Pinheikin Patel

I've never felt more sicker than my stomach.

Pinheikin Patel

We had worked two to three months going after a 200 million proposal.

Pinheikin Patel

There was a deadline Monday morning at 9am and we weren't able to submit.

Pinheikin Patel

Had to make some really hard choices.

Pinheikin Patel

That failure was a huge catalyst for where we are now.

Pinheikin Patel

It was with a client that we had established relationships with over, you know, eight, nine years before that.

Pinheikin Patel

I remember vowing to my son that this was never going to happen again.

Ben Fanning

Are you looking to increase sales, grow your brand and share your leadership message?

Ben Fanning

Then check out our business podcast program.

Ben Fanning

Each week more people listen to podcasts than have Netflix accounts and one third of the US population listens to podcasts regularly.

Ben Fanning

So your customers and team are already listening to podcasts.

Ben Fanning

It should be yours.

Ben Fanning

Discover our five step profitable podcast framework and what results you can expect for your company.

Ben Fanning

5 by setting up a 20 minute call with my team at benleads.com schedule that's benleads.com schedule.

Pinheikin Patel

Welcome back to lead the team with number one best selling author and in demand corporate trainer, Ben Fanning.

Pinheikin Patel

On this podcast, the world's most innovative senior leaders share their top success strategies to motivate your direct reports, cultivate your top leaders and accelerate your career.

Pinheikin Patel

Let's get started.

Pinheikin Patel

Ben.

Ben Fanning

Hey there Lee.

Ben Fanning

The Team Nation.

Ben Fanning

Welcome back to another great episode.

Ben Fanning

Today I have for you Pinheikin Patel, who is the CEO of IT Concepts, an IT services and consulting company based in Vienna, Virginia.

Ben Fanning

He's been there for 13 and a half years where he actually started the company with his team from scratch and now they're projecting $375 million in revenue.

Ben Fanning

Truly a tremendous growth story and one of value.

Ben Fanning

His organization creates innovative technical solutions that enable federal government customers and the private sector to modernize faster and deliver results.

Ben Fanning

They have a few key values, core values that are central to their company culture that we'll dive into.

Ben Fanning

Also their customer centricity, teamwork, innovation, integrity, and a drive to deliver.

Ben Fanning

He has an Ms.

Ben Fanning

In Management of Information Technology from the University of Virginia and a BA in Computer Science from Rutgers.

Ben Fanning

He's got a family focus and a happy father of two.

Ben Fanning

Holy smokes.

Ben Fanning

Panakin.

Ben Fanning

Welcome to lead the team, sir.

Pinheikin Patel

Thank you for having me, sir.

Ben Fanning

Man, what a track record you've had.

Ben Fanning

So over these 13 and a half years, what have you learned?

Ben Fanning

Wow, in a nutshell, yeah.

Pinheikin Patel

The most important thing in the services industry are the folks that are working there as well as being able to build trust.

Pinheikin Patel

Very important.

Pinheikin Patel

With the leadership team and the executive.

Ben Fanning

Team yeah, keeping the focus there.

Ben Fanning

Now, you're known for the phrase, bring the thing with wills to the thing without wills.

Ben Fanning

What exactly do you mean by that?

Pinheikin Patel

Very early on in my career, I was fortunate enough to be in the military.

Pinheikin Patel

And right after college I did the whole ROTC thing.

Pinheikin Patel

And my first assignment was at McDale Air Force Base in Tampa.

Pinheikin Patel

There was an F16 crash that happened near our base.

Pinheikin Patel

Fresh out of college, was leading a team, about 30 folks, 2530 folks, to basically comb this crash site, which was in right near Orlando.

Pinheikin Patel

So a little bit of swamp land.

Pinheikin Patel

I'm leading from the front and I'm running through of exactly how we're going home.

Pinheikin Patel

The area.

Pinheikin Patel

The sergeant that was there assisting me was just standing there and was just more or less smiling and laughing while going about this 120, 130 degree weather.

