A lot of you are familiar with the DNA project and have been rocking with us for a while, but some of you aren't.

A lot of you are faithful listeners of the podcast but aren't familiar with some of the other work that we do.

So I just want to take a quick moment to explain to you a little bit more of what we do.

So you're getting married, or you have a friend, a cousin, a sister, somebody you know who's getting married.

Okay, you've booked your venue, caterers, photographer, all that good stuff.

When it comes to live music, most people have no idea where to look.

We have you covered.

Picture this during the ceremony, while guests are being seated or while the bride's walking down the aisle, during the cocktail hour, while guests are just mingling and having a good time, don't forget about dinner music.

That's very important to set the mood while guests eat.

And we definitely can't forget the party.

Let's get the party started right now with the DNA project, www.thednaproject.ca for more information.

Hello.

Bonjour and Wahguan, everybody.

Thank you for joining us on the DNA airwaves.

My name is Doriki.

I'm here with two wonderful gentlemen.

My co host Anthony, and our producer, Matt.

How you guys doing today?

Good.

Good, man.

Happy to be here.

It's exciting, exciting day, exciting time.

Yeah.

This is the first podcast, the first one to hit the interwebs.

And I guess we should probably just tell people how this podcast came to be, right?

I mean, it started off as a dream, and look where we are now.

We've come so far, number one.

So, yeah, let's.

Let's give them a little bit of background, I guess, as to the DNA project in general and how we kind of morph this into a podcast.

It's a good starting place for sure.

So the DNA project, for those who don't know, we are a full entertainment agency.

We book talent for all sorts of events.

Weddings, corporate events, recording work, all that good stuff.

So anything to do with music, live or recorded, we have a part of that.

In the last six years, we've been fortunate.

We've worked for hundreds of brides.

We've worked with a couple hundred musicians at this point.

I mean, dozens of corporations.

We've traveled across Canada performing, so we've made a lot of headway.

We still have a long way to go as far as our plans, but anything to do with live music and music in general, we've had our hands on.

And when Doriki And I, when we spoke, we came up with this concept to start the podcast.

Yeah, it was actually mine and Matt's friend and next door neighbor, Mike Wixon, who kind of shout out to Mike from the pod plant.

He kind of put the idea into my head and I started trying to put the seed into your guys.

Both Matt and Anthony said, you're right, I lied.

I think a lot of people are like, we should do a podcast now.

I don't think it's an exclusive thing.

Not everybody pulls it off very well, but it's one of those, like, we should buy a bar by 2020.

Yeah.

So, I mean, I guess I had that similar, like, everybody's getting like, we should start a podcast.

And I struggled with kind of figuring out what we could really base the show around.

And then when I had the conversation with you, you came up with the wonderful idea of kind of basing it basically on the brand, which is life, love and music.

And I guess.

Am I missing something?

No, that's it, man.

Yeah.

So we talked about music, we talked about just keeping it Canadian music or Canadian content as much as possible and just giving Canadian talent network or music executives a voice.

So anyone who's into industry, we wanted to kind of hear their story, share hours with them, and you start to create some more platforms.

We were fortunate enough to have the mpl, which you'll tell us a little bit about as well, to be able to have the space to facilitate this and make it happen.

Yeah, I mean, it was an obvious choice when we had decided to like, start recording.

I had reached out to Matt about the idea and he was obviously like, yeah, it's a great idea and why not record it here at the mpl?

So I mean, I guess if we were going into a bit of history, Matt, maybe you want to tell people just basically the history of the mpl.

And.

I think in some ways it's kind of similar to DNA project, where there was just a lot of things that we were interested in doing.

And instead of picking one thing or instead of maybe splitting into different businesses, we just got this idea of making.

I cringe when I say this a multimedia studio because when people say that, it usually means that, okay, you have, you have like a laptop in your basement.

But it truly is.

That was the goal.

And I, I think as of quite recently, we, we really finished it.

Yeah.

It's beautiful space.

Thank you.

Yeah.

So it's film shoots and audio post production and Foley.

To those of you that don't know, that's all the Human sounds that are made in the film, like footsteps, doors opening, car doors, all that.

All that gets recreated here.

Yeah, Voiceovers, podcast, stuff like that.

And personally, for me, I think my ADHD really helped because even things that I love get boring.

And this way, it's just always changing.

There's every kind of creation here, and I find that very entertaining, for sure, for.

From a personal perspective.

It's just entertaining for me.

Yeah.

Variety, right?

Variety is awesome.

Especially now that things are so limited.

Yeah, we still get variety.

Right.

But we still get voiceovers.

We still get animation and everything else, you know.

Oh, tons of music.

That's.

Yeah, that's incredible.

So, yeah, I mean, that was basically two arms coming together.

It made perfect sense to kind of.

Yeah.

Come together and start the podcast.

