1 00:00:00,600 --> 00:00:00,990 We're rolling. 2 00:00:01,200 --> 00:00:01,770 We're rolling. 3 00:00:03,300 --> 00:00:05,730 Hello and welcome to Business Without Bullshit. 4 00:00:05,790 --> 00:00:09,360 I'm Andy Orie, and alongside me is my co-host of Bastards. 5 00:00:09,450 --> 00:00:09,930 Hi Andy. 6 00:00:10,560 --> 00:00:14,010 And today we are joined by the wonderful Andra Ola. 7 00:00:14,250 --> 00:00:15,330 How are you doing, Andra? 8 00:00:15,690 --> 00:00:16,260 I'm great. 9 00:00:16,260 --> 00:00:16,980 Thank you for asking. 10 00:00:17,320 --> 00:00:19,020 Nice Andra. 11 00:00:19,285 --> 00:00:25,805 Is head of business development and strategy at Origin Protocol and an all round crypto veteran. 12 00:00:26,515 --> 00:00:30,564 My God, that sounds, uh, almost like something you've, uh, gone through as a war. 13 00:00:31,015 --> 00:00:33,114 Andre studied economics at uc. 14 00:00:33,114 --> 00:00:35,724 Berkeley spent over eight years in Silicon Valley. 15 00:00:35,730 --> 00:00:45,474 You poor thing, uh, and was most recently the head of growth at one inch, where you raised a lot of money, 250 million and helped the project become the second fastest. 16 00:00:45,515 --> 00:00:48,285 Defi decentralized finance network. 17 00:00:49,055 --> 00:00:50,345 Welcome to the podcast, Andrew. 18 00:00:50,345 --> 00:00:52,445 Lovely to help you, and thank you for taking the time. 19 00:00:52,865 --> 00:00:58,745 I think, you know, we, we always like to start with this question and, and I think it's a fair one, is what is keeping you up at night? 20 00:00:59,254 --> 00:01:10,695 Uh, yeah, that's a very fair question, especially working in crypto, but, uh, Fortunately, or maybe unfortunately, what keeps me up at night is unrelated to crypto, and it's more related to everything that's happening on the world all at once. 21 00:01:11,025 --> 00:01:25,125 Uh, I don't know how much, uh, you guys, uh, read the news or, you know, maybe in England it's different in America, but it seems like everything is falling apart all at once, uh, on the, uh, political side, on social side, on the relationship side, on in every single aspect. 22 00:01:25,125 --> 00:01:28,695 So, uh, a lot of those questions and issues keep me up at night. 23 00:01:29,270 --> 00:01:29,750 Do you think? 24 00:01:29,780 --> 00:01:41,090 You know, I feel, I feel like the whole world's falling a apart at once, but then I meet so many people and see so many ama amazing technologies that can fix all the problems of the world at once, or at least some of them. 25 00:01:41,095 --> 00:01:41,720 Some of them. 26 00:01:41,780 --> 00:01:41,870 Mm-hmm. 27 00:01:42,110 --> 00:01:44,020 I feel like there's these nice supposing forces. 28 00:01:44,420 --> 00:01:50,420 Do you see, do you see crypto for one of a, a better name as a, as a force for good in that subject? 29 00:01:50,420 --> 00:01:51,530 In that, in that sense? 30 00:01:51,809 --> 00:01:54,149 I do, because if I didn't, I wouldn't be working in this space. 31 00:01:54,179 --> 00:01:58,949 Um, crypto's probably one of the most misunderstood, uh, spaces in the world at the moment. 32 00:01:59,220 --> 00:02:03,690 Uh, but at its core, it starts as a force of good once it's actually properly understood. 33 00:02:03,839 --> 00:02:04,380 What do you think? 34 00:02:04,380 --> 00:02:05,759 So misunderstood about it. 35 00:02:06,119 --> 00:02:08,970 First of all, um, a lot of the bad actors took over. 36 00:02:08,970 --> 00:02:12,720 So, you know, the, the, um, image that crypto has now is like, it's a scam. 37 00:02:12,720 --> 00:02:14,040 It's about losing money. 38 00:02:14,040 --> 00:02:15,450 You can't, it can be trusted. 39 00:02:15,450 --> 00:02:18,030 It's not a, it's not even solving any problems. 40 00:02:18,030 --> 00:02:22,620 But crypto really comes down to technology and understanding the fundamental problems that it tackles. 41 00:02:22,620 --> 00:02:26,399 Things like privacy, things like giving, uh, power back to the people like. 42 00:02:26,625 --> 00:02:33,075 Uh, becoming more a demo democratic space where you have a voice and you can vote on the issues that care about, that you care about. 43 00:02:33,075 --> 00:02:38,535 And you can get involved in the governance of certain companies, uh, where people can get together to accomplish certain goals. 44 00:02:38,535 --> 00:02:48,615 And those are not talked about enough because everyone's just too busy talking about exchanges and coins and investing and trading and Ponzi schemes and all the other stuff. 45 00:02:48,615 --> 00:02:48,915 Right. 46 00:02:49,245 --> 00:02:57,825 What is it that it needs to do to overcome the misunderstandings and, and, and put sort of roots in the ground is, you know, does it need more scientists behind it? 47 00:02:57,915 --> 00:02:58,215 Yeah. 48 00:02:58,425 --> 00:03:05,716 We could always use more scientists, more reputable people coming in and, you know, surfacing a lot of the, uh, of value that's underneath it. 49 00:03:06,180 --> 00:03:09,990 But I think, and a lot of people are not going to like this, especially if they're in crypto. 50 00:03:09,990 --> 00:03:12,180 I actually think that crypto needs to take a step back. 51 00:03:12,600 --> 00:03:14,880 What I mean by that is at an interface level. 52 00:03:14,880 --> 00:03:20,490 So every time an average user, a person interacts with crypto, uh, everything should happen in the backend. 