Pinheikin Patel

And all of us are picking up parts and so on and so forth.

Pinheikin Patel

And we had developed this nice little daisy chain to get all the parts and things back to the dumpster.

Pinheikin Patel

So maybe he let me go about an hour, an hour and a half and we're all super hot.

Pinheikin Patel

And I noticed the sergeant sitting there laughing at me, more or less.

Pinheikin Patel

So I walk over there a little bit bitter.

Pinheikin Patel

I, I, it's great.

Pinheikin Patel

Must be nice to be sitting here just laughing at all of us while we're all working.

Pinheikin Patel

He's like, lt not laughing at you, but just take a look at what you're doing.

Pinheikin Patel

And I had created this awesome daisy chain like I said, but the, the dumpster had wheels.

Pinheikin Patel

There was, there was no need for me to create this big daisy chain and go about the way I was going.

Pinheikin Patel

Plus, leading from the wasn't able to see the entire picture from where he was standing.

Pinheikin Patel

I was taking the team right into a big swamp, like right into a big ditch.

Pinheikin Patel

Would have been a pain in the butt to recover.

Pinheikin Patel

So very early on, one of the first lessons I learned in the Air Force was always bring the thing without wheels to the thing with Wheels.

Pinheikin Patel

I held that through for my teams and thoughts of momentum and thoughts of energy and thoughts of when something has wheels.

Pinheikin Patel

Bring the thing with wheels to the thing without wheels.

Ben Fanning

So so many things in that a lot there one is like, I can imagine, I mean, it's a plane crash, right?

Ben Fanning

It is somber there.

Ben Fanning

There was a human element to it.

Ben Fanning

There was the mechanical piece.

Ben Fanning

There was probably avoiding alligators in the swamp of the people.

Ben Fanning

And it's sometimes it's hard to sort of see the forest for the trees kind of metaphor like, hey, the dumpster.

Ben Fanning

We could bring the dumpster on over here.

Ben Fanning

But instead we're like, hey, we got to get it done.

Ben Fanning

I've got all these people.

Ben Fanning

I know, I know.

Ben Fanning

We're going to daisy chain.

Ben Fanning

We're going to hand this off or we're going to get it done.

Ben Fanning

And we just miss.

Pinheikin Patel

And I was trying to quickly cover as much as possible right from a big space.

Pinheikin Patel

So we're trying to go across as well as this way with multiple teams.

Pinheikin Patel

But yeah, yeah, no, yeah.

Ben Fanning

And it's like.

Ben Fanning

And also you do have all these resources, like you had all these people there and you're thinking, okay, I've got to utilize the talent I have, which is probably a lot of brawn.

Ben Fanning

Right.

Ben Fanning

A lot of strength.

Ben Fanning

We get things done quickly.

Ben Fanning

And a couple of things that, that you mentioned are really important in your leadership.

Ben Fanning

One is the importance of culture and the other is the importance of mentoring.

Ben Fanning

Maybe take one of those and share where this really comes up for you as a leader and where you're leveraging it to help move your team forward.

Pinheikin Patel

Yeah, culture is huge for us.

Pinheikin Patel

Right.

Pinheikin Patel

I think being able to understand that we're in a services organization and constantly we're just good as the folks that are within the firm itself.

Pinheikin Patel

Very early on, when we first started, as you indicated, we started from zero.

Pinheikin Patel

The very early on I was begging friends and colleagues I had worked with in the past to join the firm and help me build the company.

Pinheikin Patel

So that got us started with a certain group of folks that there was a unique trust that was already built within the firm and we capitalized on that trust as well as that culture that we built very early on of the small business feel of this family oriented, more or less company that's grown to about a thousand plus net folks now.

Pinheikin Patel

But I think that very early on that foundation helped us establish this growth minded gratitude culture that pulls on the possibilities as well as the idea of delivering more or less what I call a nice little tie between the art of the possible as well as predictable.

