1 00:00:00,210 --> 00:00:03,510 Gift biz unwrapped episode 366. 2 00:00:03,630 --> 00:00:04,860 It might look good on your taxes, 3 00:00:04,860 --> 00:00:06,540 but it's not going to show you a profit and you're 4 00:00:06,540 --> 00:00:07,560 going to be very discouraged. 5 00:00:09,480 --> 00:00:11,250 Attention. Gifters bakers, 6 00:00:11,250 --> 00:00:14,880 crafters, and makers pursuing your dream can be fun. 7 00:00:15,150 --> 00:00:18,570 Whether you have an established business or looking to start one. 8 00:00:18,570 --> 00:00:21,270 Now you are in the right place. 9 00:00:21,510 --> 00:00:23,880 This is gift to biz unwrapped, 10 00:00:24,090 --> 00:00:27,720 helping you turn your skill into a flourishing business. 11 00:00:27,990 --> 00:00:29,340 Join us for an episode, 12 00:00:29,340 --> 00:00:31,530 packed full of invaluable guidance, 13 00:00:31,680 --> 00:00:34,530 resources, and the support you need to grow. 14 00:00:34,530 --> 00:00:35,700 Your gift biz. 15 00:00:35,910 --> 00:00:39,780 Here is your host gift biz gal Sue moon Heights. 16 00:00:40,680 --> 00:00:41,100 Hi there. 17 00:00:41,310 --> 00:00:41,910 It's Sue. 18 00:00:41,910 --> 00:00:43,620 And thanks for joining me here today. 19 00:00:44,400 --> 00:00:48,120 I can't believe we're already coming up to our second gift 20 00:00:48,120 --> 00:00:49,140 biz bash. 21 00:00:49,740 --> 00:00:50,850 Not sure what this is. 22 00:00:51,450 --> 00:00:54,180 It's something new that I recently started for you. 23 00:00:54,870 --> 00:00:58,470 The gift BizBash is a zoom party that provides a short 24 00:00:58,470 --> 00:01:00,480 session of free live training, 25 00:01:00,840 --> 00:01:03,600 and then a chance for you to highlight your company and 26 00:01:03,600 --> 00:01:05,790 any promotions you currently have going on. 27 00:01:06,480 --> 00:01:08,970 Or if you're interested in doing a collaboration, 28 00:01:09,180 --> 00:01:12,360 you can give us the details on that and perhaps find 29 00:01:12,360 --> 00:01:13,980 your next biz buddy. 30 00:01:14,310 --> 00:01:16,530 The first one was a couple of weeks ago. 31 00:01:16,620 --> 00:01:17,100 Oh my gosh, 32 00:01:17,100 --> 00:01:19,560 we had so much fun and it's going to be coming 33 00:01:19,560 --> 00:01:22,350 up as a podcast episode here shortly. 34 00:01:23,130 --> 00:01:25,350 Why don't you join us for this next one? 35 00:01:25,770 --> 00:01:28,620 Spots are limited so that I can keep the bash to 36 00:01:28,620 --> 00:01:30,630 about 45 minutes or so. 37 00:01:31,230 --> 00:01:33,810 You can sign up for as many as you like or 38 00:01:33,810 --> 00:01:37,830 pick and choose based on your availability to see the schedule 39 00:01:37,890 --> 00:01:38,940 and to sign up, 40 00:01:39,300 --> 00:01:40,860 go to gift biz, 41 00:01:40,860 --> 00:01:43,950 unwrapped.com forward slash bash. 42 00:01:44,400 --> 00:01:46,800 It's a hundred percent free for you to pick up a 43 00:01:46,800 --> 00:01:49,380 growth tip and get eyeballs on your business, 44 00:01:49,380 --> 00:01:51,780 to what could be better. 45 00:01:52,560 --> 00:01:53,100 Gift biz, 46 00:01:53,100 --> 00:01:56,100 unwrapped.com forward slash bash. 47 00:01:56,460 --> 00:01:58,230 I'll see you at the next one. 48 00:01:59,220 --> 00:02:01,260 And now onto the show today, 49 00:02:02,280 --> 00:02:05,760 do you recall the old vaudeville films where they'd have a 50 00:02:05,760 --> 00:02:09,120 big hook that would come out from behind a curtain and 51 00:02:09,120 --> 00:02:12,090 grab a bad actor around the waist and pull them off 52 00:02:12,090 --> 00:02:16,260 stage? Please don't do that to me. 53 00:02:16,500 --> 00:02:19,110 When you hear what we're talking about today, 54 00:02:19,860 --> 00:02:22,830 it's a topic that I know you've heard enough about lately, 55 00:02:22,860 --> 00:02:27,090 and probably want to forget until this time next year, 56 00:02:27,090 --> 00:02:30,210 that is Ugh taxes, 57 00:02:30,810 --> 00:02:34,410 but what if you didn't have to dread tax season? 58 00:02:34,830 --> 00:02:35,340 I mean, 59 00:02:35,370 --> 00:02:36,990 it's going to come around again, 60 00:02:37,140 --> 00:02:38,430 whether you like it or not, 61 00:02:38,520 --> 00:02:40,620 and putting a blindfold on now, 62 00:02:40,980 --> 00:02:45,270 won't make your experience with filing any better next year. 63 00:02:46,050 --> 00:02:50,250 But listening to this episode can our expert today is going 64 00:02:50,250 --> 00:02:53,640 to walk through what you can do now so that your 65 00:02:53,640 --> 00:02:56,580 tax filing experience can be less painful. 66 00:02:56,670 --> 00:03:00,340 Next time around we cover who should be part of your 67 00:03:00,340 --> 00:03:04,660 financial team and what actions to take and tools to use, 68 00:03:05,140 --> 00:03:08,230 whether you're a newbie in business or a seasoned pro, 69 00:03:08,590 --> 00:03:11,140 I think you'll pick up a tip or two to ensure 70 00:03:11,140 --> 00:03:14,740 that tax filing sanity is in your future. 71 00:03:19,600 --> 00:03:22,960 Today. It is my pleasure to introduce you to Danielle Hayden 72 00:03:22,960 --> 00:03:25,240 of kickstart accounting. 73 00:03:25,250 --> 00:03:27,880 Danielle is a reformed corporate CFO. 74 00:03:27,880 --> 00:03:32,470 Who's on a mission to help rule-breaking female entrepreneurs understand their 75 00:03:32,560 --> 00:03:36,700 numbers so they can gain the confidence needed to create sustainable 76 00:03:35,890 --> 00:03:39,010 profits. After spending 10 years in the boardroom, 77 00:03:39,070 --> 00:03:42,040 Danielle is now in her sweet spot as the CEO of 78 00:03:42,040 --> 00:03:43,360 kickstart accounting, 79 00:03:43,420 --> 00:03:47,890 Inc, where she helps business owners with bookkeeping analysis education. 80 00:03:48,040 --> 00:03:51,970 And she's also the author of the profit planner book series. 81 00:03:52,270 --> 00:03:56,080 When Danielle isn't crunching numbers on our client's behalf or crafting 82 00:03:56,080 --> 00:03:58,360 the next iteration of the profit planner, 83 00:03:58,390 --> 00:04:01,120 you can find her hanging out with her two kids as 84 00:04:01,120 --> 00:04:05,020 she inspires them to lead their fullest lives or any, 85 00:04:05,020 --> 00:04:10,120 and almost every fitness related activity ranging from Spartan races to 86 00:04:10,120 --> 00:04:11,920 Pilates. Hmm, 87 00:04:11,950 --> 00:04:13,150 Spartan races. 88 00:04:13,150 --> 00:04:14,680 That's interesting. 89 00:04:14,710 --> 00:04:17,590 Danielle, welcome to the gift biz on repped podcast. 90 00:04:17,800 --> 00:04:19,120 Thank you so much for having me here. 91 00:04:19,120 --> 00:04:20,980 I'm very excited to have this conversation with you, 92 00:04:21,280 --> 00:04:21,790 Me too. 93 00:04:21,790 --> 00:04:24,310 But before we even go into the candle question, 94 00:04:24,580 --> 00:04:25,720 what our Spartan races, 95 00:04:26,500 --> 00:04:28,630 They are an obstacle mud run. 96 00:04:28,900 --> 00:04:30,460 Very odd that I got into this. 97 00:04:30,700 --> 00:04:32,860 I had a friend who invited me a few years ago 98 00:04:32,860 --> 00:04:36,370 to train and go to one and my fiance and I 99 00:04:36,370 --> 00:04:37,540 had a blast. 100 00:04:37,540 --> 00:04:39,460 So I'm as girly as it gets. 101 00:04:39,460 --> 00:04:41,200 I do not want to get dirty at all. 102 00:04:41,200 --> 00:04:43,690 And then it comes to race day and you're climbing into 103 00:04:43,690 --> 00:04:46,720 mud. And it's the funniest thing in the world so much. 104 00:04:47,080 --> 00:04:47,800 Oh my gosh. 105 00:04:47,830 --> 00:04:49,000 That does sound amazing. 106 00:04:49,090 --> 00:04:51,250 And your shoes probably come off as you're running through the 107 00:04:51,250 --> 00:04:52,600 mud and some points. 108 00:04:52,930 --> 00:04:53,590 Oh yes. 109 00:04:53,590 --> 00:04:55,960 I can't tell you how many people have lost their shoes 110 00:04:55,960 --> 00:04:58,990 in there and something that you don't do that in real 111 00:04:58,990 --> 00:05:02,110 life. You're not going playing in mud like kids and monkey 112 00:05:02,110 --> 00:05:03,760 bars and lifting heavy stuff. 113 00:05:03,850 --> 00:05:04,510 It's a really, 114 00:05:04,510 --> 00:05:06,280 really challenging events, 115 00:05:06,310 --> 00:05:09,520 but it's so much fun and you leave feeling like a 116 00:05:09,520 --> 00:05:10,240 million bucks. 117 00:05:10,930 --> 00:05:11,860 It sounds amazing. 118 00:05:11,920 --> 00:05:15,340 And you've kind of gotten like a mud spa treatment at 119 00:05:15,340 --> 00:05:16,030 the same time. 120 00:05:17,560 --> 00:05:19,090 I said that in my last race, 121 00:05:19,090 --> 00:05:19,330 I said, 122 00:05:19,330 --> 00:05:19,750 you know what, 123 00:05:19,750 --> 00:05:20,350 guys? I said, 124 00:05:20,470 --> 00:05:21,550 people pay good money for this. 125 00:05:21,550 --> 00:05:22,570 And just toughen up. 126 00:05:23,500 --> 00:05:24,010 There you go. 127 00:05:24,040 --> 00:05:24,310 All right, 128 00:05:24,310 --> 00:05:27,190 well, we've already gotten a little bit of a peek into 129 00:05:27,190 --> 00:05:29,500 who you are besides just your intro. 130 00:05:29,770 --> 00:05:31,660 But I also want to do this by way of a 131 00:05:31,660 --> 00:05:34,510 motivational candle because we've been doing it all these years. 132 00:05:34,510 --> 00:05:35,350 So I can't stop. 133 00:05:35,380 --> 00:05:36,160 Now, Danielle, 134 00:05:36,820 --> 00:05:39,820 if you were to describe yourself by way of a motivational 135 00:05:39,820 --> 00:05:41,530 candle, what would it look like? 136 00:05:41,530 --> 00:05:42,610 Bike a color, 137 00:05:42,610 --> 00:05:45,340 and then maybe a sane or a motto or a quote 138 00:05:45,370 --> 00:05:46,690 that would resonate with you. 139 00:05:47,290 --> 00:05:49,990 So my favorite color is red. 140 00:05:50,050 --> 00:05:52,780 I love the smell of cherry almond. 141 00:05:52,780 --> 00:05:55,270 Everything is cherry almond in my routine. 142 00:05:55,570 --> 00:05:59,000 And then my quote for long as I can possibly remember 143 00:05:59,000 --> 00:06:00,650 is mind over matter. 