I think all three of us have a wide range of experience and a wide range of different things.

You know what I mean?

I thought, who better than us to really just try and.

Nobody.

Yeah.

Start a.

Maybe a bad boy.

But, yeah, I think I.

What the goal is to really just kind of share conversations that I thought we were having off mic anyway that would actually be really good to share and then bring in other people from different parts of the entertainment industry in with, you know, two or three of us from time to time to have those similar conversations and share those with, you know, other Canadians in the industry or outside the industry that just want to hear a little bit more about.

So I think.

Tell us what you think.

I got to stop doing that because that's really just a way for me to think of something to say.

Yeah, well, I think especially now, there's a lot to talk about with the.

The constant barrage of changes to the industry that's happening, like, every time.

And I think this applies to the three of us and other people listening every time, like, a new standard is introduced and we try to get used to it.

Like, okay, YouTube plays.

All right, that's weird, but okay.

And then you kind of get your YouTube system and it's like, oh, adpocalypse, if you've heard of that.

Right.

And it's like, okay, now.

Now the payment system is all different.

Okay, now there's streaming.

What the hell is streaming?

Right?

Well, we don't own your music, so we just.

We're just trying it out.

So here's a penny or whatever, right?

Or.00 of a penny.

And that ends up being.

That's just not.

That ends up not being enough of a source of income.

And then people don't buy CDs and then you have to sell merch.

But why do I have to sell merch if I'm a musician?

I'm not a shirt designer.

And, like.

And it's just going to keep on changing, and this Corona thing is probably going to change it even more.

Right.

How are people making music?

How are people sharing their music?

How are they even getting noticed since everyone's content now is basically them sitting in the living room playing the guitar?

Your live shows done, you know, like, I don't know, there's so many questions about that, but I think I gotta stop doing that.

That's one thing about, like, the.

What did people.

Oh, the new normal.

Yeah.

Yeah.

Why do people say, what.

What.

What about 1918?

Everything went back to the.

The new.

Are we ever gonna now wear masks again?

Yes.

Yeah, of course.

Why.

Why would we continue wearing them?

Right.

Why would we continue to not have live shows?

I don't think anybody can live without live shows.

We need the music.

Yeah.

It's in our DNA.

So that was beautiful.

Thank you.

I don't know how to go to the, like, the back.

The backstory beyond the podcast.

That's what I was trying to get.

To, like, how we met, or do.

We need to jump that far back right away?

Like, that's what I'm trying to think in my head.

It doesn't feel natural to just go back.

Or maybe we should just go back.

We kind of started as just like introduction, like, meeting each other.

Well, yeah, because it's the introduction to the podcast, so we should probably talk about.

I guess I would have to say how we met, because I met you before you met me.

I guess I can't argue that because.

I'm older than him.

I'm older than him.

So you met him, but he wasn't born yet?

Yeah, he was a baby.

I was aware.

So you had.

Was coming.

You had a higher awareness.

So I met you before you met me.

As a crazy.

You saw me first.

Yeah, I saw him first.

Yeah, I guess that I saw you.

First at what, age zero?

Yeah, one day.

His mom and my mom were really good.

I think roommates.

At one point in time.

They were roommates.

Yeah.

And so.

And they lived actually together with his grandma for a bit too, before my mom moved out.

At least that's the story my mom tells me.

But, yeah, so I've known.

Or maybe it was Sonya.

Our moms were friends from babies, like literal babies.

I knew him from when he was a baby and.

And you were how old?

A lesser baby?

Oh, we were two Years apart.

That's as much as we'll get into on this podcast.

So we're two years apart.

So there'd always be at least minimum six to eight kids at any given time.

If those three came together, I envy that.

We spend a lot of time together.

Yeah.

That was me with my cousins and then your siblings.

Right?

Yeah.

And when did you guys decide to start working together?

Well, we should ask when we decided to be friends first.

Well, I would.

I would imagine from birth, your moms would just put you together.

Right.

Or did you, like, have a conversation as kids?

Like, listen, should we be friends or.

We're always going to be together.

Should we just be friends?

Kind of makes sense.

Yeah.

I think that's kind of.

I don't remember having a discussion about, like, really?

No, I'm just.

Oh, that's the thing with.

With friends.

I'm just thinking for myself.

I have plenty of childhood friends who I would never work with.

Right.

You know what I mean?

I love them to death.

Yeah.

And you're absolutely.

And now that I think about it, all of them.

Right.

And it's just.

At what point are you like, this is my.

But also this.

We could make money together.

We could do great things.

You remember that?

I remember the point.

I think I have a good idea, but I want you to.

I was 14 years old, I believe, give or take a year or two.

We were walking, walking from the park.

Which park?

Shout out to park.

It was Temple Mead park in Hamilton.

Temple Mead.

Yeah.

