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I am lucky enough to hang out with guys like Craig Van Slyke

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from AI Goes TO College, Mike Russell who I've known for years from

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Music Radio Creative, and, of course, Larry Roberts from Red Hat Media.

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And these guys are all about AI. And when AI first

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came on the scene, I was, like, not quite so sure about this.

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And, of course, they all said, hey. This is the worst it's gonna be.

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And it has been getting better. And there are definitely some things you can

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do with AI that I'm gonna share today. And and there are definitely some things

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you don't wanna do with AI. And I unfortunately see this quite a

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bit. And so this is probably gonna be a topic I

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come back to on a frequent basis. But today, I found some cool things you

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can do with AI that I had no idea that could help your

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podcast. Let's start the show. The School

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Podcasting since 2,000 and 5. I am your

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award winning hall of fame podcast coach, Dave Jackson. Thanking you

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so much for tuning in. If you're new to the show, I'm super happy

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that you're here. This is where I help you plan. I help you launch. I

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help you grow. And if you want to monetize your podcast,

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my website school of podcasting.com. Use the

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coupon code listener when you sign up for either a monthly or

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yearly subscription. And so, yeah. We are talking about

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AI today And I am gonna say

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right up here, I am by no means an AI expert. That's kinda why

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I'm doing this. I'm approaching this as I wanna learn more about

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this. My background is in software. I taught a

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lot of Microsoft Office over the years. And

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now, you know, obviously, I've transitioned into podcasting. But I've

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always known that if you were not learning, you

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were going backwards in the world. That's the way it is. And so I've always

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known I gotta get up to speed on some of this AI stuff or I'm

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gonna be lost because I don't think AI is going to take our jobs. I

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think your job is going to be taken by somebody who knows how to use

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AI. That's the way I view this. And I was like, I better get up

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to speed at least a little bit on this. And it's one of those things,

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like all software, the minute you learn it, you're

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out of date. And so we're gonna talk about some things today. I'm

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gonna explain how I used to do a show, and I

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would basically work on it for about 4 to 5 hours. And

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that's down to about 90 minutes using AI.

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So that's coming up. But the first thing, what the heck is

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AI, artificial intelligence? I kinda like to call

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it assisted intelligence. But ChatGPT

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is based on these things called large language models. And

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in a nutshell, it's really good at predicting what the

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next word should be. That's really it in a nutshell. And,

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again, I'm not I'm trying to boil this down. But I am a musician. I've

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played the guitar since I was a a wee lad. And I'm very

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good at turning on the radio and being able to play something, figure

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out what key we're in, and then I can predict just by basically

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the style of music where it's gonna go. And that's

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basically what these tools are doing. They're like, hey. They just

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said the word or they ended a sentence with this.

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I predict we need a question mark here. It's really what they're doing in a

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nutshell. And, again, this is my very limited knowledge. But from what I understand,

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I think I'm in the ballpark with that answer. And so one of the

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things you have to be worried about

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is when you use this for research, especially if

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you're trying to stay up to date on what happened

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now kind of things. Because I asked chatgpt

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how far back does your knowledge go? Like, I don't

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wanna ask it what's the best microphone if its knowledge goes back

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to 2020 because it'll be telling me something that, like, no. No. No. No.

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There's a much better, you know, mobile clip on microphone than one that was

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out in 2020. So what I've done is I've used

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artificial intelligence, and I realized that ChatGPT can talk to me

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now, but I haven't turned that on yet. And so I

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asked ChatGPT a couple of questions, and I grabbed its answers and

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ran it through a thing called 11 Labs where you can basically use

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these premade voices. And today, I'm using Brian

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because I thought Brian sounded okay. And so I asked it.

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I go, well, tell me how far back does your database go? My language model's

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knowledge goes back as far as prehistory, including ancient civilizations,

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history, literature, and science. However, my training data

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includes a focus on written works, historical documents, and

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data primarily up until September 2021. Therefore,

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I can discuss ancient history as well as modern events up to that

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point with some additional data until my cutoff in

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2023. Anything beyond this time frame, I

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would need to look up through browsing. So depending on what you're doing,

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sometimes a year or 2, or if we go back to

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2021, 3 years, sometimes not much happens.

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But if you're in a technology field, there's a lot that can happen in

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3 years. So I just asked it. I'm like, well, tell me what are the

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top ten things people use you for? People use me for a wide

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variety of tasks, and the top ten tasks I often perform include,

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number 1, answering questions, providing information,

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explanations, and in-depth responses on a vast array of

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topics like history, science, technology, and

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general knowledge. And I'm not sure that would be a use

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because ChatCPT doesn't cite its sources. Later,

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I'll tell you about a tool I found that does cite its source, and it's

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actually pretty dang cool. Let's go to number 2. Number 2,

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writing assistance. Helping with writing tasks such as essays,

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emails, creative stories, articles, reports, blog

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posts, or social media content. I've used ChatTP to do that,

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and it's actually pretty cool. Number 3, programming.

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Help. Assisting with coding, debugging, writing

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scripts, and explaining programming concepts in various languages

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like Python, JavaScript, and others. Now that is not my

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jam. I'm not a coder. In fact, I hate coding. And but

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the fact that it can do this and I've heard others say, yeah. It's actually

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pretty good at this. Number 4, research assistance.

