- So if I went to the White House, found the cornerstone
Speaker:it's gonna have... - [Fouad] It has the...
Speaker:- The Masonic symbol on it. - [Fouad] Masonic symbol
Speaker:on it, yes.
Speaker:- This sounds like a scavenger hunt.
Speaker:- All the U.S. presidents until the last one
Speaker:that we know Obama, were Masons.
Speaker:From Roosevelt to count down in the government
Speaker:they were all Masons, Freemasons.
Speaker:- Don't ask me ... - All the Kings of Europe.
Speaker:- How many times like my husband has been taking me
Speaker:around the world when we're traveling to find those symbols.
Speaker:- Yeah. - It's a passion, it is.
Speaker:- I would wanna find it too, it's like a fun scavenger hunt.
Speaker:- [Announcer] There's a story inside every smoke shop
Speaker:with every cigar, and with every person.
Speaker:Come be a part of the cigar lifestyle with Boveda.
Speaker:This is Box Press.
Speaker:(music)
Speaker:- Welcome to another episode of Box Press.
Speaker:I'm your host, Rob Gagner with Boveda.
Speaker:I'm at PCA 2021 and I'm sitting across
Speaker:from Romy and Fouad of Hiram & Solomon Cigars,
Speaker:you might recognize it because it has
Speaker:the Freemason logo on it.
Speaker:Thank you guys so much for joining me.
Speaker:So the idea behind Hiram & Solomon
Speaker:actually came out of just doing a cigar for a Freemason
Speaker:for basically raising funds, correct?
Speaker:- For charity, for a scholarship, yes.
Speaker:- And were you picked for this just because your knowledge
Speaker:of cigars or how did that end up happening?
Speaker:- When I was I mean, I became master of my Lodge
Speaker:after many years of serving and stuff
Speaker:then became a secretary of a Lodge.
Speaker:And I had the privilege of going back to the minutes
Speaker:that existed in the Lodge from the late 1800, 1860.
Speaker:And there technically it states that
Speaker:before the meeting, cigars were distributed
Speaker:and the meeting started.
Speaker:And I don't find it as a surprise
Speaker:because at that time especially, the people who joined
Speaker:the Masons were only the rich and the famous
Speaker:or the powerful, the elite, because they could
Speaker:nobody else could afford to do such a thing.
Speaker:Looking back at those records to join the Freemasons
Speaker:at that time about $35, 1860.
Speaker:Which probably comes up, equate to right now
Speaker:with the inflation and stuff to about $45,000.
Speaker:- Just to be a Freemason...
Speaker:- [Fouad] At that time, yeah. - At that time
Speaker:it would've cost you $35,000 in equivalence.
Speaker:- If you say that, I mean most of them they were rich
Speaker:or all of them, they were rich.
Speaker:- Why did they do that?
Speaker:Why would they want just rich powerful people
Speaker:to join the group?
Speaker:- They're very, what do you call it?
Speaker:Handpicked, selective. - Selective.
Speaker:- Selective who to choose to join, it's different right now.
Speaker:- [Rob] Now anyone can join, right?
Speaker:- Anybody could join, but it has to be of your own free will
Speaker:and accord, you have to ask we never ask anybody to join.
Speaker:You have to ask, you have to, two people have to sign
Speaker:your petition, you have to be interviewed.
Speaker:You have to go through many tests, many degrees.
Speaker:You have to prove proficient in it,
Speaker:and you go to the three degrees, Entered Apprentice,
Speaker:Fellow Craft, Master Mason,
Speaker:which bring us to our original line that we called
Speaker:our cigars the Entered Apprentice,
Speaker:which is the first degree, our mild cigar.
Speaker:The Fellow Craft is the second degree, our medium cigar and the Master Mason is
Speaker:(indistinct chatter)
Speaker:- What's that?
Speaker:- When you fully mature...
Speaker:- Yeah, when you're fully mature you become Master Mason.
Speaker:- Absolutely.
Speaker:- So that means a fully mature cigar.
Speaker:- So what happened is during the meetings,
Speaker:we used to go downstairs and share a smoke
Speaker:with the brothers.
Speaker:Everybody had cigars, we had some scotch or drinks.
Speaker:And the idea, I always dreamt about having a cigar
Speaker:that has a Masonic symbol on it, and always searched for it
Speaker:and never found anything in the market.
Speaker:You can find anything but cigars in the market
Speaker:at that time until now.
Speaker:And where we needed some money for scholarship
Speaker:the idea hit me I said, "Why we don't roll 1,000 cigars?
Speaker:We sell it."
Speaker:We needed $5,000 and by the sell of the 1,000 cigars
Speaker:in one week, we made $5,000.
Speaker:We donated to the charity, we did it again
Speaker:another large herd of us.
Speaker:And it's still at that time, still it was a hobby.
Speaker:We're very proud just holding the cigar in my hand,
Speaker:holding our symbol and then not until
Speaker:the first cigar lounge called and they say,
Speaker:"We heard some Masons are here asking for the cigars,
Speaker:can we get it?"
Speaker:And that was seven years ago when the whole thing turned
Speaker:from hobby and into a part-time job, into a full-time job,
Speaker:double full-time job.
Speaker:- [Rob] Double full-time job.
Speaker:- And now quadruple, five-time job
Speaker:because we're both involved in it seven days a week now
Speaker:and nonstop and...
Speaker:- So you both are working full time...
Speaker:- [Romy] Yes, we are. - For the brand?
Speaker:- Yes, that's our life technically right now.
Speaker:- Did you ever think it was gonna able,
Speaker:to be able to sustain your lifestyle?
Speaker:- You look for it I mean, you miss it.
Speaker:It's just a few days you complain
Speaker:we're tired of an event here, another event next day.
Speaker:Third day, when you're not doing any events
Speaker:or you're not doing the socializing of the cigar,
Speaker:you just miss it.
Speaker:- [Rob] Yeah. - That's what happened
Speaker:when the COVID started we were literally,
Speaker:the first week we were like,
Speaker:"Maybe we needed this break a little bit."
Speaker:And then after a week you know, you'd go cold turkey
Speaker:you just miss people, miss the whole buzz around the cigar.
Speaker:So we had the backyard in the house, the first week
Speaker:we were doing our cigar ritual in the backyard.
Speaker:Week two, I was sitting on the front porch.
Speaker:People who are like, even his brother used to call us like,
Speaker:"Are you guys crazy?
Speaker:Why are you sitting on the front porch,
Speaker:what happened to the backyard?"
Speaker:We're going like, "I miss talking to people."
Speaker:After two weeks, every dog and every neighbor
Speaker:with our friends would stop and talk about the cigar.
Speaker:Why do we wanna be in the backyard
Speaker:when everyone's just feeling miserable
Speaker:because there is no life?
Speaker:Because of COVID right?
Speaker:This was March 12th when things started going on lockdown.
Speaker:After one month, everybody would stop our same time.
Speaker:What, like a cigar?
