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Hey, hey, this is Shaun with the award-winning GoTennis! Podcast, powered by Signature Tennis.

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Check us out at LetsGoTennis.com and we invite you to learn more about the award by

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following the link in the show notes.

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And as you're listening to this, please look in your podcast app where to leave a review

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and do that for us.

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We would love to earn your five-star reviews.

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And now let's get into our recent conversation with Bruce Hartrich, a seasoned tennis coach

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and founder of TennisEdge CRM, who shares his insights on modernizing tennis club management

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with innovative software, the importance of technology in increasing court utilization,

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and his King of Tennis answer focuses on making tennis more accessible for kids.

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The discussion covers software, features like churn detection, AI-driven court management,

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and strategies to grow the sport.

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Have a listen and let us know what you think.

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Who are you and why do we care?

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First of all, thanks for having me.

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I'm a 30-plus year veteran of the tennis industry.

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I started coaching pretty much right out of college.

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I started then multiple.

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I did actually spend a few, for quite a few years at top part time as I did financial services

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when I was younger and married.

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But I've been doing it full-time in the Indian apps for about 17 years now.

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I've been running my own program here for the last 17 years.

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I've got a passion for sport, love doing it, but recently I've guided a little more

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to that, to be more than that, to start developing software as well.

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Okay, so let's stick with your day-to-day and what you do teaching tennis.

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What a lot of us came from or where we came from.

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You say you run your own programming there.

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Are you part of a club?

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Do you work at a facility?

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Do you have a basket of balls in the back of your car and you drive around wherever you're

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needed?

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What does your tennis life look like?

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So I have a couple different public facilities.

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They're in the outdoor season.

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In a winter time, I rent courts actually from a apartment complex.

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I usually sit there with two courts.

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I rent two courts for the winter.

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It's my spot.

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I do lessons there.

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I rent one of the courts.

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I have a couple other guys.

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I've been on them as well.

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I do actually believe it's not more adults.

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I do kids these days.

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I love teaching.

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I actually enjoy teaching adults.

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I want to do kids.

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They always want to be there.

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I had a dog with a very competitive player.

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She would grow mad.

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At least in the adults, it's always about fun.

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Kids, you get these tournaments and you watch.

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You see, you see, you're mad at the scene it goes on nowadays.

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It's made it to socialize much better than it used to be.

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There's cheers when you're kids, but I mean, there's the only level in the last 10 years

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I feel like.

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Maybe the next generation version of learning had to cheat well.

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I don't think we were any good at it back in the day.

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Yeah, well, I know I'm back in the day.

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I mean, I feel like we were kids.

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If you do a guy, you're a sun guy, I'd be like, hey, I'll smack you.

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I mean, thanks to my right.

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Yeah.

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I remember what you're seeing almost some fights at the kid tournament.

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I mean, it's, you know, now the kid is kind of, now I'm getting

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to cheat, what am I going to do about it?

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But anyway, yes, you know, I teach a lot of adult classes.

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I do do some juniors as well.

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I do a lot of groups, cardio, drill, and you probably less than as well.

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Well, that's just day to day.

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I usually teach something about six days a week.

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You just try to take one day a week off with teaching, but I don't teach as much I used

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to.

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You know, my focus is I want to be able to teach something like really old.

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I actually, it's fun.

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Last year, some of my ass and I was going to retire.

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I said, probably never.

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Is that intentional?

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You just love teaching body to the last?

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Like Bobby and I are looking to get out.

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No good may wrongs.

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Yeah.

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You know, what's fun is that like I see a lot of people retire and then like, you know, unless

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you come back, you know, you can like travel like do every one all the time.

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I mean, you get bored and you actually, I can make you die younger.

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I don't know.

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Bobby, are you going to get bored doing whatever you want all the time?

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I'm not sure.

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Well, I think as you said, the caveat is if you can afford it, could I keep myself busy

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not working?

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Absolutely.

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But that would require some financing.

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That's why I'm going to work the rest of my life because I don't have the financing.

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You know, you can always like work part time.

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I mean, you know, if you, you're teaching 10 to 15 hours a week, you get plenty of time

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to do what you want, but at the same time, you're still bringing in comments.

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You know, where you're, you're never going to get burned out.

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That's true.

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That's true.

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Maybe we got to do it.

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I got a different target.

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I got to tell my wife, my we're going to retire.

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I'm not, not going to do this full time.

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I don't want to work all the time.

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I don't love working that much.

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Don't you want to.

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I love what I do.

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The podcast is fantastic.

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It's great.

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But we just did some content recently trying to help people figure out how to retire better.

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And in that case, maybe if you want to work as opposed to having to work is maybe a different

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scenario.

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You love it a little bit better.

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You get it because I can't.

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And I enjoy it not because I have.

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Which, yeah, well, if you did why you get it also folks in your house a lot, could you get

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it to it?

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I think you get older you get to stay healthy.

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Absolutely.

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Very true.

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Bobby and I talk about that a lot.

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He's always drinking some concoction, trying to stay healthy.

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So get away from Margarita and drinking concoction instead of.

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Exactly.

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Avoid Margarita's more seaweed out here.

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So let's then talk about software.

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So I think that's where we are.

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This is where kind of our question of why are you unique because we can all teach you tennis

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lesson.

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We can many of us can run a club.

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I like the idea and Bobby and I are going to have to have an offline conversation about the

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idea of subletting a court that you're renting.

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I think that's fantastic.

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I've got the contract, but I'm going to rent it out to other people.

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Teaching lessons.

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That's a great way to do it.

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But talk to us about your software.

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You've got tennis edge CRM.

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What's that?

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So a while back, I had people start to hit me up about, you know, we're going to solve for

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for me and for my program.

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And so one day I thought, you know what?

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I'm going to forget the side of my own.

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I built my own software to run my program, which it can work for independent guy like me,

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working work for a full-on club.

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You know, with 15 courts and 10 tick wall courts and we can even build in a program.

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If you've got FME, if you've got, you know, dining your club.

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So it's set up so basically I can customize it for you and your club, whatever you do.

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There's different models I can put in or take out.

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Very customizable.

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Utilizes some of that.

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One of the things I think you need about it compared to other software right now is oftentimes,

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you know, I found it's my own business.

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People will drift away if I catch it, if I catch it, then use that I can save it.

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But if I don't catch it, after water is gone.

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And you know, people when they're leaving a show assign like it, you know, yes, my place

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twice a week for anything to do for two years and all suddenly show once a month and it

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stays like that.

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That prime means maybe they're disinterested or something's coming up.

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If you catch it right away, you can figure out what's going on.

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You know, if you don't catch it, they're going to be gone.

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So one of the things I've built into the software is it's called a shurn detection.

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Basically, this looks for members that are drifting away.

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They might not be engaging in much.

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It basically assigned everyone to score.

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And once it gets the score to flow a little more, it looks like they might be thinking about

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leaving them alert to hey, you can contact, you know, John, or whatever.

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Make sure that file is going on.

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Maybe you get them an offer, maybe you offer them a half price, a price less than something.

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You do something to get them more engaged because I found my own business.

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If I got to contact the people who had poured out of gauge left nine times at a tent, they

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started coming back more often.

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I say, but I didn't.

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You know, they were going.

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Yeah, I think shurn detection might be my favorite feature.

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And there are lots of features, but that one I was most excited about when I heard about

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it.

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And Bobby's been talking about this one for a while, but where's the difference?

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Because we have an interesting time in the racquet sports world right now is Bobby's out

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there finding all the different court management systems and club management and all the softwares.

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It seems like everybody's got one right now.

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Yours seems unique in a few ways.

