1 00:00:00,018 --> 00:00:00,948 Hello, ladies. 2 00:00:00,948 --> 00:00:02,568 Welcome to the Hourly to 3 00:00:02,568 --> 00:00:04,008 Exit podcast. 4 00:00:04,111 --> 00:00:06,395 today we tackle artificial 5 00:00:06,395 --> 00:00:07,325 intelligence. 6 00:00:07,530 --> 00:00:09,761 Now, there's no one more surprised than 7 00:00:09,761 --> 00:00:12,101 me that artificial intelligence 8 00:00:12,270 --> 00:00:14,231 has become part of my life. 9 00:00:14,504 --> 00:00:17,788 I am a proud technology Luddite. 10 00:00:17,989 --> 00:00:19,609 if it was up to me, I'd still be 11 00:00:19,609 --> 00:00:20,809 using a Blackberry. 12 00:00:21,056 --> 00:00:21,747 To me, they're, the. 13 00:00:22,047 --> 00:00:23,024 Things ever. 14 00:00:23,167 --> 00:00:24,731 but there's no denying the 15 00:00:24,731 --> 00:00:27,971 fact that AI is everywhere and we 16 00:00:27,971 --> 00:00:30,637 can no longer put our heads in the 17 00:00:30,637 --> 00:00:31,837 sand regarding this. 18 00:00:32,073 --> 00:00:34,692 there are some dire concerns 19 00:00:34,692 --> 00:00:35,382 regarding it. 20 00:00:35,576 --> 00:00:36,771 I know that there are some tech 21 00:00:36,771 --> 00:00:38,971 leaders who have gone so far as a 22 00:00:38,971 --> 00:00:41,671 call for a pause in AI development. 23 00:00:41,900 --> 00:00:42,747 I did not know. 24 00:00:42,747 --> 00:00:44,307 I'd agree with Elon Musk. 25 00:00:44,706 --> 00:00:45,591 Pretty much anything. 26 00:00:45,777 --> 00:00:49,701 But I do agree on this point, today, 27 00:00:49,701 --> 00:00:53,151 in fact, as I record this, there was an 28 00:00:53,151 --> 00:00:56,521 article about an episode of the Joe 29 00:00:56,526 --> 00:00:59,282 Rogan experience that was completely 30 00:00:59,282 --> 00:01:01,506 AI generated, and apparently I've 31 00:01:01,511 --> 00:01:03,096 not listened to it, but according 32 00:01:03,096 --> 00:01:04,836 to the article, you could not 33 00:01:04,836 --> 00:01:05,946 tell that it was. 34 00:01:06,548 --> 00:01:08,741 The true thing, the true, recording, 35 00:01:08,802 --> 00:01:10,313 live recording, and that's 36 00:01:10,401 --> 00:01:11,241 kind of scary. 37 00:01:11,461 --> 00:01:13,951 I have seen online. 38 00:01:14,604 --> 00:01:15,774 completely. 39 00:01:15,774 --> 00:01:19,378 AI created YouTube videos, so they use, 40 00:01:19,378 --> 00:01:22,532 image and a voice stamp, and they're 41 00:01:22,532 --> 00:01:24,632 able to create an entire video. 42 00:01:24,774 --> 00:01:27,274 I will say that the AI generated YouTube 43 00:01:27,274 --> 00:01:29,127 video that, I saw looked like it had 44 00:01:29,127 --> 00:01:31,109 a few problems, but it's just a matter 45 00:01:31,109 --> 00:01:33,239 of time before it will be truly 46 00:01:33,239 --> 00:01:35,286 indistinguishable from live 47 00:01:35,286 --> 00:01:36,036 recordings. 48 00:01:36,213 --> 00:01:38,166 And so there are concerns. 49 00:01:38,854 --> 00:01:41,892 Now I am not going to address 50 00:01:41,892 --> 00:01:42,792 those issues. 51 00:01:42,792 --> 00:01:44,622 They're beyond my expertise. 52 00:01:44,820 --> 00:01:46,555 What we're gonna talk about today 53 00:01:46,775 --> 00:01:48,292 is the issue that people have been 54 00:01:48,292 --> 00:01:51,068 asking me, which is, what impact 55 00:01:51,068 --> 00:01:53,048 will AI have on my intellectual 56 00:01:53,048 --> 00:01:53,858 property? 57 00:01:54,205 --> 00:01:56,655 people be, will I be replaced by? 58 00:01:57,637 --> 00:01:59,827 So the answer to will you be 59 00:01:59,827 --> 00:02:01,297 replaced by ai? 60 00:02:01,417 --> 00:02:03,127 The answer to that is no. 61 00:02:03,366 --> 00:02:05,227 as an expertise based service 62 00:02:05,227 --> 00:02:07,087 provider, I understand your 63 00:02:07,087 --> 00:02:10,647 concerns about the impact of AI on 64 00:02:10,647 --> 00:02:12,507 your intellectual property, but 65 00:02:12,547 --> 00:02:13,207 they aren't. 66 00:02:13,836 --> 00:02:17,211 Any greater than kind of the general 67 00:02:17,212 --> 00:02:20,066 of accessibility of our expertise 68 00:02:20,096 --> 00:02:21,326 online these days. 69 00:02:21,541 --> 00:02:22,919 So let's, just start from the beginning. 70 00:02:23,199 --> 00:02:25,442 So let's look at how AI works. 71 00:02:25,630 --> 00:02:30,116 when an ai, System like chat, g p T. 72 00:02:30,289 --> 00:02:32,093 Now I'm going to talk about chat, g 73 00:02:32,093 --> 00:02:33,893 p t mostly today. 74 00:02:34,063 --> 00:02:36,246 That's the AI that I'm familiar with. 75 00:02:36,246 --> 00:02:38,526 It's the one that is publicly available. 