Host

Hey.

Host

Hey, friends.

Kristen

And welcome back to building a life you love.

Kristen

This is your host, Kristen.

Kristen

Today is part two of the create a life you love series.

Kristen

I'm actually bringing you an episode that I recorded some time ago, but it is everything about following your dreams and stepping into new possibilities.

Kristen

So I can't wait to share it with you.

Host

I am so excited for today's episode.

Host

You guys are in for a treat.

Kristen

If you are ready to take a chance to bet on yourself and to step into something new in your life, then I am talking to a great guest about how do we find more freedom, step into flow, have a more fulfilling and fun life.

Kristen

We talk about how we do it, how we're working towards everything we want and how you can do the same.

Kristen

Here's what I want to ask you.

Kristen

What is holding you back?

Kristen

What is the thing that's holding you back from going after your dreams and from finding meaningful work you love?

Kristen

Aren't you ready to wake up to the possibilities that are in your life and go after the things you've dreamt of?

Kristen

It's time for you to feel alive again, lit up, and for you to know that you're deserving and you are worthy for the future that's waiting for you.

Kristen

I want you to feel fulfilled and find abundance in your life.

Kristen

I think it's time and I'm ready to help you get started.

Host

Now.

Kristen

I'm your host, Kristen, of building a life you love.

Kristen

And each week on the show, we're going to help you figure out how you do go after your dreams and find work you love.

Host

Here we go.

Host

Let's get started.

Kristen

Before I introduce my guest and share the conversation with you today, I wanted to let you know if you head on over to kristanfitch.com, i have a new download for you that's absolutely free called create a life you love.

Kristen

It's a journaling workbook of lists.

Kristen

So if you're a girl that loves a list and you love writing things down, this is for you.

Kristen

This has tons of them.

Kristen

It has writing down your dreams and desires.

Kristen

It has writing down what you want for your future.

Kristen

I mean, it has so many lists.

Kristen

And the great part about it is, is it's meant to be used as you want to fill in the lists.

Kristen

But I think it's a great resource.

Kristen

I think you're going to love it.

Kristen

And it goes so well with this episode about stepping into our dreams.

Kristen

And so go on and grab that now.

Kristen

At least download it.

Kristen

You don't have to print it and the idea is to print each page as you need it so that you don't have to print the entire workbook right now if you don't want to.

Host

Hi.

Host

Today on the show, I would like to welcome Laura Cruz.

Host

She's a coach and a mentor.

Host

She's the podcast host of your dream or mine.

Host

She's a keynote speaker, and she is the author of a newly published book, dream it and do it.

Host

And I am very excited for this conversation today because we align on a lot of levels, but the most important level is that we want to help other women do what we're working on doing in our own lives, which is really coming up, understanding our dreams, understanding what it is we really want, and then going after it and living a life that feels right for us.

Host

So I want to welcome Laura to the show.

Host

Welcome Laura.

Laura

No, Kristen.

Laura

I think that's the best introduction I've ever had.

Laura

That was amazing.

Laura

Thank you.

Host

Well, thank you.

Host

I am.

Host

I'm really excited for this conversation.

Host

And I think that, you know, our listeners are going to get so much out of it because I think both of us, like so many people and so many women, are on a journey.

Host

And, of course, while we've done a lot of the work to realize our dreams, it's a ongoing and it's a continuous process and iteration.

Host

And so what I love is we've both been through our own paths and journeys, but I think we're gonna have so many shared connection points or intersections that it's gonna be a really valuable conversation.

Host

And what I would love to start off with doing is let the listeners know a little bit more about you.

Host

Can you tell us a little bit about your backstory and then what you're up to now?

Laura

Okay, so I've got three kids.

Laura

I'm married and remarried.

Laura

So my first marriage ended about ten years ago.

Laura

And I guess probably that, for me, was the start of deciding that I wanted something different for my life.

Laura

So at 38, becoming a single mum to three kids, my decision, but still a painful decision.

Laura

And deciding, okay, so I'm going to leave that and I'm going to start again.

Laura

And if I start again, what would I like that life to look like?

Laura

And, you know, that's a hard decision, I will say.

Laura

I'm not advocating getting divorced.

Laura

That's not what I'm saying.

Laura

You don't have to do that to follow your dream.

Laura

But that was probably the start point for me to start thinking about.

Laura

Okay, so I can do something different.

Laura

I've chosen something different.

Laura

What will that be?

Laura

And it took time to come to that, but I guess four years ago, I had a moment where I was thinking about the job that I was in at the time and the job that I loved and a company, great company, I worked for.

Laura

I was the head of learning and development.

Laura

I'm not sure if you have that kind of title in America, but head of learning and development for a really successful entrepreneurial pub company.

Laura

And it was great, very sociable, fun, lots of freedom in my role.

Laura

It was absolutely brilliant.

Laura

But I'd been there for four years, and when I joined, I decided I'd be there for five.

Laura

So when I got to year four, I was like, oh, okay, so I've got a year to go.

Laura

What will I do?

Laura

Like, where would I want to be this time next year?

Laura

And I just had this moment, Kristin, where I thought, I don't want to work for anybody else.

Laura

I want to work for myself.

Laura

And I honestly had never considered it before.

Laura

I'd always felt that it was kind of other people.

Laura

You know, I've got friends who've got their own businesses, you know, quite a lot of male friends who've got kind of, like, construction based companies and stuff like that.

Laura

But I'd always had this view that if you worked for yourself, it was really hard, and you were never able to put it down, and you couldn't go on holiday, and it was, you know, you were always worrying about money.

Laura

So I'd almost kind of always dismissed it.

Laura

But once I had this thought, I want to work for myself, I just.

Laura

It was like I'd taken the lid off the box.

Laura

I couldn't put the lid back on.

Laura

I needed to explore it.

Laura

And so from that moment, it was a year from having that kind of, you know, epiphany, I maybe to actually leaving my job.

Laura

So I had a lot to do in that year to transition over, and I left my job just as a global pandemic hit.

Laura

Perfect timing now, best laid plans and all that.

Laura

But I've been so.

Laura

I've been working for myself for just over three years, and I absolutely love it.

