Welcome to the Elevated Edit Podcast.
Speaker AI'm your host, Blakely Ramsey, and the goal of this podcast is to discuss all things personal, development, wellness, and the art of editing your life in an elevated way.
Speaker AFrom mastering morning routines to mastering your mindset, we're going to sift through the noise and empower you to take elevated action.
Speaker AMake sure you catch the show notes for all the details.
Speaker AEnjoy the show.
Speaker AHello, and welcome back to the Elevated Edit Podcast.
Speaker AToday is officially the launch of the Elevated Edit Company.
Speaker AI cannot believe we finally made it.
Speaker AI was a little worried there for a second we weren't gonna make it to the finish line.
Speaker ABut we're here, and I'm so excited to bring you along for the ride.
Speaker ASo today's just going to be a quick.
Speaker AHow did this get started?
Speaker AWhat is the meaning behind all of this?
Speaker AWhat exactly is the Elevated Edit Company?
Speaker AAnd then I will take y'all along for the ride for the next couple of months, just to kind of show you what it looks like to launch a company when you don't really know how to launch a company.
Speaker ASo it should be pretty entertaining, to say the least, because let me tell you one thing.
Speaker AI do not have this all figured out, and we are just winging it, but we are winging it with systems and habits, so that helps a lot.
Speaker ABut okay, so rewind.
Speaker AI started the podcast, and then I did the your Magnetic brand course that came out in October of 2024.
Speaker AAnd the course did really well, and I loved it.
Speaker ABut something about it, I was like, okay, I love branding, I love marketing, but I'm not 100% sure that I want to teach or coach on marketing and branding.
Speaker AI don't know.
Speaker AJust something wasn't there.
Speaker AAnd so we went to Europe, and while I was there, you know, I had my epiphany, and I was like, I need a job that I can do from anywhere.
Speaker AAnd so when I came home, I was like, okay, I've got to get really serious about what it is that I'm wanting to do next.
Speaker ALike, do I want to start a company?
Speaker ADo I want to, you know, join someone else's team?
Speaker ALike, what exactly do I want to do?
Speaker AI knew I wanted to be in the coaching space, and I knew I wanted to do some kind of personal development something, but I wasn't 100 sure what it was.
Speaker ASo for the month of December, I pretty much just brainstormed and journaled and tried to figure things out.
Speaker AI had a couple pieces separately, but nothing was pieced together.
Speaker AAnd final and I was just kind of like walking slowly through things.
Speaker ALike, I was like, I don't want to rush this because I think this is going to be something really great, but I don't know 100 sure what it is yet.
Speaker AAnd so originally this was like the beginning of January.
Speaker AI was like, okay, I am going to be a clarity coach and I am going to help women who are like me, multi, passionate and big dreamers and that have like, a lot of things that they are really interested in, but can't quite figure out how to piece it all together.
Speaker AI want to help coach these women.
Speaker AAnd so I decided to test a clarity coach idea out while I was at the summit in Georgia.
Speaker AAnd at the time, the company was going to be called, called that Clarity company, which was cute, but I don't know, it just didn't feel like me.
Speaker AAnd so I went to Georgia and I tested that out.
Speaker ALike, when people are like, what do you do?
Speaker AI'm like, oh, I'm a clarity coach.
Speaker AAnd you could tell, like, they were like, excited because my energy was excited, but they were like, what is that?
Speaker ALike, they didn't ask, but you could just kind of see like a questioning look on their face.
Speaker AAnd I was like, okay, this isn't hitting with people.
Speaker ALike, people don't know 100 what this is.
Speaker AAnd if people in person don't know what it is, and people on social media, like, people who are reading copy, they're definitely not going to know what it is.
Speaker AAnd so I realized that I needed to get like, I needed to be able to present a message to the world that like, automatically made sense.
Speaker AOn a very simple level, when you are like taking marketing and branding classes, they always tell you to speak to people like they are on a third grade level because our, you know, when you're looking at something on social media, you have a very short amount of time to get someone's attention.