Pinheikin Patel

And I think that that that bland and that that dynamic of pull of between the two has, has created this unique culture within our firm.

Ben Fanning

So it sounds like the trust emerged with you and the team and your culture early on because you knew each other, you guys work well together.

Ben Fanning

But now you got a thousand employees and so what are you doing?

Ben Fanning

So you're.

Ben Fanning

I mean, hard haul a thousand at least know them well and build trust.

Ben Fanning

What are you doing?

Ben Fanning

Or how do you just think about sort of scaling the trust of that core group 13 and a half years ago to, to make sure that it's having a positive effect on the 1000 that you've got now.

Pinheikin Patel

Yeah, I think within, within the government, federal government space our, our engagements are usually about four or five years long.

Pinheikin Patel

So every four or five years it, there seems to be a new set of employees that are coming in outside of what we're constantly doing for attrition or getting new additional work as well.

Pinheikin Patel

So that that culture has got to be a constant feed for us.

Pinheikin Patel

So very early on we, we, we we jumped on a couple of things.

Pinheikin Patel

One was a gentleman named Edgar Papke who's wrote written this design design thinking as well as a couple of others books that basically helped us align not just our brand but, but our leadership team as well as our delivery style, the way we want to interact with our customers.

Pinheikin Patel

So we took a long time, about two to three years just focusing on that alignment and then we developed our learning strategies and so on so forth and delivery strategies and so on and so forth of how we really interact with our.

Pinheikin Patel

The second thing we started doing very early on was teaching everybody design thinking principles.

Pinheikin Patel

So we outsourced to a firm that was doing it for capital one.

Pinheikin Patel

Actually I was fortunate enough to take this innovation class and we're teaching all of our consultants design thinking, active listening and that fundamental skill of being able to listen first before jumping into solutioning, before understanding of how we may want to solve the problem.

Pinheikin Patel

We're also building things like from a culture perspective making sure that there's just enough of fun within the work that we're doing constantly as well.

Pinheikin Patel

And then the last of obviously I talked a lot about trust and then making sure that there's a space for that collaboration to happen freely as well.

Ben Fanning

Yeah, it's really not sure I answer the question.

Ben Fanning

Well, I'm making the connection of what you're saying is that hey Ben, we teach design thinking but we also and I want to come back to design thinking but teach listen first and a company that has a listen first culture I think naturally will gravitate towards being a more trust based organization.

Ben Fanning

The one thing that sometimes happens I think is we get so good at listening to our customers but we forget to do it with our own team members.

Ben Fanning

But if we can make that connection, I can definitely see how that would help drive trust.

Pinheikin Patel

Yeah, no, totally, totally agree with you.

Pinheikin Patel

And you know, I think to build that trust we came up with a simple, very simple approach which was seek and understand first.

Pinheikin Patel

And we've Got a set of activities where we take our consultants through as well as the organization to make sure that we have that.

Pinheikin Patel

And then second, a set of activities.

Pinheikin Patel

Exactly what you're saying.

Pinheikin Patel

To build trust and then glasses to deliver.

Pinheikin Patel

But yeah, and all of those.

Pinheikin Patel

Yeah, communication has been, has been what's been able to keep everything going.

Ben Fanning

And so for those listeners who are not familiar with design thinking, how would you summarize it in a nutshell?

Pinheikin Patel

Being able to solution with an open mind with a true understanding of what the, the, the problem set we're trying to solve as a group is.

Pinheikin Patel

So we, we go through sessions with our clients as well as with our employees and our teams to be able to, to kind of do these design thinking sessions and planning for them.

Pinheikin Patel

But like, like you said, if you don't have the problem or those things identified very succinctly early on, then it's hard to.

Pinheikin Patel

Hard to do that session.

Pinheikin Patel

And that's why listening is very, very key to be able to understand exactly what we're walking into and what we're trying to solve.

Ben Fanning

Yeah.

Ben Fanning

So what I hear is, hey, we listen first the problem and the design thinking comes in because we're trying to design a solution to make sure we're addressing and fixing the right problem.