53 00:03:20,490 --> 00:03:22,770 You should not know that crypto's powering this technology. 54 00:03:22,920 --> 00:03:29,070 Uh, when you make a payment from, uh, let's say America to England or any other country, you shouldn't know that it's powered by crypto. 55 00:03:29,070 --> 00:03:31,260 You should just leverage that technology in the backend. 56 00:03:31,709 --> 00:03:40,920 Oh, so you're saying, I, I, I'm paying for something and it'll say 32 pounds, and I press the money and pay, and the fact that crypto is going on don't involve me in it. 57 00:03:40,930 --> 00:03:42,510 You, you know, I'm just a consumer. 58 00:03:42,690 --> 00:03:42,930 Yeah. 59 00:03:42,930 --> 00:03:46,680 I think that trying to educate yourself on every single aspect of crypto, I mean, there's so many, right? 60 00:03:46,680 --> 00:03:51,510 There's payments, there's NFTs, metaverse, defi, lending, borrowing, trading, all of these aspects. 61 00:03:51,660 --> 00:03:55,649 You, unless you're very passionate about it, you don't want to educate yourself about the. 62 00:03:55,715 --> 00:03:58,955 How crypto's actually changing ev every single one of these fields. 63 00:03:59,285 --> 00:04:02,825 Um, you just want to like actually perform a certain activity. 64 00:04:02,825 --> 00:04:09,905 For example, sending money or, uh, blogging onto this platform or purchasing this thing, and you don't really care about it. 65 00:04:10,025 --> 00:04:11,765 We don't care today when we use a credit card. 66 00:04:11,770 --> 00:04:15,515 No one knows how Visa processes payments and we don't spend time thinking about it. 67 00:04:15,635 --> 00:04:17,255 We just tap it and go right. 68 00:04:17,524 --> 00:04:29,825 But you, you said something really interesting earlier, which was that that crypto and defi, I suppose, is democratizing finance and giving people the chance to vote on things they're interested in and have more of a say in what's going on. 69 00:04:30,065 --> 00:04:34,956 Can you unpack that a bit more about how crypto manages to, to do that? 70 00:04:35,760 --> 00:04:36,510 Yeah, sure. 71 00:04:36,510 --> 00:04:39,690 So first of all, the technology is built on decentralized technology. 72 00:04:39,690 --> 00:04:48,900 So let's start with that, meaning that in an ideal world, these protocols are fully transparent, so the user could, at any point in time, see the status of that, uh, protocol. 73 00:04:48,960 --> 00:04:49,800 What do I mean by that? 74 00:04:49,980 --> 00:04:52,080 Let's take Silicon Valley Bank that just imploded, right? 75 00:04:52,080 --> 00:04:53,880 You have no idea what's happening, be behind closed doors. 76 00:04:53,880 --> 00:04:59,970 You don't know where their collateral ratios are, how much money they've borrowed, lending you any, everything is a, is a black box. 77 00:05:00,450 --> 00:05:10,670 In Defi, you would be able to see this stuff, what we call on chain, which is really just the website at analytics dashboard where you can see all of these different, the, the different information and make decisions based on that. 78 00:05:10,760 --> 00:05:15,020 So that means being built on top of, uh, blockchain and being a decentralized finance protocol. 79 00:05:15,320 --> 00:05:18,231 Now, obviously depending on architecture, it can mean diff different thing. 80 00:05:18,590 --> 00:05:24,560 It can mean, for example, peer-to-peer blending and borrowing so that instead of borrowing from from a bank, you're borrowing from someone else. 81 00:05:24,590 --> 00:05:25,250 That's one way. 82 00:05:25,460 --> 00:05:27,020 But now how do you actually get involved? 83 00:05:27,050 --> 00:05:32,405 Um, A lot of these protocols issue the so-called tokens, right, that we're all, uh, well aware of. 84 00:05:32,705 --> 00:05:34,505 And these are actually governance, right? 85 00:05:34,835 --> 00:05:35,525 Most of the time. 86 00:05:35,525 --> 00:05:40,805 And governance really means that it's, it's kind of like a share where you get to actually vote, uh, on certain important decisions. 87 00:05:40,835 --> 00:05:45,995 So you just have your tokens and you go and it's like, Hey, I'm a shareholder or a token holder, and I get to vote. 88 00:05:46,055 --> 00:05:49,414 And it's important decision, uh, regarding this particular protocol. 89 00:05:49,445 --> 00:05:50,945 Um, so I have a direct say. 90 00:05:51,005 --> 00:05:55,325 That is what democracy is, is when you get together and each person votes or maybe they delegate. 91 00:05:55,355 --> 00:05:57,905 Their vote to someone else, and then they can vote on their behalf. 92 00:05:58,115 --> 00:06:11,465 But the idea is that you have a direct say and there's not like one key player making all the decisions regarding that particular project, protocol, uh, business, whatever you wanna call it in, in the terms of you, you start in hinting into the shareholder, the DOAs and stuff like that. 93 00:06:11,470 --> 00:06:14,275 I mean, Just to very briefly pause on them. 94 00:06:14,275 --> 00:06:14,664 You do. 95 00:06:14,664 --> 00:06:16,914 Do you see that industry flourishing? 96 00:06:16,914 --> 00:06:19,615 I mean, I find it very hard as a, I know, no. 97 00:06:19,615 --> 00:06:21,115 You know, I'm a citizen of nowhere. 98 00:06:21,115 --> 00:06:22,525 I'm a citizen of the world or whatever. 99 00:06:22,525 --> 00:06:26,305 When it comes down to tax and accounting and law, it's all very national. 