Speaker AI mean, think about it.
Speaker AWhen you're scrolling, you know, you're not going in depth into things and you don't want to think.
Speaker AYou're just scrolling quickly.
Speaker AAnd so I was like, okay, if I am losing people's attention in person, then I'm going to have to do something to revise this.
Speaker AAnd so I actually booked a call with one of the girls at the summit that I met the following week and we basically turned it into a brainstorming session for the both of us because she was doing a pivot in her business as well.
Speaker AAnd she.
Speaker AWe actually gave each other clarity, which was really cool.
Speaker ABut I was just kind of like brain dumping everything on her.
Speaker AAnd I was like, okay, so like, clarity Coach isn't really hitting, but you know, I'm really interested in this.
Speaker AAnd I'm interested in this.
Speaker AAnd she was like, okay, like, kind of tell me, you know, like, where your skills are at.
Speaker AAnd I was like, well, I wouldn't exactly say I'm super skilled at anything I said except for Trello.
Speaker ALike Trello and Zapier and getting.
Speaker AShe's like, hold on, like you enjoy all that stuff.
Speaker AAnd I was like, yes, girl.
Speaker ALike a system.
Speaker AOh, I love it.
Speaker AShe was like, perfect.
Speaker AShe said, like, most people don't love systems and habits.
Speaker AAnd so if you can infuse that kind of energy when you are helping people with their systems and habits, like, you might actually really be onto something.
Speaker AAnd I was like, okay, okay, okay.
Speaker AAnd so once I decided on that, I changed the name to the Aligned Agency.
Speaker AThat was what it was going to be.
Speaker AAnd something about that still just didn't sit right.
Speaker ALike, I was like, I don't know.
Speaker AJust doesn't.
Speaker AThat's.
Speaker AI don't know.
Speaker AUntil I spent the next like week or so brainstorming and just journaling and trying to figure things out and practicing different names and then find finally.
Speaker AHello, Blakely.
Speaker AI was like, oh, why don't I call it the Elevated Edit Co.
Speaker AHow simple.
Speaker AAnd so that is where the name came from.
Speaker AAnd I'm not joking.
Speaker ALike, once I figured out the name, like, everything clicked into place.
Speaker AAnd that was literally like right at a month ago, when I finalized my thoughts and put my formal, like, business plan together and like my product suite together and figured out exactly what I wanted to do.
Speaker AAnd then I was like, okay, it's time to execute.
Speaker AAnd I probably should have given myself like a three month timeline for all this, but you know how I operate.
Speaker ASo I gave myself a one month timeline.
Speaker AAnd when I tell y'all that I have been like hunkered down in my home office working on the website, the products, the back end, everything for the last month, it's been wild.
Speaker AI've been working on ads that are already launched and I'm so proud of them and they're so beautiful.
Speaker AAnd then of course, you know, I've got a very like soft and gentle launch that I'm going to be releasing on Instagram and Facebook and LinkedIn this week.
Speaker ABut it's just been a nuts ride.
Speaker AThe last one, seriously, just all of the vacuum stuff, all of the little things that I didn't expect all the issues that I ran into, it was definitely like, one hurdle after the other.
Speaker ABut the, like, sitting here today, I'm recording this on Sunday.
Speaker ASo the day before the launch, I'm like, whoa, I can't believe I got all that done.
Speaker AAnd it's kind of surreal.
Speaker AI think it's going to feel a lot different, obviously, like, next weekend when, you know, it's been launched for a week.
Speaker ABut as of right now, this moment, it's just kind of like, whoa.
Speaker AI really wasn't sure we were going to get all of this work done, but it has all come together.
Speaker AIt is so wonderful.
Speaker AThe company.
Speaker AThe website looks great.
Speaker AThe back end is very systemized and clear, and all of the products I am super proud of.
Speaker AAnd, yeah, it's just been really exciting.
Speaker ASo the big vision for this company, I'll just be transparent with y'all for just a second, and then I will tell you a little bit about the products.
Speaker AAnd then that's probably going to be it for today's episode because your girl's a little tired.
