1
00:00:02,520 --> 00:00:06,570
Crystal: Well, hey there, friend, and
welcome back for another episode of the

2
00:00:06,580 --> 00:00:11,290
Your Hair Mentor podcast, where I'm your
host and your hair mentor, Crystal Green.

3
00:00:11,719 --> 00:00:14,070
And I'm not just a host and a hair mentor.

4
00:00:14,080 --> 00:00:16,190
I'm also a human with a cold.

5
00:00:16,209 --> 00:00:20,890
So you'll have to excuse my,
uh, little nasally voice here.

6
00:00:20,890 --> 00:00:24,890
It's been kind of a doozy, took
me out, but I'm here and I'm

7
00:00:24,890 --> 00:00:26,110
not going to let it stop me.

8
00:00:26,160 --> 00:00:26,660
And.

9
00:00:26,830 --> 00:00:27,280
Good thing.

10
00:00:27,280 --> 00:00:30,570
I didn't have a cold during the
interview here that I'm about to share

11
00:00:30,570 --> 00:00:32,870
with you because it is pure gold.

12
00:00:33,350 --> 00:00:35,580
Um, you're going to love coach.

13
00:00:35,580 --> 00:00:36,060
Chris.

14
00:00:36,129 --> 00:00:38,250
He's really fantastic.

15
00:00:38,250 --> 00:00:39,599
Has a lot to offer.

16
00:00:39,600 --> 00:00:40,500
I mean, it's obvious.

17
00:00:40,500 --> 00:00:43,760
This guy has been in the
industry for a very long time.

18
00:00:44,279 --> 00:00:48,069
Um, but he's also kind of at like the
forefront of what's happening too.

19
00:00:48,069 --> 00:00:50,470
So he's not just like
old and crusty at all.

20
00:00:50,489 --> 00:00:51,260
Don't get me wrong.

21
00:00:51,730 --> 00:00:53,589
Um, coach Chris Barron.

22
00:00:53,850 --> 00:00:59,050
Was really really fun to chat with and I
actually ended up trimming out a lot of

23
00:00:59,050 --> 00:01:04,249
our Conversation that happened before and
after the podcast and sometimes I include

24
00:01:04,250 --> 00:01:07,700
that in the chat because it's just good
stuff But oh my god, we just had so much

25
00:01:07,700 --> 00:01:09,720
I need to bring them on for another show.

26
00:01:09,729 --> 00:01:14,874
Honestly But not only does he
have great things to say, but his

27
00:01:14,874 --> 00:01:21,294
actual voice is like buttery and
smooth and very easy to listen to.

28
00:01:21,294 --> 00:01:24,694
So, I know you're just going
to really enjoy this interview.

29
00:01:24,694 --> 00:01:29,514
So, I am going to go ahead and
introduce you to Coach Chris M.

30
00:01:29,530 --> 00:01:31,779
Barron, whoo!

31
00:01:32,460 --> 00:01:33,490
Ready freddy.

32
00:01:33,760 --> 00:01:34,900
Hey there chris.

33
00:01:34,900 --> 00:01:40,079
Hey Thank you so much for coming on the
your hair mentor podcast I'm, super happy

34
00:01:40,080 --> 00:01:44,450
to have you here today and share this
awesome stuff that you're working on Um,

35
00:01:44,490 --> 00:01:47,419
and also I just kind of want to know a
little bit about your story and how you

36
00:01:47,419 --> 00:01:51,559
got to be where you are So would you do me
a favor and just kind of give me a quick

37
00:01:51,569 --> 00:01:53,289
introduction of like where you're at?

38
00:01:53,289 --> 00:01:56,840
And then I kind of want to hear how you
got into this industry in the first place

39
00:01:58,020 --> 00:02:00,320
Chris: Well, first of all, uh,
Crystal, thanks for having me on.

40
00:02:00,399 --> 00:02:01,960
Uh, it's a real honor and pleasure.

41
00:02:02,429 --> 00:02:05,650
Um, now you said one thing that
really might throw this a little

42
00:02:05,650 --> 00:02:09,799
thing off, you said quick, and I've
often been introduced as, here's a

43
00:02:09,799 --> 00:02:14,109
gentleman, uh, that can say in 10
words what other people can say in one.

44
00:02:14,510 --> 00:02:19,510
So um, so let's, uh, first of
all, uh, where did I come from?

45
00:02:19,510 --> 00:02:23,030
Um, well, um, Um, I came
from my background was my

46
00:02:23,030 --> 00:02:24,060
mother was a hairdresser.

47
00:02:24,510 --> 00:02:26,120
She anointed me as a hairdresser.

48
00:02:26,140 --> 00:02:29,189
I didn't necessarily want to be
one, but knew I couldn't get fired.

49
00:02:29,189 --> 00:02:30,070
So I started there.

50
00:02:30,099 --> 00:02:35,359
And then I had a life changing thing
that happened to me where somebody come

51
00:02:35,359 --> 00:02:36,790
in and said, don't cut my hair today.

52
00:02:36,820 --> 00:02:38,669
Cause I'm going to Montreal
to get a good haircut.

53
00:02:39,330 --> 00:02:39,900
I'm Canadian.

54
00:02:39,900 --> 00:02:42,110
If you haven't figured that
out and that changed my life.

55
00:02:42,570 --> 00:02:46,020
And so actually the first
two years of my career.

56
00:02:46,549 --> 00:02:51,470
Uh, was more the thing that, um, uh, as
an owner, you wouldn't have wanted to hire

57
00:02:51,470 --> 00:02:53,270
me because I was interested in partying.

58
00:02:53,670 --> 00:02:57,480
Uh, it was partying and, uh, staying
out till two to three in the morning

59
00:02:57,490 --> 00:03:01,440
and then coming in probably with
a little bit of a headache, uh,

60
00:03:01,570 --> 00:03:03,030
must've been too much Coca Cola.

61
00:03:03,430 --> 00:03:09,390
And, um, and, um, my point was, is that I,
I wasted pretty much the first two years.

62
00:03:09,950 --> 00:03:13,729
Uh, then I got, then I got hooked on,
I went to Sassoon's and I got hooked on

63
00:03:13,730 --> 00:03:15,790
haircutting and that became my passion.

64
00:03:16,649 --> 00:03:21,599
Then, um, and this is the Reader's
Digest version of the timeline, um,

65
00:03:22,370 --> 00:03:27,100
opened a couple salons, um, had, uh,
then there was a gentleman that came to

66
00:03:27,100 --> 00:03:32,060
speak, uh, at a training we were having.

67
00:03:32,060 --> 00:03:33,209
His name was Blair Singer.

68
00:03:33,730 --> 00:03:38,049
Uh, he's one of the Rich Dad Poor
Dad advisors, speaks on, uh, wealth.

69
00:03:38,109 --> 00:03:42,480
He also speaks on, um, on,
uh, facilitation skills.

70
00:03:43,315 --> 00:03:48,084
And that changed my life because I
can remember him saying, let me back

71
00:03:48,084 --> 00:03:50,924
it up a second, because before when
I would, I would teach on stage.

72
00:03:50,965 --> 00:03:52,184
I never really taught on stage.

73
00:03:52,184 --> 00:03:56,685
All I did was I would write my comedy
routine and I did more of a comedy routine

74
00:03:56,685 --> 00:04:01,115
than anything, um, to the point when I
asked one person after they sat in my

75
00:04:01,115 --> 00:04:05,810
class for, you know, A six classes in a
row and said to me after every time that,

76
00:04:05,840 --> 00:04:06,950
you know, Chris, I'd loved your show.

77
00:04:06,950 --> 00:04:07,650
I laughed and laughed.

78
00:04:07,650 --> 00:04:08,790
And I said, what did you learn?

79
00:04:08,790 --> 00:04:10,640
And she said nothing, but
I laughed and laughed.

80
00:04:11,090 --> 00:04:15,499
So I, I had to figure out what this
training thing was so that I could

81
00:04:15,499 --> 00:04:18,220
actually teach the things that I
was passionate, passionate about.

82
00:04:18,909 --> 00:04:22,699
And that's where Blair, um, and since
then other people have really helped me

83
00:04:22,699 --> 00:04:27,889
along people like Jason Everett, who have
helped me become more focused on what

84
00:04:27,889 --> 00:04:30,269
it takes to help to connect to people.

85
00:04:30,329 --> 00:04:32,750
Because I remember standing
up in Blair's class.

86
00:04:33,295 --> 00:04:39,375
After he talked to us how a good,
uh, educator, facilitator, trainer

87
00:04:39,705 --> 00:04:40,815
connects with the audience.

88
00:04:40,875 --> 00:04:44,965
And he said, I remember saying back
to him and stand up because he asked,

89
00:04:44,965 --> 00:04:46,085
what did, what did you take away?

90
00:04:46,085 --> 00:04:51,025
And I said, Blair, from what
I heard is it's not what you

91
00:04:51,025 --> 00:04:53,134
say, it's not the content.

92
00:04:53,855 --> 00:04:55,145
It's how you say it.

93
00:04:55,715 --> 00:04:56,865
And that stuck with me forever.

94
00:04:56,865 --> 00:05:01,320
And that changed my Changed my life
and it turned me in probably to who

95
00:05:01,320 --> 00:05:06,310
I am today where, um, my point now is
I just want to give back to people.

96
00:05:07,530 --> 00:05:07,790
That's

97
00:05:07,790 --> 00:05:08,360
Crystal: awesome.

98
00:05:08,640 --> 00:05:12,289
You know, and isn't that a lesson
that could be learned for hairstylists

99
00:05:12,420 --> 00:05:14,629
talking to their clients too, right?

100
00:05:14,930 --> 00:05:19,070
Where it's, it's not necessarily
just your hair skills.

101
00:05:19,070 --> 00:05:19,970
It's how you present

102
00:05:19,970 --> 00:05:20,280
Chris: them.

103
00:05:20,370 --> 00:05:20,690
Yeah.

104
00:05:20,730 --> 00:05:21,140
Yeah.

105
00:05:21,719 --> 00:05:25,530
And you know, it's, I'm going to use an
old, I didn't, I didn't come up with it.

106
00:05:25,530 --> 00:05:26,520
We hear it all the time.

107
00:05:26,929 --> 00:05:27,619
Part of it's true.

108
00:05:27,619 --> 00:05:28,400
Part of it's not.

109
00:05:28,400 --> 00:05:28,414
Yeah.

110
00:05:28,825 --> 00:05:31,934
But when they, they say that there's
all these people out there that, uh,

111
00:05:31,955 --> 00:05:36,395
that don't do hair particularly well,
but they're fully booked, et cetera.

112
00:05:36,895 --> 00:05:39,905
So my, and the reason why I say that
I don't believe that's partially

113
00:05:39,905 --> 00:05:45,034
true, I think that it is true because
those people are authentic, they're

114
00:05:45,044 --> 00:05:47,204
caring, they love their clients.

115
00:05:47,895 --> 00:05:50,794
Uh, and I know this is something
you and I talked about before and

116
00:05:50,815 --> 00:05:52,065
I don't want to steal your lines.

117
00:05:52,075 --> 00:05:56,295
It was your line that I want to use as
references where you make them the hero.

118
00:05:56,844 --> 00:06:02,795
And, and, um, and I think that's
the part that I would like those

119
00:06:02,805 --> 00:06:05,804
people to think about that.

120
00:06:05,854 --> 00:06:11,855
What if, what if you did all of that
and you really knew how to do hair,

121
00:06:12,784 --> 00:06:17,715
if you were really skilled at it,
how exponential could your growth be?

122
00:06:18,085 --> 00:06:18,775
Mm hmm.

123
00:06:19,094 --> 00:06:20,994
And, and I think that's, that's where.

124
00:06:21,625 --> 00:06:25,895
Um, what's always stood for me is
because, you know, uh, with a bit

125
00:06:25,895 --> 00:06:29,265
of my Sassoon background, no, I
would, I never worked for them.

126
00:06:29,435 --> 00:06:32,135
I was a Sassoon freak and traveled
to every show, everything.

127
00:06:32,135 --> 00:06:36,584
And people like Tony Beckerman and the
like of those people really helped me to

128
00:06:36,584 --> 00:06:38,955
ingrain in what discipline really meant.

129
00:06:39,525 --> 00:06:40,724
And, and I think that.

