Hey Global Ghanaian Citizens, Adrian here.
2
00:00:08,030 --> 00:00:10,794
Welcome back to the Sound of Accra podcast.
3
00:00:10,956 --> 00:00:15,864
This is the show where we showcase global Ghanaian excellence to the world.
4
00:00:16,033 --> 00:00:24,013
Today on Fintech Fridays, we're going to be exploring the topic that's not just shaping
Ghana, but actually reshaping the entire African continent.
5
00:00:24,013 --> 00:00:26,518
Now that's Fintech and mobile money.
6
00:00:26,518 --> 00:00:33,321
Now did you know Africa processed over $1.4 trillion in mobile money transactions last
year?
7
00:00:33,321 --> 00:00:36,922
That's nearly two thirds of global total.
8
00:00:36,923 --> 00:00:40,825
And yes, Ghana is one of the biggest players driving that growth.
9
00:00:40,825 --> 00:00:46,027
So in this episode, we're going to uncover why Ghana leads West Africa's digital payments
10
00:00:46,027 --> 00:00:55,960
revolution how mobile money and fintech are improving lives both at home and across the
diaspora and what the future of finance really looks like for Ghanaians and African
11
00:00:55,960 --> 00:00:56,980
entrepreneurs everywhere.
12
00:00:56,980 --> 00:01:01,091
Alright, so without further ado, let's get straight into it.
13
00:01:01,091 --> 00:01:02,091
Now let's start big.
14
00:01:02,091 --> 00:01:09,633
Alright, as you can see in front of me, the article reads out Africa accounts for 70 % of
the world's $1 trillion mobile money market.
15
00:01:10,081 --> 00:01:12,281
That's a mind blown figure, all right?
16
00:01:12,281 --> 00:01:15,141
But within Africa, two regions dominate.
17
00:01:15,141 --> 00:01:17,621
That's East and West Africa.
18
00:01:17,741 --> 00:01:28,461
Now East Africa, led by Kenya's iconic M-Pesa, processed over $800 billion through 61
billion transactions last year, with an average transfer of just $13.
19
00:01:28,541 --> 00:01:33,201
That tells you mobile money is part of everyday life, all right?
20
00:01:33,301 --> 00:01:39,988
Now meanwhile, West Africa, which is our home turf, is the most competitive and innovative
market.
21
00:01:39,988 --> 00:01:41,026
you
22
00:01:41,026 --> 00:01:50,966
more than 76 live mobile money services operate in West Africa and that drives over $500
billion worth of transactions.
23
00:01:50,966 --> 00:01:53,066
Massive, absolute colossal.
24
00:01:53,066 --> 00:01:59,006
Now, Ghana in particular stands out as the tech savvy, regulation friendly market leading
this charge.
25
00:01:59,006 --> 00:02:09,786
If you've been listening to Sound of Accra podcast for quite some time, you may have heard
me talk about how Ghana wants to be the first African government based on the blockchain.
26
00:02:09,926 --> 00:02:11,406
You've heard me talk
27
00:02:32,031 --> 00:02:36,383
Now, Ghana in particular is regulation for a new market.
28
00:02:36,383 --> 00:02:43,126
We've talked about similar trends in one of our previous episodes on super apps in Africa.
29
00:02:43,126 --> 00:02:45,937
We'll leave a link in the description below if you've not checked that out.
30
00:02:45,937 --> 00:02:46,828
Okay.
31
00:02:47,168 --> 00:02:54,351
And we explore how these platforms are blending payments, e-commerce and service into one
seamless experience.
32
00:02:54,351 --> 00:02:59,384
This mobile money boom is the foundation powering that super app revolution.
33
00:02:59,384 --> 00:03:00,314
Let me tell you that.
34
00:03:00,314 --> 00:03:01,274
All right.
35
00:03:01,355 --> 00:03:02,175
Now,
36
00:03:02,175 --> 00:03:03,916
Let's talk about Ghana.
37
00:03:05,138 --> 00:03:10,863
Now Ghana is quietly becoming Africa's fintech role model.
38
00:03:10,863 --> 00:03:11,824
All right?
39
00:03:12,485 --> 00:03:25,196
If we see this article here from Mastercard, what we can see here is that Mastercard
recently featured Ghana as a standout success in West African digital payments growth.
40
00:03:26,151 --> 00:03:34,625
and they cited strong innovation, deep telco-led ecosystems and forward-thinking
regulation from the Bank of Ghana.
