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Welcome to the Atlanta Tennis Podcast.

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Every episode is titled "It starts with tennis" and goes from there.

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We talk with coaches, club managers, industry business professionals,

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technology experts, and anyone else we find interesting.

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We want to have a conversation as long as it starts with tennis.

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[Music]

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Hey hey, this is Shaun with the GoTennis Podcast, powered by Signature Tennis.

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Check out our calendar of Metro Atlanta Tennis events at LetsGoTennis.com.

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And as you're listening to this, please look in your podcast app,

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where to leave a review, and do that for us.

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We're shortlisted for the best tennis and racket podcast award,

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and we would love to earn your five star reviews.

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In today's episode, Bobby and I talk with Kelton Allen,

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who operates out of Terrell Mill Tennis Center in Marietta.

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Coach Kelly has a unique approach to coaching,

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focused on respect, and if you're a coach, you should pay attention.

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If you're a parent, you should definitely hold your own coach to a similar standard.

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Have a listen and let us know what you think.

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[Music]

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Who are you and why do we care?

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Okay, who I hope you don't care.

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My name is Kelton Allen, but Coach Kelly is what everybody has known me as

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22 years here at Terrell Mill Tennis Center.

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It's been a while I've seen this place go through a couple of different buildings.

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Started, I mean, I was a kid when I started here just kind of looking back.

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You might get me choked up even talking about this,

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because there's been a lot of changes.

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And it's almost like automobiles.

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You have it long enough.

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You miss it when it's armed.

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And so some of these changes occur, and this place has always been there for those changes.

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So, anyway, I got into coaching right out of college.

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I went to Hanover College.

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I got into coaching because I got invited by a colleague or somebody I played against

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throughout my college career to go to VanderMeers and learn to teach there.

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Sorry.

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To learn to teach there.

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And under Dennis VanderMeer, I ended up getting certified and going through his whole program.

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And all of a sudden, I have like, I'm making money teaching tennis.

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You know, I'd gone to school to do business at all this.

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I just could not believe that somebody would actually pay you money to teach tennis.

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And now they're going to be asking me while I'm charging them.

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But it was one of those things where, wow, this is what I'm going to do for the rest of my life.

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I think there was one day teaching a group of adults or something.

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And we finally got paid more than $5 an hour.

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And then, you know, immediately I'm like, man, I'm going to do this.

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So, in that movement in Atlanta, getting a job through good old Scott Mitchell,

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I was telling you, Bobby.

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It's God was great, but they ended up moving on.

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And I ended up falling into this position.

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So thousands of tennis players taught later.

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Here I am.

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And it's, you know, it's like I said, I hope it doesn't matter that much.

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And I hope you don't care too much.

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But I hope those that I help can benefit from it.

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I like the idea of thousands of people.

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Because when you've been at a place and we've all as coaches,

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we deal with thousands of people. I think it was a famous or not so famous philosopher

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that told me on a call recently about helping a coach can be more valuable than helping

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thousands of people because that coach can help thousands of people themselves.

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And as we get to a certain point in our careers, we get a chance to bring up some of the younger coaches

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and be influences in a good way.

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And you being basically a staple at Tarot Mill really allows you, really allows yourself

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to do more than just coach each individual player that comes in.

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You get to mentor a coach or two, I would guess?

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Absolutely. And it's, it's been an ego gut punch to the ego at first.

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Because I grew up in that world we were talking about, you know, coaching.

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I run into a few few kind of like titans in the area that that I embed myself with.

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And I kind of learn their ways of developing high performance players,

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trying to make a name for myself and take on their ideas, even though those ideas might have been

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against what I had in mind. Right? And so we get into these habits.

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And, you know, and it just builds up one on top of another like a scar.

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And if we don't continue to expand out and communicate with the coaches around us,

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or even the younger coaches that may know more, which that's next,

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it gets boring. It gets incredibly boring. There's no end to it.

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You're always just going through the motions because it's what you've always done.

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And I think that we all need, we should always be growing.

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Personally, professionally, whatever. And somewhere along the way,

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in the middle of all these years, I felt like I stopped growing.

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And, you know, then I, you know, COVID hit and things changed a little.

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And you got back on your toes. I'm like, man, I missed that grind and coach that was really excited

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to get out there. It's like, all of a sudden everything changed. And it woked something up inside of me.

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And it made me think a little differently.

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Well, in that case, we've said in tennis and Bobby and I have had this conversation with

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multiple people multiple times about COVID actually. It's hard to say it's a good thing, right?

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So that caveat there, it's never a good thing to have a pandemic. But the silver lining,

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the things that happened because of it and the adjustments that we made

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from tennis about being one of the best COVID sports because it's outside. We've all been through all that.

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We all reviewed ourselves. Bobby and I got on many calls during 2020 and said, hey, I got an idea.