We had a lot of good basketball games there.

So we were walking.

I don't know if we finished playing basketball or what, but we were talking about moving to the big city, which is Toronto, to become, I'm gonna say musicians, but really at that time, it was rappers.

That was kind of a big dream of ours.

Yeah, I think so.

That was my start, for sure.

We actually rented or.

I don't know if we rented or.

We did.

We rented a microphone and some recording.

Equipment from Mountain Music.

It was from Mountain Music in Hamilton.

And we got some CDs.

Yeah.

Some instrumentals.

Some instrumentals.

And that's how it began.

Obviously, nothing came of that, but when you fast forward a few years, it's funny to look back because now we're working together in the space.

Well, I wouldn't say nothing came of that immediately.

That evolved into.

It planted the seed.

It planted the seed.

But now, looking back at where we are, that will always be a kind of defining moment.

At least you know that part of the relationship for sure.

Yeah.

That's interesting.

That was a good question.

Because I never thought about the concept of working with friends, and it didn't really.

To me, I never gave it any because I knew him and his work ethic and how disciplined and just the man that he became from, like, the hooligans we were before.

He was one of the first guys to really get his together and really just kind of like, separate himself from the nonsense and really focus on what was important.

And when I saw that and I saw what he had started, I was just.

I gravitated towards it because I was.

I was kind of doing some dumb stuff at the time and figured, you know, what if I keep aligning myself?

Actually, his stepdad always had a great quote, which was, show me your friends and I'll tell you who you are.

And it does.

And my.

And my friends at the time were a representation of who I was, but I didn't want that to be me.

I wanted to be.

How old were you when you recognize this?

So he started.

So I probably say late 20s.

Like, when you're like, my friends, I should be friends with these people.

Right.

I was like, I don't think that I want to be this way anymore, and I would rather just kind of align myself with people that I see doing good stuff.

So I cut out a lot of idiots out of my life just because I didn't want to go down the path that some of them had already gone down.

And people don't seem to understand how important that is.

It took a while.

I'm not going to pretend that it came overnight.

It took a long time for me to realize the people I were hanging around was really shaping my life and who I was becoming.

And I didn't like.

And I think part of you is like, I don't want to be a dick.

Like, I.

Like, whoever.

Jim.

Loyalty.

Right.

Like, why?

Like, I can still be his friend.

And, like, just from a distance, you know, like, it's not every damn calling.

Well, you know, I'm asking that question because, well, Drake, you and I work together as well.

And I can say that in my whole adult life, there have been three, including you, three people who I'd be willing to partner up with and work with.

It's.

And I've looked far and wide.

Right?

Right.

And that's why I'm like, that's really cool that you guys met at birth.

I mean, you knew him before you knew him, but that.

That worked out like that.

And I was just.

And like you said, you did recognize that Moment where you're like, okay, Anthony's actually not a dipshit.

Yeah.

So I'm gonna stick with him.

Take a while to figure it out.

For you that you're not addiction.

Or for him, clearly, apparently.

No, no, no.

Not that he was.

Come on.

That's not fair.

But, like, he was always doing better than I was.

As far as just, like, not getting himself in horrible situations time and time again, he was.

I don't want to say that he was, like, a good boy by any stresses.

Yeah, we'll leave it at that.

Was a pretty good guy, but wasn't easy.

It was his work ethic that also kind of was, like, inspiring as well, because this guy works harder than 90 of the people.

Maybe 95.

I gotta.

I gotta.

I gotta pick up another 10 then, man.

No, no, 95.

95.

But it's.

I appreciate that.

No, of course.

But it's.

It's part of this whole journey.

It was.

It wasn't even, like.

I didn't give it much thought because I.

I knew where he wanted to go.

I just wanted to help.

That was pretty much it.

And you were a great supporter the whole time.

I started off, I picked up bass a little later in life, or at least, you know, how old were you?

I picked up bass in my early 20s.

I started working pretty late.

And you're really good now.

Yeah.

So I started working with a lot of different artists.

I actually felt like I climbed the ranks.

I don't want to say ranks, but I.

I networked pretty well, and I met a lot of people and got a lot of good work, probably quicker than I should have.

I wasn't afraid to embarrass myself.

So a lot of times I said yes when I was definitely not ready, mentally, at least.

My playing probably wasn't where it could have been or compared to at least some other people that I would compare myself to in the same circle.

But I was okay with doing that, and a lot of opportunities came from playing.

But I say that because the whole time, Jericho supported me.

He wasn't a part of the work directly at that point, but the support definitely helped me through with a lot of the decisions and aiming to be better.

So I appreciate that.

Dope.

Just keep going.

I had no idea.

I thought you've been playing since you were, like, 12.

When you brought your bass in and just played around.

I was like, okay, clearly this guy knows what he's doing.

Yeah, it's him and my brother just watching them jump.

