Hi, I'm Leila Ainge, psychologist and researcher.
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Welcome back to Psychologically Speaking, a podcast all about human behavior, bringing
together fascinating research, insights and real life experiences.
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This season, we've been exploring goals with our guests and we're following them into the
new year to see how their beliefs, behaviors and actions shape those intentions.
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My next guest is the wonderful Bhavini
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also known as Bhav and she is the creative spark behind B81 Designs, a place where design
goes from just okay to love it.
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She's honed her craft in the corporate world, but after redundancy, she quickly realized
she could have more fun and most importantly, better coffee running her own show.
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Her designs have playful touches, clean layouts, and strategic white space and bold pops
of color that help businesses stand out from the
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I love spending time with Bhavini and I've heard all about a story to do with a childhood
rabbit Bhavini welcome to the Psychologically Speaking podcast.
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It's great to have you here.
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Hi, I'm really excited to have this conversation with you.
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Thank you.
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So, just a little bit of background.
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Earlier this year, you stood up It was the Doing It For The Kids event.
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And you told everybody about a rabbit from your childhood.
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And this has
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directly influenced, where you are right now.
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I just wondered if you would briefly tell our listeners about that.
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And do know the funny thing is it wasn't until maybe sort of five or six years ago that I
realized exactly how much influence this had had over where my career has gone.
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So when I was at nursery, we got given white Peter Rabbit statues to paint and...
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my statue looked like a rainbow had like exploded all over it.
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was every single colour you could imagine and I was really proud of of this creation.
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When I got him home, the reaction I got from my mum wasn't the same as my reaction I had
towards my rabbit and a few days later he'd been painted white.
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So my mum had covered up all the
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beautiful colors I'd thrown at this rabbit.
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She painted him white, giving him some black outlines for his eyes and then that rabbit
stayed in like a display cabinet for a very long time.
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Just, you know, just sitting there in the living room every day I'd see this rabbit and
over the years that white paint started chipping off and it started at the base and you
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could see like the little layers of
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colours popping through in bits where the white had popped off and yeah like I said it
wasn't until so maybe five six years ago that I realised hang on this has had a major
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influence on where I am now and how my career has gone like I my design journey started
off in an agency and then I was working in the corporate world where everything is very
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dull.
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You know, we've got to be a certain way to appear professional.
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And then when I set up my own business, it felt a little bit like what was going on with
that rabbit where the paint that was white and dull and boring was being chipped away and
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all the sparky colours and the creativeness was coming through.
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It's such a beautiful story.
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mean, obviously it's horrendous that your poor rabbit got painted white.
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I think though, very relatable if you are a parent whose child does come home with many
wonderful creations.
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We've all been in that place and I now look back at my childhood and think, God, all that
pottery I used to take home to my mum that I thought was amazing.
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Exactly.
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But it's such a metaphor really, isn't it?
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Around how we do suppress who we want to be and not just us suppressing, but we're
conditioned to kind of go, that's a bit too much or let's whitewash that.
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And that literally happened in your childhood.
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And I think it's lovely that then you've taken this story and you've kind of said, right,
now I'm going to talk about this because it's really important.
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um
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Yeah, the talk that I did at the Doing It For The Kids meetup was the first time I've ever
told that story out loud.
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And I'll tell you what, Leila that collective gasp that went through the room was like
therapy.
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I still remember it.
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I was in that audience and yeah it was I think we all just went she did what?
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Yeah, yeah, and I could see the reactions on people's faces and this was the first time
I'd ever done any public speaking so I was a bit, oh, is this the right way to start?
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Is this a good story to tell?
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And I just went with it because my gut said yes, it was the right thing and I'm so glad I
didn't try and sort of whitewash the story down and turn it into a different kind of talk.
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And it just, it really says something about you and what you stand for.
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And I know you as somebody who is a very, you know, bright and joyful and we joke about
coffee.
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and that does come through, I think, when I see your design aesthetic it's just such a
joyful and lovely thing to be truly ourselves.
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100%.
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what is your goal for 2026?
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So this year I started working on myself and my mindset quite a lot because I felt like I
was...
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not chasing anything.
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I was letting work come to me rather than sort of going out and really asking for what I
wanted.
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So I started working on my mindset.
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I worked with a mentor this year and I've really worked on growing my self-confidence.
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And as part of that I also started working on a rejection challenge that Liz Mosley has
had a lot and I've had a lot of fun doing that.
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So my goal for next year is a little bit related to all of the stuff
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that I've been working on this year and it's to share more of my work online because I've
stopped doing that and I don't have a valid or good enough reason about why I've stopped
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sharing my work and no it's fear of rejection isn't it that is why I've stopped sharing my
work because I'm worried about what other people will think and I think I need to put that
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to one side and just share the work.
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well when you say share the work, what is sharing the work?
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What work exactly?
