Hello and welcome to this week's Choosing Happy Podcast.
Speaker AI'm Heather Masters, your host, and this week I had the pleasure of speaking again to Sheila Fairbank.
Speaker AShe's the author of three books.
Speaker AHer new book, Bobbin and His Popular Penguin Pals, is published on April 25.
Speaker ASo it's very timely that this episode goes out.
Speaker AI really enjoy talking to her.
Speaker AShe has a fascinating story about how she writes and particularly this book on about her research on penguins and who makes us happier than a happy penguin.
Speaker ASo join me today in this week's Choosing Happy Podcast.
Speaker AAnd I do apologize for the beginning.
Speaker AThe recording's a little bit dodgy.
Speaker ABut stay tuned, it does get better.
Speaker AAnd I'll see you inside this week's Choosing Happy Podcast.
Speaker AChoosing Happy Podcast.
Speaker AAnd again, I'm really honored to be speaking to Sheila Fairbank.
Speaker AShe's an author and also an illustrator.
Speaker AProbably an illustrator, she would say.
Speaker AAnd today we're talking about a new book.
Speaker AShe's actually written another book since the last time we spoke to her.
Speaker ASo welcome, Sheila.
Speaker BThank you and thanks for having me.
Speaker AIt's lovely to have you.
Speaker AAnd can you begin by just catching us up on where you are with your writing journey and a little bit of how you got there?
Speaker BWhere I am now, I've just finished my third book, to the point of all the text is done, which is a children's rhyming picture book.
Speaker BThat's the theme and that's what I do.
Speaker BAnd I've just got to continue with the images that I'm putting in there.
Speaker BBefore that, I wrote my second book in the theme after getting the bug in 22 and starting writing.
Speaker BSo this is a group of a series of books about an elf that goes on missions set by his queen and has the time of his life, really.
Speaker BAnd the latest book is all about all the penguins of the world, because most people think about penguins just in Antarctica, but they're all over the place.
Speaker BSo it's been a lovely challenge.
Speaker BThat's where I am today.
Speaker AJust been curious.
Speaker AHow many penguins are there in the world?
Speaker ABecause I would have thought about four or five, but.
Speaker BThere are actually 18.
Speaker BAnd the challenge with this is they're only in the Southern Hemisphere.
Speaker BThey're in four or five continents.
Speaker BThey are of different types, they're of different heights, and they go from over a meter tall to 30 centimeters.
Speaker BSo they are a wealth of interest to write about.
Speaker BAnd what I don't know about penguins isn't worth it, I think, because I've done loads of research on it and it's been lots of fun.
Speaker BSo, yeah, there are 18 sorts in different groups.
Speaker AHow did you choose penguins?
Speaker BWhat's the fascination with my husband?
Speaker BWe went on a cruise last year around South America and I've always, you know, lots of people have said about penguins, oh, you're going to see the penguins.
Speaker BAnd I didn't, I know the cute and the lovely and they're quite a jolly looking character, but I didn't, you know, they were there.
Speaker BIt wasn't, wasn't in my psyche about, oh, they're wonderful.
Speaker BI got to go and find them.
Speaker BAnd we went to the Falkland Islands, amongst other places around South America and we saw a group of different penguins that were there and they just captivate you.
Speaker BThey are exactly that you see on the, on the screens.
Speaker BThey are so much fun.
Speaker BThey're so interesting.
Speaker BAnd most people think they're black and white and they're not.
Speaker BAnd that's where the story is.
Speaker BSo it's.
Speaker BSo that's where I got the bug.
Speaker BAnd as soon as I came home, because the third book wasn't going to be about penguins, it was going to be about Africa and animals that way, which is a passion.
Speaker BBut this, I thought I've got to do this.
Speaker BAnd there's not many books out there, particularly for children, that encompasses all of them.
Speaker BSo it has been quite interesting to do.
Speaker AAs I say, I didn't think there was that many.
Speaker ASo education for me.
Speaker BYeah.
Speaker BSo it's the, it's hard to work out who my audience is because a lot of adults that I've shown bits to think, oh, I didn't know that.
Speaker BI think I'll go find out more about that.
Speaker BSo it's great.
Speaker AYour books are about bobbin.
Speaker AYou just remind me how you started, how it all started, because I think that's interesting story.
Speaker BBack in 2021, we were with friends up in the northeast and he was telling us how they, what they do with their grandchildren in terms of the games that they have.
Speaker BAnd they've got a fairy tree in the garden and he was telling about how they decorate it and there's a pigeon that, that guards the tree so that none of the other birds can ruin it.
Speaker BBut he also said that he had created a little door in the skirting board next to the fireplace where the elves come in and visit his granddaughters and the children write to the fairy queen and ask questions.
Speaker BSo he's, he's got to think about the ways, he's got to think about the answers to in the tree and tell the children that they are there.
Speaker BSo when we were talking over dinner, I said, you've got a really good story here.
Speaker BYou write it and I'll illustrate it.
Speaker BSo that's what the thought was.
Speaker BBut then I couldn't sleep that night, so I did a mind map the following morning, asked him because we were going home.
Speaker BThen the following day asked him if I'd missed anything and he said no.