Speaker:We were just talking to people walking
Speaker:their dogs, walking just by, it was just all of a sudden
Speaker:back to normal life.
Speaker:- I wanna be you guys' neighbor, while I walk my dog
Speaker:I pick up my cigar, say hello how are you doing?
Speaker:- It's help me create a certain again, you can always go bad and dramatic
Speaker:or just talk to people, and that's what we did.
Speaker:Because cigar is an element that triggers that social life,
Speaker:like we said.
Speaker:- What's interesting about that is that you said
Speaker:everyone shifted from the backyard to the front yard.
Speaker:In America, the front yard used to be the socialization,
Speaker:the front porch, see everyone else in the community.
Speaker:And we got so much of that, that we got sick of it.
Speaker:And we wanted to retreat to the backyard
Speaker:to have our own opportunities, to just relax and not be
Speaker:basically interacting with people.
Speaker:And it's so funny
Speaker:that you said... - [Romy] I know
Speaker:an American roadblocked that. (laughs)
Speaker:- Right, but it's so funny that you say like,
Speaker:"We went from the backyard to the front yard so we could get
Speaker:the exposure with the neighbors."
Speaker:- We know each and every one's name now, and the dogs
Speaker:and where they come from.
Speaker:It just like every day, and people were like,
Speaker:"You were not here last week."
Speaker:Oh yeah, we went to see the family somewhere else.
Speaker:It's just funny and great.
Speaker:- So you actually met
Speaker:probably people you've been living next door your whole life
Speaker:or this whole time, and now you know them by name.
Speaker:- That's right, by name.
Speaker:- We know them, we know even about their brothers
Speaker:who's having a surgery about...
Speaker:- Yeah, they would stop and talk,
Speaker:some of them they didn't smoke cigars but they liked that
Speaker:they could just talk with someone and we would sit there.
Speaker:Sometimes it was too hot like in July, in New Jersey
Speaker:mid-July it gets a little hot.
Speaker:I still prefer to be in the heat, see people,
Speaker:interact with them.
Speaker:And it's true we will ask, "How was your brother's surgery?"
Speaker:Or one of them had an intervention, a heart intervention.
Speaker:Is he okay, is he doing well?
Speaker:Come back again and let us know about it.
Speaker:- So did you put out chairs, like the typical COVID chairs
Speaker:on the front lawn?
Speaker:- The first week... - That's what we did. (laughs)
Speaker:- When they announced the six feet apart thing,
Speaker:one of his friends came, I have even photos of that day.
Speaker:- His name is Robert also.
Speaker:- Robert Molly yeah, he came and he miss seeing Fouad
Speaker:and they were sitting on one side of the car.
Speaker:We had the car parked outside the garage,
Speaker:so one side was Robert the other side was Fouad,
Speaker:I was taking the photo on top of the porch.
Speaker:It was so funny but they were respecting the six feet thing.
Speaker:- [Rob] Yeah. - He was smoking his cigar.
Speaker:- He bought a tape measure actually and he goes like,
Speaker:"All right, my wife told me you can only do this
Speaker:and I needed proof.
Speaker:- And I want to smoke, I need to smoke.
Speaker:He just sat there, they all smoked...
Speaker:- It was funny.
Speaker:- [Rob] I love it.
Speaker:- Robert, but the growth of that I mean,
Speaker:going back to your question, the growth of the company
Speaker:was so much not anticipated, we didn't never anticipate
Speaker:where are we gonna be.
Speaker:And every penny made as a profit or something was put back
Speaker:into inventory because we needed to keep up with the growth
Speaker:that we had that again, we never imagined that
Speaker:we're gonna grow so much in such a little time.
Speaker:- [Rob] Right.
Speaker:- I call it like a premature baby, it was born.
Speaker:Doctors were not sure the baby will survive, normal.
Speaker:Like it's a premature baby.
Speaker:But then that baby was so smart and then he started walking
Speaker:at the age of nine months, talking and doing all that thing.
Speaker:And well, we're not even being able to catch up with that.
Speaker:- But you just have to keep feeding it.
Speaker:- [Romy] Right. - Keep growing it,
Speaker:keep nurturing it. - The baby was growing
Speaker:and he needed to go to college when he was 12
Speaker:and we were not even ready to send him to school yet.
Speaker:- That trust fund has not been set up yet.
Speaker:- That's right, but that premature baby is making us
Speaker:so proud, so proud.
Speaker:- [Rob] That's so good.
Speaker:- You have literally that example in front of you.
Speaker:- Were some of your neighbors
Speaker:during this COVID front yard socialization thing,
Speaker:were they surprised that you were in the cigar business?
Speaker:- Yes.
Speaker:- Yes. - Absolutely.
Speaker:- I mean they look at us, at the beginning they looked at us
Speaker:as though we're an alien probably, it was just like,
Speaker:"What do you mean you make cigars and stuff?"
Speaker:Yeah we do make cigars, and we say really.
Speaker:And they wanted to know about it and...
Speaker:- Every day there was a new episode...
Speaker:- So there was always new questions, and new stuff,
Speaker:"What you're smoking now?"
Speaker:Even though they're not smokers, "So what you're smoking now
Speaker:what's the story behind that cigar and stuff?"
Speaker:So intriguing a lot of people actually.
Speaker:- We got few times also, we realized also in nature,
Speaker:bumblebees love cigars.
Speaker:- They do?
Speaker:- You discover a lot of things being in the...
Speaker:- It's the aroma.
Speaker:- The minute we lit the cigar, we had bumblebees
Speaker:and it was all on the top of it.
Speaker:And I go like let's put it away, they're there.
Speaker:They'll put it back, they're here.
Speaker:It's amazing so just they know, probably they know
Speaker:we have very good cigars.
Speaker:- The smell of the flowers, the bouquet the...
Speaker:- The bees are very smart creatures, you know that right?
Speaker:- The aroma is just phenomenal, I'd be attracted to it too.
Speaker:- Probably soon we're gonna have some smoked honey.
Speaker:(laughing)
Speaker:- Yeah, yeah, yeah, there you go, smoked honey.
Speaker:- That's good for business,
Speaker:that's a good idea right there smoked honey.
Speaker:- Heard it here first.
Speaker:(Fouad laughing)
Speaker:Get a trademark quick.
Speaker:- That is there, right? - [Rob] Exactly.
Speaker:- July 11. (laughs)
Speaker:- So in that process of teaching people, did you get anyone
Speaker:that was now interested in becoming a Freemason?
Speaker:- Yes, we did absolutely, absolutely.
Speaker:- [Rob] Really? - Yes.
Speaker:- [Rob] Did they sign up with your Lodge?
Speaker:- Not just our Lodge, what happened it's through the cigar
Speaker:and again, it wasn't planned for.
Speaker:When you sit in a cigar lounge questioned at
Speaker:what you are smoking, you go like this,
Speaker:"Oh I know the symbol, my father was a Mason I wanna join,
Speaker:but I never know what to do."
Speaker:Or I was intrigued.
