Rob:

What do you see in your work as, some of the most common problems?

Rob:

And why do you think they are and how would you go about solving them?

Saieed:

For me, the biggest problem we've got in my line of work.

Saieed:

It's basic stuff sometimes like effective communication, for example,

Saieed:

that sounds easy when you say it.

Saieed:

But in reality, especially in an organization or in a leadership

Saieed:

role, for example, in a team setting, knowing how to effectively communicate.

Saieed:

Is significant.

Saieed:

And for that reason I tie that back into areas such as self awareness

Saieed:

and self care, where the majority of individuals, or let's say majority of

Saieed:

leaders feel like they're self aware enough, but in reality, they're not.

Saieed:

I think there was a study that recently came out to say 78%.

Saieed:

Of leaders believe they are self aware, but when they go through the

Saieed:

process of evaluation, it turns out like only 15 percent of them are.

Saieed:

It's a shocking figure, really.

Saieed:

For me, that serves as the basis for being able to project outwards.

Saieed:

If you're not self aware and you're not able to effectively communicate.

Saieed:

That would affect everything else you're trying to do.

Saieed:

The other issue which I deal with a lot is culture, and that could be

Saieed:

both organizational culture in its essence in how it's formulated, but

Saieed:

more importantly, it's understanding cultural nuances, understanding

Saieed:

how different people operate.

Saieed:

So one of the things that I enjoyed doing is multicultural leadership and

Saieed:

multicultural leadership training, because it provides this whole new world

Saieed:

where an individual from the UK, for example, if they were to try to set up

Saieed:

base in the Middle East or work with someone in the Middle East, they need

Saieed:

to be aware of how their communication.

Saieed:

Impacts very differently to how it is in the UK.

Saieed:

I'll give you a little example of that.

Saieed:

For example, if you were to send an email to someone in where I

Saieed:

am here and say, Oh, hi, I'm just looking to say, promote my services.

Saieed:

I'm coming.

Saieed:

I'm looking to see if you can give me a day of your time to come in and

Saieed:

talk to your staff about X, Y, and Z.

Saieed:

You'll immediately get rejected.

Saieed:

And the reason for that rejection is because the cultural

Saieed:

expectation here is to say.

Saieed:

Hi, how are you doing?

Saieed:

How's your wife doing?

Saieed:

How are your kids doing?

Saieed:

Do you know what I mean?

Saieed:

And start from a very social point of view before you get

Saieed:

into the business conversation.

Saieed:

Or speak politics a bit and speak about societal issues first

Saieed:

before you get down to business.

Saieed:

If someone from, I say the Middle East was to send an email to someone

Saieed:

in the UK and say, Hi, how are you?

Saieed:

And how's your wife and kids doing?

Saieed:

You can imagine the impact of that and how strange that would be.

Saieed:

So it's stuff like that.

Saieed:

It's very like, analytical, but it happens and it happens more often than we think.

Saieed:

And I think that impacts.

Saieed:

What you're trying to do.

Saieed:

If you're a leader and you have a multicultural team, regardless of

Saieed:

the setting you're in, regardless of the country you're operating, there's

Saieed:

certain things you need to understand that are different with each individual.

Saieed:

And that's one of the problems that I see is applying a blanket approach.

Saieed:

This is one of the problems I talk about often.

Saieed:

There's various leadership models, for example, out there, be it transactional,

Saieed:

transformational, whatever it is.

Saieed:

And then I don't think you can really say, I am a transformational leader.

Saieed:

I'm a transactional leader.

Saieed:

It doesn't fit in.

Saieed:

And even if you do apply that to a multicultural context.

Saieed:

And you're way off because there's no way you'd be able to project

Saieed:

that consistently across every single team and every single person.

Saieed:

So that's where culture comes in and that's where it's

Saieed:

very important to understand.

Saieed:

So the way I see is I start with self awareness.

Saieed:

And then look at how we can effectively communicate, compared to the situation

Saieed:

and circumstance that we're dealing with, compared to the team that we're

Saieed:

dealing with and depending on those situations, what works and what not works.

Saieed:

I take that into detail.

Saieed:

So those are the two big things, effective communication and self

Saieed:

awareness, and then it's culture.

Rob:

There's a through line through all of those, isn't there?

Rob:

It's like you say, the great difference between, how self aware people think they

Rob:

are and how much other people measure them as being, there's a vast gap.

Rob:

And then when you overlay the cultural nuances, to the individual

Rob:

nuances you can see why there's so many problems in communication.

Rob:

For the sake of everyone else, if you want to give a an explanation

Rob:

and the kind of work that you do.

Rob:

My

Saieed:

work over the last six or seven years, it's been a mixture of,

Saieed:

management consultancy and leadership team, elite team development mixed in

Saieed:

with organizational culture, training.

Saieed:

development, transformation, change, and then sales and customer service

Saieed:

operations, which is more my background.

Saieed:

I'm trying to have different aspects and a bit of diversity to the role

Saieed:

because I found that some, in some examples and settings, The organization

Saieed:

would benefit more in some, it'd be the individual who benefits.

Saieed:

And then I break it down into different areas such as culture, people, process,

Saieed:

customers, the broader organization.

Saieed:

So that helps me to create a suitable roadmap, be it for the organization

Saieed:

or be it for the individual to deal with various aspects of their role.

Saieed:

So it's not simply process focused, it's, I've got self care in there, I've got well

Saieed:

being in there, I've got self awareness in there like we've talked about, and

Saieed:

then I use that as my USP to be able to say before we deal with everything else,

Saieed:

let's deal with some basic areas first.

Saieed:

And then we'll move into more, let's say academic areas of management or

Saieed:

leadership or team development or whatever it is that the client needs.

