1 00:00:00,000 --> 00:00:01,500 are you gonna get more repeat customers? 2 00:00:01,529 --> 00:00:03,930 And I think it varies depending on the type of product that you're selling. 3 00:00:03,930 --> 00:00:08,310 And is it a product that does, you know, result in people purchasing it more 4 00:00:08,310 --> 00:00:11,880 often, um, and is delivering, gonna make it better for that, for your customer? 5 00:00:17,832 --> 00:00:21,702 Welcome to the e-Commerce Podcast with me your host, Matt Edmundson. 6 00:00:21,702 --> 00:00:27,762 Now, the E-Commerce podcast is a show all about helping you deliver e-commerce wow. 7 00:00:27,762 --> 00:00:33,882 And to help us do just that, I'm chatting with today's guest, Steve Orenstein, 8 00:00:33,882 --> 00:00:37,652 from Locate2u about how you can master. 9 00:00:37,892 --> 00:00:40,112 Oh yes, same day delivery. 10 00:00:40,412 --> 00:00:43,982 We're gonna be talking about how we can do that in our own e-commerce business. 11 00:00:43,982 --> 00:00:48,002 But before Steve and I dive into our conversation, let me share with you 12 00:00:48,182 --> 00:00:53,612 a podcast pick, a previous episode or two that I think you might enjoy 13 00:00:53,612 --> 00:00:55,892 from the e-commerce podcast archives. 14 00:00:56,252 --> 00:01:01,322 The first one, given today's topic is how to build a fulfillment infrastructure 15 00:01:01,322 --> 00:01:03,482 that will scale with your business. 16 00:01:03,662 --> 00:01:04,922 Our conversation was with 17 00:01:04,922 --> 00:01:06,092 Harry Drapuch, which was 18 00:01:06,092 --> 00:01:06,152 a 19 00:01:06,237 --> 00:01:07,587 phenomenal conversation. 20 00:01:07,587 --> 00:01:08,577 So do check that out. 21 00:01:08,937 --> 00:01:13,677 And actually, I did an episode way back, which probably has still some relevance 22 00:01:13,677 --> 00:01:19,227 though on understanding the real costs of e-commerce shipping for your business. 23 00:01:19,437 --> 00:01:24,417 You can access our podcast picks and our entire podcast archive for free on 24 00:01:24,417 --> 00:01:27,807 our website at ecommercepodcast.net. 25 00:01:28,117 --> 00:01:31,237 Plus, if you're there, sign up for the newsletter. 26 00:01:31,237 --> 00:01:35,887 We will send all the links to our podcast picks along with the notes and the links. 27 00:01:36,097 --> 00:01:40,297 Uh, from today's conversation with Steve, they all get delivered 28 00:01:40,297 --> 00:01:43,447 straight to your inbox at no cost to you, which is pretty amazing. 29 00:01:43,477 --> 00:01:48,087 Plus we'll email you every week when we do a new episode, so you stay up to date. 30 00:01:48,597 --> 00:01:51,867 Now, are you struggling to grow your e-commerce business? 31 00:01:52,077 --> 00:01:55,167 Do you feel like you are constantly spinning your wheels trying to 32 00:01:55,167 --> 00:01:57,957 figure out what to focus on next? 33 00:01:57,957 --> 00:02:03,297 Well, let me tell you, I have been there and I know how frustrating that is, and 34 00:02:03,297 --> 00:02:07,707 that's why I love, love, love the cohort. 35 00:02:07,737 --> 00:02:13,577 Oh yes, the e-commerce cohort, which sponsors this show and the e-commerce 36 00:02:13,577 --> 00:02:18,797 cohort has brought to you a free resource called E-Commerce Cycles. 37 00:02:18,797 --> 00:02:22,937 It's a mini course which walks you through the proven framework that I 38 00:02:22,937 --> 00:02:28,547 use in all my e-com businesses, uh, for building successful e-commerce businesses. 39 00:02:28,697 --> 00:02:32,537 I'm gonna show you the specific steps I take in my own e-commerce 40 00:02:32,537 --> 00:02:36,437 company so you can put those to practice exactly how I do them. 41 00:02:36,617 --> 00:02:40,217 And the good news is, of course, as you would expect, just like 42 00:02:40,217 --> 00:02:42,257 the podcast, it's completely free. 43 00:02:42,257 --> 00:02:45,317 You don't even need an email address to get access to it. 44 00:02:45,767 --> 00:02:49,987 Uh, you can find out more at ecommercecycles.com, e-commerce 45 00:02:49,987 --> 00:02:52,807 cycles as in a bike, you know, the cycle of e-commerce. 46 00:02:53,137 --> 00:02:54,757 Uh, ecommercecycles.com. 47 00:02:55,087 --> 00:03:00,757 Uh, to access this free, to access this free training and get started today, it 48 00:03:00,762 --> 00:03:02,947 is time to start delivering e-commerce. 49 00:03:02,947 --> 00:03:03,397 Wow. 50 00:03:03,477 --> 00:03:08,457 To your customers with the help of e-commerce cohort, so do check that out. 51 00:03:08,787 --> 00:03:10,287 Now, that's the sponsor. 52 00:03:10,527 --> 00:03:13,977 Let's talk a little bit about today's guest. 53 00:03:13,977 --> 00:03:19,317 Steve is a born entrepreneur who blazed his trail by Ditching University 54 00:03:19,322 --> 00:03:22,497 at 19 to build his own business. 55 00:03:22,827 --> 00:03:23,737 Connect2Field. 56 00:03:23,757 --> 00:03:28,137 After successfully selling it to Fleetmatics, he set his sights on 57 00:03:28,137 --> 00:03:34,612 revolutionizing same day delivery with the groundbreaking Zoom2u platform. 58 00:03:34,737 --> 00:03:38,277 And now also the Locate2u platform. 59 00:03:38,277 --> 00:03:43,527 With over 120,000 happy customers ranging from SMEs to corporate 60 00:03:43,532 --> 00:03:49,282 giants like DHL, Bunnings and Nespresso, Steve is shaking up the 61 00:03:49,282 --> 00:03:52,342 delivery world one parcel at a time. 62 00:03:52,342 --> 00:03:56,302 And given that this is such a hot topic, uh, and always will be a hot 63 00:03:56,302 --> 00:03:59,992 topic with e-commerce cuz we are delivering something at least, quite 64 00:03:59,992 --> 00:04:01,222 looking forward to this conversation. 65 00:04:01,227 --> 00:04:02,422 Steve's great to have you on the show. 66 00:04:02,422 --> 00:04:03,422 Thanks for joining us Bud. 67 00:04:03,422 --> 00:04:04,072 How you doing? 68 00:04:04,792 --> 00:04:05,272 Good, Matt. 69 00:04:05,272 --> 00:04:05,962 Great to be here. 70 00:04:06,857 --> 00:04:10,767 And it is fair to say, uh, if those aren't those of you listening to the podcast, 71 00:04:10,767 --> 00:04:14,907 which is I know the vast majority, like 99.9% of people listen to it, you 72 00:04:14,907 --> 00:04:19,347 won't see the fact that it is pitch black, uh, for Steve and that you are 73 00:04:19,347 --> 00:04:20,637 on the other side of the world, right? 74 00:04:20,857 --> 00:04:24,417 That's, that's it, yeah's, uh, just after 10:30 at night in Sydney. 75 00:04:24,422 --> 00:04:26,067 But, uh, yeah, great, great to be here. 76 00:04:27,627 --> 00:04:30,237 It's funny, the different time zone things still. 77 00:04:30,317 --> 00:04:34,437 I, I still, um, I still can't get my head around how it works, especially 78 00:04:34,437 --> 00:04:39,147 when you fly from LA to New Zealand that somehow you, you, you, you 79 00:04:39,152 --> 00:04:41,877 kind of miss a day of your life and I'm not quite sure how it works. 80 00:04:41,877 --> 00:04:41,878 Yeah. 81 00:04:42,627 --> 00:04:43,707 Or or the other way you gain a day. 82 00:04:44,217 --> 00:04:44,457 Yeah. 83 00:04:44,457 --> 00:04:44,697 Yeah. 84 00:04:45,027 --> 00:04:46,287 It's like, what, how did I do that? 85 00:04:46,317 --> 00:04:46,887 I don't know. 86 00:04:46,887 --> 00:04:48,027 I've just gone back in time. 87 00:04:48,327 --> 00:04:49,917 It's very, very peculiar. 88 00:04:50,127 --> 00:04:51,417 Do you travel to the states much? 89 00:04:52,182 --> 00:04:52,572 I do. 90 00:04:52,602 --> 00:04:53,592 Yeah, definitely. 91 00:04:53,652 --> 00:04:58,422 Um, in fact, all over, um, we've got a team actually in Manila and we've got 92 00:04:58,422 --> 00:04:59,802 a team in India, so definitely, yeah. 93 00:04:59,802 --> 00:05:03,042 Spend a little bit of time there and also to the US to meet, meet with customers. 94 00:05:03,482 --> 00:05:03,772 Yeah. 95 00:05:03,777 --> 00:05:04,122 Yeah. 96 00:05:04,122 --> 00:05:06,702 And so you, you're quite used to this time zone hopping thing. 97 00:05:07,002 --> 00:05:08,142 Yes, definitely. 98 00:05:09,572 --> 00:05:09,752 Yeah. 99 00:05:11,262 --> 00:05:15,822 So we read there in your bio, Steve, that you dropped outta uni at 19. 100 00:05:16,857 --> 00:05:21,117 Uh, which is, uh, it's not an unheard of story, is it with anyone that's a little 101 00:05:21,117 --> 00:05:22,767 bit entrepreneurial, but what can I ask? 102 00:05:22,767 --> 00:05:26,247 What were you studying at uni and why it was so bad that 103 00:05:26,247 --> 00:05:27,627 you decided to drop out at 19? 104 00:05:27,632 --> 00:05:27,687 Yeah. 105 00:05:28,557 --> 00:05:33,117 Um, I, I started, uh, studying IT and so, uh, and also I was doing 106 00:05:33,117 --> 00:05:35,907 a, a business degree at the same time, so we're doing two degrees. 107 00:05:36,537 --> 00:05:41,037 Um, yeah, and I guess what I started, I really wanted to run a business. 108 00:05:41,097 --> 00:05:42,717 Um, I dunno why, but I just did. 109 00:05:43,107 --> 00:05:46,947 And, um, A lot of, like the software side of things that we were learning 110 00:05:46,947 --> 00:05:49,557 and even the programming that they were teaching was just quite out of date. 111 00:05:49,737 --> 00:05:49,767 Mm. 112 00:05:49,977 --> 00:05:53,427 Um, and so after doing that for a little while, you know, I had an 113 00:05:53,427 --> 00:05:57,357 opportunity to go and I just decided to pause it and go and work for someone. 114 00:05:57,417 --> 00:06:00,747 And at that stage ended up, um, taking over the business 115 00:06:00,747 --> 00:06:02,067 that I was, I was working in. 116 00:06:02,577 --> 00:06:03,237 And, um, yeah. 117 00:06:03,237 --> 00:06:06,447 So I, I planned to go back, but uh, never went back. 118 00:06:07,422 --> 00:06:08,202 Never went back. 119 00:06:08,232 --> 00:06:09,282 It's interesting, isn't it? 120 00:06:09,282 --> 00:06:11,412 It's, uh, and, and why would you need to now, right. 121 00:06:11,412 --> 00:06:16,882 So yes, fast forward, uh, a few years and we have, um, locate2u. 122 00:06:16,902 --> 00:06:21,522 So for those that maybe don't know what that is, um, listening to the 123 00:06:21,527 --> 00:06:24,792 show, just give a quick background on the company and then we're gonna, 124 00:06:24,882 --> 00:06:27,402 we're gonna jump into the whole conversation about delivery and e-com. 125 00:06:27,957 --> 00:06:28,497 Yeah, sure. 126 00:06:28,857 --> 00:06:33,777 Um, so 2019 I started a business called Zoom2u, and essentially it's Uber 127 00:06:33,777 --> 00:06:35,547 for delivery based here in Australia. 128 00:06:35,877 --> 00:06:40,407 Um, we operate in mo all the major capital cities, um, providing a same 129 00:06:40,407 --> 00:06:44,787 day delivery experience, um, designed for e-commerce and retail businesses, 130 00:06:44,787 --> 00:06:46,737 but also for, um, lots of others. 131 00:06:46,927 --> 00:06:48,727 You know, small businesses and consumers. 132 00:06:49,477 --> 00:06:52,357 Um, and so that business, you know, drivers have an app on their phone. 