david-williams---5th-degree-academy_5_01-04-2024_140214: Nobody's showing up anymore.
Speaker:So if you just come in and you just show up at a level that most people won't like,
Speaker:you're already in the 1% of the 1%, and then people are gonna take note to that.
Speaker:And it's such a rare thing in this day and age.
Speaker:You can climb that ladder as fast as you want to, but nobody's being taught
Speaker:and nobody's given that opportunity and nobody's getting that clarity.
Speaker:Um,
Speaker:tim-winders---host_1_01-04-2024_111034: In a world where the traditional education
Speaker:system often falls short in preparing us for real world challenges, how can
Speaker:we equip ourselves and our families with the skills truly necessary for success?
Speaker:Welcome to Seat Go Create, where today we're joined by David Williams, the
Speaker:visionary Co-founder of Fifth Degree Academy, a platform dedicated to
Speaker:teaching the practical, lifelong skills often missed in conventional education.
Speaker:David is not only a serial entrepreneur and investor, but also a passionate
Speaker:public speaker who believes in empowering individuals through practical
Speaker:knowledge and inspirational know-How With Fifth Degree Academy, he aims
Speaker:to address the education crisis by providing on-demand classes that
Speaker:cover the most vital areas of life.
Speaker:For people of all ages.
Speaker:David, welcome to Seek Go Create.
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: Yeah.
Speaker:No, thank you so much for having me.
Speaker:I am excited to be here today.
Speaker:tim-winders---host_1_01-04-2024_111034: I am excited to be here too.
Speaker:And, you and I have had a chit chat briefly, just got to know each other,
Speaker:but let's pretend that we bump into each, each other somewhere, and I just ask
Speaker:you what you do and people ask you that.
Speaker:What do you tell 'em?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: Yeah, so what I do so I can, like
Speaker:you said, a serial entrepreneur.
Speaker:I own and operate multiple companies, and what I could do is, if you like,
Speaker:give a little bit of my backstory, how I got started, and kinda where
Speaker:I came from and, where I am today.
Speaker:tim-winders---host_1_01-04-2024_111034: Yeah, we'll definitely do
Speaker:that, but I do this for me.
Speaker:This is just a little bit of a gee whizz type exercise icebreaker.
Speaker:When someone asks you what you do, what do you tell 'em?
Speaker:if you're just out and about and someone says, Hey David, what do you do?
Speaker:What's, what do you typically lead with?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: I would say, I build businesses.
Speaker:I create and try to impact as many lives as possible.
Speaker:tim-winders---host_1_01-04-2024_111034: Very cool.
Speaker:And I know we'll talk more about that impact with the fifth Degree
Speaker:Academy, but, but let's do this.
Speaker:Have you always been a business builder?
Speaker:have you always been entrepreneur?
Speaker:High energy guy?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: always up until, that started in, 2009.
Speaker:So that was the beginning of my journey there.
Speaker:And ever since then, that's been, that's been my mo.
Speaker:tim-winders---host_1_01-04-2024_111034: So what'd you do before then, though?
Speaker:'cause 2009 was an interesting time.
Speaker:I was, I had three companies heading into oh eight that many would've looked at and
Speaker:says, wow, this guy's got it going on.
Speaker:And by oh nine, my, my guts were being ripped out, inside.
Speaker:So what happened in oh nine that got you going?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: Yeah, I was a store manager at Circuit
Speaker:City at the time, and, I'll give you a little bit even further back.
Speaker:So I grew up as a kid and dealt with a lot.
Speaker:Um, challenges, I guess you can say.
Speaker:Not a lot of things came easy for me in life.
Speaker:faced a lot of labels.
Speaker:As a young kid, I was told that, I had a learning disability.
Speaker:I wasn't gonna mount to much unless I did something with a trade
Speaker:or did something with my hands.
Speaker:Not knocking trades, but, that was just kind of the box that I was put in.
Speaker:And I had a deep love for the game of baseball, but however,
Speaker:I didn't have a lot of God-given talent, and I always felt like.
Speaker:I loved it way more than any other kids, but I had to put in just so
Speaker:much more effort to get a fraction of the result that other kids got.
Speaker:And, going back, going back to that time, I'd say one of my first
Speaker:mentors in life were my parents.
Speaker:It was my dad.
Speaker:And, we had a brother that went down the wrong path.
Speaker:My dad really took that to heart he had two businesses himself and just started
Speaker:working around the clock to afford the things that he couldn't afford.
Speaker:To make sure me and my sister just were constantly busy.
Speaker:I was in baseball lessons, she was in, music dance lessons.
Speaker:So we didn't have time to get in the same kind of trouble that my brother did.
Speaker:And, he taught me, I think, through osmosis, what hard work looked like.
Speaker:And he taught me, lessons, like hard work beats talent when
Speaker:talent doesn't wanna work hard.
Speaker:So I started to realize early on, my early on superpower.
Speaker:I could just outwork every other kid in the room.
Speaker:And the God-given talent that I lacked and the God-given talent that they
Speaker:possessed, I could close the gap by just running circles around everybody.
Speaker:And it wouldn't happen overnight.
Speaker:But if I did it day after day, the compounded effect of working hard,
Speaker:could get me to where I wanted to go.
Speaker:And, that's what led me to playing college baseball.
Speaker:I had a dream to play, pro ball.
Speaker:Ended up hurting my arm in college.
Speaker:Got done with that and then kinda lived in one of the labels and went
Speaker:and did, my tool and die certification that I got, wanted to take a job in
Speaker:tool and die and just didn't have a lot of heart and passion into it.
Speaker:So that's when I had to go out and find a job and I reached out and asked for help.
Speaker:Asked one of my friends who was working at Circuit City at the time
Speaker:and what I thought was gonna be a part-time gig, turned into a career.
Speaker:So I ended up coming in and, working as a salesperson in a car stereo.
Speaker:Circuit city, selling car stereos.
Speaker:And I thought I was starting over at the time, but then, little did I know
Speaker:that I was just building off of the foundation that I already had built.
Speaker:'cause I just did what came natural to me.
Speaker:I went into Circuit City and just started working hard and
Speaker:outworking everybody in the store.
Speaker:Before I knew it, I was number one salesperson in an entire store, became
Speaker:number one salesperson in the company.
Speaker:And I had another mentor at the time that took me under his wing 'cause he just
Speaker:noticed that I was showing up differently.
Speaker:Most people and I ended up getting promoted, one of the youngest
Speaker:store managers at Circuit City.
Speaker:at 21 years of age I got a $24 million superstore handed to me where
Speaker:I had to all of a sudden learn how to lead people, train people, coach
Speaker:people, and run all the day-to-Day operations of this big box store.
Speaker:And I'd say that was early on.
Speaker:That was a lot of my education, that I learned that had a really good program.
Speaker:And I was on a fast track, I was, they eventually had me start going store
Speaker:to store, and I was kinda like, Mr.
Speaker:Fix it, I guess it was like a Navy Seal.
Speaker:They would drop into a store and turn it around when it was underperforming.
Speaker:And I later became on an innovation team with Circuit City, where
Speaker:I was helping the company come up with new business concepts.
Speaker:And my, my, my career is rolling around just like anybody in corporate America.
Speaker:I had aspirations become a regional manager.
Speaker:And, life happened, unexpectedly.
Speaker:All of a sudden I started having pain all over my body.
Speaker:tim-winders---host_1_01-04-2024_111034: hold on a second.
Speaker:I wanna pause you a second 'cause I, and 'cause I, I think we're about to come to
Speaker:a Pivotal event, and I wanna pause before we get to that because I want to dig a
Speaker:little bit on some of the things you just mentioned, David, because the, the, what
Speaker:part of the world did you grow up in?
Speaker:where were you at?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: grew up in Rochester, New
Speaker:York, upstate New York.
Speaker:Now I'm living in sunny Sarasota, Florida.
Speaker:After I put in my time in that, cold white stuff.
Speaker:tim-winders---host_1_01-04-2024_111034: Don't want to go.
Speaker:Yeah, I'm recording this now.
Speaker:We're in the dead of winter and I'm in Arizona 'cause I live in an RV and I could
Speaker:go where the weather's nice and I get it.
Speaker:I get that.
Speaker:so if I understand, I wanna dig a little bit in there.
Speaker:I wanna understand a little bit of the dynamics that led to someone.
Speaker:One of the things we do here, we don't shy away from discussing
Speaker:how we come to success.
Speaker:And many times that's defined by what the world calls failures and things like that.
Speaker:it sounds as if something that was fairly important in your family dynamic was your
Speaker:brother and I get the pers perspective.
Speaker:It was your older brother, is that right?
Speaker:tell me the siblings there.
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: Yeah, so I had a, an older brother, he
Speaker:ended up passing away at the age of 49.
Speaker:through drugs, drugs and addiction.
Speaker:He went down.
Speaker:At an early age, and, my parents spent their whole life battling and
Speaker:battling through the legal system, the court system, doing everything
Speaker:they could to try to save them.
Speaker:And it, just wasn't enough.
Speaker:It really got its grips on 'em.