76 00:02:38,664 --> 00:02:40,452 probably the most advanced publicly 77 00:02:40,457 --> 00:02:41,112 available one. 78 00:02:41,112 --> 00:02:43,105 There are others like Bard I believe, 79 00:02:43,105 --> 00:02:44,314 and there's a couple, that 80 00:02:44,314 --> 00:02:46,333 aren't as advanced as chat g b. 81 00:02:46,678 --> 00:02:48,239 So if you've been fooling around with 82 00:02:48,239 --> 00:02:49,289 it, the way I've been fooling around 83 00:02:49,289 --> 00:02:50,279 with it, you've probably been doing 84 00:02:50,279 --> 00:02:52,936 it on chat, G B T and that is, it 85 00:02:52,936 --> 00:02:56,009 generates responses from available data. 86 00:02:56,163 --> 00:02:59,275 So I understood that there was a 87 00:02:59,275 --> 00:03:00,435 source of data. 88 00:03:01,141 --> 00:03:02,918 That they copy from the internet 89 00:03:02,978 --> 00:03:05,708 and then it's saved by, open ai, 90 00:03:05,708 --> 00:03:07,542 that's the creator of Chat, G B T. 91 00:03:07,822 --> 00:03:10,252 and that the date of that saving is 92 00:03:10,320 --> 00:03:11,514 September, 2021. 93 00:03:11,777 --> 00:03:14,265 So it doesn't know about 94 00:03:14,265 --> 00:03:15,575 anything that's happened since 95 00:03:15,735 --> 00:03:17,445 September, 2021. 96 00:03:17,693 --> 00:03:19,301 And so to understand this a little 97 00:03:19,301 --> 00:03:22,345 better, I asked Chad, G b t I 98 00:03:22,345 --> 00:03:22,585 don't know if. 99 00:03:23,003 --> 00:03:24,223 Had these conversations 100 00:03:24,223 --> 00:03:24,583 with them. 101 00:03:24,583 --> 00:03:26,653 I encourage you to go on if you haven't 102 00:03:26,653 --> 00:03:28,836 and just ask some questions so you can 103 00:03:28,836 --> 00:03:29,826 see how it works. 104 00:03:29,826 --> 00:03:30,773 It's really. 105 00:03:31,433 --> 00:03:31,713 interesting. 106 00:03:31,713 --> 00:03:33,903 It is different than a Google inquiry. 107 00:03:33,903 --> 00:03:36,143 It absolutely seems to be talking to 108 00:03:36,143 --> 00:03:38,183 you that we call them conversations 109 00:03:38,384 --> 00:03:39,194 or chats. 110 00:03:39,453 --> 00:03:42,376 so I asked chat g p t for confirmation 111 00:03:42,376 --> 00:03:44,839 about, what's the last copy of 112 00:03:44,839 --> 00:03:47,253 the internet that it has, and so 113 00:03:47,258 --> 00:03:48,018 it's response. 114 00:03:48,566 --> 00:03:51,506 As an AI language model, I do not 115 00:03:51,506 --> 00:03:53,516 browse or access the internet in 116 00:03:53,516 --> 00:03:56,093 the same way that humans do, and I do 117 00:03:56,093 --> 00:03:57,713 not have a quote. 118 00:03:57,931 --> 00:04:00,481 Unquote copy of the internet. 119 00:04:00,738 --> 00:04:03,828 Instead, I rely on my preexisting 120 00:04:03,828 --> 00:04:05,961 knowledge base, which was last 121 00:04:06,021 --> 00:04:08,861 updated based on data and information 122 00:04:08,921 --> 00:04:12,071 available up to September, 2021. 123 00:04:12,335 --> 00:04:14,980 So, this was, as of yesterday, 124 00:04:14,985 --> 00:04:18,010 which would be, April 13th, 2023. 125 00:04:18,206 --> 00:04:20,510 And so that will. 126 00:04:20,672 --> 00:04:23,042 in the near future understand that 127 00:04:23,266 --> 00:04:25,575 the next generation of AI will be 128 00:04:25,575 --> 00:04:27,645 able to collect data in real time. 129 00:04:27,828 --> 00:04:29,595 So it won't just be the preexisting 130 00:04:29,595 --> 00:04:31,935 knowledge base that was loaded into it. 131 00:04:32,115 --> 00:04:34,365 It will be able to comb the, 132 00:04:34,365 --> 00:04:36,945 internet live to find its answers. 133 00:04:37,682 --> 00:04:40,188 So obviously that will make it much 134 00:04:40,188 --> 00:04:41,258 more powerful. 135 00:04:41,621 --> 00:04:43,705 So the implications for you as 136 00:04:43,705 --> 00:04:44,365 an expert. 137 00:04:44,942 --> 00:04:48,216 First AI will be using your ip. 138 00:04:48,524 --> 00:04:51,824 AI will be accessing any information 139 00:04:51,824 --> 00:04:54,895 available on the web, so currently 140 00:04:54,895 --> 00:04:55,277 available. 141 00:04:56,435 --> 00:04:58,224 Assuming that it was downloaded, as 142 00:04:58,224 --> 00:04:59,754 of September, 2021. 143 00:04:59,949 --> 00:05:02,398 So the interesting thing about the 144 00:05:02,398 --> 00:05:04,288 answer that it gave me that it 145 00:05:04,288 --> 00:05:06,298 has a preexisting knowledge base. 146 00:05:06,779 --> 00:05:08,429 Well, that means someone had to 147 00:05:08,429 --> 00:05:09,389 load that on there. 148 00:05:09,389 --> 00:05:10,649 It had to decide what 149 00:05:10,649 --> 00:05:12,539 information they wanted to input. 150 00:05:12,906 --> 00:05:16,363 So maybe your IP got into its 151 00:05:16,363 --> 00:05:18,153 knowledge base, but maybe it didn't. 152 00:05:18,364 --> 00:05:21,566 But when AI is able to just kind of 153 00:05:21,836 --> 00:05:24,426 comb the, internet live, then obviously 154 00:05:24,426 --> 00:05:26,646 it will be able to access whatever, 155 00:05:26,929 --> 00:05:29,320 is publicly available on the. 156 00:05:30,125 --> 00:05:31,613 And so that would include, 157 00:05:31,793 --> 00:05:33,670 publications on your website and 158 00:05:33,670 --> 00:05:34,810 other platforms. 159 00:05:35,154 --> 00:05:37,673 And so while that may sound a little 160 00:05:37,673 --> 00:05:40,540 bit terrifying, that happens without 161 00:05:40,600 --> 00:05:41,740 AI right now. 162 00:05:41,898 --> 00:05:44,443 I mean, Google and other, search 163 00:05:44,448 --> 00:05:47,582 engines does live comb the internet 164 00:05:47,612 --> 00:05:50,202 and can access your intellectual 165 00:05:50,202 --> 00:05:51,682 property right now. 166 00:05:51,947 --> 00:05:53,082 So it can find. 167 00:05:53,739 --> 00:05:55,213 what you put on LinkedIn, it can 168 00:05:55,213 --> 00:05:56,503 find out what's on your website. 