130
00:06:40,909 --> 00:06:45,610
Um, that for all the young listeners
and watchers that are out there that

131
00:06:45,610 --> 00:06:48,300
are saying right now, and we're, we've
all went through, we went through COVID.

132
00:06:48,340 --> 00:06:49,470
We went through all that crap.

133
00:06:49,840 --> 00:06:51,349
We reevaluated our lives.

134
00:06:51,350 --> 00:06:52,879
We take a look at what we were doing.

135
00:06:52,879 --> 00:06:56,239
We said, I want more out of
my life and more quality just

136
00:06:56,239 --> 00:06:57,650
to remember that quality.

137
00:06:57,849 --> 00:07:01,530
And time is, are not a parallel
that exchange for one another.

138
00:07:01,789 --> 00:07:05,869
In other words, when people say, I
want, I want, um, to have balance.

139
00:07:05,900 --> 00:07:08,709
Balance just means that you're
present wherever you are.

140
00:07:09,040 --> 00:07:12,660
It doesn't mean you give up and you do
less of one thing or more of the other.

141
00:07:13,109 --> 00:07:17,679
So, uh, I always think that
for me that that's okay.

142
00:07:17,679 --> 00:07:20,290
I'm going to give a really
controversial statement right now.

143
00:07:20,290 --> 00:07:23,250
If that's okay with you, bring it
on, bring it on, bring it on, baby.

144
00:07:23,620 --> 00:07:29,329
Um, uh, and I'm, I'm stealing a line
from my good friend, um, Stephen Moody

145
00:07:29,819 --> 00:07:33,210
and, um, and he said, our industry
has shot ourselves in the foot.

146
00:07:34,189 --> 00:07:37,909
Um, and, and don't get me wrong,
what we're doing right now makes

147
00:07:37,909 --> 00:07:39,790
us a ton of money and it's good.

148
00:07:40,990 --> 00:07:47,640
Um, but we've spent the last seven,
eight, nine years, balayaging long

149
00:07:47,640 --> 00:07:49,990
hair, balayaging is wonderful.

150
00:07:50,520 --> 00:07:51,129
I love it.

151
00:07:51,289 --> 00:07:52,169
It makes us money.

152
00:07:52,200 --> 00:07:53,929
I'm not saying bad things about that.

153
00:07:53,950 --> 00:07:55,629
I'm not saying bad things about our hair.

154
00:07:56,330 --> 00:07:57,759
Here's where we shot ourself in the foot.

155
00:08:00,655 --> 00:08:04,055
Cyclically, it goes
long and it goes short.

156
00:08:04,115 --> 00:08:05,685
It goes long and it goes short.

157
00:08:06,220 --> 00:08:14,770
We spent so many years on long
hair, uh, with retouching, without

158
00:08:14,770 --> 00:08:18,820
retouching, without the certifiant
coming in, needing us every six weeks,

159
00:08:19,110 --> 00:08:23,499
they've transferred to every three to
four, sometimes six months or more.

160
00:08:24,340 --> 00:08:26,070
And that's where we've
shot ourself in the foot.

161
00:08:26,119 --> 00:08:30,450
Now, here's the reason why you
watch in the next two to three

162
00:08:30,450 --> 00:08:31,869
years, it's already happening.

163
00:08:32,090 --> 00:08:33,470
Short hair is starting to come back.

164
00:08:33,480 --> 00:08:37,549
And I remember not everybody's going
to have short hair, but the people

165
00:08:37,549 --> 00:08:41,509
that want short hair are going to
come out and they're going to be

166
00:08:41,509 --> 00:08:43,070
looking for people that can do it.

167
00:08:43,879 --> 00:08:45,079
Our industry.

168
00:08:45,370 --> 00:08:48,130
I mean, I'm a part of a group
that owns 30 beauty schools.

169
00:08:48,580 --> 00:08:57,625
And what, what happens is the Students are
terrified of short hair and I go to, I go

170
00:08:57,625 --> 00:09:02,975
to teach in salons where they don't want
trend right now, they want me to teach

171
00:09:02,975 --> 00:09:09,545
them how to analyze a picture so they can
duplicate the picture and use a principles

172
00:09:09,554 --> 00:09:11,834
of haircutting to get what they want.

173
00:09:12,485 --> 00:09:19,235
And that switch is happening and
it's, you know, I beat every cup steep

174
00:09:19,235 --> 00:09:21,725
and keeps talking about Armageddon
and all this stuff that's happening.

175
00:09:21,725 --> 00:09:26,175
I think the Armageddon that's happening
in our industry is it's going to hit us

176
00:09:26,185 --> 00:09:30,365
with this, this everybody wants short
hair, just like in the 70s when Linda

177
00:09:30,394 --> 00:09:32,105
Evangelista cut off her long hair.

178
00:09:32,535 --> 00:09:33,755
Everybody wanted short hair.

179
00:09:33,805 --> 00:09:35,365
Everybody wanted above the shoulders.

180
00:09:35,805 --> 00:09:39,035
And there was this people
flocking into salons.

181
00:09:39,465 --> 00:09:44,365
And if you knew how to do it, your salon
grew and that was the kind of the, uh,

182
00:09:44,685 --> 00:09:48,955
the separation that happened at that time
when it first happened, there was three

183
00:09:48,955 --> 00:09:50,385
kinds of salons that were out there.

184
00:09:50,385 --> 00:09:54,325
There was the high end salon, there was a
mid salon, and there was a low end salon.

185
00:09:54,764 --> 00:09:57,694
At that time, it blew away the mid salon.

186
00:09:58,075 --> 00:10:01,734
Because everybody wanted, they wanted,
uh, cost and they didn't want to

187
00:10:01,734 --> 00:10:05,124
have to pay a lot, or they wanted
to pay more and they wanted all the

188
00:10:05,124 --> 00:10:06,305
things that went along with that.

189
00:10:06,944 --> 00:10:09,244
And, and I think that's, that's
what's going to happen in

190
00:10:09,254 --> 00:10:10,364
the next few years with us.

191
00:10:10,374 --> 00:10:16,134
So, I, I would say to, that I don't want
to, uh, discourage people by that, but

192
00:10:16,134 --> 00:10:19,264
what I want to say to them is that's
where your education come in, that's

193
00:10:19,264 --> 00:10:22,324
where your discipline comes in, that's
where it's really important that you know.

194
00:10:23,195 --> 00:10:26,355
All of the skills, not just one or two.

195
00:10:26,954 --> 00:10:27,574
Mm hmm.

196
00:10:27,915 --> 00:10:28,665
Crystal: Absolutely.

197
00:10:28,665 --> 00:10:32,045
You know, I experienced even myself
the other day going and getting my hair

198
00:10:32,045 --> 00:10:34,714
done in a salon here in Reno, Nevada.

199
00:10:35,185 --> 00:10:40,300
And I was, uh, my blowout was
done by the Junior stylist.

200
00:10:40,300 --> 00:10:41,240
She's not an assistant.

201
00:10:41,250 --> 00:10:45,800
She's like a couple years in licensed
stylist and she asked me How do

202
00:10:45,800 --> 00:10:46,870
you want your hair styled today?

203
00:10:46,870 --> 00:10:49,619
And I said, oh, you know, I would
love just kind of like a bouncy round

204
00:10:49,619 --> 00:10:51,490
brush Blow dry just something simple.

205
00:10:51,500 --> 00:10:54,609
It doesn't have to be perfect, but just
something with a little oomph to it and

206
00:10:54,609 --> 00:10:57,635
she goes You know, i'm really sorry,
but I have to tell you I don't know

207
00:10:57,635 --> 00:11:02,655
how to use a round brush I was like,
oh and I could tell by the way She was

208
00:11:02,655 --> 00:11:05,434
blow drying me like she's like i'll try
and i'm like cool I can help coach you

209
00:11:05,434 --> 00:11:08,375
through it if you want like no pressure,
but like you should know how to do this

210
00:11:08,375 --> 00:11:12,335
girlfriend Um, she's like well, I mostly
just do iron work and I said, okay

211
00:11:12,335 --> 00:11:13,654
Well, like what kind of iron do you use?

212
00:11:13,654 --> 00:11:19,444
She's like my wand I was like, okay So you
fall into that category of like you've got

213
00:11:19,444 --> 00:11:23,884
that that beachy wave dialed in and that's
all you've got That's all that has been

214
00:11:23,895 --> 00:11:27,910
asked of you In the last couple of years,
but I'm like, yeah, things are changing.

215
00:11:27,910 --> 00:11:31,790
I was like, I got these like little
flippy bangs and like, I want some oomph.

216
00:11:31,790 --> 00:11:33,299
And she did not know how to do it.

217
00:11:33,300 --> 00:11:36,660
And so I walked away going, Oh my
gosh, I don't think she's alone.

218
00:11:37,750 --> 00:11:38,120
Chris: Yeah.

219
00:11:38,199 --> 00:11:40,699
No, I agree with you a hundred
percent on that crystal.

220
00:11:40,699 --> 00:11:46,189
And I, you know, I, there's
what I love in your title that

221
00:11:46,189 --> 00:11:48,350
you have is your hair mentor.

222
00:11:48,390 --> 00:11:50,150
And I, and I think that's where.

223
00:11:50,905 --> 00:11:52,735
A lot of this is gonna
come from right now.

224
00:11:52,735 --> 00:11:55,765
The mentors that we had right
out there have been YouTube.

225
00:11:56,814 --> 00:11:59,125
So, and that's all wa, that's all watch.

226
00:11:59,125 --> 00:12:00,775
And again, nothing wrong with that.

227
00:12:00,775 --> 00:12:01,824
I watch YouTube too.

228
00:12:01,824 --> 00:12:03,535
I pick up great ideas from them.

229
00:12:03,805 --> 00:12:08,005
There's some, you know, spectacular
people out there, but you can't get

230
00:12:08,005 --> 00:12:13,104
your foot stuck in one area, you know,
because you'll do great when that's there.

231
00:12:13,109 --> 00:12:17,244
But when a trend, a shift happens, you're
gonna get, you're on the outside and it's

232
00:12:17,244 --> 00:12:18,714
gonna be harder if you get in the inside.

233
00:12:19,165 --> 00:12:21,564
So the time to train, the time to learn.

234
00:12:22,125 --> 00:12:23,925
Is when that others is hot.

235
00:12:23,925 --> 00:12:27,255
It's just one thing that I always mind,
and I think the numbers are a little

236
00:12:27,265 --> 00:12:31,465
skewed from right now to when, uh,
when we talked about it in the past.

237
00:12:31,474 --> 00:12:37,024
But what happened is trends generally
happen about, they take about six

238
00:12:37,024 --> 00:12:41,334
years and we call it two years
in two years, hot two years out.

239
00:12:41,594 --> 00:12:42,715
So they kind of overlap.

240
00:12:43,190 --> 00:12:44,770
So two years in, it's hot.

241
00:12:45,160 --> 00:12:46,140
People think it's ugly.

242
00:12:46,199 --> 00:12:47,000
Well, let me phrase that.

243
00:12:47,400 --> 00:12:50,630
The, the young kids that are out there,
the ones that are cool, the ones that

244
00:12:50,630 --> 00:12:52,040
are looking at, they go, Oh, that's cool.

245
00:12:52,040 --> 00:12:52,790
Nobody's doing that.

246
00:12:52,810 --> 00:12:53,600
I want to do that.

247
00:12:54,329 --> 00:12:56,809
The mainstreamers are
going, Oh, that's ugly.

248
00:12:57,380 --> 00:13:01,420
You know, just the same thing as when
skulls came in, you know, skulls came in.

249
00:13:01,479 --> 00:13:06,380
Uh, uh, I believe it was Alexander
McQueen did, uh, clothing wedding

250
00:13:06,380 --> 00:13:07,630
dresses with skulls on it.

251
00:13:07,640 --> 00:13:10,230
And they, they really went,
Oh my God, what are you doing?

252
00:13:10,230 --> 00:13:11,020
What's going on?

253
00:13:11,030 --> 00:13:13,470
That's that's, uh, that's for Bolton.

254
00:13:14,280 --> 00:13:17,960
And, and then so, but every, all the
young kids went, that's cool, that's

255
00:13:17,960 --> 00:13:22,335
new, I I, they jumped on that bag when
everybody else thought it was ugly.

256
00:13:22,915 --> 00:13:27,025
Two years in, everybody was wearing
it and the mainstream is now going,

257
00:13:27,435 --> 00:13:29,515
Oh, Oh, I thought that was ugly.