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brand identities that I've worked on, I've worked on a couple of impact reports this year
for charities.
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There's branding that I've created for really, really lovely clients over the last two
years.
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And I haven't, I haven't shown it off to the world.
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I haven't put it on LinkedIn or on Instagram.
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And the less I've done it, the more it's become this thing of, no, I can't share my work.
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What will people say?
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What if nobody likes it?
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What if people say something horrible about it?
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And I've just stopped sharing.
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And presumably your clients have all been thrilled.
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Absolutely.
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You know, we've, I've worked quite collaboratively with all of my clients from the very
start of a design project.
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And so it's not like, you know, I say to them, right, this is the design.
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This is, this is what you've got to have.
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We work until we're both really proud of the end result.
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Whether that is a journal or a brochure or a brand identity.
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it doesn't get signed off until we're both myself and the client are really, happy.
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So there's nothing there that would make me think, oh, I can't share that.
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It's something I'm not proud of.
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It's something the client isn't proud of.
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So then we start to think about your own platforms.
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So which platforms are you on and which spaces would you be sharing?
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em So I am on Instagram and LinkedIn and I've my own website as well so I need to post my
work on Instagram.
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You know it's a very visual platform so it's perfect for sharing that.
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I need to post my work on LinkedIn because that is where the clients that I want to work
with in the future hang out.
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And of course I need to post on my own website because that's what's mine, right?
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And so I'm going to just play back the phrase that you've used, which is I need to.
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I need to post on Instagram.
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I need to post on LinkedIn.
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I need to post on my own website.
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What would flip that to from I need to I want to?
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That's a really good question.
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I'm not sure I have the right answer to that.
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And I think that would be really useful to explore the motivation behind it.
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And so I've asked a leading question there around your own platforms and sharing.
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So then why do then your own control and linking back to the rejection challenge, I think
a little bit here, we tend to do things in spaces where we feel safe and we might go for
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things that we think we're not going to fail at.
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So putting things in your own space is it fully in your control and you can fully curate
it if we take the spirit of where you've been this year, I would then say, so that's
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great.
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And we do need to think about how you get from need to want, but let's think bigger.
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uh
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That is a really good idea though because like I said this year has been about building on
that self-confidence, going in search of rejection to continue building on confidence.
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So yeah I should go bigger shouldn't I?
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What would that look like?
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okay, so immediate answer.
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It's something like sharing in groups and platforms where I know there are other peers who
I admire, whose work I admire.
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I don't know where else that's the first thing that comes to mind like groups that I'm not
necessarily always active on or groups that I'm part of where it's full of amazing
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designers but I'm automatically saying to myself I'm not as good as them
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And it's really interesting, this visibility, how it comes up for people.
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The central part of my imposter phenomenon research was saying how we do eventually, we
all kind of hold back in spaces when we see other people being the things that we desire
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to be and we want to be.
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And there is a magic.
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point in there around when we can relate to people behind the scenes that then we don't
feel that way.
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And again, I'm just going to probe here because for people who don't know you in the
communities in the same way I do, there must be, you hinted at it there, there are
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communities that you probably feel that you spend more time in and are closer to, yes?
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Yes, definitely.
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Freelance magazine, I'm probably not as active in, but being freelance and doing it for
the kids, I've been a member of those communities for quite a few years now and know
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everybody quite well.
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And I think that's part of it, isn't it?
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Is that when we think we know who our audience is, we come back to this idea of the
imagined audience.
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So if you're aiming to put your stuff out into a space that you wouldn't normally spend a
lot of time in, then a strategy might look a bit like connecting with a couple of people
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in that community prior to doing it, to strengthen.
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And so we've got these three interrelated concepts if you've got confidence.
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Mm-hmm.
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confidence is all about doing the thing.
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So it's something that comes and goes and it gets better with practice.
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That is it.
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No short-cut.
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Yeah.
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Yeah.
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You've got self-esteem, which is built up and knocked down and built up and knocked down.
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But you've also got that self-worth.
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And I think here, this isn't about confidence or self-esteem.
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It's that self-worth, isn't it?
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So the self-worth.
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is going to thrive when you can build those good relationships with people.
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Prior to putting your stuff out there, which is the practice part of the confidence, isn't
it?
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is, yeah.
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So that might be a strategy.
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So, so far that looks like the online world and space.
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Is there anything that you could do outside of online to share your work?
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So I have been going to a lot more networking events this year.
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um But they're not really events where I would go and immediately share my work.
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um But they are events where I will make connections with people, I will have
conversations with people.
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And eventually if there is a way that I can share my work, I would send them links to my
portfolio.
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But again, that's...
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online rather than actually sharing work in person.
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I don't really know how I would go about sharing in person.
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this year you've done a talk and you've the Peter Rabbit talk.
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Did you repeat that?
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Did you do that somewhere else or?
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haven't done it anywhere else, I've done my one talk and that is it!
