Gabe My shop has a hundred different processes.
Speaker AWhere do I start?
Speaker AYour documentation is only good as somebody else's ability to follow it.
Speaker AI went from working personally inside the shop at 75 plus hours a week to under 40 because being irreplaceable doesn't make you valuable, it makes you trapped.
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Speaker AForeign welcome back to another episode of the Talk and Paint Podcast.
Speaker AThe podcast for detailers and PPF installers who want actionable strategies that actually work.
Speaker AI'm Gabe Fletcher and today we're going to be talking about something that transformed my own shop from just inconsistent chaos to creating a documented system.
Speaker AAnd that is systems.
Speaker AAnd every shop has a way of doing things.
Speaker AHow you prep cars for ceramic coating and PPF and tint, how you check people in, how you have them pick up their cars.
Speaker ABut most shop owners keep these processes locked away in their heads.
Speaker AAnd today I'll show you why.
Speaker ADocumenting these systems is the difference between staying stuck working 80 hours a week and building a business that can run without you consistently.
Speaker ALet's start with something straightforward.
Speaker AYour shop already runs on systems whether you realize it or not.
Speaker AAnd in my shop we had an unspoken system for our pads.
Speaker AThe microfiber cutting pads in the blue bin, foam finishing pads in the red bin.
Speaker ABut when we hired our third detailer, he couldn't find anything without asking.
Speaker AAnd that's when I realized if it's not written down, it's just a habit, not a system.
Speaker ASo look around your shop.
Speaker ARight now you have a specific way you organize your ppf.
Speaker AYou have places where you put certain tools when they're not in use.
Speaker AYou follow a particular process for paint correction on black cars versus lighter cars.
Speaker ANow, these aren't just random preferences.
Speaker AThese are the systems you hear us talk about all the time.
Speaker AThey're the potential systems waiting to be documented.
Speaker AThe problem is, right now, they only exist in your head.
Speaker AAnd anything that only exists in your head can't be scaled, can't be taught, and ultimately will become the ceiling that prevents your business from growing beyond just you.
Speaker AAnd that means it Starts with you, ends with you.
Speaker AAnd you are where you are because of you.
Speaker ANow, a true system needs two elements to help your business grow.
Speaker AIt must be documented, written or recorded.
Speaker AAnd it must be be teachable.
Speaker ASo this is what happened when I finally documented our ceramic coating process.
Speaker AI've been doing coatings for a couple of years and I thought our process was really solid.
Speaker ABut something was different after I wrote it down.
Speaker AStep by step, not only could our new hire learn it faster, but discovered three steps that were costing us time.
Speaker ASo we found a huge inefficiency.
Speaker AJust the act of documentation forced me to question why we did certain things, certain ways.
Speaker AHere's another example.
Speaker AOur client intake form internally used to have about 15 questions, usually revolving around the client's expectations as well.
Speaker AWe've been using that for two years.
Speaker ABut when I documented the process and talked through how we actually use that information, I realized that I only really referenced seven of those answers during the actual service.
Speaker AThe other eight questions, they were a complete waste of time.
Speaker AWe cut the form down, which saved clients time filling it out and it boosted our job completion rate by like 30%.
Speaker ASo when you're forced to document, you're forced to examine each step and ask, does this actually add value?
Speaker AIs there a better way?
Speaker AAnd most of the time the answer is yes.
Speaker ANow the next thing you're going to say to me is, Gabe, my shop has a hundred different processes.
Speaker AWhere do I start?
Speaker AAnd usually what I say to shop owners is start with the systems that are tied directly to revenue.
Speaker AIn my shop, we focused on documenting three processes first, and that meant first was our sales process, exactly how we qualify, consult, advise and present options, and guide prospects to a decision.
Speaker AThe next one was our vehicle inspection.
Speaker AWe ended up creating an internal 27 point checklist that systematically identifies upsell opportunities.
Speaker AThe third was how we set up the work carts and make sure that one of every single tool or need is on that cart every single day, every day.