144 00:06:00,650 --> 00:06:02,750 And I really do truly believe that. 145 00:06:02,810 --> 00:06:04,280 Yeah, my kids roll their eyes. 146 00:06:04,340 --> 00:06:06,350 My mom laughs my team. 147 00:06:06,410 --> 00:06:07,520 I'll ask every time I say it, 148 00:06:07,520 --> 00:06:11,180 because I truly believe that our mind controls what actually becomes 149 00:06:11,180 --> 00:06:11,750 our reality. 150 00:06:12,020 --> 00:06:12,860 I agree with you. 151 00:06:12,860 --> 00:06:15,200 It can limit us or it can open us up to 152 00:06:15,200 --> 00:06:18,020 opportunity. It depends which switch you want to flip. 153 00:06:18,380 --> 00:06:19,250 Yeah, absolutely. 154 00:06:19,850 --> 00:06:22,910 Okay. And we are going to have to flip some switches 155 00:06:22,910 --> 00:06:23,720 here, Danielle, 156 00:06:23,750 --> 00:06:27,800 because these are the topics that I know people who are 157 00:06:27,800 --> 00:06:33,110 listening, shy away from all the accounting and the numbers and 158 00:06:33,170 --> 00:06:33,770 all of that. 159 00:06:34,070 --> 00:06:36,890 Talk to me a little bit about how numbers became such 160 00:06:36,890 --> 00:06:37,940 a passion for you. 161 00:06:38,540 --> 00:06:40,130 Yeah, it's really interesting. 162 00:06:40,190 --> 00:06:43,340 I actually didn't do very well in math growing up. 163 00:06:43,340 --> 00:06:45,440 So I wasn't a math nerd. 164 00:06:45,440 --> 00:06:47,750 I never thought I was going into school for math, 165 00:06:48,020 --> 00:06:51,080 but I was actually working as a hairdresser and I realized 166 00:06:51,080 --> 00:06:54,620 that I loved the numbers side of how to make money, 167 00:06:54,650 --> 00:06:56,900 right? Like that is how you made a living. 168 00:06:56,900 --> 00:06:58,400 There was understanding, 169 00:06:58,430 --> 00:06:58,610 you know, 170 00:06:58,640 --> 00:07:00,590 how many haircuts or how many hair colors that you had 171 00:07:00,590 --> 00:07:02,870 to do in order to hit your different quotas. 172 00:07:03,170 --> 00:07:06,020 And then I started talking to the other stylists and saying, 173 00:07:06,050 --> 00:07:06,830 Hey, you know, 174 00:07:06,830 --> 00:07:07,970 if you do this, 175 00:07:08,030 --> 00:07:09,380 you'll meet the same quotas. 176 00:07:09,410 --> 00:07:10,820 And then if we all do this, 177 00:07:10,880 --> 00:07:12,980 the salon will have to pay us even more money. 178 00:07:12,980 --> 00:07:16,820 And so I got the whole team rallied around understanding the 179 00:07:16,820 --> 00:07:19,490 numbers that they needed to hit in order for us to 180 00:07:19,490 --> 00:07:20,990 all achieve our goals. 181 00:07:21,380 --> 00:07:23,210 I didn't know it at the time I went back to 182 00:07:23,210 --> 00:07:25,850 school for accounting and fast forward, 183 00:07:25,910 --> 00:07:27,650 it all came back full circle. 184 00:07:27,650 --> 00:07:29,990 As I'm sitting in the corporate boardroom, 185 00:07:30,560 --> 00:07:33,350 I realized this is the same thing that I was doing 186 00:07:33,380 --> 00:07:35,330 10 years ago at the hair salon, 187 00:07:35,360 --> 00:07:36,560 but in a different way, 188 00:07:36,830 --> 00:07:40,880 using the numbers to ensure that we hit our goals and 189 00:07:40,880 --> 00:07:45,110 rallying the team behind those numbers and understanding those numbers so 190 00:07:45,110 --> 00:07:46,910 that we can all hit our goals together. 191 00:07:47,180 --> 00:07:49,370 And so I fell in love with the process and that's 192 00:07:49,370 --> 00:07:53,270 what we do today at kickstart is helping other business owners 193 00:07:53,360 --> 00:07:55,880 understand the numbers and what they need to do in order 194 00:07:55,880 --> 00:07:59,060 to be able to find the success in their business and 195 00:07:59,150 --> 00:08:01,100 not feel so overwhelming in this topic. 196 00:08:01,550 --> 00:08:02,180 I love it. 197 00:08:02,210 --> 00:08:05,210 And I know you've had a lot of experience with handmade 198 00:08:05,210 --> 00:08:05,960 creators, you know, 199 00:08:05,960 --> 00:08:07,550 or smaller businesses too. 200 00:08:07,550 --> 00:08:10,160 And one of the things that we continue to see all 201 00:08:10,160 --> 00:08:13,790 of us is that sometimes we're not looking at the right 202 00:08:13,790 --> 00:08:16,070 numbers because we'll look at, 203 00:08:16,100 --> 00:08:19,910 let's say how many products we sold at a certain event, 204 00:08:19,970 --> 00:08:22,490 but we're not looking at how we priced the products. 205 00:08:22,610 --> 00:08:22,790 You know? 206 00:08:22,790 --> 00:08:24,260 So we're not really seeing margin. 207 00:08:24,260 --> 00:08:25,790 We're just seeing revenue, 208 00:08:25,820 --> 00:08:28,070 but that's not what you're bringing home and putting in your 209 00:08:28,070 --> 00:08:32,090 pocket. So that's a big issue here. 210 00:08:32,450 --> 00:08:34,820 Yeah. I told you before we pressed record, 211 00:08:34,850 --> 00:08:36,920 when we first started kickstart, 212 00:08:37,340 --> 00:08:40,790 we worked with that was our first customers was a lot 213 00:08:40,790 --> 00:08:41,750 of I'm from Cleveland, 214 00:08:41,750 --> 00:08:45,410 Ohio. And we have a really big market here that we 215 00:08:45,410 --> 00:08:50,000 were able to really help transform a lot of handmade creative 216 00:08:50,030 --> 00:08:53,930 entrepreneurs in understanding it's not the number of products you sold. 217 00:08:54,050 --> 00:08:57,090 It's not the gross because that's a number that people focus 218 00:08:57,090 --> 00:08:57,660 all the time. 219 00:08:57,960 --> 00:08:59,250 How much revenue did you bring in? 220 00:08:59,490 --> 00:09:01,080 It's the expenses. 221 00:09:01,110 --> 00:09:04,800 People forget that the expenses are just as important as how 222 00:09:04,800 --> 00:09:07,380 much they brought in and then their time. 223 00:09:07,830 --> 00:09:08,790 Okay. Yeah. 224 00:09:08,820 --> 00:09:12,630 Time. I mean time is something I think as makers we 225 00:09:12,630 --> 00:09:15,930 think, well comes naturally to me and it's just me and 226 00:09:15,930 --> 00:09:17,580 I'm the owner of the business, 227 00:09:17,820 --> 00:09:17,970 you know, 228 00:09:17,970 --> 00:09:19,770 it's kind of like the old fashion. 229 00:09:19,830 --> 00:09:21,570 You don't tip the owner type thing. 230 00:09:21,720 --> 00:09:23,160 We don't charge for our time. 231 00:09:23,160 --> 00:09:24,090 If we're the maker. 232 00:09:24,240 --> 00:09:25,500 And if you're in business, 233 00:09:25,500 --> 00:09:27,000 that's not going to work for very long. 234 00:09:27,390 --> 00:09:28,500 And if you enjoy it, 235 00:09:28,500 --> 00:09:29,850 so a lot of our clients will tell me, 236 00:09:29,880 --> 00:09:30,900 I don't mind it. 237 00:09:30,900 --> 00:09:33,930 It's therapeutic because that's the whole reason you started this business 238 00:09:34,000 --> 00:09:36,660 to begin with because you had something that you enjoy doing 239 00:09:36,660 --> 00:09:37,740 and that you were good at, 240 00:09:37,830 --> 00:09:39,120 and then you started selling it. 241 00:09:39,360 --> 00:09:40,740 And so a lot of our clients will say to us, 242 00:09:40,770 --> 00:09:43,410 I enjoy this so much that my time really shouldn't be 243 00:09:43,410 --> 00:09:45,090 included, but that's not true. 244 00:09:45,090 --> 00:09:48,270 As you continue to grow your time has to be included 245 00:09:48,330 --> 00:09:51,930 just like all the other expenses in order to truly understand 246 00:09:52,020 --> 00:09:53,730 your business Completely. 247 00:09:53,790 --> 00:09:57,840 Okay. I'd like to guide the conversation into a specific topic 248 00:09:57,840 --> 00:10:01,830 here. And that is something that everyone wants to like shove 249 00:10:01,830 --> 00:10:05,130 to the side because this time of year it's for many 250 00:10:05,130 --> 00:10:08,130 of us over as of like within the last couple of 251 00:10:08,130 --> 00:10:10,020 days, and that is taxes, 252 00:10:10,350 --> 00:10:10,620 you know, 253 00:10:10,620 --> 00:10:14,580 so often as April 15th approaches, 254 00:10:14,580 --> 00:10:16,710 then all of a sudden it comes to light that, 255 00:10:16,710 --> 00:10:17,820 oh my gosh, 256 00:10:17,820 --> 00:10:18,960 what do I need to do to prepare? 257 00:10:18,960 --> 00:10:20,880 I've got to get my numbers going, 258 00:10:20,970 --> 00:10:21,210 you know, 259 00:10:21,210 --> 00:10:22,260 all of that. 260 00:10:22,590 --> 00:10:24,240 And then even when we submit taxes, 261 00:10:24,240 --> 00:10:24,840 the question, 262 00:10:24,870 --> 00:10:25,770 did I do it right? 263 00:10:25,770 --> 00:10:27,690 Did I give it to my accountant properly? 264 00:10:27,720 --> 00:10:27,960 You know, 265 00:10:27,960 --> 00:10:29,310 if you're not doing it yourself, 266 00:10:29,340 --> 00:10:30,420 all these questions. 267 00:10:30,690 --> 00:10:33,360 And I'd really like us all to get to a point 268 00:10:33,360 --> 00:10:38,130 where we're feeling comfortable early on in the process of what 269 00:10:38,130 --> 00:10:39,690 we need to prepare for taxes. 270 00:10:39,690 --> 00:10:41,970 So that come a year from now, 271 00:10:42,060 --> 00:10:44,100 everyone listened to this show can be like, 272 00:10:44,130 --> 00:10:47,940 okay, I'm so glad I put in play an easier way 273 00:10:47,940 --> 00:10:51,030 to manage taxes so that we can focus on our business 274 00:10:51,030 --> 00:10:53,370 and not just that stressful time. 275 00:10:53,370 --> 00:10:56,910 Right? So that's the conversation I'd like to go with. 276 00:10:56,910 --> 00:10:58,050 How does that sound for you? 277 00:10:58,440 --> 00:10:59,490 Sounds amazing. 278 00:10:59,520 --> 00:11:02,460 Definitely a conversation that needs so much time and attention, 279 00:11:02,460 --> 00:11:03,510 especially this time of year. 280 00:11:03,780 --> 00:11:05,700 I can't tell you how many clients come to us, 281 00:11:05,730 --> 00:11:07,530 overwhelmed and frantic. 282 00:11:07,860 --> 00:11:10,050 And then it brings on all the other mindset issues, 283 00:11:10,050 --> 00:11:11,610 right? In the shame and guilt. 