Laura

I love every bit of it.

Laura

I have never once regretted it.

Laura

I love just the fact that I've designed a life that fits every part of me, and I wish that I could gift that to every woman that I meet.

Laura

That's why I do the work that I do, because I would like other women to feel what I feel so.

Host

Good and, oh, so true.

Host

And before we jump into some further conversation or some questions, I do want to make a point about something you said that I think is really important.

Host

You said, I had never really entertained that idea.

Host

And I've talked to a lot of people, whether they're guests or people I've worked with, and they say that.

Host

So, for instance, one woman that I interviewed, she was a teacher for, you know, 2025 years, and she said, I never really even knew it was out there because when I was young, I just said, I want to be a teacher.

Host

She said, but it wasn't fitting my life.

Host

You know, she had children.

Host

She wanted to be able to travel, and she could never, as a teacher, take a trip, for instance, in October.

Host

So she said, it wasn't until I started, you know, we'll just say, opening your horizon.

Host

Right?

Host

In other words, I think one of the most important things we can do in life is read books, listen to podcasts, go and be around different people.

Host

But I think when we expand what it is we think is the case about anything, right?

Host

About healthy relationships, about what kind of work can we do, what can that work look like?

Host

But I think if we open ourselves up to the possibility, because that's really what all this is about, is are we open to possibility?

Host

Are we open to change?

Host

And it doesn't mean it has to happen today, but I think the first thing, we have to be open minded to that maybe whatever we're sitting in, if something feels not right about it, or we know we don't want it to look our future to look like this forever, there are possibilities, but we have to be opened to going and learning about them, you know?

Host

And I think that's an important point to make.

Laura

Yeah, you're so right.

Laura

And, you know, me deciding that day, oh, I really want to work for myself.

Laura

That wasn't the end of it.

Laura

That was the start.

Laura

That was the moment where I went, okay, so if I want to work for my myself, what's that going to look like?

Laura

What will I do?

Laura

How will I make that work?

Laura

I'm going to leave a good salary and pension and company car and all of that.

Laura

How will I make that work?

Laura

And that takes time.

Laura

That's why I describe myself as a transition mentor, because you're not saying, yep.

Laura

So it's Friday, I'm going to quit, and Monday I've got that business.

Laura

It doesn't work like that.

Laura

There are people that make success with it very quickly, but they are few and far between.

Host

Yeah.

Laura

For the majority of us, it takes time.

Host

That's right.

Host

That's right.

Host

Absolutely.

Host

So let me just put this question to you.

Host

I know one of the things that early on, you realized that you had to figure out was some questions that maybe in the past, because you were kind of in a corporate job, you were married, you had young children you hadn't really thought about, but you started realizing you needed to understand or discover about yourself or rediscover.

Host

Who were you?

Host

What do you stand for?

Host

What makes you happy?

Host

Can you tell us about how that came up for you?

Host

And what did you have to do in order to realize maybe I hadn't really answered those questions before?

Laura

Yeah, I think so.

Laura

When I was married the first time, I think when I had three children under the age of five and, you know, it was pretty busy and I think I lost sight of myself.

Laura

I think I was somebody's wife, a mum.

Laura

I was mum, wife.

Laura

I think I forgot who Laura was.

Laura

And I think probably that's why that marriage ended, because I just completely lost sight of me.

Laura

And I think that happens to a lot of women.

Laura

And I think it's a real shame.

Laura

And one of the.

Laura

One of the things that I like to encourage my listeners or readers or clients to think about is, as women, we often get pushed to the bottom of the pile.

Laura

And I don't think that's an intentional thing.

Laura

I think sometimes we do that to ourselves.

Laura

We're very good at making sure that our partner, our parents, our kids, the pets, our friends are all looked after and we forget that there isn't much left for us.

Laura

And I think sometimes, as women, we feel selfish if we think about ourselves.

Laura

And I would encourage your listeners to think of themselves as being self focused.

Laura

So if you're self focused and thinking about what you want, nobody likes selfish people.

Laura

We say that as a negative, don't we?

Laura

Oh, gosh, she's so selfish.

Laura

But if you think about somebody and you say, oh, wow, she's so self focused.

Laura

Like, we're like, oh, that's impressive.

Laura

Selfishness is not impressive.

Laura

Self focus is really impressive.

Laura

And I would encourage the listeners to think about kind of what does make them happy, what does make them tick, what do they enjoy?

Laura

Because, and obviously not everybody has kids, but when you are a mom and you're busy and you're working and whatever you're doing, maybe you're caring for elderly parents, you get so stuck in the doing that you don't ever think about, you don't look outside because you're stuck in the day to day.

Laura

And I get it.

Laura

Cause it happens to us all.

Laura

But if you can elevate and like you said, think about the what if?

Laura

What's the possibility?

Laura

Just allow yourself to even, even think of something different.

Laura

And you know what?

Laura

The reason I say that is?

Laura

There's a new amazing local bookshop close to me, like an independent bookshop.

Laura

And they've been selling my book.

Laura

And somebody came in and it was a mum and daughter.

Laura

I think the daughter was an adult.

Laura

And the, the daughter said, oh, mom, that book looks great for you.

Laura

Why don't you buy it?

Laura

And the moment, oh, she kind of, apparently she picked it up a few times and then put it down, didn't buy it.

Laura

And I think it's almost because if you, if she bought it, perhaps she felt that she was opening up something a bit like me.

Laura

I opened my box, right?

Laura

And then I couldn't close it.

Laura

The fear of if I start to explore what I might want, maybe I don't want what I have now.

Laura

But maybe you do.

Laura

Maybe you do still want what you have, but you want something in addition, or you want to tweak something or you want to change some priorities.

Laura

You don't have to overhaul your life.

Laura

Do you see what I mean?

Laura

But you have to look at yourself and say, what?

Laura

Make me happy?

Host

Absolutely.

Host

Well, yeah.

Host

And I think when we start asking questions, if we haven't been, or it's been a long time, because for so many reasons, all the reasons you said, right.

Host

Maybe we've been in a corporate world and we've been working over working.

Host

Maybe we have families, maybe both.