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Can you tell us about that?

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What's different is it's got AI attached to it that looks for places to basically add revenue.

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For example, if you have a club, you got a court that's open.

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It's say you're three hours not being tied to the court.

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And so time, they should be booked.

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It'll look for the right people to send a quick text out to or email out to your both

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to say, "Hey, this court's open."

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And maybe if you want to put in a, it's going to give it a three-hour way, 20% just out.

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No.

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The thing about courts, they're just sitting there open, they're making no money.

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Then they would do, if you, you know, for your lessons, if you have a fine spot that's open,

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the AI can look for the right person or people to text off or spot it.

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That way, you know, I know Bobby won't be teaching.

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It's kind of hard sometimes to be taxed people, right?

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As much as you have a system available for you, they can make life a little easier for you.

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I of course, if I'm teaching safe on a Saturday for nine to three, I don't want more than 30

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minutes off tops.

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First time in Australia, I was teaching six hours straight.

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I mean, not taking any time off.

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So if I have no, I would love to have something that can fill up for me versus, you know,

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okay, an hour off.

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I don't want to go eat for an hour.

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I feel like I'm wasting my time.

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Bobby, that's interesting because I compare it back to 20 years ago.

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And when it was pencil and paper and we had that idea where the ProShop Manager would come

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out to us on court and tell me if he experiences, maybe I just tell you mine.

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ProShop Manager would come out and say, "Hey, Sean, you had an opening from 11 to 12 and

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I want to let you know somebody called in and booked that lesson time."

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You didn't really get a say.

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You didn't say, "Well, I was hoping to not have that because I didn't block it off.

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It's my own fault."

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But now Bruce is telling us there is magic in his system that will find someone to either

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use an open court or fill my lesson book.

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Bobby, why aren't we using this already?

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Because it's not a business in Atlanta, unfortunately.

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That's the, you know, the big problem.

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It's in HOA.

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So I do like to eat for an hour.

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I don't have a boss telling me to make $80 more for profit or just for gross revenue.

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And it's just, it's a different bird down here.

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I mean, that's why it's so great to talk to these guys to see what you have to do to run

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a business.

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And you know, because there's still ideas that we certainly need and we can use.

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I mean, I think the churn is great.

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You know, that was the type of things.

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I love the aspect of the waiting list, whether it be for a drill or a court to be able

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to know it for.

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It says, I get notified when I'm in the court.

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I don't bring my phone on the court.

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You know, I think that's if you're booking me, you're getting my attention.

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I don't want to be looking to see what the club, you know, the club needs or the HOA needs.

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So those messages go on to answer.

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So I think, you know, these are things that I'm excited about with technology.

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They're just going to make our lives easier down here.

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So I do need this because we are on the court and we have no support.

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Bruce, you've had recent conversations with HOAs in the Atlanta area.

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How does that go?

240
00:12:34,880 --> 00:12:37,280
How can you convince a group of people?

241
00:12:37,280 --> 00:12:45,080
We have plenty of listeners in the Atlanta metro area that understand how rarely I'm going

242
00:12:45,080 --> 00:12:46,360
to be as nice as I can.

243
00:12:46,360 --> 00:12:50,200
How rarely HOAs make good decisions when it comes to rackets boards.

244
00:12:50,200 --> 00:12:53,720
I'm just going to be nice about it.

245
00:12:53,720 --> 00:12:57,760
And to be able to say, guys, this is, this can be more than an amenity.

246
00:12:57,760 --> 00:13:00,280
There is revenue you're leaving on the table.

247
00:13:00,280 --> 00:13:05,360
If you treated it more like a business or allowed your director of tennis, such as Bobby

248
00:13:05,360 --> 00:13:08,440
Schindler to treat it more as a business, you could do more.

249
00:13:08,440 --> 00:13:11,880
You could actually make money from these facilities.

250
00:13:11,880 --> 00:13:17,080
Are you able to make any headway with the types that just aren't listening?

251
00:13:17,080 --> 00:13:24,080
I mean, if you get me in front of the directors, I mean, I said director of the board members,

252
00:13:24,080 --> 00:13:25,080
I guess.

253
00:13:25,080 --> 00:13:26,080
I think I can make headway.

254
00:13:26,080 --> 00:13:28,920
It's a matter of, they have to see it.

255
00:13:28,920 --> 00:13:32,160
Most people, though, like you say, they're all these boards.

256
00:13:32,160 --> 00:13:37,160
They're kind of one sided.

257
00:13:37,160 --> 00:13:42,640
It's just a matter of getting in front of them to see what's available and then let them

258
00:13:42,640 --> 00:13:47,760
make hopefully a good decision because honestly, I mean, for example, if you've got a good

259
00:13:47,760 --> 00:13:54,320
pro, one of the best ways of keeping is to give them just a little bit better software.

260
00:13:54,320 --> 00:14:00,720
You know, because the thing is that what I've always found is if you don't give someone what

261
00:14:00,720 --> 00:14:06,080
they need and someone else does, that's how you lose sometimes a good person.

262
00:14:06,080 --> 00:14:09,760
And the thing is, yes, it's an amenity for your members, but the thing is don't you want

263
00:14:09,760 --> 00:14:10,760
to keep your members acting?

264
00:14:10,760 --> 00:14:16,480
The other thing is it's not just good to pro, but if you can make the weightless, for example,

265
00:14:16,480 --> 00:14:20,440
is good for the members as well because they now can do a class.

266
00:14:20,440 --> 00:14:24,120
They want to do that.

267
00:14:24,120 --> 00:14:25,520
They didn't think they could do because there's an automation.

268
00:14:25,520 --> 00:14:30,040
I let them know it's available versus, oh, shoot, I wish I was available.

269
00:14:30,040 --> 00:14:31,760
I'd have been there.

270
00:14:31,760 --> 00:14:33,760
Yeah, exactly.

271
00:14:33,760 --> 00:14:38,560
And I think back to 2017, when I had a similar idea and I said, the weightless is really important

272
00:14:38,560 --> 00:14:42,040
to what we do because it can also create its own group.

273
00:14:42,040 --> 00:14:47,480
It can create its own lesson to be able to say, you know what, if six people want to do

274
00:14:47,480 --> 00:14:52,120
a thing at the same time and they all choose the right timeframe, just book it, put it

275
00:14:52,120 --> 00:14:54,520
in there, bill them and I'll show up.

276
00:14:54,520 --> 00:15:01,280
And with the court usage scenario, it's not as important in the metro area here because

277
00:15:01,280 --> 00:15:04,280
court time is free more often than not.

278
00:15:04,280 --> 00:15:09,080
You either remember or you're living in a neighborhood where you just walk onto the court.

279
00:15:09,080 --> 00:15:15,160
So court utilization is not as important from a revenue standpoint, but from an activity

280
00:15:15,160 --> 00:15:16,400
standpoint.

281
00:15:16,400 --> 00:15:20,280
That means you've got more people coming to your events, which is revenue, to your lessons,

282
00:15:20,280 --> 00:15:21,720
which is revenue.

283
00:15:21,720 --> 00:15:24,400
And in that case, there's a lot more you can do.

284
00:15:24,400 --> 00:15:29,800
And that's where, in this case, this kind of magic, I call it, is just amazing because

285
00:15:29,800 --> 00:15:31,960
it's less than 10 years later.

286
00:15:31,960 --> 00:15:33,560
And I said, hey, somebody should build this.

287
00:15:33,560 --> 00:15:38,280
And I looked into building it and saw how difficult it was and how expensive it is to put

288
00:15:38,280 --> 00:15:44,680
all this together, which then makes me wonder, you've also got a different pricing structure

289
00:15:44,680 --> 00:15:48,360
that you have to convince people as to how you like to do things.