Can I ask you, like, more origin DNA Questions?

Sure, please.

For sure.

As I see it right now, the DNA project is basically like a front and back line finished product.

Right.

If you.

Whether you need players or backline, as in like amps or instruments or like anything to do with that, you guys basically cover.

You're sort of multifaceted in the same way that we try to be.

Is that you cover everything in that world.

It couldn't have started like that.

Right.

What did you guys do in the beginning?

That's a great question.

That is a good question.

It actually started off.

My intention originally was just to have a video project.

I thought about featuring Canadian talent in the same way that we want to do with this podcast.

Just by doing videos, live performances with different people.

That was the original idea.

We did one video and I started getting a good amount of what kind of video.

Oh, sorry.

Yeah, I should break that down a little further.

So the video that we did was a cover video.

We did a music Soul Child and Robert Glasper song.

And I had intended to kind of just cover songs that weren't exactly mainstream, that just had like that I really liked musically.

But from that cover, we ended up getting calls for live performances.

And that was kind of the birth of the DNA project as we now know it.

It was just a few of us, so it was myself, a keyboard player, Daniel Cowens, a flute player, Jeff Kearns.

And that was going to be the.

That was the core of the band.

From there we would work with different drummers and such.

And then once we started getting the calls, we started working with more and more musicians and the networking continued that way.

And then I started to see that was a real opportunity for us to facilitate more work.

And I figured if we keep pushing it, the sky's the limit.

So that's.

That's how we started.

And you guys do session music too, right?

We do session music as well.

A lot of the players that we work with, of course, can't.

I shouldn't say can't.

Don't rely solely on live.

So the session music is a big part of what we do as well.

For sure.

Yeah.

It's a fun experience too for musicians compared to always being on stage.

Exactly.

Yeah.

And we've done some pretty cool projects.

I mean, this year had shaped up to be one of the most fun years as far as just some different opportunities that have come up.

Yeah.

Just as far as traveling, we did a couple shows across Canada with a 20 piece band.

So we've definitely scaled it up a lot from our.

I'll say Humble beginnings.

Yeah.

But I actually want to backtrack on that because we were speaking about Doriki, how we started working together.

Yeah.

And I remember a few years ago, maybe three years ago, when we did a.

You helped out with some ideas to put shows together in Hamilton, and from your position as helping with the.

I guess, the formation of the shows, you were kind of our street guy.

So you're hitting the streets, you're going to the university with flyers, you're talking with people.

But I never forgot that we.

When we grew up, you used to sing.

We were back.

Was at the church at the.

At the time.

Yeah.

And I never let that go.

So when it came time to do these shows, I was like, well, if we're going to be doing a showcase with local talent, then D's got to sing.

Yeah.

And I mean, I don't know if we've ever talked off mic about that, but when you did that, my instant reaction was, no.

You know, and I've always been that way, was, no, no, no, no, no, no, no.

But because I never thought that I could actually sing as well.

And he's been my closest friend, so.

Your closest friend telling you to sing.

It's like, come on.

You know, And I've always had this.

Like, issue with your closest friend who's a musician.

If just some random friends, like, you should sing on stage, don't listen to them.

Right.

And that's kind of where my deciding is.

Like, he's a musician that, like.

And I'm representing the company.

I don't want to put the company, like, this is the talent you're bringing.

So, I mean, I struggle.

And I have a.

I had a real issue with, like, stage fright, like, going on stage and singing in front of people.

Being that vulnerable.

I had an idea that I could sing, but just going out and doing that to people and being that vulnerable was really weird to me.

And.

But when he said it, I don't know why, I just said fine.

And every time he said it, I've said fine.

Never stopped.

And it's.

Yeah.

And it's always just been a.

A great experience for me, but not one I would have taken.

Like, if there was a flyer looking for singers for this community show, I would never sign up.

I would never, ever, ever.

Sure.

It was a massive show.

To be honest with you.

When you told me you're doing that.

Only because I knew that you haven't performed, you haven't done any.

They're like, oh, I'm doing a Dre thing.

I Was like, yeah, yeah, that's.

That's.

I mean, that's cute, but what is it gonna be?

I'll come to the show.

That came later, actually.

Way later.

Oh, later.

Yeah.

So the show that I'm actually referring to was 2018.

Yeah.

We did a.

It was smaller scale for sure.

So, I mean, we sold out the venue at about 150 people.

So, I mean, even that as, like, a first time, that's pretty overwhelming still.

And you're playing with musicians that are professional, pretty seasoned.

Right.

On a level, you know.

Yeah.

So one of my things is to always work with musicians that are better than myself.

So I've been able to.

I've been fortunate to surround myself with people who play at a higher level than myself.

And then I threw Drakey into that.

Yeah.

So poor amateur who's barely performed has to go on stage in front of 150 people.