Speaker:And, I have a younger sister as well, and, yeah, so I'm one of three.
Speaker:tim-winders---host_1_01-04-2024_111034: So I, I'm just curious,
Speaker:what was the age difference?
Speaker:Because you mentioned that your older brother was his name Gary.
Speaker:Did I hear somewhere?
Speaker:His name was Gary
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: Gary Williams was his name, and,
Speaker:tim-winders---host_1_01-04-2024_111034: Uhhuh.
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: it was, he would've been what,
Speaker:probably 53 years old, this year is what he would've been.
Speaker:And I'm, I'm 43, so it was about a 10 year gap.
Speaker:tim-winders---host_1_01-04-2024_111034: Okay.
Speaker:So that.
Speaker:So there was a big gap there and and it seems like that had a big impact on the
Speaker:family, and I think it actually plays in some, when we talk about the fifth degree
Speaker:Academy later, because seems like maybe the education system was a bit challenged.
Speaker:Maybe he fell through the cracks.
Speaker:I don't know.
Speaker:I'm not trying to, put words in your mouth or anything like that.
Speaker:but, and it seems as if, now tell me if I'm wrong on this and then
Speaker:I'll let you just talk about this.
Speaker:It seems as if you had, I don't know if a slight chip on your should is the right
Speaker:term, but you were going to succeed even when people were telling you couldn't.
Speaker:Would that be accurate?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: Yeah, I would say so.
Speaker:I'd say that was the case.
Speaker:I just felt failure wasn't an option for me.
Speaker:And, when I faced some of these challenges, I knew, God put me on
Speaker:this planet for a bigger purpose.
Speaker:I wasn't sure what that was yet.
Speaker:And I know it wasn't just to have an almost life and.
Speaker:I was in a place where I was, I guess finding myself in,
Speaker:in this part of the journey.
Speaker:tim-winders---host_1_01-04-2024_111034: Y Yeah.
Speaker:and the reason that I think that's important is that what we find when
Speaker:we have these discussions about redefining success and what it means
Speaker:there is often something that's driving the people like you that
Speaker:end up excelling it's interesting.
Speaker:I bet if we really dissected it, there's not that much of a difference
Speaker:between you and your brother.
Speaker:There were just some circumstances, some issues and things like that.
Speaker:have you put any thought into that?
Speaker:I know he was 10 years ahead of you, but have you put any thought
Speaker:into kind of how he ended up one path and you ended up another?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: I say, one of the things that I realized
Speaker:later in my life is like all the different places that took me to where I want to
Speaker:go, and probably all the different places that took him where he wanted to go.
Speaker:we both had great parents, but sometimes that's just not enough.
Speaker:And, sometimes it takes a village to, to raise a young man or, or, or young woman.
Speaker:And, for me, every time I got to the next place in my life,
Speaker:it was always, it wasn't a what?
Speaker:It wasn't a win.
Speaker:It was always a who moment.
Speaker:It was always the right mentor that took me under their wings that led me
Speaker:to where I was the right influence.
Speaker:And I think in his circumstances it was just the wrong people.
Speaker:He started hanging around with some of the wrong influences.
Speaker:they say we're the average of the five people we surround ourself with the most.
Speaker:he had the wrong five people when I was a kid.
Speaker:I was a little bit different.
Speaker:I was, challenged, learning wise, bullied a bit when I was a kid, so I
Speaker:didn't even have five friends to hanging around with to really be influenced by.
Speaker:And, but as I started to stumble along in life, I accidentally came across
Speaker:some of the right mentors that I was blessed with that got me on the right
Speaker:track when it came to my brother.
Speaker:he didn't have those mentors outside of my parents.
Speaker:And, when he went down that road and started the rebel, it was.
Speaker:A slippery slope and just, one, that one we couldn't get him back from.
Speaker:tim-winders---host_1_01-04-2024_111034: It is interesting you mentioned baseball.
Speaker:I think I've heard this time and time again.
Speaker:Often sports.
Speaker:Will be something that's very critical for people That could be, I don't, I think
Speaker:all of us are at risk to some degree,
Speaker:but, but obviously if you look at your brother then you maybe the thing that
Speaker:distinguished, but how important was sports in keeping you along a path of,
Speaker:achieving what you ended up achieving?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: I would say it was incredibly important
Speaker:'cause I really loved the game.
Speaker:And then, like I said, dad.
Speaker:he worked around the clock seven days a week, operated on four hours sleep
Speaker:to afford the things that he couldn't afford and keep me busy, so I didn't
Speaker:have an opportunity to get in trouble.
Speaker:So I had, private baseball lessons, baseball camps, leagues that I was in and
Speaker:just really fell in love with the game.
Speaker:And, that's what led me play into a year at, year at college at FLCC, at
Speaker:one of our local community college.
Speaker:I played college ball and it was just, something that I really,
Speaker:fell in love with at a young age.
Speaker:tim-winders---host_1_01-04-2024_111034: I've also, and this is not taking
Speaker:anything away from your drive and your discipline, but sometimes when people
Speaker:are involved with sports, especially when they're looking to achieve the next
Speaker:level, college and then pro, it's like you probably didn't have a ti have time
Speaker:to get involved with a lot of other junk.
Speaker:You, you were probably almost 24 7 on the ball field, correct.
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: No, that was exactly it.
Speaker:And then.
Speaker:when it came to college too, like even when I was in college, I was
Speaker:honestly not the most talented person that was out there.
Speaker:what got me there was putting in the work.
Speaker:And then when I was in tryouts there, there was a lot of other
Speaker:people that had alternative focuses.
Speaker:Like my whole mission, I was all in on the game of baseball.
Speaker:I was up running every single morning at 4:35 AM even before practice.
Speaker:I was practicing in the off season.
Speaker:I was practicing, while they were going out and partying
Speaker:and doing what college kids do.
Speaker:I was just all in.
Speaker:What that ended up resulted in.
Speaker:There was a lot of people that had more talent than I was in the initial
Speaker:tryouts, but they couldn't hack it.
Speaker:They were out the night before.
Speaker:So when we had to be in the gym at 4:30 AM or 5:00 AM and run, I was already
Speaker:conditioned months ahead of time.
Speaker:Prior to them, they were just starting to get conditioned.
Speaker:And then in addition to that, they just weren't putting in the time,
Speaker:weren't putting in the work, they're staying out partying all night.
Speaker:So one by one they just started dropping like flies and.
Speaker:I was one of the, I was, one of the ones left standard, ended up
Speaker:making the cut based off of that kind of resiliency and, played out.
Speaker:Played out a whole season.
Speaker:tim-winders---host_1_01-04-2024_111034: Yeah.
Speaker:One of the thing before we start jumping into some of the projects you're working
Speaker:on now and what happened when you transitioned away from what you were doing
Speaker:with Circuit City, what was, one of the things we don't shy away from here is we
Speaker:talk about the faith component of success.
Speaker:What was, describe what faith looked like when you were growing up, or, I don't
Speaker:think church is always the answer, but what was that faith component and at
Speaker:what point, 'cause I know faith is an important part of what you're doing now.
Speaker:At what point did faith enter the equation for you?
Speaker:david-williams---5th-degree-academy_1_01-04-2024_131033: Yeah.
Speaker:So for me, face always been a big part of my life.
Speaker:My dad was always a very biblical man.
Speaker:He is.
Speaker:Read the Bible probably a dozen times, goes to church.
Speaker:Same thing.
Speaker:My mother and I was just brought up in that sort of household.
Speaker:and I'd say for me, like that was a big pivotal moment.
Speaker:Like even in the Circuit City days when, all of a sudden life happened to me.
Speaker:And, what ended up happening to me when I was at Circuit City on
Speaker:this fast track and I woke up one day and my body was just on fire.
Speaker:I could barely move.
Speaker:I was in so much pain, it just felt like I had kerosene running
Speaker:through my veins and I was pushing through all this neck and back pain.
Speaker:And then one day I woke up and I couldn't walk, lost my ability to walk.
Speaker:My ankles were swelling so big, my feet were swollen so big.
Speaker:There was this inflammation all throughout my body.
Speaker:I came in to work on crutches and then my same district manager at the
Speaker:time told me, they're like, Dave, you know you're gonna have to go out and
Speaker:disability and take care of yourself.
Speaker:david-williams---5th-degree-academy_2_01-04-2024_132646: So I went out and started going doctor,
Speaker:to doctor to figure out what was going on because, I couldn't walk and I
Speaker:was just dealing with immense pain.
Speaker:And it's so crippling.
Speaker:I wouldn't wish it on my worst enemy.
Speaker:finally I found a doctor, a rheumatologist.
Speaker:They figured out what was going on.
Speaker:They're like, Dave, you have an autoimmune condition.
Speaker:It's called, ankylosing spondylitis.
Speaker:So it's basically your immune system.
Speaker:It's overactive, it's attacking itself and that's what's causing
Speaker:the inflammation in your body.
Speaker:You're attacking your own joints and it can cause, spinal degeneration over time.
Speaker:And the doctor looked at me in the eyes and said, Dave,
Speaker:I'm gonna be frank with you.