258
00:13:29,524 --> 00:13:30,034
It's pretty cool.

259
00:13:30,035 --> 00:13:35,654
Now, as soon as that hits now,
those young kids are going, I don't

260
00:13:35,655 --> 00:13:36,855
know, mom and dad are wearing that.

261
00:13:36,895 --> 00:13:39,504
I don't know if I want to
do that anymore, you know?

262
00:13:39,605 --> 00:13:43,395
And then, and particularly when
grandma has her knickers with skulls

263
00:13:43,395 --> 00:13:44,725
on it, they know it's really out.

264
00:13:44,725 --> 00:13:45,775
Oh my gosh.

265
00:13:46,160 --> 00:13:50,900
But the reality is, it gets,
there's, uh, it's two years in,

266
00:13:50,900 --> 00:13:54,220
two years out, or two years in,
two years hot, and two years out.

267
00:13:54,920 --> 00:13:59,039
When it's out, the people that have
just been holding back for four years

268
00:13:59,040 --> 00:14:02,319
are finally getting into it, and that's
when you go to your hairdresser and they

269
00:14:02,320 --> 00:14:04,260
go, oh my god, if I had to do one more.

270
00:14:04,504 --> 00:14:05,214
friend's haircut.

271
00:14:05,264 --> 00:14:06,704
I'm going to blow my brains out.

272
00:14:07,444 --> 00:14:09,144
That was, we could cut that last part out.

273
00:14:12,145 --> 00:14:15,875
You know, is that if they, they see
that one more friend's haircut and they

274
00:14:15,875 --> 00:14:18,375
say, well, I don't want to have that
anymore because it's just, it's gone.

275
00:14:18,395 --> 00:14:20,530
It's, it's, uh, It's passe.

276
00:14:20,890 --> 00:14:23,430
That's the, see, that's the
thing that's happening right now.

277
00:14:23,430 --> 00:14:24,810
The times may be off.

278
00:14:25,080 --> 00:14:27,970
I think that what we've had with
long hair and balayage has gone

279
00:14:27,970 --> 00:14:29,230
on for way more than six years.

280
00:14:29,230 --> 00:14:34,730
It shows how amazing it was and
um, but I think that we, we need to

281
00:14:34,730 --> 00:14:37,560
really understand that haircutting is
going to start to make its way back.

282
00:14:38,490 --> 00:14:38,589
I

283
00:14:38,589 --> 00:14:39,339
Crystal: think so too.

284
00:14:39,380 --> 00:14:44,420
I honestly hope so because I love all
the different shapes and styles that

285
00:14:44,420 --> 00:14:46,310
come with haircutting being a trend.

286
00:14:46,700 --> 00:14:47,030
Yeah.

287
00:14:47,560 --> 00:14:47,770
Chris: Yeah.

288
00:14:47,770 --> 00:14:50,739
And it's, I find it really
interesting going to a hair show.

289
00:14:51,389 --> 00:14:52,599
You know, where it's hair shows.

290
00:14:52,639 --> 00:14:56,129
And then I was, I can't remember which
premiere last year, I think we were at,

291
00:14:56,129 --> 00:14:58,330
and I was walking down the aisle way.

292
00:14:58,984 --> 00:15:03,364
And I was trying to count the
number of really cool short

293
00:15:03,364 --> 00:15:06,164
heads of hair, uh, that I saw.

294
00:15:07,755 --> 00:15:09,105
And I counted about eight.

295
00:15:09,984 --> 00:15:10,685
Crystal: Oh my gosh.

296
00:15:10,685 --> 00:15:10,754
Out

297
00:15:10,754 --> 00:15:12,104
Chris: of how many people?

298
00:15:12,285 --> 00:15:13,084
Out of all those people.

299
00:15:13,084 --> 00:15:17,035
But not, don't get me wrong, I'm not
saying that those people weren't cool.

300
00:15:17,435 --> 00:15:21,134
I'm just saying that they're
caught in that cycle of.

301
00:15:21,569 --> 00:15:26,069
Two years in two years hot two years out
and and you can tell it with their colors.

302
00:15:26,069 --> 00:15:29,129
You can tell it with their shapes
with what era they get stuck in.

303
00:15:29,589 --> 00:15:33,380
And I think it's sometimes that
because of the psychology behind it,

304
00:15:34,010 --> 00:15:35,699
they do something they made a change.

305
00:15:35,699 --> 00:15:41,675
They might have went from, um, one
color to Uh, uh, putting some rainbow

306
00:15:41,675 --> 00:15:45,845
color in their hair and somebody said
to him, that looks amazing on you.

307
00:15:46,725 --> 00:15:48,775
And that anchors in their head.

308
00:15:48,795 --> 00:15:52,325
And they want to carry that
through forever, you know, because

309
00:15:52,325 --> 00:15:53,494
that was what somebody told me.

310
00:15:53,494 --> 00:15:54,265
I look good on.

311
00:15:54,485 --> 00:16:00,105
Therefore, as I change and I grow
and I change, my look stays the same.

312
00:16:00,564 --> 00:16:02,584
And now is it the same
response you're getting?

313
00:16:02,694 --> 00:16:06,064
And if you're not getting that
response of, wow, you look great.

314
00:16:06,600 --> 00:16:08,890
That's one thing I always used
to say to my clients is that

315
00:16:09,110 --> 00:16:12,740
when they'd say, uh, they'd say,
well, that I want the same thing.

316
00:16:12,780 --> 00:16:13,850
And I'd ask them why.

317
00:16:13,880 --> 00:16:15,460
And he said, because my husband loves it.

318
00:16:15,480 --> 00:16:20,410
And he said, I said, okay, well, first of
all, um, I never say go to the person who

319
00:16:20,410 --> 00:16:25,439
can't match their socks to, for fashion
advice, but I do understand that you

320
00:16:25,480 --> 00:16:27,920
want your spouse happy and so on, but.

321
00:16:28,545 --> 00:16:31,925
You know, are your friends
complimenting your hair?

322
00:16:32,795 --> 00:16:36,084
And, and if that's the case, then you're
probably still in and looking good.

323
00:16:36,104 --> 00:16:38,895
But if nobody is saying the thing
that they said to you five years

324
00:16:38,895 --> 00:16:42,474
ago, maybe it's time to have a
bit of a change and a refresh.

325
00:16:43,514 --> 00:16:44,925
Um, oh, sorry, go

326
00:16:44,925 --> 00:16:45,194
Crystal: ahead.

327
00:16:45,264 --> 00:16:49,904
I was gonna say, I love this so
much because, um, so much of what I

328
00:16:49,904 --> 00:16:52,374
preach is, right, the, the client.

329
00:16:52,830 --> 00:16:55,590
Is the hero of the story like you
mentioned briefly earlier and what that

330
00:16:55,590 --> 00:17:01,080
means is you are a contributor to their
happiness You're like their guide and

331
00:17:01,080 --> 00:17:06,000
their mentor And helping them in the story
of their life And so it's so important

332
00:17:06,010 --> 00:17:08,169
to ask those kind of questions, right?

333
00:17:08,430 --> 00:17:09,650
Like because what are we here to do?

334
00:17:09,859 --> 00:17:12,770
We're here to make them feel good We're
here to make them look good, right?

335
00:17:13,080 --> 00:17:16,340
If they're not getting the input and
the feedback that they need from the

336
00:17:16,340 --> 00:17:19,640
people in their lives Where they're
feeling good about their looks

337
00:17:19,670 --> 00:17:21,390
then we need to help them Right.

338
00:17:21,780 --> 00:17:24,810
And I love that you bring that up because
that's such an important question that

339
00:17:24,819 --> 00:17:26,819
I've always asked all of my clients too.

340
00:17:26,829 --> 00:17:26,980
Yeah.

341
00:17:26,980 --> 00:17:28,990
How are you feeling in this style?

342
00:17:29,289 --> 00:17:31,170
Are you still getting
what you need out of it?

343
00:17:31,369 --> 00:17:35,600
And if not, let me try to make some
suggestions and like how out of

344
00:17:35,600 --> 00:17:37,429
your comfort zone can we step today?

345
00:17:37,459 --> 00:17:37,889
Right.

346
00:17:38,009 --> 00:17:38,349
Yeah.

347
00:17:38,590 --> 00:17:46,880
Chris: Yeah, the, um, when you become
an expert, people don't pay you for your

348
00:17:47,360 --> 00:17:50,920
knowledge, they pay for your opinion.

349
00:17:52,670 --> 00:17:55,719
So when you're going to a hairdresser
that's your expert, that helps you,

350
00:17:55,720 --> 00:18:01,270
that's been growing you, grooming
you, helping you evolve, that person

351
00:18:01,859 --> 00:18:03,149
is paying you for your opinion.

352
00:18:04,090 --> 00:18:07,240
And your opinion should not
be, what do you want today?

353
00:18:07,790 --> 00:18:12,040
Your opinion should be, your opinion
should be, can we have a talk?

354
00:18:12,230 --> 00:18:16,409
And, and I'm going to give credit where
credit is due, uh, a chapel salon out

355
00:18:16,409 --> 00:18:20,379
of the UK has a really interesting
concept that I absolutely love.

356
00:18:21,190 --> 00:18:24,209
You see, they, first of all,
every time somebody comes

357
00:18:24,209 --> 00:18:26,480
in, they give a consultation.

358
00:18:27,820 --> 00:18:29,600
So everybody gets a
consultation, everybody.

359
00:18:29,600 --> 00:18:33,639
It's not just a continuation on and
I'm not going to belabor the whole

360
00:18:34,160 --> 00:18:37,510
consultation things and people say
that 97 percent of the people that

361
00:18:37,510 --> 00:18:40,179
are out there that are consumers
say they didn't get a consultation.

362
00:18:40,530 --> 00:18:43,569
And it's the same thing for hairdressers
say that they give it, but or I'm

363
00:18:43,570 --> 00:18:46,720
saying that hairdresser says they give
it, but only 7 percent of the people

364
00:18:46,950 --> 00:18:48,180
that are out there say they get it.

365
00:18:48,520 --> 00:18:50,410
So it's the quality of the conversation.

366
00:18:50,410 --> 00:18:52,120
So I'm going to get back to Chapel Salon.

367
00:18:52,120 --> 00:18:54,200
What they do is they spend.

368
00:18:54,415 --> 00:18:58,415
Every time they come in portion of
their because they pay by the hour, the

369
00:18:58,415 --> 00:19:01,765
customer pays by time, not by the service.

370
00:19:02,065 --> 00:19:06,024
And so they spend that time
giving a quality recommendation.

371
00:19:06,055 --> 00:19:07,154
And then here's what I love.

372
00:19:07,155 --> 00:19:09,734
So they book out sick.

373
00:19:09,765 --> 00:19:11,005
No, and I don't say book out.

374
00:19:11,689 --> 00:19:14,669
If you're going to be my customer,
we're going to set up six months

375
00:19:14,699 --> 00:19:16,889
of, uh, six months of appointments.

376
00:19:18,149 --> 00:19:21,850
And in the spring and in the
fall, we're going to book out a

377
00:19:21,850 --> 00:19:28,249
separate hour that we're going
to have a complete consultation.

378
00:19:29,179 --> 00:19:34,610
And, and in that frame, We're going to
talk about the new colors that are coming

379
00:19:34,610 --> 00:19:39,540
out for fall, the new looks that are
coming out for fall, where you want to go

380
00:19:39,560 --> 00:19:44,270
and how we're going to, now catch this,
how we're going to evolve your shape over

381
00:19:44,280 --> 00:19:47,399
the next six months until we hit spring.

382
00:19:47,800 --> 00:19:49,249
And then we're going to evolve it again.

383
00:19:49,260 --> 00:19:51,860
Now you think about the dynamic there.

384
00:19:52,149 --> 00:19:56,945
Not only that, how you're grooming
them, you're evolving them and

385
00:19:56,945 --> 00:20:01,560
you're building trust with them, but
they're not going to anybody else.

386
00:20:02,375 --> 00:20:06,094
You know, there's, if, if Chris comes
along and says, Hey, I can do your hair.

387
00:20:06,654 --> 00:20:10,134
No, Crystal's been doing my hair and she's
got a whole plan for my next six months.

388
00:20:10,134 --> 00:20:10,364
I'm sorry.

