I'm Todd Miller of Isaiah Industries, manufacturer of specialty
Todd Miller:metal roofing, other building materials.
Todd Miller:Today I am joined by our creative director here at Isaiah and our
Todd Miller:show co-host today, Ryan Bell.
Todd Miller:Ryan, how's life going today?
Ryan Bell:I'm doing well.
Ryan Bell:How are you?
Todd Miller:Good.
Todd Miller:Well, I gotta tell you, I'm kind of excited.
Todd Miller:I saw something, a major news piece just came across.
Todd Miller:This is a major news.
Todd Miller:Breakthrough scientists announced that they have successfully grown human
Todd Miller:vocal cords in a laboratory setting.
Todd Miller:The results speak for themselves else.
Ryan Bell:Nice.
Todd Miller:Okay, sorry.
Ryan Bell:That's a pretty good one.
Todd Miller:Bad anyway.
Todd Miller:Shall we just jump into things?
Ryan Bell:Yeah, let's dive in.
Ryan Bell:I'm looking forward to this episode.
Todd Miller:I am too.
Todd Miller:You know, I've been enjoying these episodes lately where we've been
Todd Miller:doing a little more focus on, uh, home improvement and home services
Todd Miller:companies and things of interest to them.
Todd Miller:And, uh, today's gonna continue in that vein.
Todd Miller:Uh, so for today's show, we have Lawrence, Larry Closs, hailing from
Todd Miller:the New Orleans, Louisiana area.
Todd Miller:Uh, Larry is a very familiar name in the home improvement industry.
Todd Miller:He's provided marketing and leadership advice and guidance for many top home
Todd Miller:improvement and home services companies.
Todd Miller:Uh, Larry was also the founder of New Bath.
Todd Miller:Um, he owned a renewal by Anderson RBA franchise for many years.
Todd Miller:Uh, he also founded Max Home, which operated both in Louisiana and Houston
Todd Miller:as well as love Your Bath in Florida.
Todd Miller:Having proven very well that he can lead organizations to
Todd Miller:absolute pinnacles of success.
Todd Miller:Larry now focuses on business and executive coaching through
Todd Miller:his organization Cross coaching.
Todd Miller:Um, Larry, welcome to Construction Disruption.
Todd Miller:Truly honored to have you today and to dig into some great topics that
Todd Miller:I know will benefit our listeners.
Larry Closs:Yeah.
Larry Closs:Good to be here, Todd.
Larry Closs:I mean, we've known each other, think for, uh, 30 years, almost
Todd Miller:It's, it's gotta be close to that.
Larry Closs:just been about 30 years.
Todd Miller:Right.
Todd Miller:And I were just, I was trying to tell Ryan and yeah, I think, uh, if I remember you
Todd Miller:spoke at that dealer meeting we had down outside of San Antonio at that resort.
Todd Miller:Yep.
Larry Closs:Yes, I did speak at one of your dealer meetings a long time ago.
Todd Miller:Goes back.
Todd Miller:Well, you know, over those years, Larry, um, really, I've always had
Todd Miller:a huge amount of respect for you as an absolute creative genius.
Todd Miller:And, and I have to tell you one of the things again, since we're talking
Todd Miller:about 30 years ago, um, you were.
Todd Miller:Probably the first one that really opened my eyes to the importance of lead
Todd Miller:generation and how that can be done more effectively with creativity, knowing your
Todd Miller:numbers, all those types of good things.
Todd Miller:And, um, over the years you have been a marketing coach, uh, like we talked about
Todd Miller:an entrepreneur and your own, uh, you've, uh, also been a life coach and all during
Todd Miller:that time you've had this great journey through the world of home improvement.
Todd Miller:I'm kind of curious, um.
Todd Miller:Why do you feel that this off?
Todd Miller:Uh, industry offers great opportunity for those who want to work hard and
Todd Miller:build future and businesses, um, for themselves and their families.
Larry Closs:That's a great question, Todd.
Larry Closs:You know, I'm passionate about the answer to that, and the answer is.
Larry Closs:That like there's low barriers to entry, right?
Larry Closs:It's not hard to get into this business, but it's hard to succeed at it, right?
Larry Closs:I've seen so many different people get in, apply themselves, work hard.
Larry Closs:And have an incredible life.
Larry Closs:Right.
Larry Closs:And I remember actually when I met you before I was in home improvement,
Larry Closs:I was in, I had an ad agency and I specialized in home improvement
Larry Closs:companies and car dealerships, and I decided I wanted to go in business.
Larry Closs:mean, the only way you get a car dealership is if your
Larry Closs:dad or mom give you one.
Larry Closs:There's a lot of industries like that.
Larry Closs:You just don't get to go in them.
Larry Closs:You can't just raise the money for a factory to create something.