290
00:15:48,360 --> 00:15:55,280
Or do you have the options of typical monthly pricing and your separate options?

291
00:15:55,280 --> 00:15:57,280
I have different pricing structure.

292
00:15:57,280 --> 00:16:07,720
And the look you're looking for, like for HOA, $1,000 a year, which I think for what I provide,

293
00:16:07,720 --> 00:16:09,400
is pretty reasonable.

294
00:16:09,400 --> 00:16:10,960
That's pretty reasonable.

295
00:16:10,960 --> 00:16:14,720
And that's if I've got two courts or 17 courts.

296
00:16:14,720 --> 00:16:18,400
Yeah, no, no, I mean, yeah, yeah, there's no limit on the course.

297
00:16:18,400 --> 00:16:19,400
Okay.

298
00:16:19,400 --> 00:16:22,480
So $1,000 a year and I'm renting your system.

299
00:16:22,480 --> 00:16:26,800
Now, you have another option as well, but I can actually purchase a license.

300
00:16:26,800 --> 00:16:28,400
How does that work?

301
00:16:28,400 --> 00:16:33,760
So basically, you pay a flat fee up front, and then that would even include all your hosting,

302
00:16:33,760 --> 00:16:35,200
updates the first two years.

303
00:16:35,200 --> 00:16:40,080
Then starting year three, you can take it on your own, which honestly, I can actually

304
00:16:40,080 --> 00:16:42,200
show you how to make updates for you.

305
00:16:42,200 --> 00:16:46,360
You can pay a small hosting fee and update fee and I'll take it up for you.

306
00:16:46,360 --> 00:16:47,360
Okay.

307
00:16:47,360 --> 00:16:53,640
So it's back to the old idea that I bought Windows 98 and I had the DVD and I put it in and

308
00:16:53,640 --> 00:17:00,160
it was mine and I could put it in and I didn't have to keep paying monthly for whatever

309
00:17:00,160 --> 00:17:01,160
it is.

310
00:17:01,160 --> 00:17:03,400
Now, in those movies description.

311
00:17:03,400 --> 00:17:08,120
What's happened is several years ago, these companies realized, you know what, we can

312
00:17:08,120 --> 00:17:12,240
start making it by its life just for one big subscription and make a lot more money out

313
00:17:12,240 --> 00:17:13,240
of it.

314
00:17:13,240 --> 00:17:18,000
I mean, if you look, I mean, and honestly, that's what they're trying to do everywhere and

315
00:17:18,000 --> 00:17:20,200
that's how they monetize us.

316
00:17:20,200 --> 00:17:23,360
You know, I didn't get into this just to make a lot of money.

317
00:17:23,360 --> 00:17:29,360
You know, I want to help other coaches and other businesses, but, you know, anyway, and

318
00:17:29,360 --> 00:17:33,120
you see these companies, they, you know, they, they're big companies now.

319
00:17:33,120 --> 00:17:37,680
They, they're getting money from venture capital.

320
00:17:37,680 --> 00:17:42,280
If you're getting money from venture capital, you are going to be raising prices.

321
00:17:42,280 --> 00:17:47,240
I got managed money for five, few years, but in early 2000s and I've got a bunch of guys,

322
00:17:47,240 --> 00:17:49,960
I mean, I, I need several head shred managers.

323
00:17:49,960 --> 00:17:54,560
If you get venture capital money, the, the, they want to keep raising prices.

324
00:17:54,560 --> 00:17:55,920
That's how they make their money.

325
00:17:55,920 --> 00:17:59,000
Otherwise, they're not going to give you that much.

326
00:17:59,000 --> 00:18:01,720
Then, then it didn't work that way.

327
00:18:01,720 --> 00:18:06,240
I mean, it's, it's about, you know, most businesses work that way.

328
00:18:06,240 --> 00:18:09,960
I don't think I am for anything that I used to.

329
00:18:09,960 --> 00:18:12,120
That's not an uncommon problem.

330
00:18:12,120 --> 00:18:13,120
Bobby, you're right.

331
00:18:13,120 --> 00:18:15,520
It's about 10% of a year.

332
00:18:15,520 --> 00:18:17,520
No.

333
00:18:17,520 --> 00:18:22,920
I'm saying businesses, not Bobby.

334
00:18:22,920 --> 00:18:30,240
We need to try to keep Vince Bobby to do that for a long time because yes, his cell phone

335
00:18:30,240 --> 00:18:32,600
goes up with everything goes up.

336
00:18:32,600 --> 00:18:34,480
Everything we have to pay goes up.

337
00:18:34,480 --> 00:18:35,480
Businesses go up.

338
00:18:35,480 --> 00:18:37,680
Now, Bobby wants to leave his prices not going up.

339
00:18:37,680 --> 00:18:38,680
All right.

340
00:18:38,680 --> 00:18:42,000
I want to, I want to be a member of Bobby's club because it sounds like I'm getting a great

341
00:18:42,000 --> 00:18:43,320
coach at a deal.

342
00:18:43,320 --> 00:18:48,120
But yeah, I mean, most businesses are raising prices incrementally.

343
00:18:48,120 --> 00:18:50,840
So I don't think that's too far out of range.

344
00:18:50,840 --> 00:18:54,120
Now, 10% a year, maybe that's high.

345
00:18:54,120 --> 00:18:55,120
That's it.

346
00:18:55,120 --> 00:18:56,120
Yeah.

347
00:18:56,120 --> 00:18:57,120
Price increases.

348
00:18:57,120 --> 00:18:59,640
I mean, I just, but that's what happens though.

349
00:18:59,640 --> 00:19:04,240
I mean, when, when, I mean, a SaaS company is not going to get bought out or given

350
00:19:04,240 --> 00:19:07,960
a measure of tackle, they're not expecting to extract money out of you.

351
00:19:07,960 --> 00:19:10,760
There's no, I mean, there's just no reason for you to do it otherwise.

352
00:19:10,760 --> 00:19:12,720
I mean, that's what they do.

353
00:19:12,720 --> 00:19:14,200
And oftentimes they can't leave them.

354
00:19:14,200 --> 00:19:18,720
I mean, well, who was it about club, club essential a couple of years ago?

355
00:19:18,720 --> 00:19:20,520
I can't remember now.

356
00:19:20,520 --> 00:19:26,440
I know they have like $1.3 billion in debt.

357
00:19:26,440 --> 00:19:30,480
And so if you're, if you're borrowing money like that, what's that tell you?

358
00:19:30,480 --> 00:19:33,440
I mean, they've got a raised price to keep up.

359
00:19:33,440 --> 00:19:38,600
Yeah, I can see that unless you can, you know, they say make it up in volume, right?

360
00:19:38,600 --> 00:19:43,320
So if you can scale it, then your price doesn't have to go up as much.

361
00:19:43,320 --> 00:19:46,400
But if you're trying to monetize your current customer base, that makes a lot of sense.

362
00:19:46,400 --> 00:19:51,960
I know most people I talk to that club automation, for example, always tell me how, when they

363
00:19:51,960 --> 00:19:54,880
first got it, they didn't realize how much of it didn't cost them.

364
00:19:54,880 --> 00:19:55,880
Sure.

365
00:19:55,880 --> 00:19:59,640
And then when they start adding on all the value ads, they'll be like, oh, you want texting.

366
00:19:59,640 --> 00:20:00,640
That's going to be another of this.

367
00:20:00,640 --> 00:20:01,640
Oh, you want this.

368
00:20:01,640 --> 00:20:03,160
You can have for that.

