All right. Podcast fam, we are diving to something really fun today. Excuse me. Wasn't in recording mode. I guess you get my little coughs. And as you know, we don't edit here on the podcast. We just have real deal conversations and real human things happen here on the podcast. I pretend that these are like live videos, because I just think it's way more fun on a podcast. Like I know you guys can't see me, but it just feels like we're like, we're real we're together. when I just keep the unedited parts in the podcast. We don't have time to edit. Come on. Let's be real. Any way. We're gonna dive into what to focus on to make five to 10 K months in your business. What to focus on to make 20 to 30 K months in your business and what to focus on to. 30 to 50 plus K months in your business. I know that I have a wide array of business owners who listen to the podcast who consume my content, who are my world. Um, I also have a wide, wow words are. A wide wide array of offers. So I wanted to break this down. Um, this is gonna come from personal experience of what I've done at each stage. What got me to five to 10 K months, what then took me to 10 to 20 K months, what took me to 20 to 30 K months. Um, and then 30 to 50 K plus now and beyond. And I will also tell you what I would've done differently because. There's a lot of them. There's a lot. There's a lot of lessons. And if I can save you from doing some of the silly things that I did early on, um, it'll help, it'll help. So we're gonna get right into it for five to 10 K months. Something I want you to know is I did hit five to 10 K months in my first year of business. We moved very fast in year one and I did hit six figures in year. One of business. doing so for me, I had one offer. I had one offer all through year one. Um, it was a high ticket one to one coaching offer. And that, that's what I did. I had a lot of one to one clients at any given time. And that made me about $113,000 in year one. Now, what I wanna make very clear here is I'm not saying that you shouldn't have more than one offer on your way to five to 10 K months. But what I will say this, this is what made me that. As I was focusing on building a brand, I was becoming known for what I do. I was building my authority. And if you listen to last week's episode, we dove into, in the beginning of that episode, I talked about authority, a little. I was building my visibility. I was focusing on cultivating a community like a true community that wanted to be a part of what I was doing, and like wanted to watch my stories, wanted to read my content and wanted to watch my live videos and wanted to learn from me. I was purposefully doing that by giving a lot of value and I was creating and focusing on creating a really great client experience. And that one client experience. You're gonna hear me say that in every single one of them. Cause that's something that I think is so important at any level of business, the way in which you treat your clients, um, your client experience, I think always gets to improve and we wanna make it better and better and better because it speaks volume of volume of you. That doesn't make sense, but you'll get, it speaks volumes of you as a coach, mentor, entrepreneur, or business. so what I was doing is I was going live. Wasn't going live every day, but I was going live probably once a week, if not two times a month. Um, I was giving value. I was giving a lot of value. I was showing up consistently. At that time I was posting anywhere to five to seven days a week. Do I think you need to be posting that much? No. Um, sometimes I do think less is more. Quality of content, but I do think visibility is really important at that stage in business. Especially if you are planning to go full-time in your business or you are full-time in your business and your business is not yet making consistent income, it definitely is something that we want to be prioritizing is showing up. Um, focusing on your visibility, focusing on cultivating a community, your authority, your brand, and becoming known for what you do. Um, something that was my motto at that time is I was always focused on giving more than I expected in. I wasn't somebody in that time that was like, well, I showed up and promoted and no one reached out like what the heck is wrong with my community. That was something that literally never crossed my mind. And I think I'm gonna, I'm gonna use, I'm gonna tread lightly here. Um, cause I don't want this to come out wrong, but I do think that there's like a little bit of a sense of entitlement that I see with business owners sometimes of like I'm doing all the things and no one's buying. That's okay. Like it's okay if you're doing the things that no one's buying yet. That's the key word yet. And I wanna just reframe this of like, what if I could give more than I expect in return and you'll, you'll really stay in like your service based place as an entrepreneur, because if you're a coach mentor, um, service provider, like you. Serve, you're here to give. And that feels way better from like an energy standpoint, from a showing up standpoint, when we're