Rob:

All the theories and the academic studies are all

Rob:

interesting and useful and helpful.

Rob:

But they're assuming that you've got a certain level of self awareness.

Rob:

They're assuming a certain level of emotional development,

Rob:

emotional regulation.

Rob:

But very often our culture and the cultures that I'm aware of.

Rob:

There's been a focus on things and what we do rather than a focus on the self

Rob:

and the emotions and the relationships and the communication skills.

Rob:

So we assume that it's like the Peter principle where people get promoted to the

Rob:

role of where they can no longer operate.

Rob:

or function effectively.

Rob:

And I think most of that comes because, not because of lack of technical skills,

Rob:

but because of self awareness or an ability, like you say, it's the nuance.

Rob:

It's not a literal application, but it's being able to take in a lot of knowledge

Rob:

and apply it where it's relevant.

Rob:

Absolutely.

Rob:

On LinkedIn, you've shared quite a lot about the lessons you've

Rob:

learned and the journey that you took through a call center.

Rob:

Maybe it's worth a brief recount of what you learned from that

Rob:

experience and how that helps you now.

Saieed:

So that was a, my first sort of major failure as I would like to call

Saieed:

it because that's where it was being promoted from an individual team member,

Saieed:

a salesperson to a manager for the first time and being expected to manage a team

Saieed:

for me, in my mind, with my mentality back then, it was a case of, if the team

Saieed:

just copy what I do, they'll be fine.

Saieed:

And I noticed it's much bigger than that.

Saieed:

It was, my thinking back then was.

Saieed:

It's a series of events, processes, actions that you

Saieed:

take to make a team succeed.

Saieed:

And what I completely left out of the equation was the human element of it.

Saieed:

The relationships, the trust, the loyalty, the communication, the team building.

Saieed:

So I learned that the hard way.

Saieed:

Where it opened my eyes to this whole new world of what management is really

Saieed:

like, or it should be like, and I say that because, I was fortunate to

Saieed:

have a really good mentor at the time that early on in my career, which

Saieed:

is not an opportunity everyone gets.

Saieed:

So I'm forever grateful for that.

Saieed:

And then being able to work with him.

Saieed:

On the areas where it's not very tangible and that's how I like to, just to call it.

Saieed:

There's no tangibility to measuring like a relationship in terms of how

Saieed:

genuine it is, how effective it is, how influential it is, and those were the

Saieed:

sort of areas that were very new to me.

Saieed:

And that's what helped me progress into two subsequent roles in a

Saieed:

short period of time, because.

Saieed:

I started to understand a lot more about the human elements of leadership, and

Saieed:

that's helped me to this day because it's a priority when it comes to

Saieed:

leadership training, for example, our coaching, the human elements are, in

Saieed:

my view, are far more important than the knowledge, the background, the

Saieed:

ability, the talent and everything else.

Saieed:

So that's the biggest lesson I've probably gained from that experience.

Rob:

Knowing a little bit about you and your background is you were a high

Rob:

performer, high driving, performer, and like many first time managers,

Rob:

suddenly thought those natural drives of what made you successful,

Rob:

what made you a high performer, and expected much the same from your team.

Rob:

Your post shared real humility in the ability, in the ability to reflect

Rob:

on where you were lacking in your understanding and your self awareness, and

Rob:

your ability to communicate to the team.

Rob:

And to motivate the team.

Rob:

You talked about your Mr.

Rob:

Miyagi, mentor who, who taught you what you needed to learn.

Rob:

I can see a clear, link between what you learn personally, and now

Rob:

what you teach others to learn.

Rob:

Typically, what do you see is the biggest barrier for someone

Rob:

that you might come across?

Rob:

who's maybe in that first time role.

Saieed:

It's the lack of ability to be able to widen their view and

Saieed:

perspective and stop focusing on just what you've either seen from other

Saieed:

managers or other people above you and not being able to prioritize how

Saieed:

looking within and looking at the self.

Saieed:

It's a super tool to be able to, guarantee your success as a leader.

Saieed:

So that's something that you don't really get taught about in any sort of course

Saieed:

or training, which is leadership focus.

Saieed:

It's more, the way I like to pitch that is, let's take you on this journey

Saieed:

of self discovery to subsequently make you more successful as a leader.

Saieed:

People look at that and think, what's that got to do with it?

Saieed:

Whereas in reality it's, that's exactly what it is.

Saieed:

the way I see is everyone's wearing a lens.

Saieed:

And I've mentioned that quite often, everyone's wearing the lens, which

Saieed:

the lens helps them how it shows them the world that they wish to see.

Saieed:

But that lens is made up of a combination of beliefs, values.

Saieed:

Past experiences, they are, they all constitute to what that lens is for them.

Saieed:

Trying to break that lens or redefine that lens is very important and it's

Saieed:

very hard work to do, but it's absolutely necessary in my view, to be able to

Saieed:

change, adapt, succeed in a leadership role, for example, because your

Saieed:

expectation in leadership role is to be able to influence and impact other people.

Saieed:

So I would think.

Saieed:

You would have to be able to try and impact and influence yourself first

Saieed:

before you can project that to others.

Saieed:

And that's not to be mistaken for the whole, you need to be a

Saieed:

heart surgeon to do heart surgery.

Saieed:

To, to basically, that's, you need to be a heart surgeon to mend a heart situation.

Saieed:

No it's one to say that you need to have some understanding of.

Saieed:

What sort of factors to look for?

Saieed:

If you're looking to develop someone, for example, you need to have an idea

Saieed:

of what sort of things to look for.

Saieed:

And you have to have done that for yourself first before you're able to

Saieed:

ask someone else to do it in my opinion.