389
00:20:10,364 --> 00:20:11,085
I just can't go there.

390
00:20:11,914 --> 00:20:14,644
Crystal: I've committed myself
to a membership with this

391
00:20:14,644 --> 00:20:15,794
person that I'm going to see.

392
00:20:15,804 --> 00:20:16,064
Chris: Yes.

393
00:20:16,065 --> 00:20:16,969
Bingo.

394
00:20:16,969 --> 00:20:17,874
Bingo.

395
00:20:18,235 --> 00:20:19,675
I've just bought a subscription.

396
00:20:20,215 --> 00:20:20,855
Yes.

397
00:20:20,905 --> 00:20:21,835
Crystal: I love that.

398
00:20:21,980 --> 00:20:28,070
So much that is incredible and I bet
you Like when if something happens

399
00:20:28,070 --> 00:20:32,769
apocalyptic recession wise, whatever
those sort of businesses are going

400
00:20:32,769 --> 00:20:36,709
to survive They are going to thrive
they're going to make those people feel

401
00:20:36,729 --> 00:20:40,869
so special and they're going to their
clients and their customers and their

402
00:20:40,869 --> 00:20:44,960
Consumers are going to be willing to cut
budgets elsewhere so that they can still

403
00:20:44,960 --> 00:20:46,290
be taken care of there because there's

404
00:20:46,480 --> 00:20:50,955
Chris: loyalty And that's what did happen
in in the great recession that happened.

405
00:20:51,375 --> 00:20:53,005
I mean, I wasn't alive for it.

406
00:20:53,005 --> 00:20:57,495
But in the 30s, when they had that
people were still making themselves good.

407
00:20:57,885 --> 00:20:59,575
They were making themselves look good.

408
00:20:59,584 --> 00:21:00,675
That was the whole part about it.

409
00:21:00,705 --> 00:21:03,454
That's the only thing that
they had that they could.

410
00:21:03,900 --> 00:21:05,020
Feel good about at the time.

411
00:21:05,400 --> 00:21:06,010
Yes.

412
00:21:06,140 --> 00:21:06,430
Yes.

413
00:21:06,600 --> 00:21:06,800
So my

414
00:21:06,800 --> 00:21:07,460
Crystal: mom tells me.

415
00:21:07,720 --> 00:21:08,140
Yeah.

416
00:21:08,140 --> 00:21:08,380
Right.

417
00:21:08,380 --> 00:21:10,290
But you know, you see it
in other countries too.

418
00:21:10,290 --> 00:21:12,630
Like, you know, you don't need
money to have like a pride

419
00:21:12,630 --> 00:21:14,030
of ownership necessarily.

420
00:21:14,030 --> 00:21:17,760
You just, you focus on certain things
and a lot of people want to have their

421
00:21:17,769 --> 00:21:22,199
home look clean and tidy and they want to
look good themselves because that boosts

422
00:21:22,200 --> 00:21:26,270
their spirits and makes them feel like,
you know, nice contributing members to

423
00:21:26,270 --> 00:21:26,880
Chris: society.

424
00:21:28,010 --> 00:21:28,910
Yeah, no, I agree.

425
00:21:29,000 --> 00:21:29,600
A hundred percent.

426
00:21:29,870 --> 00:21:30,300
I love

427
00:21:30,300 --> 00:21:30,620
Crystal: that.

428
00:21:30,960 --> 00:21:36,910
Um, okay, Chris, I want to ask you about
your, um, Salon Associate Accelerator

429
00:21:36,910 --> 00:21:40,329
program, because we chatted about
that beforehand, and I feel like we

430
00:21:40,329 --> 00:21:41,760
could tie this in really well here.

431
00:21:41,850 --> 00:21:43,869
So can you tell us kind of
what that is a little bit?

432
00:21:44,470 --> 00:21:47,120
Chris: Well, yeah, I would love
to, but let me give you kind of a,

433
00:21:47,649 --> 00:21:50,020
a forerunner, a precursor on this.

434
00:21:50,280 --> 00:21:50,510
Okay.

435
00:21:50,560 --> 00:21:58,050
Is, um, the need that, that, uh, our team
saw was, um, there's two kind of things

436
00:21:58,050 --> 00:22:00,900
that I hear from, from salon owners.

437
00:22:01,075 --> 00:22:03,535
Everywhere is two things.

438
00:22:03,535 --> 00:22:11,215
Number one is, um, my, I'm training
my people and they leave, excuse me.

439
00:22:11,355 --> 00:22:12,984
I train my people and they leave.

440
00:22:14,205 --> 00:22:17,945
And the other one was this
new generation of people.

441
00:22:18,855 --> 00:22:19,984
I just can't relate to them.

442
00:22:19,984 --> 00:22:20,885
They don't want to work.

443
00:22:20,904 --> 00:22:21,915
They don't want to do anything.

444
00:22:23,415 --> 00:22:26,835
Um, both are true.

445
00:22:27,845 --> 00:22:30,725
Um, I want to deal with the first
one first is, and just with a little

446
00:22:30,725 --> 00:22:37,695
story that, um, I remember hearing
this story of, This, uh, there was a

447
00:22:37,695 --> 00:22:43,004
corporate meeting and, uh, the CFO, the
chief financial officer and, uh, was

448
00:22:43,014 --> 00:22:47,785
meeting with the team and the chief,
um, financial officer said, look at our

449
00:22:47,785 --> 00:22:52,674
training that we're doing with all of
our people is costing us too much money.

450
00:22:52,705 --> 00:22:54,314
It's a big line on our budget.

451
00:22:54,884 --> 00:22:59,865
And, um, I want to, I want to
pose to people like, uh, you know,

452
00:23:00,255 --> 00:23:05,375
that we reduce the training and
reduce, stop training them so much

453
00:23:06,185 --> 00:23:07,904
because what if we train them?

454
00:23:08,725 --> 00:23:10,655
And then they just leave
and go to another company.

455
00:23:11,595 --> 00:23:14,525
And the chief executive
offer, the CEO said.

456
00:23:15,280 --> 00:23:18,280
Well, okay, that might work if
we, you're worried about if we

457
00:23:18,280 --> 00:23:20,020
want to train them and they leave.

458
00:23:20,050 --> 00:23:21,730
But what if we don't and they stay?

459
00:23:22,980 --> 00:23:27,719
So the reality is, is that when, when
you're going to train people, it's

460
00:23:27,720 --> 00:23:30,450
our obligation as an owner to train.

461
00:23:30,460 --> 00:23:34,770
Here's the problem that,
that generally happens is the

462
00:23:34,839 --> 00:23:36,510
owner does all the training.

463
00:23:38,014 --> 00:23:41,595
And then they're working, they're trying
to get the vision of their business

464
00:23:41,595 --> 00:23:46,074
going, they're trying to do all the
work, uh, they have a family just like

465
00:23:46,074 --> 00:23:50,774
everybody else, they're cutting out
their time, they're often the highest

466
00:23:50,784 --> 00:23:54,884
ticket earner, and because nobody
wants to work after hours nowadays,

467
00:23:54,904 --> 00:23:58,949
they have to do the training during
the salon, they do the training during

468
00:23:58,949 --> 00:24:03,089
salon hours, so now they have two
factors that are in there financially.

469
00:24:03,089 --> 00:24:07,545
Number one is, I've taken
myself away from the station.

470
00:24:07,555 --> 00:24:10,215
So therefore I'm I'm
not generating revenue.

471
00:24:10,765 --> 00:24:14,325
And if you think about what that is, and
let's just say that it's an average ticket

472
00:24:14,325 --> 00:24:17,264
is 100 an hour that and they've taken.

473
00:24:18,120 --> 00:24:22,939
Let's say just even two to four
hours to train time, that's 400.

474
00:24:23,000 --> 00:24:25,889
And then you times that by, even
if you're just doing one training

475
00:24:25,889 --> 00:24:29,310
a week, times 50 weeks and so on,
you know, I'm not the math guy.

476
00:24:29,310 --> 00:24:31,269
So anybody listening and watching
right now, you can get out

477
00:24:31,270 --> 00:24:32,419
your calculators and do that.

478
00:24:32,520 --> 00:24:33,120
None of us are.

479
00:24:33,120 --> 00:24:33,600
It's okay.

480
00:24:33,899 --> 00:24:34,319
No.

481
00:24:34,340 --> 00:24:40,000
So, but the reality is, is the time that
it takes and ends up with either the

482
00:24:40,020 --> 00:24:44,250
owner and or an educator that you have on
board, if they're doing it all themselves.

483
00:24:44,845 --> 00:24:47,515
They burnt out and then it doesn't happen.

484
00:24:47,575 --> 00:24:51,105
And then the promise that you
made of training up the people

485
00:24:51,145 --> 00:24:52,875
doesn't get met and they leave.

486
00:24:54,100 --> 00:24:55,200
And it's this cycle.

487
00:24:55,240 --> 00:24:59,180
It's like this, like the, the, the,
the front door Bergdorf Goodmans.

488
00:24:59,200 --> 00:25:03,640
When you, you take that, you walk in and
if you keep going, you just jump back out

489
00:25:03,819 --> 00:25:05,390
rather than getting into the good stuff.

490
00:25:05,439 --> 00:25:07,630
And it's the same thing
that happens in the salon.

491
00:25:08,200 --> 00:25:12,060
So that's the first part about what
if you train them and they leave.

492
00:25:12,510 --> 00:25:17,050
And then the other part is the, the young
kid that's out there, they want balance.

493
00:25:17,050 --> 00:25:18,310
They went through all this stuff.

494
00:25:18,310 --> 00:25:20,820
They, they, they want
balance in their life.

495
00:25:21,310 --> 00:25:25,470
But more than anything, if you look at
them right now, they're cause driven.

496
00:25:27,150 --> 00:25:32,489
So what are you doing to create
a cause for your salon, for the

497
00:25:32,489 --> 00:25:34,020
vision of where you want to go?

498
00:25:34,050 --> 00:25:37,870
People will buy into a vision
and money is not a vision.

499
00:25:38,190 --> 00:25:38,370
No.

500
00:25:38,370 --> 00:25:39,910
So, but they will buy into your vision.

501
00:25:39,910 --> 00:25:42,059
I'm not saying you shouldn't be
compensated, you should be compensated

502
00:25:42,060 --> 00:25:47,410
a lot for it, but is what are you
doing to create something that

503
00:25:47,430 --> 00:25:49,540
those kids want in the future?

504
00:25:51,640 --> 00:25:54,950
It's funny just on this last, uh, just
a couple of days ago, I was speaking and

505
00:25:54,960 --> 00:26:00,620
somebody came up to me after and he said,
your, your, your definition of want versus

506
00:26:00,659 --> 00:26:03,149
goals is, was it really impactful for me?

507
00:26:03,700 --> 00:26:07,309
And, and what I, uh, this came from
a training that I did, and I was

508
00:26:07,309 --> 00:26:10,539
trying to find out what this, this
particular person wanted as a goal.

509
00:26:10,540 --> 00:26:13,640
And it went just down this dark hole
and I couldn't pull them out of it.

510
00:26:14,500 --> 00:26:18,710
Uh, so I have a, a teacher,
uh, that clears people.

511
00:26:19,205 --> 00:26:21,605
You know, clearing just means
when you have issues in your head

512
00:26:21,605 --> 00:26:23,755
and they help you talk about it
and get through it and so on.

513
00:26:24,445 --> 00:26:27,315
And she said to me this, that
it was really interesting.

514
00:26:27,405 --> 00:26:30,975
Um, uh, you know, it's funny when she
told it to me, I wrote it and I have

515
00:26:30,975 --> 00:26:32,815
it every time right near me here.

516
00:26:33,285 --> 00:26:38,395
And she said, and I mark this, goal
setting often brings up a negative charge.

517
00:26:38,975 --> 00:26:41,625
Because if we didn't get the goal
in the past, we'd set a goal, we

518
00:26:41,625 --> 00:26:43,024
didn't get it, doing whatever.

519
00:26:43,404 --> 00:26:45,205
So we feel we're failed at our goal.

520
00:26:45,205 --> 00:26:46,614
So there's that negative charge.

521
00:26:46,614 --> 00:26:47,884
So the emotions come up.

522
00:26:48,645 --> 00:26:52,415
And so that's what happened
from past fails goals.