Host

Maybe, like you said, we're caregiving.

Host

There's so many reasons why women, because we've tended to be the caregivers in society and culture, right.

Host

Whether you have a family or you don't.

Host

And because of that, a lot of times we are always putting others first, which is a wonderful thing, but not to our detriment.

Host

But I think if we start realizing that when we ask these questions, what it's really saying is, do we really understand what we stand for?

Host

Who would we, or what would we fight for?

Host

What are our virtues?

Host

Not saying we don't know those.

Host

What I'm saying is when we start realizing that, when we ask questions like who am I, what do I stand for and what makes me happy, they're not frivolous questions.

Host

They're really actually getting to the heart of us so that every choice we make is balanced or bounced off of those things.

Laura

Yes, absolutely.

Host

So I think when some people hear things like happy, they think it's, oh, you know, that's not about that.

Host

Like, I have to work to pay the bills and I have to take care of my kids.

Host

How can I be more happy, right?

Host

Like, I just have to do.

Host

But that's actually not true, because the happier we are, and I use the word joy more because, like, an inner gladness, right?

Host

But to me it's the happier we are, the more joyful we are in serving in purpose, right?

Host

And that we're serving ourselves and we're serving families, whatever.

Host

But if we do it from a place of understanding our why and knowing that we're getting what we need, we're going to do a better job at all the things we're doing, right?

Host

We're going to show up in the world the way we're meant to show up instead of just getting why.

Laura

Absolutely.

Laura

And I think it's also really important to remember that you.

Laura

The way that you operate and as a woman and the way that you show up, you inspire others.

Laura

So you inspire your friends, your sister, your mum.

Laura

You know, your mums, you know, it's always the case, right?

Laura

Your mum never had as many opportunities as you will have, and my daughter will have more opportunities than I've had.

Laura

Do you see what I mean?

Laura

But you'll inspire those around you to think about what would make them happy.

Laura

So it's that kind of ripple effect.

Laura

So, you know, show up and be the best, the best that you can be and live your best life in order to inspire others to do the same.

Host

Yeah.

Host

Well, I love the example you gave of that bookstore.

Host

First of all, I think it's great that a new independent bookstore just recently opened up near your house, because, as we know, there's not enough anymore.

Host

But I love the story about the mother and daughter in the book because I know you hear it, too, but I hear it over and over and over again, whether it's someone I talk to or whether I talk to other women who are building things like we are, and then they're talking to their audience, if you will.

Host

You know, so there's a woman I'm friends with, she's working, I'm writing a book about finding love in her fifties, and she started a group and she's doing things, and she said, so many people say to her, I just, how did you do it?

Host

Like, I don't know how to do it.

Host

And then she'll say something like, oh, well, you just have to put yourself out there, right?

Host

Like much like the possibility.

Laura

Yeah, yeah.

Host

Oh, no, no, I can't do that.

Host

Or, oh, no, no, I don't want to leave my house.

Host

Once again, though, it's, we are getting stuck in either fear or not believing that it could be different than it is now.

Host

And so what do you have to say about that?

Host

What are you seeing and what was true for yourself about, why don't we start?

Host

Why are women in general, and this is a generalization, getting, why are we afraid to start?

Host

Why are we afraid to try something new like that mom putting the book down?

Host

Because either she didn't believe she could, right.

Host

Or she was.

Host

She didn't know how.

Host

So what would you tell us about that?

Laura

I think it's such a good question.

Laura

It just, I don't know.

Laura

It's such a big question.

Laura

I've forgotten the question.

Host

That's okay.

Host

So.

Host

Right.

Host

So what I'm saying is, like, no, the mom at the bookstore.

Host

Right.

Host

I, many other women say, I just can't find love or I can't go start my own business, or I don't think I could do that.

Host

Or maybe they're divorced or they're widowed or whatever it is, and they're like, I'm afraid to try new things.

Host

Right.

Host

So why are we getting stuck in fear or not believing we could?

Host

So I was just curious, from your own journey or some people you've talked to or worked with, what are you hearing beyond?

Host

It seems to be fear holding us back.

Laura

Oh.

Laura

And it so often is fear.

Laura

I'll give you another example.

Laura

So a friend of mine who is the thing that she's doing for her own business, which she's just set up, is what she does in her job, if that makes sense.

Laura

She's going to do it freelance.

Laura

And she's amazing.

Laura

And she could earn so much more money doing it for herself than she would being employed.

Laura

And we had this conversation, and she said, I said, oh, how much do you earn a month?

Laura

And, you know, how much do you get?

Laura

You know, she works part time.

Laura

And she said how much it was.

Laura

And then she said, yeah.

Laura

So I just think I'd be losing that if I left.

Laura

So I said, okay, well, what would you gain?

Laura

What would you gain?

Laura

Instead of because if.

Laura

How much could you charge for.

Laura

She's a celebrant.

Laura

How much could you charge for a wedding?

Laura

Okay, so basically what you're saying is if you did two weddings a month, you could already replace that salary.

Laura

How about if you did four weddings a month or even six, but you could do four.

Laura

It would be nice.

Laura

And how much work would that take?

Laura

And it was really interesting.

Laura

She said, I have never thought of it like that, and that's because we tend to look at the what we're going to lose, not we're going to gain what we're going to gain.

Laura

We tend to look at the downside rather than the upside.

Laura

We tend to be drawn into, if I give up my job, I'm going to lose my stability.

Laura

And I say that in inverted commas, because I think the pandemic showed us that stability is relative.

Laura

It's not as stable as you think, but I think we always think.

Host

I.

Laura

Won'T have that anymore.

Laura

That's bad.

Laura

This is, it's a limiting.

Laura

It's a limit that we put on ourselves.

Laura

I've got a friend, actually, who's got her and her husband or construction company.

Laura

And when I was endlessly talking about leaving my job and what will happen, and she said it was brilliant, what she said, she probably doesn't even remember.

Laura

She said it to me.

Laura

She said, the thing is, laura, when you work for somebody else, there's a limit, because you can only earn what you can earn, right?

Laura

You can get bonuses, whatever, but you can only earn that when you work for yourself.

