Hello podcast F okay. Today's a fun episode. I recently had a post go out about this, and I was like, you know what? Let's do a podcast episode so that we can just riff freely here on this last week. So this is really happening in real time. This episode, last week I was selling. A $200 masterclass. And in that time of selling that masterclass, we had five high ticket offers sell while selling that masterclass all different offers, two different masterminds, business intensive, lots of things were selling behind the scenes while I was just promoting a $200 masterclass. I wasn't even mentioning these other offers publicly. How. Does this happen? So collectively my messaging, my consistency, and when I say consistency, I don't mean like I'm consistent and I'm in your face every day and I'm on every day and I'm selling every day. I'll know I'm singing that, but It. Um, that's not my vibe. You guys know that I'm consistent, but I'm not like a show up, put it in your face all day. Every day, sell every day. I believe in selling often, but I just don't sell on the days that like, I'm just like, I'm not feeling it. I'm not feeling it. Um, that's a conversation for a different day, but I do always show up and play like it's working. Like I just talked about on, um, one of the last episodes that just dropped. If you didn't listen, highly recommend those last two episodes, it just came out. Very good. So messaging. Consistency, but consistency in everything I do is consistent. My message is consistent. The way I sell is consistent. What I teach is consistent. What I'm known for is consistent. Therefore it makes it really easy for my community to trust me and buy from me. So whether I'm selling something completely new, it always sells literally, always, always I that fear of like, will people buy? I used to have that like, so. That I don't have that anymore. And really, because of what we're gonna dive into today, that fear is completely mitigated. I, I know people will buy no matter what it is that I'm selling people will buy it and people will reach out. We have people reaching out every single day, whether I'm on or not. I opened my DMS this morning. We had multiple people in my DMS in my request folder. This is true. I'm I promise you like what I'm currently doing in my business is working so well. And I'm teaching that inside of my upcoming program. No questions asked if you want to get inside of there, we're starting in October. Um, you can message me on Instagram to get inside of there. It is like we are taking messaging and the way you sell to a whole new level's gonna be repeatable. It's gonna be simple and it's gonna be as effective a F um, side. So consistency in the way that it's consistent, that your community gets it and they always buy, um, we've done this through creating five ticket offer selling while selling a $200 masterclass that happened because of my half moon method signature. Way of scaling. Um, we're very intentional with how we scale, how I scale my business, how my clients scale their businesses. Um, we leave no room for gaps, um, and therefore everything sells. And then with that offer awareness. So while I'm selling a $200 masterclass, the thing my community knows the thing, you know, listening is, you know, there's other ways to work with me. You know, that even if you just found me, you know, there's other ways to work with me. and that's because I'm consistent. If you were to go through my contents, I'll give you an example. This, this week we've been selling, uh, no questions asked at pre-sale pre-sales now over. So if you do reach out, it is at the full price of 7 77 and there's payment plans available, of course, but we've been selling no questions asked and I had somebody reach out before we started selling a, I think it was maybe Sunday or Monday. I had this DM in my request folder saying, Hey, can I get into your art of chill sales masterclass? And I was like, yeah, of course you can. Do you want the link? Um, It's passive now, but you can get the link and you can have access to that for life. And she was like, yes. So I'm sharing that with you because what happened was she just found me and that she went through my content. I was like, oh, there's this masterclass I wanna get inside of there. I'm like, yeah, you can get inside of there. And so that's where like, no matter what I'm selling other things sell, I'll give you another example this week I've been talking about no questions asked as I just told you. It's the only thing I've been promot. and we had somebody yesterday by, at capacity at capacity is my unlaunched program teaching you exactly how I sell offers without launching, and that program's gonna work really, really well with no questions asked if you wanna take that and then master your messaging and your marketing, and like have sales to be like Uber easy. You're gonna wanna bundle and get inside of both of those, which is an option. You could just message me on social, but yesterday we had somebody buy a capacity and that's an offer. I have not talking. For months. And what that tells me is that person, um, has either been in my world for a while, or she went through my content. Um, my she's new to my Facebook community. So she probably watched some lives in there and then was able to see there's a program available on that. So she messaged me. I was like, Hey, can I get in this? And I was like, yeah, you can, it's completely passive. Here's the link if you wanna get inside. And she joined right away and we haven't talked about that in. So that's what I'm saying, where I can be selling one thing, but other things always sell. Whenever I say everything sells everything. I mean, every time I sell one thing, it doesn't matter. It could be a hundred dollars. It could be $15,000. It could be $20,000. Does not matter when I'm selling other things, sell every single time everything sells everything. And that's where we're diving into this on the deepest level inside of no questions asked, I can't stop talking about that program, cuz I cannot wait to teach this to you. I like this has transformed my business, my client's businesses