284 00:11:11,850 --> 00:11:14,430 This is a really good opportunity to be able to do 285 00:11:14,430 --> 00:11:15,270 it differently next year. 286 00:11:15,600 --> 00:11:16,860 Perfect. All right, 287 00:11:16,860 --> 00:11:19,470 so let's take it from somebody who's brand new. 288 00:11:19,470 --> 00:11:21,390 Let's just go with a clean slate. 289 00:11:21,450 --> 00:11:24,990 Okay. How do you frame getting ready for taxes? 290 00:11:24,990 --> 00:11:27,300 Like just an overall statement to start with. 291 00:11:27,540 --> 00:11:30,390 Is it going to be time-consuming do we put processes in 292 00:11:30,390 --> 00:11:33,810 place? Like what's the value of doing this now versus just 293 00:11:33,810 --> 00:11:34,740 wait until the end? 294 00:11:34,740 --> 00:11:36,210 Yeah. It's going to be a mad rush, 295 00:11:36,240 --> 00:11:37,410 but that's okay. 296 00:11:37,440 --> 00:11:39,030 I just don't want to deal with it right now. 297 00:11:39,090 --> 00:11:41,190 What would be the advantage of addressing it today? 298 00:11:41,760 --> 00:11:45,330 Yeah, so I am a big believer in that we have 299 00:11:45,330 --> 00:11:48,510 the opportunity as business owners to be able to make business 300 00:11:48,510 --> 00:11:51,450 decisions for our taxes throughout the year. 301 00:11:51,720 --> 00:11:56,680 So this should never something that you're only thinking about between 302 00:11:56,680 --> 00:11:57,670 January and April. 303 00:11:57,940 --> 00:12:00,100 This should be something that you are thinking about at the 304 00:12:00,100 --> 00:12:01,810 end of every month. 305 00:12:02,080 --> 00:12:05,560 And so if you are just starting out part of your 306 00:12:05,590 --> 00:12:09,250 process as a business owner at the end of each month 307 00:12:09,280 --> 00:12:10,060 or quarter, 308 00:12:10,150 --> 00:12:13,720 is the process of reviewing your numbers and looking at, 309 00:12:13,780 --> 00:12:15,700 do I have a net income or do I have a 310 00:12:15,700 --> 00:12:16,420 net loss? 311 00:12:16,720 --> 00:12:19,120 And if you have a net income, 312 00:12:19,180 --> 00:12:21,910 either setting aside the appropriate amount of funds, 313 00:12:21,970 --> 00:12:25,870 or if your tax accountant advised you to make tax payments 314 00:12:25,870 --> 00:12:26,530 throughout the years, 315 00:12:26,620 --> 00:12:28,540 the year be able to make those tax payments. 316 00:12:28,780 --> 00:12:30,910 Now, when you get to year end, 317 00:12:30,970 --> 00:12:33,730 you've made business decisions throughout the year, 318 00:12:33,790 --> 00:12:35,080 according to your taxes. 319 00:12:35,080 --> 00:12:37,600 So if you have a huge profit you've saved, 320 00:12:37,690 --> 00:12:39,370 you've spent accordingly, 321 00:12:39,400 --> 00:12:42,220 you've had a conversation with your tax accountant about maybe becoming 322 00:12:42,220 --> 00:12:42,970 an S-corp. 323 00:12:43,090 --> 00:12:45,490 You understand how much you took an owner's draws. 324 00:12:45,790 --> 00:12:47,830 You understand the information. 325 00:12:47,830 --> 00:12:49,300 So everything's put together. 326 00:12:49,300 --> 00:12:50,470 So you've saved time, 327 00:12:50,920 --> 00:12:51,370 you know, 328 00:12:51,370 --> 00:12:52,270 where you stand. 329 00:12:52,270 --> 00:12:54,010 So you have confidence. 330 00:12:54,070 --> 00:12:56,260 You're not surprised by your tax bill. 331 00:12:56,260 --> 00:12:59,080 So you have a sense of calmness and a sense of 332 00:12:59,230 --> 00:13:02,470 ease. So those are some of the emotions that you can 333 00:13:02,500 --> 00:13:06,190 enjoy. If you start this process now for next year. 334 00:13:06,760 --> 00:13:09,100 Wonderful. And I'm going to tell you right now, 335 00:13:09,100 --> 00:13:12,130 a lot of us have no idea what that process even 336 00:13:12,220 --> 00:13:13,600 should be like. 337 00:13:13,600 --> 00:13:14,500 A lot of people, 338 00:13:14,500 --> 00:13:14,770 you know, 339 00:13:14,770 --> 00:13:16,840 you're talking about having a tax accountant. 340 00:13:16,840 --> 00:13:17,560 If we're just starting, 341 00:13:17,560 --> 00:13:18,310 we don't have one. 342 00:13:18,700 --> 00:13:19,060 You know, 343 00:13:19,090 --> 00:13:21,220 if we're farther along than we do, 344 00:13:21,430 --> 00:13:25,330 give us an idea of what financial team could look like 345 00:13:25,330 --> 00:13:26,770 as you grow your business. 346 00:13:26,800 --> 00:13:29,410 Because right now let's just talk to the person who is 347 00:13:29,410 --> 00:13:31,450 just starting out selling products. 348 00:13:31,750 --> 00:13:34,990 What eventually should they evolve into in terms of help with 349 00:13:34,990 --> 00:13:35,650 their numbers? 350 00:13:36,010 --> 00:13:38,260 So I want you to have what I call the financial 351 00:13:38,260 --> 00:13:41,020 triangle. You have your bookkeeper. 352 00:13:41,050 --> 00:13:43,930 So this is the person who is entering all of the 353 00:13:43,960 --> 00:13:47,020 transactions into your accounting system. 354 00:13:47,290 --> 00:13:49,330 You are never too early for a bookkeeper. 355 00:13:49,360 --> 00:13:51,460 I truly believe that as soon as we're making money, 356 00:13:51,460 --> 00:13:53,860 we need to have our systems in place to be able 357 00:13:53,860 --> 00:13:55,570 to have this information recorded. 358 00:13:55,870 --> 00:13:59,050 They are also the person who will help you understand the 359 00:13:59,050 --> 00:14:02,470 information throughout the year and be prepared for tax season. 360 00:14:03,040 --> 00:14:05,650 The second person is your CPA. 361 00:14:05,680 --> 00:14:08,230 So this doesn't need to be anybody fancy. 362 00:14:08,470 --> 00:14:10,390 This could be a local CPA, 363 00:14:10,540 --> 00:14:12,730 a tax partner to your bookkeeper. 364 00:14:12,760 --> 00:14:14,410 So not the same firm, 365 00:14:14,530 --> 00:14:15,670 not the same company, 366 00:14:15,670 --> 00:14:16,750 not the same person, 367 00:14:17,050 --> 00:14:19,870 your bookkeeper and your CPA should be two different people so 368 00:14:19,870 --> 00:14:21,610 that you have a checks and balance. 369 00:14:21,610 --> 00:14:22,390 You know, 370 00:14:22,450 --> 00:14:25,000 that two people are looking at those numbers and that they 371 00:14:25,000 --> 00:14:27,460 are accurate and they can work together. 372 00:14:27,760 --> 00:14:30,400 So your CPA is a person who's coming in at year 373 00:14:30,400 --> 00:14:31,600 end to file the taxes. 374 00:14:31,660 --> 00:14:34,000 However, I do want you to talk to that person at 375 00:14:34,000 --> 00:14:35,950 least one other time throughout the year, 376 00:14:36,220 --> 00:14:38,590 maybe that time is summer or quarter three, 377 00:14:38,590 --> 00:14:40,540 to make sure that you are prepared for the end of 378 00:14:40,540 --> 00:14:41,020 the year. 379 00:14:41,290 --> 00:14:43,630 And then the third person is your financial advisor. 380 00:14:43,660 --> 00:14:46,480 And I know starting out that might be surprising that I'm 381 00:14:46,480 --> 00:14:48,430 telling you if to have a financial advisor, 382 00:14:48,700 --> 00:14:51,470 however, as self-employed individuals, 383 00:14:51,530 --> 00:14:55,280 we still need to be thinking about our long-term strategies in 384 00:14:55,280 --> 00:15:00,530 terms of our retirement disability insurance for your business. 385 00:15:00,800 --> 00:15:03,200 So thinking about who is in your corner, 386 00:15:03,200 --> 00:15:07,130 to be able to help advise on those long-term financial strategies, 387 00:15:07,190 --> 00:15:08,780 to make sure that you are protected. 388 00:15:09,080 --> 00:15:09,860 And ideally, 389 00:15:09,860 --> 00:15:13,460 again, these three people should be three different companies, 390 00:15:13,490 --> 00:15:14,780 three different individuals, 391 00:15:14,810 --> 00:15:16,850 however you want them to work together. 392 00:15:16,850 --> 00:15:19,160 So you want them to be able to communicate and be 393 00:15:19,160 --> 00:15:19,970 able to work together. 394 00:15:20,360 --> 00:15:23,300 Wonderful. And I just want to make mention to everyone who's 395 00:15:23,300 --> 00:15:27,860 listening. I want you to reference back to episode number 360 396 00:15:27,890 --> 00:15:29,390 1 with Aaron Bridgeman. 397 00:15:29,480 --> 00:15:30,620 And there, 398 00:15:30,620 --> 00:15:33,560 we talked about how the income that you make in your 399 00:15:33,560 --> 00:15:36,800 business bridges over to your personal life. 400 00:15:37,070 --> 00:15:40,340 And that's very compatible with what Danielle's talking about. 401 00:15:40,340 --> 00:15:44,150 I almost look at these as two twin episodes that you 402 00:15:44,150 --> 00:15:45,800 should listen to together. 403 00:15:46,100 --> 00:15:47,210 I know her very well. 404 00:15:47,480 --> 00:15:49,850 Yeah. I think you should just had her on your podcast 405 00:15:49,850 --> 00:15:50,660 too. Didn't you? 406 00:15:50,960 --> 00:15:51,830 I did. 407 00:15:52,010 --> 00:15:54,230 I will second that we speak the same love language. 408 00:15:54,560 --> 00:15:57,410 Yes. And so she was talking a lot about how you 409 00:15:57,410 --> 00:16:00,620 transition your profits over to your personal life. 410 00:16:00,650 --> 00:16:03,020 All that you were just talking about here in these last 411 00:16:03,020 --> 00:16:04,370 comments. So again, 412 00:16:04,370 --> 00:16:06,380 I think these are to just listen to them back to 413 00:16:06,380 --> 00:16:08,600 back. You'll get a wealth of information. 414 00:16:08,840 --> 00:16:11,030 Okay. So let's get back to your financial triangle. 415 00:16:11,030 --> 00:16:12,170 So we've got your bookkeeper, 416 00:16:12,200 --> 00:16:14,780 your CPA and your financial advisor. 417 00:16:15,230 --> 00:16:19,220 That is the optimal image of the partners that you should 418 00:16:19,220 --> 00:16:22,100 have in place as part of your financial team. 419 00:16:22,760 --> 00:16:23,630 What do you say? 420 00:16:23,630 --> 00:16:26,210 Because now I'm going to bring in a layer of reality. 