free stuff that we can get.
Speaker BI love this.
Speaker BI had a coaching client call this morning thing and he's really, he was in mortgage trades and we've had like one session so far and he's, you know, initially gets on the phone, he's like, okay, so I did the load calculation and it was 400 square foot per ton.
Speaker BI was like, I'm gonna stop you right there.
Speaker BYeah, you're wrong.
Speaker CYeah.
Speaker BAnd here's why.
Speaker CYeah.
Speaker BAnd so.
Speaker BAnd then I just gave him a super high level crash course.
Speaker BI was like, all right, you got your manual, J.
Speaker BYou got your manual.
Speaker BD.
Speaker BYou got your manual.
Speaker BS.
Speaker BWe're not even going to talk about the zoning manual right now.
Speaker BIn fact, you don't need to know about S right now.
Speaker BEventually you'll learn D next.
Speaker BBut let's focus on J right now.
Speaker BThat's the order we want to go in.
Speaker BLet's get your lowest hanging fruit here.
Speaker BI love that you teach all that.
Speaker BBecause while I tell everybody they don't have to have it to start in cells, don't stay there there.
Speaker BLearn it over time.
Speaker COnly make you better, higher quality, higher value systems.
Speaker CAnd that starts around the design process.
Speaker CJust so you guys know, if you're not familiar with those manuals, there's a little bit of a joke here.
Speaker CWhen I teach those manuals, it's in an order.
Speaker COkay.
Speaker CThere's an order that's recommended and if you grew up in the 90s, you're probably going to get this acronym.
Speaker CPretty good.
Speaker CSo the order is J, Z std.
Speaker CSo it's an easy way to remember the order of the design manuals.
Speaker CSo it's always load calcul, zoning, equipment selection, terminal selection, which would be where you put your outlets and registers.
Speaker CThen duct design.
Speaker CYou can't do it in any order you want.
Speaker CRight, Right.
Speaker CSo jzstd.
Speaker BI love it.
Speaker BThat's hilarious.
Speaker CHopefully your video doesn't get flagged on, on YouTube now.
Speaker BNo, no, I think we're good.
Speaker BContext.
Speaker BContext matters.
Speaker CYeah, there you go.
Speaker BUnless an AI bot grabs it.
Speaker BBecause I have a.
Speaker BFor everybody.
Speaker BListen, if you, if you're.
Speaker BWhen you're daily grateful, it changes everything.
Speaker BI have a gratitude chat thread that started out of my Facebook group two days ago.
Speaker BI was putting in my daily gratitude moment and I'm so grateful for, you know, just a couple different things and they shut me down.
Speaker BThey blocked me from my own chat thread because they thought I was trying to spam people and sell something.
Speaker CUnbelievable.
Speaker BOh, come on.
Speaker CAI can be used for good things too, but unfortunately there's picks up some stuff.
Speaker CIt's funny.
Speaker CSo it's funny you say that.
Speaker CSo not a big part of my business, but I do some coaching with contractors and one of the things I always get pulled into, which I like to do is developing processes and helping with processes in their business.
Speaker CRight.
Speaker CSo about 10 years ago, maybe five years ago, somewhere in that range, I couldn't find a daily planner that worked for me very well.
Speaker CSo I tried them all and the closest one I got was similar to, I don't know if you know, Michael Hyatt, he had a daily planner that was pretty good.
Speaker CSo I was using that, but there was a lot of pages I wasn't using.
Speaker CIt didn't pertain to H Vac very well and stuff as far as like being on a sales team.
Speaker CRight.
Speaker CSo and, and it totally left out some aspects that I was looking for.
Speaker CSo I actually created my own daily planner.
Speaker BReally?
Speaker CYeah.
Speaker CSo I teach a process around that too.
Speaker CUsually it's around November, December time frame because everybody's looking to create goals and track that sort of thing and stuff.
Speaker CSo yeah, I have that.
Speaker CIt's a small, small aspect of what I do.
Speaker CBut I think I'm such a process driven person and people see it and they ask how you're able to get all these things done, how you're able to follow up on everybody and all.
Speaker CIt's having a process.
Speaker CRight.
Speaker CAnd sticking to it and being consistent.
Speaker CSo therefore I help people and teach a process if they don't have one.
Speaker CRight.
Speaker CAnd what I tell them is like, take this process and make it your own.
Speaker CIf there's something that doesn't work, change it, man.
Speaker CIt's going to work for you, for you to follow it and be consistent.
Speaker CSo yeah, so I do sell the.
Speaker BPlanner or is there some more?
Speaker CI do.
Speaker CIt's on Amazon.
Speaker CYeah.
Speaker CSo it's the H Vac Pro Planner.
Speaker CSo I don't sell very many of them.
Speaker CIt's small cost.
Speaker CThey're like three month planners.