Speaker:And we start getting also emails, texts through social media
Speaker:and everything that, "I wanna join,
Speaker:I never know what to do."
Speaker:Throughout the world, almost 400 people now joined
Speaker:because of the cigar, we were able to put them
Speaker:in a specific Lodges in their countries or cities,
Speaker:and to encourage them in a way and to see the result of it.
Speaker:I was technically bribing them in a way,
Speaker:if you finish your first degree, you let me know
Speaker:you send me proof, I will send you
Speaker:the Entered Apprentice Cigar.
Speaker:You do the Fellow Craft, I'll send you the Fellow Craft.
Speaker:You do the Master Mason, I'll send the Master Mason cigar.
Speaker:And all of a sudden I've been mailing cigars after cigars.
Speaker:(laughing)
Speaker:- Celebratory cigars as you achieve your milestones.
Speaker:- And surprisingly, I mean many
Speaker:even our retailers became Freemasons also.
Speaker:And more surprisingly many of the major brands owners.
Speaker:I don't wanna say who I will tell you after,
Speaker:are Masons, Freemasons themselves.
Speaker:- Wow, unbelievable
Speaker:that's so much connection. - I'm talking major,
Speaker:major brands. - Yeah,
Speaker:so many connections.
Speaker:- And on daily basis, they interact with us on Instagram,
Speaker:on Facebook, that's the fastest way they can get to us
Speaker:or at him at least.
Speaker:And there is always like a quest or curiosity,
Speaker:like a question in general.
Speaker:But a lot of them directly one, like we don't know
Speaker:how to join a Lodge.
Speaker:There are countries where Freemasonry is very...
Speaker:- Secretive.
Speaker:- Yeah it's a top secret, kept like taboo kind of thing.
Speaker:It's not a taboo, but they just don't like to talk about it.
Speaker:So they used to ask Fouad, where we can join,
Speaker:How we can join?
Speaker:Do you know someone we can?
Speaker:- Yeah, it's not like it's advertised like you said,
Speaker:you guys aren't advertising like.
Speaker:- Never advertised, never asked...
Speaker:- The difference with like the Knights of Columbus,
Speaker:because I grew up Catholic,
Speaker:it was like it was kind of advertised, like you should join
Speaker:you should be a part of this.
Speaker:Freemason, I wouldn't even recognize a building
Speaker:unless it had the Masonic symbol on the outside.
Speaker:And isn't it true, some of the buildings
Speaker:don't even wanna put the Masonic symbol on the outside.
Speaker:- Especially outside the U.S. you will not find
Speaker:a Masonic symbol in front of a building.
Speaker:- [Rob] Why is that? - It is just as I said,
Speaker:a secretive or taboo or considered...
Speaker:- Is it kind of considered a threat
Speaker:to the internal government or something?
Speaker:- No, actually we don't, and our obligation is
Speaker:we support the government of the country that we live in
Speaker:and that's how we take our obligation.
Speaker:It doesn't mean we support dictatorship or anything.
Speaker:And we don't discuss politics unlike what people think.
Speaker:We don't discuss politics or religion.
Speaker:- No politics, no religion. - And no religion.
Speaker:So we accept you the way you are, whatever you believe in.
Speaker:- [Rob] So it's not a Christian base?
Speaker:- It's not Christian-based, it's not Muslim-based...
Speaker:- [Rob] Not Jewish. - Not Jewish, no it's not.
Speaker:- It's a monotheist, you have to believe in one God.
Speaker:- You have to believe in one God,
Speaker:that's the first requirement, you have to believe in God.
Speaker:I don't know who your God, but one God.
Speaker:And we call him as a universal name, the Grand Architect,
Speaker:who is the guy who designed the world.
Speaker:- Which is this.
Speaker:- Which is this cigar named after that.
Speaker:- The Grand Architect.
Speaker:- Yeah, which we made it the powerful corojo...
Speaker:- Double Ligero. - Ligeros
Speaker:to denote technically that strong...
Speaker:- This sounds like a rabbit hole
Speaker:I could get down real quick.
Speaker:The Architect, the Grand Architect,
Speaker:why did you use corojo?
Speaker:Because it's powerful, because like I love this.
Speaker:This is the stuff that I love to just read about.
Speaker:- Each one of our cigars name denotes technically
Speaker:either an experience or a degree, or some kind of teaching
Speaker:that as Masons we are taught, or we keep on teaching
Speaker:at the same time too.
Speaker:So each one. - It's so cool.
Speaker:- Like the Traveling Man, which is this one here
Speaker:the one with the purple band.
Speaker:So one of our teaching is for a Mason to always look
Speaker:for the light.
Speaker:The light for us means the truth, the knowledge,
Speaker:and the light always rises from the East.
Speaker:So we say, we're traveling to the East
Speaker:I mean, we're looking for the knowledge
Speaker:we're looking for the light we're looking
Speaker:for the truth. - Enlightenment.
Speaker:- Enlightenment, so we are called also a Traveling Man.
Speaker:So if I'm gonna ask you are you a Mason?
Speaker:I can ask you the same thing, are you a Traveling Man?
Speaker:So that's where the name come from, Traveling Man.
Speaker:And what we did with that exactly cigar,
Speaker:we put four different kinds of tobacco in it
Speaker:to technically show that you need to travel from East, West,
Speaker:North, South, the four corners of the universe
Speaker:towards where we supposed to be.
Speaker:- Is it challenging to try to build a cigar based
Speaker:on that premise because... - [Fouad] Very,
Speaker:very challenging. - Now you have...
Speaker:- [Fouad] Very challenging. - To go seek tobacco
Speaker:from North, South, East, and West?
Speaker:- Very challenging, very challenging, but so far we did.
Speaker:We succeeded and we keep on doing it also.
Speaker:But as we go, we talk about more cigars coming
Speaker:and why that was named that.
Speaker:- Who's making these cigars for you?
Speaker:- Most, all our cigars besides two lines
Speaker:are done at the Plasencia Factory in Esteli.
Speaker:- Plasencia? - [Fouad] Yes.
Speaker:- They have a lot of tobacco from East, West,
Speaker:North, and South.
Speaker:- Yes, and that was one of the reason
Speaker:because they have really reached to many tobaccos
Speaker:and stuff like, yeah.
Speaker:The last two lines that we did, Cigars for Warriors
Speaker:and another cigar called the Curamus,
Speaker:are done at the PDR factory with eight florists.
Speaker:- Yeah we had the Cigars for Warriors cigar when I talked
Speaker:to Storm on another episode of our Box Press.
Speaker:So if you haven't reached that one,
Speaker:go see the Cigars for Warriors, how cigar saved my life.
Speaker:Great interview, great cigar by the way.
Speaker:- [Fouad] Thank you.
Speaker:- As well as these I mean, phenomenal.
Speaker:Romy, I have to ask you, because Freemasons is for men only,
Speaker:what does it mean to you to be married to a Freemason?
Speaker:- Well my father was a Freemason and he was a Freemason
Speaker:in Beirut in Lebanon, and it's a top secret thing
Speaker:to be a Mason there.
