Speaker A 00:00:00

Elf Loyal team members now have access to a 3D virtual experience lounge Chris According to Internet retailing, Elf Beauty has opened a digital shopping lounge for its Beauty Squad members in the UK and US which enables them to shop new product drops for the holiday season and access exclusive offers.

Speaker A 00:00:19

Partnering with immersive virtual shopping platform Obsess, Elf has introduced a speakeasy themed 3D store for members of its loyalty program.

Speaker A 00:00:27

The Virtual Lux Lounge is designed to offer a virtual experience exclusive to ELF's most engaged audience, giving them a new way to shop.

Speaker A 00:00:35

Ekta Chopra, the Chief Digital Officer at Elf Beauty, had this to say about the effort.

Speaker A 00:00:41

Quote Elf Beauty Squad members are incredibly important to us and we're excited to bring them an exclusive shopping experience that will give them new ways to earn and redeem rewards.

Speaker A 00:00:50

End quote Chris Are you buying or selling Elf Beauty's Virtual Luxe Lounge?

Speaker B 00:00:57

Oh man, and if I was pragmatic on the last headline, this one I'm going to get unhinged on.

Speaker B 00:01:03

I'm selling this about as.