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Summarizing articles, explaining complex research papers,

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or helping with preliminary research on specific topics. See, this is

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another one that makes me a little nervous. So I might start here. And if

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it says something really cool, I'm then going to have to Google whatever it

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just told me so I can figure out what the source of that is. And,

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again, I'll talk about a tool that gives the sources that's actually pretty cool. Number

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5, language translation, including grammar

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explanations and vocabulary help. You'll also notice that Chat GPT is

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very chatty, and so I'm cutting some of these answers down because he goes way

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in-depth on that stuff. Number 6, creative

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brainstorming. I've used it for this. It's pretty amazing when I go, hey, I've got

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these 7 steps to do blank. Am I missing anything? And it'll come up with

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extra ones that I hadn't thought of. Number 7, personal

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productivity. And when I heard this, my brain went What? What? What? And

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so I asked him, like, wait. What do you mean productivity? How how would

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that work? Sure. Here are some of the key ways I contribute to

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improving personal productivity. Task prioritization.

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I help users organize their tasks into a to do list. I can

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also help prioritize tasks using systems like the Eisenhower matrix

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or ABC prioritization. Time blocking,

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suggesting ways to allocate time slots for specific tasks based on

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deadlines and importance, ensuring productivity without

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burnout. I assist in creating smart goals to

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ensure that users have clear, actionable objectives.

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I help track goals over time by reviewing accomplishments,

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encouraging reflection, and reminding users of key tasks.

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Time management techniques. I recommend strategies like the

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Pomodoro technique and offer suggestions on how to implement

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it. And he went on for, like, another 4 minutes. And so I had

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no idea. Again, I prefer the a

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in AI to be assisted intelligence. And so right

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now, I have it set up. It's supposed to remind me at

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3:30 if my show notes aren't done, and I'm doing this

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differently. I've already kind of figured out what I'm gonna talk about, and I'm

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already into recording. So that'll be fun. But and the way

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it nudges you, it doesn't, like, send you a text message, at least. I'm

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sure it probably can, but I don't know. But for me, I would have

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to leave this open, and then it will basically

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pop up a little bloop. Hey. Are you done yet? I guess. I'm doing this

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as we go along. But let's go back to the list of things you can

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get Chatgpt to do. And, again, we're gonna get more than

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Chat GPT in just a bit. Number 8, tutoring and education.

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Mom, can you help me with my homework? No. Just ask Chat GPT.

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Number 9, emotional support and reflective journaling. And, again, my

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brain said What? What? What? Providing guidance for

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personal reflection, offering empathetic support, or acting as a

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tool for mental wellness through journaling and self reflection. I'm a

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big fan of journaling. Have had a diary since I was a wee lad, but

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that's interesting. Number 10. Entertainment.

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Engaging users in fun activities like storytelling, word

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games, trivia, creating prompts for art, or answering

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thought provoking what if scenarios. So from the horse's

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mouth, that's the top ten things that people are using ChatGPT

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for. If you go to open.ai/chatgpt,

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you basically click there, and you don't have to worry because you're talking to

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a robot. You can just say, what's the best way to prompt

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you to get you to do such and such? And it'll say this.

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Like, you can actually use chat GPT to teach you

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how to use chat GPT. It's very, very meta. Yeah. Yeah.

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Yeah. So I've already mentioned this before. The one thing that

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I am worried about that I personally, this is just my

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opinion, wouldn't do, I don't know that would say, write me

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a script about using AI in podcasting

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and then just read it verbatim. I have seen an article. I've

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probably mentioned this before. It was about

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podcasting, and it said there was a discoverability problem with

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podcasting, which side note, no, there's not. And it said this

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went back to, like, the nineties. And And I'm like, well, that's interesting because

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podcasting really didn't come along till about 2000

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ish. 2004 is what I usually cite. But,

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yeah. And what happened then is every

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blog on that website lost its credibility.

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I always say there are 2 things that every podcaster starts with, no

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audience and credibility. And when you take

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something for its word that's artificial and sometimes they call these

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hallucinations because if it does know the answer, hey. I'll just make one up.

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And if that comes out of your mouth, you

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better make sure that's the truth. Because the one thing

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that, especially now, we're gonna hear in the US for the next

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50 some days is a lot of lies. We're in a election

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series, and everybody's lying out there, you know. And,

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yeah, it's hard to find the truth. And that's why it's actually there have been

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reports. People trust podcasters more than politicians because

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we speak the truth. So make sure that the words coming

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out of your mouth are the truth because when you lose your credibility,

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that's a bad thing. Yeah. Yeah. Yeah. So, like, today,

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I let you know, hey. This is an artificial voice. I think if you do

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that, if you're gonna use something like 11 Labs, I'll have the links in the

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show notes for that because there is an affiliate program for 11 Labs. It's only

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$5 a month. And my buddy, Mark, I

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know him from podcastbranding.co, but he also does a podcast

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about a TV show. And he said he's actually getting more

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interaction with his audience because and this is a real thing.

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Not everybody loves the sound of their voice. And so when you say, hey. It's

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a podcast, you have to send in your voice.

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Like, here, use something like the building voice mail tool of PodPage

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or SpeakPipe or whatever. Some people don't really wanna have their voice in

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the show. And so Mark said, hey. If you send in

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an email, I will have 11 Labs do this. And

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here's what he said. But, yeah, it it's really helped out. And as I said,

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a lot of people have reached out and said, thank you so much for letting

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me do this because now I could be a part of your community. I've always

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wanted to be, but I I never felt comfortable, with my voice.

