[00:01] What is up, everybody? Welcome to another episode of the Smart Flip where we bring on phone flippers and people like that. I still got to get a good tagline for this.

[00:10] But that being said, welcome to the Smart Flip. My co host Matt Shirley with us. And then today, guys, we also have, we have Isaac SusanSD. Isaac is 21 years old and he is absolutely crushing it, the phone flipping space.

[00:27] And I, I, I want to bring Isaac on because worked with Isaac for a while now. Really proud of what he's done and I think he has some, some really good like nuggets that he can impart to many of the people that are probably watching this.

[00:44] So one thing I love about this and one thing I love about re the accelerator program is that we have people that come in and then they surpass people that have been in the industry for 5, 10, even 15 years, which is crazy.

[00:57] But that just goes to show that knowledge and taking action is where it's at.

[01:02] So with that being said, Isaac, you want to introduce yourself?

[01:06] You know, how old are are you? When, when did you start flipping phones? Let's start there, dude.

[01:12] Yeah, so my name is Isaac. I'm 21 years old.

[01:18] I've been flipping phones for maybe like two and a half years now. I did it for probably a year, maybe a little bit longer, but it was on and off.

[01:29] And then after that I joined Chris's course. I was in it for, I think I joined it like a year and six months ago.

[01:39] So. Yeah, around like two and a half years.

[01:42] Yeah, love it. And so we're going to kind of just dive in here. So there you go, babe.

[01:52] All good.

[01:54] So we're going to dive in and first thing that I want to ask is. So we interviewed you back when you were making about a thousand dollars a month and then again once you made like 9, 400 in one month.

[02:07] I wanna, I wanna go over the mindset shift that you shared with me.

[02:11] You know, in between that time. Like, I remember you started listening to a lot of horosi and then you just kind of realized like, hey, there are just these specific things that I need to do on a daily basis.

[02:22] Let's talk about that. Like, let's, let's start there and I'll let you talk about it.

[02:27] Okay. It's been a minute, so I might not remember everything.

[02:31] No, you got to remember all of it, dude.

[02:38] So, so just the, just like the mindset shift from.

[02:43] Yeah, dude, talk about the mindset shift.

[02:46] I don't know, I would say, I think the biggest Thing I was lacking was consistency.

[02:56] Previous to phone flipping, I've tried, like, several different side hustles.

[03:01] I tried all of them and, like, none of them worked out. And I was like, okay, business sucks. I, like, suck at working or, like, starting a business.

[03:10] But the reality was I just didn't spend enough time doing it.

[03:14] I didn't, Like, I wasn't consistent. So I'd say consistency was, like, one of the biggest things that got me from a thousand to 94.

[03:29] I'm trying to think.

[03:33] What, what, what do you think you were doing that was like, kind of hitting that ceiling versus, like, what did you start doing that sort of like, broke through that ceiling?

[03:42] Oh, yeah.

[03:42] And all of a sudden you've got more income.

[03:45] Yeah. I remember one thing I was super scared to do is run ads because I was like, oh, I'm going to be spending this amount of money each day and, like, if it doesn't work out, I'm just losing money completely.

[03:57] Um, so, like, letting go of that idea and, like, actually trusting, like, spending ads, that was a big breakthrough for me. Yeah, right.

[04:06] So being the difference between this is an expense versus this is an investment.

[04:11] Yeah, exactly. Yeah, That's.

[04:15] That's major because, like, one is built on scarcity, the other one is built on, like, a growth mindset. Like, there's. There's two different camps kind of, like, kind of intention there.

[04:27] So, like, where do you think you, like, you know, closed up one camp and migrated to the other? Like, what, what was that? Was there a light bulb moment or something where you're just like, I need to do this?

[04:38] I don't think. I don't really think it was light bulb. I think I was just. I just wanted to keep making money flipping phones, and Chris was suggesting I keep doing ads, so I stuck with it.

[04:51] And then eventually I saw results. And then eventually I was like, okay, this is, like, this is legit. Like, this is how you make more money. And even, even, like, in business today, there's stuff like, oh, should I spend $5,000 and start a buyback website?

[05:06] Will that be like an investment or will it not work? So it's just. There's different things to, like, think about.

[05:13] Yeah.

[05:14] So at Chris's suggestion, you just decided to trust the process. I'm just going to take action and do this and see what happens.

[05:20] Yeah, pretty much. Yeah.

[05:22] Right. So following wise counsel from somebody that has already done it is what got you there?

[05:28] Yeah. 100%. Yeah. Yep.

[05:31] Right on.

[05:31] You know, it said something there that Matt actually said that like you took ads basically where it became, where in the beginning it was like a cost. Right. Like it was costing you money.

[05:44] Right.

[05:45] And then it changed the mindset because actually, you know, that's a really good way to look at it because I never think of it that way anymore. Most of the time I, whenever I spend money on ads, it's an investment into future business.

[05:57] Like that is how I look at it. Like that's just my default at this point because I'm buying eyeballs and attention. Right. A lot of people in the beginning, I think just due to like normal everyday money principles that people are accustomed to, they see it as a cost, as a, like just a worthless expense if they don't get any immediate gratification out of it.

[06:20] Right?

[06:21] Yeah.

[06:21] The cool thing about this business is like once you start running ads and once you have the, the skill set to back it up. And I have to say that because there is a skill set that is necessary that you have to be able to back, everybody can say they can negotiate, but let's be real.

[06:35] Most people suck.

[06:37] I'm just going to be real there. Like most people ask too many questions. Most people just don't have that skill set to back up spending money on the ads. And that's one.

[06:47] Another reason, like we start with reach outs in the accelerator program now is because of that reason. Because you got to get used to number one, the word no.

[06:56] Right. I mean, how many times you get told no per day, Isaac?

[07:00] Too many.

[07:01] Too many. Right. So, but, but there's also yeses built in there at the same time.

[07:07] Yeah.

[07:08] So I really like how, how you kind of phrase that, Matt, is like ads in the beginning are a cost in the mindset of the people that start. And like they're, they're, they're not even looking for an immediate result.

[07:21] Like all they see is the money leaving their bank account and that's it.

[07:24] Like an everyday expense.

[07:27] But if you flip the mindset to okay, this, this $1 or this $5 is turning into 25 or 27, I think that's where the game changes, like once you actually see that.

[07:40] And a part of that is probably just tracking. I know, Isaac, you started tracking what, six months ago.

[07:48] Probably more like a year ago, like KPI. Yeah, yeah, that was really important for me. I really liked the KPI because like, even when you're feeling down about your business, like everything's not going the right way, you can just like take a look at the numbers, like it's just math, basically.