Ben Fanning

And y'all, I mean every single leader I know, myself included, has been a part of the team where we worked really hard.

Ben Fanning

We did a great job of solving the wrong problem.

Pinheikin Patel

Yeah, no, that's, that's exactly right.

Pinheikin Patel

Our, our thought is to, is to, to listen, to empathize to design and solution after.

Pinheikin Patel

But totally agree.

Ben Fanning

What role has mentoring played in your career and how.

Ben Fanning

How's it been helpful to you and your organization?

Pinheikin Patel

Wow.

Pinheikin Patel

I'm.

Pinheikin Patel

Personally, I, I come from India.

Pinheikin Patel

I, I came here when I was 8, 9 years old.

Pinheikin Patel

English is a second language to me and I.

Pinheikin Patel

Mentoring perspective.

Pinheikin Patel

Yeah, I, I am accumulation of all of those that, that have assisted me to, to get to where I am.

Pinheikin Patel

I'm a constant learner and I would say from that perspective, I've had some, some great mentors from, from my first assignment to second to third to now.

Pinheikin Patel

I, I've always relied on friends or mentors to, to assist, to, to go through ideation, to be able to, to talk through issues and to problems.

Pinheikin Patel

But yeah, I can give you 15 right off the top of my head and tell you how each one played a very vital part into building the leader that I've become.

Ben Fanning

Would you or your CEO be a good fit for this podcast if you know a Uniquely talented leader who has a story to share and a message to deliver.

Ben Fanning

Then we'd love to host them on the show.

Ben Fanning

Go to benleads.com apply to fill out a quick form where you can let us know a little bit about yourself.

Ben Fanning

And my team will take a look to see if we're a good fit.

Ben Fanning

That's beenleads.com apply.

Ben Fanning

And right now, when you're thinking about it for your 1000 person team, how does mentoring come into play?

Pinheikin Patel

I think as you alluded to Ben, we started the firm with zero.

Pinheikin Patel

Right.

Pinheikin Patel

So we constantly have this hero complex, right.

Pinheikin Patel

We're all trying to and we're a small business within a large government business space where Booz Allen, Deloitte, so on, so forth, right.

Pinheikin Patel

So very early on all the experts that we had within the firm were doing all the work.

Pinheikin Patel

So it became where we had a bunch of heroes everywhere, which was great.

Pinheikin Patel

Right?

Pinheikin Patel

It's a great story, it's great to stand up.

Pinheikin Patel

It makes everybody feel great as well.

Pinheikin Patel

But we quickly learned that in order to scale appropriately, we need to make sure that we're teaching the hero tactics I call them, as well as being able to systemize eyes the way we deliver, the way we teach, the way we mentor.

Pinheikin Patel

And that's really where we're moving into over the next year or so and taking this newer leadership team that we've been able to develop and really having mentors understand our culture to be able to push all the way down to the folks on the various projects that we've had and create that stickiness within the team itself.

Ben Fanning

Yeah, so good.

Ben Fanning

The mentors, the heroes, you gotta teach the hero tactics.

Ben Fanning

I like that.

Ben Fanning

How to go out and solve the problem so the original team's not having to carry the load.

Ben Fanning

And it's so fulfilling to really solve a problem for a client.

Ben Fanning

But if you're always that person, I don't know how you can lead a team a thousand without that's that's been.

Pinheikin Patel

Really the key to our success is being able to identify the value that not that's just identified in a statement of work what they're asking us to do, but over time work with the client to be dive deeper and deeper and pull the real value that they're looking for for the agencies as well as the service to the American people that we provide within these agencies.

Ben Fanning

When's the time you had an unexpected twist or failure in your career and how did it lead to your success or growth on down the road?

Pinheikin Patel

There's been several failures that, that have, that have helped build to where we are as well.

Pinheikin Patel

One of the early on failure that I had was we had worked two to three months going after a particular proposal and there was a deadline Monday morning at 9:00am that it was due.