Speaker:They don't tell you about it, they don't talk about it
Speaker:you will never know...
Speaker:- They didn't tell you about it even?
Speaker:- No, I knew it because there were some meetings held
Speaker:in the house, but I knew that I shouldn't even tell anybody
Speaker:that my father is a Freemason.
Speaker:- [Rob] Your father? - Yeah, my own father
Speaker:my proper father, yeah.
Speaker:- It's very secretive outside the U.S.
Speaker:- It's very secretive, even in Europe.
Speaker:- Is there a reason why that is?
Speaker:- Is it what?
Speaker:- Is there a reason why that is?
Speaker:- I don't know, even in Europe up until now in Sweden
Speaker:if you look and ask anyone, "Where is the Masonic Lodge?"
Speaker:It's not even on Google, if you Google the Masonic Lodge
Speaker:in the United States, you just say Masonic Lodge near me
Speaker:you're gonna find all the Masonic Lodges addresses.
Speaker:In Sweden, in Stockholm, even in Denmark, in Copenhagen,
Speaker:we were looking for, he loves to visit them.
Speaker:And we were trying to Google, right?
Speaker:There is nothing on Google in Sweden
Speaker:that shows a Masonic building, or Lodge.
Speaker:- We had to physically
Speaker:to search. - We asked people
Speaker:the would all say...
Speaker:- Get in touch with some people that got in touch with us
Speaker:that are Swedish brothers, I will call them
Speaker:and for us to find the place.
Speaker:But they don't like to advertise it.
Speaker:Now in Europe, specific let's say in Germany,
Speaker:and Austria, and Italy during World War II,
Speaker:they were part of the, they were persecuted
Speaker:and yeah part of the whatever genocide or the...
Speaker:- Holocaust. - The Holocaust and stuff,
Speaker:so Masons were killed because they were getting
Speaker:the symbol or something.
Speaker:That's why the German Masons do not wear
Speaker:the square encompass as you see, they wear what they call
Speaker:the small flower, forget-me-not flower, the blue one.
Speaker:And until now, so and Soviet Union, the same thing
Speaker:they were fought badly in Soviet Union.
Speaker:China right now does not allow any Masonic Lodges.
Speaker:Even in Greece sometime, the Greek Orthodox Church fights
Speaker:the Mason and does not allow their members
Speaker:to be part of the Masonic group
Speaker:and if they know they will excommunicate them technically.
Speaker:But things are changing definitely and why is that?
Speaker:I have no clue.
Speaker:- So yeah coming to that, when I met him
Speaker:it's also by chance, I realized that yeah
Speaker:I'm meeting a Mason.
Speaker:So I found in my house in Beirut, I remember that my auntie
Speaker:had some, a box that I left there.
Speaker:I said, "Remember there was a key, it was a certain key,
Speaker:like a metal nice key, do you still have it?"
Speaker:She said, "Yeah, it's in the box."
Speaker:So I sent, I told her to ship it to the States.
Speaker:And then when my husband saw that and he goes,
Speaker:"Oh, your father was a Grand Master at some point."
Speaker:And because you know, there are like signs
Speaker:or some secret things there.
Speaker:(Fouad laughing)
Speaker:So weird right, things happen for a reason sometimes.
Speaker:And I met, it's an amazing organization meeting each
Speaker:and every one of them trying to be better people.
Speaker:And as much as they can support each other,
Speaker:it's a really good thing.
Speaker:- Masons in general, most of their work
Speaker:is technically nothing but charity.
Speaker:We operate as the Shriners, if you're familiar
Speaker:with the Shriners at all.
Speaker:Shriners, you have to be a Mason to become a Shriner.
Speaker:So after you take your third degree,
Speaker:you join different subgroups.
Speaker:One of them is the Shriners,
Speaker:one of them is the Scottish Rite and Knight Templars
Speaker:and different other groups.
Speaker:The Shriners operates 20 hospitals in the U.S.,
Speaker:few in Canada and Mexico, and they're totally free
Speaker:for whomever cannot afford, and from all over the world.
Speaker:They bring kids, there are pediatric kids for burn centers
Speaker:and with pediatric, they bring them with their family.
Speaker:They feed them, they keep them until they're healed
Speaker:and they send them back.
Speaker:Shriners alone from all the other Masonic groups
Speaker:they do almost $3 million in charity daily, on a daily base.
Speaker:And then you have the Scottish Rite,
Speaker:which they do the dyslexic centers free also for everyone.
Speaker:And different groups take care
Speaker:of different kinds of charity that's on top
Speaker:of Masonic Lodges, doing scholarship,
Speaker:helping communities' food banks, and all other stuff.
Speaker:Which most people do not realize that
Speaker:and we do not advertise it also.
Speaker:I mean, we do not advertise but I'm talking about it.
Speaker:But it's good sometimes to bring it up to the thing.
Speaker:- But it's also important to highlight the fact that
Speaker:it's for everyone,
Speaker:not necessarily... - My mom was a nurse
Speaker:for a Shriners Hospital.
Speaker:And it just kind of warms my heart hearing that story,
Speaker:because she would say that there's no cost
Speaker:to these families...
Speaker:- [Fouad] Yeah no cost. - And they need help.
Speaker:- And not necessarily a Mason, the family.
Speaker:- Right no it wasn't, you didn't have to be a Freemason
Speaker:it was anybody who needed help.
Speaker:- And their top resource center for burn and pediatric,
Speaker:unbelievable the work they do.
Speaker:- Absolutely, so amazing to see how many people...
Speaker:- And that's what it brings to the Shriner cigars
Speaker:that we have, that we created.
Speaker:We try to put as much tobacco in it
Speaker:to show that universality of the Shriner.
Speaker:And we ended up putting six different...
Speaker:- Regions. - Regions in it.
Speaker:- And countries, five countries.
Speaker:- Five countries, six regions, so...
Speaker:- Five different countries and six regions
Speaker:in the Shriner cigar.
Speaker:Which by the way, should win a packaging award
Speaker:from halfwheel because the package, the box is literally
Speaker:a Shriner hat that comes off with the tassel and everything.
Speaker:It's phenomenal, if you haven't seen it look it up online.
Speaker:It's absolutely gorgeous.
Speaker:- And that was created for when we did
Speaker:the first international meeting for the Shriners
Speaker:and we created those boxes, and they went tremendously well.
Speaker:- [Rob] Unbelievable. - It gets raffled sometimes
Speaker:in events or something, and so seeing the person
Speaker:who won that piece gets so emotional.
Speaker:- [Rob] I know. - You just look at it like,
Speaker:"Wow, I've done something small myself."
Speaker:We participated in making that person that happy you know,
Speaker:it's exciting, you see the excitement in their eyes.
Speaker:A week ago one gentleman, he renovated the kitchen
Speaker:in his own Lodge which is in, which state was it?
Speaker:- In Montana. - In Montana.
Speaker:And as a reward, they just wanted to thank him
Speaker:and the Lodge gave him one of our boxes,
Speaker:it's a bone box of the 300th anniversary.