421 00:16:26,450 --> 00:16:29,570 Someone who is just starting out is going to do their 422 00:16:29,570 --> 00:16:31,370 own bookkeeping for some time. 423 00:16:31,670 --> 00:16:31,910 I mean, 424 00:16:31,910 --> 00:16:32,720 you just know they are, 425 00:16:32,750 --> 00:16:33,800 even though they probably shouldn't, 426 00:16:33,800 --> 00:16:34,910 unless they have a friend, 427 00:16:35,780 --> 00:16:38,510 how can we kick them off in the right way? 428 00:16:38,510 --> 00:16:42,560 So they're prepared as best they can be for tax season 429 00:16:42,560 --> 00:16:46,550 two. Like what basic things should they be doing with, 430 00:16:46,640 --> 00:16:49,580 for sure the statement that they should be handing this off 431 00:16:49,580 --> 00:16:50,570 as soon as they can. 432 00:16:50,870 --> 00:16:52,070 So, you know, 433 00:16:52,070 --> 00:16:53,930 you'll still have an accounting system. 434 00:16:53,930 --> 00:16:58,250 So I would recommend QuickBooks or zero wave as a free 435 00:16:58,250 --> 00:16:59,300 option. However, 436 00:16:59,330 --> 00:17:01,880 long-term, it is not an effective option. 437 00:17:02,480 --> 00:17:07,310 And those systems will help you create the necessary profit and 438 00:17:07,310 --> 00:17:08,000 loss statement, 439 00:17:08,000 --> 00:17:10,190 which you will need in order to be able to file 440 00:17:10,190 --> 00:17:12,230 your own taxes or have a CPA, 441 00:17:12,230 --> 00:17:13,400 do your taxes for you. 442 00:17:13,400 --> 00:17:15,350 So you want to make sure that you are in an 443 00:17:15,350 --> 00:17:16,250 accounting system. 444 00:17:16,550 --> 00:17:19,700 The mistake that I see people make is that they use 445 00:17:19,730 --> 00:17:22,070 a Google doc or an Excel spreadsheet. 446 00:17:22,400 --> 00:17:26,720 And unfortunately that is not full-proof and it leaves a lot 447 00:17:26,720 --> 00:17:29,210 of room for error and can cause a lot of issues. 448 00:17:29,300 --> 00:17:32,210 It can result in you overpaying on your return. 449 00:17:32,510 --> 00:17:35,990 It can result in you not taking enough deductions. 450 00:17:36,020 --> 00:17:38,450 So you really want to make sure that you have a 451 00:17:38,450 --> 00:17:42,530 system in place that's going to help you capture the information 452 00:17:42,620 --> 00:17:45,140 in order to be able to then use that profit and 453 00:17:45,140 --> 00:17:45,830 loss statement, 454 00:17:45,830 --> 00:17:47,180 to be able to file your taxes. 455 00:17:47,510 --> 00:17:48,440 Right. And you know, 456 00:17:48,440 --> 00:17:50,670 if you're just putting it on an Excel spreadsheet, 457 00:17:50,760 --> 00:17:53,700 you still then have to figure everything out from the numbers 458 00:17:53,700 --> 00:17:54,870 that you've put down. 459 00:17:55,170 --> 00:17:56,460 It does take a little bit of time. 460 00:17:56,490 --> 00:17:59,520 I've heard of zero before we use QuickBooks. 461 00:17:59,550 --> 00:18:00,990 And you're saying wave long-term, 462 00:18:00,990 --> 00:18:01,950 isn't a good solution. 463 00:18:01,950 --> 00:18:04,260 I'm all for putting people on the right tool, 464 00:18:04,290 --> 00:18:05,580 right from the beginning. 465 00:18:05,610 --> 00:18:07,020 So you'd say zero or QuickBooks, 466 00:18:07,020 --> 00:18:08,760 right? I would say Xero or QuickBooks. 467 00:18:08,880 --> 00:18:11,760 QuickBooks is by far our long-term favorite. 468 00:18:11,950 --> 00:18:15,600 We find that QuickBooks offers a shift in mentality is going 469 00:18:15,600 --> 00:18:19,140 to be able to give you long-term support in your reports. 470 00:18:19,470 --> 00:18:21,540 And because entrepreneurs, 471 00:18:21,600 --> 00:18:25,590 business owners understand that when they start to work in QuickBooks, 472 00:18:25,620 --> 00:18:27,720 it shifts their mindset and saying, 473 00:18:27,810 --> 00:18:28,950 I got this right? 474 00:18:28,950 --> 00:18:30,000 Like I'm doing this. 475 00:18:30,090 --> 00:18:35,040 I am considering myself official enables that growth opportunity, 476 00:18:35,040 --> 00:18:36,240 that growth mindset. 477 00:18:36,630 --> 00:18:38,670 Okay. And something that I learned, 478 00:18:38,670 --> 00:18:42,570 I had a quick book specialist actually in our VIP coaching 479 00:18:42,570 --> 00:18:43,500 call this week. 480 00:18:43,560 --> 00:18:47,250 And we were talking about the differences between QuickBooks online and 481 00:18:47,250 --> 00:18:48,870 QuickBooks desktop. 482 00:18:49,170 --> 00:18:53,310 And what I understand is that for people who are inventory 483 00:18:53,340 --> 00:18:57,000 rich, QuickBooks desktop is better. 484 00:18:57,450 --> 00:19:01,110 Unless you want to do an add on like an additional 485 00:19:01,170 --> 00:19:03,210 app, I guess you call it that you would add on 486 00:19:03,210 --> 00:19:04,830 to QuickBooks online. 487 00:19:04,830 --> 00:19:05,580 Is that right? 488 00:19:05,910 --> 00:19:06,900 That is correct. 489 00:19:06,900 --> 00:19:07,800 Yes. Okay. 490 00:19:07,800 --> 00:19:12,810 So would you then given that recommend QuickBooks desktop for a 491 00:19:12,810 --> 00:19:13,800 maker community? 492 00:19:14,100 --> 00:19:15,090 I would not. 493 00:19:15,270 --> 00:19:19,200 Okay. Most of the makers that we work with use either 494 00:19:19,200 --> 00:19:22,500 an inventory add-on that syncs with their point of sale system. 495 00:19:22,500 --> 00:19:26,310 So it's a little bit different from the traditional marketing that's 496 00:19:26,310 --> 00:19:29,010 out there for systems most marketing, 497 00:19:29,010 --> 00:19:29,280 right? When, 498 00:19:29,280 --> 00:19:30,960 so when you're marketed a software, 499 00:19:31,110 --> 00:19:33,780 a big highlight for marketing teams to give you is that 500 00:19:33,810 --> 00:19:35,100 we sync with QuickBooks. 501 00:19:35,190 --> 00:19:38,460 However, what I think is more important is sinking with your 502 00:19:38,460 --> 00:19:39,540 point of sale system. 503 00:19:39,870 --> 00:19:42,300 And so you want your inventory as part of your point 504 00:19:42,300 --> 00:19:44,820 of sale systems that every time an item is sold, 505 00:19:44,940 --> 00:19:46,980 it's being removed from that system. 506 00:19:47,370 --> 00:19:48,030 Makes sense. 507 00:19:48,030 --> 00:19:50,820 Yeah. So then when you need to replenish your inventory, 508 00:19:50,850 --> 00:19:51,720 you can easily see, 509 00:19:51,720 --> 00:19:53,910 you can do an inventory report and there you go. 510 00:19:53,970 --> 00:19:54,780 You've got what you need. 511 00:19:55,170 --> 00:19:55,980 Yes, exactly. 512 00:19:56,370 --> 00:19:57,270 Okay. Wonderful. 513 00:19:57,270 --> 00:19:58,230 And honestly, 514 00:19:58,350 --> 00:20:00,000 QuickBooks, you know, 515 00:20:00,000 --> 00:20:03,720 it sounds big and scary and any accounting system to someone 516 00:20:03,720 --> 00:20:04,950 who's never done this before, 517 00:20:05,010 --> 00:20:08,490 it sounds difficult and challenging really what it is, 518 00:20:08,520 --> 00:20:10,170 is inputting data. 519 00:20:10,170 --> 00:20:12,930 And then that tool does the work for you. 520 00:20:13,260 --> 00:20:13,470 You know, 521 00:20:13,470 --> 00:20:17,250 it produces your profit and loss statement or your inventory report, 522 00:20:17,280 --> 00:20:18,000 all of that. 523 00:20:18,000 --> 00:20:20,400 So it's really just a matter of making sure that you're 524 00:20:20,430 --> 00:20:23,430 inputting the information it needs to do its job. 525 00:20:26,400 --> 00:20:29,880 We'll continue this conversation after a quick break to hear from 526 00:20:29,910 --> 00:20:31,020 my other company, 527 00:20:31,110 --> 00:20:33,720 which also happens to be the sponsor of the show. 528 00:20:34,920 --> 00:20:39,300 Yes, it's possible increase your sales without adding a single customer. 529 00:20:39,540 --> 00:20:42,990 How you ask by offering personalization with your products, 530 00:20:43,230 --> 00:20:46,380 rapid cake box with a ribbon saying happy 30th birthday, 531 00:20:46,380 --> 00:20:49,840 Annie, or at a special message and date to wedding or 532 00:20:49,840 --> 00:20:52,300 party favors for an extra meaningful touch. 533 00:20:52,420 --> 00:20:55,660 Where else can you get customization with a creatively spelled name 534 00:20:55,660 --> 00:20:56,590 or find packaging? 535 00:20:56,590 --> 00:20:59,080 That includes a saying whose meaning is known to a select 536 00:20:59,080 --> 00:21:01,780 to not only our customers willing to pay for these special 537 00:21:01,780 --> 00:21:04,960 touches. They'll tell their friends and word will spread about your 538 00:21:04,960 --> 00:21:06,250 company and products. 539 00:21:06,460 --> 00:21:09,820 You can create personalized ribbons and labels in seconds, 540 00:21:09,910 --> 00:21:13,240 make just one or thousands without waiting weeks or having to 541 00:21:13,240 --> 00:21:16,510 spend money to order yards and yards print words in any 542 00:21:16,510 --> 00:21:17,500 language or font, 543 00:21:17,710 --> 00:21:18,460 add logos, 544 00:21:18,550 --> 00:21:20,320 images, even photos, 545 00:21:20,590 --> 00:21:24,400 perfect for branding or adding ingredient and flavor labels to for 546 00:21:24,400 --> 00:21:25,240 more information, 547 00:21:25,240 --> 00:21:27,370 go to the ribbon print company.com. 548 00:21:28,120 --> 00:21:31,390 Yeah. I cannot tell you how important it is for the 549 00:21:31,390 --> 00:21:34,870 information to be categorized correctly and set up correctly. 550 00:21:35,140 --> 00:21:37,930 When we work with new clients, 551 00:21:37,960 --> 00:21:40,060 one of the first things that we do is use our 552 00:21:40,060 --> 00:21:43,960 strategic framework to make sure that the QuickBooks chart of accounts 553 00:21:43,960 --> 00:21:47,260 and income statement is set up accurately so that you can 554 00:21:47,350 --> 00:21:48,670 understand your numbers. 555 00:21:48,970 --> 00:21:52,120 Unfortunately, what comes out and QuickBooks tends to just be an 556 00:21:52,180 --> 00:21:54,220 alphabetical list of accounts. 557 00:21:54,280 --> 00:21:55,360 And long-term, 558 00:21:55,360 --> 00:21:58,210 that's very difficult for you to understand what is going, 559 00:21:58,210 --> 00:21:59,260 where and why. 560 00:21:59,530 --> 00:22:03,130 And so I do encourage anyone who can to take the 561 00:22:03,130 --> 00:22:05,890 opportunity to work with an expert who can help you make 562 00:22:05,890 --> 00:22:08,830 sure that QuickBooks is set up accurately and that things are 563 00:22:08,830 --> 00:22:10,660 being categorized in the right places, 564 00:22:10,720 --> 00:22:12,040 not just for taxes, 565 00:22:12,040 --> 00:22:15,100 but for you as the manager of the business, 566 00:22:15,100 --> 00:22:18,460 to be able to manage your expenses and understand the numbers. 