523
00:26:53,334 --> 00:26:57,435
But if you, instead of saying that
it's a goal, if you say, what do you

524
00:26:57,445 --> 00:27:00,044
want, it brings it into the future.

525
00:27:00,985 --> 00:27:05,055
So if, if the salon owner would
just, we advise this in our salon

526
00:27:05,055 --> 00:27:09,214
associate accelerator is before you
even start your training, sit down

527
00:27:09,354 --> 00:27:11,274
and sit down in a want meeting.

528
00:27:11,900 --> 00:27:13,530
And the want meaning can be very fast.

529
00:27:13,770 --> 00:27:18,550
We have, we have, um, sheets that
we get them to fill out where you

530
00:27:18,580 --> 00:27:22,590
fill out the things that you want
for personal development, um, for,

531
00:27:22,599 --> 00:27:24,740
or just to improve for your career.

532
00:27:25,049 --> 00:27:26,290
What do you want personally?

533
00:27:26,320 --> 00:27:27,219
I want to buy a new house.

534
00:27:27,219 --> 00:27:28,289
I want to buy a new car.

535
00:27:28,289 --> 00:27:32,090
I want, uh, I want to get out of my
rental unit or I want whatever that is.

536
00:27:32,470 --> 00:27:36,409
And then what is it that you want,
uh, for yourself for the future?

537
00:27:36,420 --> 00:27:39,115
Like I, I You know
what's about for family.

538
00:27:39,115 --> 00:27:43,285
I want I want to have take my
family on a European trip, or I

539
00:27:43,285 --> 00:27:44,925
just want to be able to pay my own.

540
00:27:45,015 --> 00:27:47,945
We're going to Europe in two years,
and I want to have enough of this.

541
00:27:48,465 --> 00:27:53,975
And if that owner can take a look at
what are your wants help you to get that.

542
00:27:54,500 --> 00:27:58,640
If that just means taking a little bit
of money out every, uh, month, every

543
00:27:58,640 --> 00:28:02,890
week, just to set aside, to set up a,
a bank account for that person so that

544
00:28:02,890 --> 00:28:07,630
now you see, now what you're dealing,
dealing with here is you're building up a

545
00:28:07,630 --> 00:28:10,240
loyalty or a trust in that in the person.

546
00:28:10,240 --> 00:28:13,060
'cause I'm not just looking at
how much money can you make me.

547
00:28:13,700 --> 00:28:15,740
I am investing in your future.

548
00:28:16,840 --> 00:28:19,380
And that would that cause driven effect.

549
00:28:19,460 --> 00:28:22,650
I don't know about you, but I'm
getting goosebumps up right now.

550
00:28:23,180 --> 00:28:27,080
But if you can invest in that
person's life and you can make a

551
00:28:27,080 --> 00:28:32,519
change to them where they grow,
they attribute that to you.

552
00:28:33,715 --> 00:28:39,285
My, my, my, uh, I learned that
inadvertently from Bill Ross, who was,

553
00:28:39,625 --> 00:28:43,294
um, my, one of my very first, not my
first salon owner, but the first salon

554
00:28:43,294 --> 00:28:44,915
owner that made a difference in my life.

555
00:28:45,685 --> 00:28:48,105
And he would do that with
me, inadvertently, it wasn't

556
00:28:48,165 --> 00:28:49,944
called that then, but he said,
look, Chris, what do you want?

557
00:28:49,944 --> 00:28:50,454
What do you want to go?

558
00:28:50,455 --> 00:28:51,114
What do you want to do?

559
00:28:51,634 --> 00:28:52,865
And I had no money.

560
00:28:52,944 --> 00:28:56,955
Um, uh, and I said, I want to go
to Sassoon's and he said, look,

561
00:28:57,044 --> 00:28:58,024
well, let's make that happen.

562
00:28:58,254 --> 00:28:59,175
Here's how we're going to do it.

563
00:28:59,344 --> 00:28:59,935
And so on.

564
00:29:00,480 --> 00:29:05,909
And so that what that was pivotal
in my, in my life career, and if I

565
00:29:05,920 --> 00:29:10,240
wouldn't have had somebody that would
help me along on that, I would, I would

566
00:29:10,460 --> 00:29:13,649
not say I would have never got there,
but I wouldn't have got there sooner.

567
00:29:14,240 --> 00:29:19,649
And, and so to this day, I, I trust,
I respect, uh, that person changed my

568
00:29:19,650 --> 00:29:23,820
life, even though when I said, look it,
I want to leave, um, and, and, but I

569
00:29:23,830 --> 00:29:27,860
want you, I want, I would just assume
you and I made a partnership together.

570
00:29:28,330 --> 00:29:29,389
And he said, okay, let's do it.

571
00:29:29,389 --> 00:29:31,889
And then, but then he said, no,
Chris, you're better on your own.

572
00:29:32,639 --> 00:29:33,310
And you know what he did?

573
00:29:33,310 --> 00:29:39,220
He took me to the bank and he explained
to the bank why, at that time, I was

574
00:29:39,220 --> 00:29:40,729
a bad risk, why I was a good one.

575
00:29:41,439 --> 00:29:46,139
And when I left, he said, Chris, here's
your three months bookings that you have.

576
00:29:46,270 --> 00:29:47,479
I've all told him where you work.

577
00:29:48,445 --> 00:29:49,715
You know, and amazing.

578
00:29:50,055 --> 00:29:53,625
And so it's when you do that for
people, when you do that for the

579
00:29:53,625 --> 00:29:56,615
young kid, if you're going to do that,
I can, for those of you listening

580
00:29:56,615 --> 00:29:59,805
right now, I've got this grizzly
old white beard and hair and so on.

581
00:29:59,805 --> 00:30:01,945
So I'm not, you're probably
going, who the hell is this?

582
00:30:01,975 --> 00:30:06,490
But I've learned that, um, You've
got to help people along, you've

583
00:30:06,500 --> 00:30:08,870
got to help them in their mission
of what they want to get a life.

584
00:30:08,900 --> 00:30:12,220
And if, and it's an old, old saying,
but if I give you what you want,

585
00:30:12,620 --> 00:30:14,130
then you'll give me what I want.

586
00:30:14,380 --> 00:30:15,580
It's not the other way around.

587
00:30:16,400 --> 00:30:17,560
I've got to give first,

588
00:30:18,270 --> 00:30:23,290
Crystal: man, Chris, as I'm listening
to you describe all of this, I can't

589
00:30:23,300 --> 00:30:28,450
help, but literally consider what
you did, what you just described as.

590
00:30:30,005 --> 00:30:33,365
It's all the same principles
and the same ideas, right?

591
00:30:33,365 --> 00:30:36,865
Like earlier how I said, Oh, you put
the client with the, with the stylist

592
00:30:36,865 --> 00:30:38,105
and the client interaction, right?

593
00:30:38,115 --> 00:30:39,905
The client is the hero of the story.

594
00:30:40,225 --> 00:30:43,665
I always tell people to, um, to
figure out what their desires are.

595
00:30:43,825 --> 00:30:45,435
their wants, just like you said, right?

596
00:30:45,725 --> 00:30:48,715
Where do they want to go in
their life with their hair?

597
00:30:48,715 --> 00:30:49,605
How can you help them?

598
00:30:49,605 --> 00:30:53,815
How can you set the stage for this is our
relationship that we're having together?

599
00:30:54,045 --> 00:30:59,145
It's literally the same thing, but it's
the salon owner putting the stylist

600
00:30:59,155 --> 00:31:01,185
as the hero of that story, right?

601
00:31:01,495 --> 00:31:03,485
And they're the mentor
and they're the guide.

602
00:31:03,485 --> 00:31:06,475
And so I just, I love this so
much because I feel like you

603
00:31:06,475 --> 00:31:09,005
can step back so many layers.

604
00:31:09,525 --> 00:31:09,855
Right?

605
00:31:09,865 --> 00:31:13,705
And the same principles apply, but
we try to just get in our heads

606
00:31:13,705 --> 00:31:14,995
and get all confused about stuff.

607
00:31:14,995 --> 00:31:17,395
And it's like, it's, it can
be so beautifully simple.

608
00:31:17,685 --> 00:31:19,935
So I just had to share that,
that like, as you're describing

609
00:31:19,935 --> 00:31:20,665
this, I'm like, Oh my God.

610
00:31:20,665 --> 00:31:21,085
Yes.

611
00:31:21,285 --> 00:31:21,645
Yes.

612
00:31:21,675 --> 00:31:23,395
It's a, it's a consultation.

613
00:31:23,415 --> 00:31:24,945
It's literally a consultation.

614
00:31:25,480 --> 00:31:25,930
It's a life

615
00:31:25,930 --> 00:31:29,790
Chris: skill, you know, is that is if you
want to get things out of life, you have

616
00:31:29,790 --> 00:31:31,300
to know how to communicate to people.

617
00:31:31,810 --> 00:31:35,000
It's just like, um, and, you
know, again, I'm a hair cutter.

618
00:31:35,300 --> 00:31:39,140
So for the people that's scary right now,
uh, just, you know, listen to me anyway.

619
00:31:39,570 --> 00:31:40,480
Uh, but.

620
00:31:41,095 --> 00:31:45,905
I always knew that I had an eye where
I could tell what looked great on

621
00:31:45,905 --> 00:31:52,025
people, but I wasn't so bold and so in
your face that I would say, this is the

622
00:31:52,025 --> 00:31:53,925
only thing that is going to help you.

623
00:31:53,945 --> 00:31:55,125
This is what you must do.

624
00:31:55,165 --> 00:31:58,185
So in other words, I had no, no problem.

625
00:31:58,185 --> 00:32:00,455
Somebody had long hair and
I saw them with short hair.

626
00:32:02,095 --> 00:32:05,505
I knew that that's what, where they
needed, but I also know that some

627
00:32:05,505 --> 00:32:06,705
people want to do it right away.

628
00:32:06,705 --> 00:32:07,875
And some people need steps.

629
00:32:08,475 --> 00:32:11,385
So I would never go to somebody
and say, you should wear your hair

630
00:32:11,385 --> 00:32:14,065
short because if they said no, well,
then I'm kind of out in that field.

631
00:32:14,735 --> 00:32:18,745
But if I could say to them, listen,
I've got, I've got some ideas

632
00:32:19,305 --> 00:32:22,935
and I've got about three, four
ideas that I want to run by you.

633
00:32:23,805 --> 00:32:25,925
And, uh, I'll, I'll
talk to you about them.

634
00:32:25,965 --> 00:32:28,145
And then I'd love to know.

635
00:32:28,605 --> 00:32:33,665
Which one excites you the most and then
you can go anywhere you want, you know,

636
00:32:33,685 --> 00:32:37,455
I can talk about, listen, I want to go
like, I'm just making stuff up right now.

637
00:32:37,455 --> 00:32:40,115
I'm coming from the University
of MSU making stuff up.

638
00:32:41,045 --> 00:32:44,655
I don't usually that word, but
that making stuff up as well.

639
00:32:44,665 --> 00:32:46,245
You can put any S word you want in there.

640
00:32:48,090 --> 00:32:51,680
But I would say to them, look at,
uh, you know, I'd love this is what

641
00:32:51,680 --> 00:32:53,380
I really, this look, et cetera.

642
00:32:53,380 --> 00:32:56,080
This is what it would do to
you, but also, okay, good.

643
00:32:56,090 --> 00:32:56,780
That's one side.

644
00:32:56,780 --> 00:32:57,910
Let's set that aside for a minute.

645
00:32:57,910 --> 00:33:01,870
And then I would talk about something that
was more medium or how we could transfer

646
00:33:01,870 --> 00:33:03,700
this, this link from one to the other.

647
00:33:04,080 --> 00:33:06,890
And, uh, and, and, and inevitably.

648
00:33:07,270 --> 00:33:11,650
I would always get them to the end
game because I planted the seed

649
00:33:12,140 --> 00:33:13,630
and some would bite right away.

650
00:33:13,650 --> 00:33:15,740
Say, look, take it off
because they trusted me.

651
00:33:16,190 --> 00:33:20,630
The others would say, I want to
go from three to two to one and

652
00:33:20,630 --> 00:33:21,780
I get them there eventually.

653
00:33:22,040 --> 00:33:23,520
Or I might've just get them to two.

654
00:33:23,540 --> 00:33:26,240
That might be the only place that
they ever, they ever, that was their,

655
00:33:26,620 --> 00:33:31,490
that was their stop line in, uh, in
where their taste and where their.