[08:07] And like, it's super. It's like, encouraging to look at. And it's, it's also, you can tell like what's wrong, if anything is wrong when you're trying to grow.

[08:15] One thing I noticed about the KPIs is like, they, they, they relieve a lot of those emotions that you might have. Like, you know, we, we have a, a pretty extensive, like, budgeting spreadsheet now.

[08:30] And like, we can actually, me and my wife can just go in and like, if I'm emotional, I can just go in and see like, oh, we're actually doing pretty freaking good.

[08:37] And it'll change the whole emotion. You know, it's like, oh, we were underspending this month here and we were underspending there. So we're actually doing, we're doing better than I thought.

[08:46] Right. And it definitely, it's like a, it's almost like a switch in the brain where it's like, it turns off the, the weird emotion that you had going on that something else might have put in, in, you know?

[09:02] Yeah, so let's talk about that. Like, when you started tracking about a year ago, that's what kind of led to the ads, you know, being more of an investment than a cost.

[09:15] Yeah, yeah, started tracking.

[09:19] I definitely, I definitely started tracking like around the same time I started ads.

[09:24] And then, yeah, after, like, after a month I was like, oh, I made a lot more. I don't know if I, if I was profitable my first month or not, but maybe it was like a month or two.

[09:36] I was like, oh, I definitely made a lot more money than I would have just doing reach outs.

[09:41] Like, this is worth it. Yeah, but I love that you're, you're doing reach outs for accelerator because. Or like starting out with reach outs because I think it might be a little bit difficult to just jump into ads.

[09:53] Maybe I'm wrong, but we found that out.

[09:55] Yeah, yeah, yeah.

[09:57] I, like, I learned doing reach outs on my own. So, like, I think it's a great place to start and it's a lot less intimidating.

[10:04] But yeah, yeah, yeah, we definitely added that in because we needed people to get the reps in. Like, especially if they're newer because, you know, Hormozi talks about it all the time.

[10:15] You got to put the reps in. Reps gotta get in. Like, we just had one student. I talk about him all the time. Now is Navon, who put in 3,600 reach outs his first month.

[10:27] That's crazy.

[10:28] And like, the, the crazy thing is there he built so much Experience so fast. And like that was just very confirming to me that that's a good place to start, you know, like, because you, because we recommend 20 reach out today on average.

[10:45] And if you do that, it's, you're almost guaranteed money as long as you're making 20 offers a day on the reach out.

[10:52] But like doing 100 to 120 per day, like that just accelerates the learning process like five or six times, right?

[11:01] Yeah.

[11:02] And it's crazy how good you can get a negotiation when you get that many reps. So we might even be changing that up to 50 minimum per day.

[11:13] There you go. It's all about the work. Yeah, Yeah.

[11:18] I mean, you know, and you know this like everything is, everything comes down to just conversations.

[11:25] Like the more conversations you're having per day, the, the easier things get. It's just putting the work in up front. How many repeats do you have now? Like you're two and a half.

[11:36] This business, I used to have like four people like bring me a lot of phones, consist maybe even more, I think like five, but they've like all kind of whittled out.

[11:48] So I have like, I have two guys and they probably bring me like four or five phones like twice a month maybe, so not as much as I used to, but.

[11:59] So you're finding the pain where it comes to relying on those repeats a little bit.

[12:03] Yep, yep. I just upped my ad spend a few days ago. So nice.

[12:10] That's so funny to me with. Because I get conversations with people all the time and they're always telling me like, yeah, I got like one or two guys that are just bringing me stuff and I'm just going to keep doing that and I'm like, yeah, until they're gone.

[12:25] You're not wrong.

[12:27] I've seen it happen so many times at this point where it's just like, look, you're gonna have to go back to the old way of ads, reach outs and stuff like that.

[12:36] Because these guys, I've seen them last up to like six to six months to a year.

[12:41] That's about how long they last.

[12:44] So what I really started dialing, what I really started honing in on teaching is try to make 500 to a thousand dollars profit per year from just regular everyday people that are repeats, like just regular customers.

[12:58] If you can do that, it builds a really good base for your business.

[13:03] Yeah. And if you're in.

[13:04] You said per year, Chris, or per month?

[13:06] Per year. I'm sorry.

[13:07] Yeah.

[13:09] Okay.

[13:10] Per month. Oh yeah, never mind.

[13:11] No, it's per year. Yeah.

[13:13] Okay.

[13:14] 500 to $1,000 per repeat customer per year.

[13:18] Oh, cool. Gotcha. Sorry, Isaac, you were saying?

[13:22] Yeah. If you're in it for the long term and you meet all these people just like, families just, like, upgrading their phones, like, they'll probably come to you, like, three or four years later, like, for the rest of their lives, maybe.

[13:35] But, yeah, you're not wrong. Yeah, that's true.

[13:39] I think this is an interesting, like, kind of topic, like, within what we're discussing about, like, learning to pivot. Because there are. There are these different spaces that can seemingly, like, hold your business hostage depending on what.

[13:56] What amount of income you know, they're bringing to the table. Like, you got Facebook ads, you got Google Ads, and then you got repeat customers, right. If those repeats go away and Facebook ads suck, suddenly you're stuck with one outlet that could be, I don't know, if those other two are bringing in the lion's share of your income.

[14:12] And then you've only got one thing. I think there's an interesting, like, mental gymnastics you have to play here as an entrepreneur where it's like, I've. If you don't test these waters consistently, like, for example, Isaac, if you had not done what you had done and just said, all right, well, let me just run ads.

[14:27] Right? Because you can always do reach outs. Like, reach outs is another. I think another great reason why we do reach outs is reach outs is a great base that's always going to be there.

[14:34] Right. I don't think Facebook is going anywhere anytime soon. I'm pretty sure Craigslist has been here since, like, 1989 or something. Right. It's not going anywhere and offer up, you know, merge with, let go.

[14:44] And so, like, they're. It's there to stay. So, like, those. That's a, That's a steady, reliable source of income. But then, like, as far as, like, respecting your time and wanting to get more money in exchange for your time, if you don't start running ads, you're just going to be.

[14:59] You're actually going to kind of almost be losing money, like, over time if you don't, don't make that adjustment. And so you made that adjustment.

[15:08] How have you. You said you accommodated for lesser repeat customers by increasing your ad spend. So it's clear that you have. Your. Your brain has somehow caught traction on, like, oh, okay, this is, this is how I run my business.

[15:21] This is where I kind of like, it's kind of like sculpting. Like, let me add a little Bit more clay here. Let me add, like, you know what I mean?