Saieed:

So that journey of self discovery, it then turns into how do you

Saieed:

use that to develop others?

Saieed:

Whilst developing yourself at the same time, so that's the biggest barrier

Saieed:

because you try saying to someone your values and your beliefs and everything

Saieed:

you've, for up till now may be wrong.

Saieed:

Let's shatter that and let's start from scratch and I'm not a lot of

Saieed:

people are going to welcome that.

Saieed:

They're going to be very hesitant to allow you to, they're going to be even hesitant

Saieed:

to speak about it, let alone allow you to guide them and help them change.

Saieed:

I was fortunate to be able to go through that once through that massive

Saieed:

failure that I've talked about earlier, probably two more subsequent failures.

Saieed:

But then from a personal point of view, my whole.

Saieed:

recovery journey that I had in 2014 due to burnout, perfectionism,

Saieed:

procrastination, workaholism.

Saieed:

I don't like to put a label on it, but I think a lot of

Saieed:

elements constituted to that.

Saieed:

And that also helped me, to double my efforts.

Saieed:

And make it twice as important as it is.

Saieed:

So one part of it is to do with business.

Saieed:

One part of it is to do with personal.

Saieed:

And I'd like to mix those two.

Saieed:

And like I said, that's my USP to mix those two elements together.

Saieed:

And use that to coach or train someone or help an organization, especially

Saieed:

when it comes to culture, because that's where it's very relevant.

Rob:

It's interesting because your business.

Rob:

awareness perspective is going to be limited by your personal.

Rob:

And then your personal is going to be limited by how you work.

Rob:

And there's a, it's like a seesaw, like it's going to spiral,

Rob:

or descend as one increases.

Rob:

It reminds me of John Gottman talks about.

Rob:

Couples, he does a lot of relationship research and in couples fighting, and

Rob:

he says that most couples operate on the, under the premise that I'm going

Rob:

to tell you all what you're doing wrong.

Rob:

Cause come and sit down here and I'm going to tell you everything

Rob:

that you're doing wrong.

Rob:

Why, how are you doing it wrong and how you can do it better.

Rob:

And they're surprised when people don't say, Oh, thank you for

Rob:

telling me what I'm doing wrong.

Rob:

And please can you tell me

Saieed:

more.

Saieed:

Yeah, it's exactly the same because, everyone's so very hyped up about it.

Saieed:

And when you start, the process, be it be an organization or be

Saieed:

an individual, it doesn't matter.

Saieed:

But once you start you start to see the resistance and there's

Saieed:

massive resistance to change.

Saieed:

So it makes the heart and that I would say that is a single biggest

Saieed:

barrier to what I do is trying to make.

Saieed:

Because at the same time, you don't want to really direct and dictate, do you?

Saieed:

You want to guide and consult and help and guide the person to reach the answer.

Saieed:

But sometimes I just want to, like, say, just forget all that,

Saieed:

this is what you need to do.

Saieed:

You're very tempted to do that, but you can't.

Saieed:

So yeah, that's a significant barrier to it, definitely.

Saieed:

It

Rob:

is very difficult.

Rob:

You talked about your Mr Miyagi mentor, and I'm always in awe

Rob:

of people who are like Yoda.

Rob:

They're so relaxed, and they're like, go and do this, and then

Rob:

suddenly something goes like that.

Rob:

Whereas me, I'm like no, it's this.

Rob:

And I'm good at seeing patterns.

Rob:

I'm good at, okay, this is what you have to do.

Rob:

It's up to you whether you do it or not.

Rob:

But there are people who are great, who have that patience and

Rob:

they're able to be indirect and they're able to be more subtle.

Rob:

Yeah.

Rob:

In overcoming that.

Rob:

resistance, what's your style?

Rob:

How much is direct and how much is, the answer, but you're prompting

Rob:

someone to find it themselves.

Saieed:

I think it's a mixture.

Saieed:

Really.

Saieed:

One thing that really helps me, I was worked for me up till now is

Saieed:

how I can relate, personal stories.

Saieed:

Or provide a good storytelling experience to that individual

Saieed:

for them to understand that.

Saieed:

And the reason for that is because people relate, they relate to

Saieed:

stories, they relate to emotions, they relate to things that they can

Saieed:

picture themselves in situations.

Saieed:

Once you shift the mindset from work, and this is what you need to do, it's like

Saieed:

telling someone to start doing 100 push ups tomorrow every single day for 30 days,

Saieed:

or you're painting them a picture of how healthier they would be in a month's time.

Saieed:

But it's walking like by the beach, or let's say one

Saieed:

month is probably not enough.

Saieed:

Let's say six months and walking by the beach, in clothes that would fit them

Saieed:

much better than it does at the moment.

Saieed:

And once you paint them that sort of picture, it all makes the process

Saieed:

doesn't become that important anymore.

Saieed:

It's more the result that they can relate to and picture themselves in is what I

Saieed:

think motivates them to at least try it.

Saieed:

Because it's easy enough to say, here's what I've done.

Saieed:

And I think if you do the same, you'll expect the results that I've achieved.

Saieed:

But in reality, that never happens.

Saieed:

So it's trying to tell them that you've been there.

Saieed:

And that happens.

Saieed:

It's a process of empathy, really, to say, Look, I've been there.

Saieed:

I know what it's like.

Saieed:

And then trying to relate your situation to their situation and

Saieed:

say, what do you think about this?

Saieed:

So it involves a lot of open questioning, a lot of consulting more

Saieed:

than, direct, directives, really.

Saieed:

So that's what I find really works.

Saieed:

I've always got this belief, and I don't know if it's right or wrong, but I just,

Saieed:

I have this belief that I think people generally already have the answer to

Saieed:

a lot of their questions and problems.