656
00:33:31,845 --> 00:33:34,045
Uh, the fear level was so comfort.

657
00:33:34,095 --> 00:33:35,185
Yeah, their comfort.

658
00:33:35,215 --> 00:33:35,705
Yes.

659
00:33:36,495 --> 00:33:39,375
So, but anyway, that's, that's
kind of what I feel is that's

660
00:33:39,375 --> 00:33:40,595
a life skill that's in there.

661
00:33:40,595 --> 00:33:45,505
And if you can use that in your
associate program prior to telling

662
00:33:45,505 --> 00:33:50,035
them what they need to do to get up
to what, and here's the biggest thing

663
00:33:50,035 --> 00:33:56,015
that I think that it's the hardest
part for trainers, um, is that.

664
00:33:56,445 --> 00:34:02,905
They, they have internally, they have a
benchmark of what work should look like.

665
00:34:02,915 --> 00:34:07,425
Just like, you know, to use your example,
you said I went into a salon, I wanted

666
00:34:07,455 --> 00:34:09,965
a round brush with a nice bouncy curls.

667
00:34:11,655 --> 00:34:17,705
But if that girl doesn't know what round
brush, round brush, bouncy waves curls

668
00:34:17,725 --> 00:34:20,289
are, and what she has to meet up to.

669
00:34:21,080 --> 00:34:22,430
Then she's floundering.

670
00:34:22,530 --> 00:34:23,480
That's why she had to go.

671
00:34:23,480 --> 00:34:26,610
Well, I usually use an iron and I can
get something similar out of that.

672
00:34:26,930 --> 00:34:31,290
The point is, what is the salon
doing to identify what is the

673
00:34:31,300 --> 00:34:34,450
minimum salon standard for a bob?

674
00:34:34,660 --> 00:34:38,540
What is the minimum salon
standard for for a curling iron?

675
00:34:38,540 --> 00:34:43,650
It might be a root tongue or a spiral
tongue or beach waves or what or or or

676
00:34:43,680 --> 00:34:48,400
or and what are all those disciplines
and what is your minimum salon standard?

677
00:34:48,845 --> 00:34:52,965
If you can apply that, even if it's
just use an old fashioned look book, you

678
00:34:52,965 --> 00:34:56,705
know, in our, in our, in our program,
sort of our next step that we're adding

679
00:34:56,705 --> 00:35:02,825
into it is templates where you take your
pictures, you put them on your template.

680
00:35:03,205 --> 00:35:07,525
And that is, I won't say the minimum
salon standard, but that's a standard

681
00:35:07,525 --> 00:35:13,115
that you expect anybody to reach
before they earn a spot at a chair.

682
00:35:14,065 --> 00:35:17,155
And I'm going to repeat
that again, earn a spot.

683
00:35:17,635 --> 00:35:18,265
At a chair.

684
00:35:18,745 --> 00:35:19,945
It's not an entitlement.

685
00:35:19,975 --> 00:35:21,555
I didn't hire you to do this.

686
00:35:21,815 --> 00:35:23,725
You have to meet the salon standards.

687
00:35:24,245 --> 00:35:29,955
And if I can train you as quickly
as possible to get up to that salon

688
00:35:29,975 --> 00:35:32,665
standard, I'm helping you grow.

689
00:35:33,235 --> 00:35:34,385
And it doesn't work the same.

690
00:35:34,395 --> 00:35:38,525
Like when, you know, a few years
past, it was, you went under a six

691
00:35:38,525 --> 00:35:42,395
month to three year apprenticeship,
making nothing, sweeping the floor.

692
00:35:42,545 --> 00:35:43,555
That taught me a lot.

693
00:35:44,625 --> 00:35:44,895
Sure.

694
00:35:44,905 --> 00:35:46,915
But what if I, what if I could work ahead?

695
00:35:47,450 --> 00:35:52,440
What if I'm an ambitious young person, and
I, and I know that there's only one or two

696
00:35:52,440 --> 00:35:58,480
training nights a week or training days,
um, in the week, I do not subscribe to,

697
00:35:58,480 --> 00:36:03,730
that was a slip of tongue, what I used to
do when it was allowed, train after hours,

698
00:36:04,140 --> 00:36:07,420
but nowadays you can't do that, you've
got, they should come in, they need to

699
00:36:07,460 --> 00:36:11,120
be paid, your educator needs to be paid,
and you train them, but you get them up

700
00:36:11,160 --> 00:36:17,095
to speed as quickly as possible, however,
As an associate, if I'm ambitious and I

701
00:36:17,095 --> 00:36:20,445
want to work ahead, then I can do that.

702
00:36:20,575 --> 00:36:26,225
And, and that's where the difference was,
Crystal, is what I find that people want

703
00:36:26,225 --> 00:36:33,295
right now is, and what burns educators
and salon owners out, is I'm teaching the

704
00:36:33,295 --> 00:36:38,315
same thing and then I get somebody on the
floor and they either get caught in that

705
00:36:38,315 --> 00:36:42,085
revolving wheel and they go out and I got
to train another one or I grow my business

706
00:36:42,085 --> 00:36:46,085
and I got to train another one and I'm
not doing the things that I love to do.

707
00:36:46,985 --> 00:36:50,655
Apply, you know, apply the vision that
I have for my business and doing hair.

708
00:36:51,815 --> 00:36:56,215
And we all know that training happens
in what's called a see do environment.

709
00:36:57,145 --> 00:36:58,065
I've got to see it.

710
00:36:58,095 --> 00:37:03,945
In other words, you know, uh, Salon
Owner X has to show me how to do

711
00:37:03,945 --> 00:37:10,555
that bouncy blow wave and blow dry,
blow out, and then I've got to do it.

712
00:37:10,565 --> 00:37:15,315
And I have to practice it a few
times until I get my standard up to

713
00:37:15,405 --> 00:37:19,365
at least what that is or exceeded.

714
00:37:20,220 --> 00:37:24,710
Then, then any, but then the owner can
go, Hey, listen, I'm doing a haircut and

715
00:37:24,740 --> 00:37:27,070
how I can just go and do another haircut.

716
00:37:27,090 --> 00:37:31,820
You can do the blow dry and the
stylist, the consumer is just

717
00:37:31,820 --> 00:37:34,110
as happy as when you did it.

718
00:37:34,870 --> 00:37:39,880
I mean, for those of you right now, my,
I have had, uh, two trigger, trigger

719
00:37:39,880 --> 00:37:42,950
fingers that have, you know, from
braiding and braiding and braiding

720
00:37:43,000 --> 00:37:47,350
and doing these avant garde looks that
I, I screwed up two of my fingers,

721
00:37:47,360 --> 00:37:48,970
my hand, I just had surgery on them.

722
00:37:49,780 --> 00:37:50,720
But when I went there.

723
00:37:51,195 --> 00:37:55,155
The, I was in there for three, uh, I
think it was three and a half hours.

724
00:37:55,945 --> 00:37:58,165
Uh, everybody else took care of me.

725
00:37:58,165 --> 00:38:02,145
There had people filling out files,
doing all these things, doing this thing.

726
00:38:02,175 --> 00:38:05,795
I only saw, I didn't even, when
I went under, I didn't even see

727
00:38:05,795 --> 00:38:07,525
the, uh, the, uh, the doctor.

728
00:38:07,795 --> 00:38:12,015
He talked to me for two minutes
before we went in and no regrets.

729
00:38:12,285 --> 00:38:12,605
Yeah.

730
00:38:12,645 --> 00:38:17,355
But when, when, um, I never saw him
at the end, they checked me out.

731
00:38:17,715 --> 00:38:21,385
So out of that three hour
or four hour procedure.

732
00:38:22,015 --> 00:38:23,515
He, he did the operation.

733
00:38:23,515 --> 00:38:25,345
The operation lasted about 20 minutes.

734
00:38:25,725 --> 00:38:29,785
Everybody else took care of me, you
know, and that's the way that you turn

735
00:38:29,785 --> 00:38:34,375
people into six figure stylists is you
can't do every one of those stages.

736
00:38:34,815 --> 00:38:36,675
And, and say, Oh, look at what I did.

737
00:38:36,855 --> 00:38:38,355
It's how do you compartmentalize?

738
00:38:38,375 --> 00:38:40,725
How do you, or departmentalize
what that's happening?

739
00:38:41,115 --> 00:38:43,485
Train my associates so that
they can do the blow dry.

740
00:38:43,775 --> 00:38:45,315
They can do the root retouch.

741
00:38:45,655 --> 00:38:49,335
They can do, uh, they can do
whatever I need to do so I can move

742
00:38:49,335 --> 00:38:50,735
on to my next higher ticket item.

743
00:38:51,100 --> 00:38:54,569
That's the way we make
money, you know, and

744
00:38:55,150 --> 00:38:57,400
Crystal: then, you know, in the
medical field, just to relate this

745
00:38:57,400 --> 00:39:00,960
back, like they have, what's known
as a standard of care, right?

746
00:39:01,200 --> 00:39:04,490
So there's an assumption that every
nurse, every person that worked on you,

747
00:39:04,710 --> 00:39:06,330
they understand the standard of care.

748
00:39:06,330 --> 00:39:09,160
So you're going to get the same
level of care from everybody and

749
00:39:09,160 --> 00:39:13,560
it's interesting that we don't
Employ that more in the salon, right?

750
00:39:13,780 --> 00:39:17,220
A typical standard of whatever you want
to call it, standard of hair, right?

751
00:39:17,260 --> 00:39:17,800
Oh, that's kind of a

752
00:39:17,800 --> 00:39:18,040
Chris: cool.

753
00:39:18,760 --> 00:39:19,100
Yeah.

754
00:39:19,430 --> 00:39:23,680
Well, it's, it, it comes from,
I'm, I'm wondering, and this

755
00:39:23,690 --> 00:39:25,140
is not, not based on fact.

756
00:39:25,530 --> 00:39:29,900
It's not based on anything else
other than, you know, I think

757
00:39:29,900 --> 00:39:33,570
that we've come, we've lived in an
industry where it's so competitive.

758
00:39:33,860 --> 00:39:41,670
It's my it's about look at my work as
opposed to the salon quality of work.

759
00:39:42,200 --> 00:39:46,760
So if I do, I can do an amazing haircut
and that's what I want to do, then I

760
00:39:46,760 --> 00:39:49,980
can do that for those people that just
want to do if they're only doing color.

761
00:39:50,010 --> 00:39:50,400
Great.

762
00:39:51,045 --> 00:39:51,895
Do the color.

763
00:39:51,965 --> 00:39:56,035
I realize nowadays, everybody's
switching back and forth, but it is

764
00:39:56,065 --> 00:39:59,125
stay to what, you know, you don't know
it and you want to know it, learn it.

765
00:39:59,985 --> 00:40:03,395
But the reality is whatever you're
doing that cut and color, that's

766
00:40:03,395 --> 00:40:04,865
what they came here for you for you.

767
00:40:05,235 --> 00:40:06,885
You know, they came for you the highlight.

768
00:40:07,495 --> 00:40:09,465
They didn't come to you for the retouch.

769
00:40:10,615 --> 00:40:12,655
You know, the retouch
can be done by any way.

770
00:40:12,675 --> 00:40:17,325
That's just maintenance, the
creativity, the, the spark.

771
00:40:17,700 --> 00:40:24,870
Came from you to do the transition of the
Balayage, the highlights, the custom color

772
00:40:24,880 --> 00:40:29,260
that whatever, but you know, you can get
somebody else to apply all those things.

773
00:40:29,260 --> 00:40:29,950
Do the apprentice.

774
00:40:29,980 --> 00:40:30,520
That's now.

775
00:40:30,540 --> 00:40:35,410
Now they're contributing
back to what their finances.

776
00:40:35,630 --> 00:40:39,000
We did a little study just a little
bit back for this, for the show.

777
00:40:39,190 --> 00:40:42,090
And we were looking at what the
average associate costs you.

778
00:40:42,890 --> 00:40:46,180
And, and, uh, I, I based it on that.

779
00:40:46,180 --> 00:40:48,530
If you had, uh, if you had to pay.

780
00:40:48,530 --> 00:40:48,570
Okay.

781
00:40:48,950 --> 00:40:53,780
Your, uh, we always tell the
owners should not teach you if

782
00:40:53,780 --> 00:40:54,670
you got to do at the beginning.