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How about something really stretching?
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How about taking your talk and bringing in elements of your portfolio into your talk?
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and I guess I have already kind of done that because if I think back to sort of the slides
that I created to share with the talk, obviously the slides were created by myself, but
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the examples that I used within that talk were examples of work that I had created.
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So yeah.
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That's just a really natural way for you to kind of go, and this is an example of my work.
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This is, you know, this is what I did for this client.
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So this is an impact report I was really proud of.
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And, and that moves your story into, you know, really talking about what you've got and
showcasing.
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that feels very stretchy but also...
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It in with everything I've been doing this year quite well, doesn't it?
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And it feels like a natural extension of something like the Rejection Challenge.
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Yeah, yeah, because you're essentially pitching to do more talks and those talks become
more aligned to your business and you're not necessarily using a story, which is a great
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story to use, but that is just one part of it.
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It's not the whole thing.
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Yeah, yeah, exciting.
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Tell me then what steps.
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you need to take to get your portfolio updated on your own platforms and in your own
control.
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So as you can imagine, I'm quite particular.
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If I'm going to share on Instagram or on LinkedIn, the visuals have to look good.
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So what I need to do is take the final, you know, if we're talking about a branding
project, take the final parts of the brand identity that I've created, create some
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mock-ups, so visuals that show off the logo, the colors, the typography.
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show off any merch that I might have designed and created to go along with the identity,
turn those into a carousel and start uploading them.
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And how long does that take?
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I mean, that's a bit like asking how long is a piece of string, I guess.
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I will admit, I sometimes let the idea of it has to look perfect take up far too much
time.
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And then, you know, when you've allocated a particular amount of time to create these
visuals, I'll run out of time.
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However, doing the actual, creating the actual visuals doesn't take that long.
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It's maybe a half an hour job.
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But it's me needing it all to be super perfect that takes time.
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Does it need to be super perfect?
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No, no it really doesn't.
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It's a simple answer.
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And then a follow-on from that would be, does this feel then like a habit that needs to be
developed?
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And I think what I need to do is get into the habit of really being strict with the time,
creating it, whether it's creating the carousel poster show on Instagram or LinkedIn or...
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You know, I don't differentiate the content that I put on Instagram or on LinkedIn.
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It's the same thing.
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The only thing that's slightly different is when I put up a gallery page on my website to
show the work.
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it's the same visuals just in a slightly different format.
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tell me about habits that you've got in other areas of your life.
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quite good at sticking to them when I set them.
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I like weightlifting.
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So I've got, I've made that into a habit of how many times a week I do it, how long I
spend doing it.
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And it's just something that comes really naturally to me now.
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How long have you been doing that,
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years.
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Five, six years maybe.
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Yeah?
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And what's kept you motivated, do you think?
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That time is just for me.
210
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My kids don't need anything.
211
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The husband doesn't need anything.
212
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The rabbits don't need anything.
213
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The clients don't need anything.
214
00:18:27,465 --> 00:18:29,085
It's my me time.
215
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Whether I am at home and I've got an audio book in or I'm listening to some music and got
the weights out in front of me.
216
00:18:38,225 --> 00:18:38,965
It's just, it's me.
217
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It's time for me.
218
00:18:40,096 --> 00:18:44,659
And so developing your portfolio and getting it out there is self-worth time.
219
00:18:44,659 --> 00:18:49,862
that's, know, it's adding into your self-worth bank.
220
00:18:49,862 --> 00:18:59,035
So I wonder if thinking about it as this is a self-worth task m rather than it's an admin
task or it's a bolt on or something you to do afterwards.
221
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really like that thinking of it as a self-worth task and then like you said with the
confidence the more you do it the more it comes actually the more I do it the more fun it
222
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becomes I guess and when it's fun it's not a I've got to do this
223
00:19:16,535 --> 00:19:22,883
And that's where we lead in next is, how can you make this fun and easy?
224
00:19:23,632 --> 00:19:26,846
Yeah, I know how I can make it easy.
225
00:19:26,846 --> 00:19:38,397
I'm a massive, massive lover of pen and paper with a list and a nice highlighter that I
can then mark off once I've done it.
226
00:19:38,397 --> 00:19:44,664
I know I could look through all my client projects that I've worked on for the last two
years and write down everything I need to share.
227
00:19:44,664 --> 00:19:45,552
Mm.
228
00:19:46,490 --> 00:19:53,095
and that is there in front of me then that would make it easy rather than, I've got a bit
of time, what shall I share?
229
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it reduces the mental load completely because you do the task once, once and done.
230
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I've made the list, I've decided what's going to go where, I've not got to do that bit of
thinking again.
231
00:20:04,168 --> 00:20:11,873
I know it's gonna make me sound really sad but I really love nice highlighters and pens
and paper so actually that would probably make it quite fun for me as well.