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I didn't wanna submit my voice. Yeah. This is is great for them. It opens

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up a new venue. If you don't feel like reading because I got sick and

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tired of reading emails and stumbling over words and stuff and especially the

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poorly written ones. And it's funny because the AI voice will read the poorly

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written ones just as well. I mean, they're still poorly written, but the AI

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voice does a great job reading them. So And so for me, I think as

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long as you let your audience know either before or

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after that, hey. That's an AI generated voice. I think

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you're good. It's when you pass it off as a real person,

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and they go, because especially the youngins, the young

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kids can, man, they smell AI voices like a bloodhound, and

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they'll go, oh, this person is trying to pull the wool over our eyes, and

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there goes the integrity right out the window. Let's talk

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about the 18,000,000 AI tools out there that

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you can use for a podcast. And here's one

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thing I wanna say upfront. I think it depends on your show. I

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know. It's podcasting, and the answer is it depends. Yeah. It

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depends. Let me give you an example. I play with CapShow.

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I've had Deidre on the show, and I did one episode. I forget which one

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it was, but, you know, this show normally has multiple topics in it.

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And this was one where the whole show was about one topic. And I

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threw it into CapShow, and it was absolutely gorgeous. I went

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to the blog post of it and used the blog post for my show

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notes. It even told me, like, insert image here with

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somebody doing such and such. So I went to Canva, typed that in,

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found the it was it was amazing because that tool

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was made to kinda help market your show. And I was like,

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wow. That's great. Now for the record, I don't really use

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CapShow that much. When I have a situation like

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that, it works brilliantly. I tried CapShow

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on a episode I did of the podcast Hot

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Seat, link in the show notes, and I was

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helping someone who did a legal podcast,

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and it's very much an education like. Here's the things that this person

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could publish on their show, and here are the things they did that were amazing.

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Right? That's what I wanted, a summary of what was good and what was bad.

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And instead, it spit out a thing on how to market your

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legal podcast. And I was like, yep. Not really helpful.

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But CapShow has a really cool community, and they have a lot of

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education. And so why am I still a Cap Show member?

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For those times when I have a single subject, so if I'm doing something

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like for your podcast consultant, which are short shows with one

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topic, I will use it for that. But for this

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show, we're ask the podcast coach. And for the record, I do a show

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called ask the podcast coach. It's 90 minutes. It's live

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q and a with myself and Jim Collison. You can find that at ask the

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podcast coach. And no AI tool knows what to do with that.

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Because in 90 minutes, we will cover 15

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different subjects, and AI just goes, ah,

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because it can't find a common theme. So there are times when

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AI just goes, I don't know. And that's where it's funny.

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I'll I'll upload that file, and it'll give me topics. And none of the topics

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are based on what I really wanna use. Because with that show, when you have

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multiple topics, you can't just go, the title

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is topic a, topic b, topic b. It's not yeah. It's not gonna work. So

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I figure out what's the topic that's gonna make people click the

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most. And that's what I use for the title. So there are times

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when AI is smart, but you're giving it stuff that is like, it's not designed

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to do that. So there are tools. I use Cast Magic.

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And Cast Magic, full disclosure, I bought on AppSumo. I got

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a lifetime deal on that. And it keeps adding more and more and

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more features, and most of them, I never use.

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And so it's I like that tool because I paid for it once.

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If I was paying monthly for it because most of the stuff, if I'm gonna

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be honest here, I look at the titles and go, meh.

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Like, it's not like, oh, that's amazing. And then I'll look at the opening

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thing. And I often have to say, write this in first person, not third person

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because it's weird when Dave Jackson talks about Dave Jackson. I'm like, no. No. No.

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Write this in first person. So it seems like I have a lot to

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tweak. And this is my whole point on most of these automated

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tools is if you have a

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creative brain and the ability to type,

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I'm not sure they're really saving me any time. Now

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when I say that, if you're a person that doesn't have

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that marketing gene, that doesn't mean you're not smart. That means you

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have skills in other areas, and that's where this may come in handy. If you're

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like, Dave, I hunt and peck when I type. This may come in

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very handy. So your mileage may vary. For

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me, someone who knows how to type,

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and thank god for AI as in, you know, the spell

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checker in Microsoft Word and the other AI. What does it

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work? Grammarly. Thank god for Grammarly. That's AI in a way.

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Right? It cleans me up. But if you're a person that's like,

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yeah. I'm not as creative. I'm more of a logical thinker, then

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this might be great for you. If you're like Dave, I hunt and pack, then

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these tools might be great for you. Almost all of them have some sort of

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free plan that you can go in. Like, I know pod squeeze. I think you

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can do one free episode a month. And if Swell AI has one free episode

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a month, you could get a bunch of these and never pay for any of

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them in a way. But I just the key, and I'm gonna

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keep saying this, is a, never

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ever copy and paste without reading it because you could

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shoot your integrity. And these might be brilliant for

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you. For me, I use them and go, yeah.

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Okay. And, also, I love the fact that look. I'm in my

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late fifties. And some of this stuff, it wants me to write where 80%

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of the text are emojis. And I'm like, yeah. That doesn't really fit my vibe.

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And maybe there's a way I could go in and

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add some additional prompts, add some additional background. I know with chat

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gbt, you can go in and say who you are, and

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you can say who you're talking to. And it will kind

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of give you better answers. So as always, you know, garbage in,

Speaker:

garbage out. And when you just wanted to like, I just wanna type

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3 things and have it spit out something that's gonna give me 10,000

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downloads, that's not really what it's designed to do. So let's talk

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about some things that I do love. Now you could do this

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in probably multiple tools, but this is a way I discovered

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it in Otter, dotai, I believe, is that one. This is

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just primarily started off as a transcription tool. And

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once it transcribes it, you can then ask it questions

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as is Cash Magic, as is all of these. And so with Ask the

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Podcast Coach, I got 90 minutes. And often, I

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will answer a question with resources. Like, oh, what's the best microphone?