Laura

There's no limit.

Laura

And I was like, oof, blown away.

Laura

You're right, there's no limit, because I can decide how much I want to earn, how, you know, who I want to work with.

Laura

I actually was talking to somebody last year, a corporate event, and I said to this guy, I only work with people I like.

Laura

And he said, sorry, what do you mean?

Laura

I said, I only work with people I like.

Laura

And he said, how do you do that?

Laura

And I was like, well, what do you mean?

Laura

I only work with people I like.

Laura

You couldn't get it.

Laura

I want to work with nice people, people I gel with, you know, like, I have an instant connection with you.

Laura

I want to work with people that I really like.

Laura

You just couldn't get it.

Host

Yeah, well, so, gosh, so many things already in that.

Host

But while I'm thinking of it, the last thing you said, there's even been, you know, I've read whole books where part of the book talks about that, where they, when the company, and to keep me, a company doesn't have to be a, you know, a mentor or somebody were a solopreneur, if you will.

Host

But they found that when they started looking at their clients and how much money the clients they got from each client, they realized if they got rid of their one or two clients, that was kind of causing them the most work or the most trouble, if you will.

Host

Even if it was their biggest client.

Host

They actually made more money saying goodbye to a client that was not a good fit or because often certain size clients cause you to work the most for the least amount of money.

Host

And so right about this, and more people are figuring this out that if it doesn't align, you know, the client and the, you know, the client and the person they're paying, it's not a good fit for either person.

Host

Right.

Host

And so I think it's really important that you say that is, I think especially when we're starting out, people can think, oh, but I just need, I just need the money.

Host

And I'm not saying that's a wrong thought either, but be careful, because if it takes up all your time and you get burned out, then you won't be able to actually get those clients.

Host

That will really work for both people.

Host

You know, it'll be mutually beneficial.

Host

So I think that's important.

Host

You brought up the story about, well, two things.

Host

One, that what you said about your friend saying, you know, you have more unlimited potential working for yourself.

Host

And then the friend that said, I never really thought about the upside, well, same.

Host

I was talking to a girlfriend.

Host

She's a teacher, and she has shared with me some time ago a dream of what business she wants to open.

Host

I mean, she has it very clearly in her head.

Host

Like, I think even we talked about the name and all this stuff.

Host

And I said, well, why won't you do it?

Host

Her and her husband are both unhappy in their jobs.

Host

And she said, because, same thing, I have stability.

Host

And, oh, well, if I stay longer, I'll get my pension or whatever she gets.

Host

And I'm thinking, but how much more might you make in your business?

Host

And you would actually love it now instead of being miserable for ten more years or however long he has retirement, I don't know.

Host

And yet, it was like, the idea was like, taboo.

Host

Like, no way, I can't, I have to stay just because I'm going to get a little more money, which, honestly, that's not guaranteed anymore.

Host

Right?

Host

I mean, the schools, the federal government, whoever you work for could literally say, whoops, it's gone now.

Host

So I don't think you can really rely on that.

Host

You know, I think.

Host

No, your point?

Host

That's why people talk about diversifying, right?

Host

Having multiple ways we can make money as we build something to begin with.

Host

Right?

Host

I mean, obviously we have to start somewhere, but I think it's testing our dreams, right?

Host

Step into it at least a tiny way.

Laura

Yeah.

Laura

I think also we get fear of looking at the downside.

Laura

But we also get really bogged down with what, and again, inverted commas, what people will say or if it will fail or what will people think of me?

Laura

And, you know, I'm scared of that.

Laura

And we get so worried about the opinions of people that, you know, the people that you care about, the people you love who are in your world.

Laura

Of course you care about what they think.

Laura

But people, you know, I remember early on in my business saying to somebody, I'm worried about people.

Laura

And they're saying, which people?

Laura

Well, you know, people.

Laura

Where are the people?

Laura

And it's like, what all people in the whole world you worried about that we can get so bogged down with, you know, it's fear, it's this, it's money mindset.

Laura

It's imposter syndrome.

Laura

It's confidence.

Laura

I don't know how to do it.

Laura

All of these things.

Laura

There's so many reasons why we hold ourselves back.

Laura

And the reason I wrote the book is because I wanted to kind of put me in somebody's pocket.

Laura

You know, they buy the book and they go, actually, if I follow this process through, I could do that, too.

Laura

I could do that.

Laura

It isn't other people who set up their own business.

Laura

It's not other people who follow their dreams.

Laura

It's me.

Laura

It's me too.

Host

Right?

Host

Absolutely.

Host

Well, yeah.

Host

And I think that's really the trick, is if we can be a little more opened, you know, see, even if we don't see the vision or we don't have the full vision yet.

Host

Like if.

Host

If we're curious about something, right?

Host

And I think that's key, right.

Host

Is one of the things they've shown is people need to be curious.

Host

If you're a curious thinker about anything, all things in life, eventually that leads us to new ideas or it leads us to, maybe I want to learn more about this thing, or maybe we have a hobby that we love doing, but we've never thought it could be anything to make money.

Host

And not to say it has to be, but often there's a connection point there, right?

Host

It's something that would fit with how we could make money.

Host

But if we just get curious, we get things much like a hypothesis.

Host

We don't have to have it all figured out.

Host

Just like when you said, hi, I want to work for myself.

Host

You didn't know.

Host

And I'm guessing it took you some iterating to come to doing exactly.

Host

Working with people exactly how you are now.

Laura

Absolutely.

Laura

Probably.

Laura

You know, it's pretty vague at the start, because I think when you first start in business, it obviously depends what sort of business.

Laura

You're probably service based rather than product based.

Laura

But I was like, oh, I want to appeal to everybody.

Laura

And obviously the wider you are, you appeal to nobody because you're really muddled and you don't have a clear message.

Laura

But again, that's having the confidence to say, okay, I'm going to hone in on this thing.

Laura

So I was pretty vague.

Laura

It took me some time.

Laura

When you are starting on that journey, it's okay to do that.

Laura

It's not like when you work for somebody and they're holding you to a standard and they're doing a review and saying an appraisal and saying, you got that wrong, you can work it out.