Speaker ALike, I feel like I've been sprinting the last couple of weeks, and now I'm like, okay, we gotta.
Speaker AWe gotta shift it into.
Speaker AInto a different gear.
Speaker ASo the big vision is to eventually have other coaches on the team with me.
Speaker AI would love to have an operations manager, and then outside of that, I am going to.
Speaker ASo my grand vision right now is one operations manager and at least two other coaches.
Speaker AI am not planning anything because I want to be flexible enough to pivot if an op, like an opportunity presents itself.
Speaker ASo if, you know, someone who is incredible at marketing approaches me and it's like, hey, I would really, like, love to work with you one day.
Speaker ALike, I want to be open to it.
Speaker AI want to be open to whatever it is that comes.
Speaker ASo obviously, I want to reach nationwide with the coaching program.
Speaker AI mean, I am definitely thinking big vision with this, which has been a little difficult because for the last six years, I have positioned myself as a local brand authority, and I have, for lack of a better words, catered to a very niche community and a very local market and a local mindset.
Speaker AAnd so shifting from that to, okay, my market is now nationwide, has been a bit of a mindset shift, for sure, and also, like, a technical skills shift, because even, like, my language and my wording, you know, with my ads coach, I would send her ads, and some of her feedback was, I don't.
Speaker AI don't.
Speaker AShe said, I don't exactly know what that Language is basically like my southern slang.
Speaker AAnd so I've had to really reword some things and think about messaging not just coming from south Arkansas, if that makes any sense.
Speaker AThat's.
Speaker AIt's been an adjustment for sure.
Speaker AIt has also been an adjustment to create something that doesn't exist in the context that I want it to exist in.
Speaker ASo of course there are a lot of systems and habits coaches out there.
Speaker ABut I am wanting the elevated edit code to be an entire experience.
Speaker AI don't want it to just be a coaching program.
Speaker AI want it to be a flagship brand and then it have the opportunity to expand in whatever way possible.
Speaker ASo I am envisioning physical products.
Speaker AActually already have a physical product in the works.
Speaker AI am writing a book.
Speaker AI am wanting the podcast to grow.
Speaker AI am about to start going really intense on YouTube.
Speaker ASo that is, I mean like I'm really thinking really big with this and yeah, I'm really excited.
Speaker AIt's definitely been challenging for sure.
Speaker ABut I have been trying to remember that the quality of my work and the quality of my business extends from the quality of how I am and like who I become.
Speaker AAnd so I've just really been trying to monitor what I listen to, what I read just put have like a really high level input so that my output is.
Speaker AIs very high level.
Speaker AAnd this weekend actually I have done a lot of not work on the business like on the website.
Speaker AI've actually we finalized that on Friday so it is done.
Speaker AAnd I because I didn't want to have to look at stuff this weekend, I didn't want to be thinking about it.
Speaker AI wanted to be able to just kind of like get in the right mindset.
Speaker AAnd so I really had to sit down because like I said the last month I've been in launch mode so wake up in the morning and then literally like the first four hours of the day have been website have been like back end have been creating the coaching programs.
Speaker AAnd so I'm having to shift out of that mindset into now like show up as a coach.
Speaker ALike show up with very like stable, calm energy versus kind of like not spastic but like very like focused.
Speaker ALike, like speed, like focus Speed has been my last month and now I'm kind of having to shift out of that and shift gears because if I stay in focus speed I won't be able to show up and be really clear and listen.
Speaker AYeah.
Speaker AAnd then something else that I've also been working on in the background that has also been kind of interesting is I've Already taken a few clients on for, for the big coaching program and so they are actually going to start next week.
Speaker AAnd I mean, they'll start with everyone else, but they were kind of the first ones that I brought on.
Speaker AAnd so, yeah, it's just been really interesting.
Speaker AIt's been really exciting to put all of this together.
Speaker AI want it to be something that is like a movement.
Speaker AI don't want it to just be a company.
Speaker AI want it to have like a.
Speaker AI want it to be like the face of a movement.