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It's this. What's the best tool for this? It's this.

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And after 90 minutes, I've got a boatload of links that

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I need to put into my show notes. And this is one that I was

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like, now we're talking. And so what I

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do is I will say, make a list of

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all the companies mentioned in this episode, and it'll spit them

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out. And then I'll also ask it, please make a list of all

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the URLs mentioned in this website. In between those 2,

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I can figure out what I mentioned and put those links in

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the show notes because we've talked about this

Speaker:

before. Show notes, most of the time when people go to

Speaker:

them is because you mentioned something that was really, really cool,

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and they wanna go find out more information. And when there's no link,

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you will get a sternly worded letter. So that's a cool

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tool I use for a cool strategy for

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show notes. Yay. Yeah. Yeah. Maybe you're doing a kinda show

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where you wanna comment on what somebody said in another show,

Speaker:

and so you know it's somewhere in this hour long podcast.

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This is where and it's not really AI. This is just using technology.

Speaker:

You could have that file transcribed, and then you know

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they mentioned the purple handled such and such.

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And you're like, oh. And you can go into the transcript, find

Speaker:

purple handle, and then see, oh, that's at the 18 minute

Speaker:

37 second mark. And you just saved yourself a whole lot of time

Speaker:

trying to figure out where is this so I can make a clip. Yay. Yeah.

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Yeah. Let's talk about Spinwriters.

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I signed up at Spinriders. They give you a 5 day trial, and I'm

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probably not gonna use this one. But this is again

Speaker:

think about how politicians are winning right now. And I don't care if you're red

Speaker:

or blue or purple or whatever. They're telling you exactly what you wanna

Speaker:

hear. I'm gonna lower taxes. I'm gonna have you make more money. I'm

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gonna make more jobs. I'm going to rub your

Speaker:

shoulders and and tell you you're great. Right? They just tell you anything you wanna

Speaker:

hear so that you vote for them. And sometimes these AI tools are

Speaker:

like, you can quit your job in 6 weeks. Joe

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Schmo made a $1,000,000 selling blah blah blah

Speaker:

for and you're just like, wow. And

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so somebody told me about Spinwriter, and I checked it

Speaker:

out. And the idea here is as you go in, and I went in and

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said, hey. Podcast growth. What do you got? And it spit out

Speaker:

a bunch of stuff that was not podcast growth. And it was

Speaker:

it it scanned, like, 12,000 articles.

Speaker:

And the idea is you go, oh, well, this article is

Speaker:

almost what I was talking about. Click here, and then it rewrites

Speaker:

it. And you can then go in, and it has

Speaker:

this some sort of tool that switches out adverbs

Speaker:

or adjectives so that it's, you know, SEO, blah blah. It

Speaker:

slices it, dices it, even julienne's. And so

Speaker:

I had it eventually spit out an article. It's like because I just wanna see

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my favorite was it kept referring to webmasters. Hey, webmaster.

Speaker:

Do you want more traffic to your website? And I was like, I don't know.

Speaker:

We've used that phrase anymore. But I took the PDF that it spit

Speaker:

it out, and I threw it into this other thing I wanted to talk about,

Speaker:

which is actually interesting. We talk about research. How do I

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research quickly? This Google notebook is really

Speaker:

interesting. So I upload this PDF written by

Speaker:

Spinwriter. And, also, that's the other one. This is another thing that

Speaker:

drives me nuts. And we're going to make 500, you

Speaker:

know, clips, articles based on such and such. And we've got

Speaker:

live people that can help you, which makes it sound good. But if you I

Speaker:

need live people to what? Fix the crap that you handed me? I don't know.

Speaker:

But when somebody goes, we can give you 500 clips from this

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large thing. I'm like, yeah. But how many of those are good? We

Speaker:

give you 100 clips. Great. How many of those are good? Or did you

Speaker:

just give me a job where I have to sift through the 97 bad clips

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to get to the 3 good ones? But, anyway, I uploaded this

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PDF and to Google notebook, and they

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have these 2 fairly convincing voices

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that then take my PDF and read it to me like it's a

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podcast. So you're out there and you're thinking about jumping into this whole

Speaker:

world of podcasting. And I get it. There's a lot of buzz. Right?

Speaker:

But is it really possible to turn your voice,

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your ideas, into a paycheck? Is podcasting

Speaker:

a real deal? Or is it just, you know, another one of those online

Speaker:

trends? Well, today, we are diving into Podcast Revenue or Perish.

Speaker:

So Podcast Revenue or Perish was the headline that the

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Spinwriter came up with. And, also, not a bad hook.

Speaker:

Is it a real deal, or can you actually make some money with this thing?

Speaker:

To see if it can give us some answers. Maybe help us figure out if

Speaker:

podcasting is that golden ticket some people claim it to be. You know what I

Speaker:

find really interesting is how this article captures that early energy

Speaker:

of podcasting even though it was written a while back. Yeah. Like the Wild West.