100 00:06:26,424 --> 00:06:28,794 It's like, well, where the hell are the people? 101 00:06:28,794 --> 00:06:29,034 You know? 102 00:06:29,039 --> 00:06:29,935 I had a meeting with the. 103 00:06:30,095 --> 00:06:35,795 The lady from the dough and talk, you know, wanting to find pe, you know, and sort of saying, well, we're not anywhere, we're not taxable. 104 00:06:35,795 --> 00:06:42,125 It's like, no, like people are somewhere like, like physically they're somewhere and that's all the tax man cares about. 105 00:06:42,125 --> 00:06:53,495 But you know, briefly, do you see that industry flourishing or the, maybe a better question, do you see this user dough in these specific circumstances or a great use case for that kind of organization? 106 00:06:53,645 --> 00:06:55,625 Yeah, I mean, in finance, like I said, it's working pretty well. 107 00:06:55,625 --> 00:06:58,385 This is where we have the most traction, just because a lot of people got. 108 00:06:58,729 --> 00:07:00,440 Got fed up with the traditional banking system. 109 00:07:00,469 --> 00:07:00,590 Oh. 110 00:07:00,590 --> 00:07:05,570 So in, in decentralized finance, most of the companies are decentralized organizations. 111 00:07:05,570 --> 00:07:05,810 What? 112 00:07:05,810 --> 00:07:08,450 Registered in Wyoming or wherever it is, isn't it? 113 00:07:08,539 --> 00:07:09,739 Uh, usually, yeah. 114 00:07:09,739 --> 00:07:11,000 Caymans or, yeah. 115 00:07:11,060 --> 00:07:12,200 British Virgin Islands, yeah. 116 00:07:12,205 --> 00:07:12,599 Oh, okay. 117 00:07:12,890 --> 00:07:15,799 And then they operate as actual decentralized entities. 118 00:07:15,859 --> 00:07:19,909 Um, so whatever tax residents or tax setup they have, right. 119 00:07:19,914 --> 00:07:21,320 They, they pay taxes there. 120 00:07:21,320 --> 00:07:24,260 But then, uh, the actual incorporation. 121 00:07:24,260 --> 00:07:25,729 So, you know, in America we have LLCs. 122 00:07:26,370 --> 00:07:30,660 In, uh, in crypto, we now have something called DAOs, or decentralized autonomous or organization. 123 00:07:30,750 --> 00:07:35,760 And a lot of them are, are trying to get fully decentralized so they can actually check that box of being a Dow. 124 00:07:35,970 --> 00:07:43,729 Uh, and there are groups working towards making this an actual incorporation style, just like an L L C or um, Whatever else. 125 00:07:43,789 --> 00:07:44,180 Okay. 126 00:07:44,180 --> 00:07:51,050 So at the moment though, most decentralized finance that in, in, in my little tax mine, then they're not, they're not DAOs. 127 00:07:51,050 --> 00:07:59,570 They're registered in an offshore territory and then have some local activities effectively, but keep the crown jewels, as we say, offshore if they can. 128 00:07:59,659 --> 00:08:03,050 Yeah, because there was no way to become fully decentralized right off the bat. 129 00:08:03,050 --> 00:08:03,349 Right. 130 00:08:03,380 --> 00:08:04,729 I mean, the chances of succeeding. 131 00:08:04,729 --> 00:08:08,210 There have been some that tried that, but uh, it just didn't work out there. 132 00:08:08,210 --> 00:08:08,690 It has to. 133 00:08:08,760 --> 00:08:17,219 Start with a more central entity that's incorporated somewhere, and then have a decentralization roadmap where you slowly remove a lot of those centralized pieces. 134 00:08:17,670 --> 00:08:33,000 You know, if we just peel it back to what matters, you know, if I'm a, if I'm, you know, a medium sized business, I'm small business, I'm based wherever in the, in America or in the uk, and I'm hearing about Defi, what do you think I should be doing as a business? 135 00:08:33,000 --> 00:08:34,940 Say I'm a software business with a hundred people. 136 00:08:35,910 --> 00:08:37,770 Should I be paying any attention to it? 137 00:08:37,770 --> 00:08:38,340 Does it matter? 138 00:08:38,340 --> 00:08:39,630 Do I just use my bank? 139 00:08:39,630 --> 00:08:40,230 What do you think? 140 00:08:40,530 --> 00:08:42,120 Yeah, I mean, here's what I would say. 141 00:08:42,150 --> 00:08:46,620 Uh, don't do it because it's a fathom, because you're just like, oh, I should get involved in crypto somehow. 142 00:08:46,620 --> 00:08:51,180 But look at the pain points of your business, uh, on from the financial aspects since we're talking about defi. 143 00:08:51,210 --> 00:08:55,300 What I mean by that is, uh, am I paying too much, uh, for, uh, payments? 144 00:08:55,585 --> 00:08:58,585 Transactions, you know, uh, visa has fees, MasterCard has fees. 145 00:08:58,765 --> 00:09:01,825 Uh, is that something that's taking a huge chunk of my profit? 146 00:09:01,825 --> 00:09:03,505 Maybe are there too many delays? 147 00:09:03,505 --> 00:09:10,255 For example, when I have international customers and it takes three to five days to process those payments, is that something that I could improve? 148 00:09:10,255 --> 00:09:13,905 Because if I got the payments right away in my bank account, as a small business, every single cent matters. 149 00:09:13,905 --> 00:09:14,185 Right? 150 00:09:14,525 --> 00:09:16,045 So those are two examples. 151 00:09:16,045 --> 00:09:21,030 Another one would be, I have money sitting in the bank that I'm not actually using for anything. 152 00:09:21,030 --> 00:09:31,470 I have an extra 20, $30,000 pounds, whatever, uh, that's not automatically earning interest and there's no way for me to actively manage this, like going in and out of, uh, interest earning accounts. 