Speaker AAnd yeah, I'm really excited.
Speaker AI have put a lot of passion and energy into this, a lot of excitement.
Speaker AI have gotten a lot of feedback from other people.
Speaker AI have sent the website to other business owners.
Speaker AI have sent all my copy to other business owners.
Speaker AI have let them rip everything apart, rip it in half, shred it into and put it back together.
Speaker AAnd then I've done that like 10 times.
Speaker AAnd so it.
Speaker AThe result is incredible.
Speaker ABut I just like want to disclaim, like put a disclaimer on it that it is not just me.
Speaker AThere have been a lot of different hands on this.
Speaker AA lot of different people have looked at it and given feedback and it's just, I don't know, it's like everything, when everything needed to click together, it did.
Speaker ADefinitely been some challenges, for sure.
Speaker AI have been pushed to do things in the last month that I certainly did not think was possible.
Speaker AThe level of my output, I thought I was highly motivated before and I thought I was like a pretty productive person before.
Speaker ABut let me tell you, after this last month, the amount of things that I can get done in an hour and not feel rushed or panicked about them is wild.
Speaker ALike I've even impressed myself a little bit.
Speaker ASo.
Speaker ASo yeah, it's been one of the best personal development journeys that I have ever gone on.
Speaker ASo, yeah, all good things.
Speaker AOkay, let's talk about the products really quick.
Speaker AAnd then I want you to go click the link in the show notes and go check the website out and tell me what you think about it.
Speaker ABecause like I said, I'm really proud of it.
Speaker AI think it's really pretty.
Speaker AI love my brand colors.
Speaker AI love all the products.
Speaker AI am just so excited.
Speaker ASo excited, so excited.
Speaker AOkay, so I have a couple of different products to choose from and then a couple of products that are coming soon.
Speaker ASo there is a master your time mini book and if you're struggling with like feeling like you never have enough time or feeling like you're always busy, but at the end of the day you look back and you're like, wait, I didn't actually get anything done, but I'm exhausted.
Speaker AThis mini book is going to be your bff.
Speaker AIt's free, it's short, it's powerful, and it will completely shift how you manage your time and energy.
Speaker AAnd along with the website link, I have also put a link straight to download the free mastering your mini time book.
Speaker AIf you want to skip the website and just go straight there, you can.
Speaker AOr there is a link to download the mini book on the homepage.
Speaker ASo whichever direction you feel the most comfortable.
Speaker AI have poured my love and energy into the Elite Clarity workbook.
Speaker ASo the workbook I started working on right after I started the podcast, the Workbook.
Speaker ASo at first, the workbook was going to, like, be the business.
Speaker ALike, the business was going to be about the workbook.
Speaker AAnd, like, obviously it's grown to the point now where, like, it is.
Speaker AIt's like a product within the business, but it is so good.
Speaker AIt works you through all of the journeys of, like, awareness and.
Speaker AAnd, like, le.
Speaker AAnd just leverage and, like, understanding.
Speaker ALike, it's.
Speaker AThe questions that are in there are just so insanely good.
Speaker AAnd it feels good.
Speaker ALike, sometimes I feel like.
Speaker ALike, I used to, like, work through a workbook, and it would make me feel bad about myself, and so I'd be like, okay, I don't want to do this.
Speaker ALike, I don't.
Speaker AThis doesn't feel good.
Speaker AI don't like this.
Speaker AIt's so encouraging.
Speaker ALike, I went back through.
Speaker AI went through as a customer after I created it, and I.
Speaker ABecause I wanted to make sure that it was super encouraging, and, like, it just kind of, like, made you want to keep going even when it was hard.
Speaker AAnd.
Speaker AOh, it's so good.
Speaker AAnd so I finished the workbook, and Danielle, the girl that designed the workbook, she was like, blakely, this is really good.
Speaker AI was like, I know.
Speaker AAnd so I reached out to her, and I was like, what if we put some private podcasts in there?
Speaker AAnd she was like, how many are you thinking?
Speaker AI'm like, 15 podcast episodes.