567 00:22:18,880 --> 00:22:19,150 All right. 568 00:22:19,150 --> 00:22:22,930 So with the understanding that everything needs to be set up 569 00:22:22,960 --> 00:22:27,760 correctly and not just the automatic a to Z listing, 570 00:22:28,090 --> 00:22:31,090 right? Let's say that all of that is set up because 571 00:22:31,090 --> 00:22:32,770 I want to take this from the basics. 572 00:22:32,800 --> 00:22:36,730 What's the information we're supposed to be putting in Into QuickBooks. 573 00:22:36,970 --> 00:22:37,660 Yeah. I mean, 574 00:22:37,660 --> 00:22:39,430 that sounds very general. 575 00:22:39,430 --> 00:22:39,970 I get it. 576 00:22:40,270 --> 00:22:40,960 No, that's okay. 577 00:22:40,990 --> 00:22:44,200 So QuickBooks will walk you through a process of setting up 578 00:22:44,230 --> 00:22:45,640 what's called a bank feed. 579 00:22:45,850 --> 00:22:49,000 So you will set up the bank feed for your checking 580 00:22:49,000 --> 00:22:50,800 account, your savings accounts, 581 00:22:50,860 --> 00:22:52,540 any credit cards that you have, 582 00:22:52,570 --> 00:22:54,010 PayPal can be a bear. 583 00:22:54,010 --> 00:22:56,890 So you want to link your PayPal correctly. 584 00:22:56,890 --> 00:23:00,100 So depending on how you have your PayPal account set up, 585 00:23:00,130 --> 00:23:02,440 you'll want to make sure you link your PayPal accordingly and 586 00:23:02,440 --> 00:23:06,430 QuickBooks. But once all of those systems are set up or 587 00:23:06,440 --> 00:23:08,020 once all those feeds are set up, 588 00:23:08,050 --> 00:23:10,990 it will automatically upload each transaction. 589 00:23:10,990 --> 00:23:12,400 So you're out making money, 590 00:23:12,400 --> 00:23:13,240 spending money, 591 00:23:13,330 --> 00:23:17,770 and QuickBooks is bringing all of those transactions into the system 592 00:23:17,800 --> 00:23:21,940 for you then to categorize for each expense and each income 593 00:23:21,940 --> 00:23:22,840 line. Now, 594 00:23:23,110 --> 00:23:25,990 one thing that we see a big error that we see 595 00:23:26,080 --> 00:23:28,870 when we first start working with clients is that historical information 596 00:23:28,870 --> 00:23:30,790 will not have the vendor name. 597 00:23:31,120 --> 00:23:33,280 And so no matter where you're spending money, 598 00:23:33,310 --> 00:23:35,320 you actually want to click on the transaction and make sure 599 00:23:35,320 --> 00:23:38,320 you're putting in the vendor and then the category or the 600 00:23:38,320 --> 00:23:40,120 account and what you want it to go to. 601 00:23:40,420 --> 00:23:42,910 The other piece of this would be your sales. 602 00:23:42,940 --> 00:23:45,560 So depending on what point of sales system you're using, 603 00:23:45,620 --> 00:23:46,970 let's say you're using square. 604 00:23:47,030 --> 00:23:49,760 You'll also sync your square system to QuickBooks, 605 00:23:49,850 --> 00:23:53,210 or have a mechanism to pull all those transactions in as 606 00:23:53,210 --> 00:23:53,870 you're making money. 607 00:23:54,200 --> 00:23:58,130 Okay. So anywhere where you have purchasing, 608 00:23:58,190 --> 00:23:59,360 once that's connected, 609 00:23:59,420 --> 00:24:02,720 all of your sales will come in and then with your 610 00:24:02,720 --> 00:24:03,920 credit card, 611 00:24:04,010 --> 00:24:04,970 which is your credit card, 612 00:24:04,970 --> 00:24:06,260 when you charge on a credit card, 613 00:24:06,260 --> 00:24:07,760 does that sync into QuickBooks? 614 00:24:07,970 --> 00:24:08,630 Yep. Oh, 615 00:24:08,630 --> 00:24:11,240 I didn't know that clearly I have a bookkeeper, 616 00:24:12,890 --> 00:24:14,360 All of your checking account. 617 00:24:14,360 --> 00:24:17,300 So your deposits and your expenses or your credit cards as 618 00:24:17,300 --> 00:24:18,980 you're making money and spending money, 619 00:24:19,070 --> 00:24:20,750 everything is pulling into QuickBooks. 620 00:24:20,960 --> 00:24:23,660 The most important part of a bookkeeper job is to make 621 00:24:23,660 --> 00:24:26,690 sure that they're maintaining the integrity of the income statement. 622 00:24:26,930 --> 00:24:29,150 They're maintaining the integrity of the chart of accounts. 623 00:24:29,420 --> 00:24:29,990 So again, 624 00:24:30,020 --> 00:24:32,750 what I think is most important when we do our accounting, 625 00:24:32,840 --> 00:24:35,030 our end goal is always for business owners to be able 626 00:24:35,030 --> 00:24:36,350 to understand the information. 627 00:24:36,620 --> 00:24:39,020 And so you need to have the right categories put in 628 00:24:39,020 --> 00:24:41,420 place in order when the expenses come in, 629 00:24:41,450 --> 00:24:43,400 they're going to the right categories. 630 00:24:43,520 --> 00:24:44,000 That way, 631 00:24:44,000 --> 00:24:45,740 when you're looking at the income statement, 632 00:24:45,800 --> 00:24:47,270 it makes sense. 633 00:24:47,510 --> 00:24:51,410 Well, and it's actually representative of what's really happening. 634 00:24:51,530 --> 00:24:54,320 Like heaven forbid you have a cost of sales. 635 00:24:54,410 --> 00:24:58,370 That's really showing us income or something like totally off you're 636 00:24:58,370 --> 00:25:00,290 in the wrong side of the accounting. 637 00:25:00,650 --> 00:25:01,730 Exactly. Right. 638 00:25:01,730 --> 00:25:03,170 And that could really throw you off. 639 00:25:03,170 --> 00:25:04,310 Totally. All right. 640 00:25:04,310 --> 00:25:06,740 So if you have everything connected up, 641 00:25:06,740 --> 00:25:10,010 then it's important to make sure that the categories are correct. 642 00:25:10,340 --> 00:25:14,630 It's either money going out money going in and then allocated 643 00:25:14,630 --> 00:25:15,170 to, you know, 644 00:25:15,170 --> 00:25:17,420 there are all the other separate categories too, 645 00:25:17,420 --> 00:25:20,360 right? Like entertainment or education, 646 00:25:20,390 --> 00:25:21,170 all of that. 647 00:25:21,800 --> 00:25:23,120 Yeah. So those are awesome, 648 00:25:23,120 --> 00:25:24,320 important categories. 649 00:25:24,440 --> 00:25:27,560 And I would recommend you have your categories grouped by types 650 00:25:27,590 --> 00:25:28,820 of expenses. 651 00:25:28,820 --> 00:25:30,560 So under travel could be, 652 00:25:30,710 --> 00:25:32,210 this is a random example, 653 00:25:32,210 --> 00:25:33,110 but like airlines, 654 00:25:33,110 --> 00:25:35,240 hotels, parking gas, 655 00:25:35,340 --> 00:25:36,680 all under travel, 656 00:25:37,040 --> 00:25:40,580 and then under payroll would be contractors. 657 00:25:40,610 --> 00:25:43,760 Any payroll fee is if you're paying any employees, 658 00:25:43,790 --> 00:25:46,790 those would be all be under your payroll sub category. 659 00:25:47,000 --> 00:25:48,530 So grouping them in that way. 660 00:25:48,650 --> 00:25:50,060 Our advertising is another one. 661 00:25:50,060 --> 00:25:53,090 It's anything that you have under advertising and marketing might be 662 00:25:53,090 --> 00:25:54,170 like booth fees, 663 00:25:54,260 --> 00:25:55,640 marketing, contractors, 664 00:25:55,640 --> 00:25:56,810 website developers, 665 00:25:56,840 --> 00:26:00,050 so that everything under advertising and marketing is grouped together. 666 00:26:00,350 --> 00:26:02,270 And the reason that this is so important is that there 667 00:26:02,270 --> 00:26:05,270 is a beautiful report called percent of sales. 668 00:26:05,360 --> 00:26:08,660 And it will show you where you're spending money, 669 00:26:08,690 --> 00:26:10,430 how much of your sales, 670 00:26:10,460 --> 00:26:12,950 your spending in each category. 671 00:26:12,950 --> 00:26:15,440 And so it really allows you very quickly to say, 672 00:26:15,500 --> 00:26:17,780 am I spending too much money in advertising? 673 00:26:17,780 --> 00:26:18,590 Like, whoa, 674 00:26:18,650 --> 00:26:21,800 that's 30% of my sales going to advertising. 675 00:26:21,830 --> 00:26:24,230 We should probably do something in order to get that down 676 00:26:24,230 --> 00:26:25,340 closer to 10%. 677 00:26:25,370 --> 00:26:29,090 So it allows you to be able to have that analytical 678 00:26:29,120 --> 00:26:32,000 conversation with yourself or with your money team to be able 679 00:26:32,000 --> 00:26:34,430 to decide on what would be a good idea to continue 680 00:26:34,430 --> 00:26:35,120 to spend money on. 681 00:26:35,420 --> 00:26:38,510 Okay. And what if you've really upped your game this year, 682 00:26:38,540 --> 00:26:40,790 now that we're out face-to-face again, 683 00:26:41,120 --> 00:26:45,150 and this is someone who finds selling their product face to 684 00:26:45,150 --> 00:26:46,380 face through craft shows, 685 00:26:46,380 --> 00:26:47,280 farmer's markets, 686 00:26:47,280 --> 00:26:49,260 all of that is a really good idea. 687 00:26:49,620 --> 00:26:51,630 And they want to be able to analyze which shows are 688 00:26:51,630 --> 00:26:53,640 really performing for them with, 689 00:26:53,700 --> 00:26:54,300 like you said, 690 00:26:54,390 --> 00:26:55,260 booth fees, 691 00:26:55,290 --> 00:26:57,240 travel, hotel booth, 692 00:26:57,240 --> 00:27:00,000 set up all the different things that go into a show. 693 00:27:00,270 --> 00:27:03,630 Is there a way to pull out and allocate keeping them 694 00:27:03,630 --> 00:27:05,730 in travel or booth fees or, 695 00:27:05,730 --> 00:27:05,910 you know, 696 00:27:05,910 --> 00:27:06,900 all of those expenses, 697 00:27:06,900 --> 00:27:08,670 but allocated on a show level. 698 00:27:09,000 --> 00:27:11,220 Yeah, you absolutely can do that in QuickBooks. 699 00:27:11,790 --> 00:27:14,790 Okay. So there's a way to tag expenses. 700 00:27:15,060 --> 00:27:17,730 Is it a sub level tagging type thing? 