[15:28] And kind of like, make this thing, like, look a little bit more complete as you're sort of like. It's sort of like a constant shaping is kind of what I'm hearing in the language that's being expressed between us today as I, you know, just try to, like, really, like, tune in like you.

[15:44] You have. This is a.

[15:47] Nothing's ever finished in entrepreneurship, right? Like. Like, there's. There's always something. Like, change is the only constant, so there's always something that you have to like. And I don't think.

[15:58] I think the same thing is impacting people that wouldn't want to spend money on ads. Like, if they're like, oh, yeah, well, I don't. I don't want to spend money on ads that's an expense.

[16:07] Like, they expect also that they can just, like, be so reliant upon a specific source of income. Right. And it's. It's different because it's take. If you take a job mentality and try to bring it into this arena, it's gonna break.

[16:22] Like, that mentality is gonna break. It's not going to work as you continue to move forward. And I. And I think it's interesting because I think in. In previous episodes, that's like.

[16:31] That's like, something that we've talked about as well, I think with just other specific guests. Chris and I have obviously talked about a ton of things, just one on one.

[16:38] Like, how are you kind of finding. How are you kind of finding that, like, balance, like, for yourself specifically? Like, how do you. How do you kind of manage that balance of, like, I feel like I need to do this now or I feel like I need to do that now.

[16:51] How have you kind of learned to trust that instinct and sort of read the changes in the game and feel like you're staying, like, staying on the path or even staying ahead of the curve?

[17:00] Like, how are you making those decisions and finding that balance?

[17:05] Yeah, to be honest, I have no idea. Like. Like, even now, that's acceptable.

[17:14] That's cool.

[17:15] Yeah, like, even now it feels like I have no idea, like, what I'm doing. Like, I want to try and, like, find the next step. Like, I was really heavily considering starting a buyback website, like, a couple weeks ago, and then I was, like, switching between, like, a direct buyer and a buyback website.

[17:37] So, yeah, I, like, the path is so unclear. I think, like, the KPI helps a lot, but, like, just, like, I don't know, sit down and like, think about it.

[17:52] I can give you a little.

[17:55] But I've run ads to a buyback website, like, multiple times. Like, the ones that are set up like.

[18:02] Like Gazelle and stuff.

[18:05] Number one thing there is, like, the conversion rate is incredibly low. Like, like the. The conversion rate you see with what you're doing in your business right now compared to that conversion rate, where it's somewhat automated, is incredibly low.

[18:21] You will lose.

[18:23] If you're. If your closing rate is 40, the closing rate on that will be like, 5.

[18:28] Okay.

[18:30] And I've seen that across the board, and here's why. It's because, number one, a lot of those guys take negotiation out of the equation altogether. And while that sounds nice, you never get to talk to the customer.

[18:43] I mean, you can literally see it on these websites where people hit and then they see the price and then they leave.

[18:49] Yeah.

[18:50] Like, I've seen it time and time again, and I try to tell these guys. There was one guy that I was like, dude, just remove your prices from the website and just have them fill it out.

[19:00] And he was like, okay, conversions went through the roof.

[19:03] Wow.

[19:03] Because now he can actually talk to his customers and get people to, you know, sell stuff. Now, here's a way you could do that without a buyback website. You could do the exact same way that you're doing it right now.

[19:13] Don. Nationwide ads on Facebook get dirty. Please get their phone number and call them.

[19:20] Straight up.

[19:21] Call them and then show them your reviews. Try to build trust and, like, get them to ship you a phone and get paid afterwards.

[19:36] Exactly.

[19:37] I think. I think relational equity counts for so much that people underestimate, and especially in this era, because I feel like the art of relatability and being a good conversationalist is becoming a lost thing.

[19:50] Right. Like, we're. We're outsourcing our thinking to AI and we're not talking on the phone. We're just texting people. And the capacity to interpret a text, you guys know, you do negotiations is like, how do you read emotions into a text?

[20:03] It could be like, that sounds good. That sounds good. Or that sounds good. You know what I mean?

[20:08] You just can't.

[20:09] You.

[20:10] You can't.

[20:10] You can't read how people emote just through basic plain and white text. And so, yeah, relational equity is like, that's the move, bro. That's the move. Straight up.

[20:23] Yeah, that's. That's what I recommend doing if you're going to go that route. We are looking at moving that into accelerator as well, because people are asking for it. But I'm a big fan of like, if you remove negotiation from the equation, you're going to lose like a massive amount of your business because there's no more connection with the customer.

[20:44] They don't care. You may get a phone mailed in automatically once in a blue moon, that's fine.

[20:51] But look, I mean, Eco ATM could have gone fully online, but they didn't.

[20:55] They just. They opted to just do machines in the malls. Right. Because they knew that people were more likely to go to a physical location.

[21:05] I mean, I do this all the time, so I would rather a lot of the time just go to the place instead of call.

[21:10] Yeah, right.

[21:11] I would just rather and. And get. And talk to a real person. That's just who I am. A lot of my wife can tell you. I hate. I had to call for our like, PCB stuff this morning for healthcare.

[21:24] I hated it. Like, honestly, in my opinion, it would have been easier to just drive there and talk. But like, but it takes more work for me. Right?

[21:34] Yeah.

[21:34] But you know, people.

[21:38] Andy Vercella talks about this a lot too. He's like, if you can call and get somebody on the phone immediately, the likelihood that your business is going to be successful goes way up.

[21:49] Like, how many times do you guys call somewhere and you get automatically put on a holding line? Like, sucks, you know. So if you decide to do like a buyback thing, you can have the website, obviously use the same website we provide actually, and call people, dude.

[22:10] Same way you're doing it now. Just be like in, you know, hey, we pay on delivery. We'll pay you however you want to be paid. And you know, we'll get it taken care of within 24 hours of it landing.

[22:20] And that's how it works. And then you can send them your Google my business as a way. Hey, here's our reviews. That way he's not trying to screw you, you know.

[22:30] Yeah, it works.

[22:31] I've done it.

[22:33] So, Isaac, sorry, I to kind of like backtrack here for a second. It sounds like right now like you found consistency, like started being consistent and then you consistent, like repeat, like almost kind of like guaranteeable amount of income within a certain range by running ads and your repeat customers.

[22:51] Right. So would you say those are your two primary sources of how you're, you know, winning bread these days? Is that pretty much it?

[22:57] Yeah, that was. That's pretty much it. Yeah.

[22:59] Right. And so you're just, you're just kind of playing those tracks as long as they keep producing, which I mean you got good customer relations. You're a good negotiator. Right. You're not a jerk.