Speaker ALet me tell you about my client, Jason in California.
Speaker AJason runs a six figure shop, was frustrated because his close rate varied dramatically depending on which team member spoke to the customer.
Speaker AAnd when I say close rate, I mean when they came in for inspection, some of the days they close 70% of them, other days they close 30% of them.
Speaker ASo we documented the ceramic coating sales process.
Speaker AEvery question, every demonstration, every price presentation.
Speaker AAnd within three weeks, the conversion rate jumped from a wildly inconsistent average of 40% to 65%.
Speaker AThat jump in close rate for him meant an additional $14,000 in monthly revenue and he spent zero additional dollars on marketing or advertising.
Speaker ASame leads, same services, same prices.
Speaker AJust a documented sales system that any team member could follow.
Speaker ASo how do you document a system?
Speaker AGoing to walk you through my practical approach to how you do this.
Speaker AFirst, I grab my phone and record myself performing the task, start to finish.
Speaker AI talk through what I'm doing as I go.
Speaker AI'm starting the two bucket wash process.
Speaker ANotice I have one colored mitt for the lower panel which is red.
Speaker AAnd when I'm done, I'm going to move on to the clay process.
Speaker AIt often shows me that I do things that I automatically wouldn't think of.
Speaker AAnd once you take that, you can take your recording and you can put it into chat, GPT or another tool and create your SOP out of it.
Speaker AFor our paint correction process, we ended up with 12 specific steps from wash process prep to final inspection.
Speaker ABut sometimes writing it down isn't enough, right?
Speaker ASo certain things we need visual clarity.
Speaker AAnd that's why photos are a critical point in the process.
Speaker ABecause at what point does 18 of an inch on an edge of a PPF install on a fender actually look like?
Speaker ASometimes you need photographic evidence in those SOPs and then you have to test them.
Speaker AAnd what I do is have somebody follow my documentation without any verbal guidance from me.
Speaker AI simply watch them and note where they get confused.
Speaker ABecause your documentation is only good as somebody else's ability to follow it.
Speaker AOur internal PPF installation guide went through six revisions before a new installer could follow it without any questions.
Speaker AYes, this process takes time, about two to three hours per major system.
Speaker ABut every single time you create a system and document it, it pays off every day after that.
Speaker AThink of it this way.
Speaker AIf every day you're documenting a system and it saves you 15 minutes of explanation or rework, it pays for itself every in less than two weeks.
Speaker AAnd after that, it's pure profit in the time saved and quality improved.
Speaker ANow, in my shop we had three systems that were huge.
Speaker AThe first is what we call our 15 minute morning meeting system.
Speaker AEvery day, 9:45, everybody on the team would gather around the whiteboard where every vehicle in the shop is listed.
Speaker AWe reviewed the status of each product, clarified priorities, and we talked about potential issues.
Speaker AAnd we.
Speaker AAnd we did this making sure everybody was present at the meeting.
Speaker AAnd before we did this, my technicians would constantly interrupt me throughout the day asking what should I work on next?
Speaker AOr where are we at with the black Tesla?
Speaker AOr something else having that meeting and making sure everyone's on the same page immediately eliminated those interruptions, boosted productivity in the shop and we got at least an extra hour's worth of productivity time out of each tech every day.
Speaker AAnd that gave me more time to stay in flow state to stay focused on the business.
Speaker AAnd that's five additional hours of productivity time across the team from one 15 minute investment.
Speaker AAnd most shops just check the final product, which means you catch problems after all the work is done when it's the most expensive to fix because the customer's coming right then.
Speaker ASo what we did is we implemented quality checks at the critical points in the process and that's right after wash, clay decon, after paint correction and right before final delivery.
Speaker AAnd what this did is allowed us to cut the amount of times we had to retouch a car by like 70% because we eliminated all those various missed spots that customers might pick out.
Speaker AWhen you catch a swirl mark or towel mark right after paint correction rather than at delivery, you save yourself a bunch of effort and you save your brand reputation as well.