Speaker CI'm looking for mine.
Speaker CI.
Speaker COh, I'm taking notes in it so it looks like this.
Speaker CSo it's actually everybody on notice.
Speaker BYou get, actually get to see it.
Speaker CYeah.
Speaker CSo if you're new, sorry, I forget, like and subscribe.
Speaker CThe.
Speaker CIt matches the trousers from my Marine Corps uniform in the back.
Speaker CSo it's, it's got the, you know, that's where it came from.
Speaker BOh, very cool.
Speaker CYeah, so it's pretty good.
Speaker CYou know, it's, it's undated so you can pick it up and use it anytime.
Speaker CTypically, most people buy the three month version.
Speaker CYou can get it in softer hardcover, depending on what your preference is.
Speaker CBut yeah, I burn through one of these every three months and I don't forget much because I write it down.
Speaker CDon't get me wrong, I use technology and I have a digital calendar and all that stuff.
Speaker CBut each week I'm walking through and creating that plan and not missing anything, everything.
Speaker CAnd I plan things that are the most important to me first, which happens to be my daughter's theater and that sort of stuff too.
Speaker CIt's a big aspect of your life.
Speaker CYou can't just focus on work.
Speaker CYou got to do everything.
Speaker BI love that you mentioned that they there's for everybody.
Speaker BIf you want to turn your attention more to your family and your kids and those types of things and the really important stuff, go back and listen to the Roots and Wings series.
Speaker BI did a four part series on that for everybody that's listening.
Speaker BAnd if you say you're a family man and the reason you do this is your family, but you look at your calendar and those things aren't on there, first you're lying to yourself.
Speaker BIf you look at your library and you see 150 or 200 business and sales books and there's no, or maybe one book on how to be a better family person, how to better raise better children, those types of things, you're lying to yourself, yourself because it's just not true.
Speaker BBecause your actions will prove it.
Speaker BOut.
Speaker BSo choose to be a family man with a business, not a businessman with a family.
Speaker CThere you go.
Speaker CI can't second that any, any more than how you said it.
Speaker CI call them non negotiables.
Speaker CRight.
Speaker CYou start with that.
Speaker CThat goes in the calendar, and you work yourself around that.
Speaker CUnfortunately, over the years, I haven't had the gym as a non negotiable, and that just made it back into my calendar recently, so working on it.
Speaker BSo that's it.
Speaker BYou know, the thing is, it's.
Speaker BGosh, I love this because I'm in the middle right now.
Speaker BThere's one more episode coming out talking about perfection and how it's the, it's crippling us, you know, and progress is so much better than perfection.
Speaker BNobody cares that, that if we didn't.
Speaker BBecause, you know, the best time to plant a tree is 20 years ago.
Speaker BThe second best time is today.
Speaker BSo as long as we start today and make progress.
Speaker BYou're lapping everybody on the couch.
Speaker BWho cares?
Speaker CYeah.
Speaker CWhat's the first best step that you can take?
Speaker CYou don't have to, like, hit your goal today.
Speaker CRight.
Speaker CSo some of the toughest ones to hit are like, I'm gonna floss every day this year.
Speaker CYeah, right.
Speaker CBecause you can't just, like, okay, the second day of the year I was out and I didn't have my flossers and that.
Speaker CYou don't give up the third day.
Speaker CYou do it right.
Speaker CLike, yeah, so what?
Speaker CIt's not every day.
Speaker CThat's not a good goal, by the way.
Speaker CDon't, don't say you're gonna do that every day.
Speaker CLike, there's, there's better goals and better ways to measure things.
Speaker BYeah.
Speaker CSo.
Speaker BWell, and he's not saying don't plus either, so don't take that.
Speaker COf course.
Speaker BDon't hear what we're not saying.
Speaker BYeah.
Speaker BSo we've got leadership in H Vac.
Speaker BWe've got your pro.
Speaker BWhat was the planner.
Speaker CYeah.
Speaker CSo H Vac Pro Planner.
Speaker BPro planner.
Speaker BAnd then is that, Is that everything or what else?
Speaker CYeah, so I wrote a book a.
Speaker BWhile ago up in the Northeast.
Speaker CYeah.
Speaker CSo I wrote a book a little while ago called opportunities in H Vac.
Speaker CIt's short, it's on, it's on Amazon.
Speaker CWas 2019 or so right before COVID kind of squashed it, unfortunately.
Speaker CSo that's available out there.
Speaker CBut I, you know, not into selling books.
Speaker CYou know, I, I, I will have.
Speaker BAll these links in the show notes for everybody listening.
Speaker BGo in, grab this, grab the links, or order Chris's books.
Speaker BI'm sure that they're quality.
Speaker BI will definitely be getting some as well.
Speaker BI appreciate to read these.
Speaker BI.