169 00:05:56,503 --> 00:05:58,590 It can find out, copies of, 170 00:05:58,590 --> 00:06:02,136 your speeches on YouTube so people 171 00:06:02,136 --> 00:06:04,626 can do that right now without ai. 172 00:06:04,879 --> 00:06:08,419 And so if someone live, without any 173 00:06:08,419 --> 00:06:10,669 intermediary, goes on the internet 174 00:06:10,669 --> 00:06:13,646 and sees that you wrote something and 175 00:06:13,646 --> 00:06:15,566 decides to write something similar, 176 00:06:15,816 --> 00:06:17,608 We hear all the time about people are 177 00:06:17,608 --> 00:06:18,928 copying my ideas. 178 00:06:18,928 --> 00:06:20,398 There's nothing new about that. 179 00:06:20,761 --> 00:06:24,056 so AI will be able to see what 180 00:06:24,056 --> 00:06:26,066 you're doing and incorporate it 181 00:06:26,066 --> 00:06:28,226 into an answer that they provide 182 00:06:28,763 --> 00:06:30,228 But what we need to understand is 183 00:06:30,228 --> 00:06:33,012 that in both cases, being inspired to 184 00:06:33,012 --> 00:06:35,332 write something similar or even 185 00:06:35,912 --> 00:06:38,680 stealing your ideas is not copyright 186 00:06:38,685 --> 00:06:39,310 infringement. 187 00:06:39,623 --> 00:06:41,870 copyright infringement is the 188 00:06:41,875 --> 00:06:44,644 same, whether it's a human reading your 189 00:06:44,644 --> 00:06:46,714 stuff and taking it, or AI reading 190 00:06:46,714 --> 00:06:48,304 your stuff and taking it Copyright 191 00:06:48,304 --> 00:06:50,044 infringement means that they 192 00:06:50,044 --> 00:06:52,204 have to have ex to violate your 193 00:06:52,204 --> 00:06:53,854 exclusive rights as a copyright. 194 00:06:54,652 --> 00:06:57,108 So as a copyright owner, these 195 00:06:57,108 --> 00:06:57,648 are your rights. 196 00:06:57,648 --> 00:06:58,968 You have the exclusive right 197 00:06:59,085 --> 00:07:01,162 to reproduce, distribute, 198 00:07:01,162 --> 00:07:03,255 publicly, perform, and publicly 199 00:07:03,255 --> 00:07:04,695 display your works. 200 00:07:04,949 --> 00:07:07,255 So anyone who engages in any of 201 00:07:07,255 --> 00:07:09,714 these activities without your 202 00:07:09,719 --> 00:07:11,480 permission, they would be liable 203 00:07:11,480 --> 00:07:12,550 for copyright infringement. 204 00:07:13,014 --> 00:07:14,354 So copyright infringement 205 00:07:14,354 --> 00:07:17,434 means that as the copyright owner, you 206 00:07:17,434 --> 00:07:20,719 can show that one, you are the owner 207 00:07:20,719 --> 00:07:22,836 of a valid copyright in the work in 208 00:07:22,836 --> 00:07:26,498 question two, that the infringer 209 00:07:26,498 --> 00:07:28,946 has actually copied your work 210 00:07:29,006 --> 00:07:30,596 or a substantial portion of it. 211 00:07:30,890 --> 00:07:32,834 And three, that the copying isn't 212 00:07:32,834 --> 00:07:35,024 protected by an applicable defense 213 00:07:35,024 --> 00:07:36,394 such as fair use. 214 00:07:36,655 --> 00:07:37,677 if you have a question about 215 00:07:37,677 --> 00:07:39,751 fair use, I have, written about it 216 00:07:39,811 --> 00:07:42,211 and done a LinkedIn live about it, 217 00:07:42,211 --> 00:07:42,901 which you can find. 218 00:07:43,224 --> 00:07:44,883 but copyright infringement 219 00:07:44,883 --> 00:07:47,523 again, is not about stealing your ideas, 220 00:07:47,758 --> 00:07:50,417 but it is about actual copying. 221 00:07:50,685 --> 00:07:53,263 And so if you can prove that they 222 00:07:53,833 --> 00:07:55,933 actually copied your work, then 223 00:07:55,933 --> 00:07:57,592 they would be able to take, you be 224 00:07:57,592 --> 00:07:58,372 entitled to damage. 225 00:07:58,915 --> 00:08:00,415 And I'm not gonna say that 226 00:08:00,415 --> 00:08:01,525 proven copyright infringement 227 00:08:01,525 --> 00:08:02,845 cases is easy. 228 00:08:02,845 --> 00:08:05,305 It's not, it's complicated and it 229 00:08:05,335 --> 00:08:06,655 typically involves a fair amount 230 00:08:06,660 --> 00:08:07,435 of legal fees. 231 00:08:07,742 --> 00:08:10,262 So you do need to make sure that 232 00:08:10,262 --> 00:08:13,185 it is valuable enough to you to 233 00:08:13,226 --> 00:08:15,412 devote those types of resources to. 234 00:08:15,704 --> 00:08:17,474 Prosecuting an infringement case. 235 00:08:27,464 --> 00:08:30,431 So, but if you are concerned about 236 00:08:30,431 --> 00:08:33,881 the use of your IP by a third party, 237 00:08:33,911 --> 00:08:37,131 whether that third party is human or 238 00:08:37,131 --> 00:08:40,100 an AI tool, then you need to take 239 00:08:40,105 --> 00:08:41,780 the steps required to protect it. 240 00:08:42,118 --> 00:08:44,590 So if we go back to proving 241 00:08:44,590 --> 00:08:45,850 infringement, you have to 242 00:08:45,850 --> 00:08:47,780 be the valid, owner of a valid 243 00:08:47,780 --> 00:08:48,980 copyright question. 