Pinheikin Patel

I, we worked three months, like I said, tired this Lee to go after something.

Pinheikin Patel

Ran into a snafu on a night, Friday, Saturday night, try to recover from it.

Pinheikin Patel

We weren't able to, and we weren't able to submit.

Pinheikin Patel

I think at the time it was about 300 million, 200 million proposal.

Pinheikin Patel

I, I've never felt more sicker to my stomach.

Pinheikin Patel

But that's when I realized that I can't be a hero anymore.

Pinheikin Patel

I shouldn't be the one writing these proposals.

Pinheikin Patel

I shouldn't be the only one that's seeing them or there should only be two of us.

Pinheikin Patel

We needed to scale and, and that was, that happened about three years ago.

Pinheikin Patel

Three, four years ago.

Pinheikin Patel

And that was really the ideal point where we transitioned and brought in the leadership team and restructured the executive team as well and just had to make some really hard choices and really hard decisions at that time as well.

Pinheikin Patel

But I would say that failure was a huge catalyst for where we are now.

Ben Fanning

Wow.

Ben Fanning

Yeah.

Ben Fanning

And you're projecting 375 million in revenue.

Ben Fanning

And that was a $300 million proposal.

Ben Fanning

So that was a deep, painful lesson.

Pinheikin Patel

Yeah, it was a six year, six year effort.

Ben Fanning

Okay.

Pinheikin Patel

Over six years, 50 million a year.

Ben Fanning

So it was spread out a little bit.

Ben Fanning

So it was spread out.

Ben Fanning

So maybe not.

Pinheikin Patel

That was huge.

Pinheikin Patel

That was our entire firm at the time.

Pinheikin Patel

And it was with a client that we had established relationships with over, over eight, nine years before that.

Ben Fanning

And so what was the first step you took to, to change things?

Ben Fanning

Was it like yourself in the basement.

Pinheikin Patel

The remainder of the day?

Pinheikin Patel

And I wrote down notes, if I wrote down notes.

Pinheikin Patel

And, and, and yeah, I remember, I remember vowing to my family, my son particular, that this was never going to happen again.

Pinheikin Patel

Not something that I knew we, we had such a great chance to win.

Pinheikin Patel

We, we weren't going to be in this shape again.

Pinheikin Patel

And we started making notes and we started, started attacking the bringing in additional talent that we knew we needed.

Pinheikin Patel

And then we also let some talent go and that was really hard.

Pinheikin Patel

I would say that's probably been one of the hardest things is making those adjustments.

Ben Fanning

Yeah.

Ben Fanning

So how do you go about doing that when it's the right decision to let people go?

Ben Fanning

Because it just, it just has to happen.

Ben Fanning

How do you think through that, that.

Pinheikin Patel

Moment, one of the, one of the good things I learned very early on in my career as well from great mentors.

Pinheikin Patel

So after the military, I went to work at Booz Allen and then Northrop Grumman for, for a bit.

Pinheikin Patel

And at Grumman, my vice president was huge on, on planning and building out goals and objectives for the year.

Pinheikin Patel

So we've been doing that since the inception of the firm.

Pinheikin Patel

We do OKRs, objective and key results.

Pinheikin Patel

So when we start missing those consistently, whether it's by quarter or by year, we look at ourselves and we make the changes that we know we need to make as a firm.

Pinheikin Patel

And our entire executive team understands that.

Pinheikin Patel

And the first thing I did at that time was I brought in a new president.

Pinheikin Patel

I, I gave up my title thinking that, that a shakeup was needed very quickly.

Pinheikin Patel

We realized that probably wasn't the smartest thing to do and had to make some more adjustments.

Pinheikin Patel

But that was the first big thing.

Ben Fanning

Wow.

Ben Fanning

So the first thing you did was look at your, look at yourself in the mirror.

Ben Fanning

That's a bold move and that's one of the hardest.

Ben Fanning

And then being, being able to take action on that.

