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Welcome to Podcasting Tech, a podcast that equips busy

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entrepreneurs engaged in podcasting with proven and cost effective

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solutions for achieving a professional sound and appearance. I'm

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Matthew Passi, your host and a fifteen year veteran in the podcasting

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space. We'll help you cut through the noise and offer guidance on software and

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hardware that can elevate the quality of your show. Tune in weekly

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for insightful interviews with tech creators, behind the scenes studio tours, and

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strategies for podcasting success. Head to

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podcastingtech.com to subscribe to this show on YouTube or your favorite

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podcast platform, and join us on this exciting journey to unlock the full

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potential of your podcast. Taking out

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to San Jose, California, we are chatting with Jordan Thibodeau. He is the

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cohost of the SBIC podcast. It's two tech

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industry veterans, from Google breaking down the latest in

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technology. Jordan, thank you so much for joining us today. Hey. Thank you for having

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me here. I appreciate it. So, I mean, obviously, we're talking

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about technology. As you and I are recording, CES is happening or is just

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wrapping up. So definitely wanna talk about that and some of the trends that you're

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seeing in technology overall, but also specifically any tech in the podcasting

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space that has you interested, you know, given the name of the show. But

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tell us, how did you first decide to get into

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podcasting and and launch the show? That's a good point. You know, best

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part of the show is tech and comedy, so I haven't watched very much the

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CES. So failing to do my job. I think,

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one aspect of what's going on in tech is there's just so much coming at

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people. That's hard to figure out, like, what is actually the, signal from the

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noise. And, me and my cohost, we

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used to work at Google together. And when you're inside working in a

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corporation, you see how the sausage making process works,

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but then externally, you get to hear people commenting on on on

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things. And a lot of the commentary is not that good.

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And but you have a very you're getting paid very well

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your tech job, but you take a valve silence because you don't wanna be one

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of those dastardly leakers. Those people are not good.

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So you can't say anything. So, eventually, as time went on, me and my cohost,

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we moved around with different jobs. And then

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chat GPT happened, which was, like, a magical moment. And it was

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the first time it felt like since the launching of the Internet,

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maybe CRISPR, where real novel technology was coming out. It made

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us wonder, like, what what were we doing for the last ten ten years, like,

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releasing chat apps and releasing other social media apps that were

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crap like Google plus. Oh god. So

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I'd I see. Take that one to the grave. Oh, I'm gonna I'm gonna talk

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to you about Google and podcasting. Oh, boy. Okay. So I I remember

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when I was at Google for an acquisition, I was helping Google's

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chat team do an acquisition. And while I was working the deal,

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they launched four chat apps on the same day. It was

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like, Aloe, Duo, and some of their crap. And people

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at my house were asking me, like, so can you explain the differences? I'm

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like, knowing less, I have no idea what we're doing

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right now. So, it it was just it was interesting

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times. So we me and my buddy,

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my coach, Joe Joe, we have we'd have barbecue every two weeks,

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and, you know, we eat ribs together. We go way back.

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Dead giveaway. Sorry. I'm trying to play. You know, the guy who who the the

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black dude when they found the, the missing white girl,

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and the guy found her? Oh, god. I have I have this

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I have this on hold. Give me one second. Dead giveaway. You

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wanna go you wanna go, Charles Ramsey, original dead

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giveaway guy. Yeah. Yeah. I I actually have in in our

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soundboard from Riverside, I have him saying dead giveaway. I use it for, like,

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good areas. Anyways, so one of his one of his quotes is we eat ribs

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together, and barbecue, and we listen to salsa music.