Speaker:He came just to tell us he just didn't want anything
Speaker:but when he received that, he couldn't thank them more.
Speaker:He couldn't feel like more appreciated for the job
Speaker:he has done, he didn't take any money to renovate
Speaker:that thing, the kitchen.
Speaker:And he got the box that meant so much to him.
Speaker:And he was expressing it.
Speaker:- And he came, he was here and he was telling us the story.
Speaker:And many stories like this
Speaker:that we hear and... - It is just like,
Speaker:little details that make somebody so happy.
Speaker:- It shows us that for whatever the reason
Speaker:we created this company, it did serve the purpose.
Speaker:Because when I get a Mason
Speaker:who's been 15 or 20, 30 years Mason,
Speaker:and he smokes that Master Mason cigar,
Speaker:and I get a text from him or a message saying,
Speaker:"It took me back to the experience when I had my degree
Speaker:to that night where everything happened to me
Speaker:and it just made me so delightful."
Speaker:That text by itself for me, it keeps me going.
Speaker:So, it's beautiful,
Speaker:it's something no other cigar company has.
Speaker:We all have great cigars, everybody in here
Speaker:has great cigars. - [Rob] Right.
Speaker:- We have something that different that as I call it,
Speaker:we never invented cigar, we never invented Masonry,
Speaker:but we mastered combining both of them together.
Speaker:They're both brotherhood, cigars it's a brotherhood thing
Speaker:it's a sisterhood.
Speaker:And the Masons, the same thing too, combining them together
Speaker:was the blessed technically that anybody can even dream of.
Speaker:- Absolutely.
Speaker:- And although the female gender doesn't really exist
Speaker:within the Lodge, within the organization itself.
Speaker:But the respect that Masons Freemasons around the world have
Speaker:for that lady, for the wife, or the sister, for the mother
Speaker:is tremendous, it's very high.
Speaker:So probably this is the only time I don't hear,
Speaker:why women are not Masons?
Speaker:All female who belonged one way or the other
Speaker:to a Mason family, they come to us with,
Speaker:"Oh my God, my grandfather, my grandpa, my brother,
Speaker:my father-in-law, somebody in the family.
Speaker:They just come to us and telling us about their story
Speaker:about this, the history behind their you know,
Speaker:approach to the Masons or to the cigar itself
Speaker:it's so amazing.
Speaker:- Yeah, so it's felt.
Speaker:- Oh yeah, yeah, yeah.
Speaker:- To the relationship with your husband,
Speaker:or father, or brother. - Oh yeah,
Speaker:it kind of took it deeper
Speaker:in the passion. - Robert,
Speaker:our motto is we take good men and make them better.
Speaker:We try to make them better person for themself,
Speaker:a better father, a better husband, better brother,
Speaker:a family person, better citizen, and that's our goal.
Speaker:And if we do that with even the few of us,
Speaker:we accomplish what we needed to do.
Speaker:- I asked my husband one day,
Speaker:how come you don't have meetings on Sunday?
Speaker:It's because that's the only day where everybody's
Speaker:you know, he said it's against the policy
Speaker:because it's family day.
Speaker:- It's God's day, family day.
Speaker:- It's a family day it's God's day, God is your family
Speaker:that's it, you go to your family.
Speaker:Nothing comes before your family, no matter what obligation
Speaker:you have in your Lodge you still have to attend
Speaker:your family event before anything else.
Speaker:- Family, business, then Lodge.
Speaker:- That's how... - Family, business, Lodge.
Speaker:- [Fouad] Then Masonry.
Speaker:- So you need your business to take care of your family.
Speaker:- If you would not do it in this order
Speaker:you're not supposed to be here.
Speaker:- It's interesting, are most Masons
Speaker:involved in some sort of business,
Speaker:or does business translate to just your work?
Speaker:- No, I mean, you'll find all kinds of...
Speaker:- They don't have to own their own business or be an entrepreneur.
Speaker:- No, no, no all kind of walk of life,
Speaker:we have everything from janitors to senators,
Speaker:to U.S. presidents or kings and everything.
Speaker:- All are Freemasons?
Speaker:- All of them I mean, our first Grand Master in the U.S.
Speaker:is George Washington, so Ben Franklin, most of the signers
Speaker:of the constitution, General Lafayette
Speaker:these are all Freemasons. Eisenhower.
Speaker:- So is a lot of what it takes to get to the next level
Speaker:of being a Freemason, almost historical education,
Speaker:do you have to know the history?
Speaker:- Self-improvement, self-realization of who you are
Speaker:and self-empowerment, and of course you got to put
Speaker:some work on it to, and when I say some work
Speaker:I'm not talking about anything secretive
Speaker:it's to serve your brothers, to serve your community
Speaker:to serve, make sure that you're a good family.
Speaker:And that's how you advance.
Speaker:- Do you have to study?
Speaker:- Yes, there is some studies absolutely to be done, yes.
Speaker:And some testing after the studies even, like a school.
Speaker:(Fouad laughing)
Speaker:You have to prove yourself.
Speaker:- Continuing education.
Speaker:- Continuing education, and what we say is you get out of
Speaker:the Masonry what you put in
Speaker:you don't wanna put in anything,
Speaker:you're not gonna get anything.
Speaker:So you're not gonna, you're not there.
Speaker:- It's nothing material. - Yes.
Speaker:Yeah, you don't wanna empower yourself,
Speaker:you don't wanna learn, not much we can do for you.
Speaker:- So what level have you achieved?
Speaker:- I'm personally a 32nd degree Mason.
Speaker:- [Rob] 32nd? - Yes.
Speaker:- [Rob] Degree Mason.
Speaker:- The highest you can go is 33.
Speaker:- 33 is the highest? - [Fouad] Yes.
Speaker:- So after you hit Master Mason, you have 33 more.
Speaker:- 30 more, 30 more degrees, yes.
Speaker:But now the third degree is the ultimate for everyone
Speaker:and it's acceptable, after that it's more
Speaker:and a different group of the Scottish Rite,
Speaker:which take you from the three to the 33rd degree.
Speaker:- Okay, so can you achieve the 33rd degree?
Speaker:- Yes it's... - More work to be done.
Speaker:- More work to be done, more time you're gonna spend
Speaker:you gotta prove to yourself definitely.
Speaker:And many, many, many years of work.
Speaker:- Now, as far as the charity aspect of this,
Speaker:is there a charity aspect to this brand?
Speaker:- [Fouad] Yes, every cigar.
Speaker:- [Romy] Every cigar we have.
Speaker:- Is it a certain amount or is it at freewill
Speaker:to your discretion when you feel like it's needed?
Speaker:- It's all free will but technically we,
Speaker:every events that we do we give back at least a dollar
Speaker:for the specific event.
Speaker:On top of it, at least 10% of the profit, dollar per cigar,
Speaker:at least 10% of our profit goes to charity.
Speaker:Some of the charity that we chose like
Speaker:the Cigar for Warriors is 100%,
Speaker:we don't make a penny out of it.