Ben Fanning

And it sounds like through that hardship, you guys have found your way to having a lot of success.

Pinheikin Patel

Yeah, I would say with that plus the true alignment.

Pinheikin Patel

Right.

Pinheikin Patel

And, and, and ensuring the alignment between our leadership team or brand, our delivery, our culture was, was all aligned or is aligned or continuation or trying to always stay aligned has been key.

Pinheikin Patel

Both of those things.

Ben Fanning

Well, a huge congratulations.

Ben Fanning

So starting to, starting to wind this up.

Ben Fanning

I love that story.

Ben Fanning

I love it when a leader is like, you know what?

Ben Fanning

I'm not perfect.

Ben Fanning

And I'm going to share with you one of the most painful times I've had at the company and how I grew through that.

Ben Fanning

And what I'm hoping when, when listeners hear that is it's going to inspire them to take a look in the mirror too when you know, when they have a problem and then be willing to take bold action.

Ben Fanning

And sometimes the, the best and most deep lessons that we can have in life are not those from our master's program.

Ben Fanning

It's from, I guess what some people call the school of hard knocks.

Pinheikin Patel

Yeah.

Pinheikin Patel

And I think the other thing it did is it taught me very early on as well.

Ben Fanning

Right.

Pinheikin Patel

To have transparency.

Pinheikin Patel

And transparency is a good thing.

Pinheikin Patel

It's not necessarily, you know, when, when everybody knows what's happening under the covers, it maintains the morale very, very well and builds trust not just with the executive team, but down very quickly.

Ben Fanning

Transparency piece is important.

Ben Fanning

Share your Learning share what's going on.

Ben Fanning

And yeah, people feel included in that.

Ben Fanning

Like there's.

Ben Fanning

People aren't hiding things and that they're part.

Ben Fanning

And then they can be part of the solution.

Pinheikin Patel

Part of the solution.

Pinheikin Patel

That's right.

Ben Fanning

So we covered a lot of things.

Ben Fanning

Pinocchin, what.

Ben Fanning

What's your parting thought for our listeners today?

Pinheikin Patel

Wow.

Pinheikin Patel

No, I think for us, I think one thing that's assisted me as well as the firm is continuing to have that active listening, the design thinking, and then really the growth mindset.

Pinheikin Patel

As employees and as people that are within our firm, we want to be able to challenge each person of.

Pinheikin Patel

Have a set of learning opportunities for them to grow, not just their technical skills, but as people to be able to be open, be able to be transparent.

Pinheikin Patel

I would say that that would be the biggest thing that I hope that our employees get as well as our customers see.

Ben Fanning

Yeah, it's really cool to be a part of a firm that's growing like you are.

Ben Fanning

But also it really sounds like you're thinking of the growth of people that are working there too.

Pinheikin Patel

We do fun things as well.

Pinheikin Patel

Right.

Pinheikin Patel

We're not just constantly just working and design thinking all the time.

Pinheikin Patel

We have a suite at Capital One where employees are able to take family and, and and their team members to, to go to concerts, the games.

Pinheikin Patel

We do dinners.

Pinheikin Patel

We do.

Pinheikin Patel

We did a prom last year.

Pinheikin Patel

You know, I was telling somebody, we did.

Pinheikin Patel

We did a prom.

Pinheikin Patel

The small business space and, you know, growing into a large firm.

Pinheikin Patel

So we, we.

Pinheikin Patel

Yeah, we threw a por.

Pinheikin Patel

And you know, we've.

Pinheikin Patel

We've been doing holiday parties as well as summer parties for a long time.

Pinheikin Patel

And one of the, one of the, the things I heard last year that I took for granted, I never really thought about much was at every company party, the dance floor is packed and this is a company party and we celebrate and we love the music and dancing and so on and so forth.

Pinheikin Patel

So I think that tells me the amount of trust and the camaraderie that's innate within our team and our company.

Ben Fanning

Wow.