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So me and Joe have barbecue every two weeks. And,

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after we we eat, I talked to some of my homies, and they would say,

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you know, be great to hear what you guys were talking about. And I'm like,

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well, I guess we should, like, do a podcast. And back in

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2016, Joe was saying we should do a podcast. I was like, ah, no one's

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gonna listen to this garbage. So, eventually, we start the podcast,

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and we work a breath a breath of fresh air because

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when everyone was talking about this AI hype of, like, oh, like, when Chechnya came

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out, it's gonna be sentience. Sentient. It's gonna kill us

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all. It's gonna take all the jobs. Or people saying, it's

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worthless. I I, tried to ask her for the meaning of life, and they didn't

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give me an answer. And we're like, hold on. Like, there's a lot of in

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between space here that we think me and Joe can fill. Like, yeah. It's not

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gonna destroy society, and no one's gonna give the nuclear launch codes. But at the

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same time, I know that I'm using it at work at at

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Salesforce to take very long too long didn't read executive

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emails and synthesizing it down to, like, okay. What do I what should I know

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here? Or helping me take, what I wanna

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be curtain to the point to someone who I'm I'm mad at at work, going

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to it and saying, hey. Can you actually make this nicer and fluffier so I

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don't get fired? So there is value here. So our show is focusing on, like,

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just taking the hype out of tech, but also including real talk about how the

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sauce making process work inside tech companies. Because people from outside just say

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basically see, like, you know, oh, everyone's so like, they see the comms messaging and,

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like, Google hires the smartest people, and we're so nice to each other and

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blah blah blah. But we were inside these big tech companies, it's just like a

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free for all, and no one really knows what's going on. So,

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we started the podcast just help noobs and folks learn about

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what's going on tech, but also include some comedy. We won't be at the boring,

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like, welcome to the next Freedom podcast. And today, I'm gonna talk

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about how I want to service Elon's crank and how,

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I always love Elon. And I'm gonna talk about how much I love Elon to

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Sam Altman, and it's gonna be very awkward. So take your pens and paper

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out, and get ready to take notes. Yes. You know, it's it's funny you

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talk about how people perceive the tech industry and then what it's really like on

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the inside. I worked in media for a very long time and, you know, you

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obviously hear a lot of stuff about, well, the media is doing this and the

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media is doing that. It's like, you think the media is that organized, you are

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out of your mind. Right? Like, it is just, you know, I I

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appreciate a good conspiracy theory, but there has to be some some

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plausibility to it, and there just isn't in that case. So We all like

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ancient aliens. You know? Yeah. Sweat But no. No.

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It's it's just it's just people. Right? People make mistakes. People do things. And, yeah,

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you could piece it together and frame it and shape it however you want to

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make, you know, support your message, but it's just people. And

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on the whole, people are good, but, you know, there's a lot of people who

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just suck, and a lot of them work, at various industries including ours. True.

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It's like it's like Occam's razor, basically. There's another wonderful

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member of our community who's like his name is Maj. Super smart. He's one of

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those those freaks of nature who knows he's really good with a pen, but

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also he's a computer science major. So he can do both things really well. And

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then he has a good heart. He's a really good person. But there's another there's

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a different type of Occam phrases for for politics where basically says, like, it's not

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the conspiracy of the one world behind their pulling on the the strings. It's

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usually either, bureaucracy,

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red tape, miscommunication that leads to some of these

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failures. And the same thing for some of these tech companies. You always hear stories

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of, you know, Google's monitoring me or of a law. It's like,

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no. Actually, no one cares about your data. We actually have more to

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lose monitoring you because you do a class action lawsuit, that

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we would gain knowing about your grandmother's secret sticker duel recipe.

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To be fair, those snickerdoodles are pretty damn awesome. They might be. And listen, I

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will go to the grave. You will never convince me otherwise that Facebook isn't listening

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to me because I will talk about the most obscure crap. And then next time

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I open up Facebook, I've got an ad with something related to that. So Okay.

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So that's a Facebook tracking pixel, and that's another I can't go

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side note real quick. So, Facebook tracking pixel is on is is

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on your cell phone or you've you don't even have to maybe launch

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the app. It could the app could just be on your cell phone and it's

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still tracking pixels and it's still monitoring in some regard or either the

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websites you're on. And so I'll just go type some random things in here about

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a mattress and also on my Facebook feed, it will show you the mattress. Now

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I Which that I understand. Yeah. But I didn't type anything. I just

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said something, and now you're in my phone. Exactly. And then

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another thing too is, it's not my

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area expertise. But when the FBI wants to

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track down terrorists or whatnot, they'll go to Facebook and be like, hey.