Speaker BAnd by the time I got home, I thought all about it and I was writing in the.
Speaker BIn a notebook.
Speaker BAnd the following day I'd storyboarded it.
Speaker BI'd never storyboarded anything before in my life.
Speaker BYes, as my career, I wrote courses for software and things like that.
Speaker BSo you've got to have a structure and you've got to have a meaning and a beginning, a middle and an end and a result.
Speaker BSo I knew that type of thing, but not in children's.
Speaker BI mean, we haven't got any children.
Speaker BSo it's just pure imagination.
Speaker BAnd I just wrote about what would happen.
Speaker BWhat.
Speaker BWhat did he.
Speaker BBetween the.
Speaker BThe skirting board and the tree in the garden, what happens.
Speaker BSo that was the.
Speaker BAnd that was why I got into it.
Speaker BSo thanks to them and just finally Granddad narrated it.
Speaker BI asked him if he would narrate his.
Speaker BHis idea of, you know, the.
Speaker BThe bones of what the story was.
Speaker BSo that was lovely too.
Speaker ABrilliant.
Speaker ASo are all of your books on Audible?
Speaker BYes.
Speaker BYeah, they're all.
Speaker BThey're all converted in that sense.
Speaker BWhich is interesting when you think it's a picture book.
Speaker AYeah.
Speaker BSo it's.
Speaker BYeah, it's interesting.
Speaker BSo I hoped when I started writing to cover as many of the readers I possibly could.
Speaker BSo that's why we've got it in that.
Speaker BSo we've got it in ebook, audio and pictures.
Speaker AYou.
Speaker AYou take it.
Speaker ABeyond that.
Speaker ADid you had the idea of a game?
Speaker ADid you.
Speaker ADid you do that or coloring books?
Speaker BI put activities in the book.
Speaker BSo we.
Speaker BI put things like they do crosswords, they do word search.
Speaker BThey do.
Speaker BThey can draw things or play with things to doing that.
Speaker BAnd I converted it into a jigsaw because the first book was all about a jigsaw, a missing piece of jigsaw by the granddaughter when she was doing it.
Speaker BAnd she blamed the elves.
Speaker BWhy.
Speaker BWhy would the elves hide the last piece and not give me the last piece?
Speaker BAnd it was actually in her cardigan pocket, so it was fun.
Speaker BSo I created a jigsaw of some of the images I've put in that book so they can do that as well.
Speaker BSo, yeah, I wanted to engage with all the children who, who the books in front of that they can do other things with it.
Speaker BAnd I've followed that theme through to the third book as well.
Speaker AOh, it's all written in rhyme.
Speaker BYes.
Speaker ACan you, can you cover a little bit about that and why that's your preference?
Speaker BI find I have found it easy to write in rhyme.
Speaker BI don't know why.
Speaker BIt is probably just the way my head works and my brain is wired.
Speaker BBut I do find that I can put it.
Speaker BPut things or.
Speaker BOr elements and situations into rhyme quite easily or I had done.
Speaker BAnd I find that it's a very simple rhyme.
Speaker BSo it's only every second line that they rhyme.
Speaker BSo it's very, very easy.
Speaker BAnd all the books are in four lines verses.
Speaker BSo I find it.
Speaker BIt's been a very interesting journey in writing in rhyme for publication.
Speaker BWe can do it when we're just putting on a card to our friends or whatever, but when you're actually putting it out to the bigger audience, it's quite different.
Speaker BYou.
Speaker BYou look at it differently and I just find it quite therapeutic in a.
Speaker BIn a funny sort of way.
Speaker BI find it easy to do, but I also find it that it's.
Speaker BI make it easy for the reader.
Speaker BAnd you learn about cadence, you learn about rhythm, you learn about the structure of the previous line.
Speaker BIt's.
Speaker BThe next line has got to match that for it to be musical.
Speaker BI don't mean that you sing it, but it has to have the same number of syllables if you possibly can.
Speaker BSo there's a lot to think about in writing a rhyme.
Speaker BSo it's been a very interesting journey the past three or four years in, In.
Speaker BIn converting a story that I've got in my head that I want things to happen into four line verses.
Speaker BYeah.
Speaker BBecause there must be children.
Speaker AYeah.
Speaker AThere must be a challenge keeping.
Speaker AKeeping the narrative going while you're doing the rhyme.
Speaker ANot, not going off, but a tangent if you like.
Speaker BNo.
Speaker BAnd it's interesting in the way the book, the three books have gone.
Speaker BThe first one, I had a concept I had that they wanted to find something and they.
Speaker BThey were looking for the jigsaw and they eventually found it.
Speaker BSo it was a.
Speaker BI'm a happy writer, I'm an optimistic writer.
Speaker BIt's always got to be happy ending.
Speaker BSo that was the first book.
Speaker BSo I did have a story and some challenges and success.
Speaker BThe second book was more of a journey of what Bobbin would see if he went up in a Hot air balloon.
Speaker BSo it was more a description of what he sees and the surprises that he sees and how he feels about those elements.
Speaker BSo that was quite different.
Speaker BIt wasn't.
Speaker BIt was just a floating around, if you like.
Speaker BSo he wasn't looking for anything, he wasn't trying to achieve anything.