Speaker:most people with your condition and you have a very severe case of this.
Speaker:So this is gonna be very highly probable the case for you.
Speaker:End up on long-term disability.
Speaker:That's what disability is there for.
Speaker:Don't be afraid to use it, just gonna let you know you're gonna
Speaker:be on long-term disability.
Speaker:tim-winders---host_1_01-04-2024_111034: how old were
Speaker:david-williams---5th-degree-academy_2_01-04-2024_132646: a kid.
Speaker:tim-winders---host_1_01-04-2024_111034: How old were you, David?
Speaker:david-williams---5th-degree-academy_2_01-04-2024_132646: at the time this was, this
Speaker:was back in what, 2006 I had.
Speaker:I've had it for about 20, 23 years.
Speaker:I was probably about 20, 21 when I first got diagnosed with it.
Speaker:Then I had a second, um, you know, got back, got back on my feet after that.
Speaker:And then I had a second wave where, it put me off of work again.
Speaker:And that was right around 2008, right before, 2009 when I
Speaker:exited, I exited Circuit City.
Speaker:So here I was at the time, I had a doctor telling me that, Dave, you're
Speaker:gonna be on long-term disability.
Speaker:And I thought about that and it just wasn't congruent.
Speaker:It didn't sit well with me that, and I knew God didn't put me on this
Speaker:planet to be some guy that was gonna be on a couch on long-term disability.
Speaker:I looked at my wife and I knew she deserved better than that.
Speaker:And then, I looked at my parents and I knew I had a duty and obligation,
Speaker:um, growing up to be the one to take care of them someday because,
Speaker:I watched my dad again work around the clock, never save for retirement.
Speaker:Never took care of himself.
Speaker:we always, money was something that was always scarce in our household.
Speaker:So I knew one day there was gonna be a time that he couldn't work, and
Speaker:when it got to his retirement years, I had to be the guy that changed the
Speaker:trajectory of my family tree when it came from a financial standpoint.
Speaker:So here, this was weighing at me, it gets to the six month mark and
Speaker:Circuit City, and I'm still not well.
Speaker:Circuit City says, we can't hold your job any further unless you
Speaker:come back to work in a couple weeks.
Speaker:So what I did.
Speaker:I was at this tipping point, and that was my tipping point between faith and fear.
Speaker:And I'll tell you, I really leaned into my faith in that moment and step
Speaker:out and went beyond the labels and pushed myself to get back to work.
Speaker:And in that moment I wrote myself out a check for a million bucks.
Speaker:And it wasn't about the money, whatsoever, but I knew if I could cash that check and
Speaker:I could find a way, and I had no idea.
Speaker:My bank account had just a couple zeros in it.
Speaker:Because I got into a tough financial situation, being off
Speaker:of work for six months as well.
Speaker:But if I could figure out a way to cash that check, what I could do
Speaker:is create a life on my own terms that's conducive for my health.
Speaker:I could give my wife the life she deserves to have, and I could be my
Speaker:hero's hero, which was my dad and my mom.
Speaker:I could be able to give them the life that they deserve.
Speaker:So I looked at that check every single day.
Speaker:I had no idea.
Speaker:I was so far away from how I was gonna cash it, but I prayed on it.
Speaker:Then all of a sudden, one day I met a friend of the family that
Speaker:was in the insurance business.
Speaker:Young kid.
Speaker:He was younger than I, and he was doing really well.
Speaker:And that was my first encounter with a little something called passive income.
Speaker:Reoccurring revenue.
Speaker:And I was like, sign me up.
Speaker:I can't work in retail anymore.
Speaker:I know I can't be on my feet anymore with all the pain I'm dealing with, so
Speaker:I gotta do something on my own terms.
Speaker:I'm gonna start getting my insurance license and I'm broke at the time.
Speaker:Everybody's telling me, Dave, if you're gonna do that, go work for somebody first.
Speaker:Most businesses fail.
Speaker:You're sick.
Speaker:You are surely gonna fail.
Speaker:I ignored all the naysayers.
Speaker:I kept moving forward, getting my license, prayed on it some more,
Speaker:stepped into my faith and then all of a sudden, if this wasn't by
Speaker:God's design, I don't know what was.
Speaker:And this caused me to lean in even further.
Speaker:Uh, I walked in the Circuit City one day and there was a insurance brokerage in
Speaker:that very same shopping mall across from A DMV, about a hundred feet away that
Speaker:was taken down their shingle and going out of business at the very same time.
Speaker:I knew it wasn't because they had a bad location, and I knew it
Speaker:wasn't, was because people didn't need insurance and they were right
Speaker:across from A DMV where people by law had to have automotive insurance.
Speaker:So I was like, that's gonna be my location.
Speaker:that's my sign from God.
Speaker:Now I gotta figure out how I'm gonna get the money.
Speaker:And so I prayed on it some more.
Speaker:And then, I came into work one day and the liquidators come
Speaker:up to me and they said, Dave.
Speaker:All the open merchandise, all the loose merchandise, the customer
Speaker:returns, the display models we gotta get rid of for pennies on the
Speaker:dollar, whatever you can get for it.
Speaker:It was almost in that moment, it wasn't even I
Speaker:tim-winders---host_1_01-04-2024_111034: and it, yeah.
Speaker:Hold on a second, because when you talk about Circuit City, I have these.
Speaker:I don't wanna say nostalgia, but I think about the times
Speaker:that I spent at Circuit City.
Speaker:There's some people listening in that don't know what Circuit
Speaker:City is they don't realize
Speaker:david-williams---5th-degree-academy_2_01-04-2024_132646: like a Best Buy electronic store.
Speaker:so that'd be
Speaker:tim-winders---host_1_01-04-2024_111034: it was awesome.
Speaker:david-williams---5th-degree-academy_2_01-04-2024_132646: Oh
Speaker:yeah,
Speaker:tim-winders---host_1_01-04-2024_111034: was awesome.
Speaker:And I, I do wanna pause though, one question though before we
Speaker:jump into the insurance thing.
Speaker:David, often someone who has the ability to just grind it out and throw their
Speaker:energy and their physical all into it, like you had health, obviously
Speaker:you are a, an athlete type person.
Speaker:Often it really does.
Speaker:Um, I don't, I don't even know how to describe, but it creates challenges when
Speaker:all of a sudden that is hindered or taken away or whatever words we want to use.
Speaker:Talk briefly before we go further about what it did for you.
Speaker:When you, all of a sudden, again, athlete strong, you're able to,
Speaker:you're able to grind it out.
Speaker:You're able to throw yourself in and work 24 7, I'm guessing, and then
Speaker:all of a sudden you couldn't do that.
Speaker:What did it do for your identity and who you were at that time?
Speaker:david-williams---5th-degree-academy_2_01-04-2024_132646: No, I'd say, I definitely
Speaker:question my identity 'cause that's what it was in baseball.
Speaker:It was my superpower.
Speaker:I would just be in the batting cages all day, every day to my
Speaker:blood and the compound effect.
Speaker:Becoming a better version of myself at the game that I was trying to play.
Speaker:And now I'm in the game of life, right?
Speaker:And I'm showing up that same way.
Speaker:now I have these health challenges, so I'm still trying to show up
Speaker:and I'm pushing through 'em.
Speaker:But it was like, I'm coming in now with 150 pound vest on,
Speaker:still trying to push through 'em.
Speaker:And now I got this mental challenge because I got people telling me, they're
Speaker:like, Hey, you're gonna be on disability.
Speaker:And I'm pushing up against, these limitations that other
Speaker:people are trying to push on me.
Speaker:And I'm asking myself, is this gonna be, is this gonna be it?
Speaker:Am I gonna be dealing with this for life?
Speaker:Am I ever gonna get better?
Speaker:I'm even questioning God, why is this happening to me?
Speaker:I started to realize later it wasn't happening to me.
Speaker:It was happening for me.
Speaker:When we talk about the Challenges.
Speaker:I believe those are the thing.
Speaker:A lot of times our prayers are answered in the form of challenges.
Speaker:'cause it's the very challenges that get us to where we wanna go, that
Speaker:build us into the people that we, into the people that we need to be.
Speaker:So going back to the Circuit City part where I was there and, leaning into my
Speaker:faith, prayed on it some more, all of a sudden the liquidators, came up to
Speaker:me and they had to get rid of all the open merchandise and I immediately said.
Speaker:What if I just made it easy on you and I just bought up all the merchandise from
Speaker:every Circuit City store, all that open merchandise within four hours a year.
Speaker:they're like, how much do you got?
Speaker:And I'm like, I don't have anything in my checking account.
Speaker:But I got a 401k with a little bit of change in it.
Speaker:I got my last $7,000 to my name.
Speaker:They agreed.
Speaker:And I bought up about 70 to $80,000 worth electronics.
Speaker:I was so excited.
Speaker:I didn't even tell my wife at the time, forgot to run it by her.
Speaker:She was working in retail.
Speaker:So I just started bringing truckloads.
Speaker:A merchandise home, and then she gets home and then sees she
Speaker:doesn't have a living room anymore.