not like, well, I'm gonna do this to get this result. Really. I, I showed up, I did the things and I wasn't expecting anything in return and my community could feel that. And if I'm being honest, that's really magnetizing when you're just giving to your people, you're showing up powerfully, they're learning from you. They're getting takeaways. They're like, how can I pay you? How can I pay? Okay. And I focused on this literally for 12 plus months. Um, now again, I had one signature offer. It was my heart spotty fitness academy at the time. Um, and what I'd recommend if that was me now, and I were to do that year over, I'd probably create a second offer. So I would say have one to two offers and master. Get the kinks out, master your skills, master your coaching, um, gather test testimonials, and then we can build from here and we can like build your name. We can build your brand. We can increase revenue. Um, this is a foundation of a business, and so many people wanna rush this with creating so many offers and no found. We wanna build a solid foundation because that will always make you more money. Um, your offer literally could just be one to one coaching. You could have a second offer. That's maybe like a mini course, um, or like a mid tier course or a mid tier group program or a group program. Like your, your first offer does not need to be one-to-one coaching it. It gets to be whatever you want it to be. Your second offer. Doesn't have to look like somebody else's it doesn't have to look like mine, but we do wanna build that foundation. Of the business, because it will make you so much more money. And I'm not saying you can't go to five K to 30 K months, 100%. You can, but it's still built on the foundation of having a brand becoming known for what you do, having authority, visibility, um, cultivating a community and client experience it, it all starts there. Um, and really we wanna have a solid foundation so that we can continually make money and not just have it be like, well, I made it one time. That's cool. But like what's way cooler. Making it all of the time. so that's the truth there. so next is going from, so then making 10 K 20 K 30 K months. I know I had put in the title here and said 20 to 30 K months, but I'm gonna say 10 K 20 K and 30 K and kind of lump them together. Um, this is really when we start scaling, this is when we start building out what I like to call your half moon method. Um, and then again, we're focusing on client experience, but I call my scaling method. The half moon method. And if you are in my free Facebook community, I have two trainings on this. Um, the links in the show notes, if you wanna join in that free community, you can watch those trainings and gather a little bit more of what my half moon method is. I probably will do a podcast episode on it at some point, but I do find that that is a little bit easier for me to teach visually because I, I like to draw. Um, so you'll see that if you wanna join the free Facebook group in the show notes, from here to get to this level. We start building out more offers and more offers that are more scalable that take less of your time and can hold more people. We can make more money, um, a bit more easier, and we're really planning. What's coming. Meaning we're looking at what's the next two, three. Six months what's coming inside of the business. Um, we always have this roadmap and we're just ahead, we're ahead. We know where the money's coming from. We know where the business is at with money, um, so that we can really move quicker and we can make, make these big amounts of money. Now with this, you guys know, I love to plan, but I also am. Intuitive and a visionary, like many of you where we love to plan, but sometimes we're like, oh, I just got this intuitive hit, and now I need to do this. And I now need to move the plan. We do that. We always we're intuitive and we play and we move things as we desire. But at this stage, what we're really doing is we're creating. Repeatable offers. We're creating repeatable systems behind the scenes so that we can hold more without actually having to do more. What happens often when we get, when we think about making more money, whether it's 5k 10 K 50, K 30, K 70 K 20 K, whatever the, the K is, whatever the amount is, we oftentimes think it's gonna take more of us. Um, and that sometimes can create like a capacity thing of like, oh, I'd really like to make 30 K. But I feel like that's gonna take so much more of my time and my energy. And so at this level, when we wanna make more than those 10 K plus months, we really wanna make sure that, um, we're, we're creating some systems behind the scenes and we're creating offers that can withstand those larger cash months so that you are not feeling like, oh, I have to do more. I have to do more. I have to do more. There's a lot of intentionality that happens behind the scenes when we're making those larger amounts of money months. And I think a lot of people don't realize this. I think a lot of people think. I wanna make X amount of money and then they kind of. Wing it. And they're like, I hope it happens. I