Laura

And there's nobody saying, oh, God, I can't believe you did that.

Laura

And if that person is saying that, well, they're no friend of yours, are they?

Laura

Your friends are there to support you.

Laura

So it's okay to try stuff, test it, see what works.

Laura

The one thing I always say is if you're going to work for yourself, make sure that you're doing something you really love.

Laura

So what you just said about hobbies or something like that, you know, that's what I talk about in the book.

Laura

What, what do you love to do?

Laura

What do you love to spend time doing?

Laura

Because when you work for yourself, you're going to do that same thing day in, day out.

Laura

So make sure it's something you really do enjoy and you could keep repeating.

Host

That's right.

Host

Well, yeah.

Host

And just speaking from my own experience, I started this podcast, let's see, was it or what are we in may about two years ago, and then I started another one last year, but a more niche one.

Host

But let me say this, I have iterated continuously.

Host

The overall concept is the same.

Host

I've gone more from the idea of what it is, building a life you love.

Host

And how do we do that?

Host

So much like stepping into the possibility, stepping into following your dreams.

Host

That's always been the overall focus.

Host

But then I've tested other things.

Host

You know, when I went through one program, then they want, you know, they were like, oh, well, you have all this background in online marketing and SEO.

Host

And so I played with more going in that direction and I sat on it for a while, but it, yes, I'm good at that.

Host

But I realized my heart doesn't want to do that day in and day out.

Host

And so I've had to iterate.

Host

I've tested things, I've tried things.

Host

It slowed down some of the progress, but I had to go through it in order to be certain that I didn't want to just be doing more business strategy that was more technical or more, you know, logistics.

Host

I wanted to help people step into and understand how do we realize really the dream, right.

Host

How do we actually build lives that aligns with the season we're in right now?

Host

And so that's what makes my heart pitter patterh.

Host

It's not, I mean, yes, I could help somebody with their business strategy a lot, but.

Host

But that's not the main core thing I want to help them with as much.

Host

So I've had to keep iterating as well, you know, and test them things.

Host

And that's okay.

Host

Now, sometimes it can be hard to do that because you want to know the answer, right?

Host

I want to.

Host

You want to know the answer, but it's only through trying things or coaching people or mentoring them and go, oh, I loved this over here.

Host

And they really got it.

Host

And this was okay, but maybe this isn't it.

Host

And I, and that's okay, but that's.

Laura

Yeah, yeah.

Host

You know.

Laura

Yeah.

Laura

And it really was, it's an overused phrase, but it was a journey for me to get to the bit I wanted to, and I really, I resisted talking about women going into business.

Laura

And probably a lot of that was imposter syndrome, where I thought, who am I to talk to women about going into business?

Laura

Who am I to do that?

Laura

And then I had a bit of a, like, come on, of course, you know, why?

Laura

You know, instead of saying, why couldn't it be me?

Laura

You know, like the same question, well, it couldn't be me.

Laura

It could be you.

Laura

Like, why couldn't it be you?

Laura

And actually, that is where I'm, I honestly believe that's what I, what I'm destined to do, to help women to realize their potential, to create that life they've dreamed of you, that life in that business.

Laura

And the reason the business has got to be in there, because I believe the only way to have true the four fs, which is what I focus my life, my work on, freedom, flow, fulfillment and fun.

Laura

You only get that when you work for yourself, even if you've got the best boss in the world, you only get it when you work for yourself, because then you get to choose who you work with when you work, how you work, what work you do on your terms.

Host

Absolutely.

Host

Absolutely.

Host

Yeah.

Host

And so what would you, what might you want to share with us?

Host

I know your book.

Host

You kind of have it set up into six steps.

Host

But is there any of that that you maybe want to share just sort of highlights or jumping off points or tips with the audience about how do we start, you know, dreaming it and then moving towards that?

Laura

So I guess the bit that I'd like to talk to you about is the magic.

Laura

Right?

Laura

So you.

Laura

When you've got a dream.

Laura

So let's just say, you know, your.

Laura

Your friend was saying that, you know, she had this business idea.

Laura

She got it clearly kind of mapped out, and.

Laura

But, you know, she was staying.

Laura

Staying in the job because it was reliable and safe and ten years to retirement or whatever.

Laura

Whatever it is, what keeps us in the status quo is because we don't connect with why we want it.

Laura

So knowing what you want to but then knowing why you want it are two different things.

Laura

So, you know, I want, you know.

Laura

You know, yes, I want to be a coach and a mentor and a podcaster, an author.

Laura

Why?

Laura

What do I get from that?

Laura

And I call that the magic.

Laura

So connecting in with what you get from it, and it's not.

Laura

It's not.

Laura

Yeah, I can write a book, and I can say I'm an author.

Laura

That's not the magic.

Laura

That is not the magic.

Laura

The magic is somebody saying to me, oh, my God, I read your book, and you made me see that I have got the potential to do that, and I did this and this, and now I'm doing that.

Laura

Do you see what I mean?

Laura

That's the magic for me, that I can help somebody to take the.

Laura

And it won't be the same journey as me or the pathway, but I can take.

Laura

I can help them to realize their full potential, right.

Laura

To realize what they want to do.

Laura

And the magic, you know, some of the things that make what I do magical for me are that I.

Laura

I've got teenagers.

Laura

I think that teenagers need you a lot, actually.

Laura

We tend to think they don't because smaller children are needy in a kind of very functional way.

Laura

Teenagers need you in a really different way.

Laura

And I wanted to be around.

Laura

I'm talking to you from an office, my office at the bottom of the garden.

Laura

So I'm around a lot of the time.

Laura

So if we want to go out for a coffee or I want to pick my daughter up or I run into the gym or, you know, we go shopping or we just do something together with my son, then I get to.

Laura

I get to kind of enjoy them before they flown the nest.

Laura

My daughter's 18 next month.

Laura

You know, I'm not running out of time.

Laura

But she's her own person and I love that.

Laura

But I want to spend time with her and I want to spend time with my son.

Laura

My eldest son's at university already, so I.

Laura

That's the magic.

Laura

And I love to bake.

Laura

So I've always had this thing.