Saieed:

It's just trying to get it out of them.

Saieed:

That's, you struggle with sometimes.

Saieed:

Do you know what I mean?

Saieed:

And if you can guide them through that process, there's quite nothing like

Saieed:

people believing in their own voice.

Saieed:

And if they say something to you that they believe that they've reached their

Saieed:

conclusion themselves, Then they would do a lot more to carry on with that process

Saieed:

than just literally hearing it from someone else or reading it in a book.

Saieed:

So that's the sort of growth that I try to take them down,

Saieed:

to reach their own conclusions.

Saieed:

And that's exactly what Mr.

Saieed:

Miyagi did for me.

Saieed:

He placed an A4 piece of paper, blank one, in front of me and he said,

Saieed:

right, talk to me about what's wrong.

Saieed:

What do you think?

Saieed:

How can you do that?

Saieed:

By the end of that process, which took a few months, that paper then turned into

Saieed:

two, three, four, five pieces of paper.

Saieed:

And all he did was, when one paper would finish, It'd be completed.

Saieed:

He'd turn it around and say, there you go.

Saieed:

That's what you need to do.

Saieed:

So in no part of that, was he directing?

Saieed:

Was he writing?

Saieed:

Was he saying, in my opinion, this is what you should do.

Saieed:

He was just writing my answers down on a paper.

Saieed:

And then he turned it around and said, there you go off and do it.

Saieed:

And that's been like one of the most effective exercises that

Saieed:

I still do with individuals.

Rob:

Yeah, once someone has the awareness to ask a question, implicit

Rob:

in that question is the seeds of what they think the answer is, and

Rob:

often it's people needing reassurance or permission more than guidance.

Rob:

Clearly it seems from the young you, the superstar performer who then

Rob:

bombed as a first time manager to where you are now helping others

Rob:

to navigate the same journey.

Rob:

A lot of that is, seems to be down to empathy and compassion, and being

Rob:

able to probably deliver the same.

Rob:

I think back then you knew what it took to succeed.

Rob:

It's just now you're able to couch it and communicate it better and understand the

Rob:

nuances of dealing with different people.

Saieed:

Absolutely, that's an excellent way to put it, yeah.

Saieed:

And I think, like I said, my personal journey has doubled the

Saieed:

experience, doubled the effort.

Saieed:

I've always stayed connected to that world because I think, A, you've never,

Saieed:

you're never really truly recovered.

Saieed:

Because you always need to be vigilant.

Saieed:

You always need to be aware for example, people who struggle with or

Saieed:

struggled with workaholism or addiction.

Saieed:

What I found is that you, it's a daily process, regardless of when was the last

Saieed:

time you had a setback or you slipped.

Saieed:

You still need to be aware and vigilant because you're more

Saieed:

susceptible to other people to fall back into your old patterns.

Saieed:

That's one of the reasons I've stayed connected to that world, and

Saieed:

I do currently work as a volunteer, as a, should I say, accountability

Saieed:

coach and partner for other people who've struggled with the same

Saieed:

experience, be it workaholism, be it perfectionism, be it burnout.

Saieed:

I don't do much coaching in terms, because I'm not qualified to, but

Saieed:

I can support, I can be there as an accountability partner and be the

Saieed:

ear, and as part of that is empathy.

Saieed:

Empathy is massive in that world, as without it, you'd struggle to get through

Saieed:

to someone, and people wouldn't want to talk to you either, because it's

Saieed:

something they could quickly pick up, so for that reason, that's been very

Saieed:

important, and then applying that to.

Saieed:

The business side, and individuals, it just, for me, it works wonders

Saieed:

because that's what we're all are at the end of the day.

Saieed:

We're all human beings before we're leaders or team members

Saieed:

or whatever it is that we are.

Saieed:

So empathy is a big part of it.

Saieed:

Yes.

Rob:

You talk about change that the makeup of someone, needs to

Rob:

change in order to support the business or behavioral change

Rob:

that, that they want to see.

Rob:

So your makeup made you a high performer.

Rob:

So you were driven, you were perfectionistic, you were, work harder,

Rob:

work longer, and then led to burnout.

Saieed:

Yeah, I would say it was, yeah, it's, it would

Saieed:

come on the sort of burnout.

Saieed:

Yeah, from a clinical point of view.

Saieed:

Yeah.

Rob:

I've always learned from extreme cases and that's an extreme case of

Rob:

where someone's mentality has set them up to, work in a certain way.

Rob:

And you've had to learn to change that whole framework, that drive,

Rob:

to get the same results without, at the expense of yourself.

Saieed:

Yeah, so it's for me, it was a very strict sort of

Saieed:

regimented childhood upbringing.

Saieed:

Being constantly told that you're not good enough until you achieve X, Y, and Z.

Saieed:

And constantly being pushed to do more and more compared to other kids.

Saieed:

So my age the responsibility.

Saieed:

I had was immense, really.

Saieed:

And that was never balanced with any sort of healthy outlets or any

Saieed:

hobbies or the passions that are not to do with studying at that age.

Saieed:

And then when I got older, it was.

Saieed:

almost a natural progression to do everything else quicker than

Saieed:

other people who've done it.

Saieed:

For example, when I've had numerous jobs, obviously, as you do as a student

Saieed:

anyway, before working in the call center.

Saieed:

But from the day that I Started working in the call center.

Saieed:

I always had my eye on the managerial role and that was just a result of the

Saieed:

conditioning that I had was to seek more.

Saieed:

So what that led to was this mindset of.

Saieed:

A not enjoying the present not even noticing the present regardless of

Saieed:

the fact that you enjoy it or not, because if you've got your constant

Saieed:

review on the future, then obviously you don't look at the present.