153 00:09:31,740 --> 00:09:33,570 Um, is that something that I should ex. 154 00:09:33,570 --> 00:09:34,694 Explore more with. 155 00:09:34,724 --> 00:09:41,354 Um, so this is where a lot of crypto, uh, starts to become useful, uh, because you get payments in real time right away at a freshen of the cost. 156 00:09:41,385 --> 00:09:47,834 Uh, we were talking earlier about a, a bank transfer, uh, bank, an international bank transfer can cost up to like 40, $45. 157 00:09:47,925 --> 00:09:54,645 Sorry, just to play devil's advocate now with FX Plat, these are all these FX platforms, like wise, transfer wise, you know, there's loads of them. 158 00:09:54,645 --> 00:09:59,055 The instant payment, no transactions, I dunno what tech they're using, but. 159 00:09:59,400 --> 00:10:03,270 Don't they do the same thing, or, or it's not as good still, or it, it depends. 160 00:10:03,270 --> 00:10:05,340 So there's no such thing, it's free lunch, right? 161 00:10:05,340 --> 00:10:09,780 So you're probably getting ripped off in the effects rate if you're not actually paying an upfront fee. 162 00:10:09,840 --> 00:10:13,500 Um, so somewhere, somewhere has to like get a, get a share of this all in order. 163 00:10:13,690 --> 00:10:14,220 They're all. 164 00:10:15,310 --> 00:10:19,839 I mean, they're not ripping you off next to the bank, but the bank was ripping you off so badly anyhow. 165 00:10:20,170 --> 00:10:22,089 You know, anyone could come in, you know? 166 00:10:22,300 --> 00:10:22,599 Yeah. 167 00:10:22,599 --> 00:10:24,069 So, so that was FinTech, right? 168 00:10:24,069 --> 00:10:30,849 FinTech took, uh, took the first step, uh, from traditional finance and they said, Hey, we have this new digital way of like money payment. 169 00:10:30,910 --> 00:10:31,060 Yeah. 170 00:10:31,060 --> 00:10:31,989 And whatever else, right? 171 00:10:32,140 --> 00:10:34,481 And then crypto is taking FinTech to the next level. 172 00:10:34,486 --> 00:10:36,670 How can we make improve that even more? 173 00:10:36,670 --> 00:10:36,910 Right? 174 00:10:36,910 --> 00:10:44,709 How can we take you to the even next level where everything is like instant and everything is extra cheap and everything is transparent so that you know exactly who's getting a share of what. 175 00:10:45,120 --> 00:10:46,890 I liked your primary point. 176 00:10:46,950 --> 00:10:48,210 Your initial points. 177 00:10:48,210 --> 00:10:48,480 Sorry. 178 00:10:48,480 --> 00:10:49,920 Look at the pain points in your business. 179 00:10:49,920 --> 00:10:53,040 See if this technology can help you because it's a new tech. 180 00:10:53,100 --> 00:10:53,250 You know? 181 00:10:53,250 --> 00:10:54,330 This is what technology is. 182 00:10:54,330 --> 00:10:55,980 It's like, look, just think of olden times. 183 00:10:55,985 --> 00:10:58,290 It's like they invented this newfangled car. 184 00:10:58,319 --> 00:11:01,640 It's like, yeah, well, do you have anything where a car might be helpful? 185 00:11:02,130 --> 00:11:03,800 You know, it's like, oh, actually be really helpful over here. 186 00:11:04,080 --> 00:11:04,890 We'll get a car. 187 00:11:05,160 --> 00:11:07,680 I mean, the second point I find confusing though, I've got. 188 00:11:07,860 --> 00:11:13,080 I got 50 grand in my bank from a bounceback loan as many British businesses currently do. 189 00:11:13,080 --> 00:11:18,540 Cause the government basically handed out cash, handed out cash, cash, cash, and, and it's helping a lot of people. 190 00:11:18,540 --> 00:11:18,930 No doubt. 191 00:11:18,960 --> 00:11:20,400 Anyway, anyway, let's not get drawn into it. 192 00:11:20,405 --> 00:11:21,840 I got 50 grand in my bank. 193 00:11:22,350 --> 00:11:28,830 You say that, you go look at Defi, say, Hey, we'll give you three and a half percent if you buy this coin and then give it back to us or something. 194 00:11:28,830 --> 00:11:30,060 You're like, what the fuck? 195 00:11:30,210 --> 00:11:32,550 You know, I, I barely understand investment. 196 00:11:32,730 --> 00:11:36,140 You know, I'm, I, I as a business person, I'll be like, I'm gonna keep it liquid. 197 00:11:36,959 --> 00:11:41,670 Or I'm gonna put it to use, you know, but what would, what would I do in D five? 198 00:11:41,670 --> 00:11:43,829 What, what is a, a sensible thing to do? 199 00:11:43,829 --> 00:11:43,890 Yeah. 200 00:11:44,970 --> 00:11:47,880 Well, this takes us to exactly the product that I work for. 201 00:11:47,880 --> 00:11:48,959 So that was a p ah, 202 00:11:53,160 --> 00:11:54,060 uh, yeah. 203 00:11:54,060 --> 00:11:58,920 So at Origin, which is a company that I work for, uh, we have a product called O U S D or Origin Dollar. 204 00:11:59,250 --> 00:12:05,579 But that aside, what it really does is, uh, it allows you to get instant access to some sort of yield. 205 00:12:05,670 --> 00:12:06,689 Uh, this yield varies. 206 00:12:06,689 --> 00:12:11,010 I can, we never promise that you're gonna get 5% or 10% or whatever percent, right? 207 00:12:11,250 --> 00:12:13,470 But when you're a traditional bank, you're probably getting zero. 208 00:12:13,530 --> 00:12:15,480 Point zero five, maybe 1%. 209 00:12:15,569 --> 00:12:21,300 Uh, if you are in a high yield savings account, then you're getting three, three, 4%, whatever the case may be. 210 00:12:21,660 --> 00:12:28,290 Now, the beautiful thing about Defi and if it's done properly, and what I mean by properly is what I said earlier where a lot of this. 211 00:12:28,665 --> 00:12:30,224 Garbage that you don't need to understand. 