369
00:20:03,160 --> 00:20:07,960
And all of a sudden, you $100 a month becomes $200 a month.

370
00:20:07,960 --> 00:20:12,240
I know a guy in Fort Wayne, he's close paying that spending about $1100 a month of club automation.

371
00:20:12,240 --> 00:20:13,240
And we don't have the offices.

372
00:20:13,240 --> 00:20:20,160
It's a tennis pick up all club with the restaurant bar, lunch bar.

373
00:20:20,160 --> 00:20:26,600
And that is something, that is something your software could handle and replace at $1,000

374
00:20:26,600 --> 00:20:28,400
a year.

375
00:20:28,400 --> 00:20:33,840
Well, for a club like him, it'd be a little more than that.

376
00:20:33,840 --> 00:20:34,840
That's right.

377
00:20:34,840 --> 00:20:37,320
You gave me the 808 number.

378
00:20:37,320 --> 00:20:40,200
I'd be draft me less of a moth finger.

379
00:20:40,200 --> 00:20:41,200
Definitely.

380
00:20:41,200 --> 00:20:43,160
Oh, yeah, maybe not 10%.

381
00:20:43,160 --> 00:20:45,440
But yeah, that makes a lot of sense.

382
00:20:45,440 --> 00:20:46,440
Okay.

383
00:20:46,440 --> 00:20:50,520
Bobby, you've looked into this more normally on the one Bruce that does the two diligence

384
00:20:50,520 --> 00:20:52,200
and Bobby likes to be color.

385
00:20:52,200 --> 00:20:54,720
But Bobby, you've actually done some research on this.

386
00:20:54,720 --> 00:20:58,360
Well, again, like I said, the little things that I'm looking at.

387
00:20:58,360 --> 00:21:02,680
I'm looking for just to help my life easier.

388
00:21:02,680 --> 00:21:09,640
You know, too often when you're a director, you become associated with what you're using

389
00:21:09,640 --> 00:21:11,560
and they call you for customer service.

390
00:21:11,560 --> 00:21:13,680
I'm like, I don't work for the company.

391
00:21:13,680 --> 00:21:17,200
I am renting, you know, leasing a company for you.

392
00:21:17,200 --> 00:21:19,200
Called their customer service.

393
00:21:19,200 --> 00:21:24,200
So just to facilitate that, knowing that this customer service, knowing it's going to be

394
00:21:24,200 --> 00:21:26,400
reliable, prompt customer service.

395
00:21:26,400 --> 00:21:31,800
And then looking at the little extra things that immediately are going to make my life easier.

396
00:21:31,800 --> 00:21:34,560
So that is always going to get interest.

397
00:21:34,560 --> 00:21:39,960
Right now, of course, anything to do with AI, I'm very interested in because, you know,

398
00:21:39,960 --> 00:21:44,440
I see this being something that AI eventually can get into.

399
00:21:44,440 --> 00:21:48,040
And you made a comment earlier, Sean, and we laughed, you know, 20 years ago, shoot.

400
00:21:48,040 --> 00:21:51,160
We started with courts eight years ago.

401
00:21:51,160 --> 00:21:55,880
You know, eight, nine years ago, we started interesting go courts, KOR UTS.

402
00:21:55,880 --> 00:22:03,080
And back then it was 90 or 95% of facilities were still on paper in pencil.

403
00:22:03,080 --> 00:22:09,280
So just we've come so far in such a short period of time and obviously COVID was a big stimulus

404
00:22:09,280 --> 00:22:10,280
behind that.

405
00:22:10,280 --> 00:22:14,840
And we laughed because though he didn't use a name, Bruce is speaking about a company that

406
00:22:14,840 --> 00:22:22,120
I feel has six, you know, a lot of success because of the work that courts did laying the

407
00:22:22,120 --> 00:22:26,400
foundation and being out on the streets, educating people.

408
00:22:26,400 --> 00:22:31,960
And then when courts decided it wasn't going to be as wealthy and they probably grew that

409
00:22:31,960 --> 00:22:34,120
decision now, they got out.

410
00:22:34,120 --> 00:22:36,240
But at that point, they had educated everybody.

411
00:22:36,240 --> 00:22:40,120
Everybody was ready to pull because they wanted to limit contact with people because of

412
00:22:40,120 --> 00:22:41,640
the COVID scare.

413
00:22:41,640 --> 00:22:44,680
And there's somebody in the space right now doing very, very well.

414
00:22:44,680 --> 00:22:49,920
And again, you'll hope that they don't nobody rests on their laurels because the technology

415
00:22:49,920 --> 00:22:51,240
is exciting.

416
00:22:51,240 --> 00:22:55,560
And you know, you want to, I think there's some point you always got to give back.

417
00:22:55,560 --> 00:22:59,800
You know, yeah, raise your prices, but you got to be cognizant of the market you're working

418
00:22:59,800 --> 00:23:02,480
with, especially here because we're not a business.

419
00:23:02,480 --> 00:23:05,720
So you know, it's going to be a hard sell if you walk into an H.O.

420
00:23:05,720 --> 00:23:10,840
Like because the funny part is, you know, what we were talking about, everybody wants to

421
00:23:10,840 --> 00:23:14,280
say their H.O.A. is this, that, the other thing.

422
00:23:14,280 --> 00:23:18,600
But when it gets right down to it, in their mind, the courts are theirs.

423
00:23:18,600 --> 00:23:22,240
So it might sound like a great idea we want more activity.

424
00:23:22,240 --> 00:23:25,960
It might set, but if it means you're not going to get three courts for an out of notch, wait

425
00:23:25,960 --> 00:23:26,960
time out.

426
00:23:26,960 --> 00:23:27,960
I want my three.

427
00:23:27,960 --> 00:23:31,000
I know I'm only need two.

428
00:23:31,000 --> 00:23:34,680
I am supposed to get two, but that third one makes my day.

429
00:23:34,680 --> 00:23:37,480
I don't have to be here through three o'clock anymore.

430
00:23:37,480 --> 00:23:38,480
So wait a minute.

431
00:23:38,480 --> 00:23:40,160
Let's think about all those things.

432
00:23:40,160 --> 00:23:42,040
So, you know, it's tough.

433
00:23:42,040 --> 00:23:44,080
It's everybody wants everything.

434
00:23:44,080 --> 00:23:45,080
That's right.

435
00:23:45,080 --> 00:23:46,080
You know, we're in a survey driven world.

436
00:23:46,080 --> 00:23:47,080
I'm like, gosh.

437
00:23:47,080 --> 00:23:49,760
You can, whoever said, no, I want more.

438
00:23:49,760 --> 00:23:51,560
You know, or I, let me give you more.

439
00:23:51,560 --> 00:23:52,560
Oh, no, I'm good.

440
00:23:52,560 --> 00:23:53,560
Thank you.

441
00:23:53,560 --> 00:23:57,000
I'm so content with what I got now.

442
00:23:57,000 --> 00:23:58,280
So, you know, always looking.

443
00:23:58,280 --> 00:24:05,600
And this is at a price point for Atlanta giving features that are, you know, very usable for

444
00:24:05,600 --> 00:24:06,600
all of it.

445
00:24:06,600 --> 00:24:12,480
And of course, in our situation as well, I love the fact that an independent coach could

446
00:24:12,480 --> 00:24:15,520
use this and make their life better.

447
00:24:15,520 --> 00:24:21,560
And give that feeling of professionalism, even though they're not associated with the facility

448
00:24:21,560 --> 00:24:27,240
or one facility, we still have a lot of very good independent coaches in Atlanta.