244 00:08:49,731 --> 00:08:52,229 Chain of title regarding ownership 245 00:08:52,349 --> 00:08:54,702 starts from the time of creation. 246 00:08:55,036 --> 00:08:56,769 So you'll hear me talk over and 247 00:08:56,774 --> 00:08:58,149 over again about the importance of 248 00:08:58,149 --> 00:09:00,565 your contracts and making sure that 249 00:09:00,570 --> 00:09:01,555 you own things. 250 00:09:01,555 --> 00:09:03,505 If you didn't create it personally, if 251 00:09:03,505 --> 00:09:05,005 the third party created it for you, 252 00:09:05,005 --> 00:09:06,595 if you created it in connection with 253 00:09:06,751 --> 00:09:09,116 an engagement, then ownership 254 00:09:09,116 --> 00:09:10,896 will depend on what those contracts. 255 00:09:11,435 --> 00:09:14,699 And then, when you are the sole owner, 256 00:09:14,759 --> 00:09:16,319 then registration. 257 00:09:16,550 --> 00:09:18,029 So these are the two ways we make 258 00:09:18,029 --> 00:09:20,725 sure that we have a defense. 259 00:09:20,911 --> 00:09:23,006 we can, enforce our copyright 260 00:09:23,006 --> 00:09:26,142 against third party infringers ownership 261 00:09:26,142 --> 00:09:27,576 and registration. 262 00:09:27,943 --> 00:09:30,409 and then, again, it would have to 263 00:09:30,409 --> 00:09:32,719 be a copying of your work and not. 264 00:09:33,563 --> 00:09:35,794 Taking the idea of your work. 265 00:09:36,204 --> 00:09:38,634 So it is not in your power to 266 00:09:38,634 --> 00:09:41,394 stop someone from accessing your IP 267 00:09:41,634 --> 00:09:44,208 on the internet by humans or by ai, 268 00:09:44,538 --> 00:09:46,368 but it is in your power to put the 269 00:09:46,368 --> 00:09:49,098 pieces in place to put yourself in the 270 00:09:49,098 --> 00:09:51,708 best position to enforce your rights 271 00:09:51,768 --> 00:09:52,638 if it comes to that. 272 00:09:53,137 --> 00:09:55,815 So on the other end of that is when 273 00:09:55,815 --> 00:09:59,874 you're using ai, And AI is doing 274 00:09:59,874 --> 00:10:00,894 work for you. 275 00:10:01,230 --> 00:10:04,197 It will be accessing other people's 276 00:10:04,197 --> 00:10:05,980 intellectual property on the 277 00:10:05,980 --> 00:10:07,450 internet when it's creating 278 00:10:07,570 --> 00:10:08,560 its responses. 279 00:10:08,860 --> 00:10:10,377 Now, when you, go ahead and, 280 00:10:10,377 --> 00:10:12,322 play with it, you will see it will 281 00:10:12,322 --> 00:10:13,732 send you answers. 282 00:10:13,905 --> 00:10:16,689 It does not provide any attribution. 283 00:10:16,689 --> 00:10:18,939 So that is different than if you do 284 00:10:18,939 --> 00:10:20,019 a Google search where you know 285 00:10:20,019 --> 00:10:21,189 exactly where the information 286 00:10:21,189 --> 00:10:21,519 is coming. 287 00:10:22,420 --> 00:10:22,990 Here. 288 00:10:23,214 --> 00:10:25,381 It just goes wherever it 289 00:10:25,386 --> 00:10:27,020 goes and it's. 290 00:10:27,174 --> 00:10:29,934 Knowledge base and finds answers, and 291 00:10:29,934 --> 00:10:33,737 then it, sends it back to you in a, 292 00:10:33,737 --> 00:10:35,370 if you asked for to write an article 293 00:10:35,370 --> 00:10:37,350 for you or to write a script for you, 294 00:10:37,569 --> 00:10:39,870 it will present it in that form and, 295 00:10:39,920 --> 00:10:42,047 typically without attribution, so you 296 00:10:42,047 --> 00:10:43,727 won't have any way of knowing where 297 00:10:43,847 --> 00:10:45,407 that information is coming from. 298 00:10:45,790 --> 00:10:50,096 So, That puts you in danger of 299 00:10:50,096 --> 00:10:53,276 being a copyright infringer if you 300 00:10:53,276 --> 00:10:54,746 don't know where that came from. 301 00:10:54,945 --> 00:10:59,387 So I asked chat, G B T what to do if I'm 302 00:10:59,387 --> 00:11:02,207 worried that it's response infringes 303 00:11:02,207 --> 00:11:04,616 a third party's copyright, and its 304 00:11:05,096 --> 00:11:05,846 response was this. 305 00:11:06,174 --> 00:11:09,202 As an AI language model, I provide 306 00:11:09,672 --> 00:11:11,422 responses based on my preexisting 307 00:11:11,422 --> 00:11:12,935 knowledge and language 308 00:11:12,935 --> 00:11:13,835 capabilities. 309 00:11:14,051 --> 00:11:16,031 However, I am not able to 310 00:11:16,031 --> 00:11:19,200 review or assess specific content 311 00:11:19,230 --> 00:11:21,630 or material for potential copyright 312 00:11:21,630 --> 00:11:22,260 infringement. 313 00:11:22,490 --> 00:11:23,855 If you are concerned about 314 00:11:23,855 --> 00:11:25,535 potential copyright infringement related 315 00:11:25,535 --> 00:11:27,971 to your own content and material, you 316 00:11:27,971 --> 00:11:29,351 may wanna consult with a legal 317 00:11:29,351 --> 00:11:31,271 professional who can provide guidance 318 00:11:31,271 --> 00:11:33,557 and advice specific to your situation. 319 00:11:33,788 --> 00:11:35,930 They can review your material and 320 00:11:35,930 --> 00:11:37,640 assess whether any potential 321 00:11:37,645 --> 00:11:39,170 infringement has occurred or is 322 00:11:39,175 --> 00:11:40,520 likely to occur. 