Speaker:It's like literally filled to the ceiling with bow system speakers, remotes, like
Speaker:everything that I could get, I'm like, I'm gonna put a dollar on this and, sell it.
Speaker:So I did that and luckily she gave me grace, like she normally does, and, ended
Speaker:up buying fixtures from Circuit City at the time and building a little mini.
Speaker:Electronic store in my basement where I cataloged it.
Speaker:So now I'm getting my insurance license at night.
Speaker:I'm pushing through these health challenges.
Speaker:I'm dealing with financial challenges where I had to lend money from
Speaker:people to just to pay my mortgage.
Speaker:The shot clock is ticking when I'm about to go on, disability.
Speaker:And then at night, in the after hours, selling things on eBay.
Speaker:So I ended up paying off all my medical debt with the eBay, and
Speaker:then I ended up raising the minimum capital that I needed to start.
Speaker:I couldn't buy an insurance agency, so I had to do it the hard way, the gritty way.
Speaker:I won on a shoestring budget or just start one on a shoestring budget from
Speaker:complete scratch with no customer base.
Speaker:So that's what I did.
Speaker:I had the minimum capital was $25,000 at the time and which was
Speaker:only really two months survival.
Speaker:'cause we had to start with two employees.
Speaker:I had all overhead and, I was going down to training while
Speaker:other people were driving in nice cars and staying in hotels.
Speaker:I was driving in a beater with no ac going down in the dead heat of summer.
Speaker:Staying on the floor of my sister's place that, also didn't have any
Speaker:ac so I'm like dripping sweat, sleeping on an air mattress every day
Speaker:just to save every dollar I could.
Speaker:I got through training and then, they get in and they're like, I open up
Speaker:my doors and I got two employees, and they're like, all right, we're gonna
Speaker:train you for two weeks, and then after those two weeks you can start to sell.
Speaker:And I'm like, hold the fort.
Speaker:I only got about six to eight weeks operating capital and I
Speaker:can't eat into a quarter of that.
Speaker:So we're gonna do things a little bit differently.
Speaker:I'm gonna sell and then you're gonna teach me as I do it.
Speaker:So I started pulling people outta line at the DMV, or even remember my first
Speaker:customer this day, her Heraldo Hernandez.
Speaker:It should have took me 30 minutes to write his policies.
Speaker:It took me four and a half hours.
Speaker:Luckily he gave me a lot of grace.
Speaker:But I learned quick and I, I had to just start running circles and
Speaker:acting like somebody was trying to take it away from me 24 7.
Speaker:'cause the reality was if I didn't make things happen within that short 60 day
Speaker:window, I was gonna be living into that label that my doctor said on a couch.
Speaker:I'd been out of business before.
Speaker:the opportunity even started 'cause I had the payroll, I had the mall location.
Speaker:But little did I realize by showing up the way that I did with that level of urgency.
Speaker:That was the best way that I could be a leader and the best way to train my people
Speaker:tim-winders---host_1_01-04-2024_111034: have you ever put any thought into that,
Speaker:circuit City didn't make it obviously, and you were working your way up the
Speaker:Circuit City ladder, and I I don't think God brings stuff on us, like sickness
Speaker:and stuff like that, but have you ever thought about, had you just continued
Speaker:along that Circuit City path and then they folded what your life would've been like?
Speaker:That's a
Track 1 00:25:07
No, absolutely.
Track 1 00:25:08
And I think that, that's why later when I reflected, I realized
Track 1 00:25:11
God wasn't doing things to me.
Track 1 00:25:13
He was doing things for me.
Track 1 00:25:14
And I think a lot of times when, when we pray and we step into our
Track 1 00:25:18
faith, we gotta pay attention.
Track 1 00:25:21
Because, while God will answer our prayers in the form of miracles, poof sometimes,
Track 1 00:25:25
but I think more times than not, the miracles that he puts in our path are
Track 1 00:25:29
opportunities where he'll force a door shut to open up a door that we're meant
Track 1 00:25:34
to walk through to, to live into the shoes that, he wants us to be the creators
Track 1 00:25:39
that he wants us to be in this world.
Track 1 00:25:40
And I think a lot of times when we're sitting in a setback and
Track 1 00:25:43
we're in the midst of our setbacks.
Track 1 00:25:47
It's important to have a clear mind, to pay attention to those moments.
Track 1 00:25:51
And I think there's two different types of moments.
Track 1 00:25:53
There's inconsequential moments and then there's the defining moments.
Track 1 00:25:59
So sometimes the inconsequential moments that are this big, we blow up and we turn
Track 1 00:26:02
into a mountain or a big landmine in our lives and they create so much noise that
Track 1 00:26:07
sometimes we miss those defining moments.
Track 1 00:26:10
And luckily for me, I was able to.
Track 1 00:26:13
Recognize some of those defining moments that God was putting in my
Track 1 00:26:16
path when the shingle was coming down on the insurance agency, when
Track 1 00:26:19
the liquidators came in and do that.
Track 1 00:26:22
and to me it was just perfectly aligning so well, I knew this was the path that
Track 1 00:26:27
God intended me to be on, and he was putting these, he was putting me through
Track 1 00:26:31
these trials because just like anything else, anything great in life doesn't come
Track 1 00:26:35
without great challenge and adversity.
Track 1 00:26:37
You go to the gym and you try to get a six pack, well guess what?
Track 1 00:26:39
You gotta show up day after day, sometimes for years, putting in
Track 1 00:26:43
the work, experiencing the pain, having the discipline in order to
Track 1 00:26:47
yield that, it just doesn't happen.
Track 1 00:26:49
and I think that's the same thing with anything great in life.
Track 1 00:26:51
There's challenges along the way.
Track 1 00:26:53
And most people reason I share this is because most people, they stop, they
Track 1 00:26:58
allow fear to paralyze them or they stop when the challenge is there and they quit
Track 1 00:27:02
and they think it just didn't work out.
Track 1 00:27:05
Sometimes it's just going that extra inch, it's going that extra degree in order
Track 1 00:27:11
to, in order to really get where we want to go and get what we want out of this.
Track 1 00:27:15
tim-winders---host_1_01-04-2024_111034: Yeah.
Track 1 00:27:15
And one, one of the things that I love about the story and how it's unfolding
Track 1 00:27:19
is that, yeah, you were a hard worker.
Track 1 00:27:21
your mindset, you were always, open and looking, but you were positioned because
Track 1 00:27:27
of what many would look at as hardships.
Track 1 00:27:30
You were positioned to do the thing that was that next step
Track 1 00:27:34
along your way, that next journey.
Track 1 00:27:35
And there's examples like that.
Track 1 00:27:37
If we look back at successful people throughout time, we will often see that.
Track 1 00:27:42
so you open up the agency, you got that going, and you're hustling to do that.
Track 1 00:27:47
What was the timeframe then?
Track 1 00:27:48
What year did you, get that started?
Track 1 00:27:49
Yeah, so that was 2009, and then I'm hustling day after day, and
Track 1 00:27:52
before I know it, like my people are starting to mimic me and they didn't
Track 1 00:27:56
become at the exact level that I was 'cause I was just going like my
Track 1 00:27:59
life was on the line, which it was.
Track 1 00:28:01
But they started to become 60% of what we were.
Track 1 00:28:04
What I was doing and we didn't really have a marketing budget, so I'm pulling people
Track 1 00:28:07
outta the mall, peeling people outta the DMV and then I'm just doing old school,
Track 1 00:28:11
picking up the white pages and smiling and dialing and figuring out talk paths.
Track 1 00:28:15
And they start doing the same things.
Track 1 00:28:17
And before we know it, our very first month, we ended
Track 1 00:28:19
up one the top in the region.
Track 1 00:28:21
Probably about three months in.
Track 1 00:28:23
We ended up being number one of the top in the country where they started having
Track 1 00:28:26
me go on speaking circuits, at Allstate.
Track 1 00:28:29
How being a new agent, how I got the results that I was getting.
Track 1 00:28:32
They started to allow me to open up multiple locations and then fast
Track 1 00:28:36
forward, we ended up, scaling to about 50 team members and growing that to
Track 1 00:28:40
$22 million in, reoccurring revenue.
Track 1 00:28:42
And then that check, I set myself a goal.
Track 1 00:28:45
I wanted to cash that check by 35.
Track 1 00:28:46
Ended up cashing it by 34 and a half.
Track 1 00:28:49
And was blessed to become my hero's hero.
Track 1 00:28:51
I gave my wife the life she deserved.
Track 1 00:28:53
I was able to create a life on my own terms, where now I'm a business owner, I
Track 1 00:28:57
gotta work incredibly hard, but now I can do it on my own terms from my own health
Track 1 00:29:01
while I'm continuously figuring that out.
Track 1 00:29:04
And then for my parents, I take care of their bills.
Track 1 00:29:06
To this day, I bought them their first brand new Cadillac and one of
Track 1 00:29:09
the proudest moments of my life, just here a few years ago, I moved them
Track 1 00:29:12
down to sunny Sarasota, Florida with me, and we bought them their dream.
Track 1 00:29:16
Retirement home.
Track 1 00:29:18
So we did that and I exited that first company.