pray, it happens. I'm just gonna increase my rates. Um, and there's no real system behind the scenes and it, they either get stuck at a certain amount of money. It's like, I feel like I've had anything the same month over and over again. Um, or their income's all over the place or it's like, they hit it one time and then it's not repeatable. I see this happen all of the time. I have really high level clients that come to me and they're like, I just I'm like stuck here. I see a lot of people get stuck at 20 K months. Um, that's not a bad place to be 20 K months. I was stuck there for a bit too. Myself, 20 K months are fucking incredible. That's a lot of money gratitude, but oftentimes I, you see people get stuck there because they're not focusing on the things that I just mentioned, um, that will allow them to scale beyond, um, and not reach that point of being so, so choked up or like so booked out or so at, at their limit at their capacity or feeling like if I wanna make 50 K months, I'm like, I can't hold more. Um, so that's something that we really want to clean. the next thing is going from 20 to 30 K months to 30 to 50 K months. Something we're focusing on here is boundaries and client experience. Um, oftentimes again, when we, we want more, we tend to think we have to give more. So we wanna make sure that as we're getting to those higher cash months, we've got some really clean, real solid boundaries so that we can actually hold more. Um, and we're not overcompensating in any one. Offers. And then again, of course, client experience, that's important at every single level, especially if you're in my world. Um, and then what we're doing at this level is we, we wanna take a moment to look out where's the majority of my income coming from, because when I think about scaling to like, 30 to 50 K plus 70 K plus months. And beyond personally, for me, I don't, I don't wanna have a business that's dependent on one to one clients. Um, just cuz that takes a lot of your time. That's like, in my opinion, it's not the most scalable offer. Sure. It's the most high ticket offer 99% of the time, but not only the most scalable offer. So from here, I wanna make sure that and look at where's the majority of the money coming from. And from here we get to adjust what we need to if needed, if majority of the. that's creating those larger cash months, those 20 to 30 K cash months. And I wanna get to 50 K. Um, I'm probably gonna adjust some of those offers that I've made to scale to withstand and hold more people. I might be creating new groups. I might be really increasing my rates. I might be diversifying. My coaching offers a little bit more. There's a that we're just really looking into the business, alongside our boundaries. We're refining things at this level. We're making things easier. We're creating more white space in our calendars and we're playing a bit more at this level. Um, with income, we get to play a little bit more. We've got a little bit more space to like try things and do. Things because we're not so focused on like, where's the next money. Where's the next client, because we've got that overflow at that point. so at this level, again, boundaries, client experience, and looking at where the money is coming from and refining retweaking and changing anything that needs to happen. I'll give you guys a prime example. I have a one-to-one client that's at this level and something we recently did. She had a high level mastermind that brought in a lot of money like that mastermind would bring her like 60 K plus months. And, um, it got to the point where the way in which she was running, it just wasn't serving her time. Wasn't serving her energy. It was also kind of bottlenecking her one-to-one coaching. And so just a couple months ago, we, we refined both of those offers and literally she's like, Michelle, those little tweaks have made me so much more money. And so at that level, we're, we're just doing those little tweak things to yes, aid, the client experience, aid the boundaries, um, and then also aid the scalability to bring in more revenue. So that's what I got for you today. Those three things. One last thing that I'll add that I would do different, I think at any stage, if I'm being completely honest. Um, and I wanna just pour into you is just. Just trust yourself, don't rush the process. I think so often in, in this coaching world, we can see things. We can be on social media and feel like I gotta do this and I gotta do this. Oh my God. Look at this person doing this. And if you're gonna group program, or maybe you're in a mastermind, this can be even easier to like, kind of get squirrly where it's like, I gotta do this. I gotta do. And one thing I like wish I could say to my younger self is like, just stay in your own lane. Like, what you're doing is going to fucking work. If you just trust yourself, you trust your mentor, you go all. And you just like keep moving forward, but getting squirrly and trying to do what everyone else is doing will only hold you back. That's what I got for you today. I love you. I'll see you in the next episode. You wealthy woman. You.