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We think we can affect some change here. We think we can make a difference.

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And the idea that the best time to planetary was yesterday, the second or 20 years ago,

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second best time. And for us, starting this conversation and being able to have it with the hundreds

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of people we've had now, I can't wait to we get to say thousands, Bobby. But in the beginning,

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it was just one. You have that conversation and say, hey, we're thinking about getting us together

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and being friends. Let's be an industry that works together as opposed to these hyper competitive

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we're tennis players. We want to win. But in business, in this case, the phrase you and I

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discussed previously, and I want to jump right into this is growing the pie versus dividing up the

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pie, right? And I heard John say that. I stole that from John Worthheim on Andy Roddick's podcast

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recently. But I love the concept. Just an easy way to describe it. Instead of saying what's mine

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is mine and you can't have it. Let's get together and find out how we can help each other grow this

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tennis pie as a strange thing to say. Yeah, and that I feel like that can go in a few different

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directions. We're talking about like growing the pie and how we get people involved. Obviously,

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it can go, are we teaching younger players? How much do we actually respect the genders that

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are coming in and that are teenagers, right? Like pickleballs killing us right now because teenagers

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are walking out there and they're playing and it's easy. You see high school, groups of high school kids

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getting together 20 or 30 at a time meeting at the pickleball courts and they're playing and every time

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they seem to show up at our tennis courts, well, you're not high performing. So we're going to put

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you over there with the right kids. As if right kids is even a respectful like connotation at that

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point. I don't know. I mean, it's that's kind of my that's getting into my king of tennis

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thing, but we'll be there in a minute. We'll get there. But but it's if we don't, if we don't

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respect the weakest among us, we're not going to grow that pie. So all we're going to do is fight over

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the work that everyone else has done. Well, and that's and that the two things we wanted to really focus

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on today was respecting the youngest, but I think there's a lot of there's a lot of coaches out there

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that do the do one thing. So okay, I just work with kids. I mean, my business specifically is a good

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example of that. Tennis for children is just kids that we don't work with adults. Am I capable

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as a coach? Yes, but that's not what I do. So if you've got a facility where you can offer everything,

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Bobby, you can't just focus on kids. You've actually outsourced it to tennis for children at your

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facility, Bobby. So what Kelly is talking about and what we've discussed previously offline was

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how do we bring in more people? How do we grow the sport aside from the USDA's claim they're going to

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have 35 million people play? Can we get another 35 or maybe even three to five people coming in to grow

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what's going on? Bobby, what's our what's our starting point there that we say let's bring more people

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in as opposed to I have to find the people that are probably playing with some other coach and steal

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them. Does that make sense? Oh yeah. Yeah, I'm fortunate it boils to economics. I mean, you know,

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first and foremost, we're a business. We have to feed ourselves, feed our families. If we're attached

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to a club, we probably have some financial goals that we're supposed to reach to show that we're

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viable and it makes the whole process very adversarial. So it's not easy. Like you said, to grow a program,

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you're going to have to go out and do a call to drill but be satisfied with two people and be there

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for six weeks with those two people sit to come for six weeks and tell a friend or two. So then we get

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that number to four, you know, but a lot of people will shut it down after three weeks and say, well, I'm

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not making any money. Well, you're making more money than you were if you were doing it. So, you know,

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that's the other side of looking at you. You made $40 you made nothing and it's tough. It's a long

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road, but that's the, and I think again, I love when we talk to different people, there's always a theme,

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the folks that are more the upbeat folks with a bigger pie. Listen, if you work for Dennis Van Damier,

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you learned how to work for the big picture. I mean, did you know Oscar, her title? Did you ever work with

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Oscar? I did it. I did. Because Oscar probably left Van Damier right because he's new

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Scott. That's how I met Scott was through Oscar. And Oscar was at Chastain with me when I was just

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first getting started. And I mean, he taught me to run a group like nobody's business because he was

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used to big numbers coming from Van Damier. So you learn, which was great because Atlanta is a lot

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of that too. You had teams that want to practice together. So as a coach, do I want 14 people at the

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court at the same time? No, but as a team, they want it. It's financially more feasible and they

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want to be with their friends. And I was fortunate enough to do with it. And we were competitive, you know,

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Oscar, but I learned and I learned an awful lot about how to move people through a drill. And,

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you know, that's important. I was fortunate enough to work with somebody who had been to Van Damier,

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learned through Dennis. And you know, that's how the journey started for all of us. And I think

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that's very important. And that's again, we go back to not to blame on anybody. It used to be with

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the USPTA. You weren't, they didn't actively seek you to get a certification until you had been in

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the business for five years. Get in the business, make sure you want to be in the business, learn about

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the business and then take the next step. Now we've rushed people into a certification. And we

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might not keep them because they don't know everything but they're about to venture into. And then

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they're surprised because they want to be driving the same Mercedes as their clients. And don't get

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into coaching. That's what you're all about. Yeah, that's not going to happen. It's happening. So,

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don't do that. That reminds me. Well, that was one of the phrases that don't drive a car that's

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nicer than your clientele. Even if you can. You can't, unless you're Craig Mavison. Even if you can,

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don't bring it to work. Just put it that way. Even at home. That stays in the driveway. But how do we,

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how do we grow it? How do we convince people? And this is what Kelly and I have been talking about

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recently, the culture here that is so competitive, we know we want to convince more coaches to work

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together. You Kelly, you partnered with Colleen, right? What are you guys doing together? Yes.