Speaker:

And realized this was an article from Spinwriter that it expects me to put

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on a website to position me as a thought leader even

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though, you know, Kyle and Sheila just said, yeah. This sounds a little

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old. Before everyone and their grandma had a podcast. Right. It

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compares the excitement around podcasting to what was happening with

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blogging way back when. Okay. I see where you're going with this. Like, hinting at

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a similar kind of boom. Right? Exactly. A surge of

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potential. And for anyone looking to actually make money from their

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podcast, the article points to this high income demographic

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that's listening. Music to any entrepreneur's ears. So I

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don't know who these people are. I wanna call them Kyle and

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Sheila, maybe. They have their chemistry. They're rolling right along. But the

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other thing, if I were to let this play, it said things

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like find your niche, know who your audience

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is. And, again, this is one of my key

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points here. I always say, be careful when you

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are using AI to position yourself as an

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expert. My favorite is when I have somebody goes, I want to be

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a thought leader a thought leader,

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and I'm going to have chat gpt write a script. Because

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chat gpt just said, yeah. I after 2023, I'm kinda out

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of content. And so I want to be a thought leader

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by using regurgitated stuff from the Internet. That to

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me is a bit of a head scratcher. But when I heard this, I

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could listen to that. And I thought, I have all these

Speaker:

PDFs about marketing and such. And the

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question I have to ask myself now is because you're like, oh, it's new and

Speaker:

shiny. But if the idea is using this for research,

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great. Can I read faster than I listen?

Speaker:

And if I want to make notes, if I go, oh, that's actually really good.

Speaker:

I wanna mention this in my podcast. Is it easier to do that from a

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PDF, or is it easier to do it in

Speaker:

a audio player? That's you have to think about what's the

Speaker:

end goal of this. But I was like, In terms of before I

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throw out this PDF, I should probably get some sort

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of summary to make sure I'm not missing anything. Now realize, all

Speaker:

the PDFs you get as part of some sort of lead magnet by

Speaker:

getting on someone's email is always gonna have a marketing slant. So somewhere in there,

Speaker:

you're gonna get a pitch. But I was like, that's an interesting tool,

Speaker:

and I'll be interested to see how many people use Kyle and

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Sheila to make a podcast. Because if you don't feel like talking

Speaker:

into a microphone, you can let Kyle and Sheila. And so are

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we eventually gonna give Kyle and Sheila some sort of podcast award?

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Like, and the winner in best technology, Kyle and Sheila from the Hey We're

Speaker:

All Fake show. That that would be interesting. The school of

Speaker:

podcasting. If you like plugins, my

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buddy, Mike Russell, has a new channel on YouTube called

Speaker:

Creator Magic. And I'll put a link to this video where he points out

Speaker:

a free plugin that you can use in Audacity or

Speaker:

Hindenburg or whatever you're using. And where the built in noise

Speaker:

tool in Audacity is meh. Right? Better than

Speaker:

nothing. It's free. What are you gonna do? This is a free plugin that does

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a much better job at removing noise. So if you have

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somebody who has a really boomy room or something like that,

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you can use this plug in. And, technically, that plug in

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is AI. Yay. Yeah. Yeah. The next

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tool I have a love hate relationship with, and

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that is Descript. Descript, I've been using for

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quite some time, and I have a really great tool

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called Studio Sound. So as much as I just told you about a

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plug in, I would try that if you're in the free category. If you've

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got I think my subscription is $30 a month to Descript.

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They have a tool inside of Descript called Studio Sound that is

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amazing, and I've used it many times to

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clean up bad audio. But here's the thing about Descript.

Speaker:

Here's what I love about it. If you are a person that's doing video

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and you wanna do audio, Descript is really, I think,

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my go to tool for this. And the big magic

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of Descript is you upload your video or audio.

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It does a transcript for your stuff,

Speaker:

and then you could edit out parts of the text, and it will edit it

Speaker:

out of the audio. And over the years, it's gotten better and better.

Speaker:

And I do a show called Ask the Podcast Coach. I told you about it

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earlier. It's 90 minutes. And when that show is

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done at noon, there are many times when

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I am publishing that after editing it

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somewhere around 4 30, 5 o'clock.

Speaker:

And what I'm doing is I'm removing lots,

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and I mean, lots of ums, your nose.

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So and I realize that's how people talk. We're talking

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100 because this is not a show where we know where

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we're going. This is a show that's on the fly. And

Speaker:

so there's a lot of ums in your nose and things like that.

Speaker:

And I can go into Descript. Now I

Speaker:

typically say never turn on the remove all.

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And you can, if you wanted to, say don't remove them. Let me

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review them. Do you want to review 397,

Speaker:

filler words? I do not. So I have it remove

Speaker:

and double words. This this last episode, I said, hey.

Speaker:

Remove double words. So if I say like like or

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it was Wednesday, Wednesday was when we did it. It would remove one

Speaker:

of those Wednesdays. And it was 90

Speaker:

minutes. And I listened to it last night. In 90 minutes, there

Speaker:

was one edit that I was like, could've been a

Speaker:

little better. But most of them, you didn't even know

Speaker:

it was edited. So here's the thing. What's more important to

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you? Getting 5 hours back, or

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do you think that one edit that was kinda,

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is that gonna damage your integrity? And this is where being

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Dave Jackson, podcast consultant, I used to, like, freak

Speaker:

out on that. Like, no. I'm a podcast consultant. It has to be perfect, and

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it kinda has to be. But I was listening for

Speaker:

those types of things. And it was funny because I heard

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it. I took a screenshot. I was walking around, got

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home, listened to it again, and didn't really hear it.

Speaker:

And so I was like, okay. So I do that.

Speaker:

I then can I've got my my finished edit.