Larry Closs:But home improvement is something that a lot of people can get in and if, and if
Larry Closs:they work hard and work smart, they can win at it and create an incredible life.
Larry Closs:And there's not many places like that.
Larry Closs:And you wanna, one of the.
Larry Closs:Things that, uh, blows my mind is having started and home, having started it
Larry Closs:with automotive and home improvement people, I would've never guessed 25
Larry Closs:years later that the multiples paid to home improvement companies for sale
Larry Closs:are way higher than car dealerships.
Todd Miller:And I know we're gonna talk a little bit about that
Todd Miller:later on, but that is phenomenal.
Todd Miller:Uh, what's happening right now?
Todd Miller:You, uh, as you talk about that and that entrepreneurial journey,
Todd Miller:I think a little bit about Charlie Ell, uh, who you might have known.
Todd Miller:He used to be an RRBA guy.
Todd Miller:Um, but you know what amazing story he has too, of a guy that was just
Todd Miller:a, a, not just, but you know, he is a factory guy, manufacturers, uh, guy
Todd Miller:for Alcoa and suddenly decide to do his own thing and build a tremendous
Todd Miller:legacy, uh, for him and his family.
Todd Miller:Well.
Todd Miller:Well, you know, as you went through that entrepreneurial journey yourself, um,
Todd Miller:you know, in home improvement, what are some of the key things that you learned,
Todd Miller:you know, down there in the trenches of your own businesses that you carry
Todd Miller:with you today as you coach and guide others to success in their businesses?
Larry Closs:I think the main one is that it's all people.
Larry Closs:There was one point where I would say early in my career that,
Larry Closs:hey, I'm in the leads business and I happen to install stuff.
Todd Miller:Mm.
Larry Closs:Um, that change as I got wiser, I'm in the people
Larry Closs:business, that it happens to get leads that happen to install stuff.
Larry Closs:mean, it's all about people.
Larry Closs:It's all about finding the right people, keeping the right people,
Larry Closs:finding more of the right people.
Larry Closs:I mean, it's all about that.
Larry Closs:It's, and it's all about keeping 'em happy.
Todd Miller:That, that is really interesting because I think a
Todd Miller:lot of people in home improvement still will say it's all about the
Todd Miller:leads, it's all about marketing.
Todd Miller:Um, but I love what you're saying there.
Larry Closs:Yeah, no, it, it, look, it is about it, but, but, um, the right
Larry Closs:people get you the right leads, right?
Larry Closs:The right people close the right leads, the right people, install them correctly.
Larry Closs:I mean, it's, we're in a people business to scale it.
Larry Closs:It's about people and there's a lot of aspects to that.
Larry Closs:As I said, keeping them, finding them, what.
Larry Closs:I find a lot of people stumble at is as they grow, not
Larry Closs:bringing the people on, right?
Larry Closs:Someone has a business of a certain size and it's time to bring on a sales manager
Larry Closs:and for any number of reasons, you don't want to give up the cash outta your pocket
Larry Closs:or whatever it takes, and all of a sudden you're not bringing on a sales manager.
Larry Closs:You're stuck in that role yourself.
Larry Closs:You know, you have to be able to know when it's, when it is time to bring people on.
Larry Closs:And by the way, it's usually time to bring people on.
Larry Closs:Right when you're uncomfortable, right before it's time to actually
Larry Closs:bring them on and, and then, you know, the, the work it takes, keeping
Larry Closs:'em happy and keeping 'em motivated.
Todd Miller:So, so one of the terms I often have used for you over
Todd Miller:the years, Larry, maybe you didn't even know it, is that you are.
Todd Miller:Absolutely though a creative genius when it comes to marketing and
Todd Miller:lead generation, and I, I love that focus on people, but the fact is,
Todd Miller:you are a genius at creativity.
Todd Miller:And I'm kind of curious, what changes have you seen in business
Todd Miller:and culture over the years, um, in, in those changes that you've seen?
Todd Miller:Uh, do, do you still see that creativity plays a big role in the
Todd Miller:success of home improvement companies?
Todd Miller:Um, and if so.
Todd Miller:What are some of the ways you suggest that companies tap into those creative
Todd Miller:marketing ideas and practices?
Larry Closs:Yes.
Larry Closs:I think creativity plays an important, very important part in success.
Larry Closs:I will add though that I think creativity, uh, not just in marketing.
Larry Closs:Yeah, creativity in marketing is incredibly important.
Larry Closs:to tap into that, generally outsource it, right?
Larry Closs:I would generally say to outsource it and find the right people.
Larry Closs:And I would also, I would say outsource it, not necessarily to the person who
Larry Closs:has 10 other home improvement companies, outsource it to someone who might be
Larry Closs:able to think outside the box for you.
Larry Closs:Creativity, I think is very important in a lot of the other aspects.
Larry Closs:Um, hiring, pay plans, um, growth strategies.