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This terrorist has a friend who's on this phone. We're

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trying to get to this this terrorist, though. Can you help us out? And Facebook

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has enough good enough data that they can basically track just based upon the per

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that person's IP, what other IPs are in the area, what

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routers they were going through, and then go back to the FBI and be like,

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here is the person you're looking for plus all their homies they were connected, and

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here's all the cities they went through, and they didn't even open the app.

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So it's it's dead. I'm closing down my computer right now.

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No. I enough for everybody. If you think about George Orwell's nineteen eighty

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four, I mean, it's it's it's impossible in this day and age

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that you're not being tracked in some form. You know? And I'm not justifying

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it. Like, oh, this is a psy ops actually. He actually stole the payroll for

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Google, and he's trying to get everyone used to this stuff. But it's just it's

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a it's a it's a fact of life in this day and age. But, anyways

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Well yeah. And and the amazing thing about 1984 is we are happily handing

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over a lot of that information. Right? We are posting about it. We're filling out

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forms. We're, you know, competing in those little challenges and games and all that stuff.

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We're basically just telling the algorithms, here's what you need to know about

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me. Enjoy. Exactly. Now I'm gonna get crucified because we, we

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have a great audience, and we have a lot of privacy folks here who I

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love and respect, and they're gonna crucify me for this. But I look at it

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always as a give and take of, okay, I give you some of my

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data, but so long as you can give me back more value for what I've

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given you, then I will be okay in some regards. Like, for instance, like,

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ChatGPT, if you have an enterprise version of it, it's not trading

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off your data. But if you give ChatGPT more information about you,

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it will start collecting memories on you so that when you give it a request,

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it will say like, oh, Matthew Passi, you're running your podcast and whatnot. I

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saw your request, but also I wanna put in additional context about your unique

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situation so you get a really robust answer or response.

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And for me, when I use ChatGPT, it's doing it more and more. I'm like,

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hey. This is this is fantastic. It's one though they are taking your

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information and just giving you, mattress ads all day

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long, or they are not adding any value. You're getting very

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creepy, where you're like, okay. Now you you kind of you you've crossed the line

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here. We need to, you know, dial this thing back. So, anyways So,

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I'm so glad you brought you know, I'm glad you you kinda took us in

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this direction. I wasn't planning on having this conversation, but I think it'll be interesting

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with you. You know, one of the the shortcomings of podcasting overall

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is the lack of data, is the lack of information.

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Right? We know we have downloads. We we're getting a little bit better with where

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they're coming from, what kind of devices, but, where, like, it

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is like the number one question I always got when I was, consulting with

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clients and now working with podcasters. Everyone wants to know, how do I know who

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my listeners are? And we have very little information on that.

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Do you think that can change, or do you think there's any appetite for that

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to change in the tech space? That is a really good question. I

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gosh. I

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I look at for for myself as for when you first start in

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podcasting, I'm I'm still starting out. This is, like, year one I've been doing

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a full time, so I'm I'm a complete noob. And a lot of people, like,

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ask me, like, are you looking at your metrics? Do you look at this and

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that and this? And I say, well, yeah. I can go on YouTube because I

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do YouTube is where I post my podcast, and I also cross post it onto,

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Spotify. And YouTube will tell me metric of people

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who open up the video and then how long they stay. And that's great.

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And I can see spikes sometimes of, like, okay. Yeah. I really shouldn't have told

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people that we're gonna change this to a mukbang podcast and start eating pizza in

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front of them, burping. Probably not a good idea because retention went down. But other

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than that, like, there's random spikes in every different direction. So I could sit there

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forever and just, like, try to overanalyze this point

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to the point that I get into my head that when I'm having an interview

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with Matthew, I'm thinking of, okay. I gotta say the most interesting perfect thing

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possible so I can get my retention spike going. So there's one thing about psych

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Let me bring the rate back up. Exactly. So I think the second and the

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second thing is, I think a lot of it is,

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will will we ever get to that level of information? We'll get more data and

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and metrics on people and folks. I'm sure. In some in some regard.

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But, I think there's an aspect of people like their anonymity of I'm

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listening to a show, but I also don't wanna give my whole entire profile who

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I am. I probably happens to you, but I've had it happen to me on

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LinkedIn a lot. People will message me on the side, be like, I saw your

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last post. It was really, really good, But I can't like it because then my

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management chain is gonna see it. So on the side, I'm just gonna give you

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a thumbs up. And I'm like, thanks, pussy sweat, whatever.