Speaker BI fully plan to.
Speaker BFor everybody listening, we have restarted the the Close It Now Book club.
Speaker BSo if you hear this episode before, let's see, date of recording is.
Speaker BIn fact, I'm going to move some stuff around and we're going to release this one today because I really, really have enjoyed this conversation.
Speaker CThanks, bud.
Speaker BThis is Friday the 13th.
Speaker BFriday, June 13th.
Speaker BToday, the date of recording.
Speaker BIf you hear this episode before Friday, June 20, 2025, the book club this month is Go for no the Sequel, which is a really great short book.
Speaker BIncredible book.
Speaker BIf you know anything about me, every single one of my coaching clients required reading is Go for no.
Speaker BNow that we're reading the Sequel, it might shift to the new one.
Speaker BBut here's why I'm saying this.
Speaker BThe book club meeting is going to be at 1 o' clock on the 20th, 1 o' clock central time in my Zoom room.
Speaker BAnd the authors, Andrea Waltz and Richard Fitton are going to be sitting in on the book club meeting, which is really exciting.
Speaker BSo if you're anybody that's a fan of Go for no, join the book club.
Speaker BLet's fill this room for them.
Speaker BAnd it's not often that you get to have the authors of a really famous book like that that's changed the face of industries get to sit in and have a conversation with them about the thoughts and ideas and concepts that they presented in the book.
Speaker BSo it's going to be an open discussion, everybody.
Speaker BSo make sure to hop onto that session because it could be a lot of fun.
Speaker CYeah, sounds awesome.
Speaker CThat's a great option.
Speaker BWith that being said, Leadership in H Vac is going to be next month's book.
Speaker COh man, thanks.
Speaker BAbsolutely.
Speaker BOf course.
Speaker CYou never even told me.
Speaker CThat's a great announcement.
Speaker CI appreciate it.
Speaker BYeah, I know.
Speaker BI wanted to surprise you.
Speaker BSo when we have that session, would you be open to sitting in and.
Speaker CYeah, let's work out the calendar.
Speaker CAbsolutely.
Speaker BWe'll time it.
Speaker BSo you heard it here first, everybody.
Speaker BThat's the Leadership in H Vac will be next month's book and Chris Morin, the author, will sit in.
Speaker BWe'll coordinate the schedule so it can work out and we can sit in and have a great discussion around that for everybody that's read the book.
Speaker BSo it may probably won't be able to do that with all of the authors of all the books we'll read.
Speaker BBut as often as I Can.
Speaker BI'm working on getting the authors in because I feel like it just adds so much value and really sets this book club apart from others.
Speaker CYeah, that's for sure.
Speaker BAll right, man.
Speaker BWell, how does everybody get a hold of you?
Speaker BSo if they want to track you down for the course, if they want to get in touch with you directly to talk leadership, all of these things, how do they do it, man?
Speaker CYeah, easiest.
Speaker BWhere do they find the H vac?
Speaker COh yeah.
Speaker CSo H vacproblog.com really easy.
Speaker CYeah, super easy.
Speaker CRight.
Speaker CSo if you go there and you click in the top right, if you don't have show notes because you're driving or whatever you can.
Speaker CDon't click on when you're driving.
Speaker CRight.
Speaker CBut top right is where you can find the book.
Speaker CAlso there's a, there's a button.
Speaker CYou can join our newsletter, which is once or twice a week I'll send out some written or video content.
Speaker CI do have a YouTube channel.
Speaker CI just haven't been able to post a lot because I did the book and doing a bunch of podcasts and stuff with people that I like.
Speaker CSo.
Speaker CAnd then on there, on most of those pages you'll find services about all those pages have a contact form.
Speaker CYou can fill out the contact form.
Speaker CYou can schedule 15 minutes on my calendar and I would love to talk about where you think I might be able to help.
Speaker CYou know, I think that's one of those things.
Speaker CIn 15 minutes I can really understand what your problem is and see if I have a resource I can help you with.
Speaker CSometimes it's free, sometimes it's a long term thing and you know, or sometimes maybe Sam's better fit, you know, so I don't mind sending people to the right person.
Speaker CJust, just ask.
Speaker CThat's what I'm asking you to do.
Speaker CJust reach out now.
Speaker BI love it.
Speaker BSo here's a question.
Speaker BHave you ever thought about putting your, your trainings online for the different, for all the different manuals you take everybody through?
Speaker CYeah, I do.
Speaker CSo we have.
Speaker CYeah, so we have.
Speaker CSo the virtual masterclass, it's all recorded sessions over four weeks, but I do a live Q and A each Friday during that month.
Speaker CSo I don't do it in the summertime because guys are a little busy, can't get a good audience.
Speaker CSo we're going to kick that back off again in September.
Speaker CNumber.
Speaker CIt's fairly low cost for what it is because we are able to get quite a few people.