Larry Closs:And then another way to tap into creativity I think, is make sure you
Larry Closs:have some diversity on your team, right?
Larry Closs:sure that your team looks, acts differently than you
Larry Closs:and each other, right?
Larry Closs:That diversity really plays a big part in it.
Todd Miller:Because your customer base is gonna be very diverse, so you've gotta be
Todd Miller:able to reflect that internally as well.
Todd Miller:That makes sense.
Larry Closs:Yes, and and I've seen that.
Larry Closs:I've seen that really spark creativities in ways would not happen otherwise.
Todd Miller:Mm-hmm.
Larry Closs:Right?
Larry Closs:Just would not happen otherwise.
Larry Closs:When you have a group of diverse people in the room things off, or some things come
Larry Closs:up that just surprise the heck out of you.
Todd Miller:You know, a couple weeks ago we had the, uh, CEO and Founder of Florida
Todd Miller:Window and Door, uh, on the show and.
Todd Miller:You know, he talked about how their company had come up with this mascot
Todd Miller:recently, or a couple years ago, and how that had really opened the doors
Todd Miller:for them in terms of being able to generate more leads and have that
Todd Miller:memorable fixture that people think of.
Todd Miller:Um, they think of Shelly, the turtle now when they think of new windows and doors.
Todd Miller:Well, let's talk, uh, switch a little bit and talk about.
Todd Miller:Culture in a company.
Todd Miller:And, you know, we talk about diversity and the importance of that, but um, I have to
Todd Miller:think that as an executive and business coach, this idea of company culture
Todd Miller:has to come up a lot for discussion.
Todd Miller:So what tips do you have for business owners and leaders to shape and
Todd Miller:maintain this strong positive culture?
Todd Miller:Um, while at the same time doing all the com complex stuff they gotta keep
Todd Miller:doing to keep the business going.
Larry Closs:So a couple things.
Larry Closs:One, I think culture is the most important thing in a business, and I
Larry Closs:think culture is the most important thing that senior executives need to do.
Larry Closs:Peter Drucker was the one who said, culture eats
Larry Closs:strategy for breakfast, right?
Larry Closs:The, the culture is more important than the strategy.
Larry Closs:It is.
Larry Closs:Probably the number one rule, the leader, the visionary, the head of
Larry Closs:it needs to believe what I just said needs to live it and spend time on it.
Larry Closs:A large percentage of his time on it.
Larry Closs:have to make the time to spend on it.
Larry Closs:can tell you when I was acquired, uh, like in the first
Larry Closs:meetings, culture was brought up.
Larry Closs:I feel strongly that I got a great price and a great partner
Larry Closs:because of the culture I built.
Larry Closs:And what's funny is when I still talk to them, they still discuss the culture
Larry Closs:that we have there and how they try to instill it in other companies.
Larry Closs:It takes the leader buying in.
Larry Closs:That culture's important and it takes that leader spending time on it.
Larry Closs:Right.
Larry Closs:just, it, it, it's, it's that easy, right?
Larry Closs:It's the same as customer satisfaction, right?
Larry Closs:Like people say, you know, I just customer satisfaction so high.
Larry Closs:I was always high at renewal by Anderson, which is just maniacal about it.
Larry Closs:they'd ask how you do it?
Larry Closs:Like, what are the secrets?
Larry Closs:And the secrets are the person at the top has to give a crap.
Larry Closs:Really, really care about it.
Larry Closs:For instance, I would never send an email out about sales being up or down, I would
Larry Closs:send emails to people in the company about customer service things, right?
Larry Closs:Just when you focus and you really care about those things, it makes a difference.
Todd Miller:Well, and that just filters down when it does.
Todd Miller:Start with that focus in your leadership, uh, on culture.
Todd Miller:Makes a lot of sense.
Larry Closs:Let me add something too, Todd, is that the leader has
Larry Closs:to be the one, the leader, not have to be the one the leader has
Larry Closs:to buy in and spend time on it.
Larry Closs:However, I'm a firm believer that as companies mature and as
Larry Closs:they grow in size, the culture.
Larry Closs:Needs to be developed by the people within the company.
Larry Closs:For instance, I always had culture committees where people
Larry Closs:would come together and work on mission, vision, values and things.
Larry Closs:It, it was, so, it was, I don't wanna say that I'm saying that it's top down.
Larry Closs:I actually think it's the opposite, that the leader has to buy into it and
Larry Closs:it, when the leader buys in and makes it a focus, it grow from the bottom up.
Todd Miller:That's good stuff.
Todd Miller:I'm gonna be thinking about that tonight.
Todd Miller:That's, uh, that's good advice there, Larry.
Todd Miller:So, um, I'm curious for folks out there who are not working with you as
Todd Miller:their coach, and I shall say not yet.
Todd Miller:Um.