Speaker:And some other like the Shriner, for instance,
Speaker:it's much more than that, so far in our short existence
Speaker:and this is our seventh year, over $120,000 were donated
Speaker:to charity, and we are a small company.
Speaker:We're not a big company.
Speaker:We're on our way to become one of the major brands.
Speaker:- We're loud, but we're not that big.
Speaker:- But yeah, so we're proud of that.
Speaker:We do whatever we can. - [Rob] That's wonderful.
Speaker:Whether it's monetary fund or donation of cigars for them
Speaker:to raffle off, or employing those people sometimes,
Speaker:which is not counted as a charity, definitely
Speaker:but it does help.
Speaker:- And when we also have a special line,
Speaker:apart from the normal line that we had the regular line,
Speaker:which is the Enter Apprentice, Fellow Craft, Traveling Man,
Speaker:the Master Mason, we do have something called
Speaker:the Grand Master's line now.
Speaker:So we were first approached by the Grand Master
Speaker:of New Jersey, Worshipful Master Gregory Scott,
Speaker:he was smoking his cigar there, and also he chose
Speaker:his own charity, which is a dyslexic center.
Speaker:And we donated $10,000 a month ago, two months ago
Speaker:to his charity.
Speaker:The next one was the Curamus, which is the new Grand Master.
Speaker:- Talk about that.
Speaker:- Yeah, the Curamus...
Speaker:- The creation of the name and...
Speaker:- Well yeah again, it's the line of the Grand Masters now.
Speaker:And they also choose their own charity.
Speaker:we asked them to decide where they want the donation to go.
Speaker:And Monacelli, Worshipful Master Monacelli, decided to have,
Speaker:his motto was we care for each other.
Speaker:And then we created in Latin Curamus means, we care
Speaker:and Cura itself means cure, we care to heal.
Speaker:So the new line is the Curamus the one that we rolled
Speaker:in the Dominican Republic, and a broadleaf Pennsylvania.
Speaker:It's an amazing cigar going so well, doing great. Full body.
Speaker:And that's the second to our line of Grand Masters.
Speaker:The two coming upcoming ones
Speaker:are the North Carolina Grand Master and the Georgia.
Speaker:And we're hoping this domino effect will help us
Speaker:even be more involved in philanthropy and in charity
Speaker:because those lines will be even higher in the experience
Speaker:and the participation in charities.
Speaker:So those lines are gonna be the new Grand Masters line.
Speaker:Well, hopefully worldwide, hopefully.
Speaker:- When we say Grand Master I mean, let me explain
Speaker:a little bit, every state has a Grand Lodge,
Speaker:which has the Grand Master and the Grand Lodge oversees
Speaker:all the Lodges in that state.
Speaker:And each Lodge has a master, so we have the master,
Speaker:the Lodge, the Grand Lodge, Grand Master,
Speaker:which changes some state one year,
Speaker:some states it's two years.
Speaker:So this is where the Grand Masters now start realizing
Speaker:that they can use us.
Speaker:Whether for charity or to promoting the Freemasonry
Speaker:at the same time, and that's why we're coming up
Speaker:as she said right now, two new Grand Masters
Speaker:and the Scottish Rite also... - So we already
Speaker:have four cigars,
Speaker:four different Grand Masters already existing.
Speaker:And then we've been having everywhere in the world,
Speaker:also inquiring about what do we do?
Speaker:What should we do for the next Grand Master thing?
Speaker:- Are you guys distributing the cigars to Europe
Speaker:and all across the world? - Yes, we are.
Speaker:- We're in about 30 countries right now, in this pandemic
Speaker:the last six, seven months we opened up Russia,
Speaker:Serbia, Dubai, Beirut, UK, Switzerland, Belgium.
Speaker:And on top of all the islands, would it be in a...
Speaker:- There are official distributors there's already in most of
Speaker:the countries we already told you about.
Speaker:And then we have something...
Speaker:- We are even in Malaysia and Singapore.
Speaker:- India is gonna be our next market,
Speaker:it's just about logistics.
Speaker:It takes time to register, to do the proper homework
Speaker:before we go in the market there,
Speaker:- Now are people able to only buy these
Speaker:from retail smoke shops, or can they buy them
Speaker:at the Grand Lodges or the Lodges themselves?
Speaker:- No, everything is through retail shops
Speaker:beside one specific cigar right now we sell it through
Speaker:the Curamus, the Grand Master of cigars.
Speaker:It is available for retailers but we do sell it online also.
Speaker:And the purpose for that is just to collect
Speaker:as much as we can, so we can, the more we collect
Speaker:the more we donate also.
Speaker:So it is sold at the full price, it's not discounted
Speaker:at our website, just one line and that's it.
Speaker:- And we don't sell on our proper website
Speaker:because of the respect that we have for the retailers.
Speaker:They do a great job they're also investing
Speaker:a lot of their money, their work, their time.
Speaker:It's out of respect a lot of people go,
Speaker:"Why didn't we go like online during the pandemic?"
Speaker:That's how we support the retailers,
Speaker:if we were selling it online we make more profit,
Speaker:it's sure definitely.
Speaker:And it was so easy just to post it and ship it.
Speaker:But you know, we have always shook hands
Speaker:with those retailers, they traveled they came to us.
Speaker:We met them during these big events
Speaker:we need to respect that too.
Speaker:- Absolutely, to support the brick-and-mortar stores
Speaker:we're big at that also.
Speaker:- Let's talk a little bit about that retailer opportunity
Speaker:you had an imposter distributing cigars
Speaker:underneath the Freemason label and you had to go,
Speaker:you were so dedicated that you went and captured
Speaker:all those cigars and bought them back on your own dime
Speaker:to not ruin the brand, how difficult was that for you?
Speaker:- It was difficult.
Speaker:I mean, seeing it at that time it was like,
Speaker:"What's the next step?
Speaker:What should we do?"
Speaker:I know we were confused what to do, whether we let it go
Speaker:or stop, but we knew if we let it go, more is gonna come.
Speaker:So what first thing we did is registered the rights
Speaker:for the Masonic square and compass and the G on the cigar.
Speaker:So we were the only company now we do that.
Speaker:And we commissioned whomever it can be, go buy everything
Speaker:we have in the market.
Speaker:And I found out that actually the guy who was a Mason also,
Speaker:who did it.
Speaker:- He was a Mason?
Speaker:- He was a Mason that find out without him knowing probably
Speaker:that we existed or he knew, I'm not sure.
Speaker:And he asked permission he said, "I have few inventory left,
Speaker:please give me 90 days to sell it out."
Speaker:And we did give him 90 days to finish what he had
Speaker:we didn't want him to lose at the same time too.
Speaker:- So we cannot control the quality, it wasn't about just
Speaker:the square and compass itself.
Speaker:- The way we found out about it, it's some of the people
Speaker:who's rating cigar got in touch with us
Speaker:"Stogie Press" actually it was the one.
