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Naming your podcast can be quite the challenge. We haven't talked about

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it since 2019, and I've got some tools for you that

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might make it even easier.

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Yeah, it was back a while when we talked about

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naming your podcast. I have a simple test for this. That's

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where you say, hey, I'm doing a podcast called Blank.

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What do you think it's about? And when their answer

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matches your content, you've got a

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pretty good name. People try to get cute. They'll call their

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show the Dugout, which does not have the word baseball

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in it. And then they wonder why my show doesn't show up

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when you type the word baseball. Because the word

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baseball is not in your title. It's not in any of your episode

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titles. It's not going to show up. So if you get cute,

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then add a tagline. But I wanted to bring

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this topic up because that's, for me, that

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hasn't changed. Tell people I'm doing a show like this. Then

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you want to do things like make sure it's easy to spell. Make sure it's

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easy to say, I at one point called my podcast

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consulting podcast fastpass, and you

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had to pronounce it that way. Otherwise it sounded like I was saying, I

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don't know, podcast Sassafras or something. But I would be like,

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podcast FastPass. And then you sound like one of those

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really smart child actors that you love, but

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with compassion, want to mildly punch them in the face.

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Yeah. So nobody likes that. You want to make sure it's easy to

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spell. So if you say things like

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forever, or this too shall pass, is it the number

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two? Is it the number four? What is it when you have

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S's back to each other? So it's the podcaster's

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studio. Is it podcaster studio or

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podcasters studio? Things like that.

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And you always have to make sure that if you do things like School of

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Art, that when you spell it, you notice, hey, wait, that says

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school of Art. Yeah, don't want to have that either. Make sure the

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domain's available. All this in mind, and

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what I usually do is I will narrow it down to a couple

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and then I'll make sure the domain is available. I try to get a dot

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com. If the dot com is not available,

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then Try tacking on the word show or

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radio or cast or something like that

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to get the domain. I think

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it's not as big a deal as it was, say, six years

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ago to get the dot com. But it does seem like if

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you don't get it, you're like, oh, it's davejackson.net, which is not

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available either. People like, oh, yeah, he missed

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out. Yeah, she missed out, whatever it is. But I wanted

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to alert you to not one, but two

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websites that can help you pick

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a name for your show. The first one is for the company I work

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for called PodPage. You can click on, you type in some information,

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it'll spit out some names, and it's actually not too bad. And then the

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other one just got released by Buzzsprout. It's got a little more.

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A few more options on it, but also will give you some great

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content. So just go to podcastconsultant.com

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223 and you'll see a link

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for those, because the domain for those, it's a little long for

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that. But this is one of those things where

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for me, you want keywords, you want it

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to be obvious, you want it to be things that people,

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maybe you're searching for, and then more importantly

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again, you want it to be obvious. And does it make people click?

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That's really, for me, the bottom line. And then what you can

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do is if you're like, Dave, I got it narrowed down to 2.

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Type the name into always do this no matter what, but

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type the name of the show into Google to make sure somebody

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else isn't using it. And then if nobody's using it,

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which one had the more results? Because that's going to be the

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more popular term. So keep that in mind

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as well. But that's kind of step number one. You.

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You come up with the topic that you want to talk about. I want to

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talk about this and how people are doing this and whatever it is. Great.

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What would people type in to find content about that that

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might be the name of your show? Go check for it,

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see if the domain's available. Is it easy to say? Is it easy to spell,

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et cetera, et cetera? And again, for those tools I mentioned,

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go out to podcast consultant.com2 23 now if you

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need more help with this, you're like, dave, I got a name. I just need

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some help with microphones or whatever. Come visit me

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over@schoolofpodcasting.com I've been doing

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podcast consulting since 2005. 5 where

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the oldest dedicated site for

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podcast education. You've got great

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tutorials to really from

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Idea to World domination. You've got an amazing

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community and you've got five hours of

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consulting with me every single month. For

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more information, again, go over to schoolofpodcasting.com use the coupon

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code Listener when you sign up to save on either a monthly,

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quarterly or yearly subscription. And of course, that comes with

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a 30 day money back guarantee. I'm Dave Jackson.

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I help podcasters. I've been doing this for 20 years and I can't

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wait to see what we're going to do together because I want to be your

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podcast consultant.