[23:08] You're a nice dude. Like, that's. That's going to, you know, keep producing for you. And so, yeah, I think it's interesting because, like, you know, looking at this, like. And I don't think there's.

[23:19] I don't want to put you on the spot because there's not necessarily a right or wrong answer to what I was asking, because it's very kind of subjective question. But it's cool just to kind of be able to have people on this podcast that are doing incredibly well, but also you can see them at various phases.

[23:40] We got Moss Goldstein. We had on a couple of episodes ago. Moss will surpass 60k sold in just consoles from reach outs alone this year. Right.

[23:48] He should be hitting that mark this month. That's kind of incredible. Right? And then we've had some. Chris. Chris had a millionaire on here who's, you know, scaled to like, 4.

[24:01] 4 million, 8 million. Right. And then, you know, you. We've got situations where you're like, you're 21 years old.

[24:07] You. You've got some. Some good income. Like, you're really killing it to be 21. But at the same time, like, you're. You're also like, there's some bridges. You're like, I got to figure this out.

[24:15] I haven't crossed this bridge yet, so when I get there, I'll let you know. And I think that's, like, totally cool because we all. We all have those instances and moments.

[24:23] And so, yeah, what do you.

[24:27] You said you're thinking about doing buyback stuff. Is there anything else kind of in your mind of, like, where you would like to take your business? And the reason I'm asking that question is maybe tying in from.

[24:37] From something Chris and I had talked about personally and then also, like, discussed on a previous episode. But it was like, does any of this feel. Feel boring yet or just like, super routine where you're just like, I'm gonna pour water on my face if I have to sit down and have another negotiation with somebody about an iPhone 11?

[24:57] Yeah. So I personally am in it for the long haul. So, like, I'm willing to spend the next five to 10 years of my life just, like, the exact same business?

[25:09] I think that's the smartest thing to do financially.

[25:13] Yeah.

[25:14] As far as, like, what path to take?

[25:17] No idea. I. I really liked the idea of, like, not having to do meetups. Like, no. No negotiation or just, like, Just processing phones because that's like super easy or at least seems easy because that's the easiest part of my job right now.

[25:34] So I was like, okay, direct buyer, you just talk to people, process phones, pretty easy. Buyback website, process phones, pretty easy.

[25:45] But I, I don't think I'm there yet. So I. Right now I'm just gonna focus like just on local.

[25:57] Yeah.

[25:57] For the next couple months and just like revisit those topics, but probably just like just do super local and like, see where that takes me, I would say. Yeah.

[26:09] Yeah. So you're just. Your focus now is what I'm hearing is just to build a more robust presence within your respective geographical region or location. Your city.

[26:18] Yeah. Yep. Yeah.

[26:21] Right. Yeah. If it's working, work it. Right.

[26:25] Yeah. I don't know where it will take me or if it's the right step or not, but that's what I'm, that's what I'm doing. So. Yeah.

[26:37] Love it. So I'm, I wanna, I wanna ask this because, you know, Hormozi talks about it all the time. You know, he says talk about or look at, look at certain things almost like a video game.

[26:50] Right.

[26:52] And he talks about how he used to play the same level over and over and over and over again just to get, just to, you know, keep getting the experience points.

[26:59] And just that way the next thing you get to, you just knock it out of the park. Right. And then you do it again and again and again and again.

[27:07] The way you can just get so good at it, so monotonous that you, you can basically just negotiate with somebody in your sleep at that point. Right.

[27:16] I think what, you know, Anthony talked a little bit about this too. Anthony's been flipping for 10 plus years. Makes well over 100k a year easily. And he was talking about these.

[27:25] He's like, dude, I can close people on my sleeve, like with no issue. And so he's, he's in that, right, where he's just like, he's just beating the same level over and over again.

[27:38] And I think that's where you are because you're just, you're just, you're beating the same boss over and over and over again. And eventually you'll just be able to take it to the next step with all the skill sets that you have and just the ease that it comes with and you'll be able to apply the same stuff.

[27:54] It'll be easy. And I think taking the approach of five to 10 years is a really good idea because number one, I mean, this isn't. This is a business that can't die.

[28:02] You know, everybody needs phones, everybody needs electronics.

[28:06] So it'll be around like it's not going anywhere.

[28:10] And that's what I love about it. And that's why I've come back to it many times.

[28:15] Because, like, you go off in these, like, tangent opportunities and you realize very quickly, like, oh, wow, the drop shipping thing didn't work. Like, it worked, but it worked for six months.

[28:27] Right? And then you go to this other thing, and then you go to this other thing, and then they only work for a certain amount of time. That's why I haven't really, you know, fed into the jumping fully into AI either.

[28:38] It's like, no, you don't know. Right?

[28:42] But with reselling, I know, like, I know that, like, if I generate leads and conversations, make offers, negotiate and sell stuff online, I'm gonna make money. Like, that's just how it works.

[28:57] So I think, you know, there's a book that I read.

[29:00] I think it's the Magic of Thinking Big and where it talks about just, you know, just doing the same things over and over again.

[29:09] You know, when it's easy, just keep doing it, like, and then find a hobby, you know, that's.

[29:15] That's good. Yeah.

[29:17] Like, if you're, if you're excited, but you're like, you're excited for more, but you're also making good money at the same time. Like, and, and it's building by itself.

[29:27] I've seen, I've seen a lot of people blow themselves up trying to expand too quickly and then like, they constrict. You know, we've done this, I've done this many times.

[29:37] So I think taking that road of just slow growth but consistent, you know, as long, you know, and you're making on average 7,8k a month in profit. Yeah, you start throwing that into, like, retirement accounts.

[29:52] You start throwing that into, like, other things.

[29:54] Like, dude, it's like, yes, sir.

[29:56] 10 years millionaire easily, you know? Yeah. No.

[30:02] Yeah. So is that the next goal, Isaac? Million by 30, millionaire by 30?

[30:07] Yeah, sure.

[30:08] Yeah, it's interesting.

[30:11] Like, my, my brain is definitely not wired that way. Like, if there's, if there, if I'm like, super mundane and like, everything's easy, I, like, I tend to think, okay, something's wrong.

[30:25] Like, I'm ready for the next step. Like, everything's easy.

[30:29] That's a really, really good point. I think most people find that we're programmed to be like, bro, you've gotta, you gotta freaking Work your tail off. You gotta just bust your, you know, I mean, just kill yourself to get.

[30:41] And then you'll eventually get there. And then it's like. But then, like, when you start making, like, okay, you broke the ceiling of what your best month was. What, 22.