Speaker AAnd she was like, okay, sure.
Speaker AAnd so I sat down and recorded 15 short podcast episodes.
Speaker ABut they are essentially mini coaching sessions.
Speaker AAnd like I said, they're not long.
Speaker AThey are.
Speaker AThere's a link and a QR code in the workbook, so.
Speaker ASo you can access it whichever way is most convenient on the.
Speaker AWhichever platform you're using or whichever piece of goodness, phone or laptop.
Speaker AI can't remember what these are called.
Speaker AProducts.
Speaker AWhatever you're looking at it on.
Speaker AAnd the coaching sessions just kind of guide you through the workbook.
Speaker ALike, they are so good.
Speaker AI cried the day.
Speaker AThat was a hard day.
Speaker AI cried the day that I had to record them because even though most of them are like six, seven minutes long, having to record 15 podcast episodes in a row, oh my goodness, it was so awful.
Speaker AIt was so long.
Speaker AAnd then I had to edit them because I, I edit everything for the podcast, which, you know, one episode, it takes me about, I don't know, 15, 20 minutes to, to like edit it and upload it to the platform that I send it out on.
Speaker AAnd all the things like write the show notes, write the title.
Speaker AIt takes me about 15, 20 minutes.
Speaker ALike, it really doesn't take me that long at all.
Speaker AWhich, if you've read my show notes, they're not very deep.
Speaker ASo it's not like.
Speaker AIt's not like I'm writing a novel, but doing 15 in a row.
Speaker AIt was a mighty beast.
Speaker AA mighty beast.
Speaker ABut all of that to say I have put a lot of time and effort and energy and time and effort and energy into the workbook.
Speaker AThe workbook will probably go up in price at some point just because it should not be as low as it is right now.
Speaker ABut I'm feeling very generous for the launch and so I'm going to leave it at the price that it's at right now.
Speaker ABut it is so good.
Speaker ALike if you are just wanting to dip your toes in, that is definitely where I would start.
Speaker AStart because it is self paced so you can do it at your own speed.
Speaker AAnd it's just one of those things that just makes you feel so good and, and you get to listen to some private podcast episodes that you can access anywhere else.
Speaker AYou can only access them if you purchase the workbook and they're fantastic.
Speaker AOkay, the next product is the one on one clarity audit.
Speaker AUm, if you're thinking, okay, I know I need clarity, but I need someone to walk me through this.
Speaker AThis is for you.
Speaker ASo this isn't going to be like a done for you.
Speaker AHere is like exactly what you need to do.
Speaker AThis is like dun, dun, dun.
Speaker AThis is the perfect right, right, like exact way to do it.
Speaker AThat is not what it is at all.
Speaker AIt's very personal, it's very customized.
Speaker AWe do a whole pre call audit and then we'll get on the call for an hour and work through and try to find like your one thing and figure out how we can 10x your one thing so you can really focus and get super clear on what it is.
Speaker AAnd so it's basically just like a personal deep dive into like your goals, systems and execution plan.
Speaker AAnd so far the clarity calls have been phenomenal.
Speaker AJust a heads up, we get to work right away.
Speaker ALike, I want to make sure that you get every penny out of the call that you can.
Speaker ASo there is not a ton of small talk, like we get straight to work.
Speaker ABut they've been really, really good so far.
Speaker AI'm super proud of those.
Speaker AAnd then last but certainly not least, there's a couple other products too, but I'll announce those later because I don't want to overload y'all with all of the different offers.
Speaker ABut the Accelerated Success Accelerator coaching program, which I'm going to have to rename because that is kind of a mouthful.
Speaker AI had created it and of course I don't.
Speaker AI had never said it out loud until last week.
Speaker AAnd then I want a coaching call.
Speaker AAnd I was like, elevated Success Accelerator.
Speaker AI was like, oh, that is.
Speaker AThat is rough.
Speaker AThat is a big, long name.
Speaker ASo I've been calling it the ESA Coaching Program.
Speaker AAnd so eventually I'll probably change that name.