232
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We are a designer, That's one way of making it fun and easy.
233
00:20:17,548 --> 00:20:25,847
And then with things like strength training, we get automatic feedback loops because you
get that endorphin.
234
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uh
235
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feeling good, and potentially you've also got other feedback which is maybe you find it
easier to open jars or, you know, lift things.
236
00:20:35,687 --> 00:20:41,449
yeah, you might be using 10 kilo dumbbells one week and then the following week you're up
to 12 kilos.
237
00:20:41,449 --> 00:20:45,969
you can see, like immediate feedback
238
00:20:46,085 --> 00:20:48,698
So here's the curious thing then, isn't it?
239
00:20:48,698 --> 00:20:55,327
So when we put stuff out and our underlying belief is, what will people think?
240
00:20:55,369 --> 00:20:59,887
that says something about where we're expecting the feedback to come from.
241
00:20:59,887 --> 00:21:02,128
Yes, okay.
242
00:21:02,763 --> 00:21:10,230
So if I asked you to think about that differently What kind of feedback can you trust and
work with?
243
00:21:10,230 --> 00:21:17,003
own feedback firstly and actually the client feedback and those two I guess are the only
things that matter really.
244
00:21:17,003 --> 00:21:17,459
Yeah.
245
00:21:17,459 --> 00:21:25,471
Because as long as the client's happy, the work has hit the brief, as long as I am happy,
actually that feedback is the most important, isn't it?
246
00:21:25,471 --> 00:21:34,655
I wonder if there's a way to share the self-worth, the confidence and self-esteem that
comes along with this.
247
00:21:34,655 --> 00:21:43,979
So when you deliver a project to a client and they love it, you know, that feeling is
reciprocated, isn't it, between you both as a partnership.
248
00:21:44,079 --> 00:21:50,877
If you're then doing almost like a show-reel highlights of work in next year in 2026,
249
00:21:51,029 --> 00:22:01,886
how you know you could potentially use that leverage of the double boost to kind of say to
a client I'm going to highlight this next month because it was such a cool piece or I
250
00:22:01,886 --> 00:22:14,172
really enjoyed it and again that again it centers it away from you and it enters it
towards the client which is where your initial energy was focused.
251
00:22:14,545 --> 00:22:17,066
yeah, yeah.
252
00:22:17,066 --> 00:22:24,859
And actually, along with the work, I guess the other thing I could do is share the snippet
of feedback from the client.
253
00:22:24,859 --> 00:22:29,989
And that potentially makes it feel nicer to put it out there as well, doesn't it?
254
00:22:29,989 --> 00:22:33,969
does, it's really natural and you know it's that social proof thing isn't it?
255
00:22:33,969 --> 00:22:43,930
It's like here's what this person thought, this isn't just my opinion So let's think about
then everything that could possibly get in the way.
256
00:22:44,202 --> 00:22:48,667
As Taylor Swift famously said, I'm the problem, it's me.
257
00:22:48,667 --> 00:22:51,015
me, and you know I'm a Swiftie!
258
00:22:51,458 --> 00:22:52,778
I do, I do.
259
00:22:52,778 --> 00:22:54,721
I love that song so much.
260
00:22:54,721 --> 00:22:56,702
She's so right.
261
00:22:57,343 --> 00:23:00,084
So what, get really specific with us.
262
00:23:00,084 --> 00:23:02,846
What is going to hold you back?
263
00:23:03,316 --> 00:23:04,927
the mind monkeys really.
264
00:23:04,927 --> 00:23:18,787
I know me and I know I can get into the habit of, no I don't have time, oh no I can't
share this, the caption isn't quite right or you know whatever it is, it is me making the
265
00:23:18,787 --> 00:23:20,961
excuse and I know that now.
266
00:23:20,961 --> 00:23:21,849
Mm.
267
00:23:21,969 --> 00:23:24,152
Doesn't matter if it was two years ago.
268
00:23:24,152 --> 00:23:26,045
The client's still really happy with the branding.
269
00:23:26,045 --> 00:23:27,957
The branding's still in use.
270
00:23:28,899 --> 00:23:30,182
Why shouldn't I share it?
271
00:23:30,182 --> 00:23:37,107
I'm imagining a really lovely bingo card with some of these phrases on it.
272
00:23:38,228 --> 00:23:42,011
And I'm imagining you having this in front of you.
273
00:23:42,720 --> 00:23:47,545
and ticking each and every one off every time I'm trying to create something to share.
274
00:23:47,545 --> 00:23:49,196
Yeah, this one came up today.
275
00:23:49,196 --> 00:23:51,040
this one came up four times today.
276
00:23:51,040 --> 00:23:57,223
We all know intrinsically what is holding us back when we've done that work and you've
done that work this year.
277
00:23:57,223 --> 00:24:02,486
You've done that deep dive into what do I need to move out of my comfort zone?