133 00:06:52,357 --> 00:06:54,577 They can choose to accept bookings as they come through. 134 00:06:54,877 --> 00:06:58,057 Um, but the customer gets that live tracking experience so they can see 135 00:06:58,062 --> 00:06:59,707 when that delivery is actually arriving. 136 00:06:59,707 --> 00:07:01,047 And also on the same day. 137 00:07:02,032 --> 00:07:05,272 And as we were building that business, uh, what we found was a lot of 138 00:07:05,272 --> 00:07:08,752 companies were running their own fleet of their own drivers, but were 139 00:07:08,752 --> 00:07:12,112 wanting to use the technology that we'd built inside of the Zoom2u business. 140 00:07:12,562 --> 00:07:15,592 Um, and so then we started building the locate2u product. 141 00:07:15,652 --> 00:07:18,772 Um, and today we now sell that across, across the globe. 142 00:07:18,777 --> 00:07:20,662 We've got over 500 customers globally. 143 00:07:21,172 --> 00:07:23,752 Um, and that helps companies that are running their own fleet 144 00:07:23,752 --> 00:07:26,992 of their own drivers, allowing them to do things like route 145 00:07:26,997 --> 00:07:29,992 optimization, um, but also be able to. 146 00:07:30,212 --> 00:07:33,092 Send a live tracking link to their customer so the customer can see the 147 00:07:33,092 --> 00:07:35,372 live location of, of the driver arriving. 148 00:07:35,972 --> 00:07:38,972 And so I think, you know, when I started the business, it was all 149 00:07:38,972 --> 00:07:42,872 around making sure that you tell the customer when you're arriving. 150 00:07:42,872 --> 00:07:46,502 And in most e-commerce stores today, even when you go through the checkout process, 151 00:07:46,562 --> 00:07:49,802 the, the consumer never actually knows when that product's actually gonna arrive. 152 00:07:50,172 --> 00:07:53,112 And I think over, you know, in the future that's gotta change. 153 00:07:53,112 --> 00:07:56,472 And I think Amazon has done that pr pretty well in most parts of the world. 154 00:07:56,742 --> 00:08:00,552 Um, but most of these small, medium-sized e-commerce businesses still at the point 155 00:08:00,552 --> 00:08:04,902 of checkout you, it's gonna go through, you know, your typical postal networks or 156 00:08:04,902 --> 00:08:08,622 maybe a courier company, but the consumer never has an idea of when that's arriving. 157 00:08:08,982 --> 00:08:11,272 And often they're not gonna get that on the same day. 158 00:08:12,082 --> 00:08:15,232 And, um, yeah, we, we, we set about solving that and initially 159 00:08:15,232 --> 00:08:17,702 just in Australia with, with our network through Zoom2u. 160 00:08:18,104 --> 00:08:21,742 but now doing that, uh, on a global basis with our locate2u product. 161 00:08:22,882 --> 00:08:24,112 Well, that sounds fascinating. 162 00:08:24,142 --> 00:08:25,432 And, and, and let's jump in. 163 00:08:25,432 --> 00:08:27,862 I mean, you mentioned the e-commerce business, you know, and. 164 00:08:28,767 --> 00:08:32,127 You go through the checkout and it's still the biggest reason 165 00:08:32,132 --> 00:08:34,587 for cart abandonment is um, yes. 166 00:08:34,737 --> 00:08:34,797 Hi. 167 00:08:34,827 --> 00:08:39,237 Things like hidden shipping fees or I don't know when it's going to arrive. 168 00:08:39,237 --> 00:08:39,807 It's correct. 169 00:08:39,807 --> 00:08:41,607 It's not clear on the site, right? 170 00:08:42,177 --> 00:08:42,297 Yeah. 171 00:08:42,327 --> 00:08:46,542 Um, And I guess for a lot of entrepreneur, uh, a lot of e-commerce 172 00:08:46,542 --> 00:08:50,292 businesses, they're at the mercy of the couriers, which they use. 173 00:08:50,292 --> 00:08:51,342 So you take, correct. 174 00:08:51,522 --> 00:08:55,032 Um, our e-comm brand, for example, we distribute all over the world. 175 00:08:55,032 --> 00:08:57,822 So I'm not, I'm, I've not got my own worldwide delivery network yet. 176 00:08:57,852 --> 00:09:01,272 Maybe one day I'll compete with Amazon when we get big in, um, but 177 00:09:01,272 --> 00:09:02,922 I, I ju I just don't have that. 178 00:09:02,922 --> 00:09:10,212 So I'm at the mercy in a lot of ways at um, I'm at the mercy of our, our couriers. 179 00:09:10,302 --> 00:09:14,562 Um, and so it's, is it, it's a little bit more complex to say this is 180 00:09:14,562 --> 00:09:16,062 exactly what it's gonna arrive, right? 181 00:09:16,242 --> 00:09:17,262 Definitely, definitely. 182 00:09:17,712 --> 00:09:18,102 Yeah. 183 00:09:18,102 --> 00:09:22,542 And so I think it is, um, it's still complicated today and I think it's, it's 184 00:09:22,547 --> 00:09:24,372 gonna get simpler in, into the future. 185 00:09:25,082 --> 00:09:28,832 But I think it's also dependent on different types of products and, you 186 00:09:28,832 --> 00:09:31,802 know, whether it's a retail store or whether, you know, it's certain types of 187 00:09:31,802 --> 00:09:35,462 product lines, um, you know, if you're selling a relatively low value item, 188 00:09:35,792 --> 00:09:38,612 um, it doesn't make sense that you're gonna do like a fast delivery, cuz the 189 00:09:38,612 --> 00:09:40,052 economics does, doesn't make sense. 190 00:09:40,052 --> 00:09:42,752 But if you're selling a high value item, then you can do a lot of, you 191 00:09:42,752 --> 00:09:46,047 know, Smarter things around how you can actually do that delivery and 192 00:09:46,047 --> 00:09:48,987 having multiple carriers available at the point of checkout to choose 193 00:09:49,167 --> 00:09:51,867 giving the customer choice as to which particular carrier that they're gonna 194 00:09:51,867 --> 00:09:55,167 use, um, and then being able to select something that's gonna be faster. 195 00:09:55,767 --> 00:09:56,247 Yeah. 196 00:09:56,427 --> 00:09:56,667 Yeah. 197 00:09:56,672 --> 00:09:59,967 And so what kind of things make sense then for same day delivery? 198 00:10:01,422 --> 00:10:06,102 Um, I mean, we see, I think it varies between different types of 199 00:10:06,102 --> 00:10:09,432 products, but, you know, I've seen great success even with, you know, 200 00:10:09,437 --> 00:10:14,082 some larger items like furniture, um, which, you know, high value value, 201 00:10:14,112 --> 00:10:17,652 electronics, you know, mobile phones, um, yeah, all those types of things. 202 00:10:17,772 --> 00:10:22,212 But then, you know, you might have, you know, a, a florist and baked goods. 203 00:10:22,512 --> 00:10:24,582 Um, those all definitely make sense. 204 00:10:24,582 --> 00:10:25,932 I think, you know, any product. 205 00:10:26,397 --> 00:10:31,827 That is over $50 and you're able to do, um, you're able 206 00:10:31,827 --> 00:10:32,967 to get volume of that product. 207 00:10:32,967 --> 00:10:35,097 So if you're only selling one of those items a day, then it makes it 208 00:10:35,097 --> 00:10:36,537 harder to make same day delivery. 209 00:10:36,542 --> 00:10:37,017 Make sense? 210 00:10:37,017 --> 00:10:39,987 But if you are able to put through these amounts of volume mm-hmm. 211 00:10:40,227 --> 00:10:43,977 And potentially it's also about restricting the delivery area that 212 00:10:43,977 --> 00:10:45,537 you're actually offering that from. 213 00:10:45,912 --> 00:10:49,362 And so if you're running a retail store or even e-commerce, you say, okay, well 214 00:10:49,362 --> 00:10:52,992 within a 10 kilometer radius of that particular location, then I'm gonna be 215 00:10:52,992 --> 00:10:56,592 able to offer a same day service, and you're gonna batch them into areas. 216 00:10:56,982 --> 00:11:00,882 Uh, and I would always start by thinking about batching it into time windows. 217 00:11:01,302 --> 00:11:04,092 Um, often people make the mistake of saying, I'm gonna turn on three 218 00:11:04,092 --> 00:11:06,402 hour delivery from the time of when that order arrives and have 219 00:11:06,402 --> 00:11:07,602 it delivered within three hours. 220 00:11:07,752 --> 00:11:09,822 And that's generally not gonna be practical. 221 00:11:10,182 --> 00:11:13,782 Um, because you, you just dunno when those orders are all gonna come in, 222 00:11:13,782 --> 00:11:16,092 you're not gonna be able to consolidate many orders together and you're not 223 00:11:16,092 --> 00:11:19,842 gonna get the efficiencies around getting the price as low as you possibly can. 224 00:11:20,322 --> 00:11:23,502 Whereas if you batch it into Windows, then you know, okay, we're gonna have 225 00:11:23,502 --> 00:11:24,762 three windows throughout the day. 226 00:11:24,792 --> 00:11:27,552 You might start with one window, might be between. 227 00:11:27,597 --> 00:11:29,217 Six and nine o'clock at night. 228 00:11:29,667 --> 00:11:32,427 And then orders come in through the day, the customer knows that at nine 229 00:11:32,427 --> 00:11:34,947 o'clock, you know, before nine o'clock, they'll have that product delivered. 230 00:11:34,947 --> 00:11:37,677 They'll actually be at home cause they've left work. 231 00:11:38,127 --> 00:11:41,577 Uh, and then you can actually, you know, deliver it at a cost effective price. 232 00:11:42,267 --> 00:11:45,117 Uh, one of, I guess one of the biggest things that we see from 233 00:11:45,117 --> 00:11:48,837 e-commerce businesses is around, wanting to do faster delivery, but 234 00:11:48,837 --> 00:11:51,007 wanting to do that, cost effectively. 235 00:11:51,717 --> 00:11:54,957 And the way you do that is by batching those orders together. 236 00:11:55,107 --> 00:11:58,947 And so, It's typically the distance in how far that driver's having to 237 00:11:58,952 --> 00:12:00,537 travel is how much it's gonna cost you. 238 00:12:00,967 --> 00:12:01,257 Yeah. 239 00:12:01,262 --> 00:12:05,607 And if you're able to give that driver 10, 20, 50 parcels in one go, 240 00:12:06,057 --> 00:12:09,747 then, and they're able to do that in a, in a short period area, then you 241 00:12:09,747 --> 00:12:13,197 can drive that cost to be, you know, at, at sometimes as cheap as what 242 00:12:13,197 --> 00:12:14,637 you're doing with your local courier. 243 00:12:15,087 --> 00:12:15,177 Mm-hmm. 244 00:12:16,287 --> 00:12:17,127 It's interesting, isn't it? 245 00:12:17,257 --> 00:12:23,232 I mean, I, um, I'm very aware that when it comes to e-comm, the 246 00:12:23,232 --> 00:12:24,852 final mile is a big thing, right? 247 00:12:24,857 --> 00:12:24,942 Yep. 248 00:12:24,972 --> 00:12:26,532 We, the last mile they call it, don't they? 249 00:12:26,532 --> 00:12:31,002 So you, um, especially if you're using like a National Courier service, you know 250 00:12:31,002 --> 00:12:34,602 that what happens in that last mile is, is usually the most important, critical, 251 00:12:34,602 --> 00:12:37,542 and what you're doing in effect is you're saying, well, if, if you're selling those 252 00:12:37,547 --> 00:12:39,222 locally, why, why give it to someone else? 253 00:12:39,582 --> 00:12:39,792 That's right. 254 00:12:39,792 --> 00:12:40,722 You can sort it out yourself. 255 00:12:40,727 --> 00:12:41,472 That's that's right. 256 00:12:41,477 --> 00:12:43,212 And you can, you can get that too. 257 00:12:43,532 --> 00:12:44,552 To somebody's house. 