1 00:00:04,320 --> 00:00:04,890 Hi there. 2 00:00:05,310 --> 00:00:07,710 I see that you made it over to the new tips 3 00:00:07,710 --> 00:00:09,660 and talk portion of the podcast. 4 00:00:10,260 --> 00:00:14,850 These are bite-sized topics that I pull from community questions and 5 00:00:14,850 --> 00:00:19,020 things that I'm observing in the world of handmade small business. 6 00:00:20,180 --> 00:00:23,210 We're going to talk about the magic of giving and getting, 7 00:00:23,570 --> 00:00:27,260 and this is not what you think I was driving to 8 00:00:27,260 --> 00:00:31,160 work. And I totally switched up the topic because something came 9 00:00:31,160 --> 00:00:32,480 to my mind that I really, 10 00:00:32,480 --> 00:00:33,710 really wanted to talk about. 11 00:00:34,220 --> 00:00:35,330 And so I said, 12 00:00:35,360 --> 00:00:35,900 forget it. 13 00:00:36,200 --> 00:00:37,640 This is where we're going with this. 14 00:00:38,270 --> 00:00:42,140 So let me share with you why this thought came up. 15 00:00:42,230 --> 00:00:45,200 And then really the reason that I decided that I wanted 16 00:00:45,200 --> 00:00:48,440 to talk about this today is because of how it can 17 00:00:48,440 --> 00:00:49,910 apply to you in your business. 18 00:00:50,420 --> 00:00:53,180 I think it can solve a really big problem that I 19 00:00:53,180 --> 00:00:54,560 know a lot of you have, 20 00:00:54,890 --> 00:00:57,350 let me back it up and start making some sense to 21 00:00:57,500 --> 00:00:58,640 what I'm saying here. 22 00:00:58,640 --> 00:00:59,030 All right, 23 00:00:59,720 --> 00:01:00,770 you may already know. 24 00:01:00,800 --> 00:01:05,840 Last week I did masterclasses covering how to turn your handmade 25 00:01:05,840 --> 00:01:08,420 product into an income producing business. 26 00:01:08,840 --> 00:01:11,150 And this is something that I do every year. 27 00:01:11,240 --> 00:01:15,380 I provide information to people who are just getting started or 28 00:01:15,380 --> 00:01:16,790 are stuck in their business. 29 00:01:17,300 --> 00:01:17,840 And from there, 30 00:01:17,840 --> 00:01:20,900 I invite people to join me in maker's MBA, 31 00:01:20,900 --> 00:01:25,160 which is my one time a year coaching program for women 32 00:01:25,160 --> 00:01:28,550 who want to turn a handmade product into a business, 33 00:01:28,610 --> 00:01:32,180 a real stable income producing business. 34 00:01:32,540 --> 00:01:34,520 The masterclasses are now over, 35 00:01:34,700 --> 00:01:38,240 but maker's MBA is open for enrollment for a couple more 36 00:01:38,240 --> 00:01:38,990 days. Now, 37 00:01:39,830 --> 00:01:41,960 if you're interested in seeing what that's all about, 38 00:01:41,990 --> 00:01:44,120 just go over to gift biz, 39 00:01:44,120 --> 00:01:48,200 unwrapped.com forward slash join makers, 40 00:01:48,260 --> 00:01:51,170 MBA. And if class has already closed by the time you 41 00:01:51,170 --> 00:01:51,950 get over there, 42 00:01:51,980 --> 00:01:54,350 then there'll be a message that says that you can pop 43 00:01:54,350 --> 00:01:58,040 on the wait list for when we open again in 2022, 44 00:01:58,550 --> 00:02:00,770 what I was thinking about in the car as I was 45 00:02:00,770 --> 00:02:04,460 driving to work this morning is how excited I always get 46 00:02:04,520 --> 00:02:07,130 every year when I open up this course, 47 00:02:07,580 --> 00:02:12,050 because it's a mystery for me of who's actually going to 48 00:02:12,050 --> 00:02:13,370 join the course. 