783
00:40:54,680 --> 00:40:55,000
Great.

784
00:40:55,030 --> 00:40:57,120
But you train somebody else
so they can take that over.

785
00:40:57,870 --> 00:41:02,620
And then we said if that high ticket
item, let's just say they were 100.

786
00:41:03,440 --> 00:41:06,130
Uh, that your average ticket
price with everything included,

787
00:41:06,300 --> 00:41:08,720
and I know it's far more than
that, but let's just keep it low.

788
00:41:09,070 --> 00:41:12,470
That's 400 a week, times say, 50 weeks.

789
00:41:12,930 --> 00:41:14,100
That, there's that cost.

790
00:41:14,160 --> 00:41:19,210
Then, what do you, that's what you just
have to, that's your lost revenue that

791
00:41:19,220 --> 00:41:24,260
you would be losing if an educator or
the salon owner is teaching the lesson.

792
00:41:25,150 --> 00:41:29,900
Then, then you have to add into that,
so you do that plus your 42 weeks,

793
00:41:29,900 --> 00:41:34,445
I think it came to, I can't remember
what it was, like, I had the fingers

794
00:41:34,445 --> 00:41:35,525
here, but I'm just gonna let it go.

795
00:41:35,995 --> 00:41:39,095
Uh, then you have to pay your minimum wage
or whatever that you're going to pay for

796
00:41:39,095 --> 00:41:41,425
your associate just for those four hours.

797
00:41:42,005 --> 00:41:46,225
And then you have to think about
what is it that, um, uh, that

798
00:41:46,245 --> 00:41:47,515
you, what are you missing out on?

799
00:41:47,545 --> 00:41:49,575
What are the wages you have
to pay for both those people?

800
00:41:49,575 --> 00:41:50,525
And it ranged.

801
00:41:51,160 --> 00:41:56,780
Anywhere between 16, 000 and 29, 000
to train an associate over six months.

802
00:41:58,040 --> 00:41:58,500
Wow.

803
00:41:58,580 --> 00:42:05,250
So, you know, our mission is how do you
get them on the floor contributing faster

804
00:42:06,180 --> 00:42:08,810
so that they're paying for themselves?

805
00:42:09,380 --> 00:42:14,140
You're not having to go out of pocket
and to me, that's the, that's the biggest

806
00:42:14,140 --> 00:42:16,560
thing about the associate programs.

807
00:42:16,560 --> 00:42:21,070
So we help to train them on what's
your, uh, what's the standard of

808
00:42:21,070 --> 00:42:22,040
the shampoo that you're doing?

809
00:42:22,040 --> 00:42:28,680
What's the standard of being able to, um,
even for, uh, for rinsing out a foil and

810
00:42:28,690 --> 00:42:31,090
a, uh, and a retouch at the same time.

811
00:42:31,090 --> 00:42:33,840
So you're not mixing
together for your blow dries.

812
00:42:33,890 --> 00:42:34,480
What is it?

813
00:42:34,490 --> 00:42:38,695
And then as you consider past, we always
say, We don't, we don't feel that you

814
00:42:38,695 --> 00:42:43,465
should train haircutting in at least
the first month or so of your training.

815
00:42:43,915 --> 00:42:46,855
It should be all on the standards
for the minimum services that they

816
00:42:46,855 --> 00:42:50,435
can contribute to financially, then
get them on their cutting program.

817
00:42:51,275 --> 00:42:55,185
I had an interesting conversation with
a, with a young lady out of Alabama just

818
00:42:55,185 --> 00:43:00,425
the other day, who's using the program,
and she says that we also do, uh, before

819
00:43:00,425 --> 00:43:04,105
they can graduate onto the floor, what
we do is we have opportunity days.

820
00:43:04,575 --> 00:43:07,970
And Saturday is our
Saturday is our slowest day.

821
00:43:08,270 --> 00:43:11,420
That still freaks me out because in
my era, that was always the busiest

822
00:43:11,420 --> 00:43:16,310
day, but she said that that's our
opportunity day because it's the slowest

823
00:43:16,310 --> 00:43:22,290
day and that's where we put our juniors
on the floor and they have to do.

824
00:43:22,770 --> 00:43:28,000
At least just a minimum of two clients
a week in order to graduate, you have

825
00:43:28,000 --> 00:43:33,280
to, and these are people you have to
bring in to the fold and then, uh,

826
00:43:33,370 --> 00:43:35,030
and, and they're paid for services.

827
00:43:35,030 --> 00:43:36,510
They're just at a lower rate, et cetera.

828
00:43:36,510 --> 00:43:41,740
So in the, in the program that we have,
we have quizzes that so you, we can

829
00:43:42,040 --> 00:43:46,080
tell that, you know, the information
and you've gone through the information.

830
00:43:46,360 --> 00:43:50,110
So the C do that we do instead
of you doing the C and the

831
00:43:50,110 --> 00:43:52,560
associate doing the do the repeat.

832
00:43:52,560 --> 00:43:52,610
Okay.

833
00:43:53,595 --> 00:43:58,175
We do it with the videos where you we
train them on the videos in some, uh,

834
00:43:58,505 --> 00:44:00,845
in segments of what you do, they do it.

835
00:44:01,695 --> 00:44:06,415
And then all the owner or the educator
has to do is check their work.

836
00:44:07,745 --> 00:44:09,065
So they're still behind the chair.

837
00:44:09,415 --> 00:44:10,575
They're still earning.

838
00:44:11,875 --> 00:44:15,705
So the main income that you have to
worry about is just how do you get them

839
00:44:15,705 --> 00:44:20,455
on the floor quickly so that they're
taking over service that the educator

840
00:44:20,455 --> 00:44:25,755
is, or that the senior stylist is
doing so that pays for their wages.

841
00:44:26,545 --> 00:44:26,985
Wow.

842
00:44:27,475 --> 00:44:27,985
Yeah.

843
00:44:28,775 --> 00:44:30,285
Crystal: Chris, all of this is so great.

844
00:44:30,355 --> 00:44:33,445
Um, I've, I've enjoyed
all of this conversation.

845
00:44:33,575 --> 00:44:35,545
I do feel like some of it is a little bit.

846
00:44:35,970 --> 00:44:37,560
high level thinking, right?

847
00:44:37,610 --> 00:44:40,040
And like, it's kind of hard to wrap
our brains around if this is the

848
00:44:40,040 --> 00:44:43,620
first time we've heard this kind of
conversation and information happening.

849
00:44:44,030 --> 00:44:47,220
So I would love for you, like if
I have some listeners that are

850
00:44:47,220 --> 00:44:49,590
like associate curious, right?

851
00:44:49,590 --> 00:44:52,860
Like maybe they're independent stylists
that are ready to take on an assistant

852
00:44:52,870 --> 00:44:56,410
or maybe they're salon owners that are
like, Hey, this sounds pretty awesome.

853
00:44:56,750 --> 00:45:00,500
What would be like step one
to dip their toes in something

854
00:45:00,500 --> 00:45:01,060
Chris: like this?

855
00:45:01,745 --> 00:45:05,465
Uh, now you're referring to step one
as if you want to take on an associate.

856
00:45:05,495 --> 00:45:06,205
Is that what you're saying?

857
00:45:06,395 --> 00:45:06,975
Yeah, or

858
00:45:06,975 --> 00:45:09,105
Crystal: like if you're yeah, if
you're gonna take on an associate,

859
00:45:09,105 --> 00:45:11,305
what's like the best first steps here?

860
00:45:12,065 --> 00:45:19,435
Chris: Yeah, well the to me is is um
assessment Um, you know usually and this

861
00:45:19,445 --> 00:45:22,825
is what I hear from so many people right
now that I They're people are having such

862
00:45:22,825 --> 00:45:28,410
a hard time hiring That they, they want
them just to pass the mirror test, you

863
00:45:28,410 --> 00:45:30,680
know, put a mirror underneath your nose.

864
00:45:30,730 --> 00:45:35,260
If it fogs, you got the job problem
is you're bringing in all of the other

865
00:45:35,260 --> 00:45:37,030
problems that they've had before.

866
00:45:37,090 --> 00:45:37,720
That makes sense.

867
00:45:38,150 --> 00:45:40,290
So what we say is you need to assess.

868
00:45:40,290 --> 00:45:44,480
And that's one thing about the training
program that we have is that we

869
00:45:44,490 --> 00:45:48,670
build in assessments, one of which is
what we call a new hire assessment.

870
00:45:49,220 --> 00:45:52,150
And inside there, you
would, I would hire them.

871
00:45:52,550 --> 00:45:55,410
Because you, they, they're going
to come from a variety of sources.

872
00:45:55,410 --> 00:45:56,540
They're going to come from a school.

873
00:45:57,130 --> 00:46:00,460
They're going to come from
another salon, uh, or wherever.

874
00:46:01,330 --> 00:46:05,050
But you need to know what
their level is from the minimum

875
00:46:05,050 --> 00:46:06,730
salon standard that you have.

876
00:46:07,990 --> 00:46:11,520
So before you hire them,
you know where they stand.

877
00:46:11,760 --> 00:46:15,320
Now, so many people will say to
me, Chris, Uh, you handsome devil.

878
00:46:15,770 --> 00:46:19,270
Um, see everybody laughs
when I say that too.

879
00:46:19,270 --> 00:46:24,800
So we'll just say, so Chris, um,
and what I'd say to them is look at

880
00:46:24,810 --> 00:46:29,880
get up, you know, is get them to do
come in and on their first visit,

881
00:46:30,400 --> 00:46:32,630
they should do, um, a haircut.

882
00:46:33,530 --> 00:46:38,440
That includes, uh, you know,
a iron work or and a blow dry

883
00:46:38,980 --> 00:46:40,460
and, and here's the kicker.

884
00:46:40,880 --> 00:46:42,200
Did they sell any retail?

885
00:46:43,070 --> 00:46:44,510
Did they talk about retail?

886
00:46:44,980 --> 00:46:46,240
Did they purchase it or not?

887
00:46:46,710 --> 00:46:49,400
And when we bring this up, we have a.

888
00:46:52,440 --> 00:46:55,580
We have a form that you fill
out and you just grade them.

889
00:46:56,660 --> 00:47:01,280
Now, this to many is going to sound
like, oh, they did bad, so I don't hire.

890
00:47:02,280 --> 00:47:03,710
And that's not what this is at all.

891
00:47:03,760 --> 00:47:07,210
It's an assessment, so
you know what to train on.

892
00:47:08,140 --> 00:47:13,735
And you ask, you can ask them at the end,
is Are you willing to go through this?

893
00:47:13,745 --> 00:47:15,685
Cause this is going to
be your training program.

894
00:47:16,545 --> 00:47:21,465
So just hiring and getting somebody
to do stuff can set it up for a

895
00:47:21,465 --> 00:47:23,345
consumer, the person that's coming in.

896
00:47:24,015 --> 00:47:26,995
And if you're getting them to jump in
and do the color service, the blow dry,

897
00:47:26,995 --> 00:47:31,595
the whatever, and it doesn't meet your
standard, that could be a bye bye notice.

898
00:47:32,220 --> 00:47:35,250
You know, client goes, Oh, well,
I'm not, you know, crystal is just

899
00:47:35,250 --> 00:47:38,280
now pawning me off on somebody
who doesn't do as good a job.

900
00:47:38,290 --> 00:47:41,500
Therefore, my trust and
my loyalty has gone away.

901
00:47:42,570 --> 00:47:49,360
So the first step that I would say,
assess, simple assessment, do it on one

902
00:47:49,360 --> 00:47:54,960
visit, where they bring in a customer,
they bring in a client, they do the cut,

903
00:47:55,110 --> 00:47:57,150
the color, the iron work, the retailing.

904
00:47:57,570 --> 00:47:58,550
And you grade them on it.

905
00:47:59,420 --> 00:48:01,380
Secondly, they come
back for a second visit.

906
00:48:01,940 --> 00:48:03,980
And they bring in a color client.

907
00:48:04,000 --> 00:48:05,890
Could be the one that
they did the week before.

908
00:48:06,430 --> 00:48:09,180
They have to do, uh, uh, a retouch.

909
00:48:09,790 --> 00:48:12,070
You're gonna ask them to do a foiling.

910
00:48:12,790 --> 00:48:15,380
You know, and that, they could
do that on a mannequin as well.