Laura

I want to be able to bake so that when the kids come in from school, I've baked something.

Laura

It's fresh, it's warm.

Laura

They can come down the office and see me.

Laura

My commute's tiny.

Laura

Like, literally take a cup of tea, walk down to my office.

Laura

All of those things are the things that make it magical for me.

Laura

Now, somebody might listen to that and think, God, I don't want to do that.

Laura

What's magical for me is that I, you know, whatever it is, but work out that joy.

Laura

Work out that, you know, it's like the best feeling.

Laura

The best feeling.

Laura

And if I share with you, when I launched my book in March, my daughter is very similar to me.

Laura

She's.

Laura

She's, well, she's kind and caring, as I would say I am.

Laura

But she gave me a card that said how proud she was of me.

Laura

And she said, you have shown me what a strong woman looks like.

Laura

And I thought, and that is the magic.

Host

Absolutely.

Host

Yeah.

Host

You're showing her the way forward.

Host

She can do whatever she wants to do.

Host

And I don't mean, but I mean she can create her own future, in other words.

Laura

Yes.

Host

Yeah.

Laura

Yes.

Host

And I love what you said because I'm very similar aligned, which you probably could have already guessed that, but I have three teenage and college age children as well, boys only, but they're all at home.

Host

One did go away to university, but he's back home now because he struggled with some mental health stuff in his second year.

Host

But it's like I even have done a podcast episode on my other podcast, I've written a post about it, but I said the most important thing I might do today is make peanut butter toast my son.

Host

And it's not because he needs me to in the sense of he's not able, but he was going through a hard season of his mental health.

Host

He wasn't going to make it for himself.

Host

We'll just like to some level, right?

Host

So that was when I realized, yes, he can, age appropriate wise, but that's an act of me showing love.

Host

So, yes, it sometimes silly, but then I say, no, I have, and I want time like that.

Host

I want to be able to.

Host

Like you said, I baked muffins last night, you know, and I'm home, you know, I know when they're coming and going and I'm around and it's the same.

Host

I've worked remote for a long time, even whether I've worked for myself or nothing.

Host

But, yeah, I want to be flexible.

Host

I want the availability.

Host

I want all the things both are helping people get.

Host

And so, yeah, of course, there's other.

Host

There might be a bigger.

Laura

Why?

Host

Like you said, because I really see people's potential.

Host

I see that we show up as our best selves when we understand how we show up in purpose and as our full aligned selves.

Host

But I also one day, do you want a house on the water so that my, my kids will come back?

Host

I want to do a retreat place there, like, so I have this other bigger vision down the road, but I have to do the work to get there.

Host

Right.

Host

And so, yes, you know, yeah, once again, so I have, like, written on my board ahead of me, like, my big vision, you know, just a statement.

Host

And then there's what I'm on now.

Host

But I think that we can, you know, another example, I interviewed a woman who, or was I doing a coaching thing with her, but I think maybe it was a coaching call, but she worked for a lawyer, and she at some point said, oh, I need.

Host

She need a little more flexibility in your schedule?

Host

Well, they were basically, they kind of pooh poohed her and said, oh, no, this is the set.

Host

This is set.

Host

You know, so she ends up leaving.

Host

She goes to a different company, and it's a little bit better.

Host

And then the old company, she was so good, tried to get her back, and I said, well, do you want to go back?

Host

And she said, well, I want more flexibility and something about money.

Host

And I said, well, then ask.

Host

They literally want you back.

Host

They're recruiting you back.

Host

You can ask for whatever you want.

Host

They can say no.

Host

And she was so stuck in the.

Host

They're in control.

Host

And I said, no, you now have to chip.

Host

You now can ask for whatever you want.

Host

You can say, I need a set, different schedule.

Host

I need more flexibility.

Host

I need more money.

Host

All they can say is no.

Host

I said, but how is that any different than you deciding not to take the job because you don't think they'll give it to you.

Host

But it was, that sort of thing is we have to be willing, even if we're not, if we're worried or we're scared, like, just to be brave for a minute and try.

Laura

Yes.

Laura

Yeah, yeah, yeah.

Laura

So many of us are scared to even ask that question.

Laura

Like you say, right, but like, what if.

Laura

And what if they say no?

Laura

And I'm always like, well, what if they do say no?

Laura

They couldn't say no, because that's their.

Laura

It's up to them, just like it's up to you if you want to ask the question.

Laura

And if they say no, then you make an informed decision based on the fact they said no, it's fine.

Host

And I am not saying I haven't been there.

Host

I have justified things like that in my own life in the past, you know, and didn't realize it at the time.

Host

I thought I was rationalizing it for a good reason.

Host

And then I realized later I was doing something similar to what she did in a different way.

Host

Do you know what I mean?

Host

Like, so just because we do something like that doesn't mean we can't go later.

Host

Oh, and then do something different.

Host

Right.

Host

In other words, we can learn from maybe in the past we weren't aware of our behavior, beliefs, or our thoughts, and we can change those.

Laura

Yes.

Host

Slowly.

Host

What other tip might you want to share with us from your book that you think the listeners, the audience might like to hear?

Laura

So I think there's something that's quite important.

Laura

If you think about where we are now and how long we live and certainly in the UK, how long do you have to work for if you.

Laura

Retirement age for me at the moment is 67.

Laura

It's probably be 73 by the time I retiree.

Laura

I think we sometimes stay stuck in what we've always done because we've always done it and because we trained to do that, whether that was, you know, at school, at university, college, an apprenticeship, you know, whatever it is, we should keep doing that because we've done that and we're good at that, and we'll just keep doing that.

Laura

And I think it's okay to say, you know, a bit like we said about not enjoying something, you know, I've done that, I can do something different.

Laura

We live very long lives now, very long compared to previous generations.

Laura

And I think it would be pretty dull if we did the same thing from the minute we left college or university or whatever until we retired.

Laura

So it's okay to say, yeah, okay, I enjoyed that.

Laura

Now let's do something different.

Laura

So think outside the box.

Laura

Just explore.

Laura

What do you enjoy?

Laura

What lights you up?

Laura

What would get you out of bed in the morning?