Speaker:

I can have Descript go in and say,

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alright. Now add chapters. And that is the question of the month, by the

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way, as you listen to this right now. Now if you're listening to this later

Speaker:

in September, we've changed it. But September's question is, how

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do you feel about chapters? Do you create them as a listener? Do

Speaker:

you use them? Or are you in the what the heck is a chapter kind

Speaker:

of thing? There's no wrong answer here, by the way. But I have it create

Speaker:

chapters because it's a 90 minute show, and people might

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want to skip to another discussion that we had a

Speaker:

little later. So I have it do that. I have it then

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do timestamps. There's actually, I just found out I could go

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to it and say, give me a YouTube description, and this tool

Speaker:

would automatically write the opening paragraph and make timestamps that I could

Speaker:

just paste into YouTube. And so it's pretty amazing.

Speaker:

And there's a whole I mean, it slices. It dices. It even

Speaker:

julienne's. And you can go in and have it

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make clips for you. We're gonna talk about clips here in a second.

Speaker:

You can I mean, it just does everything? And that is one that

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I can say the monthly fee I pay for that, I believe

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it's $35, is well worth it because it gave me

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back my Saturday. So that's something to keep

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in mind. But I I am worried about it because I am doing

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something I normally never do, which is I'm not

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listening all the way through the episode before I publish it.

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I'm trusting AI to make those correct.

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Because if I listen to it again, again, it's a 90 minute show.

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That's a big chunk of time. So I'm I've kind of

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slowly kinda pushed my way through that to where I

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trusted. And and so I

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said all the fun things that I love about it. It gave me back my

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Saturday. Dave, what do you hate? There is a never, and I mean,

Speaker:

never ending learning curve to this thing. Unlike other software

Speaker:

where every 6 weeks, they're like, here's some new features, they constantly

Speaker:

update it, which sounds like a good thing, except you're like, hey. Where'd you move

Speaker:

the studio sound? Oh, it's over there now. And then literally, the next day, you

Speaker:

log in, like, oh, it's over there now. So it's a never ending learning

Speaker:

curve. But because I put up with you

Speaker:

know, they gave me back my Saturday, that's worth it. But I do

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wish they kind of, like, quit changing things quite so

Speaker:

much. Now there are gonna be a lot of honorable mentions here

Speaker:

because we're gonna slip into video here and talk about

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clips and all these, how do I take that 90 minute and

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turn it into a 1,000,000 social media clips? Yeah. Yeah.

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Yeah. Let's talk clip generators. I just

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was going through and making a list of the ones I know. The big one

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that you hear a lot of people talk about is OpusClip. And this is where,

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again, when you go to their website, it's gonna say

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something like, you know, one long video, 10 viral clips.

Speaker:

Create them 10 times faster. Right? Sounds great. Then they're

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not lying. They're gonna give you 10 clips. And then there

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is things let me go down the list here. There are so many. OpusClip,

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BigVU, ClipGen, Momentum,

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Flexcut. Hippo Video is one

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I need to play with because they have a text to video tool,

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Wisecut. And then if you the these are all I

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will take a video and set it into 8,000,000

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pieces. And that's fine. You just need to

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when you're doing a free trial on this, start a

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timer. I have a timer sitting here right in front of me,

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and I just hit it. And, you know, you could also use your

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your phone, whatever, but track your time because you've only got so

Speaker:

much. And there are times when I've used these tools

Speaker:

and the amount of time it took for me to go through

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the you know, we gave you 40,000,000 video

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clips. And by the time you find the 2 good ones that you wanna use,

Speaker:

you're like, I could've just clipped these myself. And that's where something like

Speaker:

Descript kinda comes in handy. But all of these are supposed to find the good

Speaker:

clips. And I'm not saying they don't find them. I'm also saying they find a

Speaker:

lot of bad ones. And the other thing you have to keep in mind are

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2 things. Number 1, you're doing this because you wanna stand out,

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hopefully. And the problem is I can spot

Speaker:

an Opus clip because they all look identical. I

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mean, they all like and then the other thing that

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you need to ask yourself is

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when you get sucked down the YouTube shorts or

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reels on Facebook or Insta, whatever it is,

Speaker:

how often do you leave

Speaker:

whatever you just saw and go to their

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podcast, their YouTube channel, whatever it is?

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Me, personally, I don't. In fact, I've

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now started putting that timer on because when I go down the YouTube

Speaker:

or reels on Facebook, I keep keep getting sucked into that,

Speaker:

that I'm losing a lot of time watching videos. And

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it's really easy to just go, add 1 more, add 1 more, add 1

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more. But I've only subscribed, and this is just me. So it's

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it's a survey of 1 person. I've only subscribed to

Speaker:

one person's YouTube channel after watching their short

Speaker:

videos, and I saw many of them, and it makes me laugh.

Speaker:

And what's weird is when I went to their YouTube video, their actual

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channel, I don't watch their videos because I now feel they're a

Speaker:

little long. It's weird. Now that again is just

Speaker:

me. But for me, I think

Speaker:

shorts, they're not worthless. It's just a branding tool. It's

Speaker:

keeping your name in front of people until your next episode

Speaker:

is out. And if you've got the time, just like I say with everything with

Speaker:

video, if you've got the time and the equipment and the

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budget and the desire, by all means, play in video.

Speaker:

It's just you also have to learn the algorithm. But

Speaker:

I just the reason I point these out is they really make it sound

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like if you just, you know, take your 40

Speaker:

minute interview and chop it up into bits and I actually am going to start

Speaker:

doing this a little bit. I'm gonna try a strategy. I call this the Conan

Speaker:

O'Brien, where I'm gonna give my ask the podcast coach video

Speaker:

to the awesome supporters. So I'm using,

Speaker:

Supercash or Supercast on that instead of Patreon. But I'm

Speaker:

gonna do that. That's gonna be one of their perks. They get the video. I'm

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then gonna chop that video into bits and

Speaker:

pieces and point that towards my audio.