49 00:02:13,730 --> 00:02:13,910 You know, 50 00:02:13,910 --> 00:02:15,410 some people are waiting for it. 51 00:02:15,410 --> 00:02:16,970 And so I think already, 52 00:02:16,970 --> 00:02:19,520 and I kind of know who's probably going to come in, 53 00:02:19,820 --> 00:02:22,280 but then there are other people who are totally surprised that 54 00:02:22,280 --> 00:02:24,170 I didn't even know before, 55 00:02:24,620 --> 00:02:27,740 and it's such a gift to me and I get so 56 00:02:27,740 --> 00:02:31,280 excited. So that was the feeling that I was thinking about. 57 00:02:31,400 --> 00:02:37,370 And that's the premise behind this whole conversation about giving and 58 00:02:37,400 --> 00:02:43,370 getting, as I think through the entire maker's MBA rollout process 59 00:02:43,670 --> 00:02:46,880 there's giving and getting on both sides. 60 00:02:47,240 --> 00:02:49,490 Let me share with you what my thinking is and how 61 00:02:49,490 --> 00:02:51,980 my feeling is with what I'm going through right now. 62 00:02:51,980 --> 00:02:53,870 And then I'm going to talk to you about how it 63 00:02:53,870 --> 00:02:56,960 relates to you and something that I think can be really 64 00:02:56,960 --> 00:03:01,060 significant in terms of how you're and acting moving forward, 65 00:03:01,450 --> 00:03:03,850 all along this concept of giving and getting. 66 00:03:04,840 --> 00:03:08,470 So when people come on to this masterclass, 67 00:03:09,130 --> 00:03:14,350 all I'm trying to do is deliver really valuable information. 68 00:03:14,680 --> 00:03:17,290 There are things that I talk about there that no one's 69 00:03:17,470 --> 00:03:18,850 ever been exposed to before. 70 00:03:18,850 --> 00:03:19,900 So it's really interesting. 71 00:03:19,900 --> 00:03:22,360 A lot of the feedback that I get after the class 72 00:03:22,390 --> 00:03:23,590 about the information. 73 00:03:24,070 --> 00:03:27,670 So the giving and the getting here is on both ends. 74 00:03:28,120 --> 00:03:31,780 People who are listening and watching the class and for me, 75 00:03:32,470 --> 00:03:36,190 because I love delivering information. 76 00:03:36,940 --> 00:03:37,930 So that's giving, 77 00:03:37,960 --> 00:03:41,470 right. But then I get in the chats and the comments 78 00:03:41,500 --> 00:03:42,850 and emails afterwards, 79 00:03:43,270 --> 00:03:45,790 feedback. That's so positive from you. 80 00:03:45,790 --> 00:03:47,440 So I'm also getting, 81 00:03:47,950 --> 00:03:51,040 and those who attend the class are getting, 82 00:03:51,070 --> 00:03:53,590 because they're getting the information. 83 00:03:53,650 --> 00:03:56,950 And then they're also giving back to me in terms of 84 00:03:56,950 --> 00:03:57,730 a response, 85 00:03:58,630 --> 00:03:59,260 you know, 86 00:03:59,260 --> 00:04:00,700 how sometimes people talk about, 87 00:04:00,700 --> 00:04:02,440 well, are you a giver or a taker? 88 00:04:02,650 --> 00:04:03,700 So do you give, 89 00:04:03,700 --> 00:04:04,630 or do you get, 90 00:04:04,870 --> 00:04:07,540 are you predominantly one or the other? 91 00:04:08,200 --> 00:04:10,750 I would rather think about this and have all of us 92 00:04:10,750 --> 00:04:15,490 start thinking about the fact that we receive value. 93 00:04:15,520 --> 00:04:17,080 When we do both, 94 00:04:17,410 --> 00:04:19,030 I really want us to start thinking about, 95 00:04:19,030 --> 00:04:22,510 instead of doing things that are only one way, 96 00:04:22,870 --> 00:04:24,550 either we are giving, 97 00:04:24,730 --> 00:04:28,480 or we're getting that with lots of activities that we do 98 00:04:28,480 --> 00:04:29,170 in our business, 99 00:04:29,170 --> 00:04:31,210 we're actually doing both. 100 00:04:31,600 --> 00:04:35,470 And the two people who were involved in whatever the transaction 101 00:04:35,470 --> 00:04:39,700 is, are actually receiving value in doing both. 102 00:04:39,940 --> 00:04:42,640 But I just mentioned about the masterclass and the material that's 103 00:04:42,640 --> 00:04:43,510 delivered there. 