Todd Miller:What practical advice do you have for them, um, to ensure that they are
Todd Miller:leading their businesses with that kind of purpose and intentionality?
Todd Miller:Um, seems like one of the things that our industry is notorious for is people
Todd Miller:leading a business simply because they have a few years of experience and
Todd Miller:doing it by the seat of their pants.
Todd Miller:Um, so how does that executive make sure that they are always leading
Todd Miller:with purpose and intentionality?
Larry Closs:Honestly, Todd, I think you jumped ahead of yourself and I think
Larry Closs:you somewhat answered your question.
Larry Closs:I mean, really the key is to lead with purpose and intentionality, right?
Larry Closs:And how do they make sure, like if they do that, and I would
Larry Closs:suggest that it's written.
Larry Closs:And I would suggest that purpose and intentionality in anyone's life who's
Larry Closs:leading a home improvement company or any company, is written and tied to
Larry Closs:personal values and personal goals.
Larry Closs:Right.
Larry Closs:But I, I, I, I think you have to, you hit it.
Larry Closs:You have to lead with intentionality and purpose, and you have to know what
Larry Closs:that is, and you have to like own it.
Larry Closs:And by the way, this goes both ways.
Larry Closs:As a coach and a consultant for years and still involved in the industry,
Larry Closs:I've seen so many companies get to a certain point and stop, right?
Larry Closs:4 million in sales, 6 million in sales, 10 million in sales, 30
Larry Closs:million sales, whatever it is.
Larry Closs:Hey, you know what?
Larry Closs:There's no problem to that with that, as long as it's done with
Larry Closs:purpose and intentionality, right?
Larry Closs:I've seen so many people.
Larry Closs:Who probably, if they would work with me as a coach say within five sessions, wow.
Larry Closs:I'm completely happy with where I am.
Larry Closs:I love my business with where I am, but I go to these conventions and I
Larry Closs:go to these things and it's growth.
Larry Closs:I gotta do this, I gotta do that.
Larry Closs:I gotta be bigger, I gotta do this.
Larry Closs:And so they get confused and they're not really following
Larry Closs:their purpose or intentionality.
Larry Closs:Right.
Larry Closs:And, and like, it is fine to be that size as long as, and like
Larry Closs:you're purposeful about it.
Larry Closs:And it's fine to scale to a billion dollars if you're purposeful about
Larry Closs:it and you know that's what you want.
Todd Miller:You kind of alluded to it, you know, when you, someone
Todd Miller:comes on a, a board as a client of yours and you're their coach, um.
Todd Miller:What does that look like?
Todd Miller:Is a lot of that going back to, Hey, what is your purpose here and what
Todd Miller:is it you're trying to accomplish?
Todd Miller:But what does that look like when you onboard a new client?
Larry Closs:One of the first things that I'll do is do a personal values exercise.
Larry Closs:Um, and have them develop the personal values.
Larry Closs:I've had people where I talk about this, just say, no, no, no, no, no.
Larry Closs:Boom, boom, boom, boom.
Larry Closs:Or my personal values, and I have other people look at me, why?
Larry Closs:Hey man, I, I, I, I called you 'cause, I, I need to get outta this whole
Larry Closs:I, why are you going there?
Larry Closs:Um, so a lot of times it will start with personal values.
Larry Closs:You know, my coaching centers around, you know, helping people be happy and joyful.
Larry Closs:And, and, and, and I want them to focus on that.
Larry Closs:And I love businesses as a tool for that.
Larry Closs:Many times it becomes the opposite.
Larry Closs:I mean, it becomes the, the business is taking happiness and joy away.
Larry Closs:And by no means does it have to.
Larry Closs:Um, but coaching engagements will usually seriously revolve
Larry Closs:initially around personal values.
Larry Closs:And then we'll quickly get to what is it you really want?
Larry Closs:Right?
Larry Closs:And a lot of times I'll call this winning, like what does winning look like?
Larry Closs:you in three to five years.
Larry Closs:And I would say half my clients are blown away when they sit back and
Larry Closs:they really go, well, wait a minute.
Larry Closs:Like if I open five more offices, my kids are two and four, and if I open
Larry Closs:five more offices in three or four years, how am I gonna be home more?
Larry Closs:And what I really value is being home with my kids
Larry Closs:trade off.
Larry Closs:And you can't scale your business, but it might be a trade off in that, well,
Larry Closs:maybe you should scale in a different way.
Larry Closs:Maybe add products so you don't have to travel in your hometown, right?
Larry Closs:Who knows what it is.
Larry Closs:But it's those kind of things like set up what values are and what
Larry Closs:does winning look like for you.
Larry Closs:And then, and by, but I will never talk about winning in terms of business.
Larry Closs:I'll always talk about winning in terms of someone's happiness.