Host

Yeah, absolutely.

Host

I mean, I literally have shifted some of my focus.

Host

I was mentioning this earlier to telling people, you have to follow the joy, tap into your delight, you know, like those are just like the things that are hobbies.

Host

What are, what are the things that you're drawn to?

Host

Because they're not by mistake.

Host

Right.

Host

Like, what I like is slightly different than what you like and what my friend likes.

Host

And what I try to tell people is if you follow that and you're open and you're curious, it's going to lead you to something else.

Host

Because I kept having people over the last couple of years try to push me back into, like I said, online marketing and tech.

Host

And it's not that I don't enjoy doing that to some extent, but I don't want that to be, to your point, my next 40 years.

Host

Right.

Host

My next 30.

Host

And so I kept anytime things maybe weren't exactly where I wanted them to be, I would entertain if I needed to do that, because even my husband, who's very supportive, but he'd be like, well, what about, you know, this thing over here?

Host

Because he knows that I've been really successful at that.

Host

And I'm like, I know in my heart, I know in my soul that that's not where my future is taking me.

Laura

Yeah.

Host

Right.

Host

It was my past.

Host

And I'm having to peel back those onions.

Host

I'm having to unlearn what I don't have to step into the future being my core role.

Laura

Yeah.

Laura

You know, and I love what you said about that as well, because I kind of, I feel like up till so I got divorced when I was 38.

Laura

I feel like that was like part one of my life, and I've stepped into part two.

Laura

And part two is where I have more choice, more freedom, more autonomy, more.

Laura

More confidence, more.

Laura

I'm much surer about what I'm doing.

Laura

And there's so much freedom in that.

Laura

It's amazing just to decide, yeah, I'm going to do that and I'm going to love that, and I'm going to enjoy that, and it's going to be brilliant.

Host

Absolutely.

Host

Yeah.

Host

And, you know, the good news is there's a lot more women that are showing up in the world.

Host

They're speaking up and they're sharing their stories and their voices, you know, on platforms like this.

Host

Right.

Host

Podcasting in books.

Host

I mean, you know, there's definitely women that I follow, whether they're kind of like, at the same place I am in my business, you know, kind of a couple years into the newer business, or than the people that I'm following that are ahead of us, maybe.

Host

And I love it.

Host

I love them talking about sort of that they're showing up, they're figuring out the income.

Host

Some of them are already at the level of knocking out of the park, you know, millions and millions of dollars.

Laura

Yeah, yeah.

Host

You know, and so to your point is it's.

Host

That's.

Host

That's all what we need to do more of, right.

Host

Is the more we share these stories, the more that people see, whoa, I can do that, too.

Host

And then the daughters, see, or the sons.

Host

I mean, I only have.

Host

You change the world by the conversation.

Host

Changing.

Laura

Absolutely.

Laura

And, you know, you.

Laura

You're not.

Laura

Sometimes I think we feel like, oh, we're too old.

Laura

I can't make a change now.

Laura

You're not too old.

Laura

You know, we get worried about our age, get worried about, like, how much time we've got left.

Laura

Sounds really morbid, but, you know, like.

Laura

And we get all bogged down with, it's not the right time.

Laura

Maybe I'll wait until I've lost some weight or weights.

Laura

I think quite a big thing.

Laura

And nothing about wait, but I'll wait till that, or I'll wait till that, or I'll wait till that.

Laura

And do you know what?

Laura

The right time to start thinking about what you want is the day that you decide to start thinking about it.

Laura

So you're not behind.

Laura

It's not too late.

Laura

You haven't missed the boat.

Laura

You haven't, you know, wasted years.

Laura

The right time to start is the day that you say, okay, now I'm going to get really self focused, and I'm going to think about me for a bit of, yeah, that's the start of it.

Laura

And it doesn't matter how old you are, what position you're in.

Laura

It doesn't matter.

Laura

Any of those things.

Laura

It just matters that you start.

Host

Absolutely.

Host

Yeah.

Host

My mom's about to turn 80.

Host

I mean, both my parents are still living.

Host

They're both remarried.

Host

But my mom is an artist.

Host

She's a sculpturist, she's written books and things.

Host

But she.

Host

I mean, she is going after her best self.

Host

You know, like, she does art every paintings and sculptures and applies to be in gallery shows.

Host

But my point is she seems super young because she's doing what she loves and she's exploring continuously, like, oh, I want to try a different type of painting.

Host

Well, here we go.

Host

Right?

Host

But it's because most of us, I get sometimes genetics or, you know, we end up with a diagnosis, but if we're actually following our joy, we're following the things that we just like.

Host

Right.

Host

We're just made that way.

Host

It makes us.

Host

We stay younger.

Host

I mean, obviously some things, too, but honestly.

Host

So it's actually going to let you live and probably do something you enjoy a lot longer if you step into it, you know, instead of just doing a job where you clock in and clock out.

Laura

Yeah.

Laura

And I definitely think that since I was a single mom, I'm definitely a calmer, happier person.

Laura

And then, you know, as I've.

Laura

My husband and I have been together a long time, but, you know, as we've lived together and, you know, we've brought our families together, and as I've been in my business, I'm just a nicer person to be around because I'm happier because I'm not so stressed.

Host

That's right.

Laura

Like, I'm not, you know, I don't think I was a horrible person before, but I was less shouty now because I'm.

Laura

I don't have those kind of external pressures, which made me, like, come on, you know, impatient about stuff, particularly when my youngest were small, you know, he'd be trying to tell me something, mommy.

Laura

Mommy.

Laura

And I'm like, come on, I'm busy.

Laura

Let's face that now.

Host

Yeah.

Host

And I actually, you know, I definitely share about that often, which is, I have definitely come to realize that most of us are living at a pace that is not realistic.

Host

And if you're faith based, I don't think it's the way we were designed to live.

Host

I think this whole over scheduled, over busy, overbooked living, the reason we're so praised, frazzled, stressed out and sick, whatever you want to call it, is because we're fitting more into a day than supposed to, like, really be in a whole week.

Host

Right.

Host

And so, yeah, to your point, when we work for ourselves, especially women, and, you know, because sometimes I get it, maybe a woman still has that.