449
00:24:27,240 --> 00:24:31,760
So anything we can do to up their game a little bit and present themselves in a little bit

450
00:24:31,760 --> 00:24:36,880
of, you know, better light, I love these companies out there because it helps them as well.

451
00:24:36,880 --> 00:24:37,880
Oh, yeah.

452
00:24:37,880 --> 00:24:38,880
Real quick.

453
00:24:38,880 --> 00:24:42,600
For an independent coach, he's actually buying us on his own without an HOA.

454
00:24:42,600 --> 00:24:47,480
But then it's actually, it's a thousand dollars the first year than five hundred dollars

455
00:24:47,480 --> 00:24:50,240
a year after that.

456
00:24:50,240 --> 00:24:55,680
So even cheaper, yeah, Bobby, we're still only looking not that expensive.

457
00:24:55,680 --> 00:25:00,080
And that's, and that's doubt at least looking.

458
00:25:00,080 --> 00:25:03,320
He's dropping his prices and you're giving me a hard time for not really.

459
00:25:03,320 --> 00:25:05,840
I don't drop my prices.

460
00:25:05,840 --> 00:25:07,640
I've given you, you would if you could.

461
00:25:07,640 --> 00:25:28,320
I've been giving you, giving you hell for this for five, six years now.

462
00:25:28,320 --> 00:25:30,040
In this capacity, Sean is right.

463
00:25:30,040 --> 00:25:31,840
I started this, like you said, Bruce, right?

464
00:25:31,840 --> 00:25:35,520
We started right around the same time about 30 years ago.

465
00:25:35,520 --> 00:25:40,800
The basic, where I've worked, they based a core time for a drill per person, twelve dollars

466
00:25:40,800 --> 00:25:41,800
an hour.

467
00:25:41,800 --> 00:25:48,640
30 years later, we base it on not quite $18 an hour.

468
00:25:48,640 --> 00:25:53,240
So you sit there and go, okay, you know, the old WMoney every seven years, well, we certainly

469
00:25:53,240 --> 00:25:54,560
haven't done that.

470
00:25:54,560 --> 00:25:59,760
So yeah, we might be a little slow to the game to raise over 30 years that we've only

471
00:25:59,760 --> 00:26:00,760
got up 70%.

472
00:26:00,760 --> 00:26:03,760
So it is a little, you know, not even 70%.

473
00:26:03,760 --> 00:26:05,840
We might be a little bit behind in that.

474
00:26:05,840 --> 00:26:10,680
But again, I think that that's the problem with tennis up until what's going on recently.

475
00:26:10,680 --> 00:26:14,280
We haven't really taken the next step with technology.

476
00:26:14,280 --> 00:26:20,640
Therefore, we couldn't give the little add-ons that all these new technology providing access

477
00:26:20,640 --> 00:26:26,440
to information, the ability to enhance communication, push notifications, all these things.

478
00:26:26,440 --> 00:26:30,720
Now, this is why it's an exciting time in the industry where technology is catching

479
00:26:30,720 --> 00:26:32,600
up and getting into it.

480
00:26:32,600 --> 00:26:36,960
And, you know, I think that will allow us to raise our prices.

481
00:26:36,960 --> 00:26:41,160
And to, like you said, listen, if I didn't have to get off the court at the end of the day

482
00:26:41,160 --> 00:26:47,720
and spend another hour going through emails and making phone calls, I would take that, you

483
00:26:47,720 --> 00:26:50,680
know, would meet my lunch hour and a half break.

484
00:26:50,680 --> 00:26:54,760
You know, I might book a next to a half hour lesson over the span of a year every day.

485
00:26:54,760 --> 00:26:59,200
That ends up, you know, a half hour every day over the span of a year.

486
00:26:59,200 --> 00:27:01,520
That substantially changes my bottom line.

487
00:27:01,520 --> 00:27:06,320
So, you know, and if I got my other three guys next to me doing the same thing, yeah, that

488
00:27:06,320 --> 00:27:07,320
moves the needle.

489
00:27:07,320 --> 00:27:12,800
So, anything we can do to, you know, make ourselves more productive and more energetic.

490
00:27:12,800 --> 00:27:15,040
But let's go.

491
00:27:15,040 --> 00:27:21,120
Well, and this is a good scenario because you talk about the pro-looking more professional

492
00:27:21,120 --> 00:27:23,480
club being more efficient.

493
00:27:23,480 --> 00:27:25,960
We also talk about just the ease of use.

494
00:27:25,960 --> 00:27:30,880
And we want to talk about how Bruce's system, how this tennis edge CRM, it's also got

495
00:27:30,880 --> 00:27:31,880
CRM in the name.

496
00:27:31,880 --> 00:27:38,600
It is also a CRM, which is more than many of these softwares really are.

497
00:27:38,600 --> 00:27:44,320
Yeah, they'll have a list, which is one thing, but actually function as this CRM is extremely

498
00:27:44,320 --> 00:27:45,320
valuable.

499
00:27:45,320 --> 00:27:48,640
But also just the efficiency of time.

500
00:27:48,640 --> 00:27:54,080
And Bobby, when you and I talked years ago, I talked about only taking credit cards.

501
00:27:54,080 --> 00:28:00,160
So, when I ran a business at the end, by the time I was done, there was no cash, no

502
00:28:00,160 --> 00:28:01,160
checks.

503
00:28:01,160 --> 00:28:03,480
You had to pay me ahead of time.

504
00:28:03,480 --> 00:28:06,920
There was no even pay me afterwards for a lesson.

505
00:28:06,920 --> 00:28:10,440
That's just, we had everything on file and that's how it worked.

506
00:28:10,440 --> 00:28:14,200
And we really didn't get much pushback.

507
00:28:14,200 --> 00:28:16,800
And I think that's a direction that many coaches will go.

508
00:28:16,800 --> 00:28:21,560
I've been talking about that for the last few years, which is still collecting cash on

509
00:28:21,560 --> 00:28:24,400
a tennis court is bad psychology.

510
00:28:24,400 --> 00:28:27,440
You don't want to be the provider and the debtor.

511
00:28:27,440 --> 00:28:28,800
You don't want to be both things.

512
00:28:28,800 --> 00:28:33,560
You certainly don't want to be both things in the moment where you teach the lesson.

513
00:28:33,560 --> 00:28:38,000
You got seven people you're chasing around for their $18.

514
00:28:38,000 --> 00:28:39,280
It's just a bad look.

515
00:28:39,280 --> 00:28:43,720
And I think these systems, Bruce, do you have people that are excited about just that concept,

516
00:28:43,720 --> 00:28:47,360
meaning I run into through my new system now.

517
00:28:47,360 --> 00:28:48,360
No more cash, sorry.

518
00:28:48,360 --> 00:28:49,360
Yeah.

519
00:28:49,360 --> 00:28:50,360
People can just pay to advance.

520
00:28:50,360 --> 00:28:53,840
You know, someone got to cry less than the more or they had three o'clock, they'd write

521
00:28:53,840 --> 00:28:54,840
a bit more credit card, right?

522
00:28:54,840 --> 00:28:56,840
They'd be like, they're having the group.

523
00:28:56,840 --> 00:28:59,680
You can have it charted for the count.

524
00:28:59,680 --> 00:29:06,160
I think they had a son up, which it is a lot more efficient.

525
00:29:06,160 --> 00:29:08,640
I always hear about, you know, coach, they're chasing money.

526
00:29:08,640 --> 00:29:12,480
I'm like, I hate you do and don't want to ever produce chase money.

527
00:29:12,480 --> 00:29:15,480
It's not.

528
00:29:15,480 --> 00:29:19,640
I've been to pay a three percent fee to chase money.