258 00:12:44,972 --> 00:12:45,662 So yeah. 259 00:12:46,172 --> 00:12:50,222 What kind of number numbers start to make sense, Steve? 260 00:12:50,222 --> 00:12:55,322 Because, um, I, I get that if I'm doing baked goods, if I'm doing a florist, if 261 00:12:55,322 --> 00:12:59,282 I'm doing expensive electronics and I've got a good local market, you know, people 262 00:12:59,282 --> 00:13:04,532 are buying online and I'm delivering stuff, what sort of numbers makes sense? 263 00:13:04,532 --> 00:13:06,092 You talked about volume. 264 00:13:06,392 --> 00:13:06,872 Um, 265 00:13:07,142 --> 00:13:13,017 yeah, I mean, I look at it in, in one way is that, Every e-commerce 266 00:13:13,022 --> 00:13:16,227 business spends a lot of money getting a customer to your site. 267 00:13:16,527 --> 00:13:16,617 Mm-hmm. 268 00:13:16,857 --> 00:13:18,867 And then the delivery experience is generally poor. 269 00:13:19,477 --> 00:13:21,387 And so you don't get that repeat order. 270 00:13:21,777 --> 00:13:24,657 And so I think the way in which e-commerce businesses should think about 271 00:13:24,657 --> 00:13:28,002 it is, I wanna provide a really great delivery experience, particularly for 272 00:13:28,002 --> 00:13:29,382 the people that are locally around me. 273 00:13:29,592 --> 00:13:32,412 And I'm gonna get a whole bunch of word of mouth from that, and I'm 274 00:13:32,412 --> 00:13:35,382 gonna get a whole bunch of people coming back and repeat ordering. 275 00:13:35,802 --> 00:13:37,062 Depending on the type of product you're selling. 276 00:13:37,062 --> 00:13:38,742 If you're selling a product that's just like a one-off 277 00:13:38,747 --> 00:13:40,032 purchase, then probably not. 278 00:13:40,332 --> 00:13:40,572 Yeah. 279 00:13:40,572 --> 00:13:43,662 But if you are a product that people are gonna keep on buying, then if you can 280 00:13:43,667 --> 00:13:48,042 make that delivery experience really good, then you're gonna be able to drive volume. 281 00:13:48,042 --> 00:13:52,092 And so it may mean in the, in the early days of starting this, you may lose 282 00:13:52,092 --> 00:13:54,392 some money in, in starting this out. 283 00:13:54,957 --> 00:13:57,417 but then you should be able to get to some scale where you make 284 00:13:57,417 --> 00:13:58,797 it, um, where it makes sense. 285 00:13:58,797 --> 00:14:03,717 And so, um, I, I think even at, you know, 20 or 20 orders a day, you can 286 00:14:03,717 --> 00:14:05,997 actually do this cost effectively, right? 287 00:14:05,997 --> 00:14:09,297 Um, and you might, you might start with a smaller radius. 288 00:14:09,297 --> 00:14:12,207 You might just say, you're gonna only offer this in, you know, 289 00:14:12,207 --> 00:14:15,147 within five kilometers, which means you're gonna drive density. 290 00:14:15,492 --> 00:14:19,002 Um, and so the driver's not gonna have to travel as far, they can get all those 291 00:14:19,002 --> 00:14:20,402 deliveries done within a couple of hours. 292 00:14:20,402 --> 00:14:20,722 Mm-hmm. 293 00:14:20,802 --> 00:14:22,812 And, you know, you've got this fixed cost to actually do that 294 00:14:23,202 --> 00:14:24,672 every single day of the week. 295 00:14:25,617 --> 00:14:26,427 That's really interesting. 296 00:14:26,427 --> 00:14:29,487 So, uh, five kilometers for our American listeners. 297 00:14:29,607 --> 00:14:32,367 Uh, about 3.5 miles, I'm guessing somewhere around there. 298 00:14:32,517 --> 00:14:33,477 3, 3, 3. 299 00:14:33,482 --> 00:14:34,797 About 3, 3, 3 and a half miles somewhere. 300 00:14:34,797 --> 00:14:39,027 Anyway, um, five clicks I think is the military term, isn't it? 301 00:14:39,147 --> 00:14:41,187 Uh, it's uh, it's a five click radius. 302 00:14:41,907 --> 00:14:45,717 Um, so, so I mean, this is really interesting, isn't it? 303 00:14:45,717 --> 00:14:48,977 So if you are getting sort of 20, 30 local orders a day within. 304 00:14:49,572 --> 00:14:53,832 Uh, a five kilometer, five click radius, three and a half mile radius from your 305 00:14:53,832 --> 00:14:59,952 business, then actually you're, you should probably start looking at something like 306 00:14:59,952 --> 00:15:03,822 same day delivery because you are, you're gonna deliver a much better service and 307 00:15:03,822 --> 00:15:09,572 the costs, um, of it aren't too dissimilar to what you would've been paying anyway. 308 00:15:09,802 --> 00:15:10,722 Is that what I'm understanding? 309 00:15:10,727 --> 00:15:10,932 That's right. 310 00:15:11,262 --> 00:15:11,552 Yeah. 311 00:15:11,557 --> 00:15:11,652 Yeah. 312 00:15:11,652 --> 00:15:13,002 Def definitely, definitely. 313 00:15:13,662 --> 00:15:16,542 And you know, with most courier companies, usually you're 314 00:15:16,542 --> 00:15:18,252 paying for multiple parcels. 315 00:15:18,597 --> 00:15:18,867 Yeah. 316 00:15:18,897 --> 00:15:23,367 Um, and so there's a fee every time there's numerous parcels, whereas if 317 00:15:23,367 --> 00:15:26,817 you're just running your own fleet of your own drivers, you're probably paying maybe 318 00:15:26,817 --> 00:15:30,267 a per drop rate or you're paying an hourly rate for that particular contractor. 319 00:15:30,597 --> 00:15:30,747 Yeah. 320 00:15:30,777 --> 00:15:34,287 Um, and so, you know, you're not paying extra for those additional parcels. 321 00:15:34,287 --> 00:15:36,687 So often it, it, it can be really cost effective. 322 00:15:37,797 --> 00:15:43,587 So how do you go about, um, I mean, I, I get that if, if I'm listening to this 323 00:15:43,587 --> 00:15:46,317 thinking, actually, I, for, for me, I. 324 00:15:46,797 --> 00:15:50,247 If I was in London, I can see straight away that this would make sense for us. 325 00:15:50,247 --> 00:15:53,457 You know, we could do some kind of something in London, same day delivery. 326 00:15:53,547 --> 00:15:53,667 Yeah. 327 00:15:54,057 --> 00:15:56,037 Uh, which would be really interesting. 328 00:15:56,547 --> 00:16:01,137 Um, but how do, how would I go about, I. 329 00:16:02,232 --> 00:16:06,192 Finding, maybe this is is a silly question, but I I'll 330 00:16:06,192 --> 00:16:07,422 ask it anyway cuz Why not? 331 00:16:07,722 --> 00:16:13,092 How do I go about finding people that I am paying to deliver this service? 332 00:16:13,092 --> 00:16:15,042 Am I connecting with Uber drivers? 333 00:16:15,042 --> 00:16:16,812 Am I connecting with taxi drivers? 334 00:16:16,932 --> 00:16:18,402 What, what's the sort of the, yeah. 335 00:16:18,852 --> 00:16:20,172 What things have you, you found work there? 336 00:16:20,982 --> 00:16:21,582 Yeah. 337 00:16:22,062 --> 00:16:24,552 Uh, in any country, every country it's, it's different. 338 00:16:24,672 --> 00:16:27,282 Um, but you know, the one thing that I. 339 00:16:27,717 --> 00:16:31,167 Is probably common across all of them is, you know, Facebook groups really good. 340 00:16:31,497 --> 00:16:31,587 Mm-hmm. 341 00:16:31,587 --> 00:16:35,787 There are lots and lots of, uh, Uber Facebook groups, so, Um, and 342 00:16:35,792 --> 00:16:37,257 Uber driver fa like Facebook groups. 343 00:16:37,257 --> 00:16:38,217 So you can actually join those. 344 00:16:38,217 --> 00:16:40,407 You can actually post something in there saying you're looking for a driver in 345 00:16:40,407 --> 00:16:42,537 this area, and you'll get inundated. 346 00:16:42,717 --> 00:16:45,927 Um, I'd suggest you get, you put up a form of, of some sort of a link 347 00:16:45,927 --> 00:16:48,807 to a form where you can actually, I can fill out that information. 348 00:16:49,407 --> 00:16:53,127 Um, but yeah, just generally getting drivers is now relatively easy. 349 00:16:53,217 --> 00:16:54,957 Um, that's easy part of, of our business. 350 00:16:54,957 --> 00:16:58,737 In the Zoom2u side of things, um, yeah, there's d lots of different sites, 351 00:16:58,737 --> 00:17:00,057 you know, whether it's going on to. 352 00:17:00,247 --> 00:17:03,037 There's, you know, general recruitment sites, you can post jobs on there. 353 00:17:03,037 --> 00:17:05,137 For drivers, it's, it's pretty easy to get drivers. 354 00:17:05,797 --> 00:17:06,087 Okay. 355 00:17:06,092 --> 00:17:09,007 Um, and so that's, I think that's the easy part. 356 00:17:09,067 --> 00:17:12,547 And it's just finding, you know, good ones and it's probably thinking about, 357 00:17:12,547 --> 00:17:15,697 you know, what is the way of being able to identify what is a good driver or 358 00:17:15,697 --> 00:17:17,257 what's a, what's gonna be a poor driver. 359 00:17:17,757 --> 00:17:21,687 One of the things that we did inside of Zoom2u very early on is that we actually 360 00:17:21,687 --> 00:17:25,287 made it like, and we've got thousands of drivers on our Zoom2u platform. 361 00:17:25,407 --> 00:17:29,187 Um, we actually made the onboarding process complicated and we made them 362 00:17:29,187 --> 00:17:31,797 go through a series of steps purposely. 363 00:17:31,802 --> 00:17:31,827 Okay. 364 00:17:32,352 --> 00:17:34,932 Because it ident, it allowed us to identify whether or not the 365 00:17:34,932 --> 00:17:36,492 driver could follow instructions. 366 00:17:36,582 --> 00:17:39,462 And if they could follow instructions, then they're gonna be, you know, 367 00:17:39,462 --> 00:17:40,512 great at being able to deliver. 368 00:17:40,542 --> 00:17:43,242 Cuz that's what they have to do is, you know, follow instructions typically. 369 00:17:43,722 --> 00:17:46,512 Um, and whereas they couldn't follow the instructions and we knew that they 370 00:17:46,512 --> 00:17:48,672 couldn't quite understand things and we knew that we were probably gonna have 371 00:17:48,677 --> 00:17:51,882 difficulties in them actually being a driver on the, on the Zoom2u platform. 372 00:17:52,392 --> 00:17:54,102 Yeah, that's really fascinating. 373 00:17:54,102 --> 00:17:58,182 So, just to clarify then, with the, the same day delivery service, if it's 374 00:17:58,187 --> 00:18:00,852 something that you are listening, you know, listening to this podcast and you 375 00:18:00,852 --> 00:18:03,432 are thinking, listen, now I wonder if I could make this work in certain cities. 376 00:18:04,062 --> 00:18:10,332 This is not a case of getting, um, Uh, my branded vans and drivers 377 00:18:10,332 --> 00:18:12,222 with my branded uniforms, like UPS. 378 00:18:12,222 --> 00:18:16,122 This is a case of actually I'm gonna tap into a network, which is already there. 379 00:18:16,182 --> 00:18:17,442 These guys have already got cars. 380 00:18:17,442 --> 00:18:19,032 They're already used to delivering stuff. 381 00:18:19,542 --> 00:18:22,752 I'm just gonna go recruit them and they're going to use 382 00:18:22,812 --> 00:18:24,682 some technology like Locate2u. 383 00:18:24,702 --> 00:18:25,812 They're gonna have an app on there. 384 00:18:25,872 --> 00:18:30,252 Um, and just like they do with an Uber job, I'm guessing they, we, we as a 385 00:18:30,252 --> 00:18:32,202 company put out, we need this parcel. 