Larry Closs:Life, spirituality, family, whatever it is, and, and, and try to put that
Larry Closs:first in that business serve that.
Todd Miller:Love it.
Todd Miller:Good stuff.
Todd Miller:Well, I promise we were gonna come back to this and you had talked about earlier
Todd Miller:with, you know, the multiples that a lot of home improvement businesses, home
Todd Miller:services businesses are selling for.
Todd Miller:Or, um, with a lot of private equity money coming in.
Todd Miller:Um, I'm, I'm curious, I mean, if there's somebody out there and they're
Todd Miller:running their business and they want that to be their end game to sell to
Todd Miller:private equity, um, any specific things they should be doing to be able to
Todd Miller:position their company best for that?
Todd Miller:Or do you think you just drive forward and do the best you can with
Todd Miller:your business in terms of culture?
Todd Miller:Um, and, you know, then it ends up where it ends up.
Larry Closs:No, you know what you do need to prepare and preparing is,
Larry Closs:some of it's easy, some of it's hard.
Larry Closs:One of the first steps, concrete steps is start getting your financial
Larry Closs:statements either compiled or reviewed.
Larry Closs:Compile is the lowest level that CPAs do reviews.
Larry Closs:An ex audit is a, is the third.
Larry Closs:Almost no one's gonna have their no one.
Larry Closs:This under a billion dollars.
Larry Closs:We'll have audited financial statements, but you know, even at
Larry Closs:$5 million, start a compilation.
Larry Closs:that done right.
Larry Closs:It's not expensive.
Larry Closs:It's not hard.
Larry Closs:Not only does it, does it help with, uh, exit, it also gives you confidence
Larry Closs:that you're doing your accounting right.
Larry Closs:Um, next thing is, is man, you gotta replace yourself.
Larry Closs:Private equity especially does not want to come in and see a business based
Larry Closs:on one person owning, doing the work.
Larry Closs:'cause they're about to give that person a bunch of money and they don't know
Larry Closs:if that person's gonna stick around.
Larry Closs:They might not want that person to stick around.
Todd Miller:Right.
Larry Closs:And if you don't have a good team, and if you're not
Larry Closs:working on replacing yourself, you're, you're lowering your value.
Larry Closs:And other than that, you know, I've heard so many things about product diversity.
Larry Closs:I don't like run business that is not based on the, based on the
Larry Closs:leader that has decent culture.
Larry Closs:And, and, and oh, and by the way, uh, one other thing to add to
Larry Closs:that is not just your accounting.
Larry Closs:Make sure all your other numbers make sense.
Larry Closs:Make sure the numbers that you're putting in for sales, marketing, all
Larry Closs:the other things, leads make sense.
Larry Closs:don't have, don't feel that they have to con conform to some standard that
Larry Closs:private equity, but be able to sit in a room and say, these are the leads I got.
Larry Closs:This is what I sold.
Larry Closs:This is what I installed.
Larry Closs:And know those numbers are correct.
Larry Closs:They don't have to be correct in any certain way, but make sure they're correct
Larry Closs:because I could tell you that alone.
Larry Closs:Even more than accounting, private equity firms are used to going
Larry Closs:in and seeing poor accounting.
Larry Closs:Private equity firms will come in and say whatever.
Larry Closs:We're putting our new accounting systems in they come in and they
Larry Closs:don't feel that the owner or whoever knows what the numbers are, there's
Larry Closs:no real feel for the numbers.
Larry Closs:That's a huge red flag.
Todd Miller:Very interesting.
Todd Miller:And you know, one of the numbers I keep hearing more and more about today
Todd Miller:is, uh, now I forget what what it is, but it's basically how much can an
Todd Miller:installation crew produce in a day?
Todd Miller:Um, what is that number?
Todd Miller:And, uh,
Larry Closs:Incredibly important.
Todd Miller:yeah.
Larry Closs:That was not, that was not as focused on, right.
Larry Closs:Incredibly
Todd Miller:right.
Todd Miller:It, it wasn't years ago, you didn't think a whole lot about.
Larry Closs:Oh, one other thing I'd like to add is, and this one is hard.
Larry Closs:Be as legally compliant as you can.
Larry Closs:It is impossible.
Larry Closs:It is impossible to be a hundred percent legally compliant, right?
Larry Closs:You're not gonna get every permit you need, you're gonna miss some.
Larry Closs:Even if you're trying permit, people will tell you all the
Larry Closs:time, worry about permits, right?
Larry Closs:Like, you'll go to the permit office, don't worry about permits,
Larry Closs:but they won't put it in writing.
Larry Closs:Um, your EPA stuff, try to get it as right as you possibly can,
Larry Closs:And as you grow, it more right.
Todd Miller:And that sets you apart from your competition for one thing.
Todd Miller:But it is also, you know, I have to imagine anyone in private equity
Todd Miller:doesn't wanna step into a business that's going to have surprises.