Speaker:

Yeah. I'm gonna try that because Conan O'Brien does that. He'll have

Speaker:

just clips of an interview, and I wanna hear the whole interview, Conan.

Speaker:

And instead, the only way I can listen to the whole audio

Speaker:

interview or the whole interview is to do it via audio. So

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there are tons of these. I have links to all of them. I know

Speaker:

OpusClip is really popular. Try them. You

Speaker:

know, hey, Jen is interesting. This is the one where you

Speaker:

clone yourself. And, again, I think as

Speaker:

long as you let people know that this isn't really

Speaker:

you, It looks like spooky, weird, cool.

Speaker:

Because I know for a while, some of that, like, clone yourself video just made

Speaker:

you look like you were in a a Madden football game

Speaker:

on Xbox. But, again, these are getting very, very good. I

Speaker:

will say one thing about the video tools

Speaker:

is if you are someone who does not have

Speaker:

an American accent, you might have an issue.

Speaker:

Now I I saw a review of hey, Jen, and they said, yeah. This doesn't

Speaker:

do very well. And so what he did

Speaker:

was he uploaded the audio himself instead

Speaker:

of typing in the text and letting it do, you know, everything for you. But

Speaker:

that that one, hey, Jen, I was I was this

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close to kicking clicking on the button, and I just went, you know what? I

Speaker:

don't want a video clone of me yet. I I just it's it was a

Speaker:

little you know, we all have different levels of how much spooky

Speaker:

stuff can we tolerate, and that was one that I was like so

Speaker:

keep that in mind when it comes to video clips. Take advantage

Speaker:

of the free trials that are often available. Time yourself

Speaker:

and ask yourself, okay. Is this actually saving me time? And

Speaker:

you need to know why you're doing it. Is it saving me time? Is it

Speaker:

actually growing my show? And

Speaker:

is it growing my subscribers? You can get a lot of views on

Speaker:

Shorts. Jen Hardy, a former member of the School of Podcasting,

Speaker:

this Friday is gonna go over 1,000,000 views. So it is a

Speaker:

way to get found. So I don't wanna poo poo video. I always say that

Speaker:

if you got the time and the budget and the need and the desire,

Speaker:

everything else, then by all means, do video. The

Speaker:

Some honorable mentions here. Dave, what about Riverside? We've all heard about

Speaker:

Riverside. I used Riverside years

Speaker:

ago when it first came out. I just saw a demo

Speaker:

at Podcast Movement, and I need to go play

Speaker:

with it. It looks very, very slick. It seems like you can do

Speaker:

everything in that. But here's the thing I want to put out

Speaker:

there about tools like Descript, SquadCast,

Speaker:

Riverside. It seems like all of them have a

Speaker:

cycle, and this is the cycle. Everybody loves

Speaker:

it. It's great. It slices. It dices. It juliennes. It bakes

Speaker:

bread on the weekend. It's amazing. Right? Then

Speaker:

they will add new features. And at that point, there were these things

Speaker:

called bugs. And everybody gets very upset when all of a

Speaker:

sudden you lose a recording, and everybody's like, it's crap. It's

Speaker:

awful. Does anybody know of an alternative? And

Speaker:

then the programmers will fix the bugs,

Speaker:

and everybody will be back to this is the best thing since sliced bread. So

Speaker:

if you go into a Facebook group and

Speaker:

you'll see where somebody goes, hey. I hate insert company here.

Speaker:

Anybody got an alternative? And you'll have one person say, I love this.

Speaker:

I'm not having any problems. You'll have other person say, yep. It's total trash.

Speaker:

I switched to such and such. And then you might switch to

Speaker:

such and such, and it works great until it doesn't. This

Speaker:

is why I always say have a backup going, and it's hard to have a

Speaker:

backup when you're doing video. But if you can, have a backup going because,

Speaker:

eventually, technology is not going to be your friend. So if you're wondering, hey, Dave.

Speaker:

Why didn't you mention Riverside? Because I don't

Speaker:

know. I know a lot of people love it. All I can say, I don't

Speaker:

have any real personal use with that one. And in full

Speaker:

disclosure, all those clip tools I just mentioned, I've used

Speaker:

BigVU. I've played an Opus clip, but I've not

Speaker:

used the other ones. I've just heard about them from other people, and they all

Speaker:

kinda go, yeah. It does the thing. Yeah. Yeah. Yeah. And I

Speaker:

realized this episode could be about 12 hours long. So I'm gonna drop

Speaker:

2 more here. And I heard about these from my buddy Craig over at

Speaker:

AI Goes To A College. And the first one, if you want to, I

Speaker:

mentioned how chatpt chat g p t and

Speaker:

for the record, nobody can say that consistently without eventually tripping over your

Speaker:

tongue. Chat GPT does not give you

Speaker:

sources, which is kinda scary. And

Speaker:

so I did a an episode of your

Speaker:

podcast website. You can find that at your podcast website. And I was

Speaker:

doing I want to report on what is a bounce page, and is

Speaker:

this really bad for SEO? And so I went to Perplexity

Speaker:

and typed in something like what is a bounce rate and what is it bad

Speaker:

or not? And it spit out an amazing amount of

Speaker:

material because this isn't something that's

Speaker:

time like, it it hasn't changed over time, and it gave me

Speaker:

all of my sources of which I clicked on and

Speaker:

I read. Why? Integrity. We've talked about that. Gotta make sure what's coming out of

Speaker:

my mouth is as true as I can, you know, profess it to

Speaker:

be at this point. That was really cool. Perplexity.ai.

