This video goes out to Jake Burns. Jake messaged me and said Hey, where do I find your monthly checklist that you referenced? And I said, I have no idea. the content team came to the rescue. They talked to our strategy team and pulled out and distilled our 92 point weekly optimization checklist. This checklist will help you identify errors, capture opportunities, and fix Google Ad campaigns so you can improve the effectiveness and success of your advertising efforts. And you can download it for free! But you gotta give us your stuff, which by the way, we've got a ton of free stuff. So there's that, and then all of these things, which I have a whole other video about. And if you're interested, here's what the checklist looks like. It is not... Account settings, conversions, call tracking, analytics, search shopping, PMAX, on a per campaign basis. Now, display, YouTube, the tubes obligatory disclaimer here. Y'all is, there's no such thing as like, the rule of thumb with Google Ads, so, you need to actually know what you're doing for this to be relevant, take it, make it your own, build out your own standard operating procedures customize it on a per client, per campaign, per account basis All that said, we did all the hard work, so you don't have to. And, you can get our book for free, too! Did I mention that? Go download You Versus Google, the very unauthorized guide to Google Ads. People loved it. They sang songs, wrote reviews. By the way, if you have the book go write me a review, please. Please and thank you. Go to Amazon and say nice things about the book. Let's see what our reviews look like right now. 54 books. 54 reviews. And they're all great, except this one. Who's this guy? Who are you? Very misleading book description. Everything in the book can be easily found on YouTube or Google. Yeah, because we wrote it off of our YouTube videos. Plus, the book is bad written with typo like on page 292. I know I'm petulant, y'all. Four star reviews. I respect those. Just one thing. Does not show how to use GA4. It's fair. See, that's constructive. Thank you for the constructive review, Amazon customer. Anyway, go get the book for free. Get the 92 point checklist for free. Complain all you want about all the free content I give away. The irony does not escape me. And for those of you that don't complain, I love you, dearly and deeply. And I wish you the best of luck. I want you to be so, so successful. Crush life, crush Google, help your clients, help everybody make money, help small businesses. And just thrive. Just prosper. Just flourish. Jordan Peterson says that love is the desire that all things flourish. I want you to flourish. Truly, dearly, deeply. Have at it. Peace.