Track 1 00:29:20
ended up selling it off to my team members that we, developed.
Track 1 00:29:24
And, they were ready to go off on their own.
Track 1 00:29:26
So I'm like, things were becoming kinda less entrepreneurial in the world at
Track 1 00:29:29
the time in Allstate specifically.
Track 1 00:29:32
So I decided to sell to them, and that was another scary moment.
Track 1 00:29:35
I felt like I was starting over.
Track 1 00:29:36
Hey, I'm questioning myself.
Track 1 00:29:38
Fear goes in right.
Track 1 00:29:39
And, I think sometimes fear we can define one of two ways, is forget everything
Track 1 00:29:43
and run or face everything and rise.
Track 1 00:29:45
And I, and that voice kicked in of a mentor that told me that.
Track 1 00:29:49
I was like, Dave, you can do it.
Track 1 00:29:50
You're gonna face everything and rise and you're just gonna recreate it
Track 1 00:29:52
and do what you did the first time.
Track 1 00:29:53
And sure enough, found a business partner was getting outta his business.
Track 1 00:29:57
We had like similar core values.
Track 1 00:29:59
we ended up starting another insurance agency outside.
Track 1 00:30:02
And, we grew that in a short few years, larger than the one that I did.
Track 1 00:30:05
We started a recruiting company.
Track 1 00:30:07
I built that into a multi seven figure, the number one recruiting company in the
Track 1 00:30:10
insurance space, over 5,000, positive video testimonials and Google reviews.
Track 1 00:30:15
We ended up, a couple software companies started to get into real
Track 1 00:30:17
estate investing my money in the real estate and then all of our businesses.
Track 1 00:30:20
'cause what a real heart and passion for me is impacting other people.
Track 1 00:30:23
So we try to make all of our businesses for purpose businesses, and what
Track 1 00:30:28
that means is we take part of our.
Track 1 00:30:30
our time, our energy or profits, and then put it back into impacting community.
Track 1 00:30:35
So in my brother's name, through our insurance agencies, we did a
Track 1 00:30:38
thousand dollars scholarships where we probably gave away, I don't know,
Track 1 00:30:41
$50,000 worth of scholarships to kids.
Track 1 00:30:43
at risk served on the board of directors of the Boys and Girls
Track 1 00:30:46
Club in our recruiting company.
Track 1 00:30:48
We take resources and teach, inner city youth and veterans how to show up in
Track 1 00:30:53
the interview process differently to help them gain meaningful employment.
Track 1 00:30:56
And we give part of our profits back to, inner city kids give, the
Track 1 00:31:01
homeless different things like that.
Track 1 00:31:03
And then I started to realize, again, back to every time I went to the next place
Track 1 00:31:08
in my life, it was a who moment, right?
Track 1 00:31:10
So I started intentionally trying to create those who moments going
Track 1 00:31:13
into masterminds, networking, and then hiring mentors.
Track 1 00:31:17
I came across a mentor, a good friend of mine now, Cole Hatter.
Track 1 00:31:20
He introduced me to another mentor that I hired and life coach
Track 1 00:31:23
with now for about four years.
Track 1 00:31:25
Tim Story and another mentor of mine's, Dave Meltzer.
Track 1 00:31:28
But Tim, I was talking to him when we were riffing back and forth and
Track 1 00:31:31
man, really missing the market.
Track 1 00:31:34
We didn't learn any of the stuff that led to where we are today from school.
Track 1 00:31:38
What is going on with our school system?
Track 1 00:31:40
Imagine if the Masterminds where we're learning today, if we had that
Track 1 00:31:43
when we were a kid, we'd be like on cloud nine right now, or on the moon.
Track 1 00:31:47
We'd be doing some really huge things if we had that sort of head start
Track 1 00:31:51
and then a light bulb was a God idea.
Track 1 00:31:53
It's what if we had a mastermind for kids and their families so they could
Track 1 00:31:56
get a head start and they could, because started to think about the statistics.
Track 1 00:32:00
People like my brother.
Track 1 00:32:02
Going down the wrong path.
Track 1 00:32:03
How many other kids are going down the wrong path?
Track 1 00:32:05
How many other David Williams that there were that maybe faced labels,
Track 1 00:32:09
but they weren't able to find the right mentor to help them out and
Track 1 00:32:12
they lived into their labels and they're still stuck into the setback.
Track 1 00:32:15
you look at the statistics that are out there, 33% of kids,
Track 1 00:32:18
they tried to medicate me.
Track 1 00:32:19
Luckily my parents didn't allow it.
Track 1 00:32:21
But 33% of our kids in our school system now are medicated in some
Track 1 00:32:24
way, shape or form, whether it's Adderall or some antidepressant med.
Track 1 00:32:27
What is a kid depressed about?
Track 1 00:32:30
What are we doing to our kids?
Track 1 00:32:31
And then you look at, in America, it's 78% of, kids that are 25 and
Track 1 00:32:37
under have subprime credit scores, and they're living paycheck to paycheck.
Track 1 00:32:40
90 some odd percent of kids are graduating school feeling they're ill prepared.
Track 1 00:32:44
What does that leave them?
Track 1 00:32:45
They don't wanna start life because it's fearful.
Track 1 00:32:48
They should be excited to go out and create.
Track 1 00:32:51
And excited to go out and start life in the world.
Track 1 00:32:52
So what do they do?
Track 1 00:32:53
They maybe go to college for the wrong thing, just so they can delay the
Track 1 00:32:58
inevitable and then fall in the debt trap and ring up a hundred thousand
Track 1 00:33:01
in debt, which is okay if maybe you're gonna be a doctor or a lawyer
Track 1 00:33:03
or you have specific intention that you're gonna get a ROI on that degree.
Track 1 00:33:08
But most kids don't know what an ROI in a return on investment,
Track 1 00:33:11
and they just do it to delay life.
Track 1 00:33:14
And now they start out in the hole and they think I'm gonna start
Track 1 00:33:16
the American dream and get that new home, get that new Mercedes.
Track 1 00:33:19
And I made it.
Track 1 00:33:20
I got a home, I got a Mercedes, I got a hundred thousand college
Track 1 00:33:22
debt, and I got the new iPhone.
Track 1 00:33:24
But guess what?
Track 1 00:33:25
I can barely even have any extra expendable income
Track 1 00:33:30
and I can barely survive.
Track 1 00:33:31
And I'm just like, I was maybe one health challenge away from losing it all.
Track 1 00:33:38
And
Track 1 00:33:39
tim-winders---host_1_01-04-2024_111034: So David, David, one thing, one
Track 1 00:33:41
thing, let me pause you a second.
Track 1 00:33:42
let's again, let's have a little bit of back and forth dialogue here.
Track 1 00:33:46
one of the things I'd love to talk about this current
Track 1 00:33:49
state of the education system.
Track 1 00:33:53
Both of my parents were educators and I do not disagree at all.
Track 1 00:33:57
The education system has challenges, but this is something interesting.
Track 1 00:34:04
I'm a product of that.
Track 1 00:34:05
You're a product of that.
Track 1 00:34:07
and I think some people might argue, but look, you, you know, you had your
Track 1 00:34:10
back against the wall and y'all made it.
Track 1 00:34:13
Okay.
Track 1 00:34:14
So if someone were to say something to the effect of, yeah, but the education system
Track 1 00:34:20
is just the base level, people are gonna figure it out like David did and Tim did.
Track 1 00:34:25
How would you respond if someone brought that up?
Track 1 00:34:27
david-williams---5th-degree-academy_4_01-04-2024_135104: yeah, the statistics I would
Track 1 00:34:28
say show otherwise, right?
Track 1 00:34:30
you look at the statistics in America where everybody's
Track 1 00:34:33
living paycheck to paycheck.
Track 1 00:34:34
You look at financial literacy, it's non-existent in our school
Track 1 00:34:37
system, and I think it goes way back to the Rockefeller days.
Track 1 00:34:40
And if you pay attention to Rockefeller, he put millions of dollars in the
Track 1 00:34:44
school system and he said, I don't want.
Track 1 00:34:47
Critical thinkers.
Track 1 00:34:47
I don't want entrepreneurs, I don't want creators.
Track 1 00:34:50
I want workers and consumers.
Track 1 00:34:53
And I believe that base foundation has been the foundation of our
Track 1 00:34:56
education system ever since.
Track 1 00:34:58
And I think it's by design that they want to, that they want to create it that way.
Track 1 00:35:03
And there's a reason why, the very thing they in, instead of talking
Track 1 00:35:07
about money, instead of teaching about money, we teach money myths.
Track 1 00:35:11
Like money is the root of all evil, so nobody wants to chase it.
Track 1 00:35:13
But if you read the Bible, that's not what it says.
Track 1 00:35:17
The worship of money is the root of all evil and money.
Track 1 00:35:22
I think just my take on money is it makes the world go round.
Track 1 00:35:25
Everything that we do is tied around money, so not talking about money is
Track 1 00:35:30
actually the impolite thing to do.
Track 1 00:35:31
We need to be, we need to be teaching our kids to have a great relationship
Track 1 00:35:34
with money, and that's what we should be doing in our school system.