Larry Closs:No surprises.
Larry Closs:No.
Larry Closs:Yeah, no surprises.
Larry Closs:And look if like, but no one, but also they don't expect small businesses
Larry Closs:to be a hundred percent perfect a
Todd Miller:Right.
Larry Closs:Right, you're gonna have your credit card data might not be perfect.
Larry Closs:I mean, all these things like, I mean, you're not, but if you're, and by the way,
Larry Closs:even regulatory agencies are the same way.
Larry Closs:Like when they come look at you, not trying is terrible.
Larry Closs:and doing it right, 95% of the time is very much appreciated, You're gonna
Larry Closs:make some mistakes, you might miss this.
Larry Closs:Your doors might not be locked correctly or something.
Larry Closs:However, generally fine with that.
Todd Miller:I, I'm kind of curious for your thoughts on.
Todd Miller:Consumer buying habits.
Todd Miller:When you and I first knew each other years ago, I don't
Todd Miller:know that Amazon even existed.
Todd Miller:Um, but yet this whole Amazon culture has kind of, to me impacted how consumers
Todd Miller:want to go about buying, uh, things.
Todd Miller:And I, and I'm starting to see that spill over into home improvements as well.
Todd Miller:Um, any thoughts on how company leaders a adjust to that?
Larry Closs:So I sat on the advisory board of a very large home
Larry Closs:improvement company for years, and this discussion had come up years ago.
Larry Closs:Sadly my answer, Todd, is at my age I will even exit at any current companies
Larry Closs:by the time that becomes a true issue.
Larry Closs:Right.
Larry Closs:I, I,
Todd Miller:Fair enough.
Larry Closs:I think, right?
Larry Closs:I, so I think that it is definitely coming to a greater extent.
Larry Closs:And I don't have an answer to it.
Larry Closs:it's important, but I also know at my age and the tenure of my companies will
Larry Closs:probably be, I will, I will have still, I mean, we have another good 10, 15 years
Larry Closs:of baby boomers driving the economy,
Todd Miller:Sure.
Todd Miller:Yep.
Larry Closs:the baby boomers are still gonna have someone to their house.
Todd Miller:Yeah.
Larry Closs:Beyond that, I can't tell you.
Larry Closs:It's a concern, and I don't know how it's gonna, I don't
Larry Closs:know how it's gonna shake out.
Todd Miller:Well, any thoughts on AI and maybe your thoughts on that are kind of
Todd Miller:similar, but any thoughts on how AI's, uh, impacting or going to impact us?
Larry Closs:I don't have thoughts on how AI is gonna impact us, but
Larry Closs:here's the analogy I like to use.
Larry Closs:Um, when people are talking about AI now, and I was just recently in a talk in a
Larry Closs:peer group about it, they were talking about, uh, how these chat, how like chat
Larry Closs:GBT, how you prompt them and how you ask questions and how this all works
Larry Closs:and the new ones that are coming out.
Larry Closs:When I told them, I said, guys, it sounds like we're talking about
Larry Closs:the beginning of internet and asking how we ask a OL something.
Larry Closs:Okay.
Larry Closs:But what we really need to get to is Uber.
Larry Closs:What are the further applications of this that are going to do things
Larry Closs:that we haven't even thought about?
Larry Closs:'cause Uber is a complete consequence of the internet and
Larry Closs:how connectivity and phones work.
Larry Closs:Right?
Larry Closs:But nobody is talking about that then.
Larry Closs:And I think that's the kind of thing that you have to be constantly aware of.
Larry Closs:Like what are the, like of course you can use AI to judge
Larry Closs:your, your judge, your leads.
Larry Closs:You can use AI to, to.
Larry Closs:For instance, I'm a big fan and, and I'll give 'em a pitch of Rilla where you
Larry Closs:record the conversations in the house.
Todd Miller:Yep.
Larry Closs:I'm a big fan of that for so many reasons.
Larry Closs:It provides customer safety, like like, right?
Larry Closs:We have to make sure our salespeople are saying the right things and nothing wrong.
Larry Closs:I love it.
Larry Closs:But then again, you put that through an AI filter and it
Larry Closs:gives you all sorts of feedback.
Larry Closs:There's all sorts of applications now that I think you have to stay on, but I
Larry Closs:think that the applications that it really brings, we don't really understand yet.
Todd Miller:Yeah, that's, I, I like that.
Todd Miller:That's good.
Todd Miller:And you kind of reminded me of something years ago when, yeah,
Todd Miller:the internet first started.
Todd Miller:Boy am I dating myself, but, um, one of the guy.
Todd Miller:Here in the office saw me, um, searching for something probably on Yahoo, and I
Todd Miller:searched in the form of a question and you know, he just thought that was hilarious
Todd Miller:that I was searching by asking a question, but yet that's what we're doing today.