And professional, good music, like, really, really professional musicians, was a little bit of a challenge for.

Not a little bit.

It was a really, really big challenge that very first time.

Well, you put the work into it.

It's not like a.

Just a random one of those.

I put my heart and soul into it.

American Idol stories.

It was great.

No, you practice.

Yeah.

Practice and practice.

And I saw you for the later show, you would come here and you would have the lines printed, and you'd listen to it again and again and again and again.

Record yourself.

Right.

It doesn't just come out of nowhere.

Yeah.

And because being surrounded by professionals, it's hard to not want to be a professional yourself.

And I don't know how, but I would just try my best to figure out what one.

It's.

Just keep practicing.

Just keep singing the songs you're gonna perform.

And that was one of the scariest moments.

But one of the best things I ever did was listen to this man.

So after seeing how he is, he's pushing me.

It's like I'll follow him wherever he goes, you know?

So I can't tell you how many times he's asked me to perform, but I've never said no.

I don't think I've ever said no once.

Nope.

Nope.

But it's always important for me to work with people that I have a real relationship with.

Plus, Drake was busy.

Drake wasn't answering my calls, to be honest.

You got the understudy.

Never fear.

Duriki's here.

Once again, he said no, though.

You said no to that one.

Did I?

You said no, and I said yeah.

And you're like, no.

And I was like, yeah.

I remember saying maybe.

Yeah, yeah.

It was a definite no.

Hard no.

It was a hard no.

And it wasn't an easy sell.

Trying to explain the scale of the show and the traveling and all that.

But I mean, once you said yeah, you jumped in.

I mean, your nose weren't.

It was.

It was the same day.

It was a couple no's and then.

Yeah, so.

And you killed that show.

A lot of people came out.

If anyone missed it, we'll have to keep you posted on the next ones.

But these shows went from 150.

Was that whenever shows happen again?

Yeah, yeah, we're optimistic.

But, yeah, we took you from like 150 people to now we're selling out upwards.

Close to a thousand people at some of the shows.

And I think the smallest one was probably 750.

Yeah.

So that's kind of the story in a nutshell of our working experience.

You've also been instrumental with DNA day to Day and of course here at the mpl.

So you are.

You are in the business and we appreciate you.

Thanks.

I mean, yeah, I appreciate.

Speech that turned into a little drakey moment.

I know.

I appreciate it because you never say anything good about me.

Was that your wedding toast that you just repeated?

No, you know what?

I didn't write the wedding toast down as well as I should have, so hopefully that made up for it.

D.

No, it was a great best man's speech.

What are you talking about?

Yeah, I forgot that you were the best man at my wedding weddings.

I still have to have the sticker, the thing you gave me.

Give him a sticker.

I have a best man pin.

Oh, pin.

Yeah, I got a lighter.

Look at it.

Every morning I gave him shoes.

I gave them all shoes to wear.

Oh, man.

You did.

Everyone but all of them.

These, like, shoes to wear with their suits.

Were they nice shoes?

They're like, similar to the ones I'm wearing.

White sole, comfortable.

Couldn't ask for a better pair of shoes for a wedding.

Thanks.

Yeah, they were.

They were.

I didn't know.

You know, it's always hard to pick out a good, relevant wedding gift.

You know what I mean?

For your, like, groomsmen.

Yeah, I gotten some cool ones, but I didn't know what to do, so they got shoes.

I'm sure we're going to cut this part.

I don't think so.

So, you know, let's talk about future plans.

So we've explained who we are a little bit.

Sure.

We haven't.

We have not explained.

Matt, you didn't really tell us much about yourself.

So why don't you tell the streets?

Why are you here, like on earth or.

No, like what.

What's your skill set?

Is there some relevance?

Well, I started with playing drums.

You did?

You're a musician too?

Yeah.

And I'm not sure if that was like an add thing or, or a rage thing or just.

I think it was just really interesting and it kind of calms my brain down.

And then from there, played in bands and played in sessions and all that.

And I just realized going back to how tumultuous the industry is, I just realized I don't want to.

It's not like I was offered and I was like, oh, yeah, I'm going to say no to this deal.

But I didn't even want to pursue one too vehemently because it's just such a hard life.

And I think everybody in the room has come to that realization saying, I want to work in music, but screw like being a day to day musician.

Like, that's another way.

Yeah.

And plus this way I get to work on a ton of different music, not just my own.

True.

And then from there it's still tumultuous.

So it was just like, well, how else can we stay afloat?

Why don't we incorporate the film into it?

And yeah, I myself, I specialize in the sound part of things and I teach that at a college as well.

And then we just put all that to work here.

We get to meet all kinds of different people.

It's fun.

Like sometimes we work with kids and with pets and sometimes we work with like death metal and sign language videos.

And Barney was here once.

Wow.