323 00:11:40,778 --> 00:11:42,458 In general, it is important to be 324 00:11:42,458 --> 00:11:44,738 aware of copyright laws and to obtain 325 00:11:44,743 --> 00:11:47,198 permission or authorization before 326 00:11:47,198 --> 00:11:49,658 using or reproducing any copyrighted 327 00:11:49,658 --> 00:11:50,408 material. 328 00:11:51,383 --> 00:11:52,783 Additionally, it is advisable to seek 329 00:11:52,783 --> 00:11:54,883 legal advice if you are uncertain about 330 00:11:54,883 --> 00:11:56,443 whether your use of someone else's 331 00:11:56,448 --> 00:11:58,363 copyrighted material may infringe on 332 00:11:58,368 --> 00:11:59,053 their rights. 333 00:11:59,281 --> 00:12:01,352 Well, in other words, user beware. 334 00:12:01,465 --> 00:12:03,239 I mean, that's all very fine 335 00:12:03,239 --> 00:12:05,485 to say, but if you have receiv. 336 00:12:05,792 --> 00:12:08,662 A response that doesn't provide any 337 00:12:08,662 --> 00:12:09,682 type of attribution. 338 00:12:09,682 --> 00:12:11,408 All we know is it came from chat 339 00:12:12,001 --> 00:12:14,041 GPTs preexisting knowledge base. 340 00:12:14,041 --> 00:12:17,225 Like how does that tell me what 341 00:12:17,225 --> 00:12:18,155 the source is? 342 00:12:18,215 --> 00:12:19,715 How do I know if I need to, 343 00:12:19,715 --> 00:12:20,975 if this is a potential copyright 344 00:12:20,975 --> 00:12:21,515 infringement? 345 00:12:21,755 --> 00:12:22,835 Again, you know, copyright 346 00:12:22,835 --> 00:12:24,665 infringement requires copying 347 00:12:24,665 --> 00:12:27,395 and not just inspiration or. 348 00:12:27,623 --> 00:12:28,703 taking an idea. 349 00:12:28,959 --> 00:12:31,113 So did they completely take 350 00:12:31,118 --> 00:12:33,243 a whole chunk of somebody else's, 351 00:12:33,463 --> 00:12:36,576 work and stick it in into your response? 352 00:12:36,802 --> 00:12:40,396 Or did they, take a variety of sources 353 00:12:40,686 --> 00:12:42,816 and kind of put them together in 354 00:12:42,816 --> 00:12:44,136 a way that creates something new? 355 00:12:44,609 --> 00:12:47,872 So if chat G p t Plagiarizes from 356 00:12:47,872 --> 00:12:50,022 source materials, You won't know that 357 00:12:50,052 --> 00:12:52,932 unless you do your own due diligence 358 00:12:53,222 --> 00:12:54,752 and you are the one who'll be liable 359 00:12:54,752 --> 00:12:56,072 for copyright infringement, 360 00:12:56,077 --> 00:12:56,932 not chat. 361 00:12:56,932 --> 00:12:57,634 G P T. 362 00:12:57,978 --> 00:12:59,832 So if you plan to use AI for your 363 00:12:59,832 --> 00:13:02,486 work, you need to use some sort of 364 00:13:02,486 --> 00:13:05,069 plagiarism check, like Grammarly, 365 00:13:05,308 --> 00:13:06,596 and you need to track your 366 00:13:06,596 --> 00:13:08,539 process carefully to demonstrate 367 00:13:08,539 --> 00:13:10,339 your unique input when you're 368 00:13:10,339 --> 00:13:11,359 creating content. 369 00:13:11,359 --> 00:13:14,179 So you can't just, copy and paste 370 00:13:14,179 --> 00:13:17,419 what comes out of your AI chat. 371 00:13:17,909 --> 00:13:22,242 There also are some privacy issues, so. 372 00:13:22,276 --> 00:13:25,665 When I asked chat G b T, whether or 373 00:13:25,665 --> 00:13:27,821 not the information I provide to it 374 00:13:27,851 --> 00:13:28,841 becomes public. 375 00:13:29,046 --> 00:13:31,144 The response was, your information 376 00:13:31,174 --> 00:13:33,154 is not made public and is 377 00:13:33,154 --> 00:13:34,444 kept confidential. 378 00:13:34,756 --> 00:13:37,987 However, if you go to the fax page, 379 00:13:38,156 --> 00:13:41,130 it warns you don't share any sensitive 380 00:13:41,130 --> 00:13:42,630 information in your chats. 381 00:13:42,960 --> 00:13:45,480 Your conversations may be reviewed 382 00:13:45,540 --> 00:13:48,120 by RA ai trainers to improve our. 383 00:13:49,219 --> 00:13:51,679 So remember the way that AI works 384 00:13:51,709 --> 00:13:55,906 is that what you put into the chat 385 00:13:55,953 --> 00:13:59,089 becomes part of its knowledge base, 386 00:13:59,362 --> 00:14:01,213 cuz that's the only way that it can 387 00:14:01,218 --> 00:14:03,743 continue to improve your responses. 388 00:14:04,359 --> 00:14:07,269 So again, if you go in there and, 389 00:14:07,539 --> 00:14:09,176 maybe you put in. 390 00:14:09,421 --> 00:14:12,031 A draft of something and ask it to 391 00:14:12,031 --> 00:14:14,631 improve the draft, it will, maybe you 392 00:14:14,631 --> 00:14:16,401 put in notes, put some bullet points 393 00:14:16,406 --> 00:14:18,471 in, and ask it to create an article 394 00:14:18,471 --> 00:14:19,851 based on these bullet points. 395 00:14:20,096 --> 00:14:22,176 It will use your bullet points. 396 00:14:22,176 --> 00:14:23,286 It will use its preexisting 397 00:14:23,286 --> 00:14:24,576 knowledge, and it will come 398 00:14:24,576 --> 00:14:25,474 up with, a. 399 00:14:26,132 --> 00:14:28,339 Something in article form and then you 400 00:14:28,339 --> 00:14:30,789 say, eh, and you ask it to regenerate 401 00:14:30,946 --> 00:14:32,506 and then it will go back and it 402 00:14:32,506 --> 00:14:33,556 will improve on it. 403 00:14:33,556 --> 00:14:35,146 And you'll see that each time you ask 404 00:14:35,146 --> 00:14:37,396 it to regenerate, it gets better. 