911
00:48:15,830 --> 00:48:17,630
You know, if they can't
find somebody to do it.

912
00:48:17,650 --> 00:48:20,260
Because you want them to do a
couple of different patterns.

913
00:48:20,935 --> 00:48:24,575
So you find out what their blow dry
skills, uh, what their, what their foiling

914
00:48:24,575 --> 00:48:31,485
skills are like, and again, not to hire,
not to fire, but to grade so that you

915
00:48:31,505 --> 00:48:33,635
know what your training schedule is with.

916
00:48:34,705 --> 00:48:44,275
And here's the other thing, is so many
people will bring somebody on and say,

917
00:48:44,275 --> 00:48:48,345
you have to know everything before I'm
going to grant you access to something.

918
00:48:48,775 --> 00:48:49,105
Right.

919
00:48:49,505 --> 00:48:52,335
At least that's the way when we
trained, you had to be good at cutting.

920
00:48:52,345 --> 00:48:53,295
You had to be able to do it.

921
00:48:53,295 --> 00:48:55,555
All of this, you had to have
your 10 haircuts that you had

922
00:48:55,555 --> 00:48:56,945
to do, and you had to do them.

923
00:48:56,945 --> 00:49:01,915
Well, uh, they had to be repeated 10 times
so that you showed you were consistent.

924
00:49:02,465 --> 00:49:06,065
And, um, you can't do that anymore.

925
00:49:06,305 --> 00:49:06,705
You've got it.

926
00:49:06,725 --> 00:49:07,905
They want to be on the floor.

927
00:49:07,905 --> 00:49:09,725
They want to get to it
as quickly as possible.

928
00:49:10,025 --> 00:49:13,515
So if they can do a shampoo as,
and you graded them on their

929
00:49:13,515 --> 00:49:16,115
shampoo, they can do it, get them
doing the shampoos right away.

930
00:49:16,505 --> 00:49:17,765
If they can do a color.

931
00:49:18,420 --> 00:49:19,110
Excuse me.

932
00:49:19,640 --> 00:49:20,630
I don't remember eating that.

933
00:49:20,930 --> 00:49:22,660
Um, okay.

934
00:49:25,620 --> 00:49:26,000
Old jokes.

935
00:49:26,230 --> 00:49:27,150
Old jokes.

936
00:49:27,500 --> 00:49:32,520
Um, if they can do a, a, a, a proper.

937
00:49:33,290 --> 00:49:36,900
Uh, retouch that meets your standard,
get them doing it right away.

938
00:49:37,310 --> 00:49:39,860
You know, you, they don't have to
wait the two weeks, the three weeks.

939
00:49:39,860 --> 00:49:42,520
Get them to do the skills that
they do really well, get them on

940
00:49:42,520 --> 00:49:46,550
the floor, get them participating
financially, and then train on the rest.

941
00:49:47,110 --> 00:49:47,530
Simple.

942
00:49:48,010 --> 00:49:48,530
Yeah.

943
00:49:49,440 --> 00:49:49,870
Crystal: Man.

944
00:49:50,290 --> 00:49:53,700
It's so funny because when you describe
it, it sounds so simple, but if you've

945
00:49:53,700 --> 00:49:55,290
never even thought about this before.

946
00:49:55,580 --> 00:49:58,240
Like, I've had assistants
before too, right?

947
00:49:58,240 --> 00:49:59,710
And it was like, I didn't
know what I was doing.

948
00:49:59,710 --> 00:50:02,450
I just had someone that was curious
and wanted to come learn from me.

949
00:50:02,450 --> 00:50:03,930
So I was like, sure, come on in.

950
00:50:04,230 --> 00:50:05,440
I didn't have any systems.

951
00:50:05,440 --> 00:50:06,690
I didn't have any processes.

952
00:50:06,690 --> 00:50:08,480
It was just like winging
it the whole time.

953
00:50:08,480 --> 00:50:09,910
And it was kind of clumsy.

954
00:50:10,100 --> 00:50:11,140
And it took a long time.

955
00:50:11,690 --> 00:50:12,460
So I love that.

956
00:50:12,520 --> 00:50:17,180
Um, Chris, I would love for you to tell
me if my listeners would like to get ahold

957
00:50:17,180 --> 00:50:20,100
of you and learn a little more from you.

958
00:50:20,110 --> 00:50:21,650
Where can they find you on this?

959
00:50:21,935 --> 00:50:22,925
Big wide internet.

960
00:50:23,205 --> 00:50:23,515
Yeah.

961
00:50:23,525 --> 00:50:25,095
Chris: Well, first of all, thank you.

962
00:50:25,095 --> 00:50:32,715
And, and the, the best way to do is, uh,
is, uh, go to, um, trainers playbook.

963
00:50:32,765 --> 00:50:35,285
com trainers playbook.

964
00:50:35,645 --> 00:50:36,135
com.

965
00:50:36,715 --> 00:50:39,445
And that will give you all
of the assets that we do.

966
00:50:39,485 --> 00:50:40,375
And we have on there.

967
00:50:40,385 --> 00:50:44,435
And if they want to go inside there,
then, uh, inside there, that'll

968
00:50:44,435 --> 00:50:46,705
talk about the salon associate.

969
00:50:47,395 --> 00:50:48,535
Program that we have.

970
00:50:49,405 --> 00:50:57,145
So, uh, and I believe, um, we have
a short site, a shortcut to that.

971
00:50:58,045 --> 00:51:00,285
Um, and I think if it's just.

972
00:51:02,485 --> 00:51:05,135
Uh, I'm afraid I'm going to
give the wrong information,

973
00:51:05,135 --> 00:51:06,145
but I know there's a bitly bit.

974
00:51:07,305 --> 00:51:13,705
ly slash, um, slash trainers playbook,
I believe is what it's called.

975
00:51:14,105 --> 00:51:15,325
And they can go there as well.

976
00:51:15,335 --> 00:51:18,465
It's a shortcut to get to it, but
it'll tell it gives all the stuff

977
00:51:18,465 --> 00:51:21,315
that we do on there, but that'll
take them right to salon associate

978
00:51:22,065 --> 00:51:23,285
training and it's on there.

979
00:51:23,575 --> 00:51:27,615
And what we've done is we figured out that
based on if you look at that, somebody

980
00:51:28,025 --> 00:51:30,715
is training anywhere between 16, 000 and.

981
00:51:31,255 --> 00:51:34,805
Um, and 29, 000 to train over six months.

982
00:51:35,435 --> 00:51:40,035
And if you can do that and do that
for a price that's marginal on that,

983
00:51:41,275 --> 00:51:44,935
then it makes it worth your while to
have somebody else to do the training

984
00:51:45,605 --> 00:51:47,255
and then free up your own time.

985
00:51:48,055 --> 00:51:48,775
Crystal: Amazing.

986
00:51:48,925 --> 00:51:51,975
I will make sure to have links
to those in the show notes here

987
00:51:51,985 --> 00:51:53,435
to make it simple for everybody.

988
00:51:53,875 --> 00:51:57,655
Um, and then last quick question for you
here on social media, do you, are you

989
00:51:57,655 --> 00:51:59,055
the one that handles your social media?

990
00:51:59,055 --> 00:52:02,385
Like if someone sent you a DM, is it you,
or do you have an assistant doing that for

991
00:52:02,385 --> 00:52:02,575
Chris: you?

992
00:52:03,000 --> 00:52:03,490
Yes.

993
00:52:03,510 --> 00:52:07,150
I mean, first of all, you're a parent
and you take a look at my, my grizzly

994
00:52:07,150 --> 00:52:10,140
beard, my white hair and you went,
no, he probably doesn't do his own.

995
00:52:10,540 --> 00:52:11,890
Uh, you're very correct on that.

996
00:52:11,890 --> 00:52:14,230
I have, I have my peeps
look after a lot of that.

997
00:52:14,230 --> 00:52:18,730
I do get into some of it when they,
when they get to it because, uh, they

998
00:52:18,730 --> 00:52:20,580
deal with it much faster than I do.

999
00:52:20,620 --> 00:52:25,500
But if they DM even at, um,
even at, at coach Chris Barron.

1000
00:52:26,265 --> 00:52:31,665
And that's, uh, C-O-A-C-H-C-H-R-I-S
and then B-A-R-A-N.

1001
00:52:32,345 --> 00:52:36,715
Then that'll get right to this,
either myself or people, and my

1002
00:52:36,715 --> 00:52:37,885
peeps will take care of them.

1003
00:52:38,265 --> 00:52:39,075
Crystal: Wonderful.

1004
00:52:39,425 --> 00:52:42,935
Well, Chris, this has been such a
pleasure to have you on here, and

1005
00:52:42,935 --> 00:52:45,965
I feel like we could just spin in
circles about this stuff all day long.

1006
00:52:45,965 --> 00:52:48,935
'cause like I'm just nodding the
whole time as you're talking.

1007
00:52:48,935 --> 00:52:49,025
Yeah.

1008
00:52:49,025 --> 00:52:49,835
I'm like, yes.

1009
00:52:49,835 --> 00:52:50,345
I love it.

1010
00:52:50,350 --> 00:52:50,915
I love it.

1011
00:52:51,215 --> 00:52:52,655
It's obvious that you have.

1012
00:52:52,805 --> 00:52:57,685
Um, experience in this industry and
that you have some great stuff to share.

1013
00:52:57,685 --> 00:53:00,655
So I can't wait to get this
episode out there for you.

1014
00:53:00,675 --> 00:53:02,735
And again, just thanks so
much for coming on today.

1015
00:53:02,800 --> 00:53:04,600
Chris: It was absolutely my pleasure.

1016
00:53:04,900 --> 00:53:05,470
Crystal: Awesome.

1017
00:53:05,530 --> 00:53:07,990
Okay, well, we'll be in touch
and uh, I guess I'll see your

1018
00:53:07,990 --> 00:53:10,180
peeps on Instagram, . Thank you.

1019
00:53:10,480 --> 00:53:11,230
Okay, bye-Bye.

1020
00:53:13,520 --> 00:53:17,120
I mean, did he, or did he not deliver?

1021
00:53:17,180 --> 00:53:20,000
That was fantastic, right?

1022
00:53:20,000 --> 00:53:21,620
I mean, thanks again to.

1023
00:53:21,930 --> 00:53:24,690
Coach Chris Barron for coming
on the show and sharing those

1024
00:53:24,690 --> 00:53:27,110
little nuggets of wisdom with us.

1025
00:53:27,180 --> 00:53:33,320
Um, I truly feel like conversations
like this are going to change and shape

1026
00:53:33,320 --> 00:53:35,430
our industry for the better, really.

1027
00:53:35,820 --> 00:53:38,240
So excuse me and my cold.

1028
00:53:38,610 --> 00:53:43,270
Uh, I hope that you got some helpful
insights and little nuggets to carry

1029
00:53:43,270 --> 00:53:49,000
with you of ins inspiration and
information, um, moving forward.

1030
00:53:49,030 --> 00:53:54,500
And also, if you enjoyed this podcast
episode, friend, I have an ask of you.

1031
00:53:54,510 --> 00:54:00,190
Will you share this with a fellow stylist
that you think would enjoy it and gain

1032
00:54:00,190 --> 00:54:03,300
something from it and, um, pass it on?

1033
00:54:03,350 --> 00:54:04,570
Maybe send it in a text message.

1034
00:54:04,590 --> 00:54:08,595
I know when I send my friends Text
messages with links to podcasts.

1035
00:54:08,635 --> 00:54:11,245
I usually get responses from them.

1036
00:54:11,245 --> 00:54:12,975
And when they do it to
me, I actually go look.

1037
00:54:12,985 --> 00:54:17,745
So, um, what I'm trying to say is tell
your neighbor, tell your friends, if

1038
00:54:17,745 --> 00:54:22,485
you liked this, it definitely helps
share the message, spread the joy if

1039
00:54:22,485 --> 00:54:23,905
we share it with more stylists, right?

1040
00:54:24,385 --> 00:54:27,155
So, um, thank you so much for listening.

1041
00:54:27,265 --> 00:54:31,445
It's always a pleasure for me
to be here as your hair mentor.

1042
00:54:31,735 --> 00:54:35,540
And as I always love to say, Have
a wonderful hair day my friend,

1043
00:54:35,710 --> 00:54:36,850
and I'll see you next time.

1044
00:54:37,170 --> 00:54:37,770
K bye!