104 00:04:43,870 --> 00:04:46,330 And then when people join maker's MBA, 105 00:04:46,720 --> 00:04:51,010 then there's a very intimate relationship that's developed because I'm literally 106 00:04:51,010 --> 00:04:53,680 working side by side with you for four and a half 107 00:04:53,680 --> 00:04:58,060 months. And inevitably people who are in makers, 108 00:04:58,060 --> 00:05:01,450 MBA become friends because how can you not when you're working 109 00:05:01,480 --> 00:05:02,740 so closely together. 110 00:05:03,160 --> 00:05:03,730 So again, 111 00:05:03,730 --> 00:05:06,070 there's that giving and getting there too. 112 00:05:06,130 --> 00:05:10,240 I'm a giving makers MBA in terms of all the content, 113 00:05:10,270 --> 00:05:12,370 all the coaching and running business. 114 00:05:12,580 --> 00:05:13,720 But I'm also getting, 115 00:05:13,720 --> 00:05:17,650 because I'm getting that relationship with my new students and the 116 00:05:17,650 --> 00:05:18,790 same thing for the students. 117 00:05:18,790 --> 00:05:22,330 They're getting the value of the course learning what to do 118 00:05:22,330 --> 00:05:23,320 next in their business, 119 00:05:23,380 --> 00:05:23,950 et cetera. 120 00:05:24,430 --> 00:05:29,770 And they are giving me confirmation about how great the course 121 00:05:29,770 --> 00:05:32,380 is excitement to watch their progress, 122 00:05:32,440 --> 00:05:32,980 all of that. 123 00:05:33,610 --> 00:05:36,220 So now let me transition over and talk about what this 124 00:05:36,220 --> 00:05:37,030 can mean to you. 125 00:05:37,780 --> 00:05:39,820 I want you to think about this with your products. 126 00:05:40,450 --> 00:05:42,790 So when you've made a product, 127 00:05:42,790 --> 00:05:45,970 you've obviously made it because there is some need that your 128 00:05:45,970 --> 00:05:47,230 product fulfills. 129 00:05:48,040 --> 00:05:49,180 If you're a painter, 130 00:05:49,210 --> 00:05:52,420 it could be adding beauty to someone's house so that they 131 00:05:52,420 --> 00:05:54,610 can look at the painting and they get a, 132 00:05:54,610 --> 00:05:57,800 feel, a warmth because it resonates with who they are and 133 00:05:57,800 --> 00:05:59,330 it's brightened up their environment. 134 00:05:59,750 --> 00:06:03,080 Or if you make lotions that have healing qualities to them, 135 00:06:03,080 --> 00:06:05,240 based on the ingredients that you put in, 136 00:06:05,600 --> 00:06:06,590 you're helping people, 137 00:06:06,590 --> 00:06:10,220 Sue their skin and feel more comfortable and get rid of 138 00:06:10,220 --> 00:06:12,770 any ailments they have or whatever that is. 139 00:06:13,160 --> 00:06:14,890 If you make it cupcakes, 140 00:06:14,920 --> 00:06:17,860 normally you were eating with someone else. 141 00:06:17,860 --> 00:06:20,920 So it's bonding relationships together. 142 00:06:20,920 --> 00:06:21,160 I mean, 143 00:06:21,160 --> 00:06:23,350 there's all sorts of things that you may not have even 144 00:06:23,350 --> 00:06:27,820 thought of that your product gives to your customer. 145 00:06:28,750 --> 00:06:32,440 And then of course you get that purchase, 146 00:06:32,680 --> 00:06:35,080 which reinforces and helps you grow your business. 