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Today we're talking automation, but not the starry eyed, automate everything garbage you see on LinkedIn.

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We're here doing the math that most people can't be bothered with.

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G', day, Mike.

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Here I'm back with another episode of Lone Wolf Unleashed, the podcast for solo operators who want to work less without hiring a small army to make it happen.

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Ex Spelly Armors Automation isn't magic, it's an investment.

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And like any investment, most of them are not worth pursuing.

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So you're scrolling through your feed.

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Some productivity guru is telling you to automate your entire business.

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Just use Zapier, they say.

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Build workflows.

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They scream.

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Meanwhile, you're wondering if automating your monthly invoice process is worth three days of setup.

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Hell, here's what nobody tells you.

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Most automation projects fail the basic math test.

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I learned this the hard way.

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I spent two weeks building up a complex automation to save myself 20 minutes a month.

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By the time I factored in my hourly rate and the setup time, I'd basically paid $2,000 to save $100 a year.

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Genius move, right?

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That's when I started using a simple formula before touching any automation project.

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And today I'm sharing it with you because I'm tired of watching good operators waste time on automation Theater.

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Here's a formula that will save you from automation Stupidity Current State first, we start with the current state.

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What is it you're trying to do?

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How many times are you trying to do it?

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And you multiply that by your hourly rate.

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Future state.

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Then we want to do for the future state.

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Same thing, same calculation after automation.

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So the time that you take may be zero.

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What's the difference?

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That's your annual savings.

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Then you compare that against what it'll cost you to build or buy the automation.

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If you don't see at least 30% ROI, don't bloody do it.

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Let me give you a real example.

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You do a task 40 times a year.

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It takes 10 minutes each time.

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That's 400 minutes total, or about 6.7 hours if your internal rate is $250 an hour.

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That is the opportunity cost if you would actually be doing client work rather than building on your own systems.

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And it should be at least what you're charging properly.

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That task costs you 16 $75 annually.

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Now, if automation cuts that to two minutes per task, you're down to 1.3 hours annually, or $325, which means you have an annual savings of $1,350 to hit our 30% ROI threshold.

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You can spend up to a thousand dollars on implementation.

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More than that, you might want to find something else to automate.

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The automation.

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Projects that actually move the needle aren't the sexy ones.

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They're boring, repetitive tasks you do constantly.

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I'm talking about data entries between systems, invoice generation and sending client onboarding sequences, report compilation, file organization.

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Not the flashy stuff, the mind numbing stuff.

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One of my best automation wins was dead simple.

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I was manually copying project details from emails into my project management system.

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5 minutes per project.

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About 100 projects a year set up a simple automation using email passing and API calls.

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Cost me $200 to build.

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Saves me eight hours annually.

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That's a 2000% ROI.

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So here's where most people start.

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Stuff it up.

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Automating edge cases.

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Don't automate the thing you do twice a year.

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Automate the thing you do twice a week.

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Trap 2 over engineering the best automation is the simplest one that works.

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Stop trying to build the automation equivalent of a Swiss army knife, forgetting maintenance costs.

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The slick automation breaks when the API changes, when the software updates, when Mercury is in retrograde.

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Or factor in ongoing costs, ongoing maintenance.

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Trap four, the complexity cascade.

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You automate one thing, which creates three new manual steps.

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Net result, you're working more and not less.

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Here's the uncomfortable truth.

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Most automation projects fail not because the tech doesn't work, but because people pick the wrong things to automate.

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They automate the thing that annoys them the most, not the thing that costs them the most.

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There's a big difference.

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You hate doing your monthly financial reports, so you spend three weeks building a dashboard.

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But you only do reports once a month.

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Meanwhile, you're manually updating client records five times a day, which takes two minutes each time.

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Do the math.

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Five times a day, five days a week, 50 weeks a year.

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That's 1250 updates annually.

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At two minutes each, that's over 40 hours.

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At $250 an hour, that's $10,000 in in annual cost.