Track 1 00:35:36
Not teaching parallelograms rather than, how to show up in life, how
Track 1 00:35:40
to win emotional intelligence.
Track 1 00:35:42
When we have a mental, high health crisis going into our country and
Track 1 00:35:45
we're not teaching kids how to handle their emotions, they have 12 years is
Track 1 00:35:49
an incredibly long time to educate.
Track 1 00:35:53
12 years is a long time to create, I would say, some supernatural kids.
Track 1 00:35:58
But we do the opposite of that.
Track 1 00:36:00
And we have so many people that are suffering in this country and that's what,
Track 1 00:36:04
when I was talking to Tim about that, I was like, Ima imagine if we created our
Track 1 00:36:07
own mastermind where we brought some of the best and the brightest and the most
Track 1 00:36:11
brilliant people and really taught the things they should be teaching in school.
Track 1 00:36:14
We put faith back in the school 'cause they took faith
Track 1 00:36:17
and core values outta school.
Track 1 00:36:18
We started telling, kids how they could live a life by design freedom,
Track 1 00:36:21
and maybe flip the script on what the American dream really should look like.
Track 1 00:36:25
It's not going out and getting into the debt trap and just having
Track 1 00:36:27
that new home and having, keeping up with the Jones, with the car.
Track 1 00:36:30
But maybe you could take advantage of a new home buying program and instead
Track 1 00:36:34
of buying just a home for yourself, you buy a duplex and then you rent
Track 1 00:36:37
out the other side of the duplex and you don't gotta be an entrepreneur.
Track 1 00:36:41
But then all of a sudden the passive income from Airbnb, that
Track 1 00:36:44
other half, or renting out that other half, is now paying for your.
Track 1 00:36:48
Living situation, it's paying for your Mercedes and now everything you get
Track 1 00:36:51
in your W2 is all icing on the cake.
Track 1 00:36:54
And now, instead of just trying to survive like every other kid and every
Track 1 00:36:57
other American is doing right now, 'cause that's the reality of America,
Track 1 00:37:00
they can thrive and actually live and enjoy their life and embrace freedom.
Track 1 00:37:04
That's the narrative that we want to teach.
Track 1 00:37:06
And then we wanted to bring in, we're like, Hey, we'll bring in, some of
Track 1 00:37:09
the best and brightest influencers and we're thinking, how do we kick this off?
Track 1 00:37:12
So what we did a free two day event.
Track 1 00:37:14
tim-winders---host_1_01-04-2024_111034: David, let's go back to how
Track 1 00:37:17
the problem was created.
Track 1 00:37:18
I love, I actually was studying some things recently about
Track 1 00:37:21
the issue with Rockefeller.
Track 1 00:37:23
a lot of people would argue that our education system does
Track 1 00:37:26
a good job of getting some basic information out to everybody.
Track 1 00:37:32
I actually have this thought that what we're kind of doing is, I hate
Track 1 00:37:36
to use the term dumbing down, but we're basically dumbing down almost
Track 1 00:37:40
culture and society, that there does need to be some different paths.
Track 1 00:37:46
That people go down and I don't know that everyone needs to sit in a public school.
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We homeschool our children and, and all of that.
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But, what I'm hearing you say is that you guys are working towards some other
Track 1 00:37:58
alternatives, but I don't think you're gonna want to do this with the masses.
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Is that correct?
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david-williams---5th-degree-academy_4_01-04-2024_135104: We wanna do it with anybody that wants
Track 1 00:38:07
the opportunity and wants to learn.
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So we actually, we decided, hey, we're gonna launch this.
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And we ended up doing a free two day event.
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We brought some of the biggest speakers in Eric Thomas, Jim Quick Tim Story.
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And then we broke a Guinness World record for the most amount of parents and kids to
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learn about financial literacy together.
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That showed us that there's a thirst and there's an appetite out there.
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So we said we're gonna make this program.
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If somebody can't afford it, we're gonna bless 'em and give
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'em a grant to give 'em minutes.
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So anybody that has the will to learn and they wanna kinda learn
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differently and they want the path to success that we're gonna leave.
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No family, no kid left behind.
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tim-winders---host_1_01-04-2024_111034: So are most of the people that
Track 1 00:38:47
are coming to you, are they the kids or the parents or both?
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What's the, what's the ratio there?
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david-williams---5th-degree-academy_4_01-04-2024_135104: It's typically through the parents and
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then the parents are bringing the kids in and we decide we wanna put a spin on it.
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'cause it's tough to get kids excited about education.
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We're like, how do we do that?
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And we can influence through influencers.
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What if we took some of their idols that are out there?
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Like one of our next calls we have coming up, Carolina, she's a child influencer.
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She's 12 years old.
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She's a YouTube sensation.
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With 9 million followers, violinists, and she's gonna be talking about
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how she built a life at a young age and what the work looked like.
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So now if we can bring in influencers like that, that kids already follow on
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social media now that gets 'em excited about education, they get excited,
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then they're maybe to see a Carolina, or maybe we get a Tim Tebow that
Track 1 00:39:31
comes to talk on a call and they're like, wow, we're gonna see Tim Tebow.
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But now they come on the call and then they learn some of the things that
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are gonna get them to life by design.
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So we're taking influencers to influence and excite kids around education and try
Track 1 00:39:45
to do things differently, and our goal is to keep growing it and expanding it, so
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we keep tracking bigger and bigger names.
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tim-winders---host_1_01-04-2024_111034: Sure.
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So one of the things I did, I went over to the site, yesterday when
Track 1 00:39:55
I was kinda looking around and I do I guess one thing I want to
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ask is the name, the fifth degree.
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I noticed that you guys had, the method for success and, fate, finances,
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fitness, family, and then Freedom.
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I guess that's where that spins off from.
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Say just a little bit about those find, foundational items.
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We don't have, we don't have time to go into
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david-williams---5th-degree-academy_4_01-04-2024_135104: Yeah,
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tim-winders---host_1_01-04-2024_111034: at length, but, but just talk
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a little bit about that because obviously y'all are building it on
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those five items, which is cool.
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I think.
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david-williams---5th-degree-academy_4_01-04-2024_135104: No, absolutely.
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So you know, the fifth degree academy, it's the five degrees of learning that I
Track 1 00:40:28
feel they don't teach enough in school.
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Faith.
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Family freedom, finances, and fitness.
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Because without faith, I don't think you can go anywhere,
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no matter what your faith is.
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I think you gotta have faith as the foundation first and foremost.
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understand with, it's not about keeping up with the Joneses, but
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it's like creating a life by design.
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Creating that freedom where you can enjoy life and not just be, a
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prisoner chain to your nine to five or just, working your life away.
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And then, so many Americans do and you never get to enjoy it, So we
Track 1 00:40:57
want to teach them a different way.
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And then, also, just like me, nobody taught me at a young
Track 1 00:41:01
age to focus on my health.
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And I truly believe one of the biggest things that triggered me,
Track 1 00:41:06
I was a young buck starting a $24 million superstore Circuit City.
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I was running and I was working 16 hour days.
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I wasn't eating right.
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I wasn't working out anymore After I got done with college.
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And, I think stress triggered it and that's what triggered, I had a genetic
Track 1 00:41:21
disposition for the disorder that I have.
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But I do believe it was the lifestyle.
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It was the stress.
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It wasn't taking care of myself.
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And there's so many people that don't learn that until it's too late.
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And without your health is wealth.
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And we want to teach that kids at a early age is to like, take care of
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your body because you only get one.
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And how to handle stress and how to process emotions and how to, maybe
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Feed our body the right nutrients so we can go out there and, feel great when
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we're, when we're, building our lives.
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tim-winders---host_1_01-04-2024_111034: So what's the funnel that brings people
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into, obviously people listening in, if there's a parent or something.
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We're gonna give 'em the information here in a little while.
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But in general, are you bringing people in through online means?
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Are you bringing people in through some kind of local structure?
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what are some of the avenues that someone can discover or find what
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you're doing with Fifth Degree Academy?
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That might be a marketing question, but that's cool.
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david-williams---5th-degree-academy_4_01-04-2024_135104: Yeah, no, absolutely.
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We're in the Apple store, the Android store, so we got an app you can
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download for the community to go on our biweekly calls with our experts
Track 1 00:42:25
and influencers we have coming in.
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we're on social media.
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we did that, two day world record event to kick it off, broke the Guinness
Track 1 00:42:31
World Record, and now we're doing micro events like that, going out
Track 1 00:42:34
and serving the community for free.
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Like in March, we're actually going down to la.
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We're bringing in some, big speakers there, bringing in all local families.
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We're gonna be broadcasting that virtually and then bringing anybody in
Track 1 00:42:45
local that wants to be a part of it.
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Attending shows, anywhere we can where there's a, there's a hunger
Track 1 00:42:52
and we're starting out with, some of those entrepreneur parents.
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starting out with the homeschool parents.
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'cause we know entrepreneur parents really get it.
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We know the homeschool parents get it.
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And when we build the foundation there, our goal is to take that
Track 1 00:43:05
community and then bring the rest of the parents in and really show
Track 1 00:43:08
them what learning can be all about.