Saieed:

And that's why I was constantly looking at the next step, what I

Saieed:

need to do to achieve that next step.

Saieed:

Being promoted was great.

Saieed:

I was under 19, I think, yeah, early 19.

Saieed:

And then it was, okay, what do I do now?

Saieed:

And so that's why the failure hit me really hard.

Saieed:

Because I know it just brought into question everything I've done to that

Saieed:

point because I thought achievement success, what the hell is this now?

Saieed:

I didn't have no definition of what failure was.

Saieed:

So that really hit me hard.

Saieed:

But the subsequent sort of success, let's say that occurred after it.

Saieed:

It did help me in a lot of things, but what it didn't help me with is still that

Saieed:

mindset of carrying on of what's next.

Saieed:

When I was a team manager, I progressed to a sort of senior team

Saieed:

manager and then floor manager.

Saieed:

And all this happened within a space of say, so two and a half, three years.

Saieed:

And then it was.

Saieed:

Right.

Saieed:

Okay.

Saieed:

Now I'm looking to expand my horizons and I moved to a another industry completely

Saieed:

because I thought in my mind was right there's nothing more here to offer.

Saieed:

So I need to get out.

Saieed:

So I left, I went to another company and.

Saieed:

Within six months, we were told that the office that we were working in

Saieed:

is no longer going to be operating.

Saieed:

So that was the second big, failure is what I saw at the time.

Saieed:

Not personal failure, but failure as in it's not an ideal situation for me.

Saieed:

So then going from that on to the next job that I had, which I was there for

Saieed:

a few years, within that time period.

Saieed:

Was where I started to question a lot because my life was running at a hundred

Saieed:

miles an hour at that point, and now I was in a position where I could step

Saieed:

back a bit, look at a broader view, there was no immediate promotions.

Saieed:

Upcoming, there wasn't any opportunities for learning,

Saieed:

development, that sort of thing.

Saieed:

If I want to do that, I had to do it on my own time.

Saieed:

So the more I thought about it, the more I started to panic, the more I started

Saieed:

to get stressed, the more I started to think, right, okay, I've been here for

Saieed:

two years, three years, for example.

Saieed:

The way it's going, I'm probably going to be in the same job

Saieed:

for the next two, three years.

Saieed:

I'm now going to start lagging behind everyone else.

Saieed:

And that led to sleepless nights.

Saieed:

What do I do?

Saieed:

Do I job hunt?

Saieed:

Do I look around?

Saieed:

How do I improve my situation?

Saieed:

But because my judgment was very clouded at that point, by all the expectations

Saieed:

I had in my mind, if I say, for example, move somewhere else, I would

Saieed:

have seen that as a failure again.

Saieed:

So I thought I have no way out and that led to a full blown sort of burnout

Saieed:

where I just couldn't carry on and I had to, my wife helped me a lot

Saieed:

with that, by the way, to be able to find a program, opt into a program.

Saieed:

That's where my journey of recovery started.

Saieed:

And throughout that journey is.

Saieed:

When I noticed how much that pressure and conditioning and being expected to be that

Saieed:

high achiever is detrimental to my health.

Saieed:

It might be good for everything else, but it's very detrimental to my health.

Saieed:

So that's why mental health is a priority for me these days.

Rob:

And this is where it comes back to the original You talked about

Rob:

cultural difference, communication, self awareness and self care.

Rob:

And this is really where you learned the importance of how do

Rob:

you change that mentality, and make it a set of practices so that you.

Rob:

it's sustainable change.

Rob:

So do you want to talk a little bit about someone who may be in a

Rob:

similar situation and what you found helpful and might be helpful for

Rob:

others in terms of those practices and how changing that behavior and

Saieed:

that outlook?

Saieed:

Yeah, the absolute necessity to that first is to admit that there is a problem

Saieed:

because I find without the right intent.

Saieed:

or willingness, it becomes hard.

Saieed:

It was very hard for me to, ask for support because up until

Saieed:

then I wasn't really asking.

Saieed:

I hadn't asked anyone for help or support, because I used to see that as a weakness.

Saieed:

If you were to ask someone for help and support, it was only through my,

Saieed:

from a recovery point of view, let's say not from a business point of view,

Saieed:

because that happens all the time.

Saieed:

But to admit that you have a problem, you're not this.

Saieed:

Image of expectation that others have from you and it's okay to ask for help

Saieed:

was a big eye opening experience for me because at that point I thought this

Saieed:

is my unique experience that nobody else in the world has apart from me.

Saieed:

I've got all this weight on my shoulders.

Saieed:

Nobody understands me and all that happens.

Saieed:

And then you enter this world suddenly where you see everyone else.

Saieed:

It's going through the same problems and you think, ah, okay, that in

Saieed:

itself is probably easy to, it would easily take 20, 30 percent

Saieed:

of the pressure off straight away.

Saieed:

Just noticing that there's other people out there that are going through the same.

Saieed:

Do you know what I mean?

Saieed:

You relax a little and think, okay, see, there is a chance of you beating this.

Saieed:

There is a chance of you changing because you see other people.

Saieed:

So for me from a thinking point of view is,

Saieed:

you're already very distorted in your way of thinking, because if you think

Saieed:

you're alone, if you think nobody else is going through this and nobody else is

Saieed:

understanding you, those are the first three things you need to need to work

Saieed:

on because you need to be aware that there are people out there that are going

Saieed:

through the exact same situation as you.

Saieed:

And then after that, seeking help and being able to speak to someone

Saieed:

about it is my first recommendation really, before anything else.

Saieed:

Because sharing is caring and research has shown how sharing a problem actually

Saieed:

positively impacts the brain and minimizes that problem to a certain extent.