Todd Miller:So I was ahead of my time.
Todd Miller:That's all I can,
Larry Closs:Yeah.
Todd Miller:so.
Todd Miller:What, any thoughts on who people should be paying attention to, obviously,
Todd Miller:than yourself, other than yourself.
Todd Miller:Um, any advice in terms of folks, people should be listening to
Todd Miller:reading those types of things.
Larry Closs:Um, God, I just, what's the right people on the bus book?
Todd Miller:Oh, Jim Collins.
Todd Miller:Yeah.
Larry Closs:Jim Collins, uh, just seminal book e Myth Revisited.
Larry Closs:and these aren't, I mean, the books that I read now are, are more things you talked
Larry Closs:about intentionality, manifesting futures and things like that, that I'm concerned
Larry Closs:with, but those are two books that Jim Collins and like E Myth Revisited, Michael
Larry Closs:Gerber, that are completely needed.
Larry Closs:never forget when I was a young person in business, I walked into a peer group.
Larry Closs:I was, was in Vistage years ago.
Larry Closs:I walked into a peer group.
Larry Closs:And I said, guys, I, I need some time today.
Larry Closs:I have to figure out if I have the right people on the bus.
Larry Closs:And if you read the book, you know what I'm talking about in the right seats.
Larry Closs:this older gentleman started laughing.
Larry Closs:He's like, Larry, like, that's not something you solve.
Larry Closs:That's not, you don't get the right people in the right seats and sit back like
Larry Closs:you're gonna ask this question month.
Larry Closs:He's like, you don't solve for this.
Larry Closs:He's like, because what's gonna happen is they're gonna leave.
Larry Closs:You're gonna grow the business.
Larry Closs:Things are gonna happen.
Larry Closs:Like you don't, just like, you can't come in, we can't just talk about
Larry Closs:it once, you're always gonna worry.
Larry Closs:Do I have the right people in the right seats?
Larry Closs:Colin, that's a seminal book that I, as far as other people paying
Larry Closs:attention to, not sure, right?
Larry Closs:I, you know, there's economists and theorists that I pay attention to, but
Larry Closs:I wouldn't necessarily suggest those.
Todd Miller:Good stuff.
Larry Closs:I do think just on a greater macroeconomic thing,
Larry Closs:I am very bullish on American.
Larry Closs:I think America has a couple years of tough times and is gonna really,
Larry Closs:really be a boom town for for years.
Todd Miller:We're glad to hear that, and I'm right there with you.
Todd Miller:I agree.
Todd Miller:I agree.
Todd Miller:Well, Larry, this has been a privilege to have you with us
Todd Miller:today and some great soundbites are gonna be pulled out of this.
Todd Miller:Some great advice for our listeners.
Todd Miller:Um.
Todd Miller:Any final words of encouragement or advice that you have for, uh,
Todd Miller:contractors out there to reach higher levels of success today?
Larry Closs:Look, I would just say do it with intention, intentionality.
Larry Closs:by the way, uh.
Larry Closs:I learned long ago that not just people, but it's the systems too.
Larry Closs:You get the right people in the right systems and you operate, right.
Larry Closs:Operations is where it's at.
Todd Miller:It goes back to Michael Gerber and what he started telling us 30
Todd Miller:years ago, and it's, uh, holds true today.
Todd Miller:Well, thank you.
Todd Miller:Well, I gotta ask you before we close out, um, we're kind of too close to
Todd Miller:the end of our business, end of things.
Todd Miller:Are you willing to participate in our rapid fire questions?
Todd Miller:These are just five questions just for you to give an off the cuff response.
Todd Miller:Awesome.
Todd Miller:Ryan, you wanna alternate questions?
Ryan Bell:Yes, let's do it.
Ryan Bell:You want me to go first?
Todd Miller:Go for it.
Ryan Bell:Okay.
Ryan Bell:What's the best leadership book you've ever read?
Larry Closs:dysfunctions of a team because it's actionable,
Larry Closs:immediately actionable.
Todd Miller:Good stuff.
Todd Miller:I agree.
Todd Miller:And you know, it's funny, I always have to laugh at, at Lencioni, 'cause when I first
Todd Miller:started reading him, I hadn't heard him.
Todd Miller:And I thought, you know, this guy is really serious and erudite.
Todd Miller:And then I started seeing him speak places and I found out he
Todd Miller:was just a complete goofball.
Todd Miller:He's still extremely smart and brilliant, but what a, what a funny guy.
Larry Closs:That's just, that's just great in that like all these
Larry Closs:other books you can read and you might not be able to do it.
Larry Closs:Five dysfunction as a team comes with workbooks.
Larry Closs:All of a sudden you're doing it with your team, following a workbook and
Larry Closs:you're, and leadership gets better.
Todd Miller:Next question.