529
00:29:19,640 --> 00:29:20,640
Exactly.

530
00:29:20,640 --> 00:29:21,640
We talked about that too.

531
00:29:21,640 --> 00:29:24,520
I was like, Bobby, what's your accounts receivable look like?

532
00:29:24,520 --> 00:29:25,800
And let's talk to the other guys.

533
00:29:25,800 --> 00:29:26,800
What is everybody?

534
00:29:26,800 --> 00:29:27,800
What do you think how it's receivable look like?

535
00:29:27,800 --> 00:29:30,280
Because mine is literally zero.

536
00:29:30,280 --> 00:29:35,360
I don't, we don't do anything until it's already paid for it, which is a good feeling.

537
00:29:35,360 --> 00:29:37,720
And yes, the cost is three percent.

538
00:29:37,720 --> 00:29:38,720
And we get it.

539
00:29:38,720 --> 00:29:40,280
And then each year we bump up the rates.

540
00:29:40,280 --> 00:29:42,960
So that's not always possible everywhere.

541
00:29:42,960 --> 00:29:43,960
And I get it.

542
00:29:43,960 --> 00:29:44,960
And Bobby's right.

543
00:29:44,960 --> 00:29:48,640
There's a, there's a down, a down push.

544
00:29:48,640 --> 00:29:49,640
How do we say that?

545
00:29:49,640 --> 00:29:55,880
There's a pressure downward for tennis less than rates in Metro Atlanta, in places where

546
00:29:55,880 --> 00:29:59,160
tennis is more free than it would be somewhere else.

547
00:29:59,160 --> 00:30:04,480
The country clubs here, they're between $120 and $150 an hour for tennis lessons.

548
00:30:04,480 --> 00:30:09,200
But you can go down the street to a public park and get a lesson from a guy for 40 bucks.

549
00:30:09,200 --> 00:30:15,120
Now, I'm saying sometimes quality at it, I'm not comparing the two coaches.

550
00:30:15,120 --> 00:30:17,480
I'm just saying there are options.

551
00:30:17,480 --> 00:30:22,080
And in this case, Bruce, you're bringing in something that not just the fancy country

552
00:30:22,080 --> 00:30:28,160
club can use or the large public facility, but also the individual.

553
00:30:28,160 --> 00:30:32,480
And I guess important because there's really not a lot of sense of that.

554
00:30:32,480 --> 00:30:35,000
You could just, you know, and then you could coach you look at it.

555
00:30:35,000 --> 00:30:36,640
Yeah, I could use that and be great.

556
00:30:36,640 --> 00:30:38,160
And I can afford it.

557
00:30:38,160 --> 00:30:39,160
Yeah.

558
00:30:39,160 --> 00:30:40,160
And I can afford it.

559
00:30:40,160 --> 00:30:41,660
That's huge.

560
00:30:41,660 --> 00:30:48,120
And honestly, I think for most coaches, they would probably double at least an extra

561
00:30:48,120 --> 00:30:53,320
rebbe of what it cost them at the more.

562
00:30:53,320 --> 00:30:55,960
And then the time saved is a mean way more pay for itself.

563
00:30:55,960 --> 00:30:57,200
Yeah, love the time save.

564
00:30:57,200 --> 00:30:59,640
I love the accounts receivable being zero.

565
00:30:59,640 --> 00:31:03,680
And you pass on the 3% to the customer typically anyway.

566
00:31:03,680 --> 00:31:05,920
But yeah, I love it.

567
00:31:05,920 --> 00:31:07,800
So Bobby, I'm going to ask you first.

568
00:31:07,800 --> 00:31:10,360
You got anything else for Bruce before I hit him with King of Tennis?

569
00:31:10,360 --> 00:31:12,800
No, I'm sure we'll get something out of King of Tennis.

570
00:31:12,800 --> 00:31:15,920
So because I'm sure he's been thinking long and hard about this.

571
00:31:15,920 --> 00:31:16,920
Looking at that one as well.

572
00:31:16,920 --> 00:31:19,200
So Bruce, anything else you want to mention?

573
00:31:19,200 --> 00:31:23,120
Anything coming up for you specifically you want to talk about before we go to our final

574
00:31:23,120 --> 00:31:24,120
question?

575
00:31:24,120 --> 00:31:26,120
No, you can go and ask him that.

576
00:31:26,120 --> 00:31:32,320
Well, as we mentioned, you know it's coming and hopefully you've had a moment at least

577
00:31:32,320 --> 00:31:33,320
to think about it.

578
00:31:33,320 --> 00:31:34,920
But we love this question.

579
00:31:34,920 --> 00:31:41,480
It's a lot of fun where if you were King of Tennis, whether it's the world, just Indian

580
00:31:41,480 --> 00:31:45,800
apolis, the United States, the universe, whatever your scale.

581
00:31:45,800 --> 00:31:51,000
And then social, professional, any version, whatever it is, zoom out to rackets, sports,

582
00:31:51,000 --> 00:31:52,560
however you like to view it.

583
00:31:52,560 --> 00:31:58,760
If you were King of Tennis, is there anything you would do or change?

584
00:31:58,760 --> 00:32:03,120
Well, if I were King of Tennis, first thing I would do it would make tennis weight work

585
00:32:03,120 --> 00:32:04,120
successful for kids.

586
00:32:04,120 --> 00:32:11,120
And I would probably go around all over the country and every single school have a tennis

587
00:32:11,120 --> 00:32:13,040
day where I could look for talent.

588
00:32:13,040 --> 00:32:16,760
I think there's so many kids in this country especially.

589
00:32:16,760 --> 00:32:17,760
You never did a chance for a tennis.

590
00:32:17,760 --> 00:32:21,040
You could be great tennis players and maybe do the next number one.

591
00:32:21,040 --> 00:32:25,480
I mean, there's probably, I mean there's probably 20,000 kids in this country that are great

592
00:32:25,480 --> 00:32:26,480
athletes.

593
00:32:26,480 --> 00:32:28,960
You could be top tennis players that have never touched a rack and will never touch a

594
00:32:28,960 --> 00:32:30,720
racket.

595
00:32:30,720 --> 00:32:35,000
And if every single school if I could get them that put a kit rack in every kid's hands,

596
00:32:35,000 --> 00:32:37,200
you know, great.

597
00:32:37,200 --> 00:32:41,600
You know, I think I would give us a chance to find those kids that are been a fault between

598
00:32:41,600 --> 00:32:43,600
the cracks every single year now.

599
00:32:43,600 --> 00:32:48,600
It's a lot of reason why I mean, we haven't had a number one for how long it will catch

600
00:32:48,600 --> 00:32:49,600
me.

601
00:32:49,600 --> 00:32:51,600
20,000 is now.

602
00:32:51,600 --> 00:32:55,360
Yeah, I mean, we're schooled people in the greatest country.

603
00:32:55,360 --> 00:32:57,160
Some people say we're the greatest country, well, I'm not sure.

604
00:32:57,160 --> 00:33:00,520
But you know, and we haven't had a number one in 25 years.

605
00:33:00,520 --> 00:33:01,520
That's a long time.

606
00:33:01,520 --> 00:33:06,960
I mean, but I would want to put a rack in every kid's hands at some point in time and have

607
00:33:06,960 --> 00:33:10,040
people that are, you know, coaches see them all play.

608
00:33:10,040 --> 00:33:16,240
You know, because you see a kid hit once, you get an idea to have the talent.

609
00:33:16,240 --> 00:33:19,680
I usually can figure out pretty quickly if the kid's got a talent for the game within about

610
00:33:19,680 --> 00:33:20,680
30 minutes.