Saieed:

So that in itself would start you off on the right foot.

Saieed:

And then, if you can seek professional help, then definitely do it.

Saieed:

Because I'm not qualified to.

Saieed:

To advise on certain practical elements of how the recovery process

Saieed:

works because it is unique to each individual, but I would say.

Saieed:

Self care is a massive factor when it comes to recovery, because if you're

Saieed:

not looking after your body, if you're not looking after, trying to look

Saieed:

after your mind, basically you make it, you'll have a mountain to climb.

Saieed:

So for me is start with the small stuff, start with the daily morning routine,

Saieed:

start with the exercising, start with the walking in nature, start with the

Saieed:

meditation, start with talking to friends.

Saieed:

Or start putting together a support network of people who, are there

Saieed:

to help you and genuinely have your best interests at heart, and

Saieed:

utilize that circle, basically.

Saieed:

Because they are a massive help throughout the journey.

Rob:

Who was the first person you reached out to?

Saieed:

My wife.

Saieed:

She was completely oblivious to this, and the reason was

Saieed:

because I'd made it that way.

Saieed:

I've made it look like everything's fine.

Saieed:

You have that conversation, don't you?

Saieed:

Where it's like, are you okay?

Saieed:

Yeah, everything's fine.

Saieed:

And then three more times that question gets asked and then the

Saieed:

next thing you know you're sat there for two hours crying over something.

Saieed:

So I've made it very hard for her to break in, and it was very surprising to her

Saieed:

when I Sat down with her and said, look, I've got a problem and this is what it is.

Saieed:

I can't do it anymore.

Saieed:

I just can't.

Saieed:

That's where we looked.

Saieed:

Saw him online and we found a program.

Saieed:

I found a counselor And I started to communicate with him.

Saieed:

And I continue to, to this day, basically.

Rob:

And how did it change your relationship?

Rob:

It made me realize

Saieed:

that, one of the biggest realizations I came to

Saieed:

was relationship needs work.

Saieed:

As simple as that sounds, but, up until that point, it

Saieed:

just wouldn't cross my mind.

Saieed:

And you find out with a lot of people who are, say, workaholics or perfectionists

Saieed:

They probably minimize the impact and effect of a relationship, their personal

Saieed:

relationships, just because of how less.

Saieed:

Of attention they're giving it.

Saieed:

And that was the same with me.

Saieed:

I was completely focused on my work and achievements and trying to do

Saieed:

the best, and support basically.

Saieed:

And at that point you think that's it.

Saieed:

My job's done, isn't it?

Saieed:

That's what I'm here to do.

Saieed:

And then I noticed and absolutely not, that is not what you should be doing or

Saieed:

thinking you should instead be working on that relationship and understanding.

Saieed:

that person whilst understanding yourself and that's exactly what happened and what

Saieed:

is continuing to happen is because once you, understand different parts of you,

Saieed:

you then become interested to, to see how other people are in those aspects as well.

Saieed:

So I would say it massively solidified our relationship and marriage.

Saieed:

So I'm glad I can

Rob:

imagine.

Rob:

Otherwise you would have been.

Rob:

Probably more of a distant figure, someone who was maybe put on a pedestal

Rob:

by others by, for what you've achieved and what you've done, but not real

Rob:

and not someone who your wife could necessarily relate to in the same way.

Rob:

Absolutely.

Saieed:

It's like you, you almost developed this.

Saieed:

Double personality, don't you, where you're somewhat of a role model figure at

Saieed:

work, whereas at home you're not much of a talker, a person people want to talk to.

Saieed:

And I think that's the best way to describe it, really,

Saieed:

of what my situation was.

Saieed:

So that took a lot of work to be able to put right and be authentic throughout

Saieed:

the process, regardless of where you are, who you were and what situation

Saieed:

you're going through, learning to trust yourself and be authentic and honest.

Saieed:

It helps massively with that part of it.

Rob:

I can imagine also Like you said earlier, 20 to 30

Rob:

percent of it is sharing.

Rob:

And I can imagine once you, you're able to open that up, you don't have

Rob:

them to put on this kind of false mask.

Rob:

And you're able to share with someone like with your wife and

Rob:

you've got that extra support.

Saieed:

Absolutely.

Saieed:

And it could go either way, Rob, as some people don't have the time and effort

Saieed:

and energy for it because, and that's particularly happens a lot with addicts.

Saieed:

I find is.

Saieed:

Once they speak to their spouses about their addiction, if it's something

Saieed:

that they're not aware of, some of them just pick up and leave because

Saieed:

they just don't want to deal with it.

Saieed:

Whereas in my situation it was different because, she was very supportive in the

Saieed:

sense of, Whatever you're going through in terms of your journey, whether it's

Saieed:

certain things you need to work on in terms of certain things you need to

Saieed:

read, certain things you need to do.

Saieed:

Because I had this parts of the program were practical steps, and

Saieed:

part of it was I had to monitor, evaluate, write down stuff.

Saieed:

And my wife would always say, let me read that as well.

Saieed:

Not my information, but she wanted to read what the program's about.

Saieed:

So she had a, an idea of what I was going through in terms of

Saieed:

what elements are being looked at.

Saieed:

And so just so she could be more supportive, if that makes sense.

Saieed:

So I've been very lucky in that regard as well.

Rob:

It does.

Rob:

Just out of curiosity has that changed her?

Saieed:

Yes, it's, yeah, I would say it has because it's you have this

Saieed:

sort of, I would say the biggest change you have is removing your

Saieed:

biases because you think, someone, then you realize you don't know them.

Saieed:

And then that affects how you think about knowing other people as well.

Saieed:

So I think that's what's helped her with the process is when people act

Saieed:

in certain ways or do certain things.