Speaker:She said, I've got a cigar it's your cigar
Speaker:but I don't find any information out on your website.
Speaker:So automatically people related that cigar to us.
Speaker:And that's how we saw it and we investigated and stuff.
Speaker:- There's nothing against anyone, the thing is
Speaker:how it's related to your name.
Speaker:That's the reason why you don't, you're not sure
Speaker:about the quality, you're not sure about
Speaker:where the brand is manufactured.
Speaker:- That'd be very confusing for the consumer.
Speaker:You know, it's like coming out with knock-off Cubans,
Speaker:very confusing. - [Romy] That's right.
Speaker:- Very hard. - Yes, yes.
Speaker:- Well maybe also, the best qualities or the best,
Speaker:the biggest brands, they always have a fake.
Speaker:Maybe we're at that level already.
Speaker:- Yeah there you go, take it as flattery.
Speaker:- We have our fakes now, it makes us proud.
Speaker:- It feels differently but you know, whatever.
Speaker:- See the positive side of it.
Speaker:- Actually, I just received a text today from a brother
Speaker:in Arizona, sending that he saw a cigar with the G on it.
Speaker:And he was like, "This is not yours,
Speaker:do whatever you need to do."
Speaker:I just got it.
Speaker:- Just today. - Yeah, right now.
Speaker:- So now you're on another quest to figure out.
Speaker:- Today 12:48, yeah.
Speaker:- Who's doing another... - So I have to find out
Speaker:who did this now is send them a nicest, sweet letter first,
Speaker:saying please change it. - Some of them
Speaker:they don't know, some do not know.
Speaker:- Yeah, some don't.
Speaker:- Some people try to do something new, they don't do
Speaker:their research before, then they realize.
Speaker:- It's ignorance, is what it is.
Speaker:- We did get couple of calls, a couple of texts saying
Speaker:"I'm gonna do this only for our Lodge."
Speaker:And they did ask permission saying, "Can we put it?
Speaker:And it's gonna be only for our Lodge,
Speaker:it's gonna be 1,000 cigar for our charity, is that okay?"
Speaker:And absolutely it's okay, go ahead and do it.
Speaker:Then we send them that it's okay to do it as long as
Speaker:you're not gonna market it or come close saying that
Speaker:this is a Hiram & Solomon or...
Speaker:Don't create the confusion for consumers that
Speaker:this is Hiram & Solomon Cigars.
Speaker:- I have to ask the name, Hiram & Solomon
Speaker:what is that originating from?
Speaker:I'm ignorant of that.
Speaker:- No, you say that it's your field, it's an Old Testament.
Speaker:- Old Testament, Solomon is no one but King Solomon,
Speaker:King of David, who God commissioned to build his temple.
Speaker:And the Old Testament say that King Solomon
Speaker:when he was ready to build the temple
Speaker:under the order of God, he sent to the neighboring country
Speaker:the City of Tyre, which is existing in Lebanon right now,
Speaker:south of Lebanon.
Speaker:He was a very powerful king, very rich,
Speaker:he asked for his help, and the mountains in Lebanon
Speaker:were full of cedars, huge cedar trees.
Speaker:And he asked for the timber and cedar tree
Speaker:to build the temple.
Speaker:So King Hiram, King of Tyre answers back.
Speaker:He sends them all the laborers, he sends them
Speaker:over and on top of it, he sends his chief architect,
Speaker:which his name happened to be also Hiram,
Speaker:but he was known as Hiram, the widow's son.
Speaker:So that's Hiram King of Tyre, Hiram, the widow's son,
Speaker:and King Solomon.
Speaker:Masons took that story and build it into our, that legend,
Speaker:built it into our teaching where Solomon
Speaker:was known of his wisdom, so wisdom.
Speaker:King of Tyre was known for his power, so strengths.
Speaker:And Hiram, the widow's son, the architect,
Speaker:he built buildings, so beauty.
Speaker:So wisdom, strength, and beauty,
Speaker:those are three major teaching of Freemasonry.
Speaker:And that's why you see some of the Scottish Rite buildings
Speaker:and stuff that they're huge buildings.
Speaker:Most of the buildings in the world the castles,
Speaker:or even the Congress in the U.S. the White House
Speaker:they're all dedicated as Masonic buildings.
Speaker:- Even the White House?
Speaker:- All of them, when they...
Speaker:- Masonic buildings? - As a Masonic commission,
Speaker:they were ordained in a Masonic fashion to be built.
Speaker:So the cornerstone has the square and compass
Speaker:on it, until now.
Speaker:- So if I went to the White House, found the cornerstone
Speaker:it's gonna have the Masonic symbol on it.
Speaker:- [Fouad] Yes.
Speaker:- This sounds like a scavenger hunt.
Speaker:- All the U.S. presidents until the last one
Speaker:that we know Obama, were Masons.
Speaker:From Roosevelt to count down in the government
Speaker:they were all Masons, Freemasons.
Speaker:- Don't ask me
Speaker:how many times... - All the Kings of Europe.
Speaker:- Like, my husband has been taking me around the world
Speaker:when we're traveling to find those symbols.
Speaker:It's a passion, it is.
Speaker:- I would wanna find it too, it's like a fun scavenger hunt.
Speaker:Hey, by the way. - It was more challenging
Speaker:when we traveled to the countries where the Masonic symbols
Speaker:were not exhibited or created like here.
Speaker:- How did they hide them then?
Speaker:- There's always a sign. - Are they still on there?
Speaker:- They're, there, yeah. The cornerstone is hard to find.
Speaker:They should be there I mean, I'm sure if you take a tour
Speaker:or something, definitely, if you read about it, definitely.
Speaker:Definitely, yeah, but most of the signers
Speaker:of the constitution were Freemasons.
Speaker:- I don't think the White House will let me in,
Speaker:hey by the way I'm here.
Speaker:- I'm just looking for the cornerstone.
Speaker:- Just the cornerstone.
Speaker:- Fouad told me it's here somewhere. (laughs)
Speaker:- I know this guy he's a 32nd he told me
Speaker:to come here, come on.
Speaker:- And I believe him.
Speaker:But yes, The Statue of Liberty itself was donated
Speaker:by the Freemasons to...
Speaker:- That was a gift from Paris.
Speaker:- From France yes, by the Freemasons.
Speaker:- By the Freemasons. - Yes.
Speaker:- See they leave that out part of the story you know,
Speaker:this gift from France.
Speaker:- But also Freemasons do not talk about what they do.
Speaker:They just do and move on.
Speaker:- Yeah, that's it, that's kind of nice.
Speaker:- They don't take the pride of, I need to be known
Speaker:for doing this or that. - But most,
Speaker:a lot of famous people throughout the history from musicians
Speaker:to Leonardo DaVinci, Einstein, Bach, Beethoven,
Speaker:these are all Masons. Mozart.
Speaker:Most of the play of Mozart has Masonic degrees in them
Speaker:you will not see them until you are a Mason.
Speaker:And you went through the degrees to see that play.