41
00:03:34,625 --> 00:03:43,769
In fact, the GSMA ranks Ghana number one globally for mobile money, policy and regulatory
environment.
42
00:03:43,909 --> 00:03:48,592
Now that's something we're rarely able to celebrate, but it's huge.
43
00:03:48,592 --> 00:03:55,895
Nearly nine in 10 Ghanaians own a mobile phone and more than half of them use mobile money
every day
44
00:03:55,987 --> 00:04:00,307
pay for goods, utilities and even school fees.
45
00:04:00,307 --> 00:04:02,927
It's financial inclusion in action.
46
00:04:02,927 --> 00:04:03,727
Let's face it.
47
00:04:03,727 --> 00:04:04,347
Okay.
48
00:04:04,347 --> 00:04:16,007
Now, if you guys have been listening to this show for quite some time, you may remember
our episode back in season six, Ghana's Farms to Accra's Markets, which featured Nana Kofi
49
00:04:16,007 --> 00:04:17,067
and Gideon.
50
00:04:17,067 --> 00:04:25,427
And we discussed how farmers are now using mobile money to sell directly to urban buyers,
cut out middlemen and boost profits through digital payments.
51
00:04:25,427 --> 00:04:26,390
Now,
52
00:04:26,511 --> 00:04:32,215
that fintech transforming traditional industries right here in Ghana.
53
00:04:32,215 --> 00:04:33,195
Alright?
54
00:04:33,796 --> 00:04:39,761
Now, if you read on this article, you're going to find an interesting Q &A, you know, with
MasterCard.
55
00:04:39,761 --> 00:04:43,524
So I'll leave a link in the description below so you guys can go ahead and read that.
56
00:04:43,524 --> 00:04:44,965
But what does this tell you?
57
00:04:44,965 --> 00:04:51,970
Ghana has proven that when you build for people, not just for profit, transformation
always follows.
58
00:04:51,970 --> 00:04:52,910
Alright?
59
00:04:53,611 --> 00:04:54,452
Now,
60
00:04:54,910 --> 00:04:58,181
Let's talk about one of my favourite topics, okay?
61
00:04:58,222 --> 00:05:05,985
Now that is the Ghanaian diaspora, yes, you've guessed it, and its role in Ghana's fintech
rise.
62
00:05:06,246 --> 00:05:10,148
Now, if we see this article here from Tek Labari.
63
00:05:10,760 --> 00:05:17,813
It clearly says that Ghanaians abroad send home around $11 billion every single year.
64
00:05:17,813 --> 00:05:18,632
That's incredible.
65
00:05:18,632 --> 00:05:19,924
I can't even imagine that.
66
00:05:19,924 --> 00:05:23,266
But the way they're doing it is changing.
67
00:05:23,406 --> 00:05:33,150
Now more people in the UK, the US, Canada, Europe are turning to fintech platforms such as
Chipper Cash, Eversend, Skrill to send money home.
68
00:05:33,150 --> 00:05:34,691
Even SendWave.
69
00:05:34,691 --> 00:05:39,873
You can check the description below for SendWave code if you guys want to do some
remittance.
70
00:05:40,627 --> 00:05:43,148
doesn't cost you anything extra.
71
00:05:44,110 --> 00:05:46,391
There's no waiting, no queues, minimal fees.
72
00:05:46,391 --> 00:05:50,080
So these remittance platforms are huge at the moment.
73
00:05:50,080 --> 00:05:54,898
They're hot fire and they all have ties to mobile money as well, which is the main thing.
74
00:05:54,898 --> 00:06:00,001
Now these apps are connecting families faster and powering small business directly.
75
00:06:00,182 --> 00:06:10,530
So instead of waiting around, instead of wiring funds through traditional remittances
offices, you can send money in seconds straight to someone's mobile wallet.
76
00:06:10,530 --> 00:06:23,593
Alright, now we explored this topic further in the episode I did with Jason Agbodza in
Season 7, which is entitled Break Free from the 9 to 5 Trading, Financial Freedom and
77
00:06:23,593 --> 00:06:24,103
Mindset.
78
00:06:24,103 --> 00:06:26,694
I'll leave that episode in the description below.
79
00:06:26,954 --> 00:06:34,175
So we talked briefly with Jason about how digital tools like mobile money are helping
diasporans to build wealth and support families back home more efficiently.
80
00:06:34,175 --> 00:06:36,136
So you guys can go check that episode out.