[30:51] Did you do 22k in one month? About.

[30:53] I did 20k gross in January 15th.

[30:59] Okay. So decent, you know.

[31:03] No, that's normal American, right? That's incredible. Like, you. You made. I. I talked about this previously, but, like, I. My first year teaching with a master's degree in the school I was in was I was making $32,500 for the year.

[31:20] And the. And the principal had the wherewithal to look at me. He goes, and you're actually one of the higher paid, like, teachers, like, within our school. And I was like, that's crazy.

[31:28] Like, I melted onto the floor. They came and collected me later on that day, but it was awful.

[31:34] But, yeah, so, like, when you. When you. When you kind of push through that paper ceiling and then all of a sudden you're like, oh, wow, that, that, that, that.

[31:43] That is iconic. Like, that moment is remarkable. Or at least it should be, because how. How did it. Can you talk about how it felt? Like, how did it strike you when that happened?

[31:54] And then, like, you, you know, the next day or the, like the next month, and you're just kind of doing the same stuff. Like, how did that change what you were focusing on and how you, like, applied your effort and energy to what you were doing?

[32:07] Yeah, when I. When I, like, made that much money, I was. I felt like I was on top of the world. I was like, this is the best thing ever. Um, it was insane to me.

[32:17] I was like, okay, a year ago, I was struggling to pay rent. Now I'm like, I'm killing it. This is the best thing ever. But then super quickly, it becomes, like the new normal.

[32:29] I feel like. So I'm like, okay, I made this much. Great. How can I keep making this much? Or, like, how can I make more?

[32:39] Like, we're like, humans are never satisfied. We always want to. We always want the next step. We always want more.

[32:48] So, yeah, it felt like, normal like, pretty fast afterwards, like, a few days.

[32:55] Later.

[32:58] Probably, like, I would say maybe like a month. Okay.

[33:02] Yeah, okay. I was like, okay, how can I. How can I keep making this much? Or how can I make more now? Um, but yeah, initially it was like, super, like.

[33:12] It was like. I was like, it, like, super amazed by myself. Like, how the heck did I do this.

[33:20] So there's an interesting thing there. And, you know, I've. I've gone through this a couple of times now, even today, like, when it becomes a normal, like, really fast.

[33:29] Right.

[33:30] That's a.

[33:31] That's an important time where you need to look at the data, like, look like your past month and realize that that was not.

[33:39] Yeah, exactly. We.

[33:43] We did the. So last year, we had a.

[33:46] We had an amazing. Like, an amazing month across all boards. Reselling, accelerator, resell that. All of it, like, where we made, like, like 50K. And, like, I hit that where it was like, okay, this is normal now, you know?

[34:03] And then next month it did not. Yeah.

[34:07] So, like, it was. It, you know? So I've gone through that a couple of times where you just start realizing, like, oh, wow, okay, I did really good this month, and I've started adopting it.

[34:17] Like, Andy Priscilla talks about it a lot. He's like, all right, you can celebrate for 24 hours and that. Then it's back to work. Like, that's it. 24 hours, back to work.

[34:29] There you go.

[34:30] Every day. Like, if you. Because if you. Because what a lot of people do is they'll celebrate for a couple of days, and then they'll get into, like, you know, then they got to get the momentum back up.

[34:41] Right. And that's a real thing, especially in the reselling game. Like, when you're not in momentum, you feel it, like, you're not closing any deals. You're not.

[34:50] Things just aren't happening how they're supposed to.

[34:53] Then it's almost like you got to get back in the momentum where you just start closing people, and. And then they just boom, boom, boom, boom, boom. All in a row, right?

[35:03] Yeah.

[35:04] But when you're not momentum, it's like trying to roll a boulder back up the hill. Kind of crazy.

[35:10] Yeah. Yeah. And it's super demotivating, making, like, so much money in one month, and then the next month. Next month, you make, like, half of that.

[35:20] I'm. I'm pretty sure that's where most people quit. They're like, okay, yeah.

[35:24] They can't handle their.

[35:26] Yeah, yeah.

[35:28] It's like a. It's like a.

[35:30] What would you call that?

[35:33] Like an endorphin hangover or a dopamine hangover almost. You know, you. You. You peaked here. You crashed. And I think. I think that's why you have to keep yourself. Keep it in perspective.

[35:42] And for those that are watching this. And of course, you guys, we've all kind of seen that little, like, kind of Mean chart of, like, people expect success to be up and to the right, and it really looks like.

[35:52] Yeah, you know, it's just. It's going all over the place. Yeah, I. I always kind of go back to, like, past me. I'm like, okay, Matt, like, let's look at.

[36:03] Let's put it in perspective of, like, six months ago, a year ago, you were doing xyz, right? So even if you didn't, like, you. You shot for the stars, but you hit the moon this month, right?

[36:12] You'll. You'll have those home runs. That's why it's like, the thing that keeps me grounded is like, dude, I'm just going to go for base hits. Did I get a base hit today?

[36:19] Great. Okay. I might get a grand slam. I mean, you had a grand slam kind of month, right, for that to think that. That.

[36:26] I think, first of all, the amount of, like, energy and bandwidth that you have to invest to kill it that hard, like, you ramp up for those seasons, but you also have to ramp back down, right?

[36:38] And then you can kind of, like, move up a little bit, and then, like, sort of, like, keep edging up, but then it's like. It's more like refining to kind of find where.

[36:47] Where is that. Everybody has an optimal sort of, like, mode of operation, right? Like, we can't all just, like, keep going up all the time without the additional help of people, without outsourcing stuff.

[37:01] Like, you're going to tap out time, energy, focus. One of those three things is going to be depleted, if not all three. Like, if it's just continually, like, relying up to you.

[37:11] And so it's like, it's clear, I think, at this point that, like, what's going to continue to make you more money? Well, it's going to be scaling. Like, right now, it sounds like Isaac's still learning the fundamentals of not the lower phase, but this new phase, right?

[37:24] And it's like, this has a optimal mode of operation. All right, let me level out here. That might take me six months, right? And I think this is why it's, like, it's healthy to put this in perspective.

[37:35] Like you said, you want to spend the next five to 10 years building out this business. I think that's really reasonable, because how else are you going to just keep marching up those steps, right?

[37:44] And I think the very previous episode, we said, like, your business, it grows with you. It doesn't just, like, boom, and you're suddenly just shooting to, like, a million dollars.

[37:53] No, you. You also became the type of Person that could mentally, like, had the capacity to understand what's involved in making a million dollars if you have. That's how much revenue on business does in a month.