Speaker:

Then we haven't even talked about images today. That's a whole other

Speaker:

thing. I'm just talking about content. And one and,

Speaker:

oh, by the way, these are free. Po has a paid version.

Speaker:

I'm sure all these have paid versions. But po as in Edgar

Speaker:

Allen, po.com is a way to

Speaker:

have chatgpt and Claude, which is another

Speaker:

version of chatgpt, and all these other ones.

Speaker:

And you can go in there and type in one thing.

Speaker:

And let's say it gives you an answer from chatgpt and go, well, what would

Speaker:

Claude say about this? This is really handy if you're doing

Speaker:

images. Like, draw me a picture of a smiling horse with a pair of

Speaker:

headphones. And it spits one out, and you're like, meh. You're

Speaker:

like, alright. Well, let's see what it looks like in DALL E, etcetera,

Speaker:

etcetera. And so it's kind of a multiple

Speaker:

AI tools in one. Again, that's at poe.com.

Speaker:

I'll have links all of this stuff out at school of podcasting.com/950.

Speaker:

I'm gonna call it there. Again, there's a lot of stuff we could talk about,

Speaker:

but I'm sure I'll revisit this. And I'm sure if you have a

Speaker:

tool that you're like, Dave, how did you not talk about this? Again, I'm

Speaker:

just getting my feet a little more wet. I'm moving kind of from

Speaker:

the the 3 foot depth into about 4 or 5 feet depth.

Speaker:

And And if you're like, man, you should've talked about this, would love to hear

Speaker:

it because I will be revisiting this topic in the future. Not so

Speaker:

much next week, but in the future, you're gonna hear me go, hey. We got

Speaker:

one of those AI tool thingies. Kind of those episodes coming up.

Speaker:

So appreciate your feedback. Yeah. Yeah.

Speaker:

Yeah. Again, this episode could have been 12

Speaker:

hours long, but just to kinda summarize what I talked about today.

Speaker:

Number 1, above everything else, in my opinion,

Speaker:

you can't be a thought leader spewing someone else's thoughts. That just

Speaker:

that one just doesn't go through my logical brain. Never,

Speaker:

as in ever, publish AI content without having a human

Speaker:

preview it first. Preferably, that would be you. But if you got a

Speaker:

team, I guess, somebody else. Because you wanna protect your integrity because if you

Speaker:

lose it, you may never get it back. I know

Speaker:

when I was married, I had a stepson that lied to myself

Speaker:

and his mom, and it took a while for us to trust that kid again.

Speaker:

And I really feel AI is best used to help you polish the

Speaker:

content that you create. You know, this could be brainstorming to

Speaker:

help you get the content and then editing and rewriting and

Speaker:

summarizing and, you know, content that that you could have

Speaker:

it listened to to then let you know, do you need to do a deep

Speaker:

dive into that PDF, you know, audio cleanup and

Speaker:

more. And if you're brand new to this,

Speaker:

I'll have links to everything again, school of podcasting.com/950.

Speaker:

Go into chat gpt. And if you don't know what to do, just type

Speaker:

in how should I this is my first time here.

Speaker:

Let me know what I need to do to write a

Speaker:

prompt, and it'll probably just tell you. And you don't have to in the

Speaker:

same way that, you know, sometimes

Speaker:

when, Christians quote quote the bible, we start throwing in thee

Speaker:

and thine and thou, and we start talking King James. You know, you

Speaker:

don't have to talk robot to the

Speaker:

robot. What is the query that I must enter into

Speaker:

thou that that no. Just talk to it like a person

Speaker:

and see what happens. And like I say, I like, perplexity

Speaker:

if I'm doing research for an article because I'm gonna want those

Speaker:

sources. I'm definitely gonna want those sources. And

Speaker:

it can definitely speed things up. It can help. But, also,

Speaker:

keep that timer there because sometimes you think you're saving yourself

Speaker:

some time until you look down at your watch.

Speaker:

One last thing, podindy.com, November 9th. If you like

Speaker:

AI and podcasting, myself and Craig Van

Speaker:

Slyke from AI Goes TO College, it's a one day event, super affordable.

Speaker:

There is an online version if you want to order that. If you can't make

Speaker:

it to Indianapolis, use the coupon code Dave to save when you

Speaker:

order. Go to podindy.com. If you need help

Speaker:

with any of this stuff, of course, you can find me at schoolofpodcasting.com.

Speaker:

Use the coupon code listener when you sign up on either a

Speaker:

monthly or yearly subscription, and that does come with not 7,

Speaker:

not 14, but 30 days to use it.

Speaker:

If you don't like it, you get a money back guarantee. I'll give you your

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money back. Thanks so much for tuning in. Until next week.

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Take care. God bless. Class is dismissed.

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Take care. God bless. Class is descript. Is

Speaker:

class is descript? Wow. A blooper as we go to the bloopers,

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and it it sends you something out of some, you

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know, audio audio, a visual tool.

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Crap. Come on, mouth. What is the name of that thing anyway? DALL E.

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DALL E. Tool for this. Oh, it's go to this website kinda

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thing. If you ever want free podcast consultant,

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crap. Consulting. Free podcast consulting.

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Jeez. Where somebody had written about the

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discovery ah, crap. Come on, mouth.