Not Stinson the dinosaur.

And yeah, it's just all over the place.

And that's what I like.

I just like surrealism and strange things happening in my vicinity every day.

Nice.

And it's again, perfect fit.

So you have your musical background and you are the producer extraordinaire.

So it's amazing.

Yeah, it's weird how this all kind of organically came together.

We should talk about the future plans.

No, yeah, let's.

We should tell them.

I mean, what we have in store for future episodes, the type of guests that we will be bringing on.

So what.

What are you doing in the future?

What kind of episodes are you going to have?

What, What's.

What are the plans for the DNA and for this podcast that was so weird.

It was like an echo of my voice, but it was a little different.

I was going to cut through.

It's smart because he said it.

You could just cut to that.

We'll just keep it now so people can see the BTS of how this is made.

Good point.

Sorry, what was your question?

What's, what's in the, what's in the future?

What's in the future for the company, for you musically?

What do you think is going to happen with this Corona business?

And if, let's say that it died off in a year and you're back to business, what's the plan?

What are, I guess, what are your two different streams of plans?

Corona plans.

If this lasts for a few years, which it might, and no Corona plans, where do you want to be in two years?

All right, well, I mean some of the things that we have planned are going to stay the same regardless.

So we definitely want to keep providing work for musicians.

One of our big plans is to have more and more people on some sort of full time basis.

So just creating more opportunities for musicians to work, even if it's outside of the music directly, that's a big plan of mine.

We'll keep doing events.

I mean, providing there's any events happening, we'll be there.

If there are not events, we're going to revisit that a little later.

There's a lot happening digitally, there's a lot of recording work that's still going on.

So there's still ways for us to thrive.

But we're staying optimistic, as I mentioned, and looking forward to being back at the events and using music to entertain.

Yeah, and I think for the podcast, the direction of the, the podcast in the next two years is to really just bring engaging guests that range in the wide variety of tentacles that we have out there already in our industry and in, you know, the MPL's industries just really bring, you know, intelligent people.

Not, they don't even have to be intelligent, interesting people.

I mean, I would hope they're somewhat intelligent.

That's to me it's, they tend to.

Be maybe good musicians, they may be dicks, but it's not even just musicians.

Right?

Like you could have like another film producer come in and talk about something or even.

We spoke to the program director of Music in Memory, which is a wonderful, wonderful program regarding the connection between music and real and what reawakening.

I don't know how you describe it, but basically the connection between music and memory and how music is allowed.

People that have, say, any type of mental illness, dementia or, or Alzheimer's, maybe in Parkinson's, and how music can get them to re Reawaken their mind and almost re.

Engage them with.

With society where you literally see this one gentleman who's off on his own, doesn't want to be bothered.

They put the headphones on him and he instantly just comes to life.

Like it's, it's amazing.

It's really amazing.

So like talking to people like that, anyone that has a connection with music really we want to talk to.

True.

So it's the musicians like you mentioned.

We have some researchers and we're going to have a lot of fun with it for sure.

Yeah.

Yeah, I like that.

Cool.

Oh yeah, that's great question.

I thought you might had a follow up question.

Well, I saw your eyes were thinking so.

No, I have, I have a bunch.

Yeah.

Have you guys seen.

There's all the vice explained shows and one of them was about music.

Yeah.

Wife box Canadian publication that does cool modern things.

They really explain that part.

Well, why that might help.

Why music can help somebody with Alzheimer's and stuff.

It's a, it's a very unique human thing where we actually process music through pretty much every part of our brain.

Right.

There's an emotional process, there's a meter timing process, there's a contextual process.

And that's why.

Well at least that's the theory that when you play music for somebody it engages so many different parts of their brain.

Even if a few of them are injured or missing or fire up.

Yeah.

And that's.

And animals have a hard time with it because they can.

Most animals, if they pick anything up, they pick up one thing.

Like they found that there are a couple of parrots that can nod to the beat.

Right.

But chimps can't do it.

Chimps can't predict.

They can.

Like if you clap, a chimp can.

Like clap right after action, but they.

Can'T be like, oh there's another clap coming.

They just can't predict that.

So it's another human ability to predict the future and prepare for it.

It just all wraps into one thing, music.

And that's probably why music specifically is able to trigger that as opposed to someone just singing or talking.

Do you know what I mean?

Not only that, people with stutters can often sing just.

Yes, that's true.

That is true.

Right.

It completely circumvents certain parts of your communication and compensates with emotion and timing and tomorrow and all that.

Yeah, very interesting how that works.

Exactly.

And so when we got wind of that, we reached out to the program director and you know, there's other cool things that are related to music that if we, we think it's interesting and people might enjoy it the way we enjoy it, we're going to reach out.

We want to share, you know, those kind of stories or interviews with people.

So yes, I think that's the direction we're going to go is really just anything interesting within the realm of music I want to hear about.