[38:03] And so it's like. It's what's really dope, dude, is like, it. This business is, like growing with you. It's kind of like a child way.

[38:13] To look at it.

[38:14] So my mentors, inclines and community shout out to them.

[38:19] They termed it as growing months and scaling months.

[38:24] Right. They would have, like, phases of like, two months where they were growing, where with the growth, it was like investing in the team, investing in themselves, investing in systems and processes.

[38:35] And then they. The next month they would scale, like, and then. And then it was like another level that they hit, right, where. Where some systems would break and then they had to start growing again and.

[38:47] And fixing things and switching personnel and things like that.

[38:52] And then it was just a constant, like, thing of that where it was like, up and down, up and down, up and down. And. But it was just like this gradual up at the same time.

[39:02] So I think a lot of people don't realize that.

[39:06] And lucky me, I got to hang out with their team a lot, so I got to see a lot of that and how that growth was, right? And it's cool, right?

[39:16] Growing months, scaling months. This is how it is.

[39:19] Because you can't. You can't do a scaling month forever.

[39:22] It just doesn't work that way.

[39:25] Yeah, yeah. One thing I've noticed is if you're. If you're scaling, you're probably not making as much money, but you're learning and you're like, kind of growing if you're.

[39:36] But you also need, like, money to scale. So like, some months you gotta be a cash cow. You can't grow. Take that money, and then the next, it's like scaling.

[39:45] Okay, use this money. Make less money this month. Cause we're. We're scaling. But yeah, I agree with that.

[39:52] Matt, you muted yourself.

[39:54] My daughter's talking to me. Excuse me. Oh, yeah, yeah.

[39:59] So, Isaac, let's talk about you getting scammed, bro.

[40:03] Yeah.

[40:04] What can. What can the audience learn here?

[40:10] I would say, okay, open every box that you got.

[40:16] But now that I have been scammed, I think I'm not going to follow my own advice because I know what to look out for. But maybe that's dumb and maybe I'll get scammed again, but why not?

[40:29] I bought plenty and plenty of sealed phones in the past. I never had an issue. And then this guy comes along, he sells me five sealed 15 Pro Maxes and an apple bag with a 15 plus open box.

[40:45] So I checked out the 15 Plus. 15 plus was real.

[40:48] And then I was just looked up the IMEI on the pro maxes, and the weight was right. Like, everything felt good. The IMEI checked out. The boxers were real.

[41:01] You know, you can, like, shine the UV light on the. Yeah. So everything was good.

[41:07] And then I go to sell it to one of my local buyers. He pays better than some direct buyers.

[41:15] And he was like, yeah, the same dude sold me the same amount of phones the same way. And he was like, shoot.

[41:22] So we opened one of the boxes, and it was just door hinges.

[41:28] But one. One of the differences I could tell is, like, when you shake it, some of the boxes made a little bit of sound. And then also there's like, a hollow spot, like, where the camera is.

[41:43] But, yeah, open every box. Don't lose $4,500 like I did.

[41:51] We all learned the hard way. So Aaron almost got scammed yesterday. I was. I was talking to him before the. Well, right as the negotiation call was kicking off. And he was.

[42:02] And I'm glad he actually told the story during the call so people know what to look out for. But he had actually handed the money over to the person, like, in exchange and got the phone at the same time.

[42:13] Right. It was like, a hint like that.

[42:16] And as he was. As he was going over and looking over the phone, he realized pretty quickly as he was resetting it, that an Android symbol popped up. So it was a fake iPhone.

[42:27] And so must have been a good fate.

[42:30] It was. Yeah. For Aaron. Yeah. Yeah, it was good.

[42:34] Him to get, like, almost jipped. So here's how he did it, though. Here's how he got his money back.

[42:40] This was genius, by the way. This just goes to show his negotiation skills.

[42:44] So he's looking at it. It's a fake. So he just keeps the conversation, like. And he's like, hey, man, I think I gave you the wrong amount of cash. Can I.

[42:52] Can I just double check real quick? And the guy hands him back.

[42:56] That's crazy.

[42:57] Recheck the line of intent, right? He hands him back cash, and Aaron just hands him back the phone. He's like, yeah, that's a fake phone, bro. Like, that's crazy.

[43:07] So the guy just gets up and leaves.

[43:10] I love Aaron.

[43:11] That was. And the guy had already put the money in his pocket. He'd already done, like, everything, you know? And Aaron was sitting there with fake bondage, like, just kept the conversation going like a normal Human.

[43:22] It's like, oh man, I think I gave you the wrong amount of cash. Can I just double check real fast?

[43:26] Guy hands him back the whole like, I think it was like 700 wild. Like, I was like, I'm remembering that. Like, that was good. So yeah, be, Be aware, like, guys just open the box, reset the phones.

[43:44] Bill of sale. Like, I recommend the bill of sale simply because that number one, if you tell people you require that before the freaking meetup, the likelihood that they sell to you is very low.

[43:58] So true.

[43:59] They don't want to get reported to the police, obviously. Yeah, so.

[44:05] But yeah, so.

[44:08] So I want to, I want to pivot here a little bit outside of the phone flipping.

[44:15] Isaac, who. Who do you follow, man? Like, like you're. You're 21 years old. You are obviously doing better than most Americans in. In the same situations. You're not in college.

[44:26] You're like just doing your thing. Who do you listen to? Who do you follow? Where do you learn from? Like, let's, let's go there.

[44:35] Yeah. I would say a big part of my life is my faith, so I'm Christian.

[44:43] That plays a big role in my life.

[44:46] As far as business advice goes.

[44:49] I love to watch Alex Hermosi stuff.

[44:55] I'll listen.

[44:57] I'll listen to a few like, niche business YouTubers and then I don't know, I feel like. I don't know, like, I'll like, I follow you guys. I followed other phone flippers on like Facebook and stuff.

[45:12] I think I just try to learn like, where I can.

[45:16] And sometimes it's. It applies to me, like phone flipping people. Like, I can take that advice and apply it directly to my business. Other people, like, who run other businesses or like Alex Hormozi.

[45:29] I kind of have to think about it a little bit more if I want to apply it. But yeah, I would say I'm a big hormone fan. Yeah.

[45:37] Yeah, I know. Whenever you started listening, I remember you actually sharing in our Slack channel one of his video, I think his highest ranked video now. Like, you okay?

[45:48] Was like, I can't remember what it is.

[45:53] It was something like, you'll make more money watching this video than anything on the Internet or something like that.

[45:58] Uhhuh.

[45:59] Man. I go back to that one all the time. Like I made my own class based on that video. Like so good. The, the, the. The line thing that he does.