386 00:18:32,682 --> 00:18:35,742 Taken from here to here, and this is a route you're gonna go down. 387 00:18:35,742 --> 00:18:37,242 Are you gonna drop all these parcels off? 388 00:18:37,242 --> 00:18:38,142 Who wants to do it? 389 00:18:38,742 --> 00:18:39,222 That's right. 390 00:18:39,342 --> 00:18:40,002 Exactly right. 391 00:18:40,842 --> 00:18:41,142 Okay. 392 00:18:41,622 --> 00:18:45,192 So, and this is, and this, uh, this batching that you talk about is 393 00:18:45,192 --> 00:18:48,702 obviously a much better way than just doing it on a per job basis. 394 00:18:49,257 --> 00:18:50,517 Yeah, def definitely. 395 00:18:50,577 --> 00:18:54,687 So you definitely wanna batch it because that's gonna give you a real efficiency 396 00:18:54,687 --> 00:18:57,267 in being able to, you know, just even doing the pick and pack, you're 397 00:18:57,267 --> 00:18:59,817 gonna know you've got these cutoff time windows when you can do that. 398 00:19:00,147 --> 00:19:03,417 Um, but then it means you've got the dri one or two or five drivers 399 00:19:03,417 --> 00:19:06,297 turning up and you're handing out these delivery runs to these drivers. 400 00:19:06,302 --> 00:19:09,357 Say, here's your, your batch of bookings to do is your route. 401 00:19:09,357 --> 00:19:10,797 And they know it's the most efficient route. 402 00:19:11,202 --> 00:19:15,342 And so, you know, in the old days the drivers used to have to figure out which 403 00:19:15,342 --> 00:19:16,842 way they were gonna do these deliveries. 404 00:19:16,842 --> 00:19:19,662 And you know, you'd manually figure out which driver's gonna do them. 405 00:19:19,662 --> 00:19:22,002 Now you don't have to do any of that, that that technology handles 406 00:19:22,002 --> 00:19:24,972 all of that and now Locate2u product does that really efficiently. 407 00:19:25,782 --> 00:19:26,652 That's fantastic. 408 00:19:26,892 --> 00:19:27,672 That's fantastic. 409 00:19:27,942 --> 00:19:32,262 So you said, Steve, that was the easy part, getting the drivers, which means 410 00:19:32,322 --> 00:19:36,402 there's a not so easy part and I'm curious to know what the not so easy part is. 411 00:19:37,692 --> 00:19:41,292 I mean, I think you're, it's a, it's a change to the way 412 00:19:41,292 --> 00:19:42,282 in which you're doing things. 413 00:19:42,342 --> 00:19:48,402 Um, and, and often I see conversations with, you know, the people that are 414 00:19:48,407 --> 00:19:51,342 running logistics inside of these e-commerce businesses, particularly 415 00:19:51,342 --> 00:19:55,002 sort of medium to larger e-commerce businesses, probably don't wanna do this. 416 00:19:55,007 --> 00:19:55,172 Mm-hmm. 417 00:19:55,252 --> 00:19:58,842 Because it's like they have to change their entire process for Pick and Pack. 418 00:19:58,842 --> 00:19:58,902 Yeah. 419 00:19:59,172 --> 00:20:00,702 They have to prioritize these orders. 420 00:20:01,032 --> 00:20:03,852 Um, they don't want to necessarily do this, do this work. 421 00:20:03,882 --> 00:20:07,392 And often where we've seen it being successful, it's been driven from the 422 00:20:07,392 --> 00:20:10,812 CEOs of these e-commerce businesses who are like, actually this is. 423 00:20:11,262 --> 00:20:13,302 Really important for our customers to have this. 424 00:20:13,302 --> 00:20:16,632 And this is what's gonna actually make our, our e-commerce business, 425 00:20:16,662 --> 00:20:19,092 you know, be better than the other, better than our competitors. 426 00:20:19,392 --> 00:20:19,602 Mm-hmm. 427 00:20:19,662 --> 00:20:23,502 Um, and I think, you know, over the next five years, it's gonna be really 428 00:20:23,502 --> 00:20:26,412 important for e-commerce businesses, the ones that are gonna be really 429 00:20:26,412 --> 00:20:28,902 successful, the ones that are gonna have a really great delivery experience. 430 00:20:28,907 --> 00:20:32,742 And, um, you know, that point of checkout is gonna be really important to tell the 431 00:20:32,742 --> 00:20:34,122 customer when the product's arriving. 432 00:20:36,522 --> 00:20:38,292 Yeah, that's, that's interesting, isn't it? 433 00:20:38,292 --> 00:20:42,597 So can I, I get that it's gonna be complex to put into my system 434 00:20:42,597 --> 00:20:44,757 and I'm, my brain's buzzing Steve. 435 00:20:44,757 --> 00:20:44,937 Right? 436 00:20:44,937 --> 00:20:46,467 So I've got a bunch of questions for you now. 437 00:20:47,007 --> 00:20:50,757 Um, and I'm, I'm thinking of the, the questions are more like how, so I'm asking 438 00:20:50,757 --> 00:20:54,357 myself, how would I, how would I implement this in my own eComm business, right? 439 00:20:54,687 --> 00:20:54,987 Yeah. 440 00:20:55,317 --> 00:20:59,067 Um, so my distribution, my pick and pack centers in Liverpool, we don't 441 00:20:59,067 --> 00:21:03,237 do a, we do some local deliveries in Liverpool, but I can't imagine that 442 00:21:03,237 --> 00:21:05,187 adding same day delivery to Liverpool. 443 00:21:05,547 --> 00:21:08,097 Postcodes is gonna transform my business overnight. 444 00:21:08,097 --> 00:21:09,627 Just the nature of what we do, right? 445 00:21:09,807 --> 00:21:10,257 Yeah, sure. 446 00:21:10,287 --> 00:21:14,097 Um, I, I get that there are some businesses that might work, but if I 447 00:21:14,097 --> 00:21:17,257 could do it, like I say in London, well that's a different category altogether. 448 00:21:17,277 --> 00:21:20,907 Now the last thing I want to do is go and set up a distribution center in London. 449 00:21:21,117 --> 00:21:22,977 Um, quite frankly, yes. 450 00:21:23,067 --> 00:21:28,287 Um, So, have you seen it work where there's a two stage process where I 451 00:21:28,287 --> 00:21:32,067 say, right, actually all the orders today that have come in from London? 452 00:21:32,067 --> 00:21:32,157 Yep. 453 00:21:32,217 --> 00:21:35,907 Rather than sending those out individually to clients, I'm gonna put those in 454 00:21:35,907 --> 00:21:42,957 one big, massive box and I'm gonna send them down to, uh, the driver. 455 00:21:43,437 --> 00:21:44,427 In London. 456 00:21:44,427 --> 00:21:44,577 Correct. 457 00:21:44,757 --> 00:21:46,887 Uh, whoever, you know, has agreed to do the job. 458 00:21:47,517 --> 00:21:51,657 Um, and I, I send them out, so I maybe send 20 parcels to this guy, 20 parcels 459 00:21:51,657 --> 00:21:55,827 to that guy, and then they distribute them the sort of the final mile. 460 00:21:55,977 --> 00:21:56,397 Yeah, yeah. 461 00:21:56,397 --> 00:21:56,847 Definitely. 462 00:21:56,897 --> 00:21:57,517 Definitely. 463 00:21:58,417 --> 00:22:01,287 Am I, am I creating a rod for my back? 464 00:22:01,292 --> 00:22:03,417 Making it more complicated doing something like that? 465 00:22:03,417 --> 00:22:06,357 Or actually, have you seen companies do that and it work well? 466 00:22:07,047 --> 00:22:09,327 Yeah, no, I've, I've definitely seen that that happen. 467 00:22:09,597 --> 00:22:14,067 Um, and it, it does create more complexity, but ultimately it's like, 468 00:22:14,067 --> 00:22:15,597 what's gonna be better for your customer? 469 00:22:15,857 --> 00:22:16,277 Mm-hmm. 470 00:22:16,357 --> 00:22:18,447 And is that gonna result in, if you do this, you're gonna have a 471 00:22:18,447 --> 00:22:20,697 better delivery experience, you're gonna have more control over it. 472 00:22:21,117 --> 00:22:23,247 Um, are you gonna get more repeat customers? 473 00:22:23,277 --> 00:22:25,677 And I think it varies depending on the type of product that you're selling. 474 00:22:25,677 --> 00:22:30,057 And is it a product that does, you know, result in people purchasing it more 475 00:22:30,057 --> 00:22:33,627 often, um, and is delivering, gonna make it better for that, for your customer? 476 00:22:33,627 --> 00:22:35,997 Then, then it makes complete sense to do something like that. 477 00:22:36,537 --> 00:22:38,877 Um, and so I think in that early days of setting that up, 478 00:22:38,877 --> 00:22:39,807 it's gonna take a bit of work. 479 00:22:39,807 --> 00:22:40,527 It's gonna take effort. 480 00:22:40,527 --> 00:22:43,437 You're gonna have things that don't work quite well and you know, you might have 481 00:22:43,437 --> 00:22:47,157 some unreliable drivers, but once you actually get it set up and going, then it, 482 00:22:47,307 --> 00:22:50,877 then it just ticks along and then yeah, then it just becomes like second nature. 483 00:22:51,417 --> 00:22:51,807 Yeah. 484 00:22:52,167 --> 00:22:52,917 That's interesting. 485 00:22:53,187 --> 00:22:54,137 What happens if I. 486 00:22:55,062 --> 00:22:55,482 Go on. 487 00:22:55,482 --> 00:22:56,352 You, you were still saying. 488 00:22:56,452 --> 00:23:00,942 And the other thing I've seen is depending on the number of products 489 00:23:00,942 --> 00:23:04,842 that you actually have, um, I've seen people where we've had, we've 490 00:23:04,962 --> 00:23:08,682 hired like storage locations, um, they've had padlocks on them that 491 00:23:08,682 --> 00:23:10,572 can be accessible by pin pin numbers. 492 00:23:10,842 --> 00:23:13,122 And they've actually sent drivers in to do the pick and pack for them, 493 00:23:13,122 --> 00:23:15,822 depending on the type of product that they're, they're they're shipping. 494 00:23:16,422 --> 00:23:21,282 Um, and you know, for, it's a very simple product to actually grab off the shelf 495 00:23:21,282 --> 00:23:23,982 and, and pack it away and, and deliver it. 496 00:23:24,987 --> 00:23:26,367 Um, so that, that way you can actually 497 00:23:27,297 --> 00:23:28,107 That's genius. 498 00:23:28,827 --> 00:23:29,117 Yeah. 499 00:23:29,122 --> 00:23:29,367 Yeah. 500 00:23:29,367 --> 00:23:30,117 That's genius. 501 00:23:30,122 --> 00:23:33,147 I like you could do that, especially if it's a smaller. 502 00:23:34,137 --> 00:23:38,187 I suppose less expensive product that your, your drivers are less likely to go 503 00:23:38,187 --> 00:23:41,997 and Rob and I've got some way of changing that pin code every night or something. 504 00:23:41,997 --> 00:23:43,287 You know, there's, yeah, exactly. 505 00:23:43,317 --> 00:23:43,827 Exactly. 506 00:23:43,977 --> 00:23:47,307 I mean, when, when Covid Covid happened, uh, we did this for quite 507 00:23:47,307 --> 00:23:51,147 a few customers, um, who wanted to set this up, and particularly around 508 00:23:51,147 --> 00:23:52,857 even distribution of hand sanitizer. 509 00:23:53,367 --> 00:23:56,457 Um, we basically, you know, set up these micro warehouses essentially 510 00:23:56,457 --> 00:23:57,837 out of these storage facilities. 511 00:23:58,197 --> 00:24:00,657 Um, it was the same product, you know, there was a couple 512 00:24:00,657 --> 00:24:02,457 of different variations of it. 513 00:24:02,487 --> 00:24:04,347 Drivers would just go in there and do the pick and pack and 514 00:24:04,347 --> 00:24:05,337 deliver it to the customer. 515 00:24:06,687 --> 00:24:08,727 And do you find drivers are willing to do that? 516 00:24:09,687 --> 00:24:11,427 Yeah, I think it's, I think as long as they're being 517 00:24:11,427 --> 00:24:13,197 remunerated in a particular way. 518 00:24:13,572 --> 00:24:17,172 Um, then drivers well, and particularly where it's consistent work. 519 00:24:17,562 --> 00:24:22,482 Um, you know, I think there is this large pool now of people that are driving 520 00:24:22,482 --> 00:24:24,492 for ride share companies globally. 