and our income mine and my clients. And it's gonna transform yours if you're inside of that program, if you're listening and you're already inside, I'm so excited. I cannot wait to teach you this and have you implement this and just rock your world. But we do this through messaging and getting into the mind of your market when your message, your messaging marketing is messaging. Uh, branding's cool, but like not really that necessary. And I was recently asked actually on the masterclass, somebody had asked me a really good. where she said I was giving a client example, um, on one of the things I was teaching on there. And she said, well, your client probably had that success. She didn't say exactly like this, but it was something along these lines. Your client probably had that success because you already had a well known brand. And I was like, eh, because I work with clients that literally have like a hundred followers, 200 followers, some have 20,000 followers. Like I work with clients across the board. I've worked with clients. Throughout the last five and a half, almost six years with all different following some have the zero brands and they're making 20, 30, 40 K plus months in the health and fitness space. Okay. So I'm sharing that with you because I don't, I didn't necessarily agree with it. And I said, uh, I think that that's a belief. I think that's a belief. I don't believe that that's actually true in my opinion, because I think your messaging sells. and your marketing is your message. And I think so many people overlook this when they're like, let's just create the most fancy smashy luxury brand, or let's just get like the most epic branding and that's, what's gonna sell. And that might work that that might work. Yeah. But the messaging, whether you have a brand or not will always sell for you, it will always sell for you. and I've seen it time and time and time and time again with my clients and myself before I had a brand. Now I have a brand, but before it was anything, we made six figures in our first year in business. And our second year we made more than six figures that's cuz the message meets the market, matches the market. It's in the mind of the market. So many people overlook this and I don't mean this in the sense of like, who is your eye to a client? It, but it's like, what are your people saying that they want in their words? What are they saying that they don't want in their words, can we market where somebody can read your post or your story and be like, that's, that's exactly what I want. You're in my mind, how are you reading my mind? We wanna be able to do that. And when you can do that, everything will sell because what happens is people are like, cool, you're selling a $200 masterclass, but. I'm like really resonating with what you're talking about while you're selling that masterclass. How can I get more of your support? That's why everything sells everything because the message. works and the message is consistent. So when I was selling the art of chill sales masterclass, other things were selling because what happened was people were like, cool, I wanna attend this masterclass, but like, I want your eyes on my business. Now. I want you like in there with me, I want, I want you to like, teach me this on the deepest level. And I know that I, I wanna do this beyond an hour and a half masterclass cuz the message was so resonant and people were like, but like how do I do more of this? Get like, let me in. do you see how that works? And that's something I want you to think about in your business and me selling the art chill sales masterclass. That was the first time that was a new masterclass. We brought it up. And the reason, the reason we created that masterclass was that I kept getting asked, kept getting asked. How do you sell in such an easy chill way? Literally, you guys asked me that in your. so we created it and we used your words when we sold it. And it created the most resonance and people were like, you're reading my mind and I want this masterclass, but I also like wanna work with you for longer. So tell me how, and when you can do that and anything you sell, everything sells everything. And the consistency part of this that will really work in your favor is, are you. Living and breathing the work that you're teaching, because at the end of the day I live and breathe, chill sales. If I was somebody that was on my stories every day and I was like, Hey guys, like, here's the thing. And here's how you can buy from me. And like, here's why you should buy from me. Here's this here's that would probably not feel or look like, or be embodying chill sales. You would be like, whoa, I don't wanna buy from her because she's not selling in a chill way. I don't think that that feels chill. I don't think that that sounds chill. I don't think it probably looks. but you guys know, and I'll share this with you. You may not know actually the last three months. Well, really it was like may, June, July, August. Yeah. Um, I talked on my stories and promoted one time and I mean, talking the way in which I'm talking to you face to camera talking and promoted from may to the end of August. One time and that was in August. So for three months, I did not talk on my stories and promote. And in July we hit, I might have said this on another podcast episode. I don't remember. Um, but that's where my message is so consistent. You guys, I talk about this everywhere in all different platforms. I don't even remember where I said it, but it's so consistent. And that's where, when I sell something on the art of chill sales, you're not surprised by it. You're. Fucking let me in, because I see that you're doing this. It's your message is so consistent. I see it. I hear it. I feel it. You embody it, therefore you buy it. Right. And so we hadn't talked on stories for three months and we hit last year's income when July came and that was the month con had open heart surgery. It literally took so much time. Making money while I'm helping him put in his catheter, holding his hand. Like it was like, I giggled now, like that July was a shit show and we made so much