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Collaboration. How is that helped versus trying to compete in the area? It, um, I mean, we compliment

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each other. It takes, uh, it takes a lot of burden away from me on many other ends. I mean, I,

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I just don't enjoy the business side of it. Colleen's fantastic at it. And they've already had this

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apparatus set up where it's just made it a lot easier for me to focus on, you know, kind of what's

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on the court. And, um, you know, like developing coaches and getting them and their confidence

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built up because in the end, it's like, do I really want to be out there that long anymore?

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Not really. I'm in it for the discussions. I'm in it for like I was saying, the philosophies and

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what's going on. I'm in it for the, for the coaching theory of what could be taking place at this

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point in my career. Yet I'm still many times finding myself standing out there as a body on the court

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because there's no other way to make money, right? And our failure to think differently

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is what hurts us. Like where, where are the big events? We're in Atlanta. Where, where are the

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events amongst juniors and coaches like, why can't I call up a UTA and say, Hey guys, let's do all

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this without it being just, you know, a UTR sanctioned tournament. Why can't we just get together and

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have an event for wreck, you know, wreck level players or orange ball level players or red or

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performance or adults. And all of us coaches hop on the court together and see what we know.

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Maybe where's the respect for each other? Well, and that's, and that's about growing, growing the pie.

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Or can you, can we get a group of coaches from the area to get together and not be afraid of losing

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a client to another coach? Oh, that coach is taller. They're going to leave me for that

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coach is better at younger, whatever those things are that, that these coaches that think they're

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really good at what they do. Yet there's clearly fear that they're going to lose clients

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if they collaborate. Absolutely. I don't know how common that is, but the idea that we can't say,

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Hey, you know what? I don't work in Marietta. Bobby doesn't work in Marietta. Somebody calls me and

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says, Hey, Sean, I need a tennis coach in Marietta. I'm going to send him over to somebody good in

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Marietta. Would you not want to be on that list? And in that case, are we all actually helping each

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other? And maybe even Bobby and I talk about about specializations where I have specialized

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in a certain way. Bobby runs the club. He's big picture. He's going to be able to handle the

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business and the negotiations with the HOA and the vendors. So we all have these things that we're

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good at. Kelly, if you really like being on court and Colleen can handle the structure,

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that's a great fit. Like you said, now where are other pieces? And once we put all these pieces

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together, then all of a sudden we've got events. And then we've got more people coming in.

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And we can take some of that COVID era. COVID era, can I say that? Is it long enough to go to call it

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that? That's pretty good. COVID era. COVID era. Boom. So to speak of tennis players, of families coming

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out just to have fun. We can bring them back out onto the tennis court because it's not just one

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guy. And I think is that what we're really defining, which is stop dividing up what already exists,

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because it's not that much, because there's so much more out there.

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Absolutely there is. And it didn't take us long. Once we realized we were on the same page.

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And Colleen, he's really good at high performance. The better these guys get, the more

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effective he becomes. And for me, I really love early development. It's not that I don't like high

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performance. I just like early development. I like working through that. I realize the effect

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that you can have on a human being in their first seven years of their life.

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I mean, it really changes the way they will view the world in the future.

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And the more I know and understand about that, the more I just love it. And then you take the

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adult side, why don't we have an adult academy? I mean, people are going to live longer.

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They're going to live longer these days. Like they're going to, there will be healthier lifestyles.

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Why is it that once you're out of juniors that you can't have a regular program that's not a drop-in drill?

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You know, and it doesn't seem to be many tennis academies for developing adults.

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I was going to say, can I ask, can we ask that question directly of Bobby? Can we? Bobby, is there an

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answer to that question? You do a lot of drills, Bobby. So if you don't know everything Bobby does at

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Windermere almost daily. Really good. Oh gosh, you're a windermere. Yeah.

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Really good stuff. But you can't, I don't know that anybody's going to sign up for an academy. Those

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ideas have been floated. Bobby, where are we in the culture of tennis to provide for adults in that way?