Speaker AThe third system that really helped our shop and our brand process was the client communication timeline.
Speaker AWe documented exactly when clients hear from us throughout their service.
Speaker AThey get a confirmation text upon booking a reminder two days before their appointment.
Speaker AThey get a check in photo when their vehicle arrives.
Speaker AThat's we send it to them manually.
Speaker AThey'll typically get a few random photos throughout the job that is never communicated to them, so it's always a surprise.
Speaker AAnd then they'll get a notification when the job is done and they'll get a message with instructions and communication for 14 days later and they get a text message with follow up care instructions seven days later.
Speaker ANow just this system reduced the where my car calls from about five or six daily to maybe once per week.
Speaker AThat was five fewer interruptions each saving at least 10 minutes of productive time.
Speaker AThat's nearly an hour recovered each day just from one simple communication system.
Speaker AThe biggest mistake I see shop owners make is trying to document everything at once.
Speaker AYou get overwhelmed and you end up documenting nothing.
Speaker ASo let me give you a simple way to get started today.
Speaker AEven if you're skeptical about how important this is.
Speaker APick one process to document this week.
Speaker AI recommend starting with your client check in procedure because it's customer facing sets the tone for the entire experience.
Speaker ABrand and customer experience is extremely important.
Speaker AYou don't need fancy software.
Speaker ACreate a Google Doc or use your Google Notes app, title it client vehicle check in process and then write out every step in order from greeting the client all the way to Storing their keys.
Speaker AThe secret to making this valuable is the context.
Speaker ANot just what, but why.
Speaker AFor example, always provide the client with an estimated completion time even if they don't ask.
Speaker AThis prevents follow up calls and shows professionalism.
Speaker AThen add photos of inspection form where keys get stored and other visual elements that make the process clear.
Speaker ANow this is super important.
Speaker AYou gotta have somebody on your team test the documentation.
Speaker ASo tomorrow you hand them the document, ask them to follow it exactly as written and watch what happens without helping them.
Speaker AThis is a real world test that will show you where your documentation is needs improvement.
Speaker AIn the automotive world, you would call this the electric wiggle test.
Speaker AWhere they would send extra voltage through the system to see if it stays within spec or if it moves outside of normal specifications.
Speaker AIn my shop we started with one process per week.
Speaker AAfter three months we documented our most 12 critical systems.
Speaker AThe result was night and day.
Speaker AI went from working personally inside the shop at 75 plus hours a week to under 40 while our revenue still went up and increased by like 30%.
Speaker AAnd those aren't made up numbers either.
Speaker AThose are the actual impact that documenting systems had on my shop.
Speaker ANow let me leave you with this.
Speaker ASystems are the fundamental truth and are the bridge between working in the business and working on the business.
Speaker AThey are what sets you free.
Speaker AEvery documented process is another brick in that bridge, so to speak.
Speaker ABecause when I started my shop I thought being irreplaceable is what made me really valuable.
Speaker AAnd I was the only one who could sell services, the only one who could handle certain clients, the only one who knew exactly how we did things.
Speaker AQuickly I realized how much of a bottleneck that actually was.
Speaker ABecause being irreplaceable doesn't make you valuable, it makes you trapped.
Speaker ABecause true value comes from building a business that can function well even when you're not there.
Speaker AAnd that only happens through documented systems.
Speaker ASo here's your homework and I want you to actually do this.
Speaker ANot just think about it.
Speaker ADocument just one process this week.
Speaker ATake before and after photos, time how long it takes.
Speaker AWatch the difference when someone follows your system versus figuring it out for themselves.
Speaker AUntil then, remember that the documentation thing isn't bs.
Speaker AThat's the foundation that your business can grow on to get beyond just you.
Speaker AThanks for listening today.
Speaker AHopefully this was helpful for you.
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Speaker AYou can head over to Detaileros IO for more information regarding that just by clicking the link in the description or in the show notes on your favorite podcast.
Speaker AApparently.