Saieed:

And you may sometimes be quick to say, Oh what are such and such that

Saieed:

has helped her to say no, they may have a problem or they may be dealing

Saieed:

with something that we're unaware of.

Saieed:

Do you know what I mean?

Saieed:

That sort of thing.

Saieed:

Yeah, it has massively.

Rob:

So one of the things that you do is you work with elite

Rob:

teams or teams to make them elite.

Rob:

What generally, so what typically would you see?

Rob:

What would the team be like?

Rob:

What would be maybe the symptoms that someone would get you in for?

Rob:

And what would be maybe the process and then the end result?

Rob:

I

Saieed:

think some of it is the most obvious ones.

Saieed:

would be KPIs where it would deal with sort of absence attrition, churn,

Saieed:

that sort of thing would be a good indicator of there's a problem existing

Saieed:

in the team on the surface, because that's what a lot of companies see.

Saieed:

And it's documented.

Saieed:

The other reasons are more psychological where you get to observe.

Saieed:

Communication that happens between the team.

Saieed:

So a lot of the times I spent time observing teams, then just walking in and

Saieed:

saying, right, okay, I'm gonna have a chat with each of you on that sort of thing.

Saieed:

It's more observing and through the observations is how I

Saieed:

find stuff like body language.

Saieed:

The amount of time they spend collaborating, talking to each other,

Saieed:

how they talk to their manager, how the manager talks to them.

Saieed:

And then I create this.

Saieed:

Roadmap of specific areas where I need to work on without the individual or the

Saieed:

team or the manager, for example, and then we take it from there step by step.

Saieed:

The reason I call it elite teams is not particularly because an elite team would

Saieed:

like smash another team basically in a certain organization or competition

Saieed:

or in competitive terms, because elite is sometimes referred to in a

Saieed:

competitive nature, whereas for me, it's.

Saieed:

Elite is trying to create this harmonized team who are doing their

Saieed:

best to work towards a common goal.

Saieed:

They're happy to be there.

Saieed:

They're satisfied.

Saieed:

They're fulfilled.

Saieed:

The leader's the same.

Saieed:

The leader's seen as someone who's part of the team.

Saieed:

And basically, there's coherence there.

Saieed:

And once I, I'm able to achieve that or get close to achieving

Saieed:

that with teams, that's where I'd label that team as an elite team.

Saieed:

So it's not necessarily to do with sort of industry figures,

Saieed:

sales and that sort of thing.

Saieed:

As part of that, when you mentioned barriers or symptoms of, that's

Saieed:

where culture plays a big part.

Saieed:

Because I believe you can create an elite team in a toxic culture, but

Saieed:

you cannot sustain that team for long.

Saieed:

So that's where the cultural element comes.

Saieed:

So a lot of times the work expands to more than.

Saieed:

a team, it could then be an organizational thing where I'd say before you even think

Saieed:

about Developing this you need to look at your culture first And i'm very direct

Saieed:

with that and as you can imagine not a lot of people appreciate Being told that

Saieed:

your culture sucks, basically, or because, and I think part of that is because

Saieed:

they don't really understand what it is.

Saieed:

Their metrics of how they measure, or see the effectiveness of

Saieed:

their culture is very distorted.

Saieed:

And that's.

Saieed:

Globally, that's not to do with any particular country or part of the

Saieed:

world or industry or it's just a global thing like even now company

Saieed:

organizations understanding of culture is very different from each other.

Saieed:

There isn't a blanket definition of what makes up.

Saieed:

healthy culture.

Saieed:

And here's your checklist.

Saieed:

If you take all these boxes, you're fine.

Saieed:

It's more about the individual setting in the industry, the operating

Saieed:

and the environment, the team, the leadership team, the board, everything

Saieed:

impacts it to a certain extent.

Saieed:

So you can't really come up with a formula for it.

Saieed:

And that's where I enjoy it most because it provides that diversity

Saieed:

and it's very situational and dynamic.

Saieed:

So when you tell individuals or you tell management, basically that your culture

Saieed:

is not ideal, it could go two ways.

Saieed:

They either say, you don't know what you're talking about.

Saieed:

Because we're successful or it could be like, yeah, get in here

Saieed:

and let's see what you can do.

Saieed:

And then a few weeks down the line, they start getting upset.

Saieed:

Because you're thinking of things that they don't like to hear or

Saieed:

they don't expect you to say.

Saieed:

And that then turns into a different conversation, really.

Saieed:

So that is one of the biggest symptoms I see is the unwillingness to change.

Saieed:

Or really change, let's call it, because everyone gets very hyped up at the start.

Saieed:

But then when you get to the nitty gritty of the processes and things you

Saieed:

need to change and what you need to do, they're very resistant, to change that.

Rob:

It's a bit like many startups, the when someone starts up, it

Rob:

takes a certain entrepreneurial.

Rob:

Outlook and it's quite scrappy and it's quite chaotic.

Rob:

And then when the business reaches stage where it needs more order and

Rob:

stability, often it's not the founder that can, they have to, either step aside.

Rob:

Yeah, so that someone else can come in and bring that stability.

Rob:

So when you're looking at the culture, it's often, a reflection

Rob:

of the people who were there before.

Rob:

And if that person is the one who isn't liking the outcome, it's suddenly

Rob:

very confronting because they had it.

Rob:

The culture comes from a certain set of.

Rob:

beliefs, values and, frameworks that they're operating on.

Rob:

And it's then, if they have the humility an awareness to be able to

Rob:

change that, which is very difficult.

Rob:

It

Saieed:

is very difficult.

Saieed:

Yeah, absolutely.

Saieed:

Because you're questioning their practices and people don't like to be questioned.