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The big thing we have to overcome, and I completely agree. I mean, I fight like tooth and nails. I'd

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rather do drills, open drills, and I remind them constantly where neighbors first. You know,

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there's nothing that gets me angry. And this is what you, I'll tell you, there's a lady that was

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one of my biggest supporters for 11 years who will not talk to me anymore because I told her that

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a beginner or somebody she viewed that was less of a player than her. She was complaining that she

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was in one of the drills. And first of all, you're disappointed that we're bringing that up in front

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of people. So that's like, okay, really, this is a private conversation, but okay. So you're doing

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it in front of people trying to rally support. So you lose a little bit of esteem for the person

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to begin with, that that person has certainly been the subject of the conversation on the other side

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where people inked me and said, why is she still in the drill? And I said, because she lives in the

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neighborhood. And that's what I would always try, that my culture was we're in neighborhood first.

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And that's going to make the program prosper. The other over, you know, and then it's the, it's

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our best friend and our biggest enemy, which is Alta, is that they have been conditioned to

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practice as teams. And when you try to break up the team, there's a comfort zone there. And that's

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the biggest thing. And that's the biggest handicap of learning is getting people to step out of their

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comfort zone. And Alta gives them a self-imposed comfort zone. Like Kelly said, I laugh. And I say,

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I tell this question all the time, were you ranked when you played as a junior? And I said, shoot,

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I was 17th at my club. I could lose 17 times. I didn't need to travel to lose. You know,

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as an adult, I realized who those guys were. And you know, they played pro. They went to play D1 tennis.

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There was a lot of talent in this little club in Long Island. But you know, it was, it was a different

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time. And we were just there. I came from a baseball mentality where it was a team. I was going to play

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a sport. I wasn't going to join a team. I don't, I don't enjoy tennis. I think there's so many things

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inherent about tennis that we have to overcome. And then again, the person who decides drills are more

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important. You're going to take a hit initially. Okay. Yeah. Changing the culture. But you know,

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my history says in my belief system says it's going to work out. Are you going to go through EBSN

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flows? Absolutely. Did we try to do an account of that? We did all in composing. Like you would pay

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six weeks. This is your price. So come as well. No, she did. Yeah. So, you know, that did great. And I

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mean, we really do it in the beginning. It did great. Again, with the problem for us is EBSN flows.

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The people move out. People move in. And we get older. You know, there's so much that goes into it.

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I don't think we can look at it from any one answer. I think you got to look at it and say,

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if I want to do it, don't look at it. It'd be great. If I get five people, great place to start.

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And let's build it from there. It's not going to be like a junior academy where you're going to get

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10 kids because I'd like that parents will drive for their kids. They're going to take what's convenient

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themselves. So there's simplicity. What's the easiest to get there? What's the most cost

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economical? I will spend money on my child. For me, I'm going to take what's easiest and make the best

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stuff. That makes sense. We, uh, we tried to start it out here a little bit. And it got rolling. It

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was actually like, it was, I was working with, with Marley Woods at the time. And I don't know if,

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you know, Marley, but I know Marley worked for Marley. She is a, she's a walking encyclopedia. It's

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unbelievable of experience, expertise, the whole deal. It was, it was actually hard working with her.

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And it was on the ego for someone like me who's been doing this for so long and she's just like,

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you take a gut bunch and hit your knees every morning when something new comes up. It's like,

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oh my gosh, I never saw it this way before. And so it was actually, I don't know if you had any

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of that experience, but, you know, did you work with Marley prior to or after AAC? Atlanta

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country club. So you met her. I met her at Atlanta Country Club. Like you said, at all the

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admiration and would go to Atlanta Country Club and tell these, but you really don't know what you have

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here. And they'd be like, well, she doesn't do this. And I'd be like, you really don't know what you

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have. You have no idea. Yeah. Yeah. Yeah. No, again, it gets back to fit. She was not the right fit

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for Atlanta Country Club. And, but you sit there and that's the bad part because they would probably

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be people from Atlanta Country Club. So I'll be like her, but she, you know, coaching, it wasn't a

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work. Well, you know, it goes both ways. She's knowledgeable heck yeah. I mean, obviously one of the best

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when it comes to cardio tennis, there is in the area, you know, in the country, for God's sates.

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And I brought her up to win a beer a couple of times. I'm like, do you realize you have one of the best

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cardio coaches in the country coming up here and set up cardio for you? And you know, it's not

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their thing. And it all, it falls back on the coaches. Like, well, you know, you can't, but don't

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bring it on Marley. You know, she certainly knows what she's doing. Yeah. And it's funny. She's one of

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those people I just owe so much to she, she opened my eyes. She was, she was one of the ones that made me

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almost quit. She was, she was, she was, no, really, I mean, it was a big help. She was a huge help.

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And, and I'm glad I'm glad that I got to work with her. She's one of those. Think about passion,

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where she would drive from to get to work. I mean, you're stressed. I mean, she was working.