Speaker BIt was just that.
Speaker BAnd then the third book is.
Speaker BDid you know that penguins can talk, by the way?
Speaker BBecause it's all about conversation.
Speaker BHe has conversations with all these creatures, mainly penguins, but in different places.
Speaker BHe meets other creatures that he has a conversation with, but it's mainly with the penguins.
Speaker BSo it's.
Speaker BIt's comical in places of the conversations he has, so they're all quite different.
Speaker BSo again, putting that into a sequence and into a structure and making it.
Speaker BBecause there's so many penguins around, it's.
Speaker BIt's linking them all together because you'll get a type of penguin that's in one place and that could be the Galapagos, and then the other place it's in, it's in South America or it's in Australia, in the Antipodes.
Speaker BSo it's really interesting keeping that flow of the penguins that they meet or he meets in sequence, if you like.
Speaker BSo it's.
Speaker BIt's quite interesting that way.
Speaker BSo it's been fun because they're in.
Speaker ASuch different places as well.
Speaker ADo you go into the.
Speaker AThe difference in the environment as well?
Speaker BYes, there's different temperatures involved and.
Speaker BAnd also what people don't.
Speaker BOr what some people don't realize is that you'll find them in forests.
Speaker BAnd you think, yeah, exactly.
Speaker BAnd there's, there's the.
Speaker BThe nice thing about this book, he has a mission in that he's got to find the little blue fairy.
Speaker BSo that little blue fairy actually exists in the Antipodes, and it's actually the smallest of all the penguins.
Speaker BSo I have a journey of him where he sees the tallest.
Speaker BAt the very first one he sees and it ends.
Speaker BAnd spoiler alert, it ends where he finds the little blue fairy and the.
Speaker BAnd it's funny because that reason for the book or the.
Speaker BThe journey didn't come straight away.
Speaker BIt just happened to be that I put the.
Speaker BThe letters together and I thought, it's from fairyland.
Speaker BWe've got a fairy penguin.
Speaker BAnd that's how it all came about.
Speaker BBut yes, it is difficult because there are groups of penguins that are scattered all over the place, which is why I didn't do it in those groups, because he'd be whizzing off all over the place in the southern hemisphere.
Speaker BSo I've done it in.
Speaker BHe goes to those places with the magic he's been given to get to them easily.
Speaker BSo that's how it all kind of works out.
Speaker AIs it.
Speaker AWhen is it published?
Speaker BIt is going to be published at the end of April on International Penguin Day.
Speaker BSo I have.
Speaker BYes.
Speaker BSo it's going to be published then, in terms of the book, the paper version at.
Speaker BFrom my publishers there.
Speaker BSo that's why I've set myself quite a challenge, quite a challenge to complete it by then.
Speaker BBut I feel I can do it.
Speaker ASo illustrate as well as.
Speaker AAs write in verse.
Speaker AWhere do you get your inspiration?
Speaker AObviously, with the penguins, it's.
Speaker AIt's quite.
Speaker AYou have something to work with, if you like.
Speaker ABut where do you get your inspiration for the illustration?
Speaker BI think it's the character of the elf and his curiosity that I imagine children have that curiosity.
Speaker BAnd I think I was very fortunate that on New Year's Day there was a program on the TV about all 18 penguins.
Speaker BAnd I thought, yes.
Speaker BAnd that was just, oh, I'm on the right track.
Speaker BAnd so that gave me that boost to actually think, yeah, there's something out there.
Speaker BIf the BBC can put a program on, then, yeah.
Speaker BAnd I've got a book now that they can relate to that they've seen on the tv.
Speaker BSo it's true.
Speaker BBut my inspiration comes from, I don't know, perhaps my sense of humor, perhaps the fact that I want people to realize that there are 18 different types of penguins in beautiful parts of the world.
Speaker BSo they're not only understanding that there are 18 sorts of different types, but they are in different parts of the world.
Speaker BSo in one of the places they meet giants and dragons.
Speaker BAnd those giants are tortoise, and the dragons are the.
Speaker BThe huge lizards that you get in that particular part.
Speaker BSo they.
Speaker BThat's where I get my inspiration of things I didn't know that I think other people might be excited about.
Speaker BAnd the fun of the story around it, I think, and captures all those things that they can, if they want, they.
Speaker BThey can go and find out about it.
Speaker BBut the other thing, I saw Steve Backshaw recently on a talk that he did, and there were more children in the audience than there were adults.
Speaker BAnd These ranged from 6 years old to, you know, 12, whatever.
Speaker BAnd I was so surprised that they knew so much about the animals and the mammals he was talking about, like the orcas and the sharks and things like that.
Speaker BAnd I thought, I feel that I've got something that they would know more about by.
Speaker BBy reading this book and enjoy it.
Speaker BAnd it can cover different ages, so hopefully.
Speaker BBut, yeah, I think it's just me that I.
Speaker BI love animals of the world.
Speaker BThat's my passion.
Speaker BSo, yeah, let people know about a bit more about them.
Speaker BAnd they're not just black and white.
Speaker AOh, it's.
Speaker AI mean, it's fascinating just to think as well of the concept that we've been fed around England because, you know, they're always in the.
Speaker AThe ice and snow, and that's just not true.