Saieed:

Or like I said, the definition is so basic.

Saieed:

Where you say, what's your culture like?

Saieed:

And they'd be like, oh yeah, we've got this brilliant Christmas party every year.

Saieed:

That's not why I asked.

Saieed:

So it's those sort of things, but for a lot of companies, it's perks

Saieed:

and benefits and things like that.

Saieed:

Then when you start educating them on, this is not really what culture is.

Saieed:

That's when they start saying, Oh, okay.

Saieed:

So this is turning into a big project.

Saieed:

Sometimes that's enough to pull them off.

Saieed:

All the times it's a resistance when you question the whole recruitment process.

Saieed:

For example, you questioned the onboarding process.

Saieed:

You of course start questioning that processes and little

Saieed:

practices that they do.

Saieed:

That's when the resistance starts.

Saieed:

So that's your job to overcome that basically.

Saieed:

Or again, storytelling for me really helps with that part of it as well.

Saieed:

Or examples or case studies I've worked with.

Rob:

Yeah, I can see how that would work.

Rob:

I think every relationship is unique, because it's the

Rob:

dynamics of two different people.

Rob:

And so you'll react in one way with one person, and you'll find, they

Rob:

have a different dynamic with someone else because it's the chemistry or the

Rob:

whatever, the polarities between you.

Rob:

And then culture is it's like you say, it's all about nuances.

Rob:

you can't.

Rob:

Just translate what works in one environment to another because there's

Rob:

an entirely different dynamics involved.

Rob:

What I can see as is running through clearly is the self awareness the empathy.

Rob:

communication and the cultural nuance from your living in the UK, having

Rob:

an Iranian family and your, awareness and knowledge of both cultures.

Rob:

So what I'm interested is if you were going to write a book, say a leadership or

Rob:

a team or a business focus book, or give a TED talk, what would the crux of that be?

Rob:

What would the focus be?

Rob:

What would the message be?

Saieed:

It would be highlighting the correlation between psychological

Saieed:

elements and human elements translated to business and how those affect business

Saieed:

and how those affect how humans work and apply that further down to leadership.

Saieed:

And how effective a leader or a team or an organization can be if they

Saieed:

were taking on like initiatives to do with self care, self awareness, being.

Saieed:

The message that would come out of that would be to encourage everyone to go on

Saieed:

this little self discovery journey to be able to better understand themselves.

Saieed:

Not just understand, probably break themselves and start again, which is what

Saieed:

I think sometimes is required, and see the results of how that could massively

Saieed:

help them in their work on their careers.

Saieed:

So that would be the message.

Saieed:

I'm actually thinking of, I've set myself a target for 2024 to have

Saieed:

my book released at some point or written at some point this year.

Saieed:

It's an ambitious target.

Saieed:

But I'm planning on doing that this year, definitely.

Rob:

Great.

Rob:

I look forward to it.

Rob:

Have you started writing it?

Saieed:

I've got some information in place.

Saieed:

I know I'm going to write about basically.

Rob:

Let me just check if what I got is basically the summary I see from

Rob:

what you're saying is the person is the constraint on the business.

Rob:

Yeah.

Rob:

And so if you change the person, you open more potential for the business.

Rob:

Absolutely.

Rob:

100%.

Rob:

I'm going to look forward to seeing the book.

Rob:

I have

Saieed:

got that book for this year, I've got a newsletter that I'm hopefully going

Saieed:

to release in the next couple of weeks, called harmonize success and the focus

Saieed:

of that newsletter is going to be both so stories, articles, insights, tips.

Saieed:

Practical from my experience on how to create that work life harmony because of

Saieed:

The exact stuff that we've talked about and I think that's the ultimate goal is

Saieed:

to create harmony between your work and your life because if you can mix in all

Saieed:

those elements from your personal life and translate that into how you work,

Saieed:

then there's really no distinction between the time that you're spending in work

Saieed:

and outside of work, if that makes sense.

Saieed:

So for that reason.

Saieed:

I felt that would be a suitable name for the newsletter and that should be coming

Saieed:

out hopefully in the next couple of weeks and I'll release that and provide

Saieed:

more information on it on LinkedIn.

Rob:

Brilliant.

Rob:

If someone was listening, what kind of problems, might

Rob:

someone want to call you in for?

Saieed:

Whether it be if they want to redefine their leadership journey by,

Saieed:

and that's leadership I'm referring to both individual and organization,

Saieed:

through using elements of wellbeing, self awareness, self care, and create

Saieed:

a healthy culture in the process.

Saieed:

I would be an ideal person to help them with that.

Saieed:

But to break that down, they could contact me.

Saieed:

For personal development and growth, they could contact me for leadership,

Saieed:

specific training, coaching, or help with sales and customer service operations,

Saieed:

which is my professional background.

Saieed:

Or if they want to completely revamp their organizational

Saieed:

culture, I'd be suitable to speak

Rob:

to.

Rob:

And so you mentioned in the newsletters, your quite prolific on LinkedIn.

Rob:

And is there anywhere else?

Rob:

So is LinkedIn the best place for people to find you or?

Saieed:

Yeah, absolutely.

Saieed:

If they visit my LinkedIn page, there's a link there that they could book a call

Saieed:

with me, if that's what they want to do, or send me a message and we start

Saieed:

talking on there and seeing we match and I can help them on their journey.

Saieed:

Yeah, LinkedIn.

Rob:

Thank you for your time and your patience and for sharing so

Rob:

much of your journey and your story.

Rob:

In the personal story is there's something universal and I think a lot of people can

Rob:

take a lot from what you've shared today.

Saieed:

I appreciate you having me, Rob, offering your time and I

Saieed:

appreciate your insights as well.