521 00:24:24,792 --> 00:24:27,522 Um, these guys are always, you know, guys and girls are always 522 00:24:27,527 --> 00:24:30,762 looking for, you know, additional ways of earning income and Mm. 523 00:24:30,852 --> 00:24:34,002 You know, they, they're happily, you know, pick up this type of work. 524 00:24:35,052 --> 00:24:36,072 It's amazing, isn't it? 525 00:24:36,072 --> 00:24:39,612 That what, what you're talking about, because one of the things which 526 00:24:39,612 --> 00:24:43,362 has been constantly plaguing us, I think as e-commerce entrepreneurs 527 00:24:43,367 --> 00:24:47,502 the last few years is the, the rise of Amazon and their exceptional 528 00:24:47,682 --> 00:24:49,362 delivery service and how, yeah. 529 00:24:50,112 --> 00:24:52,992 How it is almost impossible to compete. 530 00:24:53,232 --> 00:24:56,382 Um, yeah, that, but what you are talking about actually, if you 531 00:24:56,382 --> 00:24:59,172 can get it to work, is a way of competing with that because you're 532 00:24:59,202 --> 00:25:00,972 being on a much smaller scale, right? 533 00:25:00,972 --> 00:25:02,652 You're doing what Amazon have done. 534 00:25:03,057 --> 00:25:05,577 In the sense that you're putting these storage centers 535 00:25:05,727 --> 00:25:08,457 in locations around the uk Yeah. 536 00:25:08,487 --> 00:25:13,527 And you are using in effect, same day delivery service. 537 00:25:14,217 --> 00:25:19,167 Um, where Amazon, sometimes I can get same day delivery in the uk, but it's not, it's 538 00:25:19,167 --> 00:25:20,487 not as much as I thought it would be yet. 539 00:25:20,487 --> 00:25:22,887 Actually, it's still usually next day. 540 00:25:23,127 --> 00:25:29,787 Um, if you're a prime customer, So, but what, what I see here is actually all of 541 00:25:29,787 --> 00:25:33,537 a sudden there's something quite global because I could set up a store small 542 00:25:33,537 --> 00:25:38,007 storage facility in Sydney if we had enough enough business in Sydney, right? 543 00:25:38,727 --> 00:25:39,027 Yep. 544 00:25:39,627 --> 00:25:39,927 Yeah. 545 00:25:39,927 --> 00:25:43,047 And so then you could start looking at your data and saying, okay, where 546 00:25:43,047 --> 00:25:44,637 are a lot of my orders happening? 547 00:25:44,937 --> 00:25:47,307 Um, which locations does it where does it make sense? 548 00:25:47,337 --> 00:25:48,177 Um, mm Yeah. 549 00:25:48,177 --> 00:25:50,517 And you could, you know, if you're, particularly if you're doing 550 00:25:50,517 --> 00:25:53,697 international stuff, you could be holding stock in locations. 551 00:25:54,087 --> 00:25:56,607 Um, and maybe there's, there's cheaper ways of being able to send 552 00:25:56,607 --> 00:25:59,367 it there and yeah, so may actually be more efficient in doing it. 553 00:26:00,012 --> 00:26:00,402 Yeah. 554 00:26:00,522 --> 00:26:01,542 That's really interesting. 555 00:26:01,962 --> 00:26:05,502 I think it's a really fascinating idea of getting Uber drivers or whichever, 556 00:26:05,532 --> 00:26:06,492 you know, I'm sure they're right. 557 00:26:06,492 --> 00:26:06,972 Yeah, exactly. 558 00:26:06,972 --> 00:26:10,542 Comes out besides, but getting Uber drivers to be part of your staff at 559 00:26:10,542 --> 00:26:14,802 a fix rate where they pick and pack from where they are, which gives 560 00:26:14,802 --> 00:26:21,222 you, it instantly gives you depots all around a specific country. 561 00:26:21,222 --> 00:26:25,092 And if it makes sense for that city to then offer that same day delivery service, 562 00:26:25,092 --> 00:26:26,442 I think that's quite an interesting idea. 563 00:26:26,447 --> 00:26:26,502 Yeah. 564 00:26:26,892 --> 00:26:28,992 Are there companies successfully doing this? 565 00:26:30,732 --> 00:26:34,962 Uh, I mean, we see, we see that without, with our business today, particularly, 566 00:26:34,992 --> 00:26:36,222 uh, in the Australian market. 567 00:26:36,402 --> 00:26:36,852 Um mm-hmm. 568 00:26:36,882 --> 00:26:39,972 And, you know, lots of companies that are, are using the Zoom2u platform to 569 00:26:39,977 --> 00:26:44,232 do that, but also, you know, lots of our Locate2u customers are doing it as well. 570 00:26:44,922 --> 00:26:49,752 Um, one of the things that we're quite close in being able to release, um, 571 00:26:50,142 --> 00:26:53,352 we know that, um, you know, getting started with something like this, 572 00:26:53,442 --> 00:26:54,492 you know, takes a bit of effort. 573 00:26:54,852 --> 00:26:55,092 Yeah. 574 00:26:55,092 --> 00:26:58,982 Um, we're actually providing an integration layer from Locate2u. 575 00:26:59,202 --> 00:27:03,012 We'll connect you to different carriers, essentially across the world. 576 00:27:03,042 --> 00:27:07,902 And so it will plug into Uber's network, but it will also plug into DoorDash and 577 00:27:07,902 --> 00:27:10,962 many of these other sort of ride sharing companies that are now offering delivery. 578 00:27:11,322 --> 00:27:14,322 Um, you can have your orders come to Locate2u, and then it can actually 579 00:27:14,322 --> 00:27:17,502 send them out to the different, uh, carrier networks across the world. 580 00:27:18,012 --> 00:27:20,502 And so you don't necessarily have to engage your own drivers. 581 00:27:20,502 --> 00:27:23,352 I think that's generally the best way you're gonna get the best experience. 582 00:27:23,352 --> 00:27:26,142 But if you've got overflow work you wanna send out to them or you 583 00:27:26,142 --> 00:27:29,472 wanna start in that way, that's also one way of being able to do that. 584 00:27:30,162 --> 00:27:33,702 Which just again, reduces the barriers to entry in a sort of trial test, doesn't it? 585 00:27:34,362 --> 00:27:34,632 Exactly. 586 00:27:34,632 --> 00:27:35,622 That's really fascinating. 587 00:27:35,922 --> 00:27:40,602 I suppose the other part of me is thinking actually, if I was in the 588 00:27:40,602 --> 00:27:46,287 fulfillment game, So, well, technically I am, we do fulfillment, uh, from our 589 00:27:46,287 --> 00:27:49,227 warehouse, um, for other companies, right? 590 00:27:49,227 --> 00:27:50,517 So we say, listen, give us your products. 591 00:27:50,517 --> 00:27:52,317 We'll ship 'em out for you, especially if they're small. 592 00:27:52,767 --> 00:27:52,827 Yeah. 593 00:27:52,857 --> 00:27:54,627 Um, products, we're, we're pretty good at that. 594 00:27:55,227 --> 00:27:59,847 And so we have, um, customers that use us for fulfillment and we ship 595 00:27:59,852 --> 00:28:03,177 their products, um, mainly in the uk, sometimes internationally as well. 596 00:28:04,287 --> 00:28:09,417 And I'm really interested in this as a concept because I, if I 597 00:28:09,417 --> 00:28:13,032 could, I then, Suppose say, right. 598 00:28:13,032 --> 00:28:16,362 I can, I can think about this with my e-commerce entrepreneur hat 599 00:28:16,362 --> 00:28:19,122 on, but I could also think about this with my entrepreneur hat on. 600 00:28:19,127 --> 00:28:19,872 Yeah, yeah, definitely. 601 00:28:19,872 --> 00:28:24,072 Um, and start building in effect these sort of mini fulfillment centers, 602 00:28:24,492 --> 00:28:29,142 um, especially around key cities like London would be an obvious one. 603 00:28:29,147 --> 00:28:29,832 Maybe Edinburgh. 604 00:28:29,837 --> 00:28:30,432 Yeah, definitely. 605 00:28:30,432 --> 00:28:33,282 You know, Manchester and a few of these sort of places where you can then start to 606 00:28:33,282 --> 00:28:35,292 go, well we can do same day delivery now. 607 00:28:35,432 --> 00:28:36,012 Yeah, yeah, yeah. 608 00:28:36,012 --> 00:28:38,642 Um, and then everything else is next day delivery. 609 00:28:39,267 --> 00:28:44,157 Um, yeah, which would be a massive competition boost, 610 00:28:44,157 --> 00:28:47,007 I think, um, yeah for you 611 00:28:47,217 --> 00:28:47,487 . Exactly. 612 00:28:47,487 --> 00:28:52,197 When, when you're consolidating orders from many companies, um, yeah. 613 00:28:52,202 --> 00:28:53,637 You know, that allows you to get more volume. 614 00:28:53,637 --> 00:28:55,977 It allows you to drive density as well, and yeah. 615 00:28:55,977 --> 00:28:57,537 I, I think that, that definitely makes sense. 616 00:28:58,287 --> 00:29:01,197 Well, you know, on our, where our warehouse is, there's 617 00:29:01,197 --> 00:29:02,697 um, there's a unit on our. 618 00:29:03,342 --> 00:29:07,122 Warehouse estate for want of a better expression, where we distribute from, 619 00:29:07,812 --> 00:29:09,672 uh, I dunno the name of the company cuz. 620 00:29:10,527 --> 00:29:14,577 I think overnight, basically trucks come into the compound and drop off parcels 621 00:29:14,577 --> 00:29:19,917 from just about every single delivery company out there from every to, you know, 622 00:29:20,007 --> 00:29:21,987 whoever is, is particularly using them. 623 00:29:22,137 --> 00:29:25,227 And these guys, I think are the last mile they, in effect, yeah. 624 00:29:25,317 --> 00:29:25,407 Okay. 625 00:29:25,407 --> 00:29:25,857 Done. 626 00:29:25,857 --> 00:29:29,277 This kind of thing where it's like they, they have, they must 627 00:29:29,277 --> 00:29:32,007 be hundreds of drivers picking up parcels, filling their cars with 628 00:29:32,217 --> 00:29:35,007 parcels, um, and delivering them out. 629 00:29:35,007 --> 00:29:35,667 And I think. 630 00:29:36,312 --> 00:29:39,552 It'd be a really interesting experiment to do, just to say, actually we can 631 00:29:39,552 --> 00:29:41,202 offer same day delivery across Liverpool. 632 00:29:41,382 --> 00:29:41,472 Yes. 633 00:29:41,562 --> 00:29:45,942 Um, and, and target that to, I don't know. 634 00:29:46,212 --> 00:29:49,122 Uh, I'm, I'm just thinking outside my box a little bit here. 635 00:29:49,602 --> 00:29:53,322 Steve, you've got me thinking now you've got me thinking. 636 00:29:53,742 --> 00:29:56,592 So it's, it is really fascinating that now with technology, 637 00:29:57,117 --> 00:29:59,487 Um, uh, that you can do this. 638 00:29:59,487 --> 00:30:03,777 So I guess is, is the technology prohibitive? 639 00:30:03,777 --> 00:30:05,697 Is it pretty reasonable? 640 00:30:05,757 --> 00:30:11,487 Um, I mean obviously you've got locate2u, but what sort of other tech do I need? 641 00:30:11,487 --> 00:30:13,527 I'm, I'm kind of curious what the tech involvement is. 642 00:30:13,527 --> 00:30:13,587 Yeah. 643 00:30:14,277 --> 00:30:17,907 Um, so you're probably gonna need, there's probably two main things. 644 00:30:17,907 --> 00:30:19,607 One is Yeah, something like Locate2u. 645 00:30:19,622 --> 00:30:21,417 So something that's gonna do route optimization. 646 00:30:21,897 --> 00:30:24,027 Um, and that's, that's gonna be really important. 647 00:30:24,357 --> 00:30:26,727 Uh, but the other thing you're gonna need is something on the checkout 648 00:30:26,727 --> 00:30:30,657 process that is gonna allow you to allow your customer to choose the 649 00:30:30,657 --> 00:30:32,277 different types of delivery options. 