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And get their kids to think differently and show up.
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'cause again, I go back to my brother, nobody ever really taught him.
Track 1 00:43:17
He never discovered his why and his purpose and his passion in this world.
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And I think there's so many kids when you look at 'em, go down the wrong path.
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That they just don't have that why they don't have that purpose and the mission.
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And we wanna help every kid that we can touch find that, that purpose-driven life.
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Because when you have a purpose, you wake up with a different pep in your step.
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You don't want to quit, you don't want to give up.
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You're excited about life.
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And that's what we want to help, families do.
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tim-winders---host_1_01-04-2024_111034: Sure some people, I can almost hear
Track 1 00:43:46
some people in a media setting and sometimes we have to turn this off,
Track 1 00:43:50
but they would want to know what you're doing for like an at risk type group.
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I was fortunate it sounds like you were too, that you showed up at school.
Track 1 00:44:00
At least when you went and you had some food that, that you had eaten
Track 1 00:44:05
that morning, your parents probably encouraged you to go to school.
Track 1 00:44:09
And there's a lot of, that to me, the system that we've got, there's
Track 1 00:44:13
so many, not even like your brother, but there're just so many that aren't
Track 1 00:44:17
even, they're not even getting to the table or getting even to, to the
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place to slip through the cracks.
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I think you mentioned some scholarshipping and some things like that, but is there
Track 1 00:44:27
something in place now or something down the road for what I think we
Track 1 00:44:32
would term at risk type students?
Track 1 00:44:35
And if there's not that's fine.
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I'm just curious about that.
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david-williams---5th-degree-academy_5_01-04-2024_140214: Yeah, absolutely.
Track 1 00:44:39
That's a great question.
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So we actually have a buy one bless one component to our program.
Track 1 00:44:43
For every paid membership.
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We'll actually take at risk youth that maybe can't afford, their family, can't
Track 1 00:44:48
afford it to come into the program.
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Or if we ever have a family that says, Hey, I wanna come
Track 1 00:44:51
in, but maybe I can't afford it.
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We'll have a grant opportunity where they can come in at no cost 'cause we
Track 1 00:44:57
don't wanna leave a family left behind.
Track 1 00:44:59
And we actually partner with organizations like that.
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So we're in talks with the Dream Center down in la, the Boys and Girls Club, and
Track 1 00:45:06
we'll offer this up to free for some of those organizations that actually serve,
Track 1 00:45:10
those very kids, those at-risk kids that might, that might need it the most.
Track 1 00:45:13
But if you think about that too, those are the ones that are struggling
Track 1 00:45:17
in the education system the most.
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They're not excited about education.
Track 1 00:45:20
it's not, the current system's not working out for them, and that's why
Track 1 00:45:23
we want to take some of their idols.
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Some of the people they look up to, some of the people they get excited
Track 1 00:45:27
about when they hear their name start to bring them into the call, and then
Track 1 00:45:31
that gets them excited to attend.
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And then once they're there, the byproduct is that they're gonna learn a
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thing or two about a thing or two from that, from somebody that's got weight.
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Because a lot of times, even when I was growing up as a kid, my
Track 1 00:45:43
parents would give me great advice, but sometimes we hear it from our
Track 1 00:45:46
parents or we hear it from a teacher.
Track 1 00:45:48
It's in one ear and out the other, but then all of a sudden, maybe a, an
Track 1 00:45:52
influencer celebrity, somebody comes in that's knows a thing or two about a
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thing or two that's had some real world success and they're already looking up to
Track 1 00:46:00
that person and they're excited about it.
Track 1 00:46:02
Now all of a sudden it reinforces the principal where we're not,
Track 1 00:46:05
trying to replace the school system.
Track 1 00:46:06
We're not trying to replace parenting.
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We wanna partner with the school system, we wanna partner with
Track 1 00:46:11
parents, reinforce the things they're already trying to teach.
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And so it sticks and it cements, and then it makes kids wanna.
Track 1 00:46:17
Have something to chase and take action on.
Track 1 00:46:19
tim-winders---host_1_01-04-2024_111034: You mentioned when you had conversations
Track 1 00:46:21
with Tim that you thought this would be somewhat of a mastermind, but I think
Track 1 00:46:26
there's a digital component to it and I think mastermind is a word that's used
Track 1 00:46:31
in an odd way in our current culture.
Track 1 00:46:33
David, I'm sure you're aware there's some people that, we go and there's
Track 1 00:46:36
10 of us that sit around a table and we talk, which I love, by the way.
Track 1 00:46:40
I love doing that.
Track 1 00:46:41
but when you say mastermind, I think it sounds to me like what you're doing
Track 1 00:46:45
is creating an avenue for people to get some things outside of the norm.
Track 1 00:46:51
Tell me all the ways you mentioned events you mentioned, 'cause I don't know, is
Track 1 00:46:56
there a mastermind per se, or is it just that they're stepping into this app and
Track 1 00:47:02
it gives them access to a lot of things?
Track 1 00:47:03
Tell me a little
Track 1 00:47:04
bit more about the logistics of it.
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david-williams---5th-degree-academy_5_01-04-2024_140214: So basically the Mastermind is
Track 1 00:47:06
we do two live calls a month.
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so ev the second Tuesday, the last Tuesday of every month.
Track 1 00:47:12
That will bring in an expert speaker, and then we'll typically try to do
Track 1 00:47:16
every month an influencer where it's a big name individual and have an expert
Track 1 00:47:22
on the other call, and then they're coming in and teaching on things.
Track 1 00:47:25
And then we give some homework in between too.
Track 1 00:47:26
So I'll give you an example.
Track 1 00:47:27
One of the calls, Tim's story came in and talked about having the miracle mentality.
Track 1 00:47:32
Tim Story's a bestselling author, life coach of the Stars,
Track 1 00:47:34
works with Robert Downey, Jr.
Track 1 00:47:36
P Diddy came in, kids were excited about meeting with him.
Track 1 00:47:39
And then after that call.
Track 1 00:47:41
We actually gave the parents and the kids an action guide and taught
Track 1 00:47:46
them about how they can create core values in the household.
Track 1 00:47:49
'cause every one of my businesses, we created core values and those
Track 1 00:47:52
are the very things that cemented the foundation of our company.
Track 1 00:47:55
It allowed us to grow.
Track 1 00:47:56
We're like, a lot of times when you look at families, they don't have
Track 1 00:47:58
a defined, it's maybe talked about here and there, but it's not clear.
Track 1 00:48:02
There's not clarity when it comes to core values in the household.
Track 1 00:48:06
So we'd give them a template and then mom, dad, and the kids, and it's gonna
Track 1 00:48:09
be different family to family, can sit around and create those core values and
Track 1 00:48:13
commit to hold each other accountable.
Track 1 00:48:15
And it's not just the parents holding the kids accountable, but maybe mom and
Track 1 00:48:18
dad come home one day and they're having an off day and they're not living into
Track 1 00:48:21
that value system that they agreed upon.
Track 1 00:48:23
And now the kids.
Track 1 00:48:24
Can help hold mom and dad accountable to help strengthen
Track 1 00:48:27
and cement the family unit.
Track 1 00:48:28
So our core values, to give you an example, is, put God first in everything
Track 1 00:48:32
that we do, live with integrity.
Track 1 00:48:34
Everybody that we touch, leave them better off.
Track 1 00:48:37
A Williams never quits.
Track 1 00:48:38
A Williams always finds a way, a Williams always shows up in life.
Track 1 00:48:43
A Williams is set out to change the world.
Track 1 00:48:46
So we set out these core values in our own household.
Track 1 00:48:48
So as my little guy grows older and older.
Track 1 00:48:51
We can speak to those things and we can live into those things and he knows what
Track 1 00:48:55
it means to be a Williams and we wanna teach whether you're a, whether you're a
Track 1 00:48:59
Smith, you're a Johnson, whoever it might be, what it means to be in your family.
Track 1 00:49:03
What are those values that are important that you can live by that,
Track 1 00:49:07
that are gonna allow you to really, take that next level in life together.
Track 1 00:49:10
tim-winders---host_1_01-04-2024_111034: what are some of the challenges,
Track 1 00:49:11
David, that you guys are identifying with this model?
Track 1 00:49:15
We've already talked about, there's this baked in system of, I, I,
Track 1 00:49:21
oh, I hate to say mediocrity.
Track 1 00:49:22
It's even less than that at times, that we are, that we're fighting against
Track 1 00:49:26
in our current society and culture.
Track 1 00:49:28
But what are some things that as you look out over the next few years, you go, these
Track 1 00:49:33
are some hurdles that we're gonna have to overcome with this model in this system.
Track 1 00:49:38
david-williams---5th-degree-academy_5_01-04-2024_140214: I think, one of the things is
Track 1 00:49:40
entitlement, and I think that's what's being bred in our school system.
Track 1 00:49:42
It's being bred by the media.
Track 1 00:49:44
we're, instead of teaching our kids to be a victor, we're teaching them to be a.
Track 1 00:49:49
You can't simultaneously be a victim and a victor at the same time.