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That's why that's why I'm bugging I'm bugging LinkedIn. Okay. Hey.

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So LinkedIn needs to do, they need to make it so that okay. Why

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is blind popular? I'm gonna get back to your question. I'm sorry. Blind's popular because

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I answered my I asked my own question, answered my own question. I'm terrible. That's

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why you shouldn't have podcast host on this show. Blind's

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great because it's anonymity, because you can just ask a question and no one knows

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who your background is. And so you can ask, I need a price check on

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my comp, having a tough issue with my manager, like, what's going on here and

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things like that. But the issue with blind is you don't really know who's on

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the back side asking the question or answering the question. You're trusting blind that

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these are real people. But we know, and I have friends who worked for

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Reddit do write fake anonymous posts that are super

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juicy for engagement bait to get people to be like, oh, do you see a

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person said I read it? Am I the asshole for not allowing my mother to,

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hold my newborn baby or something? You know? So you don't really know.

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Well, LinkedIn will be great is what if you can set it to is people

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who are my first, second, third, third degree connections. I can

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post a question anonymously, and only they can answer,

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and they can decide if they wanna answer anonymously too. And

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what that allows me to know is, well, if I'm getting an anonymous response on

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my a question, it's someone I've actually genuinely connected to on LinkedIn who

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I know, which is better than me going on blind because I don't know who

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the hell is out there. And I could be asking this question anonymously to all

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Googlers. So I know that my MyKey has a response from Googlers who are in

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the know but can't actually tell me because they're worried about their job or whatnot.

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Then you get the ability. And people say, well, what about you people gonna start

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trolling you? If someone trolls you anonymously, click do not

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allow this person to respond anonymously to my post going forward. And so that would

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allow people then to then have a more robust conversation LinkedIn, and it would become

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just a constant corporate crap you see twenty four seven of, like,

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I love my manager. Agree? Like, it's stupid crap. You wanna have real

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talk. And people might mention and say, hey, well, like, this is not important.

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Well, if it is not important, why do corporations every year do anonymous

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feedback surveys for all their employees? Because they wanna hear real talk.

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Why do corporations also do anonymous surveys to other corporations

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asking about how much are you paying your employees so then they know

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what how to charge how to pay their employees.

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So imagine how powerful it'd be people to go on LinkedIn and be like, hey.

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I just got an offer. My employer decided to give me a promo, but I'm

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giving you 10% bump. For people who are level six at this role, what's your

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what's your pay bump what's your pay right now? So then it would give empower

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people to do that. Or when people wanna talk about dicey subjects, I think I'm

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getting sexually harassed in this issue, blah blah blah. Can I get some advice on

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what my options are here? Or I'm getting put in a performance improvement plan right

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now. Here's the situation, like, what do you think I should do? And so anyways,

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sorry. That was my that's my I'm always running that one. But let's go back

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to your original question about, getting more data and whatnot. I think,

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Annette, there's gonna be anonymity. People are gonna be

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anonymous here. They like to listen. They they don't like to give all their information.

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So the next question is when how can I learn more about my audience? I

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think it's important that you form a community as much as possible. Get into YouTube

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comments. You're gonna see trolls in there. Always trolls. I got a troll comment

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today. It was like, oh, the show's still on the air. You suck. And then

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I clicked that person's profile. He has one video, one view. And I'm like, I

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was gonna if I didn't say anything, you'll be a jerk. But then, same time,

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I got a comment, got a super chat for $15. And I was like, hey.

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That's great. Thank you. I appreciate it. But what's important is you gotta get in

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those comments because you're gonna find some really great comments on people, and you're gonna

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be able to learn more about them and build a sense of community with them

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by responding to your comments and being sincere about and what I like

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doing is there's an app called, well, two things you do. You could use YouTube

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Studio, and you can go through your comments and use your Android or

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iPhone device iPhone if you're a tool, best Android, real men, real people

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represent. You know what I mean? You probably have iPhone. I know. You're like, oh,

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blue dot blue dot gringo. I'm better than you, me, Steve John.