Speaker CIt typically averages 20 to 30 people and believe it or not, Only a handful join live, but the ones that do, it's almost, I almost feel like it's one on one consulting sometimes.
Speaker BSure.
Speaker CSo they're able to get job specific questions and all that sort of thing in where like if all 30 people joined, we wouldn't be able to go that level.
Speaker BSo.
Speaker CBut each, each week we address any questions for that manual and then each Monday we release the content for the next manual.
Speaker BSo.
Speaker CYeah, so that's probably the, the, the most popular of my virtual classes.
Speaker CObviously I have the, the system process sales goal sort of class that I teach that's later in the year, typically November time frame.
Speaker CThat's virtual as well.
Speaker CAnd I actually teach code classes, which is fun in one aspect, but also concerning in some other aspects.
Speaker CRight.
Speaker CBecause it's amazing the questions you get.
Speaker CWhich actually opens the door.
Speaker CI get to talk to building officials.
Speaker CI'm teaching a whole session next Tuesday in Grafton.
Speaker CIt's the next town.
Speaker COver half of the state is going to.
Speaker CBuilding officials are going to be there learning about residential system design.
Speaker BThank goodness.
Speaker CI know, right?
Speaker CYeah.
Speaker CAnd trust me, I'm telling them the right things.
Speaker CSo.
Speaker CSo I do for contractors, I teach.
Speaker CIt's like an hour or 2, 20, 21 code cycle and I usually kick that off again probably around September.
Speaker CVirtual class join online and then you can watch the replay for a month.
Speaker BBeautiful, man.
Speaker BWell, I love it.
Speaker BWell, thanks for being on the show, man.
Speaker BIt's time to land this plane and I'm so glad that we were able to connect about this and I'm excited about this.
Speaker BNext month we'll be going through leadership in H Vac and really be able to talk a lot more in depth in our session about all of the characteristics and traits of leadership and how it applies to, to family and life and business and all the things.
Speaker BSo thanks for being on, man.
Speaker BAny parting words, last remarks, quotes, quips or insights that you'd like to leave everybody with before we go?
Speaker CNo, I'm not that smart.
Speaker CI think I want to say thanks for what you're doing for everybody too, Sam.
Speaker CProviding this content, particularly the value you're bringing for free, is amazing.
Speaker CSo keep it up.
Speaker CI'm a listener myself and you know, if you're listening to Sam, I think you might like my content too.
Speaker CReach out.
Speaker CI think if we can all deliver all of the things that are needed at a reasonable cost in order to have money for the mission, then we're able to do what our, our life goals are.
Speaker CSo please keep it up.
Speaker BAbsolutely.
Speaker BYeah.
Speaker BI You know, I know all the technical stuff.
Speaker BI just don't like to train it.
Speaker BSo that's why I send people to.
Speaker BTo people like you.
Speaker CThere you go.
Speaker BThat's why I got into sales, because the rest of it was just like, I can fix it.
Speaker BI just don't want to.
Speaker BI'll just sell them a new one.
Speaker CThere you go.
Speaker CSometimes you can fix it, but there are also technicians that will only fix it.
Speaker CThey won't sell you a new one.
Speaker CSo this is the other side of the coin, too.
Speaker BIt's got to be a good balance in there.
Speaker BIt has to be the right thing for the homeowner.
Speaker BAnd sometimes the right thing for them is not always the right thing for you or what you think it should be.
Speaker BAnd so learning that, that difference.
Speaker BSo.
Speaker BWell, man, thanks for being on.
Speaker BWell, definitely there's some things that.
Speaker BSome ideas I had while we're just talking today.
Speaker BI'd love to.
Speaker BTo visit with you about.
Speaker BAnd yeah, man, this has been a great conversation.
Speaker BI like jumping out of some of the.
Speaker BThe Giselle specific stuff for a minute and like, really looking at things from a different perspective.
Speaker BPerspectives help us all grow because sometimes it just smacks us in the face with our own reality.
Speaker BAnd when we take that radical responsibility for our lives, we are able to grow and become better people, which is what we're all about here at Close It Now.
Speaker BSo thanks for joining us and for everybody out there, you know how we end this.
Speaker BYou work to go be someone worth buying from.
Speaker AYou've been listening to the Close it now podcast, our passion, Our mission is to dive headfirst into the transformative movement that's reshaping the very foundation of H Vac and home improvement and at the same time, covering fitness, nutrition, relationships and personal growth, proving that we can indeed have it all.
Speaker AWe hope you've enjoyed the show.
Speaker AIf you did, make sure to like, rate and review.
Speaker AWe'll be back soon, but in the meantime, find the website at Close close it now.net find us on Instagram at thereal.
Speaker AClose it now and on Facebook at Close It Now.
Speaker ASee you next time.