611
00:33:20,680 --> 00:33:25,320
But I mean, how many kids never get a chance?

612
00:33:25,320 --> 00:33:26,320
Most I mean.

613
00:33:26,320 --> 00:33:28,320
Yeah, I mean, that's great.

614
00:33:28,320 --> 00:33:31,320
And Bobby's going to want to see their parents too.

615
00:33:31,320 --> 00:33:33,320
Like, are you going to be five feet four inches tall?

616
00:33:33,320 --> 00:33:37,000
Are you going to be six, two, that's.

617
00:33:37,000 --> 00:33:39,000
I want to walk out.

618
00:33:39,000 --> 00:33:41,640
And I look up and I see two parents six foot three are bigger.

619
00:33:41,640 --> 00:33:44,480
I don't see a lot of them on any kids.

620
00:33:44,480 --> 00:33:46,120
You're five foot two.

621
00:33:46,120 --> 00:33:50,760
We're not going to be one or professional tennis.

622
00:33:50,760 --> 00:33:52,840
So let's just not get ourselves.

623
00:33:52,840 --> 00:33:55,600
Now, what he would have.

624
00:33:55,600 --> 00:34:00,680
What a, what a, yeah, Mookie Boog is about in time back from he was like, what, five, five,

625
00:34:00,680 --> 00:34:03,440
he, three, he was small.

626
00:34:03,440 --> 00:34:04,440
Let me.

627
00:34:04,440 --> 00:34:05,440
Yeah.

628
00:34:05,440 --> 00:34:10,640
And we got Diego Schorzman, the guy claims he's five, seven.

629
00:34:10,640 --> 00:34:14,280
I don't believe it for a second.

630
00:34:14,280 --> 00:34:17,600
But there's always, there's always that one.

631
00:34:17,600 --> 00:34:21,880
But yes, I would make a living saying we're going to put a lot of five foot six guys on the

632
00:34:21,880 --> 00:34:22,880
men's tour.

633
00:34:22,880 --> 00:34:26,240
You know, a five foot six is small for the ladies for pizza.

634
00:34:26,240 --> 00:34:28,560
You know, you're going to be working hard.

635
00:34:28,560 --> 00:34:32,240
And I think that's, you know, again, I have not, I'm not big.

636
00:34:32,240 --> 00:34:34,880
So I'm speaking from experience here.

637
00:34:34,880 --> 00:34:39,400
It's not so much the physicality aspect, which certainly there is a great deal of that.

638
00:34:39,400 --> 00:34:43,960
It's the mental part that you know that you just have to work that much harder for every

639
00:34:43,960 --> 00:34:44,960
point.

640
00:34:44,960 --> 00:34:45,960
And look at you.

641
00:34:45,960 --> 00:34:49,560
It's, you know, you would, you had his run to number one.

642
00:34:49,560 --> 00:34:52,560
And I think it was just abbreviated because like, shoot, I made it.

643
00:34:52,560 --> 00:34:55,400
You know, I just don't want to put that commitment.

644
00:34:55,400 --> 00:35:01,360
What I need, even just to compete, you know, at that level is an enormous investment.

645
00:35:01,360 --> 00:35:06,320
You know, so it's where the big guys can go up and yeah, blow up a couple of serves here,

646
00:35:06,320 --> 00:35:12,000
you know, the old man, my man, my rat saffon, my favorite rose row model of, wow, all the

647
00:35:12,000 --> 00:35:14,520
talent in the world never didn't get a lot with it.

648
00:35:14,520 --> 00:35:18,600
But on any given day, there could be some, you know, some pretty electric stuff coming

649
00:35:18,600 --> 00:35:20,800
off of his rocket.

650
00:35:20,800 --> 00:35:21,800
No kidding.

651
00:35:21,800 --> 00:35:22,800
Yeah.

652
00:35:22,800 --> 00:35:24,080
Well, I like Bruce's target.

653
00:35:24,080 --> 00:35:26,360
I think that's the more rackets in kids hands.

654
00:35:26,360 --> 00:35:28,240
That's a volume play.

655
00:35:28,240 --> 00:35:35,560
I think that we've, as a, I heard a ESPN guy one time watching him on television, he decided

656
00:35:35,560 --> 00:35:42,000
that we put our seven best athletes into tennis as a country.

657
00:35:42,000 --> 00:35:46,760
So football, baseball, basketball, get the best ones and then something else.

658
00:35:46,760 --> 00:35:47,760
And I actually, I take it back.

659
00:35:47,760 --> 00:35:50,720
I think he was saying soccer gets the seventh best at the time.

660
00:35:50,720 --> 00:35:53,520
And that was, I don't know, 10 years ago, I heard some guy talking about it.

661
00:35:53,520 --> 00:35:58,120
And the idea is that it's, it isn't that we're not South America.

662
00:35:58,120 --> 00:36:02,960
Everybody at least tries soccer, you know, parts of Europe and the same thing.

663
00:36:02,960 --> 00:36:04,560
Everybody's going to try it.

664
00:36:04,560 --> 00:36:07,720
And so actually soccer players have gotten larger over the years.

665
00:36:07,720 --> 00:36:12,160
And in our case, tennis is just a low priority in the US.

666
00:36:12,160 --> 00:36:16,360
And if we can show kids sooner, if we can get those programs, hopefully the USDA listens

667
00:36:16,360 --> 00:36:21,200
to us Bruce says, hey, let's do a day a month or whatever it is.

668
00:36:21,200 --> 00:36:24,960
Best case, let's get it into the curriculum, which they've been working on as well, which

669
00:36:24,960 --> 00:36:30,480
is even if it's a PE teacher with some 23 inch net generation rackets.

670
00:36:30,480 --> 00:36:31,480
Let's do it.

671
00:36:31,480 --> 00:36:32,480
Let's get it in there.

672
00:36:32,480 --> 00:36:33,480
Let's expose them to it.

673
00:36:33,480 --> 00:36:34,800
See some talent.

674
00:36:34,800 --> 00:36:36,400
Get the pipeline then.

675
00:36:36,400 --> 00:36:40,240
How do we get that teacher to then send that player?

676
00:36:40,240 --> 00:36:42,680
So this kid hit the ball over the fence.

677
00:36:42,680 --> 00:36:46,640
Let's get him into baseball or tennis, you know, whatever it is that we can actually separate

678
00:36:46,640 --> 00:36:48,880
out and say these kids are excited about it.

679
00:36:48,880 --> 00:36:50,280
I think it's a great idea Bruce.

680
00:36:50,280 --> 00:36:54,920
Well, let me also get more parents playing too because I mean, parents, more likely.

681
00:36:54,920 --> 00:36:55,920
Right after kids play.

682
00:36:55,920 --> 00:36:58,600
Yeah, they got to go out and play with the kids.

683
00:36:58,600 --> 00:37:02,520
Well, here's the funny part about Atlanta and Charlie, I think you could back me up on

684
00:37:02,520 --> 00:37:08,280
this one where we get a lot because it's as I like to say, a mommy driven sport here in

685
00:37:08,280 --> 00:37:14,000
Atlanta where they try to get their kids involved and the kid you, it doesn't work out as

686
00:37:14,000 --> 00:37:17,560
well as you think because the, you know, the moms want to do it for the best of reasons.

687
00:37:17,560 --> 00:37:20,560
I want to spend time with their children, but this is their thing.

688
00:37:20,560 --> 00:37:25,020
Whether they go out and they try to play against the child and the child just picked up the

689
00:37:25,020 --> 00:37:28,880
racket and everyone walks off the court very frustrated.

690
00:37:28,880 --> 00:37:32,760
So we lose a lot of kids because of the parents getting involved.