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I'm a new baby. I mean, there was so much going on. And I was like, you guys really don't know what you got.

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She's, yeah, she showed me so many things, man. And I do so many things the way that she showed me today.

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But, you know, it's fun because my experience has been able to really kick in.

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And, you know, I bring her up because like, she's one of those people growing the pie.

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Like everywhere she goes, like, there's more interest. She's volunteering all the time. She's

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always growing the coaching education. She's always training new coaches. So she's one of those grow the pie

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people. Oh, that's good. We're going to have a, we're going to have a name for this grow the pie group

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that I'm going to have to get in touch with John Worth. I'm in tune. Tell him, thank you. We're still

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in the concept. But and Bobby and I talk about it a lot. It is. We, we want to, we're not just

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chopping it up, saying, okay, I'm, you know, I'm hungry today. So let's cut the pizza into 10 pieces

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instead of 8. But it doesn't work that way. Let's, yeah, let's actually understand that we can help

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each other. And like you talked about with events, but then if we go back to the idea of saying, okay,

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we're growing it, that doesn't always mean new people. It can mean a friend of a friend. It can

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mean somebody who used to play, but it also can mean, hey, you know what? I had somebody that was a

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great client over here, just moved over to the other side of town, helped them find the next coach.

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But I just don't see enough of that. I do a lot of that. I don't know why I've done it for years

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where when somebody calls or somebody comes into message, they go to tennisforchildren.com and they

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send me that message saying, I'm looking for this thing. I live in Marrett shameless plug. Sorry.

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I live in Marrett, I'm looking for this. I need, I need a red ball thing. I'm like, I know a guy,

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go here. Right? Right now, I think in Buford. So I'm like, go to Buford City Park, find David

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Matthews. Go to Terrell Mill, find Kelly Allen. And it's the thing where I don't know why more people

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don't do it. Maybe they just tired. They don't, what, I don't get paid for this. Like no, but when

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they walk up and say, Hey, coach Kelly, coach Sean told me that you're great. What are you going to do

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when somebody calls in my area? Are we not friends now? An easy way that referrals just to make a friend?

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Well, and that's the thing, right? Like you, if you trust the people that you're with and you already know,

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like, and you guys have a commonality in the way you teach even, like an understanding, like we don't,

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we don't have a language. We don't have a language that we speak to our students that,

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that's similar. And that's one of the things that PTR and PTA or USPTA they try to do is at least give

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the coaches a language. But if they're all embedded in what's always worked, then those languages,

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it's just, it's just a bunch of chatter. It's like a thousand different dialects and nobody understands

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each other. And that seems to be there, like there's just no conversation. And they're almost

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they didn't want to be had. I mean, it was hard enough for me learning what Marley was teaching me.

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And I'm sure that the guy I was probably horrible to work with. And you know, looking back,

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and I'm just like, wow, all of it changed when the language changed. And then it opened up a world

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of like all these ideas that I had before. They fit right in. You know, it's not that what I knew before

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it doesn't matter. It just simply, somebody gave me a funnel to put it in. And now it all goes to

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the same place. And the energy goes to the right place. That's all. And so like sharing that

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information, like I would love to give someone a fun. Yeah. And that's where we can help each other.

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But I think the young pros Bobby met me in my early 20s. Bobby knew there was something there. So he

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kept in touch. Didn't necessarily mean he wouldn't be around me a lot at the time because I came in

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probably like a lot of coaches thinking I was great. And didn't realize until a Wilson,

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Tineel and a Darryl Lewis and a Justin, you know, and these guys that could really just say,

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hey, Sean, you might think you're great, but let's actually help you to get there. Because you're 23

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years old and you have no idea what's going on here. And yes, there's potential. So a bit of it is

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respect and to be able to respect the people you work for that you work around. And it isn't even just

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I might be older than Bobby. You might be older than me. It isn't just age. It isn't just

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this person is older than me. It's what did they have that I don't have? Maybe they know something

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that I don't already know. I think that was one of the rules. There was a Jordan Peterson rule

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that I read one of those assume the person you're talking to knows something that you don't.

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Yeah, it's great to know more things were coaches were were educators were helpers were mentors.

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It'd be great to learn more things rather than just saying, oh, you're new. You don't know what you're

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doing. So that respect goes both ways. And I'll use that as a kind of struggle to tie in

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respecting the youngest because I know that's the other topic we want to talk about is respect can

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go both ways. We force this kid this five year old this seven year old to respect me because I'm the

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coach and I tell you what to do. But we don't show them similar respect. What's that coaching

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relationship like for you Kelly? You got a fairly I would call it a unique way of looking at it,

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but maybe it's just because it's the first time I've heard of it. Well, I gave the example

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that he gives the example in the book. The courage to be dislike is actually about at Lerian

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psychology is one of the best books. Life changing books I've ever read because it was the first time I

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was truly introduced to at Lerian psychology. And he was given a definition of respect where the

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the definition was allowing somebody to be exactly who they are without any intention of changing

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them. Yet most people's idea of respect has an authoritarian feel to it. In other words, you respect

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me and do what you're told because of my position. And that's everything but that. When you do what you're

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told because you're afraid of somebody, you're being manipulated. That's manipulation. If you're afraid

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of making someone mad or you need to make someone happy, you're nothing more than subject to the emotions

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of the person so-called demand and respect. But if you look at respect, it's a ball. And if all you do

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is hold that ball and yell at everybody and say, "Give me this ball," right? And you never give it out.