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Me. But anyways, what you can do is you can use YouTube

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studio, see the comments, and you can just use your audio feature

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in your phone and just do voice to text and respond to people quickly.

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And by doing that, you're gonna learn about what they like about your videos or

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what they don't like about your videos. Or in your videos, you can say is,

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hey. And don't make sure to comment about your comment about this podcast. And what

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did you think? What did you like? What didn't you like or whatnot? So then

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you could hear from people of, like, certain aspects they really like and pop about

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your video, and then you can incorporate that into how you do

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stuff. So for instance, we would do research reviews every now

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and then, and I started asking people, like, do you like this research stuff? And

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people were like, yeah. So overwhelmingly. So we start incorporating into our podcast. Or people

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started saying we need to start incorporating more comedy. And so that's how we were

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getting kind of signal in the early days. But as far as now, it's like

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you mentioned, getting to, like, the here's a master data sheet of everyone who's

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listening and what's good and what you should say. I think we're we're quite a

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ways away from that, but also I don't think it's ever been a perfectly materialized

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in that way. So That's fair. Well and and I love the fact that you

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talk about how important to have a community. So many podcasters think, I'm on the

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microphone. I've got the megaphone. I'm talking to my audience. Whereas

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the best podcasters, the one who do this really, really well, most

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of them are listening to their audience as well. And, you know, community

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is a great way to do it. I wanna go back to the very beginning

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of the conversation, we talked about Google and podcasting. And years

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ago, before Spotify got into the game, you know, it was really just

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dominated by Apple and a couple of independent apps. And it

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boggled my mind that Google wasn't trying

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to have better inroads into podcasting.

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Right? First, it was on the Google Play Store, which is convoluted. Then

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we had Google Podcasts, which actually I thought was a pretty good product and the

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information they were giving podcasts was pretty good. Then they shut that down. Now they're

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moving it over to Google Music and to over to YouTube. But, you know,

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why didn't why didn't Google just replicate the

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YouTube model and strip out video and

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own the podcasting space between searchability,

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their advertising ability, their ability to deliver media and

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track that. I mean, they could have blown everybody out of

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the water so quickly if they had, if they had really taken,

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you know, a real deep look into it.

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Let's do a quick moment of silence for all the dead Google products. We have

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about 296 here. I'll hold the time. Five seconds.

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Thank you. I appreciate that. So

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amen. Preach. If you're if they're passing the collection till right now at church, I'll

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be putting a hundred dollars in there for what you had to say. A lot

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of it is, I hate there's a guy who

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wrote a book called From Good to Great, and actually, a lot of the stuff

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in his book actually didn't play out well, but he said, companies

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don't die from lack of opportunity. They die from indigestion trying to

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eat so many things at once, and they choke to death and die. And so

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with Google, there is just so many different things they could be doing at the

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company. But internally, all decisions come down to

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a few VPs or they're the CEO, and there's only so many things you can

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chase. And then there's a feedback loop of, okay. You

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get an idea approved, but each time you wanna iterate on a product or idea,

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it's connected to another product. So they need sign up for their VPs. So it

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slows the iteration loop down. Whereas other companies like Spotify can

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just go all in on streaming and what they wanna do because they're just focused

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on that one mission. And so there were p PMs

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inside of Google saying what you were saying, but they didn't have the right

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political capital or their other priorities going on. One of my first

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acquisitions at Google back in 2014 was a company called Songza. And what Songza

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did was Songza? Yeah. Right? Elias Roman was a CEO.

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Great human being. Side note. Everyone who's on Twitter,

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the CEOs always talk about how great they are to their employees on blah blah

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blah. That only matters when there's actually money on the line

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because once a term sheet comes out, term sheet means when we go to acquire

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a company, it's kinda similar when you go buy a house or something. You have

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very expensive $6,000,000 chanting in San Francisco that you want

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that he has poop everywhere and whatnot. But anyways, you try to apply you try

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to put an offer on that thing, with, like, the the the poop and everything

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over there. And this is a call, like, a purchase agreement. And the same thing

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is called a letter of intent in m and a. When the purchase agreement says

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letter of intent comes over, it's from us in the m and a side, and

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we say how much we're gonna buy your company for. Now there are

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employees there are CEOs who will go on Twitter and say, I take care of

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my employees. They're great. And then we slide over letter of intent, and they'll

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say, actually, I don't want these employees getting any money from

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this. I don't want their equity vesting. F them, f this, and blah blah blah.