81
00:06:36,584 --> 00:06:45,609
Now this digital diasporic network isn't just transferring money, it's transferring trust,
data and opportunity.
82
00:06:45,790 --> 00:06:49,432
And every transaction strengthens Ghana's digital economy.
83
00:06:49,432 --> 00:06:52,173
And that's something that we need to think about.
84
00:06:52,404 --> 00:06:53,394
All right.
85
00:06:53,895 --> 00:06:59,958
So what does the future of Ghana's mobile money and fintech economy look like?
86
00:06:59,958 --> 00:07:02,520
This is the key question here.
87
00:07:02,824 --> 00:07:10,400
Now MasterCard's findings and the GSMA's insights point to three major focus areas.
88
00:07:11,794 --> 00:07:16,466
Now that is financial and digital literacy.
89
00:07:16,826 --> 00:07:28,852
Ghanaians are adopting mobile money fast, but education around fraud, prevention, savings
and digital security still lags behind.
90
00:07:28,852 --> 00:07:41,197
You can see here from this article from ECOFIN agency where it does say mobile money in
Africa is strong growth, but adoption still falls short in some areas.
91
00:07:41,701 --> 00:07:49,397
But Ghana, as a result, is still adopting mobile money very quickly compared to other
African countries.
92
00:07:49,397 --> 00:07:50,617
Why is that?
93
00:07:50,638 --> 00:07:54,081
Second point I want to move on to is financial and digital literacy.
94
00:07:54,081 --> 00:08:02,567
Now, Ghana is adopting mobile money fast, as I mentioned, but educational fraud, savings
and digital security still lags behind.
95
00:08:02,807 --> 00:08:05,930
they are knowledgeable about mobile money.
96
00:08:05,930 --> 00:08:11,584
But the next step that we need to take as Ghanaians is to be more knowledgeable about
fraud, about savings, about digital
97
00:08:11,584 --> 00:08:18,680
securities about other aspects of mobile money so that we can move even more forward as a
nation in this area.
98
00:08:19,741 --> 00:08:27,368
Now cross border payments in Africa, just imagine transferring money seamlessly between
Ghana, Nigeria and Kenya using one wallet.
99
00:08:27,368 --> 00:08:35,095
That kind of interoperability will unlock billions more in trade and remittances.
100
00:08:36,596 --> 00:08:47,614
So digital access for rural Ghana, things like expanding towers, improving internet reach
and lowering transaction costs will certainly make FinTech growth truly inclusive in the
101
00:08:47,614 --> 00:08:48,575
nation.
102
00:08:49,618 --> 00:08:57,173
Really and truly, the next five years is going to define how Ghana moves from great
progress to great leadership.
103
00:08:57,214 --> 00:08:58,074
Okay.
104
00:08:58,074 --> 00:09:07,631
Now, if you remember the episode I did with Cyril Kwadzo who is the founder and CEO of
Gold Coast Report, which is Ghana's biggest podcast network, I'll leave a link to the
105
00:09:07,631 --> 00:09:10,503
episode below, or it might pop up on the screen.
106
00:09:10,524 --> 00:09:16,107
So we discussed in this episode, how important it is to understand your market deeply.
107
00:09:16,552 --> 00:09:20,395
and it's the key to scaling any business, including fintech.
108
00:09:20,395 --> 00:09:21,732
Very, very important.
109
00:09:21,732 --> 00:09:22,496
All right.
110
00:09:22,496 --> 00:09:26,519
So as you can see, Africa's story is changing, right?
111
00:09:26,519 --> 00:09:33,564
The world often sees us as emerging markets, but in fintech, we are leading the market
right now.
112
00:09:33,564 --> 00:09:34,124
Okay.
113
00:09:34,124 --> 00:09:35,525
That's without a doubt.
114
00:09:35,525 --> 00:09:46,332
Now Ghana's rise in mobile money is proof, okay, that African solutions are shaping global
trends in digital payments, in financial inclusion, and in entrepreneurship as well.
115
00:09:46,388 --> 00:09:55,157
but from the street vendor taking Momo payments to diaspora founders building fintech apps
abroad, this is the sound of modern Ghana.
116
00:09:55,157 --> 00:09:57,058
This is what it looks like.
117
00:09:57,679 --> 00:10:05,807
So global Ghanaian citizens, if you enjoyed this episode, I'm gonna link some others in
the description below that you need to go and watch or listen next if you enjoyed this
118
00:10:05,807 --> 00:10:06,547
one.