Ben Fanning

A prom where the company is getting on the dance floor a little bit.

Ben Fanning

Sounds like a fun.

Ben Fanning

It does sound like a fun place.

Ben Fanning

Fun place to be.

Ben Fanning

What is your preferred dance move?

Ben Fanning

So, so you're getting out there.

Ben Fanning

Do you for.

Ben Fanning

And also, do you feel a little bit encumbered because people are looking at you like, oh my God, this CEO guy.

Pinheikin Patel

I'm the first one out there.

Ben Fanning

You easily.

Ben Fanning

What are you.

Ben Fanning

What are you dancing when you go out there?

Pinheikin Patel

Anything.

Pinheikin Patel

Yeah, I'll do.

Pinheikin Patel

I'll do 90s hip hop to.

Pinheikin Patel

To tour, rave to Guns N'ROSES Sweet Child of Mine.

Pinheikin Patel

Yeah, I'm art a country.

Pinheikin Patel

Yeah, it depends what we're listening to, but yeah, I'm all about the music.

Ben Fanning

Do you.

Ben Fanning

All right, so you.

Ben Fanning

Man, that.

Ben Fanning

That's pretty cool.

Ben Fanning

So it sounds like you're a little.

Ben Fanning

Do you get to.

Ben Fanning

Do you get to have the call in the playlist or do you turn over those responsibilities and delegate them?

Pinheikin Patel

You know what, for the prom, actually, we created a playlist and we added.

Pinheikin Patel

We added on.

Pinheikin Patel

On Spotify, all of our executive team, as well as some of the leaders, as well as some of the.

Pinheikin Patel

Some of the junior folks on the team.

Pinheikin Patel

So, yeah, we, we had, we had.

Pinheikin Patel

We had a good, good playlist to go from, as well as the dj.

Pinheikin Patel

So, yeah, I don't.

Pinheikin Patel

I don't control the music by any means.

Ben Fanning

That's a bold move, man.

Ben Fanning

You're turning your debt.

Ben Fanning

You're even delegating the playlist.

Pinheikin Patel

Yeah.

Ben Fanning

You know, if I just thought about this.

Ben Fanning

So a fun thing.

Ben Fanning

Have you ever done a Spotify blend?

Ben Fanning

Have you heard about, you know about this where you.

Ben Fanning

You send invitations to other people and they give you an updated playlist based upon the preference of the team?

Pinheikin Patel

Are.

Ben Fanning

Do you have this with your team or are you thinking about doing this or your family or how do you approach it?

Pinheikin Patel

Yeah, we, like I said, we love music within the company.

Pinheikin Patel

We actually have a playlist that we publish.

Pinheikin Patel

There's our vice president of business development and capture and proposals and growth, Enrico Cardamon.

Pinheikin Patel

He's phenomenal.

Pinheikin Patel

Has a playlist that he publishes every week on Spotify.

Ben Fanning

Okay.

Ben Fanning

Is this a public playlist?

Pinheikin Patel

Yeah, yeah.

Pinheikin Patel

ITC playlist.

Ben Fanning

Okay.

Ben Fanning

It's under ITC Playlist.

Ben Fanning

People can go check it out.

Ben Fanning

All right, y'all.

Ben Fanning

Yet leaders, check it out.

Ben Fanning

Like, this is a way that you can leverage a tool that so many people are using, but companies aren't necessarily harnessing maybe the benefit of.

Ben Fanning

And you might get a good playlist like ITC for your next prom.

Ben Fanning

All right.

Ben Fanning

But I can.

Ben Fanning

Thank you for coming on.

Ben Fanning

Lead the team.

Ben Fanning

It's been a fun one.

Pinheikin Patel

Thank you, sir.

Ben Fanning

Want to boost your productivity and decision making?

Ben Fanning

Get vital insights from each episode delivery delivered directly to your inbox.

Ben Fanning

A great resource whether you've listened to the episode or not.

Ben Fanning

Go to benfanning.com insight.