[46:09] The, the Valley of Despair.

[46:11] Yeah.

[46:12] Chart the dude. I can like now, like, through that, like filter, I can see where our phone flippers are. Like the way they're coming up, right? They're excited. They got the first couple of deals, you know, and they get to like, the Valley of Despair where they're not able to close anybody.

[46:28] And they, you know, and then you just gotta like, push them through that area. Like, you gotta get back in the curriculum, attend the calls, do the things, you know, and then they get up there and they start making money.

[46:44] So. And I, I love that because I think you went through that phase too, the Valley of Despair phase, where I think it was, you were around $1,000 a month.

[46:51] You were really like, you're like, is this thing gonna work? You know, and nothing really works until we see it work, right? Like through our own eyes, like, we can see other people having success all the time.

[47:06] But you know, Matt, you termed this phrase, the invisible ceilings thing. Like, like we look at these other people, like on YouTube or whatever, and we're like, yeah, he can do it, but he's him and I'm me.

[47:21] And we're different, right? But we're really not, right? Like, yeah, we went from a thousand to almost $10,000 a month in profit and in like a span of six months.

[47:33] And it was like so like. And you were like incognito at the same time. Like, I didn't even know what was happening until you just like came out. Like, you were like, hey, dude, I made like this amount of money.

[47:46] I was like, what? Like, it's so crazy because that happens a lot actually, like, with people in, in accelerator. They're just incognito.

[47:55] I think we had, I think it was Bill a little while back. You had a call with him, Matt, and we had no idea where he was. And next thing we know, he's just like crushing.

[48:05] Like, it's, it's so crazy to me, but I also love that because it shows me that you guys put the blinders on.

[48:11] Like, that shows the blinders are on. You're not getting distracted and you're just focusing on the day to day things that are necessary to grow you in the business.

[48:21] And I love that.

[48:22] So, yeah, I think you have to be aware and I think Isaac knows this, Chris knows this. I've definitely lived this out, but I'm, you know, sharing this because, you know, it's, it's right here at the surface of this present conversation is that there, there are seasons of intense loss, like, really dialed focus that you just have to, like, you have to put in that work to level up, to level up your mindset, to like literally scale your business and, like, move it to that next phase before you can kind of take your hands off and say, okay, like, let me.

[48:51] Let me kind of rest in this pocket for a moment, celebrate the win, and then I'm going to, like, re up and go again. And I think most people.

[49:00] I think most people realize, like, if I can just put in this initial level of inertia to just move it, move the needle to that next level, and if all I got to do is just kind of repeat that, like, that sense of discipline is where the money becomes, like, the byproduct of what you've done, like, consistently.

[49:18] Because I know this is true for Chris, and I'm kind of feeling that maybe this is true for you, Isaac, but you seem more, like, process driven than, like, results driven.

[49:27] You're really just kind of like, you tell us, is that true, or are you kind of more like, goals? And then, like, all right, let me figure out. Let me.

[49:36] Let me go put in the work today.

[49:38] Um, I would say I would. I don't know. I'm like, number. Like, I would say I'm more goal driven, but I don't know, maybe I'm not. But, yeah, like, the numbers is, like, the biggest thing to me.

[49:50] Um, and then obviously, it, like, it takes work to get there, so.

[49:55] Right. So you're. You're looking at those numbers going, okay, this is what I need to achieve. Let me input X, Y, Z. Amount of energy and effort to get this specific result.

[50:04] Is that what you're saying?

[50:05] Yeah, that's the goal. Just, like, just try to get that result. Yeah.

[50:09] Oh, yeah. I'm a little different.

[50:11] Yeah.

[50:12] So I. I'm. I'm probably. I'm not the. I'm not going to say I'm the exact opposite. But, like, results can pull you. They can pull you to, like. But there's two different things happening.

[50:22] There's a pull and there's a push. I think level of, like, how people, like, look at this, like, the results or the goals can kind of pull you towards the target, or the process can push you towards the target.

[50:32] Like, for me, like, I know. I know the numbers I need to hit as far as, like, you know, flipping consoles. I know, like, typically how many people I need to talk to as far as, like, all right, score this number of deals.

[50:45] And I also know, like, the thing I'm really dialed in on my business is roi. Like, I run my business based more off roi, like, than anything. Because if I keep doing that, if I just focus on that percentage, if I focus on the process of getting the right roi, then my money is going to compound.

[51:00] It can't not happen. It's going to happen right. In the same way, like if you're doing ad spend and you go, oh, okay, that we did, we did this much this month.

[51:09] And oh, look, for every $5 we spent, we brought in $25. Like that. Like once you find out like what that level is, it's like, okay, cool. That's our, that's our new normal.

[51:18] Like, it, we do this, it's going to happen. Right? And so for me, yeah, I'm, I'm always just looking to put in like that, that kind of base amount of effort because I know if I, if I put the base amount of effort then like, I don't, I don't even, I don't really think about the money as much.

[51:34] Like, I'm just like, it'll be there, it's fine. Like, and we're just going to kind of keep, keep this thing growing and cruising.

[51:43] So I'm, I'm curious as well then, Isaac, like, what would be, what would be just like a little like takeaway or piece of advice that you would offer to somebody who, I don't know, feels like very new to this scene but seems to have like the, the willingness and, and grit to, to step into the flipping space.

[52:02] Like, what would be your encouragement to somebody who's pretty new to the game and they're want, they're wanting to, to make it, you know.

[52:12] Yeah, I would tell them that like number one, it's not, it's not a get rich quick scheme. Like it's not going to be an easy process. Like it's going to be a little bit hard.

[52:24] It's going to take some work.

[52:26] And then also that they got to commit like a certain amount of time to it. Not to scare them away, but just like realize, okay, any business that you go into, like, it takes consistency and time.

[52:40] Like, persistence is like the, I think the biggest key to success. So if you're looking to get started, like just, I mean, whatever business you do, I think phone flipping is like, I think phone flipping is great, but you like just do it for like, like commit like a year to it, basically.

[53:00] Yeah.

[53:01] One thing I love about this business is the longer you do it, the better it gets. Right?

[53:07] Aaron talks about that a lot. He's like, just the longer you do it, the more you do it, the better it gets. And that, that's so true because everything compounds because we're dealing with humans and humans you know, they could.

[53:20] They're very repetitive. Right? We're all repetitive. We're all. One thing I found is like.

[53:27] Like a person. A person upgrades their phone about every six months on average. Like, that's just what we usually see the average anyway.