Speaker AI mean, I remember being in South Africa and they're on the beaches.
Speaker BAnd.
Speaker BAnd the thing about that, Heather, is it's the only type of penguin there.
Speaker BIt's unique.
Speaker BIt's the African Peng.
Speaker BJust like you've got the Galapagos penguin.
Speaker BIts only type is there.
Speaker BOkay.
Speaker BYou might get some others that go into that vicinity, but those are the endemic species.
Speaker BBut the other thing that, that when you.
Speaker BWhen you learn about something and you research about something and then you see something that you know isn't true, whether it be wherever you look on the computer or whatever you see in photographs.
Speaker BSo if you see a polar bear with a penguin, it doesn't happen because neither of those animals are in the same place.
Speaker BPolar bears are in the north and penguins are in the south.
Speaker ALike people who think that tigers are in Africa as well.
Speaker AYeah.
Speaker BSo.
Speaker BYeah.
Speaker BSo I think where I come from is I'll never lose.
Speaker BI want to teach people things, so I just put little snippets in and that will generate curiosity.
Speaker BThat's what I like doing.
Speaker AChallenge.
Speaker AI.
Speaker AI love a story that teaches.
Speaker AI think that's really powerful.
Speaker ASo.
Speaker BYeah.
Speaker BYeah.
Speaker BWell, you.
Speaker BYou want to be entertained.
Speaker BYou want to understand.
Speaker BBut it's also.
Speaker BI find that this is interesting for the person if that's reading it to a younger child that can't read at the moment as.
Speaker BAs fully.
Speaker BBut it's also not boring for the ones that aren too old for that now because there's.
Speaker BSo it's.
Speaker BIt's very hard for me in this book this time to put an age bracket on.
Speaker BSo it's.
Speaker BYeah, we'll see.
Speaker ASo you actually work with a publishing house?
Speaker BI do.
Speaker AAn editor?
Speaker BNot so much an editor.
Speaker BNo.
Speaker BBut they are just a publisher.
Speaker BYeah, they.
Speaker BMy editors, sadly, my.
Speaker BMy husband and my friends that I can throw things at and say, what do you think about this?
Speaker BMy husband's excellent in terms of.
Speaker BAlthough he loves me dearly.
Speaker BIf I don't write something that's Proper or that's.
Speaker BThat fits, he'll say.
Speaker BAnd he's done that through all my career and supported me that way.
Speaker BSo I know I get a true critique and I get that from close friends as well.
Speaker BAnd that's what you want.
Speaker BSo I don't have editor as such, but yes, I do have a publisher and the people around that do the audio in that publishing company and that do the putting all the book together in its final state.
Speaker ARight.
Speaker ASo do you find that really helpful rather than trying to self publish or did you consider self publishing?
Speaker BNo, I didn't, I didn't.
Speaker BI've got some friends who have self published in their books.
Speaker BI didn't want that.
Speaker BI wanted to be published.
Speaker BI wanted.
Speaker BAnd actually the publishers, I've known him for a long time in different guises and I wanted to support him.
Speaker BHe's a local publisher, so he's based in St.
Speaker BAlbans.
Speaker BThe people who work for him are local.
Speaker BThe printers aren't all that far away that he uses to print the books.
Speaker BSo I wanted to give back as well.
Speaker BAnd it sounds corny, but I did, I wanted to do that.
Speaker BAnd also it's been hard enough to learn about the subject matter or even the putting into the writing and doing the drawing.
Speaker BI haven't got time to learn about how to self publish as well because after all that, it doesn't stop when you've had it published and it's out there, you've got to market it, etc.
Speaker BEtc.
Speaker BSo doing the self publishing, it was too much of a learning curve for me to, to take on.
Speaker BSo that's why I didn't do it.
Speaker BAnd yeah, he's a really good publisher.
Speaker BHe's supported me well, helped me tremendously.
Speaker BSo.
Speaker BAnd it's nice to have somebody that you know that you can trust that has your back as well.
Speaker BSo that's, that's particularly interesting.
Speaker BAnd that's the endless bookcase.
Speaker BWho is the publisher in St.
Speaker BAlbans?
Speaker AAnd you just touched on marketing.
Speaker AIt's a bit of a myth that people who work with a publisher often think that they do all of the marketing as well.
Speaker AWhat's your experience?
Speaker BThey don't do all the marketing.
Speaker BIt's.
Speaker BIt's a collaboration.
Speaker BIt's.
Speaker BIt's definitely you.
Speaker BIt's a bit like network networking, you know, it's.
Speaker BIt's gathering all those people together in your sphere that you know that you can hit.
Speaker BBut what the publishers help you is hitting other places and the things that they're involved in, whether they're involved in book festivals and things like that.
Speaker BSo you're doing that.
Speaker BAll their connections that they may have that they think that genre of book would be really suitable and help there.
Speaker BSo they've helped in that way.
Speaker BThey come up with ideas because they've got lots of authors on their books that have different requirements for getting that out.
Speaker BSo you learn.
Speaker BOr they have got that wealth of experience that they've done with other books that you can tap into.
Speaker BBut it's like anything, if you create something, you can't just go, hand it over.
Speaker BI can't just hand it over.