212 00:12:30,224 --> 00:12:34,425 The technological complexity is abstracted and you simply get the, the benefit of it. 213 00:12:34,484 --> 00:12:40,185 And what I mean by that, as a business owner, you get paid you from whatever, bounced back into your 50 grand, right? 214 00:12:40,185 --> 00:12:48,614 And then it automatically starts earning, uh, interest without you having to press a button or you, without you having to move it into a different account without you understanding how it all works. 215 00:12:48,614 --> 00:12:50,655 You just see your balance of 50,000. 216 00:12:50,954 --> 00:12:55,185 Oh, so you are out the back doing some stuff with it and then gi giving some money back. 217 00:12:55,480 --> 00:12:55,840 Yeah. 218 00:12:55,930 --> 00:12:57,400 And but what about security? 219 00:12:57,460 --> 00:12:59,140 Like, so it's still in my bank though. 220 00:12:59,530 --> 00:13:00,460 Yeah, it's still in your bank. 221 00:13:00,460 --> 00:13:01,330 You can still spend it. 222 00:13:01,330 --> 00:13:01,930 It's liquid. 223 00:13:01,930 --> 00:13:03,100 It's not locked up anywhere. 224 00:13:03,100 --> 00:13:09,460 So this is where again, you're getting, extracting the benefits and then if you want to understand how it works in the backend, that's where it gets incredibly complicated. 225 00:13:09,460 --> 00:13:11,620 And yes, there are of course security risks that come with that. 226 00:13:11,650 --> 00:13:15,280 No, what I think one of the things you wanna know as a business is what are they doing with this? 227 00:13:15,760 --> 00:13:17,890 To the sort of whole fruit fraud confusion. 228 00:13:17,890 --> 00:13:19,329 You know, I get what a bank does with it. 229 00:13:19,329 --> 00:13:20,770 They lend it out too much. 230 00:13:20,770 --> 00:13:22,060 Yeah, but what are, what are they do? 231 00:13:22,060 --> 00:13:27,369 What's, what are they doing with it in crypto when they tell me to bet my thing for the next version of something, you know? 232 00:13:27,420 --> 00:13:31,479 Well, well, I don't know the case that you're referring to, but I can tell you what we do and how we get that yield. 233 00:13:31,510 --> 00:13:34,229 Um, we do the same exact thing as the bank, which is the lending and borrowing. 234 00:13:34,630 --> 00:13:36,910 There are already decentralized version of that. 235 00:13:36,910 --> 00:13:38,680 For example, one is ave protocol. 236 00:13:38,680 --> 00:13:38,859 That's. 237 00:13:38,875 --> 00:13:45,085 Actually, uh, based out of London, the founder at least, is based out of London and it's a, uh, decentralized, uh, lending market. 238 00:13:45,085 --> 00:13:47,755 So you can lend and borrow, uh, money as you see fit. 239 00:13:47,995 --> 00:13:51,595 And you, what you would do is you would get yield from lending out your assets. 240 00:13:51,625 --> 00:13:56,835 Um, and that is exactly what a bank does, except that a bank tends to keep a, a huge portion of that. 241 00:13:56,835 --> 00:14:05,035 And that's what I was speaking earlier about transparency, is that you don't know if the bank is 10 taking, uh, 20%, 30%, even maybe half of your half of that. 242 00:14:05,095 --> 00:14:07,135 And how many other intermediaries around. 243 00:14:07,405 --> 00:14:12,865 Uh, along the way are also taking a chunk of that, but with decentralization, everything is direct. 244 00:14:12,865 --> 00:14:17,245 It's peer to peer, so there's no middlemen in that sense, and therefore you're getting a higher benefit. 245 00:14:17,275 --> 00:14:20,155 That higher benefit translates into higher yield most of the time. 246 00:14:20,275 --> 00:14:20,605 Okay. 247 00:14:20,610 --> 00:14:24,205 And you mentioned there were risks that came along with ads. 248 00:14:24,210 --> 00:14:24,335 Yeah. 249 00:14:24,675 --> 00:14:27,505 So this is something that, that, that needs to be discussed. 250 00:14:27,505 --> 00:14:29,185 Crypto is very early stage, right? 251 00:14:29,295 --> 00:14:34,015 Everyone says it's just like the internet back in the nineties where a lot of like bad actors were a lot of like, just. 252 00:14:34,260 --> 00:14:35,939 Thing, bad things were happening in general. 253 00:14:36,270 --> 00:14:41,550 Um, the, the biggest risk in crypto are the security risk, uh, of the actual, of the code, of the technology. 254 00:14:41,579 --> 00:14:46,410 Uh, we are seeing hacks every day because, you know, for every good person, there's one bad one trying to take everything. 255 00:14:46,415 --> 00:14:49,530 You have a hack literally into the, the software itself. 256 00:14:49,535 --> 00:15:00,750 So it stops functioning and they, and they steal it, or they just make it not work or, yeah, usually they, because it's digital currency, you can just take these digital currencies and then you can do whatever else you want with them. 257 00:15:00,750 --> 00:15:03,150 Basically, they're, it's just like having money in your bank account. 258 00:15:03,150 --> 00:15:03,480 Right. 259 00:15:03,675 --> 00:15:08,385 So, um, in that sense, yes, the security of the protocol is something that's incredibly important. 260 00:15:08,655 --> 00:15:10,334 Now, what are we doing to protect against that? 261 00:15:10,334 --> 00:15:14,505 You can get audited by like incredibly, uh, talented firms, right? 