650 00:30:32,757 --> 00:30:37,602 Um, and so, you know, for example, on Shopify, Um, we, we have an app 651 00:30:37,602 --> 00:30:41,382 on there called local Delivery, and what that allows you to actually do 652 00:30:41,382 --> 00:30:46,272 is it allows the customer to actually select the point of checkout the day 653 00:30:46,277 --> 00:30:49,452 they actually want the product to be delivered, and then the time window, and 654 00:30:49,452 --> 00:30:53,952 it will display that information based on the person's postcode or zip code. 655 00:30:54,462 --> 00:30:57,192 Um, and so in the background you've got a series of rules that says, okay, 656 00:30:57,192 --> 00:31:02,112 if, um, on this particular day, on this zip code or postcode, we're actually 657 00:31:02,112 --> 00:31:05,622 offering a delivery time window, and these are the time windows, and these 658 00:31:05,622 --> 00:31:09,912 are the numbers of, uh, orders that we will accept inside of this time window. 659 00:31:10,422 --> 00:31:12,642 Um, and so, so you're gonna need a piece of software that's gonna allow you to 660 00:31:12,642 --> 00:31:14,082 have that sort of customization mm-hmm. 661 00:31:14,192 --> 00:31:14,922 At the point of checkout. 662 00:31:15,402 --> 00:31:18,822 Um, and so whether it's on Shopify or you know, WooCommerce or any other e-commerce 663 00:31:18,822 --> 00:31:20,382 platform, you, you'll need that part. 664 00:31:20,382 --> 00:31:21,612 And that's, that's the important part. 665 00:31:21,882 --> 00:31:23,562 And then that will communicate to the customer. 666 00:31:23,932 --> 00:31:26,662 To say, Hey, this is when your order's actually gonna arrive. 667 00:31:27,262 --> 00:31:31,702 And limiting the numbers of orders at the point of that time window is 668 00:31:31,702 --> 00:31:35,602 important because you typically don't have unlimited numbers of drivers. 669 00:31:35,602 --> 00:31:38,122 You're can have a, a set, a number of drivers. 670 00:31:38,392 --> 00:31:38,512 Mm-hmm. 671 00:31:38,542 --> 00:31:40,732 Um, but you also want to be able to change that. 672 00:31:41,187 --> 00:31:42,597 Order number on certain days. 673 00:31:42,597 --> 00:31:45,537 So, you know, if you're a florist and you're doing Valentine's Day, you wanna 674 00:31:45,537 --> 00:31:48,897 be able to spike that on Valentine's Day, and you, you would preplan the number of 675 00:31:48,897 --> 00:31:50,517 drivers you need at those types of things. 676 00:31:51,147 --> 00:31:54,207 Um, and so that's, you know, relatively simple to do. 677 00:31:54,567 --> 00:31:57,747 Um, you know, the local delivery software costs $20 a month, so it's, 678 00:31:57,747 --> 00:31:59,397 you know, it's, it's very inexpensive. 679 00:31:59,997 --> 00:32:01,827 Um, and then, yeah, then you. 680 00:32:02,107 --> 00:32:03,607 You'll need the route optimization. 681 00:32:03,607 --> 00:32:05,017 Again, that's not that expensive either. 682 00:32:05,017 --> 00:32:09,007 It's, it's usually on a per driver base, um, and varies in costs, but 683 00:32:09,007 --> 00:32:13,417 somewhere between sort of 30 to 50, $50 a month, um, per user, thereabouts. 684 00:32:13,807 --> 00:32:14,167 Right. 685 00:32:14,737 --> 00:32:16,447 So again, not cost prohibitive at all. 686 00:32:16,747 --> 00:32:16,927 No. 687 00:32:18,967 --> 00:32:20,457 It's all fairly straightforward stuff. 688 00:32:20,727 --> 00:32:21,087 Yeah. 689 00:32:21,087 --> 00:32:24,387 I mean, what we've seen now over the last, you know, five years in 690 00:32:24,387 --> 00:32:28,797 particular is that there are products out there that are available to assist 691 00:32:28,797 --> 00:32:30,417 companies in being able to do this. 692 00:32:30,837 --> 00:32:34,347 And it's really around e-commerce businesses, figuring out how this 693 00:32:34,347 --> 00:32:37,257 is gonna work with their business and wanting to make that change. 694 00:32:37,257 --> 00:32:39,387 And there is effort involved in making this change. 695 00:32:39,747 --> 00:32:43,737 Um, but then, you know, I think the return on investment is, yeah, the time, but 696 00:32:43,742 --> 00:32:46,947 also the money is, is, you know, you, you get a return very, very quickly. 697 00:32:47,817 --> 00:32:53,607 And do you find then that if I, if I, if I'm gonna go to the trouble of investing 698 00:32:53,607 --> 00:32:58,587 in the tech, which from a monetary point of view is not the, is not the 699 00:32:58,592 --> 00:33:02,007 monthly cost, it's just the upheaval, I suppose, to the site and the tech 700 00:33:02,012 --> 00:33:03,047 team getting it all set up, correct? 701 00:33:03,747 --> 00:33:08,577 Um, it's the change in process, isn't it, with the, with the pick and pack team, 702 00:33:08,577 --> 00:33:12,057 so you know how orders come through and so, so there's, there's a little bit of 703 00:33:12,057 --> 00:33:13,887 thinking, I guess, for each company to. 704 00:33:14,232 --> 00:33:15,192 To sort of go through. 705 00:33:15,192 --> 00:33:17,072 Definitely, definitely. 706 00:33:17,292 --> 00:33:28,092 Um, and if I, if I go to the expense of doing that, um, how do you, 707 00:33:28,122 --> 00:33:30,432 how do you remunerate the drivers? 708 00:33:30,437 --> 00:33:33,032 What, uh, maybe that's how long is a piece of string, but, uh, 709 00:33:33,032 --> 00:33:35,382 how does it work for the driver? 710 00:33:35,382 --> 00:33:37,332 How do they get paid for what they do? 711 00:33:37,692 --> 00:33:40,542 What sort of cost do I need to have in my head for that? 712 00:33:41,322 --> 00:33:41,772 Yeah. 713 00:33:42,132 --> 00:33:47,427 Um, It varies depending on like the product that you're delivering, 714 00:33:47,847 --> 00:33:50,517 um, but also the distance and how far that driver is traveling. 715 00:33:50,907 --> 00:33:56,097 But typically, um, you know, the simplest way I would be thinking about 716 00:33:56,097 --> 00:34:00,267 it is go into, you know, your ride sharing app, type in one location to 717 00:34:00,267 --> 00:34:03,017 another location, it will tell you how much it's gonna cost and mm-hmm. 718 00:34:03,027 --> 00:34:06,237 And that, you know, globally, it will tell you that, that will give you a sense of, 719 00:34:06,567 --> 00:34:10,707 okay, that's the cost on a per distance basis, whether it's kilometer or per 720 00:34:10,712 --> 00:34:12,567 mile basis, you, you can work that out. 721 00:34:12,987 --> 00:34:15,777 And so if you think about that and you think about, okay, well if a driver's 722 00:34:15,777 --> 00:34:20,157 gotta travel, you know, 50 kilometers or 50 miles on a particular day, this 723 00:34:20,157 --> 00:34:21,777 is what it's gonna cost them to do that. 724 00:34:21,807 --> 00:34:25,197 And if he's doing that many deliveries inside of that radius, then you can work 725 00:34:25,197 --> 00:34:27,717 out what that cost cost can look like Now. 726 00:34:28,632 --> 00:34:31,662 You want to have a cost every time that driver's gotta stop and 727 00:34:31,662 --> 00:34:34,302 get out of his vehicle, there's time associated in doing that. 728 00:34:34,302 --> 00:34:36,132 And so you wanna have some money that's available to pay 729 00:34:36,137 --> 00:34:37,602 for that, that time period. 730 00:34:38,112 --> 00:34:41,352 Um, and so you generally want to be able to work out, you 731 00:34:41,352 --> 00:34:42,912 know, it's a fee per delivery. 732 00:34:43,272 --> 00:34:47,412 Um, and that, that's generally gonna be the best way of being able to do it. 733 00:34:47,982 --> 00:34:52,002 Um, and you know, I've seen that where it's. 734 00:34:53,397 --> 00:34:57,147 Yeah, it, it can be as cheap as, you know, in our market. 735 00:34:57,177 --> 00:35:00,357 You know, I've seen it as five, six, $7 a delivery where a driver's 736 00:35:00,357 --> 00:35:02,697 delivering 60, 70 parcels in one go. 737 00:35:03,057 --> 00:35:06,237 Um, where it's other e-commerce businesses has been at 15 to 738 00:35:06,237 --> 00:35:08,907 20, sometimes $25 a delivery. 739 00:35:09,027 --> 00:35:12,807 Um, but yeah, and it varies in every market cuz you know, every 740 00:35:12,807 --> 00:35:15,117 country, obviously the wages are, are gonna be different. 741 00:35:16,047 --> 00:35:21,927 So again, it is this, um, if you do like same day delivery or, or this sort 742 00:35:21,927 --> 00:35:27,147 of local delivery, is that something that I, as the e-commerce entrepreneur 743 00:35:27,147 --> 00:35:29,697 would then charge a fee for to clients? 744 00:35:29,697 --> 00:35:31,947 Or is that how typically do it? 745 00:35:32,217 --> 00:35:33,087 Yeah, typically. 746 00:35:33,092 --> 00:35:37,317 And so what you would do is you would, your price per delivery may 747 00:35:37,317 --> 00:35:39,357 vary than what you are incurring. 748 00:35:39,777 --> 00:35:43,077 You would generally fix that cost to your customer, and then you would know 749 00:35:43,077 --> 00:35:45,897 that you've got enough margin to make sure that, you know, hopefully you 750 00:35:45,897 --> 00:35:49,197 should be receiving more orders because you're giving, you know, more certainty 751 00:35:49,197 --> 00:35:50,247 of when this product's arriving. 752 00:35:50,892 --> 00:35:53,442 Um, but you know, we've seen it work. 753 00:35:53,502 --> 00:35:56,012 You know, one of our customers, um, is Nespresso. 754 00:35:56,382 --> 00:35:58,482 And at the point of checkout they've got a number of different 755 00:35:58,487 --> 00:35:59,442 options that are available. 756 00:35:59,447 --> 00:36:02,952 They've got the postal network that's available, but if you want it faster, 757 00:36:03,012 --> 00:36:05,902 you've got these two options that are available and it's, you know, whether 758 00:36:05,992 --> 00:36:09,552 it's within a three hour time window or whether it's, you know, later 759 00:36:09,557 --> 00:36:11,442 on in the, in the evening delivery. 760 00:36:12,042 --> 00:36:15,222 Um, and so I think it's, it, yeah, it's giving those customers flexibility. 761 00:36:15,642 --> 00:36:20,337 Um, And, and knowing you've got, you know, your pricing is set so that you're 762 00:36:20,337 --> 00:36:23,577 gonna cover that cost or you may lose some, but then you're gonna gain it 763 00:36:23,577 --> 00:36:27,927 because you're gonna, you know, receive, more, more orders from your customers 764 00:36:27,927 --> 00:36:29,457 by, by having that option available. 765 00:36:30,507 --> 00:36:33,297 Yeah, and I guess it's one of those things you'll experiment with, isn't it? 766 00:36:33,297 --> 00:36:34,317 And you'll tweak it and then That's right. 767 00:36:34,377 --> 00:36:35,727 You can figure it out as you go along. 768 00:36:35,732 --> 00:36:35,957 That's right. 