278
00:24:02,486 --> 00:24:10,909
So next year really is just having a strategy to keep noticing it and not to be
complacent.
279
00:24:10,909 --> 00:24:12,749
And a way to do that is just to...
280
00:24:12,749 --> 00:24:17,423
to make it into some fun, to have a laugh with yourself about it.
281
00:24:17,579 --> 00:24:18,701
absolutely.
282
00:24:18,701 --> 00:24:29,659
And this is why, one of the reasons why this was the goal that I wanted to set was because
didn't want to get to the end of this year and look back and reflect on 2025 and all the
283
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work I've done and then not build on it next year.
284
00:24:33,534 --> 00:24:34,495
hear what you're saying.
285
00:24:34,495 --> 00:24:36,846
I think that's a great goal.
286
00:24:36,846 --> 00:24:38,411
I think it's a wonderful goal.
287
00:24:38,411 --> 00:24:45,141
So talk to me about time scales and specifics in terms of how much do you want to share
and buy when.
288
00:24:45,141 --> 00:24:49,821
So I hadn't really given any thought to time scales and anything, if I'm honest with you.
289
00:24:49,821 --> 00:25:02,762
However, look, I'm going to be really realistic because I know if I say I'm going to share
one project every week, that won't I've got at least sort of 20 to 30 different projects
290
00:25:02,762 --> 00:25:04,562
that I haven't shared.
291
00:25:04,763 --> 00:25:10,695
if I aim for a minimum of one, but a maximum of three,
292
00:25:10,695 --> 00:25:16,838
every month for the first six months of next year, to me that's realistic.
293
00:25:17,780 --> 00:25:29,638
I think it's realistic is because I will be super strict with with the time I am not going
to tell myself that every project needs a
294
00:25:30,183 --> 00:25:40,773
really amazing caption to go along with it or I need to put, you know, three hours into
writing two paragraphs or two sentences about the project.
295
00:25:40,773 --> 00:25:41,833
I don't.
296
00:25:41,864 --> 00:25:53,812
I wonder if a way to progress with this might be, as you do design projects next year, is
to think about this as you're doing it.
297
00:25:53,812 --> 00:26:02,414
While you're in that zone, you're in that creative space, and not to delay that cognitive
effort, if you like.
298
00:26:02,414 --> 00:26:05,576
Yeah, yeah, absolutely.
299
00:26:06,498 --> 00:26:10,121
Yeah, and I used to be so good at that a few years ago.
300
00:26:10,121 --> 00:26:19,198
As soon as a project was done, I would share it online maybe within sort of a month or two
of it going live.
301
00:26:19,198 --> 00:26:28,957
I'd always make sure that the client had launched or the report that I'd been working on
had gone to print and the client had shared it first before I put anything in my portfolio
302
00:26:28,957 --> 00:26:30,758
or on my social pages.
303
00:26:30,927 --> 00:26:34,492
yeah, I used to be in that habit of this is done.
304
00:26:34,492 --> 00:26:36,294
Let's get the visuals ready.
305
00:26:36,856 --> 00:26:44,264
I'm not using being too busy with client work as another, you know, item on that bingo
card.
306
00:26:44,530 --> 00:26:55,758
And I'm just curious to explore ever so slightly here that there's obviously a shift in
the why, the big why behind what you're doing this because at the start you were doing it
307
00:26:55,758 --> 00:27:01,202
more regularly and perhaps there was a different motivation and driver to do that then.
308
00:27:01,202 --> 00:27:07,419
You've talked about that ease of once you stopped doing it, it was easy not to do it
309
00:27:07,419 --> 00:27:08,651
What changed?
310
00:27:08,651 --> 00:27:11,404
that motivation to where you are now?
311
00:27:11,404 --> 00:27:13,246
There must be something different in your business.
312
00:27:13,246 --> 00:27:21,632
Yeah, I think I can probably pinpoint a moment and it was an issue with a client project
It must have been good four or five years ago now.
313
00:27:21,632 --> 00:27:24,693
Unfortunately, the client relationship didn't end well.
314
00:27:24,693 --> 00:27:27,014
Client was unhappy with something.
315
00:27:27,014 --> 00:27:29,458
But it wasn't my fault.
316
00:27:29,458 --> 00:27:33,020
I was constantly told that it wasn't due to anything I had done.
317
00:27:33,020 --> 00:27:42,967
was the client had not signed off stuff And the client didn't want to take any
responsibility for it.
318
00:27:44,409 --> 00:27:46,060
Really, really tough.
319
00:27:46,060 --> 00:27:50,112
And it was such an amazing project to be part of.
320
00:27:50,264 --> 00:27:50,952
Hmm.
321
00:27:50,952 --> 00:27:56,352
And I worked on it with a couple of other freelancers as well.
322
00:27:56,913 --> 00:28:02,893
it just soured the experience, I guess.