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They can't give it back. So if you're the one holding on to it and all you do is hold on to it,

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it's like holding your breath. You hold it long enough. You will have no breath whatsoever.

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If you hold on to the respect and expect it to come at you, it's simply not going to.

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And that's a way that we can get more people. Understanding that is a way we can get more people to

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play. Adults, kids, whoever it is, one of my favorite, I learned this fairly early actually in my

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teaching career at TBC Sugar Loaf, where I really cut my teeth for a few years, was I would bring on

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that I was in charge of the men's thing for a while. And I'd have these 15-20 guys coming out for

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drills. And every time I'd open the gate for somebody, step into my office, walking into the

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to the courts. Well, these are guys. These are successful, financially successful guys.

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And I'm making my jokes step into my office. And there were a few times where the guys made sure

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I knew they actually did respect me. I thought I was being cute. But what I realized, they were coming

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to me because I am the expert. We had a guy that was, I think he was head of the Federal Reserve in

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Atlanta. And when he walked into the court, like 99% of things, he's got me. But in this one area,

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he came to me as an expert. And he listened and he appreciated that. And we got to have these

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conversations directly about why we were doing this. And that they were respecting me in that way.

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But I also understood, this is the only time I got, I get to tell this guy what to do. And that was

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really a cool realization for me is I respected them for who they are just naturally. And they

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respected the time on court with me as an expert in the thing that I'm doing. And with the kids,

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it was the same way. It was respecting them as children to beat themselves and have fun. Yes, but

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you think they're capable of more to the kids. You think they're capable of more than just having fun.

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Yeah, well, I mean, it's not just that. It's meeting them where they are. In other words,

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not trying to get them to go somewhere where they're not ready to go yet. But this is another one

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of those things I learned. The gut punch. Why are you constantly having to show them how to do

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something? Like, why isn't it that it's not already there? And that all you have to do is give

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their creativity parameters. Because creativity without parameters is all over the place. And they're

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at their most creative. I mean, like, let me chase an airplane with their arms and that man, and

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sometimes I'll jump in with them. Like, I want to feel that way. I wish I was that real. I wish I was

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that authentic. So when you got these little, like, truly authentic human beings out there,

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and they're just trying to do what they know and all their experiences are different. If you

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just set little parameters and allow them to be successful and not praise them or review them or

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anything of that nature as long as they're not hurting anyone, you'd be really surprised. Like,

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how much the parents appreciate that? More so than you coming down on the kid for misbehaving.

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You know, I had told a parent a few weeks ago and she was kind of coming down the kid for not doing

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what they're telling us. I said, look, when this kid is a teenager and he's hanging out with his friends

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and there's a bully standing there trying to get him to do something he doesn't want to do. You want

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him to do what he's told? Because that's all going to change in the future. And right now, he's

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still got that. And now I'm going to bring him back in, but I'm going to do it without making him.

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He's going to let him come in on his own. And that's just the hard thing to do because

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when parents have these expectations, it becomes about parents. And it's simply not about them.

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It's not about me. It's not about them. It's about those children. And the more they see that,

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they just want more of you. They just keep bringing them back. It's pretty neat actually. And it's

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been one of the hardest discoveries I've ever had because I spent 15, 20 years telling people what they

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do. That's why I almost quit. It was almost embarrassing realizing that I don't have to tell anybody

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anything what to do. I can help them if they ask me. But if they don't ask me, then I'm going to

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respect that they don't want it yet. I don't do it a little different though. I don't do it last.

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Yeah. Exactly. And I was going to ask Bobby. Bobby's got a few high school kids in his program that

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I'm sure he's dealt with the kids and the parents and how unique of a situation that can be.

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Yeah. It goes back to when you get the kids to. I mean, it's the great part about getting them young

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because I'm different when I get them young as opposed to when you know, you get them at a certain

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age and you say, okay, I got to sit the parameters first. And then they get to learn more about me

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by being there with me with the little ones. Like I said, I'm the one out there that the other

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coach wants to leave because I'm creating more chaos. I want the kids to have fun. Like you said,

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I want them to be as creative as I can be. I want them to enjoy because they're not coming back in the

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beginning. They're not coming to play tennis. They're coming to have fun. So they better enjoy it.