Speaker ABut for Cohort 1, that is what it's going to be called.
Speaker AThat starts on March 3rd, so access to that will close on March 2nd.
Speaker AAnd then I'm not 100% sure when I will open up the second cohort.
Speaker AI want to make sure that I get this one going smoothly and get all the girls settled in their coaching program.
Speaker AAnd it is application only.
Speaker AI am going to put a link to the application in the show notes.
Speaker AI just want to make sure that I'm a right fit for you and that you are a right fit for the program because the program is once again, very custom, very specific.
Speaker AAnd I just want to make sure that you, you know, if you do, if you are interested, it is what you are expecting.
Speaker AAnd so I just want to make sure everyone is on the same page that comes through.
Speaker ASo that is why it is application only.
Speaker AAnd through this program, everything is being taken to the next level.
Speaker AAnd there are very specific systems.
Speaker AIt's very specific on like execution and scaling and clarity.
Speaker ABut the whole premise is the majority of it is mindset.
Speaker ALike the first four weeks.
Speaker ABecause I have talked to a lot of the girls that are already in the program and they're like, we don't know.
Speaker AJust systems just seems so complicated.
Speaker ALike, that's what makes us the most nervous.
Speaker AI'm like, I completely get it.
Speaker ABut the cool thing is you're not learning one system.
Speaker ALike you're not learning this crazy difficult system that you have to remember and you're not learning just about a platform.
Speaker ALike, of course we're going to go over some platforms and different things like that.
Speaker ABut the biggest portion of it, that's why weeks one through four are all about mindset and like identity shifts and, and going from, you know, thinking from a lack of time to thinking with an abundance of time and oh, it's such a good program.
Speaker AI'm so excited.
Speaker AAll of the program material we finally got done last week, that was a beast too.
Speaker AI've never made program material for a 90 day coaching program.
Speaker AIt's a lot of work.
Speaker AWhoa, whoa, whoa.
Speaker AAnd of course, you know, I'll refine as I go, but I am extremely proud of what has already come out.
Speaker AAnd then of course, in the future, I told you all I've got big picture plans and one of the big picture ideas is a retreat.
Speaker AI'm not sure where, I'm not sure when, and I'm not sure what the retreat is going to look like, but I, I don't know.
Speaker AIt came to me like I like woke up one morning and I was like, I don't want to do a retreat.
Speaker AThat actually sounds kind of fun.
Speaker AAnd so it is on my, my list to brainstorm for later.
Speaker ASo just all the things that y'all can look forward to.
Speaker ABut thank you all for the support.
Speaker AI've had so many sweet messages and I just hope that this company lives up to your expectation and that you are excited to watch it grow and excited to learn along the way because y'all know I'm going to be transparent with y'all about everything.
Speaker AAll the good, the bad, the ugly.
Speaker AI am going to tell you how everything goes.
Speaker AAnd yeah, you'll get to laugh with me and at me as this journey progresses.
Speaker ABut okay, I have a lot of of goodies linked for y'all in the show notes and make sure that you download that free master your time mini book because like I said, it's just super impactful, super short and it'll just give you those really like, really high level action tips to master your time.
Speaker AOkay, that's all I've got for you today.
Speaker AI promise the next episode is going to be a little bit more high energy, but your girl has given her all to launch a company and she's a little tired.
Speaker ASo it is 4:19 right now and I think I'm about to go get ready for bed.
Speaker AI really think I'M about to go get ready for bed.
Speaker AOkay with that, I hope you have a wonderful, amazing rest of your day and I will see you in the next episode.
Speaker AThank you for tuning in to the Elevated Edit podcast.
Speaker AI hope you found today's episode inspiring and full of actionable tips.
Speaker ADon't forget to check out the show notes for all the resources and links mentioned.
Speaker AIf you enjoyed the show, please subscribe, leave a review and share it with your friends.
Speaker AFollow us on social media for more updates and inspiration.
Speaker AUntil next time, keep growing, glowing and elevating your life.
Speaker ASee you soon.