Speaker BYou've got to work hard at doing it.
Speaker BSo you've got to know why you're doing it, what you want from it and put in the work to get whatever the reward that you've set yourself to achieve.
Speaker BSo.
Speaker BBut yeah, they, we do work well together.
Speaker BI'm lucky, I think very lucky.
Speaker ATwo things I want to pick up on.
Speaker ABut let's, let's continue with the marketing.
Speaker ADo you, do you go to shops and, you know, do author interviews there?
Speaker AWhat type of marketing do you do with yourself?
Speaker BI haven't done that funnily enough, and I think that's my head that stops me from doing that.
Speaker BNothing to do with anything else.
Speaker BI.
Speaker BFunnily enough, I don't feel confident enough to go and do that sort of thing, even though I could probably do it.
Speaker BAnd I have done smaller versions of book readings to a couple of book clubs.
Speaker BI've.
Speaker BBut you.
Speaker BThere's, there's where you can go.
Speaker AYou.
Speaker BIt.
Speaker BIt all depends.
Speaker BIt's.
Speaker BIt's a very tough market being an author, for one.
Speaker BIt's a very tough market being a children's author.
Speaker BAnd if you're not famous, it's even tougher.
Speaker BSo the.
Speaker BYou you have as an author and what you're doing, you have to have.
Speaker BYou have to know why you're doing it and what you want to do to, to, to get it out there.
Speaker BSo I know lots of authors that have done lots of things.
Speaker BThey have gone to bookstores and got them in.
Speaker BThey've gone to libraries and they've gone to independent bookstores as well, which is really.
Speaker BThey're more keen than the larger book sellers.
Speaker BThey have more control.
Speaker BBut again, it depends on what you're writing.
Speaker BIt depends on.
Speaker BSo, for example, zoos around my area, a prime market.
Speaker BAnd that's what I will do because the three local zoos around here all have different penguins, which is fantastic.
Speaker BSo in that sense, you look, where does it Fit.
Speaker BWho's around there, who's being receptive, who's, you know, going to coffee shops that have these.
Speaker BOr little farm shops that have the stalls that they can do that, or craft shops.
Speaker BSo you can go to lots of different markets, you can do exhibitions.
Speaker BI collaborated with an author last year, just purely.
Speaker BShe was doing a massive exhibition for her book.
Speaker BAnd they said, well, is there anything.
Speaker BShe suggested, if you want anything for children, I've got an author friend that can do that.
Speaker BSo for that we did a treasure hunt that they found parts of the jigsaw for the book that I wrote about at the time.
Speaker BAnd I'm doing another one, hopefully where they go and find a Penguin in another book exhibition.
Speaker BSo there are things that you can do.
Speaker BHave to be quite creative.
Speaker BYou have to have.
Speaker BYou have to think out of the box in terms of your marketing, and you have to do a lot yourself as well to promote it.
Speaker BBut it's collaboration and things like that, and it's.
Speaker BIt's very.
Speaker BYeah, it is hard.
Speaker BIt's very hard.
Speaker BAnd you'll know it from the authors that you've probably met in the past, but you do what you want to do.
Speaker AYeah, yeah.
Speaker AAnd you were saying about it being hard work and having to know why you're doing it.
Speaker AI was listening yesterday to a guy who does.
Speaker ABecause I'm a technical author, he does technical writing and he also does fiction.
Speaker AAnd one of the things that he was making the point of, possibly one of the reasons most writers fail is because they still have to do the boring bits.
Speaker AThey have to do the editing, they have to do the.
Speaker AThe layouts and the structure and.
Speaker AAnd the things that you don't usually really hear about.
Speaker AIs that your experience as well?
Speaker BYeah, I've.
Speaker BIt isn't my experience in getting fed up at doing that.
Speaker BI love doing that.
Speaker BI like the creativity of writing a story, and it's probably because I do the illustration, so I know what I want to draw and what I want to show visually.
Speaker BAnd also thinking about if those words were taken away, would they get something from just the pictures and make up a story around it?
Speaker BSo I enjoy doing that.
Speaker BI like that structure.
Speaker BThat's the way I've always been in my career.
Speaker BYou know, I.
Speaker BI need structure.
Speaker BI think it has to be correct, even down to my illustrations.
Speaker BI can't.
Speaker BThey have to be right.
Speaker BThey have to be that.
Speaker BIf they saw that, they would recognize it for what it actually is.
Speaker BSo I think it's difficult to.
Speaker BTo answer that question because I Don't have that as a problem.
Speaker BBut I've got that because of a character that I am.
Speaker BAnd I'm lucky in that sense.
Speaker BYou know, I couldn't.
Speaker BI couldn't write the book and then get somebody else to do the illustrations because they wouldn't do it how I would want it.
Speaker BSo I'm very lucky.
Speaker BI've only got myself to fight.
Speaker AOn the bit about knowing why you're doing it.
Speaker AI think it's really important.
Speaker AOne of the biggest questions in the creative writing group is how do I stay motivated?
Speaker AAnd I think that is that why question.
Speaker AYou know, it's about identifying your actual values as well.
Speaker ASo people who get stuck on staying constant and staying interested and finding the time, probably, you know, unconsciously it isn't important enough to them.