405 00:14:37,396 --> 00:14:39,176 Cuz it kind of goes deeper into its, 406 00:14:39,176 --> 00:14:42,087 knowledge base and it's got, what you 407 00:14:42,147 --> 00:14:44,727 asked it to use as a starting point 408 00:14:44,957 --> 00:14:46,157 and it gets better. 409 00:14:46,465 --> 00:14:49,637 So somehow, What you have input 410 00:14:49,787 --> 00:14:51,167 is being added to its knowledge 411 00:14:51,167 --> 00:14:52,647 base, so it can give you better. 412 00:14:53,663 --> 00:14:56,355 So, as a lawyer, you know, my ethical 413 00:14:56,355 --> 00:14:58,905 duties means that I cannot share any 414 00:14:58,905 --> 00:15:01,182 confidential client information with 415 00:15:01,182 --> 00:15:04,177 a public, AI tool such as chat, G p T. 416 00:15:04,444 --> 00:15:07,017 So I recommend the same diligence for 417 00:15:07,017 --> 00:15:09,237 you with respect to your confidential 418 00:15:09,237 --> 00:15:10,437 information, and of course, 419 00:15:10,442 --> 00:15:11,547 your client's confidential 420 00:15:11,547 --> 00:15:12,447 information. 421 00:15:12,807 --> 00:15:16,693 You need to protect it and assume that 422 00:15:16,693 --> 00:15:19,617 at some point, if not now, then 423 00:15:19,617 --> 00:15:22,024 certainly later that anything that 424 00:15:22,029 --> 00:15:25,423 you put into a chat will be accessible. 425 00:15:25,767 --> 00:15:29,682 So finally, there is kind of the issue 426 00:15:29,784 --> 00:15:32,892 about ownership of content that is 427 00:15:32,897 --> 00:15:34,632 generated by ai. 428 00:15:34,941 --> 00:15:36,992 So the US copyright office 429 00:15:36,992 --> 00:15:38,222 is working out. 430 00:15:38,648 --> 00:15:40,898 Whether content generated by AI 431 00:15:40,898 --> 00:15:42,158 can be protected. 432 00:15:42,423 --> 00:15:46,567 chat, G B t, says that the answers 433 00:15:46,572 --> 00:15:48,907 are owned by the requester. 434 00:15:49,160 --> 00:15:49,582 but that. 435 00:15:49,737 --> 00:15:51,207 Make some assumptions that 436 00:15:51,357 --> 00:15:52,977 I don't think you can rely on. 437 00:15:52,977 --> 00:15:55,017 Again, we don't know the source 438 00:15:55,271 --> 00:15:57,851 of the answers of the responses. 439 00:15:57,941 --> 00:15:59,291 So without knowing that, 440 00:15:59,291 --> 00:16:00,911 how can you know that you own it? 441 00:16:01,234 --> 00:16:04,326 copyright law does not protect ideas. 442 00:16:04,506 --> 00:16:06,456 It doesn't protect facts, it doesn't 443 00:16:06,456 --> 00:16:07,896 protect information. 444 00:16:08,196 --> 00:16:11,061 so a lot of AI generated responses 445 00:16:11,066 --> 00:16:13,341 fall into those categories. 446 00:16:13,623 --> 00:16:15,423 However, there are. 447 00:16:15,913 --> 00:16:17,593 creative uses for ai. 448 00:16:18,040 --> 00:16:20,493 sometimes, you can ask it to write a 449 00:16:20,493 --> 00:16:22,773 poem or you can ask it to write a script 450 00:16:22,970 --> 00:16:25,134 and you can, ask it to write songs. 451 00:16:25,375 --> 00:16:27,114 And certainly there is AI that 452 00:16:27,119 --> 00:16:30,408 can create, images and paintings 453 00:16:30,413 --> 00:16:32,888 that would be considered original 454 00:16:33,078 --> 00:16:34,068 and creative. 455 00:16:34,530 --> 00:16:37,744 So there are some real valid 456 00:16:38,464 --> 00:16:40,974 questions about ownership of AI 457 00:16:40,979 --> 00:16:42,451 generated content. 458 00:16:42,781 --> 00:16:44,401 I describe intellectual 459 00:16:44,871 --> 00:16:46,047 property as the product of human 460 00:16:46,051 --> 00:16:49,444 intellect, and AI is not human, 461 00:16:49,944 --> 00:16:50,874 at least not yet. 462 00:16:51,440 --> 00:16:54,430 At the beginning of ai, there had 463 00:16:54,435 --> 00:16:55,060 to be humans. 464 00:16:55,060 --> 00:16:57,330 There always has to be a human at the 465 00:16:57,330 --> 00:17:00,090 very beginning of any idea, right? 466 00:17:00,338 --> 00:17:01,641 at least a recorded idea. 467 00:17:01,931 --> 00:17:05,343 so this is just, another one of 468 00:17:05,343 --> 00:17:07,233 these conundrums that AI presents 469 00:17:07,233 --> 00:17:09,179 to us that will need to be worked 470 00:17:09,179 --> 00:17:11,439 out as AI becomes more prevalent. 471 00:17:11,844 --> 00:17:14,198 So, When we talk about your 472 00:17:14,198 --> 00:17:16,314 expertise, your intellectual 473 00:17:16,314 --> 00:17:19,382 property and the dangers of it being 474 00:17:19,382 --> 00:17:22,662 exposed in, more scenarios through 475 00:17:22,662 --> 00:17:23,562 the use of ai. 476 00:17:24,055 --> 00:17:26,556 I talk about the distinction between 477 00:17:26,646 --> 00:17:27,890 a cook and a chef. 478 00:17:28,107 --> 00:17:30,900 a cook can follow a recipe and produce 479 00:17:30,930 --> 00:17:33,660 edible and maybe even delicious food. 480 00:17:33,876 --> 00:17:36,753 However, a chef has that skill, 481 00:17:36,758 --> 00:17:38,463 the experience, the creativity, 482 00:17:38,468 --> 00:17:40,577 and the talent that makes people wanna 483 00:17:40,577 --> 00:17:43,067 pay the big bucks to go join, to 484 00:17:43,067 --> 00:17:45,133 pay them to, have that experience at 485 00:17:45,133 --> 00:17:45,833 their restaurant. 