701 00:27:17,760 --> 00:27:21,510 So there's a few different options you can create depending on 702 00:27:21,510 --> 00:27:23,460 how many shows that you're going to do. 703 00:27:23,640 --> 00:27:26,610 You can create an account for each type of show. 704 00:27:26,640 --> 00:27:28,650 So some of our clients will they'll do it by the 705 00:27:28,710 --> 00:27:31,020 each account as a type of show that they're going to 706 00:27:31,020 --> 00:27:31,650 be attending. 707 00:27:31,650 --> 00:27:33,420 And then the fees and expenses, 708 00:27:33,480 --> 00:27:35,460 according to those types of shows, 709 00:27:35,760 --> 00:27:38,610 if you want to do it specifically for each show, 710 00:27:38,640 --> 00:27:41,190 you can tag it by source. 711 00:27:41,460 --> 00:27:44,430 It is on a higher level of QuickBooks account. 712 00:27:44,430 --> 00:27:46,680 So if you have essential oils or basics, 713 00:27:46,710 --> 00:27:49,920 you can not tag each sale by source. 714 00:27:50,100 --> 00:27:52,800 So that would need to be done by a journal entry. 715 00:27:52,830 --> 00:27:55,230 And I would partner with your bookkeeper or your money team 716 00:27:55,230 --> 00:27:57,600 in order to be able to get that level of detail 717 00:27:57,600 --> 00:27:57,870 in there. 718 00:27:58,230 --> 00:27:59,250 Okay. And it really, 719 00:27:59,250 --> 00:27:59,970 in the end, 720 00:27:59,970 --> 00:28:02,100 it's circling back to what you said before. 721 00:28:02,160 --> 00:28:04,350 If you're just starting like get someone who really knows what 722 00:28:04,350 --> 00:28:07,590 they're doing to help you set up your QuickBooks account and 723 00:28:07,590 --> 00:28:08,310 then you're good, 724 00:28:08,340 --> 00:28:10,680 then it's just a matter of inputting all the information. 725 00:28:10,920 --> 00:28:13,170 Yeah. What we're talking about here is kind of the next 726 00:28:13,170 --> 00:28:14,580 level of information. 727 00:28:14,580 --> 00:28:16,250 And so I don't want anyone to get in there and 728 00:28:16,250 --> 00:28:16,620 like, wait, 729 00:28:16,620 --> 00:28:17,610 where am I going for this? 730 00:28:17,640 --> 00:28:20,190 Because it's not in the more basic levels, 731 00:28:20,220 --> 00:28:22,380 but if you're in a more basic level of QuickBooks, 732 00:28:22,410 --> 00:28:26,700 you can do it by having different accounts for each event 733 00:28:26,730 --> 00:28:28,230 and have all the expenses, 734 00:28:28,230 --> 00:28:29,100 the booth fees, 735 00:28:29,130 --> 00:28:31,530 everything that's associated with that show go to that account. 736 00:28:31,920 --> 00:28:32,640 Okay. All right. 737 00:28:32,640 --> 00:28:35,970 Wonderful. So let's swing back and talk again about taxes. 738 00:28:36,510 --> 00:28:39,420 We're merging into all of the accounting stuff and it all 739 00:28:39,420 --> 00:28:39,990 starts with, 740 00:28:39,990 --> 00:28:40,800 as you're saying, 741 00:28:40,800 --> 00:28:43,710 with having a source where you can actually understand what your 742 00:28:43,710 --> 00:28:44,250 numbers are. 743 00:28:44,250 --> 00:28:46,710 So you know what you're going to be reporting when it 744 00:28:46,710 --> 00:28:47,910 comes to taxes, 745 00:28:48,000 --> 00:28:49,410 a couple of questions for you. 746 00:28:49,590 --> 00:28:51,540 What about saving all your receipts? 747 00:28:51,540 --> 00:28:53,040 Do we need to do that anymore? 748 00:28:53,280 --> 00:28:57,240 So the IRS says that anything under $75, 749 00:28:57,240 --> 00:29:00,180 you do not need a receipt for anything over 75. 750 00:29:00,210 --> 00:29:01,170 Technically you do. 751 00:29:01,620 --> 00:29:04,470 I would not recommend putting them into QuickBooks. 752 00:29:04,470 --> 00:29:07,980 So we still see a lot of self-employed individuals who, 753 00:29:07,980 --> 00:29:09,090 when they're first starting out, 754 00:29:09,090 --> 00:29:12,420 we'll take a picture and import that information to QuickBooks. 755 00:29:12,720 --> 00:29:15,450 What ends up happening is that you end up doubling up 756 00:29:15,450 --> 00:29:19,770 your expenses between having that manual entry and then the entry 757 00:29:19,770 --> 00:29:20,970 from your bank feed. 758 00:29:21,570 --> 00:29:24,900 So it's registering twice as what you're saying Per rocked. 759 00:29:24,900 --> 00:29:25,950 Yeah. Okay. 760 00:29:26,010 --> 00:29:26,940 Yeah. That's not good. 761 00:29:27,720 --> 00:29:28,710 No, it's not good. 762 00:29:28,800 --> 00:29:30,000 It might look good on your taxes, 763 00:29:30,000 --> 00:29:31,710 but it's not going to show you a profit and you're 764 00:29:31,710 --> 00:29:32,730 going to be very discouraged. 765 00:29:33,600 --> 00:29:36,690 I would recommend there's a million different apps out there. 766 00:29:36,720 --> 00:29:38,610 I personally use genius scan. 767 00:29:38,940 --> 00:29:40,920 It allows you to save right to drop box. 768 00:29:40,920 --> 00:29:42,670 So you can take a picture of all your receipts, 769 00:29:42,670 --> 00:29:44,170 save them in a Dropbox file. 770 00:29:44,500 --> 00:29:45,760 If you are traveling, 771 00:29:45,790 --> 00:29:48,100 I want you to make sure that you have those receipts 772 00:29:48,100 --> 00:29:50,710 saved. That is a big audit red flag, 773 00:29:50,740 --> 00:29:53,650 but even so any of your day to day transactions that 774 00:29:53,650 --> 00:29:54,970 are over $75, 775 00:29:55,060 --> 00:29:56,710 you could take a picture of them, 776 00:29:56,740 --> 00:29:58,360 save them in a Dropbox file. 777 00:29:58,390 --> 00:29:59,890 Do not put them in a shoe box. 778 00:30:00,070 --> 00:30:01,720 We all know at this point, 779 00:30:01,870 --> 00:30:02,980 the ink fades. 780 00:30:03,100 --> 00:30:04,600 So I take a picture of them, 781 00:30:04,630 --> 00:30:05,980 save them electronically. 782 00:30:06,010 --> 00:30:07,870 You can do it by month or by year, 783 00:30:07,900 --> 00:30:09,700 but how those receipts electronically. 784 00:30:09,970 --> 00:30:11,500 Okay. So all you need to do, 785 00:30:11,500 --> 00:30:14,290 let's say you are out at a show and you have 786 00:30:14,290 --> 00:30:15,820 a food receipt or something. 787 00:30:16,120 --> 00:30:18,700 You just use genius scan, 788 00:30:18,730 --> 00:30:19,720 take a receipt. 789 00:30:19,780 --> 00:30:22,750 It automatically goes into your Dropbox and then you can throw 790 00:30:22,750 --> 00:30:23,590 away the receipt. 791 00:30:23,920 --> 00:30:25,360 Correct. Yay. 792 00:30:26,620 --> 00:30:30,370 Okay. Everyone scan all of your receipts and then get rid 793 00:30:30,370 --> 00:30:31,150 of that box. 794 00:30:31,590 --> 00:30:32,320 You can do that. 795 00:30:32,530 --> 00:30:33,970 Yes. Get rid of the box. 796 00:30:34,030 --> 00:30:37,090 Yay. That feels they're very refreshing. 797 00:30:37,210 --> 00:30:40,210 A little spring clean to our accounting systems right there, 798 00:30:40,720 --> 00:30:41,290 for sure. 799 00:30:41,560 --> 00:30:45,820 So what do you say and what do we do to 800 00:30:45,820 --> 00:30:48,880 manage and balance year end and inventory? 801 00:30:49,210 --> 00:30:52,000 You know how people at the year end see that they've 802 00:30:52,000 --> 00:30:53,980 got some money to spend? 803 00:30:54,340 --> 00:30:55,660 Well, these are two separate things. 804 00:30:55,660 --> 00:30:58,060 So let me start over year end inventory. 805 00:30:58,300 --> 00:30:59,080 As makers, 806 00:30:59,140 --> 00:31:00,730 we have a lot of ingredients, 807 00:31:00,730 --> 00:31:03,490 elements, cost of sales that go into the creation of our 808 00:31:03,490 --> 00:31:05,740 product. And at the end of the year, 809 00:31:05,740 --> 00:31:07,960 we're not all zeroed out necessarily. 810 00:31:08,320 --> 00:31:11,950 Do you have any guidance or recommendations for us or suggestions 811 00:31:11,950 --> 00:31:13,930 on how we manage that at year end? 812 00:31:13,930 --> 00:31:16,960 Anything that we're able to control to make our tax bill 813 00:31:16,960 --> 00:31:20,410 less. So it really depends on how you're filing your taxes. 814 00:31:20,710 --> 00:31:23,710 If you are filing your taxes on a cash basis, 815 00:31:23,740 --> 00:31:26,260 which want to say 90% of our maker, 816 00:31:26,260 --> 00:31:28,870 clients are filing their taxes on a cash basis. 817 00:31:29,200 --> 00:31:31,960 You are taking the tax deduction, 818 00:31:31,990 --> 00:31:33,340 the tax expense, 819 00:31:33,430 --> 00:31:35,410 the day you make that purchase. 820 00:31:35,470 --> 00:31:39,910 And you're considering it income the day you make that sale. 821 00:31:40,300 --> 00:31:42,640 And this is really important because you actually won't have year 822 00:31:42,640 --> 00:31:43,630 end inventory. 823 00:31:43,900 --> 00:31:44,980 You can count it. 824 00:31:45,010 --> 00:31:47,500 I suggest you understand your inventory and know what you have 825 00:31:47,500 --> 00:31:48,070 on hand. 826 00:31:48,340 --> 00:31:51,850 However, from a tax perspective and an accounting perspective, 827 00:31:51,910 --> 00:31:55,240 you will not actually be keeping your inventory on the balance 828 00:31:55,240 --> 00:31:57,370 sheet. You will be taking the expense, 829 00:31:57,400 --> 00:32:00,430 you'll be taking the deduction as you spend money throughout the 830 00:32:00,430 --> 00:32:01,270 year. Okay. 831 00:32:01,270 --> 00:32:04,570 So if you're buying wax for your candles, 832 00:32:04,750 --> 00:32:07,330 that is an expense at the time of that purchase. 833 00:32:07,630 --> 00:32:10,750 Correct. And if you're showing a large profit, 834 00:32:10,870 --> 00:32:12,850 so let's just say for this year, 835 00:32:12,940 --> 00:32:14,440 you're heading towards the end of the year. 836 00:32:14,470 --> 00:32:17,230 And because you have bookkeeping in place and you're reviewing your 837 00:32:17,230 --> 00:32:18,700 numbers on a regular basis, 838 00:32:18,970 --> 00:32:20,740 you see in October, 839 00:32:20,740 --> 00:32:21,640 November, oh, 840 00:32:21,640 --> 00:32:23,830 wow. I'm really profitable this year. 841 00:32:24,070 --> 00:32:25,900 What should I do to make sure I'm not overpaying in 842 00:32:25,900 --> 00:32:29,440 taxes? You can go out and buy a bunch of wax. 843 00:32:29,530 --> 00:32:33,220 And now that wax now do not spend money just for 844 00:32:33,220 --> 00:32:34,060 a tax deduction. 