323
00:28:02,893 --> 00:28:09,173
And I've never once shared that project online because, I don't want to.
324
00:28:09,173 --> 00:28:17,445
Even though was a great project to be part of, I don't want to speak about the client and
I don't want to share the work either.
325
00:28:17,445 --> 00:28:22,848
I think that was a bit of a point of, this rubbish stuff has happened.
326
00:28:23,484 --> 00:28:25,421
And I kind of started falling out of the habit.
327
00:28:25,421 --> 00:28:30,494
now and then I will share something, but it is sporadically.
328
00:28:30,494 --> 00:28:33,056
It's not how it used to be before that.
329
00:28:33,600 --> 00:28:35,051
That's really interesting.
330
00:28:35,051 --> 00:28:36,964
Thank you for sharing that.
331
00:28:36,964 --> 00:28:40,167
I think people will get this because it happens.
332
00:28:40,167 --> 00:28:44,851
Our work and our output isn't everything goes smoothly.
333
00:28:44,851 --> 00:28:45,851
It just doesn't.
334
00:28:45,851 --> 00:28:54,136
In business, we all have those projects that sound amazing that might not actually come to
anything and you put a lot of effort into it
335
00:28:54,223 --> 00:29:04,780
And it's interesting to share how that does impact our motivation one thing in our
business journey just changes how we think about stuff.
336
00:29:04,844 --> 00:29:28,705
I mean I've been freelancing for 14 years now and this is the only thing that has happened
in that 14 years that has made me doubt myself or question myself and it is the only time
337
00:29:28,705 --> 00:29:31,651
that a client relationship has
338
00:29:31,651 --> 00:29:33,676
has turned out in the way that it did.
339
00:29:34,301 --> 00:29:37,079
So talking about it today then, because I've
340
00:29:37,159 --> 00:29:39,264
I know I wasn't expecting this.
341
00:29:41,602 --> 00:29:45,327
to put some psychological safety back into this conversation.
342
00:29:45,327 --> 00:29:56,360
I've asked you to think about something that you don't want to think about I wonder if you
know what strategy you've used with that up till now
343
00:29:56,360 --> 00:29:59,099
when you say what strategy I've used with it, do you mean like
344
00:29:59,099 --> 00:30:01,618
coping strategy with what happened.
345
00:30:01,618 --> 00:30:05,491
So initially, I didn't cope with it very well.
346
00:30:05,672 --> 00:30:13,128
And I did have some sessions to talk about it because I just couldn't wrap my head around.
347
00:30:13,390 --> 00:30:19,578
how a person was not able to take responsibility for an error
348
00:30:19,578 --> 00:30:31,852
having those sessions really did help me take the emotion out of it a little bit, zoom out
they made me kind of go over everything that I had put in place with the client, all the
349
00:30:31,852 --> 00:30:34,424
work we'd done, conversations we'd had.
350
00:30:35,235 --> 00:30:44,642
and look at it as a bigger picture and realize that actually I had done every single thing
I had been asked to do by the client, everything I had agreed to do, and I'd done it in
351
00:30:44,642 --> 00:30:46,212
the best way possible.
352
00:30:46,894 --> 00:30:51,368
unfortunately, sometimes errors slip through.
353
00:30:51,368 --> 00:30:55,963
I am very much the kind of person who if I make a mistake,
354
00:30:55,963 --> 00:31:00,405
I will speak to the client, I'm going to hold my hands up, I've made this mistake, what
can we do to fix it?
355
00:31:00,585 --> 00:31:10,650
And I guess because the client didn't look at the situation in a similar way I didn't know
how to cope with it, I didn't know how to handle it.
356
00:31:10,951 --> 00:31:13,713
Yes, that was a tough few months.
357
00:31:13,713 --> 00:31:19,016
Now, whenever I don't think about that quite any, like very often, but when I do...
358
00:31:19,813 --> 00:31:28,546
My first focus is on, yeah, but I did everything in the way that I do everything.
359
00:31:28,546 --> 00:31:30,111
I was quite diligent with it.
360
00:31:30,111 --> 00:31:32,373
It was the client's responsibility.
361
00:31:32,714 --> 00:31:38,538
Actually, I I'm not to blame.
362
00:31:38,538 --> 00:31:40,189
It is not my fault.
363
00:31:40,607 --> 00:31:48,217
that's really interesting because that lands that immediate justification reminding
yourself you're not at fault.
364
00:31:48,217 --> 00:31:58,940
I wonder if there's something around a new narrative with this chapter, you know, almost
putting it into a new place, a new story.
365
00:31:58,940 --> 00:32:05,107
the way you crafted the Peter Rabbit story and spoke about it was really, you've got a
real gift it was beautiful.
366
00:32:05,107 --> 00:32:16,775
So if we were to tell a story about this, which isn't necessarily what happened to you,
but just something more general, which is shit happens, you know?