486 00:17:46,120 --> 00:17:48,420 So this is the same with your expertise, 487 00:17:48,727 --> 00:17:50,433 so an AI solution? 488 00:17:50,728 --> 00:17:51,130 Yes. 489 00:17:51,130 --> 00:17:52,720 It can replicate, you know, run 490 00:17:52,720 --> 00:17:53,260 of the mill. 491 00:17:54,318 --> 00:17:56,913 Of what you do, it can scrape the 492 00:17:56,913 --> 00:17:59,937 internet for freely available content. 493 00:18:00,310 --> 00:18:02,598 AI is basically a generalist though, 494 00:18:02,808 --> 00:18:04,248 and it doesn't understand the 495 00:18:04,248 --> 00:18:07,338 nuances the way that an expert does. 496 00:18:07,738 --> 00:18:08,878 And when it's scraping the 497 00:18:08,878 --> 00:18:10,228 internet, it won't be able 498 00:18:10,228 --> 00:18:12,524 to differentiate between, what is 499 00:18:12,614 --> 00:18:14,654 thought leadership versus what is 500 00:18:14,654 --> 00:18:17,514 just someone's random ramblings, 501 00:18:17,784 --> 00:18:18,661 on the internet. 502 00:18:18,751 --> 00:18:21,481 And so that is why today. 503 00:18:21,834 --> 00:18:24,037 You'll get some nonsense answers 504 00:18:24,037 --> 00:18:26,214 from AI cuz it, can find something 505 00:18:26,214 --> 00:18:28,764 that matches your keywords, but it 506 00:18:28,764 --> 00:18:31,061 can't tell whether or not this is 507 00:18:31,243 --> 00:18:33,094 well-researched information or if 508 00:18:33,094 --> 00:18:36,088 it's just something, someone's musings 509 00:18:36,438 --> 00:18:39,607 so it cannot, kind of synthesize. 510 00:18:39,883 --> 00:18:42,093 Experience the way that you can, I 511 00:18:42,093 --> 00:18:44,841 mean, experience and being able to 512 00:18:44,841 --> 00:18:47,241 kind of pull on that is a uniquely 513 00:18:47,241 --> 00:18:48,538 human skill. 514 00:18:48,944 --> 00:18:51,651 So it can only pull on what has been 515 00:18:51,651 --> 00:18:54,825 recorded and it can't always apply. 516 00:18:55,526 --> 00:18:56,990 Context either. 517 00:18:57,072 --> 00:19:00,920 So as a chef, as the expert, you 518 00:19:00,920 --> 00:19:03,740 know when to go with a standard 519 00:19:03,740 --> 00:19:07,180 ingredients or when to add something 520 00:19:07,180 --> 00:19:09,850 else, you can taste it and go, eh, it's 521 00:19:09,850 --> 00:19:12,743 too sweet, it's too salty, and know how 522 00:19:12,773 --> 00:19:15,244 to tweak it to make it taste better. 523 00:19:15,581 --> 00:19:18,551 Another metaphor is with respect to, 524 00:19:18,575 --> 00:19:20,554 the doctor-patient relationship. 525 00:19:20,834 --> 00:19:23,404 Yes, AI can ask diagnostic 526 00:19:23,404 --> 00:19:25,654 questions, it can review lab results, 527 00:19:25,894 --> 00:19:29,248 and it can provide a, diagnosis 528 00:19:29,248 --> 00:19:32,348 based on that and propose solutions 529 00:19:32,348 --> 00:19:33,248 based on that. 530 00:19:33,713 --> 00:19:36,148 What it can't do is it can't observe the 531 00:19:36,148 --> 00:19:37,288 patient's demeanor. 532 00:19:37,331 --> 00:19:39,777 is sweating, is their leg shaking? 533 00:19:39,994 --> 00:19:42,492 can they notice that maybe it's, someone 534 00:19:42,492 --> 00:19:44,622 who has a parent in the room with 535 00:19:44,622 --> 00:19:46,602 them and asked, you know, can I talk 536 00:19:46,602 --> 00:19:48,535 to, your son alone? 537 00:19:48,748 --> 00:19:50,998 they can't ask the follow up questions. 538 00:19:50,998 --> 00:19:52,258 They can't put him at ease. 539 00:19:52,258 --> 00:19:54,032 Sometimes having your blood pressure 540 00:19:54,032 --> 00:19:55,112 taken and you're like, you know, why 541 00:19:55,112 --> 00:19:56,342 don't you lay down for a second and 542 00:19:56,342 --> 00:19:57,122 we'll do it again. 543 00:19:57,365 --> 00:19:59,192 These are a number of things that 544 00:19:59,192 --> 00:20:02,335 require kind of the human touch. 545 00:20:02,635 --> 00:20:04,831 And some people will accuse doctors of 546 00:20:04,831 --> 00:20:07,261 not having a bedside manner, but most 547 00:20:07,261 --> 00:20:08,821 doctors do have a bedside manner. 548 00:20:09,074 --> 00:20:11,137 AI can never have a bedside 549 00:20:11,137 --> 00:20:11,797 manner, right? 550 00:20:12,106 --> 00:20:14,921 And so those things where you as an 551 00:20:14,921 --> 00:20:16,841 expert can use your instinct. 552 00:20:17,103 --> 00:20:19,767 To take, what you know about a client, 553 00:20:19,767 --> 00:20:21,079 what you know about their, problems 554 00:20:21,079 --> 00:20:22,999 they had with their last consultant. 555 00:20:23,369 --> 00:20:26,669 these are things that AI cannot do. 556 00:20:26,975 --> 00:20:29,548 So ai, yes, it can be an excellent 557 00:20:29,553 --> 00:20:32,058 support for your work, but only you 558 00:20:32,058 --> 00:20:34,938 kind of know how to tweak things 559 00:20:34,938 --> 00:20:36,828 and make those little shifts 560 00:20:36,828 --> 00:20:38,968 that come from years of experie. 