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So if they enjoy it, they come back by coming back, they're going to get better at tennis. And the great

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part about coaching and it better be the reason why you do it because again, you're never going to be

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rich. You're going to be you're going to be in a pain. You're going to work long hours. Is it what I

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love about a kid that when I started really young, whether they play tennis or not, when I see that

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kid, whether it be at a publics around the tennis courts, we can go back to when they were young

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and they first met me and they'll relax and be different than they are with anybody else because

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we have that shared experience. And that's if that that's the buzz that keeps me going. That's the

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buzz and I enjoy it. And you know, she's sitting in the other room and she can hear me. But you're having a

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child who spends every day with me 24 hours to see the things that she's gotten just by being next to me.

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Not lecturing, not saying, like you said, I don't want to squash the creativity. I want you to be

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more creative. You know, you're in the prime creative zone. Tell me something that's going to make me a

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million dollars. You know, discover something and we can sell. I don't want to just buy it. I want to

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just buy it. But there's obviously a chance that his daughter around like, what are you into? What do we

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get? Absolutely. I'm asking for about tennis. It's a different generation. You know, what

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and it is. It's so much social media driven and it's so I laugh. I give her a hard day. They all

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want to look the same. I mean, we went out of our way to look different, but there's a trend. I've

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spent, you know, days looking for Stanley thermoses. And is it a great product? Yes. But, you know,

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it's like, it's it's different. Whatever it is, it's different. But that's okay. There's nothing wrong

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with it. Different. Different brings more. I don't want to pretend like I know everything. Different

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is what makes it interesting. So, you know, I'd rather be interesting than dull, but it goes bad to,

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hey, not everybody's going to subscribe to that. So, you know, you're not going to, not everybody's

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going to like you. No matter how likable you think you are. And you got to be okay with that. And

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that's you know, that's what you're talking to me with that one. I don't know that. That's all.

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You're the person. Look at Sean. You don't even know how you mean I laugh. I sit there. Yes, I met

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Sean. Sean was upbeat. Lot of energy. I said, Holy cow. You know, this is somebody that I want

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to know. So, what did I do? He wanted to work someplace. Oh, where did he work first for somebody

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that I knew very well that Sean was going to be taking care of and Sean, you know, at a place where

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he wasn't going to be able to be probably as creative as he wanted to be just because of, hey, it's

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a fancy club. You're going to have to put your time. So, you're going to, you know, there's a

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maturation process and you learn what's appropriate when it doesn't mean I don't sit there and still fly

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like an airplane. I'll do it with my adults because hey, I just made a shot that you can't. And I'm

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going to celebrate it. Ha, ha. And that's fun. That's, you know, that's the moment. And I want

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everybody to experience that fun of saying, well, I just did something that even surprises me.

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You should get to celebrate that. So, you know, there's, there's got to be, hopefully the motivations

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and I think so much. And I can say, they don't start from the beginning. What brought you here?

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What got you into it? What are you trying to get out of it? If you're prone to be telling what I

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hear is you, you, you never want to stop learning. And I feel very much the same way. There's, there's

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all it's like, you know, it's like you know less and less about more and more. Exactly. And I can't

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wait to read this book because I'm like, well, that's, that's really interesting. I'm like, that's a

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fly route down as well. I think Kelly is the same way I look at myself and about learning as well. I

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was, I was 35 and I looked at myself at 25. I'm like, man, I was an idiot. And then I turned 45,

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looked at myself at 35. I was like, oh my god, I was such an idiot. I'm interested when I'm 55

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to look back at myself now. Okay, hopefully I'm not thinking I was as much of an idiot as I feel.

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Well, it's funny. It's funny. You say that and you're working in these tents, but I've really adopted

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finally. After, you know, lots of help. The Matthew Bacona, hey, look at it, right? The, who is your hero?

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It's me 10 years from now. There you go. This is who I want to be. Right? And this is what I'm trying

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to become. And this is why I've gotten so deep into like philosophy. It's just this idea that

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I am all these things like the good and the bad will rise mutually with me. And, but I still want to

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walk in the direction of that hero. That hero of me 10 years from now. And I feel like everybody

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that's special. You know, like everybody, like everybody's this way, like everybody's this important.

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And it comes all the way down like I was saying to Red Bull. You know, it's everybody's this important.

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And if we can't learn to see it this way, we're in trouble anyway.

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Great. Here you go, Sean. I know we're on a tight number, but again, you know, as it always happens,

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we just got, and I love this discussion. And I think this is a problem with our society today.

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Where are the heroes? Not just who are the heroes. The hero, I think we've had to manufacture.

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And we tried to manufacture rather than just through time. You sit there and look at it.

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It's whether it be a movie star, you know, what the blind, whatever happened to the movie star.