And I hope others do too.

I think so.

Especially in Canada in 2020, near Toronto in 2020, when there's so much good music coming out of here.

Exactly.

Yeah.

There's lots to talk about and I.

Just don't think that a lot of.

I hate the word urban.

I don't, I'm never going to use that word.

But just like, you know, black entertainers in general don't have a lot of avenues to go to really share their stories.

Specifically as far as this local Toronto scene.

And I think a lot of struggling artists in the scene would love to have a little bit more voice because if you're top tier, people are going to come and give you that voice, you know, people are going to ask you to come.

Whereas, you know, these other people are really trying to move up a level.

I think I'm rambling.

So we're probably going to cut this.

No, not at all.

But just like people that want to share their story that's equally as interesting as a top tier person, you know, we want to give them the chance to share their story too because I think that's important and just kind of really focus on building a community of like minded individuals.

I think that's kind of where this came from is there's a lot of people like us and every time we talk to a different artist, they're saying the same things that we've said privately.

And there's no real way for everyone to kind of come together as one giant movement.

And I hope that we can kind of start fostering a community that can really elevate Toronto's indie music scene in A, R and B, soul, gospel area, you know, where our strengths lie.

I miss some modern soul music.

It's been a while since that was really hitting the radio much.

Yeah, a little, A little bit of the weekend.

I want more soul.

Yeah, it's really trappy now.

Super trappy.

And what's the grime?

I think grime is making a huge wave.

That UK grime, you think.

In the US or in Canada?

More both.

Like Drake's really trying to gravitate towards in last couple of his songs.

I don't know.

I listened To War.

I don't know if you know that song, but.

And he's got a real big tie with the uk, with him producing Top Boy.

So he's really got.

And Drake's the kind of guy that's got his ear to the future all the time anyway.

He's really listening to the new sounds and adapting before anybody really starts to make those moves.

So when I see him gravitating towards it and then New York artists are now using it like French Montana, pop, Smoke, Rest in Peace.

But some of the newer guys were really gravitating towards that, you know, UK grime type.

It's really distinct.

Like it's a trappy but heavy bassy.

It's interesting how Drake.

I wouldn't say that Drake is like the quintessential Trap artist, but when it comes to.

And I know Trap has been around for a while, but when it comes to Trap showing up in mainstream media, it really kind of started with Drake in many ways.

Well, Drake in future had that grab CD too.

Right.

And that just proves when he hears something and he thinks it's going to take off, he knows who to go to.

He knows who's, you know, the.

And he can execute.

You're right.

And he can end, which is important.

Very, very important because he's the only guy that can do trap and then sing and then go and do like a Spanish song.

Like he's.

I don't know if there's any other hip hop artist that's been as versatile.

As Drake ever and do comedy and.

Right.

Yeah, he's true.

Yeah, yeah.

He's a multi.

Although he was pretty lazy with his acting.

He was always sitting.

That's funny.

That's actually funny.

But I.

Yeah, I'm shocked he hasn't done more.

But I think he's probably just gonna wait until music kind of becomes not irrelevant, but like less.

Like when he's like in his 40s or 50s and he doesn't want to be running around stage anymore, maybe he'll go back to acting.

But do you guys think he'll ever start acting more now or would he wait or what would you think?

Now?

The week.

Yeah.

The what?

The weekend's even acting.

Yeah.

But why would.

Drake hasn't done anything besides snl.

It's a little different when it's like Justin Timberlake who's like, I also want to be an actor and he has to work at it.

His first few movies kind of suck.

And then, you know, he took like voice lessons to speak deeper and Things like.

Really?

Yeah.

I didn't know.

Yeah, he used to listen to timberlake in, like, 1998.

It was like a Chihuahua talk.

But.

But with someone like Drake who's.

Who's completely trained.

Someone like Drake who's completely trained in acting, it's.

For him, it's just like, all right, let me take a year off and do Fast and the Furious 12 or whatever.

Right?

Or maybe he'll surprise us and, like, do a Lady Gaga and just, like, do a really serious film.

Right?

Or even 8 mile.

Who knew that Eminem Connect and who knew that he would only do it one time?

Yeah.

That's all he needed to do.

And it was a good movie, considering he's not the best of actors.

And, like, of all the.

Me, like, I don't.

I couldn't see him doing much else besides playing himself.

What, acting?

Yeah, Eminem.

True.

He did play himself, but he.

It's really hard to play.

It's hard to play.

I don't know.

For me.

You ever tried acting, like, on camera?

Yes.

It's ridiculous.

You're like, I know how to say these words.

I've said them a lot.

Yeah.

You know, like, how are you?

Yeah.

That's funny.

It's actually interesting.

We had.

We had a booking here the other day for the green screen, and because of the whole Covid situation, we had to have the actors on the screen separately.