561 00:20:39,582 --> 00:20:42,268 So I had one more question for chat 562 00:20:42,268 --> 00:20:45,728 and G B T and I asked it, can AI 563 00:20:45,728 --> 00:20:47,408 take the place of a management 564 00:20:47,408 --> 00:20:48,128 consultant? 565 00:20:48,418 --> 00:20:49,978 And here was its answer. 566 00:20:50,305 --> 00:20:52,785 AI can certainly provide valuable 567 00:20:52,790 --> 00:20:54,475 insights and analysis that 568 00:20:54,475 --> 00:20:56,095 can be useful for management 569 00:20:56,095 --> 00:20:58,505 decision making, but it is unlikely 570 00:20:58,510 --> 00:21:00,185 to completely replace the role 571 00:21:00,185 --> 00:21:01,505 of a management consultant. 572 00:21:01,867 --> 00:21:03,281 Management consultants bring 573 00:21:03,281 --> 00:21:05,351 a range of skills and expertise 574 00:21:05,351 --> 00:21:07,362 to the work, including strategic 575 00:21:07,362 --> 00:21:09,975 planning, business analysis process, 576 00:21:10,108 --> 00:21:11,753 improvement, and change manage. 577 00:21:12,328 --> 00:21:14,218 They often work closely with clients 578 00:21:14,218 --> 00:21:16,468 to understand their unique challenges 579 00:21:16,750 --> 00:21:18,728 and provide customized solutions 580 00:21:18,878 --> 00:21:20,918 that meet their specific need. 581 00:21:21,256 --> 00:21:22,965 Management consultants also 582 00:21:22,965 --> 00:21:25,365 typically have strong interpersonal 583 00:21:25,365 --> 00:21:27,308 and communication skills, which 584 00:21:27,313 --> 00:21:29,318 allow them to work effectively 585 00:21:29,318 --> 00:21:30,988 with a wide range of stakeholders. 586 00:21:31,699 --> 00:21:34,100 While AI can provide powerful 587 00:21:34,105 --> 00:21:36,816 data analysis and insights, it may not 588 00:21:36,816 --> 00:21:39,036 be able to replicate the nuanced 589 00:21:39,036 --> 00:21:41,110 and contextual understanding that 590 00:21:41,110 --> 00:21:42,700 a skilled management consultant 591 00:21:42,700 --> 00:21:43,600 can provide. 592 00:21:44,506 --> 00:21:47,016 Additionally, AI may have limitations 593 00:21:47,016 --> 00:21:49,086 in its ability to understand and 594 00:21:49,086 --> 00:21:52,843 respond to complex human factors such 595 00:21:52,843 --> 00:21:55,326 as organizational culture, individual 596 00:21:55,906 --> 00:21:58,203 personalities, and political dynamics. 597 00:21:58,233 --> 00:21:58,863 Oh, that is so. 598 00:21:59,501 --> 00:22:02,138 That being said, AI can certainly 599 00:22:02,138 --> 00:22:04,298 be a valuable tool for management 600 00:22:04,298 --> 00:22:06,555 consultants helping to automate certain 601 00:22:06,555 --> 00:22:09,368 tasks and provide additional insights 602 00:22:09,578 --> 00:22:11,768 that can inform the recommendations. 603 00:22:12,011 --> 00:22:14,291 Ultimately, the most effective approach 604 00:22:14,291 --> 00:22:17,351 is likely to be a combination of AI 605 00:22:17,441 --> 00:22:20,065 and human expertise working together 606 00:22:20,065 --> 00:22:22,225 to provide the most comprehensive 607 00:22:22,496 --> 00:22:23,845 and effective solutions for. 608 00:22:24,753 --> 00:22:27,344 Yeah, that is absolutely true. 609 00:22:27,597 --> 00:22:31,039 So I am excited by AI's possibilities 610 00:22:31,234 --> 00:22:34,036 to support us as experts in our work. 611 00:22:34,246 --> 00:22:36,049 It is absolutely a time saver. 612 00:22:36,079 --> 00:22:39,003 It is a wonderful resource, but 613 00:22:39,003 --> 00:22:42,548 ultimately, without human touch, AI has 614 00:22:42,548 --> 00:22:45,079 its limitations, so make it a 615 00:22:45,079 --> 00:22:46,279 fantastic tool. 616 00:22:46,894 --> 00:22:49,044 As part of your toolbox, how you 617 00:22:49,044 --> 00:22:51,084 provide value to your clients, 618 00:22:51,335 --> 00:22:53,255 how you make your business 619 00:22:53,255 --> 00:22:55,175 more efficient and therefore 620 00:22:55,175 --> 00:22:56,375 more profitable. 621 00:22:56,685 --> 00:22:58,865 But I don't want you to worry about 622 00:22:59,015 --> 00:23:02,015 it replacing you as an expert. 623 00:23:02,378 --> 00:23:05,247 The key to working with A I protect 624 00:23:05,247 --> 00:23:07,027 your original ip, protect it through 625 00:23:07,027 --> 00:23:08,167 documentation. 626 00:23:08,910 --> 00:23:11,342 Through registration and when you're 627 00:23:11,347 --> 00:23:14,085 using AI as a resource, make sure 628 00:23:14,085 --> 00:23:16,125 you are doing your diligence to make 629 00:23:16,125 --> 00:23:19,942 sure that it has not plagiarized somebody 630 00:23:19,947 --> 00:23:20,502 else's work. 631 00:23:20,697 --> 00:23:22,188 So if you have any questions or 632 00:23:22,188 --> 00:23:25,350 concerns about how AI impacts your 633 00:23:25,350 --> 00:23:28,063 ip, you can contact me for consult. 634 00:23:28,745 --> 00:23:31,308 And also don't forget the IP 635 00:23:31,313 --> 00:23:33,778 tracker as a way to determine what steps 636 00:23:33,778 --> 00:23:36,300 you need to take to protect yourself 637 00:23:36,390 --> 00:23:37,080 and your ip.