Speaker AConsciously they might think it is, but.
Speaker ABut unconsciously.
Speaker ABecause the way values work at an unconscious level is that we do what we think is most important.
Speaker ANot doing something that we consciously think is important.
Speaker AUnconsciously, there's probably a values clash somewhere.
Speaker ASo talking about the why or how did it become that important for you to do.
Speaker BThe why was to see if I could do it.
Speaker BSomething I've never done before in terms of writing a fantasy book.
Speaker BSo it's actually been interesting doing that and then finding a publisher and having somebody who believed in what I'd produced before I'd finished it.
Speaker BIt was just the, I've got something here, do you think it's going to work?
Speaker BAnd he said, yes.
Speaker BSo having somebody that believed in you and had faith in you and could support you, I'm pretty lucky that I'm self motivated and I've had to be because I've run a business.
Speaker BSo if I didn't do it, nobody would.
Speaker BKind of mentality in those days.
Speaker BYes, I had people around me to help me, but the book stops here.
Speaker BSorry about the pun.
Speaker BSo I find it very easy to do.
Speaker BThe other thing is I've got no other interferences.
Speaker BI'm very, very lucky.
Speaker BI'm retired.
Speaker BI've got a passion of drawing.
Speaker BI can put something together.
Speaker BI wanted to do three books on Bob in the Elf and I've done that.
Speaker BI can now think, yeah, I've achieved something that I never thought I could do.
Speaker BAnd I think it's been a fantastic journey and a massive learning journey for me because it's been in an area that I had no knowledge about.
Speaker BNone whatsoever.
Speaker BIt's just things in my head putting down on a piece of paper and structuring it that way.
Speaker BSo I'm very lucky in that I've got the time.
Speaker BI put myself under the pressure or not.
Speaker BIf it doesn't happen in a certain time, so be it.
Speaker BI'm not under the kush with by anybody else.
Speaker BIt's.
Speaker BIt's me and it's something that I enjoy.
Speaker BI enjoy drawing, I enjoy sharing those pictures because I'm proud of them and I've just put words around it that seem to work some way.
Speaker BSo, yeah, I'm just looking.
Speaker BAnd I've got, as I said earlier, I've got a very supportive husband that, you know, I can do what I want.
Speaker BAnd he has his hobbies at the time and does what he wants, so it's.
Speaker BI don't have to worry that I'm head down because there have been times where it has to be head down.
Speaker BSo.
Speaker BSo, yeah, I think I'm.
Speaker BI think I'm just lucky in that sense that I can do what I want.
Speaker BAnd it is.
Speaker BThe answer is.
Speaker BIs because I can.
Speaker AYeah.
Speaker AYeah.
Speaker AAnd the question that kind of follows from that is, can you make a living at it?
Speaker AI'm sure there's lots of writers want to make a living at their writing.
Speaker AWhat's.
Speaker AWhat's your thoughts on that?
Speaker BIn my experience, in my genre, Sheila Fairbank can't.
Speaker BSo I don't think I can.
Speaker BAnd it's nothing to do with.
Speaker BI can't do it.
Speaker BIt's.
Speaker BIt's very, very hard, I think, to get a book out there, a children's book out there amongst the wealth that are out there.
Speaker BIt's a very hard market.
Speaker BI think I'm.
Speaker BI'm a funny author, I think, really, because I'm not doing it to make a living.
Speaker BI don't need to, if that's.
Speaker BIf that makes sense.
Speaker BAnd I'm not saying that, you know, financially, I mean, I don't need to do it for any other reason apart from I want to do it.
Speaker BIf it's.
Speaker BI understand the market.
Speaker BI know it's hard, but there again, Heather, I don't work hard enough at it to complain that it isn't happening.
Speaker BAnd it's just because that's what I mean by being a funny author.
Speaker BI don't.
Speaker BI'm doing it because I enjoy it.
Speaker BI'm doing it because I've produced it.
Speaker BIt's.
Speaker BIt's, you know, my hobby.
Speaker BThat's.
Speaker BThat's helping me achieve the things that I have achieved.
Speaker BSo it's.
Speaker BI think that's what's.
Speaker BWhat it's about in terms of what I do.
Speaker BBut I do appreciate those people who go out there, and I've got lots of author friends that have worked hard and it is hard.
Speaker BSo hats off to all those authors out there that have succeed in this very.
Speaker BIt's not just.
Speaker BBut it's, it's a, It's a busy market.
Speaker AYeah.
Speaker BSo it's.
Speaker BYeah, I find it hard, but there again, I'm just happy that I don't have to rely on it.
Speaker ASo it's obviously something you, as you say you love, you want to do.
Speaker ADo you believe that's important to have sort of upfront and, and first of all, really, before anything else, in order to, to keep going, if you like?
Speaker BYeah.
Speaker BYou've got to have a reason why.
Speaker BYou know, it's, it's.
Speaker BAnd everybody's different.
Speaker BThey all have their own reasons why they do it, whether it's from experience or they want to share.
Speaker BWhether it's creativity.
Speaker BIn my case, I don't want to share.
Speaker BYou know, it's, it's, it's what your beliefs are and the good it can bring from what you produce.