[53:34] So, you know, we see people come back pretty often now. The cool thing about that is, like, and I talk about this a lot is if you upsell them, you become more valuable to the customer by letting them know that you buy more than phones.

[53:47] What I've seen that do now is make that person come to you about every three. Three months, which is huge. Right. And then, like, imagine having like a hundred of those people.

[54:00] Yeah.

[54:00] Over the course of time.

[54:02] That's wild.

[54:03] That's like a. Like if you get a hundred, 100 people, $80 profit per device every time they sell to you, and they're doing that four times a year, that's 500 to a thousand dollars per client.

[54:13] Right. And like, say you've been doing this for five years and you got a hundred of those people that are just like raving fans for you too. And they're referring you.

[54:21] That's 100k your business that, like, just over time, you've built and it just pays you at that point. And at that point, you know, it's easy. It's pretty easy to hire at that point when you got just like a.

[54:35] Almost like a recurring revenue coming in. So that's the thing I love about this business is because it's not. Not get rich quick, even though some people want it to be.

[54:48] You know, you can make a lot of money really fast.

[54:52] You just got to put in the effort. Like, that's really what it is. And the consistency. And the great thing about this business too, is you learn so many skill sets that if you do want to get.

[55:01] Jump into another business, like digital marketing or like, things like that.

[55:06] Dude, the stepping stone it gives you is insane. Like, I don't think a lot of people realize that.

[55:13] Yeah.

[55:13] The skills that phone flipping taught me to. To jump into, like the digital marketing. Marketing space. And then. And then eventually, like the coaching space, all of it stemmed from those same skill sets, which is wild.

[55:26] Learning how to talk to people, learning how to negotiate, learning how to run ads. Right. Like, it's amazing the skill sets you can learn from this small business.

[55:35] Yeah.

[55:36] Yeah.

[55:37] What have you learned? Like, what. What's the biggest thing you've learned, Isaac, from. From this business specifically?

[55:42] Dude, I am way better at negotiating, even, like texting friends. Like, I feel like I'M better at, like, just texting and then, like, ads. Like, I had no idea how ads worked.

[55:56] And, like, now it's a skill I have for, like, the rest of my life. Like, it's super comforting knowing, like, okay, I have these skill sets. Like, no matter what happens in my life, I can still make, like, X amount of money because this is what I know.

[56:10] So, yeah, dude, that's so cool.

[56:14] You know, and Hormozi talks about it, so I'm sure you recognize it now. Skills are the only thing that you can't lose, can't be taken in a divorce and can't be taxed.

[56:24] Right? Like, so they are the most valuable thing to you because if you invest in the, you know, the S&ME 500 versus the S&P 500, you'll compound your skills over and over and over and over again.

[56:37] So, yeah, dude, I mean, I love it.

[56:45] Let's see here. Well, we're coming about to the end of this one. Is. Is there anything you'd like to add, Isaac, to like, just the end of the end of the podcast that you think other people might need to hear that are in your situation, you've surpassed a lot of people that have been in the space for 15, 10, 15 years.

[57:05] Like, that's true. Right? I. I had a guy reach out the other day, 15 years in the industry, only making, like, 4 grand in profit a month after 15 years.

[57:18] Like, what. What would you say to. To the people that are just getting started or people that are, like, on the fence about, like, taking this business seriously?

[57:28] I would say just go for it. Like, yeah, like I said earlier, it's gonna be work, and, like, you just gotta. You just gotta commit time. And I don't say that to scare you away.

[57:39] I say that to just, like, prepare you for the hard times, I guess, because, like, every business is gonna have hard times. So you just gotta. You just gotta commit to it.

[57:51] Yeah. One of my. One of my fears is, like, being a small business owner for, like, the rest of my life for, like, 30 years.

[58:01] So, yeah, I don't know. Just keep. Just keep learning and growing, I guess.

[58:06] Yeah, well, it's hard to lose whenever you start to keep learning.

[58:11] Yeah, that's true.

[58:13] The application comes, and no matter what, if you learn well, I say that, it's not 100% true. Room. All right, well, Matt, you got anything else, dude?

[58:24] No. Isaac. Hey, respect, man. It's been great having you on. I think it's massively encouraging to have somebody in the age of, like, College age range where it's like, you're not in school, are you?

[58:38] No, I did one year, and then I couldn't afford it, so I dropped out. But I am super happy I dropped.

[58:45] Out so you could afford it now.

[58:48] Yeah, I'm paying off the student loans right now. It kind of sucks.

[58:51] Okay.

[58:52] Oh, man, that's crazy, dude. That's crazy. You're paying off student loans without a degree with a business that you didn't need a degree for. That's.

[59:01] Yeah.

[59:02] How poetic, right?

[59:04] I think that that is.

[59:08] That is such an educational moment to conclude this, podcast this specific episode on to just say, like, you can invest in yourself in a lot of different ways. Your path doesn't look like everybody else's.

[59:19] And that's okay, because a lot of entrepreneurship is looking for a space that seems like there might be some opportunity and taking a calculated risk. I'm going to emphasize that word again.

[59:30] Calculated risk. Guys, none of us are out here just like, you know, plunging into the dark, you know, probing the darkness, like, seeing like, this is.

[59:39] This is. I think, you know, the decision that Isaac has made is. Is guided. It's calculated and healthy, and he had people to help him along the way.

[59:49] I guess if anybody else is watching this and you're looking for, you know, the. The elevator ride up, you can do that a lot of ways. You can do that traditional path through school, you can do that through YouTube, you can do that through courses just like this one.

[01:00:01] But if anybody's game to learn, we'd be happy to. To help. To help get you there. Isaac, you been an incredible student, dude.

[01:00:09] You've, you know, and. And Chris, I know Chris would echo the exact same because we're. I think we're pretty similarly minded on certain things, but, like, you know, the. The course was there for you, but you still need to be committed because you're the one who, in fact, did the work.

[01:00:24] And we really can't say that about everybody that chooses to pay for this course or decides to, you know, that wants a mentorship. It's just always amazes me of how many people want to, you know, know, get in the game, but did not do the work to carry them through the.

[01:00:40] To learn the game. Right. And succeed at it. And, man, so hats off to you for your success, for your diligence, and also just, you know, resilience, because that is, I think, grit, I think the qualities you bring to the table is what's made you a healthy entrepreneur.

[01:00:56] All you needed was the right recipe and formula to plug in and you've. You've done that, dude. So good stuff.

[01:01:03] Thank you.

[01:01:03] Yeah, Go. All right, guys, this has been another.

[01:01:07] Episode of the Smart Flip.

[01:01:08] See you guys next week later.