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But the monthly report, 12 times a year, maybe two hours each.

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That's 24 hours annually or $6,000.

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You automated a $6,000 problem but ignored the $10,000 one.

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It is a classic mistake.

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This is where most people go wrong.

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They calculate roi, get excited and immediately start building.

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That is the wrong move.

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You need to build an automation backlog, a ranked list of opportunities based on actual ROI numbers, not your emotional attachment to specific annoyances.

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Here's how it works.

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Calculate ROI for every repetitive task, put them in a Spreadsheet sort by ROI percentage highest first.

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That's your automation priority queue.

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Now here's the key part.

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You don't want to just work down the list.

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You look for patterns.

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Maybe your top five opportunities all involve moving data between the same two systems.

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Suddenly building one robust integration makes more sense than five separate automations.

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Or maybe three of your high ROI tasks all happen during client onboarding time to build a proper onboarding sequence instead of piecemeal fixes.

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The backlog shows you where real automation opportunities are.

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And just as importantly, it shows you what's not worth automating.

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I keep mine in a simple spreadsheet task.

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Name current annual cost, automation cost estimate, ROI percentage status.

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When I finish one project, I look at the list and pick the next highest ROI item that makes sense to tackle.

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No emotional decisions, no shiny object syndrome, just math.

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Here's what happens when you do this right.

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You start with your highest ROI automation.

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Let's say it saves you two hours a month.

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That two hours you can now spend on the next automation project, which saves you another hour and a half monthly, which gives you more time for the next one.

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It compounds not dramatically, not overnight, but steadily.

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And after a year of smart automation choices, you might have reclaimed six to eight hours weekly.

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That is a full workday every week.

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But here's the thing.

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You can't get there by automating the loudest problems.

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You get there by automating the most expensive problems first, by being intentional about it.

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Automation isn't going to transform your business overnight.

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It's not going to solve your time management problems.

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It's not going to make you rich.

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What it will do, if you're smart about it, is give you back small chunks of time that add up over months and years.

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The goal is not to automate everything.

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The goal is to automate the right things in the the right order.

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The things that actually matter.

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The things that pass the ROI test and make it into your backlog.

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I built a calculator to make this dead simple.

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I built a calculator to make this dead simple.

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You can plug in your numbers and it tells you whether to automate it or not.

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No guesswork, no justification gymnastics, just math.

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You can get that today@lonewolfunleashed.com automate that is lonewolfunleashed.com automate.

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So here's what you can do this week.

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Track down everything for three days.

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Every repetitive task, no matter how small.

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Use your phone's timer, don't guess, measure list.

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Every repetitive task you do Monthly everything, even the 32nd ones that happen 50 times.

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Count frequency honestly.

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Check your calendar, your task history, your email patterns, your memory lies.

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Then calculate the annual cost of each task using the formula time times frequency times your hourly rate.

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Okay?

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Time multiplied by frequency multiplied by your hourly rate.

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Then research automation costs for your top most expensive tasks.

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Be realistic about implementation time and ongoing maintenance.

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You might not build this yourself, you might outsource it to a contractor and that is fine.

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But you'll need to take into account the cost of doing that and still make sure that it's worth your while.

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Then you want to build your automation backlog.

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It's in a spreadsheet.

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It's ranked by roi.

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This becomes your automation roadmap.

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Pick one item from the top of your list and actually research what it would take to automate it.

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Not planning to plan to research actual research.

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Most of you will discover that your best automation opportunities aren't the ones that annoy you the most, they're the ones that cost you the most.

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The backlog will keep you honest about what actually matters.

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So that's it for today.

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Stop automating because some thought leader told you to do so.

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Start automating because the math makes sense.

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The math needs to math.

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If you found this useful, forward it to another solo operator who's draining an automation advice but starving for automation reality.

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You could have been doing a million other things, like listening to the productivity gurus lie to you about automation.

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But instead you chose to hang out with me and learn about how to calculate good opportunities in your business.

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Until next time, work less and live more.