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That person who just did not need to say, you didn't need to be told that they were movie star.

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The the athlete who you did not need to be told, you walked, they walked in the room and your jaw drops.

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You know, the Muhammad Ali and he's lighting the torch. Nobody knows. It's 65,000 people are initially

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speechless because it's like holy shiata. That's Muhammad Ali.

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You know, and I think, and I think we've been losing in society because of that because we have

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a tendency to want to bring our heroes back down at the ground. And I don't know if anybody benefits

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from that. I'm all for the simplicity of I want to be my hero, but you learn from other people.

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And I think that is an issue that we do go out of our way to knock down people who could be heroes.

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Or the heroes just say, you know what? I don't want anything to do with it. I mean, you mentioned

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Jordan Peterson. What that man has gone through for saying something about something and how it was

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misconstrued and how it became a whole life of its own where if you listen to what he said initially,

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you're like, well, he didn't say anything. He wasn't putting anybody down. And you know, and you

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got to be careful. Don't say Jordan Peterson because if you know Jordan Peterson is, everybody's

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gone to opinion on him. And that's too bad because it's like everything else. Does he have good things

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to say? Sure. Do you have to agree with everything? No. He's not asking you to. That's the definition

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of respect, right? Yeah. It's okay for him to be him. Yep. And he doesn't, you know, he's cool with it.

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And that's the way it should be. We should be able to have a civil conversation and be able to walk

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away and say, okay, you know, we're a little different here. How do we massage it? And prosper.

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So that's a whole thing. I mean, I guess every, every human being and we're in a different world now.

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I mean, there's so much information available on the different neuroses. We all have it. And like,

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we're, we're, we're, we have these generations of say like people raising people, people coaching

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people who haven't dealt with their own neurosis first. And you know, like as soon as you figure out how

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to climb from the bottom or you're the one that realized there is no bottom. If you don't know how to

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get out of there, why are you coaching somebody else? How to get out? Because you don't, you don't know.

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You know, and you have no one has to go to the bottom. But you know, that's the thing is like,

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do you really know what you're saying? Do you really know that you can help? Or are you walking

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in it? Because we're, we got this world of, you know, I'm a life coach. What does that mean? Like you're,

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you know, you're 30 years old. What do you got? I'm 27. I'm going to do this for a living. Yeah.

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Okay. You know, what was it like to be 70?

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Well, speaking, speaking of getting out, Kelly, you're now down to three minutes for your

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King of Tennis questions. So I'm going to have to, I'm going to have to push. But we've already

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answered it. But well, yes, we already answered that because I know you know the King of Tennis

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question was coming. And I think we did a good job of summing up the things we wanted to talk about

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today. But let me ask the direct question. And we'll see if we can knock it out pretty efficiently

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here at the end. If you were King of Tennis, is there anything you would do or change? Yes.

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I would make sure that in all of the training that we define respect

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and that we all agreed on what it meant. And it's because the lack of respect causes more

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damage than anything. That's all. Not respecting your clients, not respecting the ages and stages of

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the maturity of the player or what they might be going through or not respecting even the role of

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parent. A lot of times we can do as coaches, not respecting other coaches. I've done this so many times.

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I've been a victim of it and I've been the one doing it. And it's just something that I just try to

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stay away from. And I know right away when I do this respect someone in some way, and I try to make it

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right. But I think that that's a big deal. And everybody walking on the court, they're out there to

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have a good time and competition and opponents create an atmosphere where you can just simply give

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your best. And that's all it is. The score is a means to an end. It's not to say who's better than

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the other. That's good because our last score, I think you won. So clearly, it's just a means to an end.

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It has nothing to do with who's better. Dude, I love where you are. This is awesome.

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Love where you are. This is a great route. What I'm going to ask you, Kelly, is at some point,

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what I'm going to do now, but at some point, I want to get together with you and have your

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definition of respect that as King of tennis, if you were to say, if we can hang this on every

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wall in every tennis center in the world, we want to quote, here's the definition, here's the

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statement you want to make to every tennis center, every facility. And let's see if we can define

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that and we'll put it out and we'll see if we can make change. Does that sound good? Let's write it

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down and steal it from the book. There we go. If you already know exactly what you do, we don't even

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have to personalize it, but we'll figure it out. Somebody already said it better, man.

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Okay, that's good. We can quote somebody else. I'm just saying if I can change it a little bit,

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I can put my name on it. It's all I'll say.

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Kelly, thank you, James. I appreciate your time. Bobby is always, this is awesome. I'm sure we

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can go on forever as we always know we can, but we will come back and have some of those other

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conversations in longer forms. And we will stay in touch. Kelly, thank you so much. I appreciate it.

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Thank you guys for watching.

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Well, there you have it. We want to thank reGeovinate.com for use of the studio and signature tennis for

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