769 00:36:36,577 --> 00:36:37,717 Um, and I, and 770 00:36:37,717 --> 00:36:43,137 I think, you know, if you think about most businesses are spending so much money on 771 00:36:43,137 --> 00:36:47,577 advertising to try and get customers, Um, and so I would think about it in a point 772 00:36:47,577 --> 00:36:51,927 of view of like, just take some money and some budget, put it aside and, you 773 00:36:51,927 --> 00:36:54,447 know, even if you're gonna lose money on all these deliveries, just think about 774 00:36:54,447 --> 00:36:58,797 it as a marketing expense, um, because you're probably gonna find that you're 775 00:36:58,797 --> 00:37:00,267 gonna get more customers by doing this. 776 00:37:00,897 --> 00:37:01,497 Yeah, yeah. 777 00:37:01,617 --> 00:37:02,307 No, totally. 778 00:37:02,307 --> 00:37:03,987 It's, it's a really interesting idea. 779 00:37:04,737 --> 00:37:12,087 Um, and I think it cannot be overstated how well a good delivery 780 00:37:12,087 --> 00:37:14,067 experience brings a customer back. 781 00:37:14,682 --> 00:37:14,952 Definitely. 782 00:37:14,952 --> 00:37:18,792 Um, and how quickly a bad delivery experience will get 783 00:37:18,792 --> 00:37:19,992 a customer to shop elsewhere. 784 00:37:20,022 --> 00:37:20,332 Yeah, yeah. 785 00:37:20,412 --> 00:37:20,742 Right. 786 00:37:20,922 --> 00:37:21,282 Definitely. 787 00:37:21,282 --> 00:37:23,742 It's, um, definitely it's, it's one of those things that's usually 788 00:37:23,742 --> 00:37:25,182 out outside of your control. 789 00:37:25,182 --> 00:37:25,242 Yeah. 790 00:37:25,632 --> 00:37:27,162 So you say one of your clients then is, 791 00:37:27,612 --> 00:37:29,442 and I think, I think actually just, you just said something interesting. 792 00:37:29,442 --> 00:37:33,732 It's like most e-commerce businesses just think it's the courier fault and they 793 00:37:33,732 --> 00:37:37,152 leave it and they think they can't solve this problem, and They, blame the courier, 794 00:37:37,182 --> 00:37:41,262 but I think actually the e-commerce owner can have control over this. 795 00:37:41,262 --> 00:37:43,032 It's just a matter of setting something up. 796 00:37:44,262 --> 00:37:45,042 Yeah, it is, isn't it? 797 00:37:45,042 --> 00:37:46,932 It's just a matter of figuring out. 798 00:37:47,502 --> 00:37:51,702 Um, how you can, how you can do it based on where your customers are. 799 00:37:51,852 --> 00:37:52,392 Um, that's right. 800 00:37:52,392 --> 00:37:56,172 And not, I like it because the, the concept, the tech, the 801 00:37:56,177 --> 00:37:58,002 ideas give you possibilities. 802 00:37:58,182 --> 00:38:02,702 Um, whereas, and this is one of the things I love about e-comm and 803 00:38:02,732 --> 00:38:05,922 technology, it's sort of leveled the playing field, hasn't it really? 804 00:38:05,922 --> 00:38:10,007 Because for in England, We were stuck with the Royal Mail 805 00:38:10,007 --> 00:38:11,447 service for the longest time. 806 00:38:11,447 --> 00:38:11,657 That's right. 807 00:38:11,657 --> 00:38:15,257 And then different couriers came along and some of them were as bad 808 00:38:15,257 --> 00:38:17,967 and some of them were worse, you know, just to do worse what it was. 809 00:38:17,987 --> 00:38:18,047 Yeah. 810 00:38:18,557 --> 00:38:21,437 Um, and one of them very famously just went, well, let's just change 811 00:38:21,437 --> 00:38:23,747 our name and it'll con everybody into thinking we're brilliant. 812 00:38:23,747 --> 00:38:26,627 Again, British probably went, are you mad? 813 00:38:27,227 --> 00:38:30,947 Um, so, you know, we've still got the courier services. 814 00:38:30,947 --> 00:38:33,737 Then Amazon came in and. 815 00:38:35,877 --> 00:38:39,417 One of the interesting things, uh, with Amazon, and you see the little, I saw it a 816 00:38:39,417 --> 00:38:42,237 little bit in Australia as well actually, when Amazon came in, the delivery 817 00:38:42,237 --> 00:38:47,247 system, which wasn't great at that point in terms of its speed has to catch up 818 00:38:47,547 --> 00:38:50,547 and has to become efficient because Amazon know what they're doing, right? 819 00:38:50,817 --> 00:38:50,967 Yes. 820 00:38:51,347 --> 00:38:55,437 And you and it, and you do see this effect wherever Amazon go. 821 00:38:55,437 --> 00:38:57,897 A few years later, the delivery network seemed to be. 822 00:38:58,182 --> 00:39:00,822 But they seem to be a little bit better, uh, wherever they're at. 823 00:39:00,822 --> 00:39:00,942 Yeah. 824 00:39:01,312 --> 00:39:01,602 Yeah. 825 00:39:01,902 --> 00:39:06,102 And so, uh, I, I do think this is one of those things which is constantly 826 00:39:06,102 --> 00:39:10,422 changing, but the fact now that you can actually start to have your, you can 827 00:39:10,422 --> 00:39:13,002 think there's a number of things that I never thought you would be able to do. 828 00:39:13,007 --> 00:39:15,792 Number one, I didn't realize I'd ever be able to set up my own bank. 829 00:39:15,822 --> 00:39:19,632 Apparently I can, uh, the bank of Matt, if you wanna gimme your money, no problem. 830 00:39:20,022 --> 00:39:25,182 Um, and uh, I can now set up my own haulier, uh, you know, delivery company. 831 00:39:25,692 --> 00:39:30,927 Um, And, and use a preexisting network and plug into that in a way 832 00:39:30,927 --> 00:39:32,697 that actually is, is quite clever. 833 00:39:32,702 --> 00:39:32,827 Yes. 834 00:39:33,127 --> 00:39:35,157 Um, yes, I think and I love that. 835 00:39:35,162 --> 00:39:36,447 I love that about technology. 836 00:39:36,447 --> 00:39:38,757 I love that about innovation and where we're at at the moment. 837 00:39:38,757 --> 00:39:41,157 Yeah, yeah, definitely, definitely keeps it all exciting, doesn't it? 838 00:39:41,157 --> 00:39:42,387 If you're an e-commerce entrepreneur. 839 00:39:42,387 --> 00:39:43,407 It's, it's like Absolutely. 840 00:39:43,467 --> 00:39:47,607 Um, and in fact, I, I imagine now, I mean we're having this conversation 841 00:39:47,607 --> 00:39:50,637 in the office cuz I, every now and again, I just go, I think we should 842 00:39:50,637 --> 00:39:53,457 set up a new e-commerce business because again, that's just my nature. 843 00:39:54,057 --> 00:39:58,362 Um, and I'm like, Thinking about an e-commerce business, but what, what 844 00:39:58,362 --> 00:40:01,842 you are in effect talking about now is actually how could I do something 845 00:40:01,842 --> 00:40:05,532 in e-commerce that's hyper localized and offer a delivery service that 846 00:40:05,532 --> 00:40:07,122 is unparalleled and unmatched? 847 00:40:07,992 --> 00:40:10,542 That would be a really interesting thought experiment, wouldn't it? 848 00:40:10,962 --> 00:40:11,683 Yeah, yeah. 849 00:40:11,683 --> 00:40:11,684 Yeah. 850 00:40:13,392 --> 00:40:14,142 It really would. 851 00:40:14,472 --> 00:40:15,042 It really would. 852 00:40:15,522 --> 00:40:20,412 So, um, you mentioned, uh, Nespresso and other clients like that. 853 00:40:20,412 --> 00:40:21,462 How does it work with them? 854 00:40:21,462 --> 00:40:22,482 Do they send you. 855 00:40:23,097 --> 00:40:26,637 Um, individual parcels and you sort them out and give them to drivers, 856 00:40:26,637 --> 00:40:31,227 or do they just use your software and have drivers come to their warehouse, 857 00:40:31,527 --> 00:40:33,147 or do you like pick and pack for them? 858 00:40:33,147 --> 00:40:35,347 I'm, I'm curious how you do it with other retail companies. 859 00:40:35,347 --> 00:40:35,507 Yeah. 860 00:40:35,712 --> 00:40:38,322 Um, and Nespresso is a really good example. 861 00:40:38,382 --> 00:40:41,442 Um, here in Australia, they, um, they actually, they've got lots of retail 862 00:40:41,442 --> 00:40:45,632 stores across the country and they use those as micro warehouses, um mm-hmm. 863 00:40:45,717 --> 00:40:48,042 And so they draw a radius from that, that retail store. 864 00:40:48,402 --> 00:40:52,212 Um, and so within that radius, as the person actually goes through the, the 865 00:40:52,217 --> 00:40:56,142 checkout process, they're entering their details of address information. 866 00:40:56,562 --> 00:41:01,032 And as they're doing that, it then just shows them the list of delivery options. 867 00:41:01,092 --> 00:41:03,272 And so if it's, uh, an order. 868 00:41:03,522 --> 00:41:07,242 That's for same day delivery that would go to the retail store. 869 00:41:07,242 --> 00:41:08,322 They would do the pick and pack. 870 00:41:08,592 --> 00:41:10,122 Driver would turn up there and pick that up. 871 00:41:10,182 --> 00:41:12,402 And that's generally, it's typically time windowed. 872 00:41:12,762 --> 00:41:17,142 Um, and so the retail store knows, okay, the driver's gonna be picking, 873 00:41:17,172 --> 00:41:20,102 you know, these five orders up in this time window to actually be delivered. 874 00:41:21,132 --> 00:41:22,032 And yeah, it works. 875 00:41:22,032 --> 00:41:22,752 Works really well. 876 00:41:23,742 --> 00:41:24,582 That's really interesting. 877 00:41:24,582 --> 00:41:29,562 I'm just thinking about, um, we used to do beauty, um, I sold the beauty 878 00:41:29,562 --> 00:41:33,522 business about 18 months ago, but one of the things that you, like a lot of 879 00:41:33,522 --> 00:41:37,662 the beauty brands here in the uk, they have salons that sell their products. 880 00:41:37,667 --> 00:41:40,242 And so actually they could do in effect the same thing, couldn't they? 881 00:41:40,242 --> 00:41:41,412 It's like, yeah, yeah. 882 00:41:41,412 --> 00:41:42,792 We can offer same day delivery. 883 00:41:43,272 --> 00:41:48,282 Um, on these products and, um, and actually you could do that probably 884 00:41:48,282 --> 00:41:49,722 around the, around the country. 885 00:41:49,722 --> 00:41:51,492 So postcode areas, you know. 886 00:41:51,852 --> 00:41:52,032 Yeah. 887 00:41:52,122 --> 00:41:54,432 Um, that'd be a really interesting experiment to do. 888 00:41:54,582 --> 00:41:56,892 I wonder how long it'll be before they start knocking on your door 889 00:41:56,892 --> 00:41:59,622 and going, oh, Matt, I heard Matt say that I could do this. 890 00:42:00,402 --> 00:42:03,192 Um, that's really interesting. 891 00:42:03,372 --> 00:42:08,637 Well, Steve, listen, you've got my, my brain pondering now and, 892 00:42:08,637 --> 00:42:10,557 and, and racing with ideas. 893 00:42:10,557 --> 00:42:13,497 What else in this industry is, is happening at the moment that 894 00:42:13,497 --> 00:42:17,187 we should be thinking of, um, as e-commerce entrepreneurs? 895 00:42:17,187 --> 00:42:19,167 What should, what else should we be thinking about? 896 00:42:20,667 --> 00:42:24,957 I mean, I think it is interesting to think about the likes of like chat 897 00:42:24,957 --> 00:42:26,997 GPT and the impact that's gonna have. 898 00:42:27,057 --> 00:42:30,732 Um, I think particularly, Uh, customer service wise, being 899 00:42:30,732 --> 00:42:34,542 able to respond to customers much faster using tools like Chat gbt. 900 00:42:34,932 --> 00:42:38,292 Um, particularly I think, you know, not necessarily not now, but I, 901 00:42:38,292 --> 00:42:42,012 I would imagine over the next six to 12 months, um, watching what's 902 00:42:42,012 --> 00:42:44,532 happening in the AI space, I think is gonna be really important. 