We did one guy, you know, doing his role in front of the screen.

Then we got the other guy.

And the crazy thing is that it's just green, right?

And just people staring at you, and they're like, okay, so you're.

You own a business and you're really good at what you do, but you are overwhelmed with the accounting part.

And the actor just turned it on.

Yeah.

His eyebrows said, I'm confident, but I'm overworked.

Like, how do you do that?

Yeah, that's crazy.

For sure.

Yeah.

And then he switched and he had to play like, okay, now you're relieved, right?

Yeah.

And it's like, he really looks.

How can you just look relieved out of nowhere?

That's an interesting point, because there's.

There's been actors where you think they're just kind of not really acting.

You know what I mean?

Like Guilfoyle from Silicon Valley.

I don't know if you ever.

Have you seen Silicon Valley?

I have not.

No.

I'm trying to think of another actor, Anthony Hopkins.

Well, he's a brilliant actor, but when you see someone just acting like a dude, for example, and you're like, oh, anyone can play a dude.

But then you see him in another role and you're like, oh, you're an actor for real.

Like, you're just pretending to be that guy because you can be that guy.

Yeah.

You're.

You're actually acting.

It's.

It's.

I ruined it with Guilfoyle, but if you get the reference, he acts like this really, like, sad guy that's just like.

And you're like, I know that guy.

Yeah, yeah, you're just.

Anyone could be that guy.

But then you see him in another role and you're like, oh, the range.

I hear you.

Acting's crazy.

It's even crazier.

That there's a green screen is even nuts because you have to act like you're in a place, but you're dressed up like an idiot.

You got all these dots on you.

I remember reading when they were working on.

On The Hobbit, Ian McKellen, at one point, because that movie was hardcore with.

With the green screen.

Right.

And at one point, it was just him in a green environment with.

Literally sticks with, like, a picture of Frodo's head.

And.

And he would just like.

And he.

He just started crying.

He's like, this isn't acting anymore.

Wow.

But that's crazy.

I would argue that.

Yes, it is.

It's literally acting.

Act like Frodo's there, buddy.

That's your job.

You know what I mean?

Yeah, that's true.

It is literally acting.

Do the.

I mean, I.

I can.

I can't imagine how hard that is.

But that's what they're trained to do, right?

Yeah.

Theater interacting part.

Yeah.

Theater actors are, you know, they emote more and they have.

And they react to something in real time.

Yeah.

But when you're in front of a green screen and they go, okay, your mom just died and your dog is exploding.

Yeah.

Oh, my God.

And they have to do it, and they don't even have a visual for it or anything.

Yeah, that's.

That's.

I appreciate that a lot.

You have to.

Yeah.

People take it for granted, Right.

Vocalists are also actors.

You can't always feel the way that you do in that song.

You have to turn it on.

Yeah, yeah.

To go from like a grenade to, like, Walking on the Mood or like a Treasure by Bruno Mars.

Like.

Right.

You can't just sing it the same way for all songs.

You gotta be mad at that bitch for.

Not only that, when you're in the studio and you're doing the same line 18 times, you're like, I don't care anymore.

I don't care.

I'm over it now.

I don't want to do it.

Yeah, but you still have to deliver that way.

But, guys, seriously, I also.

I still want to hone into.

What other specifics do you have for the future?

Yeah.

Okay, so we have, in addition to the program director for the music and memory program, we also have a couple Grammy Award winners that we've done interviews with, some Juno Award nominees and winners that we've had some great conversations with.

We hope to have comedians and some other titans of industry.

To those of you that don't know American listeners, the genos are our Grammys or international listeners.

Maybe we'll get a couple.

Yes, True African, South American listeners.

Yeah.

Juno's are the Canadian Grammys, and Drake has one.

The Weeknd has one.

Shawn Mendes has one, just to name a few.

Bieber has one.

Celine Dion has one.

I mean, what other guests do you know that we have lined up for the people?

Yeah, I think that covers it.

The award winners.

We do have some researchers that will give more insight just on some of the other aspects of music and the mind, which I'm looking forward to as well.

Those will be pretty cool, but, yeah, it'll be fun.

Yeah.

Wide, wide web of interests.

And in order to hear these interviews, people have to tune in to the DNA airwaves.

There you go.

Boom, boom.

Good to know.

Yep.

Yeah, that's it.

That's the DNA airwaves in a nutshell.

And every week, we hope to put out more interesting content that, you know, everybody can enjoy.

I'm excited, man.

I'm beyond excited, and I hope you guys are, too.

Yeah.

I want to hear from all these different guests and musicians and producers and.

Movers of the culture, titans of the industry.

More of us.

Yeah, a lot more of us.

So get used to us, because we're not going anywhere.

Goodbye.

No, I'm just kidding.

They would have been good.

Yes.

That's it.

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