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Elias Roman was a type of, CEO who actually backed his employees

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and actually cared about them, and he built a really good company called Songza. Now

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Songza, what they did was, they focused on

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hiring all of these temporary employees who were, masters in certain music

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genres to curate playlist manually of different types of hip hop

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and rock and things like that. And so we acquired them, and then

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we integrated that into Google Play Music. And Google Play Music

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was doing pretty decently for a while, but then Susan Wojcicki, rest in

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peace, great person. She was the one who set she was the one who decided

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that Google should buy YouTube. She they launched

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YouTube Music. And so people at the company are like, wait a minute. We

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have Google Play Music, then we have YouTube Music. Like, what's what's

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going on here? So left hand wasn't talking to right hand, but it kinda underscores

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your other your other point of just there's so much opportunity. There's all these

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different people inside the company trying to run their own product roadmaps and get

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power and control enough to get their message going. So eventually, after

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years of work, it all consolidated into into

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YouTube music. But then we had this podcast thing called the YouTube, the

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Google podcasting that came about, and eventually that got deprecated. And I think

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the reason why that got deprecated is because YouTube music is like, no. We're gonna

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be the future of how this thing works, and having these two separate teams doesn't

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make sense. So going back to, like, why Google wasn't

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able to do it, I would say one is just, the company is becoming too

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big. Two, there's just too much opportunity, to get too much

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opportunity out there. And then three, internal bureaucracy prevents them from getting

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these just nailing these easy opportunities.

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And then four, what makes things tough is there's also the revenue model. You're

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probably wondering right now, do you use perplexity at all, for AI

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search? Okay. Or do you use chat gbt search? Yeah.

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Okay. It's pretty I don't know if what what are your thoughts on ChatGPT search

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compared to Google search? Oh, sorry. Search. No. I don't use it for search. I

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use it for just, you know, random tasks, you know, help me with this, clean

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up this, do that for search. I I still just Google everything. And I honestly

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usually ignore the first AI response I got. I got homework for you.

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I want you to either use chat GPT search. When you open chat GPT, you'll

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see a little world world icon in the chat box. Click that,

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and it basically is an AI powered search. So instead of it set set

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getting 10 blue links, it will summarize the links and give you an answer,

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and will do research for you. I use it for researching things and whatnot.

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Google could integrate something like that, which is a thousand x

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better than basic Google search. But if they do that, they're going to

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cannibalize their existing revenue, and that's gonna hurt a business model. So

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that's another reason that what gets in the way of Google iterating and then launching

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new products is they have those four concerns that I mentioned. So it's a

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long winded answer. Hope it made sense. Don't forget to like and subscribe. Like and

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subscribe to the show. It's great. Well, I I doubt anybody

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who was tuning into this episode thought they were getting quite this kind of an

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education on technology and how, you know, large tech companies

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like Facebook and Google work, but it is fascinating. As a reminder, everybody, we

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are chatting with Jordan Thibodeau, cohost of the SVIC

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podcast. Of course, you wanna check it out, we'll have a link to it, in

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the show notes. We can find it very easily on YouTube if you, Google

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that. Before we let you go, we ask everybody the same questions, and I'll be

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very curious about your answers because of the conversation that we've had so far.

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So the the first thing I wanna know is you've only

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been doing this for a year. I imagine you've been listening to podcast for a

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little bit more. Is there anything about podcasting

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could be producing content, distributing content, consuming content,

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or is there something like you're like, god. I wish podcasting did blank.