147 00:06:35,350 --> 00:06:39,220 So can you see how there's giving and getting within a 148 00:06:39,220 --> 00:06:42,970 relationship of you offering products to your customers as well? 149 00:06:43,360 --> 00:06:47,680 And what happens when you do this giving and getting where 150 00:06:47,680 --> 00:06:52,180 both people are giving and both people are getting starts to 151 00:06:52,210 --> 00:06:55,000 make you working with your customers, 152 00:06:55,240 --> 00:07:01,030 much more relationship focused versus transaction. 153 00:07:02,500 --> 00:07:04,480 So I want you to really think about that. 154 00:07:04,480 --> 00:07:08,500 You're providing value in both of these ways for yourself and 155 00:07:08,500 --> 00:07:09,670 for your customer. 156 00:07:10,240 --> 00:07:12,730 Anytime you're out there sharing your product. 157 00:07:13,630 --> 00:07:16,210 And you notice the one word that I have not said 158 00:07:16,240 --> 00:07:17,290 this whole time, 159 00:07:17,290 --> 00:07:18,010 we've been on. 160 00:07:18,610 --> 00:07:22,540 The one word that I have not said is selling. 161 00:07:23,920 --> 00:07:25,150 And how many of you, 162 00:07:25,150 --> 00:07:27,310 when we start talking about Saleen, 163 00:07:27,730 --> 00:07:29,170 your gut just drops. 164 00:07:29,680 --> 00:07:29,980 You know, 165 00:07:29,980 --> 00:07:30,430 it's like, 166 00:07:30,460 --> 00:07:30,850 I don't know, 167 00:07:31,140 --> 00:07:33,280 sell, it's scary to sell. 168 00:07:33,310 --> 00:07:34,810 I feel sleazy. 169 00:07:34,810 --> 00:07:36,760 It doesn't feel comfortable to me. 170 00:07:37,420 --> 00:07:38,950 Well, fine and good. 171 00:07:39,550 --> 00:07:43,090 Think of this as giving and getting your, 172 00:07:43,090 --> 00:07:45,280 offering your product out to somebody, 173 00:07:45,310 --> 00:07:48,790 for them to be able to get that's going to provide 174 00:07:48,790 --> 00:07:51,310 value to them and exchange. 175 00:07:51,340 --> 00:07:53,500 They are offering your intention, 176 00:07:53,530 --> 00:07:55,390 their interest and their money, 177 00:07:55,690 --> 00:08:00,160 which is giving you validation in your product a way to 178 00:08:00,160 --> 00:08:02,170 continue growing and building your business, 179 00:08:02,470 --> 00:08:04,930 allowing you to create the products that I know you love 180 00:08:04,930 --> 00:08:07,690 making so that you can share them out to the world. 181 00:08:08,320 --> 00:08:10,090 So it's this one-on-one connection. 182 00:08:10,090 --> 00:08:13,120 I want you to start thinking of and integrating into your 183 00:08:13,120 --> 00:08:16,390 business versus thinking of I make a product. 184 00:08:16,450 --> 00:08:17,260 I sell it. 185 00:08:17,830 --> 00:08:21,490 No, you're creating a product that then you're able to give 186 00:08:21,490 --> 00:08:24,850 to someone else who gets the value of whatever your product 187 00:08:24,850 --> 00:08:29,740 provides. That will enrich all of our lives so much more 188 00:08:29,740 --> 00:08:33,160 than just a transactional experience that you're making on your selling. 189 00:08:33,700 --> 00:08:37,330 It makes all of us happier because we're sharing, 190 00:08:37,360 --> 00:08:42,250 we're giving we're building relationships and we're not just making it 191 00:08:42,250 --> 00:08:43,000 a transaction. 192 00:08:45,490 --> 00:08:46,570 That's a wrap. 193 00:08:47,170 --> 00:08:49,150 I'm going to get to the point kind of girl. 194 00:08:49,570 --> 00:08:52,300 And this is what you can expect from these quick midweek 195 00:08:52,300 --> 00:08:56,850 sessions. Now it's your turn go out and fulfill That dream 196 00:08:56,850 --> 00:08:57,720 of yours. 197 00:08:57,990 --> 00:09:00,390 Share your handmade products with us. 198 00:09:00,750 --> 00:09:01,920 We want them, 199 00:09:02,070 --> 00:09:04,770 and they bring us both so much happiness.