262 00:15:14,505 --> 00:15:19,635 So you get these cybersecurity firms that all, all day long, they just look and protect code because even banks today, right? 263 00:15:19,640 --> 00:15:22,765 They also have a ton of code and they also have a bunch of protections in place that keep. 264 00:15:23,565 --> 00:15:25,245 People from trying to hack your bank account. 265 00:15:25,455 --> 00:15:29,535 And, um, and the same technology can also be applied to crypto, the same security measures. 266 00:15:29,565 --> 00:15:31,095 But again, we're just very early stage. 267 00:15:31,095 --> 00:15:32,415 So that's number one. 268 00:15:32,685 --> 00:15:35,805 The second part is just the architecture of the underlying protocol. 269 00:15:35,805 --> 00:15:46,230 There's a lot of experimentation now, and what I mean by that is, Uh, all those, all of these different protocols that are shilling you something as we say, meaning, oh, put your money here because we're trying this new thing. 270 00:15:46,230 --> 00:15:49,530 You're gonna get 20%, put your money in this other one because of whatever reason. 271 00:15:49,830 --> 00:15:55,890 Uh, but a lot of that is experimentation and it should not be done by those that don't fully understand what they're doing. 272 00:15:55,895 --> 00:15:55,960 Right. 273 00:15:56,490 --> 00:16:01,470 Uh, so the, the risk is that you could lose you all your money because again, it's very experimental and it's very early stage. 274 00:16:01,650 --> 00:16:02,850 So that's, that's one of the risks. 275 00:16:02,855 --> 00:16:05,400 What I, what I mean is that the architecture cannot be solid enough. 276 00:16:05,400 --> 00:16:06,930 It's not a tried and trusted protocol. 277 00:16:06,930 --> 00:16:09,120 For example, ave the one that I mentioned earlier. 278 00:16:09,345 --> 00:16:16,215 Has been around for, I don't even know, I wanna say four, maybe five years now that in crypto we call, you know, battle tested. 279 00:16:16,215 --> 00:16:19,425 We call it a blue chip because that is old quote unquote. 280 00:16:19,785 --> 00:16:26,866 So that is, that is another risk, is that getting involved in these very early stage experimental sort of things that if you don't understand, just. 281 00:16:27,310 --> 00:16:28,090 Don't get into it. 282 00:16:28,360 --> 00:16:28,840 Okay. 283 00:16:28,840 --> 00:16:37,870 So I'm in my business and basically you're saying, look, you can do this investment stuff, have a look at your product, but if you don't feel comfortable, cause you don't understand it, don't do it. 284 00:16:37,870 --> 00:16:47,319 But if you, you can, you can look at your business and where you've got problems and you might, it might be a new set of tools to solve that problem with is in, you know, don't, don't, don't be afraid of the technology. 285 00:16:47,590 --> 00:16:52,720 Do you think, I mean, is there, you know, do do, there's so many different coins now available. 286 00:16:53,000 --> 00:16:55,910 You know, should a, should a business accept payment in coins? 287 00:16:55,910 --> 00:16:57,210 Should it be holding coins? 288 00:16:58,100 --> 00:16:59,900 It goes back to the level of expertise. 289 00:16:59,900 --> 00:17:04,220 Again, if you're just gonna have crypto, but you have no idea what to do with it, then again, probably don't. 290 00:17:04,220 --> 00:17:11,060 Because you need to be able to turn it into cash to pay your employees, your payroll, uh, whatever expenses you have for your business. 291 00:17:11,060 --> 00:17:18,500 So if that's going to take away a lot of your time as a c E O or a, a, uh, owner of a business, then don't, don't do that. 292 00:17:18,500 --> 00:17:18,800 Right? 293 00:17:18,829 --> 00:17:20,990 Uh, again, this comes more from a place of comfort. 294 00:17:22,075 --> 00:17:23,865 Where do you see it kind of going next? 295 00:17:23,895 --> 00:17:24,185 Yeah. 296 00:17:24,475 --> 00:17:25,765 In the next couple of years. 297 00:17:25,975 --> 00:17:36,895 Uh, you, you know, presumably you are sort of plugging a U S D and you know all about that, but is that something you see as those kind of new coins coming more and more, or new tokens coming up? 298 00:17:37,165 --> 00:17:40,945 Yeah, so I like to think of it as use cases rather than coins or tokens. 299 00:17:41,005 --> 00:17:42,595 Um, just because as I mentioned, I. 300 00:17:42,735 --> 00:17:45,524 See it as something that, that ideally would happen in the backend. 301 00:17:45,554 --> 00:17:51,104 Now there are some front facing use cases, for example, uh, metaverse or gaming or NFTs. 302 00:17:51,104 --> 00:17:52,334 Like all of that is fun. 303 00:17:52,635 --> 00:17:56,205 Uh, and that can actually, uh, interact with, with the end user. 304 00:17:56,264 --> 00:18:00,735 Now, I'm not encouraging anyone to actually buy a bunch of coins and, uh, just hold them because. 305 00:18:01,370 --> 00:18:02,870 They, they, they just wanna be part of it. 306 00:18:02,930 --> 00:18:06,950 They could, if they can afford to lose, um, in value during Denis bear market. 307 00:18:07,340 --> 00:18:08,690 Uh, but where, where is it going to go? 308 00:18:08,690 --> 00:18:13,010 So I think there will be some winning use cases and there will be some, uh, losing use cases. 