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Oh, great. Great, great question. When I

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was at Google, I used to work for Google's YouTube channel, and I worked for

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the talks program. And so all I have to do is just get great

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speakers, prepare questions, use the communities, help me get questions,

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and then ask. And then there was a whole editing team, recording team

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that handled all of the work. And it was, like, the greatest thing ever because

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I could focus on what I was good at is finding the right people, getting

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them on, get channeling the community's questions, and shutting

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up during the interview and just letting the person cook. And so I was able

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to get Sebastian Junger on there, Tim Ferris on there, Ray Dalio, Annie

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Duke, Susan Wojcicki for or Anne Wojcicki from twenty

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three and me. Just a lot of great people in the show. And then when

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I started this podcast, I was like, oh, wait a minute. I'm bootstrapping

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this, and I guess I'm now the editing team, but I got all their crap

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work in the back end. And there's just so much just,

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editing crap and box checking that you have to do in the back end just

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to get the content out. And I feel like it's a big miss from YouTube

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and Spotify and some of these editing software packages for them not making

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it easier to get podcast content out there. And right now, people say the

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solve is either go hire someone. It's like, well, with your check,

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I don't got that money right now. I gotta you know? Other solution is like,

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oh, you just spend more time editing. But it's but here's the thing.

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I've seen a lot of like, there's just I feel a lot of sketch

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podcast. I don't do any I'm in a sketch podcast. I'm in the back I'm

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in the meth lab right now. And I've had videos where I haven't made a

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good YouTube thumbnail. The background was turned to like a like

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a a Chernobyl disaster site, and I ended up getting, like, 30,000 views

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and 300 subs. I didn't do crap. And so,

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I think I wish one just the

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editing process, all the operational back end craft work will be improved for

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podcast to make it easier. So people who are podcasters can focus on just getting

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their stories out there. Because there's so many people who have good stories, but the

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technology just is not fully there yet to allow them to

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get those stories out and allow them to focus on what they do best, either

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getting stories or getting right people on their show. That's, I love that answer.

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I mean, we definitely have, I mean, from when I started doing this, the tools

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have improved dramatically and greatly and, you know, there's a lot of AI supported

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tools that will, you know, cut corners in certain places and different editors that will

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kinda make it faster to script and Riverside is a really good editing tool as

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well for stuff like that. But, yeah, it it still requires, you

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know, piecing together a couple of different tools and even with that

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assistance, there's still a lot that goes into it. So, I I

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really I really, really like that answer. Is there any tech on

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your wish list that you're hoping for, like a microphone, a camera, a

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piece of software, something that either exists that you haven't bought yet or

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something that you're like, god. I wish somebody would invent a blank to make my

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life easier. I mean, I guess your prior answer kinda answered that, but

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is there anything else in mind? So I will say if you're doing podcasting,

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shout out to Riverside. They have one of the best we're not getting paid for

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this, but they have a really good customer service team. It's probably the easiest place

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to get started for either video podcast or audio podcast.

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I try to influence a product roadmap and make and make requests on the WhatsApp

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group. That's how we found each other. And thank you for reaching out to me.

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If you'll be on this, appreciate it. Kendall's great, by the way, at responding to

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all those. She's she's amazing. She's really good. So they're one love to that

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team. I what I really want is

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I started the podcast because we were really interested in talking about tech and AI,

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and I really want computer use agents to improve so that then,

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I can have an agent that can can connect different pieces of

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software and do all the clicking and manual work in the in the back end.

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Like, do you, upload videos to YouTube for your podcast? Okay.

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How many times have you clicked the disclaimer of, like, no, this is not pornography.

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No. This is not hate speech. Yes. Put monetization, accept. You know, every time you

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put the you know, if I have an AI agent that could just do that

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for me, I can offload that, just automate that. That would that's what

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I want. And I've I'm I'm praying that this is the year because there's a

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company called, Cohere that had their own AI agent. Another

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company called, oh, crap. I'm bringing the name right

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now. They created their own AI agent, and I was able to get it to

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upload YouTube Shorts from my computer into YouTube

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and have them run. But here's the thing, it would do it once correctly

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out of 20 times. So I I can't does not it doesn't work.

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It's because the underlying agent, the foundation model is

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not there yet. And they're making improvements now, and I'm hoping that this is a

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year where I can at least say, okay. Can you do this correctly 85, 90

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percent of the time? So I can offload some work, and there we go. So

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that's the thing I want. I want a computer use AI agent that can help

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me put together these various software tools that I'm using that requires no code

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and can just serve as my low level assistant editor and just go,

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assistant productions person. If anybody if anybody listening out there can do

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that kind of stuff, I'm sure there's some, investment dollars to, to help you

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get it done, help you, get across the finish line. Yep. Alright.