Todd Miller:Uh, what is a product or service that you've acquired, um, in recent memory
Todd Miller:that was a game changer for you?
Todd Miller:Sort of a, oh, where's this been all my life type thing.
Larry Closs:Infrared sauna.
Todd Miller:Infrared sauna.
Todd Miller:Tell me about that.
Larry Closs:One.
Larry Closs:I love it.
Larry Closs:But what's crazy is I am, uh, M-D-V-I-P, which is the largest concierge medicine
Larry Closs:group in the country, had just come out in like their five recommendations of
Larry Closs:longevity and health as infrared saunas.
Larry Closs:all the studies and, and how it, like, how me with inflammation rest, everything,
Larry Closs:like a massive fan of infrareds.
Todd Miller:Wow, so right, right here in Ohio right now, it feels like
Todd Miller:you're as sauna when you go outside.
Todd Miller:But is infrared sauna a daily thing or what is this?
Larry Closs:A couple times a week.
Todd Miller:Okay.
Ryan Bell:Maybe you've answered
Ryan Bell:the third question here already, but how do you recharge after a long week?
Larry Closs:I don't have long weeks.
Larry Closs:I'm retired.
Todd Miller:Good for you.
Todd Miller:Well, I'll go onto the next question.
Todd Miller:Um, what is one habit that you've acquired or you've developed that you
Todd Miller:think enhances your effectiveness?
Todd Miller:Something that, you know, you've discovered, Hey, I just gotta make
Todd Miller:this a regular part of my life.
Larry Closs:I, I'm gonna tell you, I really wanna think of the
Larry Closs:man's name, who, who taught it.
Larry Closs:He's one of the premier speakers at Vistage, handwritten thank you notes.
Larry Closs:And, and the secret to handwritten thank you notes is you keep them
Larry Closs:sitting on your desk in front of you.
Larry Closs:You put them there.
Larry Closs:And I write, I buy my stationary from a very fancy hoity-toity
Larry Closs:stationary store in New Orleans.
Larry Closs:And they flat out tell me they, you write more hand, hand notes than any
Larry Closs:like rich old lady in New Orleans.
Todd Miller:Except for you.
Larry Closs:and it is.
Larry Closs:Look, it's a couple minutes a week.
Larry Closs:It changes people's, changes, people's attitude and like do it, start it.
Larry Closs:Start somewhere.
Larry Closs:But the key to it he teaches is have them as the sole thing on your desk.
Larry Closs:I have my computer, like a light.
Larry Closs:And then I have thank you cards that I stare at
Todd Miller:Wow.
Todd Miller:I love that.
Todd Miller:I love it.
Todd Miller:Good, good stuff.
Todd Miller:I may have a thank you note or two from you from years ago now.
Larry Closs:might have a thank you note from me from, I have probably
Larry Closs:written you, thank you notes.
Ryan Bell:Okay.
Ryan Bell:Last question here.
Ryan Bell:Or what is your favorite meal?
Todd Miller:Love that.
Larry Closs:One side of my family's from Maine.
Larry Closs:That's an easy one.
Todd Miller:Good answer.
Todd Miller:Well, Larry, thank you again.
Todd Miller:You are making a difference out there.
Todd Miller:You always have and you continue to be.
Todd Miller:And, um, thank you for being a great part of this great industry.
Todd Miller:We've worked together.
Todd Miller:And so for those who want to learn more, um, or to connect with you about your
Todd Miller:consulting and coaching, uh, what's the best way for them to do that?
Larry Closs:closscoaching.com.
Larry Closs:Just Closs coaching or LinkedIn.
Larry Closs:Look me up Lawrence Closs on LinkedIn.
Larry Closs:Either way you can get me.
Todd Miller:Come to you that way.
Todd Miller:Good stuff.
Todd Miller:Well, we're gonna put that in the show notes and we very much
Todd Miller:encourage folks to reach out.
Todd Miller:Thank you again for being on the show, Larry.
Todd Miller:This has been great.
Todd Miller:Well, thank you so much for tuning into this episode of Construction Disruption
Todd Miller:with Executive Coach Marketing genius and home improvement expert Larry Kloss.
Todd Miller:Please watch for future episodes of our podcast.
Todd Miller:We always have great guests.
Todd Miller:Don't forget to leave a review on Apple Podcast or give us a thumbs up on YouTube.
Todd Miller:Um.
Todd Miller:In the meanwhile though, keep on disrupting, keep on challenging, keep
Todd Miller:on looking for better ways of doing things, and don't forget to have a
Todd Miller:positive impact on everyone you encounter.
Todd Miller:Um, bless them, make them smile, encourage them.
Todd Miller:Um, so in the meanwhile, God bless and take care.
Todd Miller:This is Isaiah Industries signing off until the next episode
Todd Miller:of Construction Disruption.