Speaker BAnd I think there's only you who can do that to satisfy yourself in the hope that it'll mean something, whatever that subject is.
Speaker BSo, yeah, I think belief and knowing that you have something, it might not be spot on at that moment in time.
Speaker BIt might not be there, but there are a wealth of people around that can help you should you want to take that on board, whether it's having somebody who's another writer in the same genre that can support you that way.
Speaker BAnd I've had that, you know, I've put it out to other children's authors to say, what do you think about this?
Speaker BI'm hitting the spot there because they've got that experience.
Speaker BSo, yeah, you just, you do what you do to make.
Speaker BIt's got to be important to you.
Speaker BIt's got to.
Speaker BThat's your reason why.
Speaker BOtherwise, you know, it's.
Speaker BIt's why you get out of bed in the morning, whether it's a job, whether it's a hobby, whether it's a mission.
Speaker BIt's.
Speaker BIt's got to be.
Speaker BIt's got to be for you first, I think, because otherwise I'll go and do something else.
Speaker BSo.
Speaker AJust saying that you put it out to other children's authors.
Speaker ADo you put it out to any children?
Speaker BYes, I have.
Speaker BI mean, it's been funny.
Speaker AI've.
Speaker BAnd, and they're, you know, the critiques are really interesting and particularly this last book, my niece's children, who are, you know, the eldest is 8 and 6 and 8, I think.
Speaker BAnd he was really chuffed that he was nearly as tall as an emperor penguin.
Speaker BSo that's what that child has come away with by the snippets of information.
Speaker BBecause in the.
Speaker BIn the book, I've all also done a table of heights.
Speaker BWhere do you fit?
Speaker BBobbin fits here and the Empress up here and the Littles down there.
Speaker BWhere do you fit?
Speaker BSo that's the engagement that I've given them, and that's what I tried out on my.
Speaker BOn those children.
Speaker BAnd then another one thought it was really cool, the little bit of the story, and wondered if the penguin had escaped from the zoo.
Speaker BSo.
Speaker BBecause that's the only, you know, initial awareness we have about penguins is.
Speaker BIs in those wild parks in the zoos and things like that.
Speaker BSo that was quite interesting.
Speaker BAnd because I've touched different continents, I've got a dear South Africa, a couple of dear South African friends, and they gave me tales of what happened with them, with the penguins that they've come across, and I've incorporated those.
Speaker BSo it's.
Speaker BIt's been a nice engagement of the different people around me, my friends that have experienced it, but the children.
Speaker BYeah, I think I underestimate them because we haven't.
Speaker BYou know, I'm not around children as a person, and so you don't know what they don't know, or you don't know what they like, what they want.
Speaker BSo it's been quite interesting.
Speaker BYeah.
Speaker BPutting them in front of that.
Speaker BAnd it's.
Speaker BIt's that.
Speaker BYes, you know, it's encouragement to, like we said earlier, carry on doing what we're doing.
Speaker BYou're doing something right, you know, you are.
Speaker BSo therefore, you continue and it makes it worth it.
Speaker ABooks are on Audible, Amazon.
Speaker AWhere else can we.
Speaker BThey're in Waterstones.
Speaker BThey're in my publishers.
Speaker BSo they're in.
Speaker BIt's the great thing about having a publisher as well, going back to your earlier question is they know all the places that it needs to be registered with and any of the things that change there, that take that book out into the world.
Speaker BSo.
Speaker BSo, yes.
Speaker BPardon?
Speaker AWhat do you mean by registered?
Speaker BWell, like, if you want an ISBN and things like that.
Speaker BI don't have to do any of that.
Speaker BThere's several organizations and I should know them, Heather, but I don't.
Speaker BCan't remember them.
Speaker BBut there are several organizations that your book is listed with that then go out to the different suppliers and Retailers.
Speaker BAnd there is a.
Speaker BIt's.
Speaker BIt's like your ISBN number, but there is a listing of books of all the books where.
Speaker BYeah, where.
Speaker BWhere people can.
Speaker BWhere they are listed.
Speaker BAnd then they go out and they can get them at different shops.
Speaker BI think the hardest.
Speaker BThe hardest thing for me, it's a children's book, is getting into schools, because it doesn't.
Speaker BIt's a fantasy book.
Speaker BIt doesn't kind of fit in the curriculum.
Speaker BYeah, I know a kiddie would love it.
Speaker BSo you kind of just have to.
Speaker BIt is what it is.
Speaker BIt's timing or whatever and you just go with it and you go with the standard markets that are out there.
Speaker BBut as I say, thinking about what your genre is and where it fits in terms of your book, there are organisations, independent organisations, that you can go and say, I've got this.
Speaker BAre you doing an exhibition?
Speaker BOr it's linked to this subject that you can go out and collaborate with.
Speaker BAnd they're very supportive in that sense because they want to support the independent authors, which is great.
Speaker BAnd you just got to find them that meets your criteria.
Speaker ASo would this new book, is this more likely to fit in with a school curriculum?
Speaker BWell, I've read it to a couple of teachers and they said it's really.
Speaker BIt's really interesting because it's a learning thing.
Speaker BI've yet to find out because at the moment, my head is still in the writing and production side of it, and I've yet to go and approach that and see and.