money, barely doing anything. That's chill sales, and I wasn't behind the scenes being, oh my God, like what's gonna happen with money. Like is chill. I'm physically mentally chill because I know my business will make. And the things that I'm talking about here and what I'm teaching you, no questions asked is why we always make money. Everything literally always sells. And I don't worry. Will people buy this? Cuz I know that you will, because of the things that we're doing, the things that we've mastered at the deeper level, beyond the pretty branding we have pretty branding. My designer is incredible. Love her. Every time she sends it to me, I never have any edits cuz she just gets it. She's so good with my designs and I'm like, yes, but. that's not why you guys buy, even if I didn't show the branding, which most of the time when you guys buy, I don't even have the branding ready. And that's where I'm talking about. No questions. Ask you guys buy without branding, you buy with minimal details. I literally only share what you need in order to make a decision to say yes or no. That's how I market. It's so simple, but it's so effecti. And then with my half moon method taking this one step further, my half moon method, which is my signature scaling method. We're very intentional about how we scale your business and we scale it in the way that you wanna run your business. Every single one of my clients has very different business models, very different, and it depends what their priorities are. Now, I would say 99% of clients that come to me do wanna create recurring revenue. They wanna. lots of recurring revenue, 10 K 20 K 30 K 40 K plus, beyond coming in and recurring revenue before the month starts. And they wanna go to six figures, multiple six figure seven figures. We work with clients in different, um, in different arenas, different offers, depending on where they're scaling to and growing to. but in my ha moon method, we're so intentional about how, what offers we create so that they make sense that people do wanna buy everything and that it allows for your message to be consistent, that you don't need to be on all of the time for people to always buy. And that there's massive offer awareness without you needing to talk about them. All the. I'll give you one prime example of this. We had released the audacious mastermind. I still haven't released the name. I still haven't released the branding and we have women in there. We got so many DMS about that mastermind while selling that, I can't tell you how many people had asked. Are you, are you still running the fierce mastermind? And I giggled when that happened, because I'm like, I haven't talked about the fierce mastermind in four, since may. I don't. And it's September. Now that I'm recording this, I have not talked about it. I haven't like shared those clients. I haven't talked about our calls. Like maybe I've celebrated some wins from there, but I don't even know if I said this was in the fierce mastermind and none of it was really intentional with the fierce mastermind. Cause we've been full. That mastermind has been full. And now we just, we have some spots opening for, um, October. You guys will see me starting to talk about that, but I'm sharing this with you because I wasn't even talking about that mastermind. I was selling a different mastermind and my community was like, Hey, but are you still running this mastermind? Is this one still? Can I get in this one? And I thought that's so powerful. I don't even need to tell you that the fierce mastermind exists cuz you know, you know. and that's what I'm talking about with offer awareness of like, you don't even need to tell me about all of your offers, your community just knows, and they'll ask about it. And that's how you can be selling a $200 masterclass or a hundred dollars masterclass or a hundred dollars program or a $15,000 program or a $20,000 program. And other things will sell other things will, we'll say when you master this, I swear business will be easier. I'm never gonna be the person that says we do nothing. I don't do nothing. but I do simplify things and I do it very intentionally so that it works when you can do this on the deepest level. And you understand the messaging, you understand the marketing, you you've got an offer suite, the half moon method where everything literally sells. Everything will sell when you're promoting one thing. If you wanna promote multiple things at a time, go for it. I just know a lot of people that don't like to do. sometimes I'm selling multiple things at once. Sometimes I'm selling one thing, but other things are always selling. And I wanna invite you to do that. You get to do that from this episode today. If you wanna do this on a deeper level, you can get inside of no questions asked you can message me on Instagram. We'll give you the link. Of course, there's payment plans for that. Um, and then the audacious mastermind, which you are like the first to know these details here, the, the audacious mastermind is the six month mastermind that is focusing on exactly this on the deepest. Marketing and simplified sales messaging and simplified sales, getting everything to sell everything. Um, it's more so of a Voxer mastermind. There's only one call a month inside of that audacious mastermind. And then we're inside a Voxer Monday through Friday. So expansive, so much growth gonna happen inside of there because the proximity. And like being able to move so fast Vox are so beautiful because we get to literally move things in real time. And I'm so excited for the women that are already in there. And then what's gonna transpire and transform inside of their businesses. So if you're like love, no questions asked, but I'd also really love, like your support inside of my business. When you join the audacious mastermind you get inside of no questions asked for free because we are, um, Taking that program and we're implementing it in real time inside of your business. And I'm so fucking excited. If you've got questions, message me on the gram at Michelle Harsman. I love you. Happy selling, happy messaging. You wealthy woman. You.