845 00:32:34,150 --> 00:32:35,020 Only spend money. 846 00:32:35,020 --> 00:32:37,120 If you know that you need that material. 847 00:32:37,660 --> 00:32:39,920 Yeah. You'll be using it into the year. 848 00:32:40,160 --> 00:32:42,770 Right. We've seen people spend money just to get the tax 849 00:32:42,770 --> 00:32:46,010 deduction. Don't spend a dollar to save 40 cents, 850 00:32:46,040 --> 00:32:49,370 but you can go and buy that wax in December. 851 00:32:49,370 --> 00:32:52,220 And it counts as an expense in that year. 852 00:32:52,220 --> 00:32:54,800 And then you'll use it in the following year. 853 00:32:54,800 --> 00:32:59,300 Okay. So how does that work if you flip over your 854 00:32:59,300 --> 00:32:59,720 calendar year? 855 00:32:59,750 --> 00:33:02,120 So let's say you by the end of December, 856 00:33:02,120 --> 00:33:04,250 because you're going to need it to your example, 857 00:33:04,280 --> 00:33:08,390 but you don't actually receive it until the following calendar year. 858 00:33:08,390 --> 00:33:13,100 So it doesn't actually come into inventory until that following January, 859 00:33:13,550 --> 00:33:14,960 It doesn't matter because your cash. 860 00:33:15,390 --> 00:33:17,840 So it's all about when the cash comes in and the 861 00:33:17,850 --> 00:33:19,880 cash comes out and Cassius king. 862 00:33:20,660 --> 00:33:21,800 Alright, wonderful. 863 00:33:21,800 --> 00:33:22,910 Perfect. So, 864 00:33:23,000 --> 00:33:23,270 I mean, 865 00:33:23,270 --> 00:33:25,190 I know you're not a tax advisor. 866 00:33:25,460 --> 00:33:25,760 I mean, 867 00:33:25,760 --> 00:33:29,540 I have seen people buy a new vehicle for delivery for 868 00:33:29,540 --> 00:33:33,620 their business or all sorts of things to get their taxes 869 00:33:33,620 --> 00:33:34,370 down, you know, 870 00:33:34,370 --> 00:33:35,960 because they have that income, 871 00:33:36,320 --> 00:33:37,730 any suggestions for people, 872 00:33:37,730 --> 00:33:39,530 if they're looking at a huge tax bill, 873 00:33:39,530 --> 00:33:41,480 but they feel like they could be doing something to their 874 00:33:41,480 --> 00:33:42,920 advantage. I mean, 875 00:33:42,920 --> 00:33:46,160 should you move it over and pay yourself more or I'm 876 00:33:46,160 --> 00:33:48,080 sure you've seen more examples than I have, 877 00:33:48,320 --> 00:33:51,800 but any suggestions on that end Talk to your money team. 878 00:33:51,860 --> 00:33:53,330 They know your situations. 879 00:33:53,540 --> 00:33:55,700 So taxes are not cut and dry. 880 00:33:55,730 --> 00:33:58,460 There's not a one fits all solution here. 881 00:33:58,730 --> 00:34:01,040 You need to talk to your money team in order to 882 00:34:01,040 --> 00:34:04,700 understand what your financials are telling you that you need to 883 00:34:04,700 --> 00:34:05,330 do this year. 884 00:34:05,600 --> 00:34:07,370 It would be unfair of me to say, 885 00:34:07,430 --> 00:34:10,370 everybody, go create an S-corp and put yourself on payroll. 886 00:34:10,430 --> 00:34:12,410 Because if you are not ready for that, 887 00:34:12,440 --> 00:34:14,360 that is not doing you at any service. 888 00:34:14,660 --> 00:34:15,740 You need to talk to them. 889 00:34:15,740 --> 00:34:18,290 Does it make sense for you to purchase a vehicle? 890 00:34:18,380 --> 00:34:19,160 For instance, 891 00:34:19,190 --> 00:34:20,450 if you are an LLC, 892 00:34:20,540 --> 00:34:22,040 you can deduct your vehicle. 893 00:34:22,070 --> 00:34:24,140 But if you're showing a ton of profit, 894 00:34:24,290 --> 00:34:26,930 it might make more sense for you to become an S 895 00:34:26,930 --> 00:34:28,730 Corp and put yourself on payroll. 896 00:34:29,180 --> 00:34:31,610 Now you can't deduct the car in the same way. 897 00:34:31,610 --> 00:34:33,380 You would have to reimburse yourself for the car. 898 00:34:33,440 --> 00:34:37,250 However, you're getting a greater tax deduction by putting yourself on 899 00:34:37,250 --> 00:34:39,800 payroll. So you need to be talking to your money team. 900 00:34:39,800 --> 00:34:42,320 So that includes your bookkeeper and your tax account to make 901 00:34:42,320 --> 00:34:44,720 sure that you can get the right advice for you. 902 00:34:45,080 --> 00:34:47,840 I think as Corp is the biggest change that we've seen 903 00:34:47,840 --> 00:34:49,610 people make in the past few years, 904 00:34:49,850 --> 00:34:51,950 gone to the days of thinking that you have to take 905 00:34:51,950 --> 00:34:53,780 everything as an owner's draw, 906 00:34:54,050 --> 00:34:56,750 we have more and more of our small business clients becoming 907 00:34:56,750 --> 00:34:57,410 an S-corp, 908 00:34:57,440 --> 00:35:01,370 putting themselves on payroll and taking advantage of them becoming part 909 00:35:01,430 --> 00:35:03,200 of the business expenses of their business. 910 00:35:03,470 --> 00:35:06,800 Yeah. And I think the biggest thing that you're advising that 911 00:35:06,800 --> 00:35:10,580 I'm hearing besides all the detail underneath is have people in 912 00:35:10,580 --> 00:35:13,130 the know who are part of your team who can advise 913 00:35:13,130 --> 00:35:13,880 you properly. 914 00:35:13,910 --> 00:35:17,690 Because just because let's say a friend of yours through a 915 00:35:17,690 --> 00:35:20,600 chamber meeting or something has switched over to an S-corp and 916 00:35:20,600 --> 00:35:22,940 is reaping the benefits doesn't mean that's right for you. 917 00:35:23,210 --> 00:35:23,420 You know? 918 00:35:23,420 --> 00:35:24,110 So you really, 919 00:35:24,170 --> 00:35:24,950 to your point, 920 00:35:24,950 --> 00:35:28,280 Danielle need to look at individually what your situation is, 921 00:35:28,280 --> 00:35:29,510 what your numbers look like, 922 00:35:29,510 --> 00:35:32,360 and then take advice from that group that you've put together. 923 00:35:32,750 --> 00:35:35,090 Yeah. You really have to make sure that somebody is looking 924 00:35:35,090 --> 00:35:38,850 at your specific situation and not giving that overall guidance. 925 00:35:38,940 --> 00:35:42,630 Right. Which again is also why you want to establish these 926 00:35:42,630 --> 00:35:45,510 people early and keep them informed of your business. 927 00:35:45,510 --> 00:35:46,470 As you were saying, 928 00:35:46,800 --> 00:35:49,260 check in with your CPA at the mid-year point, 929 00:35:49,260 --> 00:35:50,160 too. You know, 930 00:35:50,160 --> 00:35:53,100 so any actions that could be taken can be taken before 931 00:35:53,100 --> 00:35:54,840 you're at the end of the year when you can't affect 932 00:35:54,840 --> 00:35:55,320 it again. 933 00:35:56,220 --> 00:36:00,030 Exactly. When you go home at the end of the day, 934 00:36:00,060 --> 00:36:03,210 Danielle, and you think back on your day or your week, 935 00:36:03,300 --> 00:36:06,360 and you see things that you wish people would have done 936 00:36:06,360 --> 00:36:08,790 differently just to make their life easier. 937 00:36:08,880 --> 00:36:10,320 What things come to mind? 938 00:36:10,650 --> 00:36:11,160 You know, 939 00:36:11,250 --> 00:36:12,960 the biggest thing that comes to mind for me, 940 00:36:12,960 --> 00:36:15,480 especially in this topic is we, 941 00:36:15,480 --> 00:36:18,630 as entrepreneurs are wearing all of the hats, 942 00:36:18,720 --> 00:36:20,100 right? We try to, 943 00:36:20,130 --> 00:36:21,120 we think we can, 944 00:36:21,480 --> 00:36:22,380 We try to write. 945 00:36:22,380 --> 00:36:22,950 And as women, 946 00:36:22,950 --> 00:36:23,580 for some reason, 947 00:36:23,580 --> 00:36:24,480 we think we have to, 948 00:36:24,480 --> 00:36:25,350 or we need to, 949 00:36:25,470 --> 00:36:27,540 as you attend more events, 950 00:36:27,600 --> 00:36:29,010 as you grow your business, 951 00:36:29,040 --> 00:36:30,480 it's really important to remember. 952 00:36:30,510 --> 00:36:31,800 You don't have to do it all. 953 00:36:32,220 --> 00:36:36,750 It was so rewarding for me to hire my first contractors 954 00:36:36,750 --> 00:36:37,710 and then employees. 955 00:36:37,980 --> 00:36:41,280 We have seen it with our staff members who are our 956 00:36:41,280 --> 00:36:45,360 clients who have needed support and got the support that they 957 00:36:45,360 --> 00:36:47,790 needed before burnout. 958 00:36:48,090 --> 00:36:51,570 And so if you are really overwhelmed with the numbers piece 959 00:36:51,570 --> 00:36:52,320 of your business, 960 00:36:52,440 --> 00:36:54,330 I want you to start to think about that money team. 961 00:36:54,630 --> 00:36:55,590 Yo, maybe this year, 962 00:36:55,590 --> 00:36:57,030 it's just getting a CPA in place. 963 00:36:57,090 --> 00:36:58,980 Maybe next year is getting a bookkeeper in place. 964 00:36:58,980 --> 00:37:01,110 And then the next year is getting a financial advisor in 965 00:37:01,110 --> 00:37:02,940 place. I just don't want you to feel like you have 966 00:37:02,940 --> 00:37:04,170 to do it all alone. 967 00:37:04,320 --> 00:37:07,170 Entrepreneurship is hard and this money conversation, 968 00:37:07,230 --> 00:37:11,130 it's freaking hard and it can be really confusing and overwhelming. 969 00:37:11,220 --> 00:37:12,450 You're not alone. 970 00:37:12,450 --> 00:37:13,770 You're not the only one thinking, 971 00:37:13,800 --> 00:37:15,510 gosh, this is really confusing. 972 00:37:15,780 --> 00:37:18,990 There's so many business owners out there who are really good 973 00:37:18,990 --> 00:37:19,830 at their craft. 974 00:37:20,190 --> 00:37:21,750 They didn't set out to beat an account. 975 00:37:21,780 --> 00:37:23,940 They didn't set out to understand the numbers. 976 00:37:24,240 --> 00:37:27,570 They set out to produce this amazing craft and give that 977 00:37:27,570 --> 00:37:28,290 to the world. 978 00:37:28,350 --> 00:37:29,100 And unfortunately, 979 00:37:29,100 --> 00:37:30,960 part of that is knowing your numbers. 980 00:37:31,020 --> 00:37:31,950 And just, 981 00:37:32,190 --> 00:37:34,140 if you tuned into this point in the podcast, 982 00:37:34,470 --> 00:37:35,100 first of all, 983 00:37:35,100 --> 00:37:36,030 I'm proud of you. 984 00:37:36,720 --> 00:37:39,180 You're doing the things that you need to do and keep 985 00:37:39,180 --> 00:37:40,620 doing them Perfect. 