Hi, my name is Shreya Sharma, and I am a marketing and PR specialist in podcasting, specifically for Tink Media. And today I'm going to give you a tip about podcast marketing. I actually got into podcasting by listening to podcasts. I started working with someone who loves podcasts, and we were actually working on a lot of different projects together. And then, um, cause I'm a freelancer. And at the time, I just brought up that, oh, I love podcasts! And they said, well, do you want to come and work with me on this specific podcasting project? And then the next thing I knew, I was writing for Inside Podcasting, which was an absolute dream come true, and that just opened a whole array of opportunities, really. And the way that I got into Tink, and I love telling this story, is that I wrote Lauren Fissel, the CEO of the company, a love letter describing to her why I love her and why I love the work that she does and Tink does and, you know, making a case of why she should hire me. The one thing that I love about podcasting is how safe and intimate it feels when it disconnects you from any other activity that you would be doing. In that way, I would compare it to reading because it really feels like holding you in a safe space where only that space exists when you're engaging with it. And this is coming from me specifically because I listen to a lot of fiction podcasts. So that does really feel like escaping to a different space, being in a different world completely. And I think that that's the power of audio, is that it can do that in a way that's intimate, but also not intrusive. Because you're allowing it to enter your Anthropocene, basically. So, my big tip is... Listen to podcasts yourself. One thing that always comes up is people want to market their shows but don't know what even the market is like. So, listening to podcasts, even if it's not in the same genre as yours or the genre you want to be in, but just to get an idea of what's out there and get in the spirit of things. Listen to podcasts yourself. Also, why wouldn't you want to? Podcasts are amazing. You can find me@meetreya.com. That's M E E T S H R E Y a.com or LinkedIn, and you can see all of my links in the show notes. Thanks for listening to podcasting people.