691
00:37:32,760 --> 00:37:33,760
It's funny.

692
00:37:33,760 --> 00:37:38,220
We just had a conversation yesterday with somebody involved and excited that they're working

693
00:37:38,220 --> 00:37:42,800
hard to make league play because this is one of my big pet peeves that we've started

694
00:37:42,800 --> 00:37:43,800
about a thousand times.

695
00:37:43,800 --> 00:37:48,040
The tennis is the only league that you have to go in with the team.

696
00:37:48,040 --> 00:37:51,760
The other facility, you know, sport, you going as an individual, so I'd like to join your

697
00:37:51,760 --> 00:37:52,760
league.

698
00:37:52,760 --> 00:37:53,760
They put you on a team.

699
00:37:53,760 --> 00:37:54,760
They put you on a coach.

700
00:37:54,760 --> 00:37:57,040
They put, you know, you play it for certain facility.

701
00:37:57,040 --> 00:37:58,760
You know what you're walking into.

702
00:37:58,760 --> 00:38:02,880
Tennis, the entry is very difficult just to get started.

703
00:38:02,880 --> 00:38:07,160
And so that's some place right away and then long-term and again, timely.

704
00:38:07,160 --> 00:38:10,600
And I know we don't date these things so we don't, but you know, Patrick Nackiner just

705
00:38:10,600 --> 00:38:17,080
came out with his little tie rate against college tennis and how just what 3% are, it's

706
00:38:17,080 --> 00:38:23,120
some ridiculously low number of division 1 on the male side are Americans.

707
00:38:23,120 --> 00:38:26,080
You know, and it's, let's give him a pathway.

708
00:38:26,080 --> 00:38:31,760
Let's do something that we use sit there and say, okay, holistically, I think pro at

709
00:38:31,760 --> 00:38:34,520
anything is an anomaly.

710
00:38:34,520 --> 00:38:38,400
You know, tennis to sit there and say, I'm going to be physically ready.

711
00:38:38,400 --> 00:38:43,200
I'm going to be Rafa at 17 years old where I can go compete with men.

712
00:38:43,200 --> 00:38:44,200
That's tough.

713
00:38:44,200 --> 00:38:49,360
So at least if you could play college tennis, you're not getting better not playing.

714
00:38:49,360 --> 00:38:52,440
So at least playing for four years, give yourself time.

715
00:38:52,440 --> 00:38:54,160
I mean, use the old David Robinson.

716
00:38:54,160 --> 00:38:57,480
He entered the Naval Academy at 6 foot 6.

717
00:38:57,480 --> 00:39:00,640
He walked out of the Naval Academy at 7 foot 1.

718
00:39:00,640 --> 00:39:06,600
Again, an anomaly, but it does happen and he went from a, you know, a small forward to

719
00:39:06,600 --> 00:39:09,480
one of the greatest centers in NBA history.

720
00:39:09,480 --> 00:39:11,080
Give the kids some time.

721
00:39:11,080 --> 00:39:12,080
And we don't intend to see.

722
00:39:12,080 --> 00:39:17,920
You're not there physically, mentally ready to go at 21, 22 years old.

723
00:39:17,920 --> 00:39:18,920
You're done.

724
00:39:18,920 --> 00:39:22,120
You know, in this country, especially with no pathway.

725
00:39:22,120 --> 00:39:23,120
And you have it.

726
00:39:23,120 --> 00:39:24,400
Colleges could help that.

727
00:39:24,400 --> 00:39:25,400
So.

728
00:39:25,400 --> 00:39:29,880
He and tennis, I would actually try to do make the prize money and men to limit tennis a

729
00:39:29,880 --> 00:39:31,880
little more evened out.

730
00:39:31,880 --> 00:39:35,680
So people who are like 200 to world are actually making a liquefable income versus just trying

731
00:39:35,680 --> 00:39:38,200
to just great mind survive.

732
00:39:38,200 --> 00:39:39,200
That's two in a row, Bobby.

733
00:39:39,200 --> 00:39:44,000
Two in a row that I've mentioned leveling out the prize money where the winner doesn't

734
00:39:44,000 --> 00:39:45,160
make six million.

735
00:39:45,160 --> 00:39:49,400
The guys at the top 20, they're getting playing my endorsements anyway.

736
00:39:49,400 --> 00:39:53,320
The guys that bought them, I might give them shoes that I can pay for.

737
00:39:53,320 --> 00:39:54,320
It's sick.

738
00:39:54,320 --> 00:39:58,960
And so, you know, if you're the 250 best football player in the world, you're making probably

739
00:39:58,960 --> 00:39:59,960
what?

740
00:39:59,960 --> 00:40:05,920
At least $15 million a year before endorsements and tennis are basically make, we make more

741
00:40:05,920 --> 00:40:06,840
money teaching tennis.

742
00:40:06,840 --> 00:40:11,360
They're traveling around the country world.

743
00:40:11,360 --> 00:40:12,360
They got paid for all that.

744
00:40:12,360 --> 00:40:13,360
That was very expensive.

745
00:40:13,360 --> 00:40:19,120
And they're probably also teaching tennis at that point.

746
00:40:19,120 --> 00:40:22,400
But inside it get through the survival.

747
00:40:22,400 --> 00:40:26,600
I appreciate the addition of a King of tennis you can have as much as you want.

748
00:40:26,600 --> 00:40:27,920
So if you think of more, call us back.

749
00:40:27,920 --> 00:40:28,920
We'll do it again.

750
00:40:28,920 --> 00:40:35,000
But Bruce, I appreciate you taking time and welcome to the GoTennis World and the American

751
00:40:35,000 --> 00:40:36,920
Racketsports Association as well.

752
00:40:36,920 --> 00:40:38,840
We are excited about your software.

753
00:40:38,840 --> 00:40:42,120
We will make sure everybody hears about it and gets a chance to check it out.

754
00:40:42,120 --> 00:40:44,720
And we will put all those links in the show notes for anybody interested.

755
00:40:44,720 --> 00:40:47,000
Of course, Bobby, thank you so much.

756
00:40:47,000 --> 00:40:48,880
As always, I appreciate it and Bruce.

757
00:40:48,880 --> 00:40:49,880
We'll talk again soon.

758
00:40:49,880 --> 00:40:50,880
Thank you, sir.

759
00:40:50,880 --> 00:40:51,880
Thank you, Bruce.

760
00:40:51,880 --> 00:40:53,880
Thank you, Bruce.

761
00:40:53,880 --> 00:40:55,840
Well, there you have it.

762
00:40:55,840 --> 00:41:00,160
We want to thank reGeovinate.com for use of the studio and Signature Tennis for their

763
00:41:00,160 --> 00:41:01,160
support.

764
00:41:01,160 --> 00:41:02,880
And be sure to hit that follow button.

765
00:41:02,880 --> 00:41:07,080
For more racket sports content, you can go to LetsGoTennis.com.

766
00:41:07,080 --> 00:41:11,800
And while you're there, check out our calendar of events, great deals on Racketsports products,

767
00:41:11,800 --> 00:41:13,400
apparel, and more.

768
00:41:13,400 --> 00:41:17,880
If you're a coach, director of any racket sports, or just someone who wants to utilize our online

769
00:41:17,880 --> 00:41:23,600
shop, contact us about setting up your own shop collection to offer your branded merchandise

770
00:41:23,600 --> 00:41:25,280
to the Racketsports world.

771
00:41:25,280 --> 00:41:26,960
And with that, we're out.

772
00:41:26,960 --> 00:41:27,480
See you next time.

773
00:41:27,480 --> 00:41:37,480
[MUSIC]