Track 1 00:49:53
It just doesn't work.
Track 1 00:49:54
You gotta be, you gotta choose one or the other.
Track 1 00:49:56
But when you look at it, there's this sense of entitlement.
Track 1 00:49:59
It's all being from the top down in our education system that's
Track 1 00:50:02
being, instilled into our kids.
Track 1 00:50:04
And you're seeing that in today's culture in society where, if you
Track 1 00:50:08
look back 10, 20, 30 years ago, it was a totally different dynamic.
Track 1 00:50:14
It was a totally different culture.
Track 1 00:50:16
But people don't want to, you know, we see it even in our recruiting company that
Track 1 00:50:19
people just don't wanna work these days.
Track 1 00:50:20
There's this sense of entitlement that I'm not gonna take a job
Track 1 00:50:23
unless I do this, and this.
Track 1 00:50:25
When you look at back in, in my era, when I was growing up, heck, if you
Track 1 00:50:29
were the janitor, you showed up and just gave it everything that you got.
Track 1 00:50:34
And I think, a lot of that's being lost.
Track 1 00:50:36
And there's a sense of instead of working and earning.
Track 1 00:50:40
What actually being taught, it's the war on entitlement.
Track 1 00:50:42
So I'd say that's gonna be one of the, that's one of the core challenges there
Track 1 00:50:45
is creating that mind shift in competing against culture, competing against
Track 1 00:50:49
society that's actually teaching that and instilling that in this next generation.
Track 1 00:50:53
mean, you look at that, you look at, in colleges, they have safe
Track 1 00:50:55
spaces, um, for people to go.
Track 1 00:50:57
you look at this woke culture that's taking over and you
Track 1 00:51:00
know what I think that is, is.
Track 1 00:51:02
You look at historically, why did kids always join gangs in the past?
Track 1 00:51:06
kids join gangs.
Track 1 00:51:07
They don't have a father figure.
Track 1 00:51:08
They don't have a mentor in their life.
Track 1 00:51:10
And so now they see somebody there.
Track 1 00:51:12
I can maybe go into this gang and then that's gonna be my community
Track 1 00:51:15
because I don't have anybody else.
Track 1 00:51:17
And now, in this day and age, when I was a kid and I was
Track 1 00:51:19
bullied, it was pretty isolated.
Track 1 00:51:21
social media can take one post to destroy a kid Now.
Track 1 00:51:24
If you are a kid that goes into school and goes into society and you're not
Track 1 00:51:27
academically strong, you're not wealthy, or maybe not a jock, and you just don't
Track 1 00:51:31
meet some of those stereotypical molds and you don't have a place, or you're maybe
Track 1 00:51:35
being bullied, who's gonna take you in?
Track 1 00:51:37
it's the new woke culture and the woke community will take me in, and now all
Track 1 00:51:43
of a sudden, if I identify over here and I identify with these principles
Track 1 00:51:47
that I may not agree with, At least I know that I can no longer be bullied
Track 1 00:51:52
and now I'm a part of something.
Track 1 00:51:53
I was a part of nothing.
Track 1 00:51:55
And if anybody ever started to stand against me, I got
Track 1 00:51:58
cancel culture on my side now.
Track 1 00:52:00
And that's what we're sadly seeing in our society today, is if you look at
Track 1 00:52:04
this kind of woke ism, so to speak, and you look at the percentage of people
Track 1 00:52:08
that are falling down this path just over these past couple of years alone.
Track 1 00:52:12
It's eight x of people identifying into this new kind
Track 1 00:52:16
of, this new kind of movement.
Track 1 00:52:17
And it's not resulting in anything good.
Track 1 00:52:19
it's that entitlement mindset.
Track 1 00:52:22
It's that, the rich just get richer.
Track 1 00:52:24
I don't have the same opportunities because of X, Y, Z.
Track 1 00:52:27
we live in the greatest country on earth and everybody has a
Track 1 00:52:31
phenomenal opportunity to be here.
Track 1 00:52:32
But if you have the right mindset, you have the right work ethic, and
Track 1 00:52:35
you're taught to go out and show up, especially in this day and age.
Track 1 00:52:38
I think everybody today versus back in my day, have more of an opportunity
Track 1 00:52:43
than ever because you know what?
Track 1 00:52:45
Nobody's showing up anymore.
Track 1 00:52:46
So if you just come in and you just show up at a level that most people won't like,
Track 1 00:52:51
you're already in the 1% of the 1%, and then people are gonna take note to that.
Track 1 00:52:55
And it's such a rare thing in this day and age.
Track 1 00:52:58
You can climb that ladder as fast as you want to, but nobody's being taught
Track 1 00:53:03
and nobody's given that opportunity and nobody's getting that clarity.
Track 1 00:53:07
That, they can get everything out that they want outta this life, but it
Track 1 00:53:10
typically comes after hard work.
Track 1 00:53:13
tim-winders---host_1_01-04-2024_111034: Yeah, it does definitely appear
Track 1 00:53:15
as if we're kind of almost dividing up into two camps.
Track 1 00:53:19
There's that group that you just mentioned, the Entitlement group, and
Track 1 00:53:22
then there's a group . Unfortunately, from my view, it seems this group is
Track 1 00:53:26
getting smaller and smaller that they still do want to either work or learn or
Track 1 00:53:31
grow or whatever term you want to use.
Track 1 00:53:34
but let's just say someone is in that group or they're a parent that's in
Track 1 00:53:39
that group of that maybe even smaller group that they do want to grow.
Track 1 00:53:44
They do wanna create some atmosphere environments for their children or
Track 1 00:53:48
someone who's in that age group.
Track 1 00:53:49
What do they need to do?
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What is an action step that they need to do, David, to take the next step to maybe
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step closer to what you guys are doing with fifth degree or anything like that.
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You could give information on where they can go and stuff like that here
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david-williams---5th-degree-academy_5_01-04-2024_140214: So they
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can go to fifth degree.com.
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It's five th degree.com they can subscribe on there.
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They can reach out to this, at support@fifthdegree.com.
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We're in the Apple store, we're in the Android store.
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if somebody's out there and you go to the website and you're
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like, Hey, I just can't afford it.
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again, we have a grant process for that 'cause we don't wanna
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leave any family left behind.
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We're really not doing this for the money.
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tim-winders---host_1_01-04-2024_111034: Definitely we'll include, that, those
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links and all down in the notes.
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Hey David, we are seek, go create those three words here.
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I'm gonna let you choose one as my last question.
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Choose one of those words over the other two, and why, which one do you choose?
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Seek, go, or create.
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david-williams---5th-degree-academy_6_01-04-2024_141345: I'm gonna choose, uh, create, and actually
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you can't see on the other side of the wall, but I got the sign behind me.
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It says, go to distance.
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And on the other side of the wall it says if you build it, the
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reason it says if you build it.
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One of my favorite movies growing up as a kid was the Field of Dreams.
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And I feel like throughout my life, leaning in my faith, God always
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spoke to me through that movies.
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'cause when it came to creating something, I would hear that voice.
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If you build it, they will come.
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And when it came to, the Fifth Degree Academy.
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And we did this, event and we broke the Guinness World record.
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I'm like, how am I gonna get all these big speakers to come in?
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And, I feel like God spoke to me and I heard the words, if
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you build it, they will come.
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If I build the table, if I build the right program, if I build the
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right image to it, the branding, they all these speakers are gonna come.
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And that's exactly what happened.
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God brought 'em our way.
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We had over a million dollars with the speakers kind of pour into the program.
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We still got people outreaching that's in there.
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And, uh, I, I believe we're all put on this earth to be creators.
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Um, you know, we weren't put on this earth like Rockefeller wants
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us to be, consumers and, workers.
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I believe God put us on this earth, uh, Rockefeller to be creators and, to
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make, positive impact in this world.
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So that's why I choose the world.
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Create.
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tim-winders---host_1_01-04-2024_111034: Very good.
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Yes.
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And great movie reference there.
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Field of Dreams, I think one of the best sports movies ever.
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Just, just
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say that David, I appreciate it.
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We are pulling for you in the Fifth Degree Academy.
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definitely go down and check out the links.
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If you've been listening in, share it.
Track 1 00:56:08
You probably know someone that needs to connect with David and what his team are
Track 1 00:56:13
doing over there at Fifth Degree Academy.
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Make, make sure you go check it out yourself if you've got children or if
Track 1 00:56:19
you are a child in that age bracket and, if not, share it with others.
Track 1 00:56:23
We are seek go create here releasing new episodes every Monday.
Track 1 00:56:26
Your support means the world to us.
Track 1 00:56:28
Now you can tip us.
Track 1 00:56:29
Buy me a coffee or other financial support@seekgocreate.com.
Track 1 00:56:34
Com slash support@seekgocreate.com slash support contribution.
Track 1 00:56:40
Start at just a buck, and if you leave a comment your comment could
Track 1 00:56:43
be featured in a future episode, just go visit seek go create.com/support.
Track 1 00:56:50
Until next time, we appreciate you joining us here.
Track 1 00:56:53
Until next time, continue being all that you were created to be.