367
00:32:17,075 --> 00:32:19,037
And it isn't always your fault.
368
00:32:19,037 --> 00:32:19,558
Yeah.
369
00:32:19,558 --> 00:32:23,292
And I wonder if just having a narrative on that.
370
00:32:23,292 --> 00:32:30,711
it just means when you are going back that's a different feeling or emotional response
that comes with it.
371
00:32:30,891 --> 00:32:38,158
And what we're trying to do there is decouple that feeling that came along or the result,
which was, I don't want to share my stuff.
372
00:32:38,158 --> 00:32:40,960
I don't want to put something out that didn't feel good.
373
00:32:41,365 --> 00:32:43,848
Yeah, yeah, I like that idea.
374
00:32:43,848 --> 00:32:46,071
And actually, there's a bit of downtime.
375
00:32:46,071 --> 00:32:49,286
I take a bit time off over December, January time.
376
00:32:49,286 --> 00:32:59,359
So there's a bit of downtime coming up where I'll have the space to actually think about
how this story could be flipped on its head.
377
00:32:59,410 --> 00:33:04,417
if you're looking to do more rejection stuff next year and getting onto podcasts, story,
isn't it?
378
00:33:04,417 --> 00:33:07,119
it's something that a lot of us experience,
379
00:33:07,533 --> 00:33:14,136
We don't talk about it enough and actually I haven't spoken about this.
380
00:33:14,136 --> 00:33:19,068
The other freelancer involved in the project obviously knows about the situation.
381
00:33:19,068 --> 00:33:22,640
I haven't ever spoken to anybody about this.
382
00:33:22,640 --> 00:33:29,835
It's one of those things that I've just dealt with and I guess buried it a little bit.
383
00:33:29,835 --> 00:33:31,015
But...
384
00:33:31,755 --> 00:33:43,915
I'm pretty sure it would be quite helpful to others to hear that, you know, shit does
happen, but that doesn't mean that's the end of the world or the end of anything, really.
385
00:33:44,233 --> 00:33:56,353
So right back at the beginning, I said, you know, with imposter research, we know that uh
the imagined audiences and not quite knowing how people are going to react to things can
386
00:33:56,353 --> 00:33:58,705
hold us back from putting stuff out there.
387
00:33:58,705 --> 00:34:08,222
But when we start to share authentically and when we share not just the positives, but
also the stuff that's not quite right, then that's the stuff that deepens our
388
00:34:08,222 --> 00:34:09,153
relationships.
389
00:34:09,153 --> 00:34:09,829
m
390
00:34:09,829 --> 00:34:13,888
reduces in poster experiences not just for ourselves but for others.
391
00:34:13,888 --> 00:34:24,881
So there's essentially something here where a circle moment of you by putting stuff out
there both the good and also you know having a narrative about things that haven't gone so
392
00:34:24,881 --> 00:34:28,422
well is you're making it easier for other people to show up as well
393
00:34:28,422 --> 00:34:30,582
Yeah, that's a really good point.
394
00:34:30,582 --> 00:34:31,155
Yeah.
395
00:34:31,155 --> 00:34:34,237
I'm very excited about your goal.
396
00:34:35,680 --> 00:34:39,257
I'm just going to summarize and correct me if I've got any of this wrong.
397
00:34:39,257 --> 00:34:46,226
I think you're looking to put out one piece of client work a month in 2026.
398
00:34:46,405 --> 00:34:52,626
You're going to potentially have a bingo card or something with some phrases that...
399
00:34:52,626 --> 00:34:58,738
might often come up when you're thinking of doing this, is don't overthink it, you know,
it doesn't have to be perfect.
400
00:34:58,738 --> 00:35:00,278
And do you know what?
401
00:35:00,278 --> 00:35:06,265
can absolutely see this bingo card being sold as a product.
402
00:35:06,265 --> 00:35:09,471
I think that's something that you could brand and
403
00:35:09,971 --> 00:35:12,163
Yeah, we all do it to some degree, don't we?
404
00:35:12,163 --> 00:35:23,522
And you're also going to look at opportunities to showcase that work outside of your own
circle of control or influence.
405
00:35:24,945 --> 00:35:27,418
links putting yourself out of your comfort zone.
406
00:35:27,418 --> 00:35:30,833
embracing this amazing rejection challenge and...
407
00:35:30,833 --> 00:35:40,047
Liz Mosley has her own podcast and she's got whole episodes dedicated to this so I'll link
to that in my episode.
408
00:35:40,047 --> 00:35:42,170
Yeah, I...
409
00:35:42,170 --> 00:35:44,728
Lizzie's just such a lovely person, firstly.
410
00:35:44,728 --> 00:35:45,912
I just...
411
00:35:45,912 --> 00:35:51,837
I love this challenge and the way she's put it together and shared it with the world.