903 00:42:44,892 --> 00:42:47,952 Um, because I think the early adopters of that are gonna, are gonna really 904 00:42:47,952 --> 00:42:49,752 accelerate their customer experience. 905 00:42:50,232 --> 00:42:50,472 Yeah. 906 00:42:50,502 --> 00:42:53,052 Um, so I think a lot's, lot's happening there. 907 00:42:53,502 --> 00:42:55,602 Um, yeah. 908 00:42:55,602 --> 00:42:57,012 And I think, you know, I think delivery. 909 00:42:57,972 --> 00:43:02,712 Now is gonna be what sort of really, you know, makes different e-commerce 910 00:43:02,712 --> 00:43:06,912 businesses really grow, grow and, you know, excel from their competitors. 911 00:43:07,392 --> 00:43:08,772 Yeah, no, I think you're right. 912 00:43:08,772 --> 00:43:10,302 I think this's gonna be one of the standout things. 913 00:43:10,392 --> 00:43:15,562 And so, um, this has been a really eye-opening conversation, Steve and 914 00:43:15,582 --> 00:43:18,702 so if people listening want to find out more, if they want to reach out, 915 00:43:18,702 --> 00:43:24,852 if they wanna find out more about, um, Locate2u, what's the best way to do that? 916 00:43:25,587 --> 00:43:28,017 Yeah, I mean, you can find out, you can head onto our 917 00:43:28,017 --> 00:43:30,067 website, which is Locate2u.com. 918 00:43:30,087 --> 00:43:32,487 It's the number two and the letter u. 919 00:43:32,817 --> 00:43:36,507 Um, if you wanted to reach out to me directly, um, you can just grab me on 920 00:43:36,507 --> 00:43:38,727 LinkedIn, just searching Steve Orenstein. 921 00:43:39,147 --> 00:43:40,767 Um, I'm also on TikTok. 922 00:43:40,947 --> 00:43:42,267 You can grab me on there as well. 923 00:43:42,417 --> 00:43:44,037 Um, and, and on YouTube. 924 00:43:44,157 --> 00:43:47,367 So, um, yeah, happy to connect and, um, yeah, always happy to chat and 925 00:43:47,367 --> 00:43:50,427 have, you know, provide any advice anyone's looking for and thinking 926 00:43:50,427 --> 00:43:51,597 about doing this for their business. 927 00:43:52,407 --> 00:43:53,247 That's fantastic. 928 00:43:53,247 --> 00:43:57,127 So do check out, uh, Locate2u.com. 929 00:43:57,147 --> 00:43:59,687 Locate the number two and the letter u. 930 00:43:59,877 --> 00:44:02,097 We will of course link to all of that in the show notes. 931 00:44:02,427 --> 00:44:06,657 Uh, Steve, let me close with, um, my final question. 932 00:44:06,657 --> 00:44:11,727 So, If I may, uh, it's a question I've, I've started asking, uh, a lot of people, 933 00:44:11,727 --> 00:44:12,927 I'm just really curious with the answer. 934 00:44:12,927 --> 00:44:17,977 So, um, this show is sponsored by e-commerce cohort, um, e-commerce cohort's 935 00:44:17,997 --> 00:44:21,867 like a monthly mastermind coaching program that we run, which is, I just love it. 936 00:44:21,867 --> 00:44:22,287 It's great. 937 00:44:22,287 --> 00:44:23,787 Got some amazing people in there. 938 00:44:25,047 --> 00:44:28,767 It's all digital of course, but imagine you are speaking to a room, 939 00:44:28,827 --> 00:44:33,807 a genuine room, uh, full of cohort members who are keen and eager to 940 00:44:33,807 --> 00:44:35,637 learn from you and your expertise. 941 00:44:35,637 --> 00:44:39,927 So you've just done this keynote speech on how to set up same day delivery, be 942 00:44:39,932 --> 00:44:43,077 hyper localized, and absolutely kill it and trash Amazon in the process. 943 00:44:43,082 --> 00:44:44,937 That'd be a great webinar title by the way. 944 00:44:46,057 --> 00:44:50,277 Um, And you've done that webinar and you know the crowd's going wild. 945 00:44:50,607 --> 00:44:51,237 Go Steve. 946 00:44:51,747 --> 00:44:55,317 Um, and you get to do that thing they do at the Oscars, which is, you know, 947 00:44:55,317 --> 00:45:00,087 that sort of speech, which says, I would just like to thank, um, who would you, 948 00:45:00,177 --> 00:45:04,467 who's had a big influence on you past or present on your business, how you 949 00:45:04,467 --> 00:45:08,397 see things at the moment that you would sort of bring into that list and why? 950 00:45:09,597 --> 00:45:13,747 Oh, that's a, that's a big question Matt. 951 00:45:13,767 --> 00:45:14,097 A big one. 952 00:45:14,097 --> 00:45:14,787 That's what I say. 953 00:45:15,732 --> 00:45:16,362 Yeah. 954 00:45:16,392 --> 00:45:16,632 Oh. 955 00:45:16,692 --> 00:45:21,582 I mean, I think, you know, over the years, uh, I've had lots of different people 956 00:45:21,582 --> 00:45:26,322 that have been involved in, you know, providing advice and mentoring me, um, 957 00:45:26,412 --> 00:45:28,242 you know, at all, all different stages. 958 00:45:28,302 --> 00:45:31,392 Um, yeah, I mean, I, I couldn't name someone specifically cause there's 959 00:45:31,397 --> 00:45:34,062 been, I guess there's been so many different people that have provided 960 00:45:34,062 --> 00:45:36,462 lots of advice, um, along the way. 961 00:45:37,092 --> 00:45:37,842 That's a good question. 962 00:45:37,842 --> 00:45:41,292 But I mean, you know, I really think also I. 963 00:45:42,252 --> 00:45:45,102 I've, I've built, you know, a number of different businesses and I've got 964 00:45:45,102 --> 00:45:46,452 two businesses running at the moment. 965 00:45:46,452 --> 00:45:47,692 Both Zoom2u and Locate2u. 966 00:45:47,712 --> 00:45:50,622 And ultimately it's, it's the teams inside of those businesses 967 00:45:50,622 --> 00:45:51,792 that do a lot of that work. 968 00:45:52,242 --> 00:45:55,872 Um, and I've got, yeah, a, a really great team, um, across the, 969 00:45:55,872 --> 00:45:57,132 across both of our businesses who. 970 00:45:58,272 --> 00:46:01,092 Work really hard on delivering a really great solution to our customers. 971 00:46:01,152 --> 00:46:03,732 Um, yeah, and I think, you know, without having a really great team 972 00:46:03,732 --> 00:46:06,102 and having those people that believe in the vision of what we're trying to 973 00:46:06,102 --> 00:46:08,052 deliver, um, you don't have a business. 974 00:46:08,052 --> 00:46:11,772 And so, yeah, I'd have to say the team that we've got, um, yeah, really, really 975 00:46:11,772 --> 00:46:13,812 helps, uh, our businesses, uh, grow. 976 00:46:14,562 --> 00:46:15,252 Fantastic. 977 00:46:15,702 --> 00:46:16,662 That's a good answer. 978 00:46:16,992 --> 00:46:18,582 Uh, the team that makes the dream work. 979 00:46:18,762 --> 00:46:19,692 Uh, absolutely. 980 00:46:22,092 --> 00:46:22,782 Absolutely. 981 00:46:22,902 --> 00:46:25,062 Steve, listen, thanks for coming on the show, man. 982 00:46:25,122 --> 00:46:26,142 And uh, no problem. 983 00:46:26,502 --> 00:46:29,802 It's been, it's been a really interesting conversation and like I 984 00:46:29,807 --> 00:46:31,812 say, lots and lots of food for thought. 985 00:46:32,367 --> 00:46:34,177 Um, I'm checking out, locate2u. 986 00:46:34,197 --> 00:46:35,367 I'm gonna check out the website. 987 00:46:35,367 --> 00:46:38,517 I'm gonna be talking to the team about same day delivery services, whether 988 00:46:38,517 --> 00:46:42,507 it's gonna make sense for us, but I'm curious to see whether we can implement 989 00:46:42,507 --> 00:46:46,857 this in our fulfillment services, um, in a few places around the country. 990 00:46:46,862 --> 00:46:49,047 That would be a really interesting thought experiment. 991 00:46:49,617 --> 00:46:52,827 Uh, and I'm really intrigued to see whether I can create a hyper 992 00:46:52,827 --> 00:46:54,837 localized e-commerce business. 993 00:46:54,927 --> 00:46:57,387 Um, that would be a really fun experiment. 994 00:46:57,387 --> 00:46:58,977 So watch this space. 995 00:46:58,982 --> 00:47:00,597 But listen, Steve, thanks for coming on. 996 00:47:00,597 --> 00:47:04,467 Thanks for sparking the old gray matter and, and getting me thinking about that. 997 00:47:04,467 --> 00:47:04,917 No, no worries. 998 00:47:04,977 --> 00:47:06,477 It's been an absolute pleasure, man. 999 00:47:06,537 --> 00:47:07,287 Uh, genuinely 1000 00:47:07,377 --> 00:47:08,127 It'd be really good. 1001 00:47:08,487 --> 00:47:09,357 Ah, no problems at all. 1002 00:47:09,387 --> 00:47:09,867 Thanks, Matt. 1003 00:47:10,332 --> 00:47:10,902 Awesome. 1004 00:47:11,322 --> 00:47:14,862 Well, thanks Steve for joining me and also a big shout out to today's 1005 00:47:14,862 --> 00:47:16,692 show sponsor, the e-commerce cohort. 1006 00:47:16,692 --> 00:47:22,282 Remember to check out their free training online at ecommercecycles.com. 1007 00:47:22,572 --> 00:47:25,992 Also, be sure to follow the e-commerce podcast wherever you get your 1008 00:47:25,997 --> 00:47:30,282 podcast from because we have yet more great conversations lined up and I 1009 00:47:30,282 --> 00:47:32,507 don't want you to miss any of them. 1010 00:47:32,807 --> 00:47:37,877 And before I wrap up today's episode, uh, lemme just take a quick moment 1011 00:47:37,877 --> 00:47:41,117 to invite you, dear listener, to become a part of the show. 1012 00:47:41,327 --> 00:47:44,807 If you're an e-commerce entrepreneur or an expert and would like to share 1013 00:47:44,807 --> 00:47:48,827 your insights with our audience, we would love to hear from you. 1014 00:47:49,157 --> 00:47:52,727 Or if you know someone who would make a great guest, just like Steve, 1015 00:47:52,932 --> 00:47:55,152 Then please send them our way. 1016 00:47:55,362 --> 00:48:01,572 Just head over to the website, www.ecommercepodcast.net, and 1017 00:48:01,577 --> 00:48:04,242 all the information is there. 1018 00:48:04,542 --> 00:48:08,632 And in case no one has told you yet today, you are awesome. 1019 00:48:09,342 --> 00:48:10,692 Yes you are. 1020 00:48:10,692 --> 00:48:12,732 It's just a burden you have to bear. 1021 00:48:12,882 --> 00:48:13,842 Steve has to bear it. 1022 00:48:14,022 --> 00:48:14,892 I have to bear it. 1023 00:48:15,587 --> 00:48:16,677 You've got to bear it as well. 1024 00:48:16,947 --> 00:48:20,157 Now the E-Commerce podcast is produced by Aurion Media. 1025 00:48:20,157 --> 00:48:24,297 You can find our entire archive of episodes on your favorite podcast app. 1026 00:48:24,327 --> 00:48:27,787 The team that makes this show possible is Sadaf Beynon, Estella 1027 00:48:27,807 --> 00:48:29,237 Robin and Tanya Hutsuliak. 1028 00:48:29,577 --> 00:48:33,117 Uh, theme song was written by Josh Edmundson, and as I mentioned, if 1029 00:48:33,117 --> 00:48:36,027 you would like to read the transcript or show notes, head over to the 1030 00:48:36,027 --> 00:48:38,217 website ecommercepodcast.net. 1031 00:48:38,457 --> 00:48:43,122 Where again, you can also sign up for the weekly newsletter and 1032 00:48:43,122 --> 00:48:47,292 get all of this good stuff direct to your inbox, totally for free. 1033 00:48:47,592 --> 00:48:48,792 Now that's it from me. 1034 00:48:48,882 --> 00:48:50,112 That's it from Steve. 1035 00:48:50,112 --> 00:48:51,582 Thank you so much for joining us. 1036 00:48:51,882 --> 00:48:55,182 Have a great day wherever you are in the world. 1037 00:48:55,187 --> 00:48:56,232 I'll see you next time. 1038 00:48:56,412 --> 00:48:56,952 Bye for now.