309 00:18:13,010 --> 00:18:17,540 The winners will be, like I said, um, I think NFTs are going to do well, and I don't just mean those like. 310 00:18:17,725 --> 00:18:26,935 Cool images that people post online, uh, but actually mean NFTs as something that's unique that can hold intellectual property and can easily be transferable, which can apply to real estate. 311 00:18:26,935 --> 00:18:32,935 It can apply to the legal environment, it can apply to intellectual property within the legal ecosystem, and so on and so forth. 312 00:18:33,205 --> 00:18:35,815 I think that there's also a lot of use cases to be unlock in gaming. 313 00:18:36,355 --> 00:18:41,395 Um, so that's where there's a lot of inefficiencies in the game architecture, uh, and crypto can solve a lot of that. 314 00:18:41,485 --> 00:18:45,445 And of course, I believe that defy or decentralized finance is going to be one of the winning use cases. 315 00:18:45,800 --> 00:18:49,340 Uh, and what I mean by that is I, I don't think that the future is fully decentralized. 316 00:18:49,340 --> 00:18:55,940 I think that the future is somewhere at the, uh, um, combination of centralized interfaces that are easy to use, easy to understand. 317 00:18:56,090 --> 00:19:01,130 Again, you just pay this button, it sends money, you pay this button, you get interest, and so on and so forth. 318 00:19:01,250 --> 00:19:09,920 But in the backend, it will be, uh, fully decentralized in, in an ideal world that is, in my opinion, what should happen in order to, to reach that mass adoption. 319 00:19:11,235 --> 00:19:13,605 Is there anything you're worried about with crypto? 320 00:19:13,795 --> 00:19:14,445 Yeah, yeah, yeah. 321 00:19:14,445 --> 00:19:17,595 So for example, uh, regulation that is not sound, right? 322 00:19:17,595 --> 00:19:20,115 That's something that you, you're asking me about the future of crypto. 323 00:19:20,175 --> 00:19:25,095 Um, I think that we as, as builders, need to play well with regulators because that is their job. 324 00:19:25,095 --> 00:19:26,566 It is to protect the interests of people, right? 325 00:19:26,895 --> 00:19:28,515 Uh, that, those that don't understand what they're doing. 326 00:19:28,545 --> 00:19:32,535 Um, but in order for this to evolve and for technology and. 327 00:19:32,590 --> 00:19:36,310 The financial system maybe to get better, you have to have sound regulation. 328 00:19:36,310 --> 00:19:48,220 I think the regulators are not spending enough time really understanding exactly everything I'm talking about here, like the underlying use cases, how it all works, what the purpose is in order to issue sound regulation that will protect the consumer in the end. 329 00:19:48,610 --> 00:19:51,310 Um, so that's something that still needs to be figured out, especially in America. 330 00:19:51,730 --> 00:19:54,520 The, the type of legisla or regulation that's coming out is just. 331 00:19:54,834 --> 00:19:56,004 It makes no sense. 332 00:19:56,004 --> 00:19:57,625 It's like you clearly don't understand. 333 00:19:57,895 --> 00:20:00,745 Like there again, they're starting to, but it's gonna be a process. 334 00:20:01,074 --> 00:20:04,044 Business without Bullshit is brought to you by Ari Clark. 335 00:20:04,165 --> 00:20:07,764 Straight talking financial and legal advice since 1935. 336 00:20:08,245 --> 00:20:10,465 You can find us sad ari clark.com. 337 00:20:14,104 --> 00:20:17,364 So Andrew, what do you think is bullshit in business? 338 00:20:17,850 --> 00:20:21,929 I'm gonna go with, um, celebrity partnerships. 339 00:20:22,149 --> 00:20:24,090 Ah, I the test. 340 00:20:24,270 --> 00:20:25,379 Oh, good shout. 341 00:20:26,310 --> 00:20:30,120 Let, let's picture about celebrities and people in partnership with celebrities. 342 00:20:30,120 --> 00:20:30,600 I'm excited. 343 00:20:30,600 --> 00:20:31,979 Have we got some examples of this? 344 00:20:31,985 --> 00:20:32,169 Yeah. 345 00:20:32,429 --> 00:20:32,760 Yeah. 346 00:20:33,179 --> 00:20:33,570 Gosh. 347 00:20:33,570 --> 00:20:37,649 I mean, FTX and, uh, Tom Brady or Gisele, um, wait, wait, wait. 348 00:20:37,709 --> 00:20:45,330 Fdx is a crypto company and did it with Tom, Tom Brady, the world's most successful American football player. 349 00:20:45,360 --> 00:20:45,570 Yeah. 350 00:20:45,600 --> 00:20:46,649 Why do you think that's bullshit? 351 00:20:46,959 --> 00:20:54,040 I mean, I, I don't believe in celebrities endorsing something unless they're using it day in and day out and understand it, uh, perfectly. 352 00:20:54,040 --> 00:21:00,520 I don't think that Tom Brady sits at home, oh, fires up his ftx, or used to fire up his FTX and start trading on leverage. 353 00:21:00,730 --> 00:21:04,090 And, you know, un fully understood, uh, how it all worked. 354 00:21:04,270 --> 00:21:05,919 They sort of have to put their money where their mouth is. 355 00:21:06,530 --> 00:21:09,770 Yeah, I mean this is, it's, it's happening everywhere. 356 00:21:09,860 --> 00:21:12,110 Kim Kardashian and like private equity firm. 357 00:21:12,110 --> 00:21:17,389 I'm like, does she really understand how private equity works or are they just using her name in order to get deal flow right? 358 00:21:17,540 --> 00:21:25,401 Presumably if you, if you are properly invested in it, so something like we have this big thing over here, or fairly big thing about re and football club. 359 00:21:26,020 --> 00:21:26,679 It's not that big. 360 00:21:26,679 --> 00:21:28,689 No, that's owned by, have you not heard this? 361 00:21:28,689 --> 00:21:29,980 It's owned by Ryan Reynolds. 