Speaker:The Swan, "Schwanengesang" by Mozart, it's a Masonic play.
Speaker:And many, many, many others.
Speaker:- Unbelievable, in order to get more into it...
Speaker:- Buzz Aldrin. - Yeah.
Speaker:- Mason. And let's just say that there's also a cornerstone
Speaker:with a Masonic symbol by the American flag on the moon.
Speaker:- By where? - On the moon.
Speaker:Because he was the second person who went on the moon
Speaker:and there... - Holy cow!
Speaker:- He put the Masonic symbol there.
Speaker:We conquered the world.
Speaker:- All over, all over.
Speaker:- A lot of people ask me, "You guys control everything
Speaker:in the world?" - Nothing, but the universe.
Speaker:- We don't control everything,
Speaker:we control the most important parts.
Speaker:(laughing)
Speaker:- There you go.
Speaker:- But people have that idea about Masonry,
Speaker:much more than what we really are.
Speaker:- The more secretive you are, the more intriguing it is for people.
Speaker:- Now why most of the Kings and generals and stuff
Speaker:are Masons? Beat me, I don't know. I have no answer.
Speaker:All the Kings of England, they were Masons.
Speaker:Every King of England, before he became king,
Speaker:ordained as a king, he was supposed to...
Speaker:- Prince Philip was I mean...
Speaker:- Each king, each English King, they were Masons.
Speaker:All and most, all Europe's prince and emperors,
Speaker:even the Middle East King Hussein, Algerian and Algeria.
Speaker:Everyone, they were Masons.
Speaker:- Wow, unbelievable.
Speaker:- Unbelievable, thank you so much both of you for bringing
Speaker:obviously this brand to life, the exposure,
Speaker:the opportunity on our behalf as Boveda to work with you,
Speaker:we appreciate that.
Speaker:- Thank you, thank you,
Speaker:we do believe...
Speaker:- Well that was
Speaker:well it was one of our, also we were so proud to have Boveda
Speaker:and kind of a partnership with Boveda in a way.
Speaker:It was great, and we even had people like,
Speaker:"How did you manage to have a Boveda sticker on your boxes?"
Speaker:Then I go like, "Because we are great cigars."
Speaker:- And because we know Rob.
Speaker:- They believe in us,
Speaker:we believe in them.
Speaker:- We know Rob.
Speaker:- And we know Rob.
Speaker:(laughing)
Speaker:- No, seriously.
Speaker:- We were very happy you know,
Speaker:our first shipment that came right now actually
Speaker:is with Boveda, has the Boveda stickers on them
Speaker:and they're all displayed at our place right now,
Speaker:and we're very proud of that actually.
Speaker:And we feel it gives it, takes it to another class.
Speaker:That attention to detail, this is an attention to detail,
Speaker:a commitment to the customers to deliver those cigars
Speaker:in the perfect way possible.
Speaker:And we do believe in this product,
Speaker:I personally use it myself definitely.
Speaker:And way before I started this even.
Speaker:- Yeah, we use it on our...
Speaker:- So soon you will see a For My Humidor poster coming up
Speaker:from Hiram & Solomon.
Speaker:- We'll be proud to do that...
Speaker:- Why not maybe a special Boveda cigar.
Speaker:The business woman is here.
Speaker:- There, now we're talking.
Speaker:(laughing)
Speaker:I appreciate you guys both.
Speaker:Romy, Fouad, thank you...
Speaker:- Appreciate the opportunity actually for us being here.
Speaker:- Thank you so much for telling your story
Speaker:this is just the beginning of the story, you guys.
Speaker:There's gonna be more to come because there's just too much
Speaker:to cover here, you've heard so many stories
Speaker:I hope you get an opportunity.
Speaker:They can go to hiramandsolomon.com to find out more
Speaker:about the blends.
Speaker:- About the blends, about our story.
Speaker:- And about your story, and then can they also see
Speaker:what retailers carry your cigars?
Speaker:- With a ZIP Code, yes.
Speaker:- Yes our website, you put your ZIP Code, it'll give you
Speaker:all the retailers around you.
Speaker:- And you can follow them on Instagram,
Speaker:Hiram & Solomon Cigars.
Speaker:- We're gonna soon probably have a small section also
Speaker:about our relationship with Boveda...
Speaker:- [Rob] Wonderful.
Speaker:- Why do we love Boveda.
Speaker:Yes, we do use Boveda on a daily basis, in our boxes
Speaker:in the house, I don't even use anymore any distilled water
Speaker:or anything in all of my humidors.
Speaker:I just put my Boveda there,
Speaker:all the way.
Speaker:- No mess.
Speaker:- We should actually, believe it or not there were a couple
Speaker:of people that we know in Saudi Arabia actually...
Speaker:- Yeah, they were having a shortage of Boveda.
Speaker:- That they have a shortage of Boveda, we sent them a box
Speaker:over there, we shipped it to them.
Speaker:- Oh, thank God.
Speaker:- Yeah, during the pandemic with the lockdown happening
Speaker:they couldn't find it.
Speaker:- You were helping
Speaker:them protect their passion.
Speaker:- You owe us more Boveda!
Speaker:- What do you want from me?
Speaker:They said, "Boveda." Sure, okay.
Speaker:- They always also ask us the percentage they need to buy
Speaker:and I just try to explain to them, if you're just seasoning
Speaker:or if it's very warm, like my son lives in London
Speaker:and the houses in London are quite warm and hot in a way.
Speaker:When I lived there, I lived in my house it was too warm
Speaker:and I kept the window open all the time,
Speaker:because it was too warm.
Speaker:So I used my Boveda to regulate that all the time.
Speaker:I didn't need to worry about when I'm traveling,
Speaker:what's gonna happen to my cigars.
Speaker:They were always in great condition.
Speaker:- People always ask me that, how come temperature
Speaker:doesn't matter with Boveda?
Speaker:And I'd say the same thing about you have central air
Speaker:or a furnace for your home, right?
Speaker:So the relative temperature is 77, you turn on the AC
Speaker:and it drops it down to 68.
Speaker:And what keeps it there is the furnace or the AC.
Speaker:Boveda uses salts... - [Romy] Humidity level
Speaker:is the most important part.
Speaker:- To keep it right at 69, so if the temperature goes up,
Speaker:Boveda starts to engage and keep it
Speaker:at 69% relative humidity. It's amazing.
Speaker:- Excellent product, and no wonder you guys always win
Speaker:the product of the year with "Cigar Journal".
Speaker:- [Rob] Yeah right.
Speaker:- I vote for it.
Speaker:- I appreciate that, I voted for you.
Speaker:- [Romy] Thank you, so much.
Speaker:- Congratulations as well
Speaker:on those nominations.
Speaker:- [Fouad] Thank you.
Speaker:- And again, check out Hiram & Solomon Cigars online.
Speaker:And if you need Boveda to protect those cigars,
Speaker:go to bovedainc.com.
Speaker:Thank you guys, so much.
Speaker:- Thank you, Rob... - Thank you
Speaker:for the opportunity.