986 00:37:40,620 --> 00:37:41,820 And honestly, 987 00:37:41,940 --> 00:37:45,000 if you free yourself up of that time to make more 988 00:37:45,000 --> 00:37:46,740 product that you can then sell, 989 00:37:46,800 --> 00:37:49,050 you're going to recoup any costs that you have, 990 00:37:49,080 --> 00:37:51,630 and you're going to be happier and feel lighter and enjoy 991 00:37:51,630 --> 00:37:52,530 your business more. 992 00:37:52,800 --> 00:37:53,610 So Danielle, 993 00:37:53,640 --> 00:37:57,240 let's talk a little bit more about kickstart accounting and you 994 00:37:57,240 --> 00:38:00,030 were mentioning some resources that you have a little bit as 995 00:38:00,030 --> 00:38:01,380 we've been going through the conversation. 996 00:38:01,380 --> 00:38:03,030 So why don't you share some of that with us? 997 00:38:03,330 --> 00:38:05,160 Yeah. So kickstart accounting, 998 00:38:05,460 --> 00:38:09,990 our goal is to help business owners understand their numbers. 999 00:38:10,020 --> 00:38:12,720 And we do that through first of all, 1000 00:38:12,720 --> 00:38:15,000 taking bookkeeping off of their plates. 1001 00:38:15,300 --> 00:38:16,470 We understand, 1002 00:38:16,470 --> 00:38:16,650 you know, 1003 00:38:16,650 --> 00:38:20,040 like I was just saying how difficult businesses and we want 1004 00:38:20,040 --> 00:38:21,420 to be able to take one hat. 1005 00:38:21,420 --> 00:38:22,200 I always picture, 1006 00:38:22,230 --> 00:38:23,790 I got to get this like statue someplace. 1007 00:38:23,790 --> 00:38:25,260 I picture the crazy white lady. 1008 00:38:25,800 --> 00:38:26,310 So that book, 1009 00:38:26,310 --> 00:38:26,850 one of our kids, 1010 00:38:27,330 --> 00:38:30,120 crazy hat lady and where she's just able to strip off 1011 00:38:30,300 --> 00:38:31,620 at least one hat, 1012 00:38:31,650 --> 00:38:34,740 right? So that you can get that time and get that 1013 00:38:34,870 --> 00:38:35,650 energy back. 1014 00:38:35,650 --> 00:38:37,030 I had a client say to me last week, 1015 00:38:37,240 --> 00:38:39,400 I spend Sundays doing all of my QuickBooks. 1016 00:38:39,700 --> 00:38:41,710 Well, how long do you think it's going to be until 1017 00:38:41,710 --> 00:38:43,090 you start to resent your business? 1018 00:38:43,390 --> 00:38:46,930 Yeah. We just take one hat off of our client's plates 1019 00:38:46,960 --> 00:38:49,120 and be able to give them some of their time and 1020 00:38:49,120 --> 00:38:49,720 energy back. 1021 00:38:49,720 --> 00:38:52,840 So if this is something that resonated with you and you 1022 00:38:52,840 --> 00:38:54,760 need that support in your business, 1023 00:38:55,000 --> 00:38:57,970 the kickstart accounting team is always here to help and talk 1024 00:38:57,970 --> 00:39:01,390 about your specific situation and you can contact us at kickstart 1025 00:39:01,390 --> 00:39:02,530 accounting, Inc com. 1026 00:39:02,920 --> 00:39:03,910 Okay, perfect. 1027 00:39:03,940 --> 00:39:06,310 And share a little bit about your podcast. 1028 00:39:06,370 --> 00:39:07,690 The kind of information. 1029 00:39:07,690 --> 00:39:08,980 If someone were to switch over, 1030 00:39:08,980 --> 00:39:10,600 we've got all podcasts listeners here, 1031 00:39:10,600 --> 00:39:13,480 obviously, what would they be learning from you from your show? 1032 00:39:13,840 --> 00:39:15,880 Yeah. Entrepreneur money stories. 1033 00:39:16,150 --> 00:39:17,590 We are talking about all things, 1034 00:39:17,590 --> 00:39:18,550 money mindset. 1035 00:39:18,850 --> 00:39:20,110 I mentioned it a little bit ago. 1036 00:39:20,140 --> 00:39:22,600 We think that we're the only one thinking, 1037 00:39:22,720 --> 00:39:23,890 why am I not good at this? 1038 00:39:23,890 --> 00:39:25,750 Right. Everybody else knows their numbers. 1039 00:39:26,140 --> 00:39:28,750 Everybody else has their money mindset in place, 1040 00:39:28,750 --> 00:39:31,330 or everybody else is good at understanding the accounting. 1041 00:39:31,480 --> 00:39:32,200 And that's not true. 1042 00:39:32,350 --> 00:39:34,540 And so we're talking about our best. 1043 00:39:34,840 --> 00:39:36,700 We have other entrepreneurs coming on, 1044 00:39:36,730 --> 00:39:40,210 talking about their best strategies for how to overcome their money 1045 00:39:40,210 --> 00:39:42,610 mindset. And then we're talking about some how to sew, 1046 00:39:42,640 --> 00:39:44,140 how to understand your numbers, 1047 00:39:44,140 --> 00:39:45,490 how to get this information. 1048 00:39:45,730 --> 00:39:47,470 We have a whole system series coming up. 1049 00:39:47,470 --> 00:39:48,250 That's going to be really, 1050 00:39:48,310 --> 00:39:49,300 really, really special, 1051 00:39:49,300 --> 00:39:51,490 especially for the people who are just starting up, 1052 00:39:51,520 --> 00:39:54,130 getting the systems in place so that you can track all 1053 00:39:54,130 --> 00:39:56,020 the numbers that are going to move your business forward. 1054 00:39:56,470 --> 00:39:59,080 All of us should be listening to your show because if 1055 00:39:59,080 --> 00:40:03,160 we're just starting out knowing and doing even just one step 1056 00:40:03,160 --> 00:40:04,570 better is helpful. 1057 00:40:04,600 --> 00:40:06,760 But I think you can get us to a number of 1058 00:40:06,760 --> 00:40:10,750 steps better in the whole money mindset and actually doing it. 1059 00:40:11,230 --> 00:40:13,480 The goal for all of us for next year, 1060 00:40:13,510 --> 00:40:17,830 this time is to feel really solid with having submitted a 1061 00:40:17,830 --> 00:40:18,640 tax report, 1062 00:40:18,670 --> 00:40:22,060 feeling good about the numbers and feeling confident as we move 1063 00:40:22,060 --> 00:40:24,670 forward so we can focus on growing the business. 1064 00:40:24,880 --> 00:40:25,870 Thank you so much, 1065 00:40:25,870 --> 00:40:27,820 Danielle. I really appreciate you being on the shelf. 1066 00:40:28,090 --> 00:40:29,050 You're so welcome. 1067 00:40:29,050 --> 00:40:29,650 It was a pleasure. 1068 00:40:29,650 --> 00:40:30,040 Thank you. 1069 00:40:33,250 --> 00:40:33,820 Promise me. 1070 00:40:33,820 --> 00:40:38,140 Okay. I mean really promise me you won't be like the 1071 00:40:38,140 --> 00:40:42,280 majority of people who breathe a sigh of relief that they've 1072 00:40:42,280 --> 00:40:45,610 made it through another tax season and can now coast, 1073 00:40:45,610 --> 00:40:47,500 along until it comes back again, 1074 00:40:48,340 --> 00:40:49,960 who needs that pressure? 1075 00:40:49,990 --> 00:40:51,040 When it circles back, 1076 00:40:51,760 --> 00:40:55,780 Danielle has given us the pathway to tax filing freedom. 1077 00:40:56,410 --> 00:40:57,970 I'm walking in that direction. 1078 00:40:58,570 --> 00:41:01,540 Are you going to join me before you move on to 1079 00:41:01,540 --> 00:41:03,220 your next activity today? 1080 00:41:03,550 --> 00:41:05,650 Make sure to get your name on the list for at 1081 00:41:05,650 --> 00:41:07,990 least one gift biz bash. 1082 00:41:08,350 --> 00:41:11,500 You can see the dates and times for upcoming sessions and 1083 00:41:11,500 --> 00:41:15,070 get signed up over@giftbizonwrapped.com 1084 00:41:15,250 --> 00:41:17,110 forward slash bash. 1085 00:41:18,160 --> 00:41:20,680 And if you're enjoying the podcast and would like to show 1086 00:41:20,680 --> 00:41:21,820 support for the show, 1087 00:41:22,180 --> 00:41:26,140 a rating and review is always fabulous and help spread the 1088 00:41:26,140 --> 00:41:27,640 word about the podcast, 1089 00:41:28,210 --> 00:41:31,180 but there's another way for you to get something tangible in 1090 00:41:31,180 --> 00:41:34,940 return for your support to visit my merch shop for a 1091 00:41:34,940 --> 00:41:38,180 variety of inspirational items like mugs, 1092 00:41:38,450 --> 00:41:40,310 journals, water bottles, 1093 00:41:40,670 --> 00:41:45,140 and even more featuring logos images and quotes to inspire you 1094 00:41:45,140 --> 00:41:46,040 throughout your day. 1095 00:41:46,520 --> 00:41:48,080 It makes a great gift to, 1096 00:41:48,590 --> 00:41:52,370 and we just added some new products for the season. 1097 00:41:52,880 --> 00:41:56,720 The turnaround is quick and the quality is top-notch nothing but 1098 00:41:56,720 --> 00:41:57,740 the best for you. 1099 00:41:58,730 --> 00:42:01,370 Take a look at all the options over at gift biz, 1100 00:42:01,370 --> 00:42:03,950 unwrapped.com forward slash shop. 1101 00:42:04,610 --> 00:42:08,240 All proceeds from these purchases goes to help offset the cost 1102 00:42:08,330 --> 00:42:12,350 of producing this podcast and now be safe and well. 1103 00:42:12,590 --> 00:42:15,260 And I'll see you again next time for the gift biz 1104 00:42:15,320 --> 00:42:16,730 unwrapped podcast. 1105 00:42:17,540 --> 00:42:20,210 I want to make sure you're familiar with my free Facebook 1106 00:42:20,210 --> 00:42:22,400 group called gift is breeze. 1107 00:42:23,120 --> 00:42:26,750 It's a place where we all gather and are a community 1108 00:42:26,750 --> 00:42:28,130 to support each other. 1109 00:42:28,580 --> 00:42:30,740 Got a really fun post in there. 1110 00:42:30,740 --> 00:42:32,120 That's my favorite of the week. 1111 00:42:32,120 --> 00:42:35,000 I have to say where I invite all of you to 1112 00:42:35,000 --> 00:42:38,090 share what you're doing to show pictures of your product, 1113 00:42:38,270 --> 00:42:41,510 to show what you're working on for the week to get 1114 00:42:41,510 --> 00:42:44,480 reaction from other people and just for fun, 1115 00:42:44,480 --> 00:42:48,080 because we all get to see the wonderful products that everybody 1116 00:42:48,080 --> 00:42:52,610 in the community is making my favorite post every single week, 1117 00:42:52,670 --> 00:42:53,900 without doubt. 1118 00:42:54,740 --> 00:42:55,580 Wait, what, 1119 00:42:56,690 --> 00:42:58,280 aren't you part of the group already, 1120 00:42:58,970 --> 00:43:02,360 if not make sure to jump over to Facebook and search 1121 00:43:02,360 --> 00:43:05,840 for the group gift biz breeze don't delay. 1122 00:43:06,320 --> 00:43:09,470 Come join us in gift biz breeze today.