Speaker BAnd pursue that.
Speaker BAt the moment, Heather, I haven't got the headspace to.
Speaker BAnd it's probably wrong.
Speaker BI should be doing it all, but I can't, you know, And I think that's the thing.
Speaker BWhen you are a writer and you're creative, you are creating something, you need to keep that momentum or else you'll lose that.
Speaker AYeah.
Speaker BThe impact of that element at the time.
Speaker BSo I feel, going back to structure, I need to do this, this and this.
Speaker BAnd once I've got something that is tangible, that I can hold in my hand and take, then I can help promote it in those different places.
Speaker BI think it.
Speaker BThe difficult.
Speaker BThe most difficult part I find, and I've done it in all my life, it's selling yourself, it's selling you, it's your baby, you know, and it's really hard and you have to be aware that it's not for everybody.
Speaker BAnd you get the knock and you get up and you go on to the next thing, so.
Speaker BAnd that's not easy to do.
Speaker BAnd the older I get, I think, do I really want to do this?
Speaker BBut, you know, you have to.
Speaker BIt's part and parcel.
Speaker BIt's the next chapter after you've finished and had it published, I think.
Speaker ASo is there any sort of final words of wisdom you'd like to say to.
Speaker ATo writers of thinking about perhaps the.
Speaker AThe children's market and illustration as well as writing?
Speaker BOh, do it.
Speaker BAbsolutely.
Speaker B100.
Speaker BIf it's.
Speaker BIf it's something that you have a passion and you want to share it with whomever and you think you can, it has a bearing.
Speaker BThat's one thing.
Speaker BSo that's looking at your audience, children.
Speaker BIf we go back and remember what we were like as kids, you know, you never know what children will embrace at that moment and see it.
Speaker BThey'll see something on the TV and they'll think, oh, that's what that's about.
Speaker BAnd you can.
Speaker BYou can read it.
Speaker BIt's.
Speaker BYes, it's a big market, but it's.
Speaker BI think what I found is I've had the massive escapism in writing something that I know nothing about or I didn't know anything about.
Speaker BAnd being able to put something with fantasy and children's books, they've got a wealth of imagination and you have got that same imagination.
Speaker BWe've just suppressed it for the past 40 years because were adult.
Speaker BSo it's.
Speaker BWell, I think.
Speaker BAnyway, so I think it's.
Speaker BIt's.
Speaker BYes, go and do it.
Speaker BGo and seek out as much support and ask people to help you.
Speaker BDon't be afraid of it, because if people can help you, they will.
Speaker BIf they don't want to or they can't, then there'll be somebody else you can go and ask, I am sure, because that's what I've done.
Speaker BIt's.
Speaker BIt's actually just having the courage to sit down and write about something, put it out there and see if it's worthy, which is what I did.
Speaker BSo you have somebody who says, yeah, and it isn't just for a financial thing.
Speaker BYeah.
Speaker BYou've got something there, then see if it's something that you can.
Speaker BLike.
Speaker BYou asked how I shown it to children, you know, test it out.
Speaker AYeah.
Speaker BAnd then that will give you.
Speaker BI think it gave me the reason why I've got something.
Speaker BI mean, I've been so lucky that Julia Donaldson has just, at the end of last year, produced a book about one particular Penguin.
Speaker BGreat.
Speaker BAbsolutely.
Speaker BSo if they like that, they'll love mine.
Speaker AYeah.
Speaker BAnd that's what you're doing.
Speaker BYou you kind of look at what your market is and you think, oh, God, well, they've done a book on your subject.
Speaker BMine's not going to be good enough.
Speaker BOf course it is.
Speaker BYeah.
Speaker BYou know, you're dealing with children that will embrace it.
Speaker BSo I think if, if, if they didn't, then you should be happy with what you've done, what you've achieved and where it's ended up.
Speaker BSo, yeah, go for it.
Speaker ABrilliant.
Speaker AAnd congratulations on the two books.
Speaker ASo, yeah, yeah.
Speaker BIt's really weird saying that you're an author and an illustrator, though, because you don't look at yourself in that way.
Speaker BYou've just written something down and drawn some pictures which happen to be quite nice.
Speaker BBut you can.
Speaker BYou kind of.
Speaker BAnd you've got to tell yourself that you have done it.
Speaker BI'm happy to walk away at the end of this book and think, yeah, but I won't.
Speaker AIt's been lovely speaking to you.
Speaker AI always love speaking to you.
Speaker ASo thank you for today.
Speaker BIt's been a pleasure and you always set my head going.
Speaker BHeather, thank you.
Speaker BAnd for your support as well.
Speaker BSo you do good things.
Speaker BSo thanks for your time.
Speaker AThank you.
Speaker AWe'll see you again soon.
Speaker BBye.
Speaker BBye.
Speaker AThank you so much for taking the time to listen to this week's episode.
Speaker AIf you enjoyed it or think it would be valuable to others, please do share.
Speaker AAnd if you really enjoyed it, please leave me a review.
Speaker AIt really helps the podcast.
Speaker AAll of the links are in the show notes and I look forward to seeing you next week on the Choosing Happy Podcast.
Speaker BIt.