412
00:35:51,837 --> 00:35:52,687
It is brilliant.
413
00:35:52,687 --> 00:35:55,389
And I take a lot from other people.
414
00:35:55,389 --> 00:36:05,736
So I had Hannah Isted on the podcast last week and I know her and um Liz, they work
together quite a lot as kind of business friends.
415
00:36:05,736 --> 00:36:09,889
there's a lot to be said about that, the communities we're in are so important.
416
00:36:09,889 --> 00:36:13,892
and I absolutely love that they share those behind the scenes.
417
00:36:13,892 --> 00:36:16,243
they recently shared again how they met.
418
00:36:16,623 --> 00:36:23,008
I can't remember which way round it was, but either Liz or Hannah had a podcast and one of
them was where,
419
00:36:23,079 --> 00:36:25,237
Hannah was like, why is Liz doing this?
420
00:36:25,237 --> 00:36:25,757
doing this?
421
00:36:25,757 --> 00:36:26,758
I want to do it.
422
00:36:26,758 --> 00:36:33,740
And rather than seeing her as competition, she became friends with her, and they've done
amazing stuff together.
423
00:36:33,740 --> 00:36:37,821
And I have so much love for that story.
424
00:36:37,941 --> 00:36:39,249
It just, it does.
425
00:36:39,249 --> 00:36:50,753
And seeing what they've achieved together in the last four or five years just goes to show
that when you actually, when your mindset is collaboration over competition, look at what
426
00:36:50,753 --> 00:36:51,803
you can do.
427
00:36:51,825 --> 00:36:53,985
Exactly, exactly.
428
00:36:53,985 --> 00:36:56,485
Well, I'm going to catch up with you.
429
00:36:56,485 --> 00:37:00,596
So are you going to start your challenge in January or we going to start earlier?
430
00:37:00,596 --> 00:37:02,297
That's a very good question.
431
00:37:02,297 --> 00:37:04,230
I'm going to start in January.
432
00:37:04,451 --> 00:37:10,078
November and December are looking quite busy with events and other projects.
433
00:37:10,078 --> 00:37:12,161
I'm going to take the pressure off.
434
00:37:12,161 --> 00:37:13,932
I'm going to start in January.
435
00:37:14,277 --> 00:37:21,945
I've got some people on the podcast who are starting straight away and I'm going to catch
up with them four weeks in so that we can see how they're doing.
436
00:37:21,945 --> 00:37:30,344
But what I'm going to do is invite you onto a group chat with a few of the other
podcasters to talk about your progress towards the end of January.
437
00:37:30,344 --> 00:37:31,735
Is that okay?
438
00:37:32,506 --> 00:37:34,198
I'm very excited for that.
439
00:37:34,198 --> 00:37:36,499
ah
440
00:37:36,655 --> 00:37:40,968
Bhavini it's been an absolute pleasure to have you on Psychologically Speaking.
441
00:37:41,361 --> 00:37:40,785
making
442
00:37:40,785 --> 00:37:41,302
Thank you.
443
00:37:41,302 --> 00:37:43,140
It's been really nice chatting with you.
444
00:37:48,431 --> 00:37:51,353
Everybody approaches goals differently.
445
00:37:51,353 --> 00:37:58,441
There are some similarities though sometimes we pitch our goals a little lower We keep our
momentum modest
446
00:37:58,441 --> 00:38:08,040
And we worry about failing sometimes more than we admit, So in January, I'm opening up
something new to help you move beyond that.
447
00:38:08,040 --> 00:38:11,502
And it's called my 2026 Goal Sprint.
448
00:38:11,502 --> 00:38:20,298
It's going to be a live 60 minute session where we're going to use my prompts to craft the
best goal for your 2026.
449
00:38:20,298 --> 00:38:28,692
it's going to be ambitious, it assumes that you can grow from day one, and it's got
built-in space to evolve if it stops serving you.
450
00:38:28,692 --> 00:38:34,297
And ideas on what to do to mitigate derailments on the way.
451
00:38:34,698 --> 00:38:45,132
You'll get weekly live check-ins to keep your momentum going, and especially past that
second week in February where most resolutions quietly melt away.
452
00:38:45,442 --> 00:38:53,157
You'll get access to a Slack group And I will be in there every week to give you the
strongest psychological start to your year.
453
00:38:53,417 --> 00:39:06,886
If you want a 2026 goal that feels exciting, grounded and possible, you can join us and
the link is in the show notes or you can go straight to www.leilaainge.co.uk/goalsprint
454
00:39:06,886 --> 00:39:09,317
forward slash goal sprint.
455
00:39:09,441 --> 00:39:11,466
I'd love to see you there.
456
00:39:11,717 --> 00:39:12,699
That's all for today.
457
00:39:12,699 --> 00:39:17,732
Thank you for listening to Psychologically Speaking with me, Leila Ainge.