Host

Like, I'm gonna take on the world.

Host

And sometimes men, you know, definitely can have that.

Host

But I think as you get to hit 35, 40, 45, 50 and beyond, you start realizing maybe your priorities are different.

Kristen

Yes.

Host

You would like to make money, you want to make a living, but I'd rather have a day that feels good to me.

Host

And then I can do the things I want to do without feeling those feelings, like exhausted or overwhelmed or stressed out.

Host

To your point, I'm a way more enjoyable person, too, and I was pretty okay then.

Host

But my level of stress.

Host

Tension is so much better.

Laura

Yeah, yeah, yeah, definitely.

Laura

And I've noticed.

Laura

I've been noticing about myself.

Laura

You know, I was a very sociable person before.

Laura

I'm still very sociable but I socialize in a different way.

Laura

So when I was employed by, you know, when I worked in corporate, I really.

Laura

I actually did a post about this today on my socials.

Laura

I really felt the need to kind of let my hair down at the weekend because, you know, I was pretty tired and I worked hard all week, and I don't feel that now.

Laura

And I was like, why is that?

Laura

And I realized it's because I don't have those, like, kind of big shifts in mood or anything because actually my life is.

Laura

I socialize with business friends.

Laura

I've got quite a relaxed life, so I don't need to kind of let my hair down because I'm really relaxed.

Laura

Anyway.

Laura

Yeah, I mean, I'm super stressed this week because I'm doing a big show in London and I'm honestly, it's just pushing me outside of my comfort zone.

Laura

But aside from that, it's very rare because actually just quite chilled and relaxed.

Laura

So I don't feel the need to kind of, I just enjoy what I'm doing without that, you know, the big highs and lows.

Laura

I'm just kind of fairly level.

Host

Yeah, absolutely.

Host

And.

Host

Right.

Host

There's going to be moments in times where we have some big event happening or we have a deadline, right.

Host

For maybe finishing a book or.

Host

And that's to be expected.

Host

The point is, we don't want to live where it's a constant elevation of stress.

Host

Right.

Host

Like every second is a.

Host

We want it to feel like you said feel like it.

Host

We can maintain this.

Host

Right.

Host

This level of how we're living.

Laura

Okay.

Host

So as we wrap it up, is any last, just bit of encouragement you want to share before we go?

Laura

Well, the title of my book is dream it and do it.

Laura

And I would say, I say this to all my clients, and I say it often in my post and on my podcast.

Laura

Believe in yourself.

Laura

Believe that if you dream it, you can do it because you honestly can.

Laura

So if there's something that, you know, perhaps it's been niggling away at you, you know, there's something that you dream of doing, perhaps you haven't shared it with anybody and you haven't shared it because you were worried what people would say.

Laura

So explore on your own.

Laura

Because I think sometimes if we share it too soon, people go, why do you want to do that?

Laura

And it, oh, all right.

Laura

Then we forget about it.

Laura

But, you know, start to explore that and start to ask yourself some questions, do some self coaching, you know, buy the book.

Laura

But think about, you know, allowing yourself to believe that if you dream it, you can do it, because you absolutely can.

Laura

But the first step is even allowing yourself to kind of open up your thoughts.

Host

Absolutely.

Host

So, Laura, how can people connect with you online and learn more about your book and your podcast and your course and all those good things?

Laura

So you can find me on Instagram, I'm hedream, transition mentor.

Laura

Or you can look at my website.

Laura

It's lauracruz.com Cruz, as in tom lauracruz.com dot.

Host

Laurel, thank you so much for being with us today.

Host

I think it was just a great, uplifting conversation.

Host

I think there's lots of tidbits, and I think there's just so much that we can all see ourselves in the story that we were sharing.

Host

And maybe that'll help with us all, you know, being a little more open to the possibilities, a little more open to just exploring and getting curious about our lives, where they're at and where we want them to go into the future.

Host

So thank you for being with us.

Laura

Thank you.

Laura

I've loved it.

Kristen

And I just wanted to wrap up this episode today with a little excerpt from Mary Marantz book, slow growth equals strong roots.

Kristen

Here's what she says, and I thought it just so much spoke to what Laura and I talked about on the show today.

Kristen

She says today, more than anything, I want you to remember this.

Kristen

You have the right to remake your life from the inside out.

Kristen

You have the right to say, enough achieving, enough performing, enough striving.

Kristen

I choose rest.

Kristen

You were not put here to chase the checklist of someone else's dreams, and neither was I.

Kristen

We are not bound to their hustle or their busy or their grind or their priorities.

Kristen

This is our chance to redefine what we think it is to win.

Kristen

We are not called to spin our wheels without intention, hoping to gain some ground by the sheer perpetual notion of it all.

Kristen

Hoping that if we just start moving, just show up, looking put together and important enough, then failure won't find us.

Kristen

We are called to walk this dirt road home with wide open eyes on the path that is set before us.

Kristen

We are called to focus and rest in deep work in doing that thing that we have been most gifted to do.

Kristen

Remember this.

Kristen

You don't have to hustle more, weigh less, earn more, sleep less, spend more, slow down less people, please more, or say no less in order for you or your story to matter.

Kristen

You already do.

Kristen

It already does.

Host

And I say, go chase that.

Host

Go.

Kristen

Step into your dreams.

Kristen

You don't have to achieve more.

Kristen

You don't have to be anymore or be any different.

Kristen

God has put on your heart something that he wants you to step into.

Kristen

You've already been given the gifts and the interests.

Kristen

So I'm saying go follow that, get curious, and go take one step in that direction.

Kristen

And thanks again for listening in.

Kristen

And if you enjoyed the show, we'd love it if you'd subscribe and leave us a review and rating on Apple Podcast or wherever you live.

Kristen

Listen to podcasts and you can check out freebies and resources we have for you@kristinfitch.com.

Kristen

and if you have ideas for the show or guests that you'd like to recommend, I'd love to hear from you.

Kristen

So dm me on Instagram rstanfitch or you can email me from the website.

Kristen

Thanks so much.

Kristen

Until next time.

Kristen

Have a great week.