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Last question. Is there another podcast or two that you listen to, you subscribe

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to that, you know, when they drop a new episode, whatever it is you're

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listening to, you're gonna stop, check that out, or you're just you're never gonna let

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one of their new episodes get past you. Oh, that's a really good question.

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Yeah. That's a good question. I I listen to various podcasts, but I got when

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I was when I was a kid. I guess I used to used to

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listen to Tim Ferriss podcast a lot. And then as I grew older,

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now I find myself listening to more audiobooks. And then when I do listen to

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I do listen to podcast, but it's more of work focus. So I do

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reaction videos to either Sam Altman's on whatever podcast.

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I, what So it's a lot of it's a lot of guest centric,

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listening? Yeah. I'll listen to Kill Tony when it comes out when I have time.

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He's for I like, like, comedy. And then, Shane Gilles has

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some good stuff I'll listen to. Oh my god. Last weekend

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last weekend podcast with, for his name. He has a mullet. He's from New

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Orleans. Theo Von.

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Theo Von has a podcast, I'll I'll listen to it. And,

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what I like about his podcast is he stays in his lane of comedy.

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He won't go on there and just be like, okay. Now let's go talk about,

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like, why you shouldn't do vaccines and stuff like that. He he knows, like, where

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he's supposed to be. I also for people who are new, who are listening,

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setting up, I always it's the cliche advice of just get

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started with any any crap technology you have. If you want inspiration,

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go over to MKHV's YouTube and then click

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like, sort his videos from the very beginning. And his first video is, like, him

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at, like, 10 years old, and he's, like, using a flip phone, like, re

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recording, and everything's crap, but he started. And

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what's important is you just get something out there and

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then focus on what you can improve from that last

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video. Don't focus on all my views or my subs or

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someone's mad at me or, you know, if someone else's product is beautiful.

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No. Look at your last video and say, like, what can I improve? Extra points

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is get the transcript from your last video, put in the chat GPT and

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say, what can I improve from this interview? And chat GPT will give you some

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recommendations on what you can improve from your your interview. And then do that step

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by step. Don't even spend money on buying equipment. If you can just

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use what's on what you have, even if it's like your your integrated

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laptop, camera, whatnot, just use that. And then if you get super

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chats or donations, then use some of that money to buy pieces of equipment, but

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buy cheap stuff. This is a $50 microphone. I have a depth

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depth sec camera that's, like, maybe a hundred dollars or so.

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I have a, you know, that light that has this it's a light, but it

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has the cone on it. I don't know what the hell they're called. It's like

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I should cure. Okay. I have

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this light box for, like, four forty five bucks,

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and then I have, like, a my I have, like, my dual monitors.

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But all this is, like, kind of just put together, like, bit

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bit by bit in my headphones. So keep everything cheap because

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everyone thinks, like, when you start up, it's gonna be, oh, it's gonna be success.

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I'm gonna go it's not that way. You just grind you need to grind stuff

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out. And if you're constantly out laying cash, it's gonna be eventually, you're

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gonna get the call from the wife, like, what the hell is going on here?

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I have kids. I have kids to raise here. Like, with the You

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you must be listening to my phone because I give out this exact advice all

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the times when I was consulting clients and doing audits and, you know, just going

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out of the podcast and talking about the space, like, just verbatim. So I I

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love that advice. I love the energy. I love the spirit. I love what you

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guys are doing. Once again, it's the SVIC podcast. Co host, Jordan

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Thibodeau, joining us today. Thank you so much. Really enjoyed

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the conversation. Thank you, Matthew Matthew. And also, Matt, like and subscribe

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Matthew's podcast. Do it right now. Like and subscribe and comment and share

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with a friend. It means a lot. Thank you. Jordan, check us in the mail.

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Thanks for joining us today on Podcasting Tech. There are links to all

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the hardware and software that help power our guest content and

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podcasting tech available in the show notes and on our website at

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podcastingtech.com. You can also subscribe to the show on your

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favorite platform, connect with us on social media, and even leave a rating and review

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while you're there. Thanks, and we'll see you next time on Podcasting

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Tech.