362 00:21:30,040 --> 00:21:30,310 Yeah. 363 00:21:30,879 --> 00:21:31,320 Oh yeah. 364 00:21:32,350 --> 00:21:33,280 Everyone loves Ryan. 365 00:21:33,370 --> 00:21:33,820 Yeah. 366 00:21:33,820 --> 00:21:41,860 But he, you know, he actually has paid money to own something and turns up at all their matches and makes an effort presumably, that kind of thing's. 367 00:21:41,860 --> 00:21:42,340 Okay. 368 00:21:42,459 --> 00:21:42,699 Yeah. 369 00:21:42,699 --> 00:21:47,169 But this is different because, for example, ftx, it's trading, I mean, most people dunno how to trade. 370 00:21:47,169 --> 00:21:49,479 So if I were like the, one of the world's most famous. 371 00:21:49,754 --> 00:21:51,975 Supermodels, football players, doesn't matter, whatever. 372 00:21:51,975 --> 00:21:54,854 And I knew that my audience is someone who respects me for that. 373 00:21:54,915 --> 00:21:57,554 And I know that the product that I'm selling is a trading product. 374 00:21:57,554 --> 00:21:58,365 I'll be like, hold on. 375 00:21:58,635 --> 00:22:01,185 Uh, am I selling something that people actually understand? 376 00:22:01,185 --> 00:22:03,945 Could they lo lose all of their life savings doing this? 377 00:22:04,064 --> 00:22:06,915 If I'm selling like, uh, some skincare that's 20 bucks, who cares? 378 00:22:06,915 --> 00:22:07,786 You bought it, it didn't work for you. 379 00:22:07,925 --> 00:22:08,004 Whatever. 380 00:22:08,564 --> 00:22:09,854 I actually think you'll bang on. 381 00:22:09,915 --> 00:22:18,375 I, I think it's fair to say that, uh, you cannot lend your brand of trust to something like this unless you really understand it. 382 00:22:18,379 --> 00:22:19,455 If you really understand. 383 00:22:19,455 --> 00:22:20,000 Stood it. 384 00:22:20,060 --> 00:22:29,209 And then I think in something as complex as this is a celebrity, you'd have to say, I'm not going on public endorsements, but I am happy to explain it on a podcast or something. 385 00:22:29,540 --> 00:22:33,290 What I understand my experience of it, why I think there's some positive aspects. 386 00:22:33,290 --> 00:22:43,129 I also think, given that America's the most litigious comp country on the planet, that why aren't they thinking to themselves What's gonna happen when somebody who doesn't understand it loses a. 387 00:22:43,725 --> 00:22:50,445 Buck ton of money and goes to court and says, I only invested in this because Tom Brady told me to, and I've now lost money. 388 00:22:50,445 --> 00:22:52,965 I think, I think they'll be friends with the owners for starters. 389 00:22:52,965 --> 00:22:54,045 I think that's where it starts. 390 00:22:54,045 --> 00:23:06,675 So they'll think, oh, I trust them, and they, you know, they'll be lots of legal contracting about protecting them, but I think you'll fucking bang on, I think it's fucking outrageous to go out there and promote something as risky and complicated as crypto. 391 00:23:06,675 --> 00:23:08,685 Unless you, you, you, you, you are. 392 00:23:09,125 --> 00:23:12,125 Proper in that space and, and have the right to endorse it. 393 00:23:12,125 --> 00:23:12,545 So yeah. 394 00:23:12,545 --> 00:23:13,145 Ding ding. 395 00:23:13,175 --> 00:23:14,255 I think that's a great show. 396 00:23:15,575 --> 00:23:17,255 Okay, this is quick Far Round's. 397 00:23:17,255 --> 00:23:18,395 Gonna keep a short and punchy. 398 00:23:18,395 --> 00:23:20,885 We're gonna ask you a list of questions, get to know you a little better. 399 00:23:20,890 --> 00:23:24,455 You have about five to 10 seconds per answer per question. 400 00:23:24,455 --> 00:23:29,245 We are not gonna interrupt you these, putting some music on Ham. 401 00:23:29,435 --> 00:23:29,885 Hammer off. 402 00:23:30,395 --> 00:23:31,405 What was your first job? 403 00:23:32,475 --> 00:23:39,195 Uh, I was working a campus job at university where I was swiping cards to make sure the students, uh, lived where they were supposed to live. 404 00:23:40,095 --> 00:23:40,875 What was your worst job? 405 00:23:42,675 --> 00:23:45,885 Uh, I owned a physical c commodities trading company. 406 00:23:45,945 --> 00:23:48,525 Uh, so even though I ran a company, it was the worst. 407 00:23:48,715 --> 00:23:48,955 A what? 408 00:23:49,245 --> 00:23:50,295 A work company my life. 409 00:23:50,715 --> 00:23:52,005 Physical C Commodities Training. 410 00:23:53,085 --> 00:23:53,685 Commodities. 411 00:23:53,835 --> 00:23:54,465 Oh, commodities. 412 00:23:54,465 --> 00:23:55,575 Physical commodities training. 413 00:23:55,575 --> 00:23:55,665 Yeah. 414 00:23:55,905 --> 00:23:56,865 Okay, welcome about that. 415 00:23:57,015 --> 00:23:58,365 Favorite subjects at school. 416 00:23:59,450 --> 00:24:02,120 Math, uh, what's your special skill? 417 00:24:04,160 --> 00:24:04,550 Ooh. 418 00:24:04,640 --> 00:24:09,260 Uh, let's go with creative thinking, lateral thinking or creative thinking. 419 00:24:09,265 --> 00:24:11,090 La uh, creative thinking. 420 00:24:11,330 --> 00:24:12,710 What did you wanna be when you grew up? 421 00:24:13,220 --> 00:24:13,820 A lawyer. 422 00:24:15,980 --> 00:24:17,110 Now that's just good choice. 423 00:24:17,540 --> 00:24:20,150 What did your parents want you to be, grow up when you grew up? 424 00:24:21,275 --> 00:24:21,965 Happy. 425 00:24:22,415 --> 00:24:22,985 Oh yeah. 426 00:24:23,405 --> 00:24:23,795 Common. 427 00:24:23,855 --> 00:24:25,445 What's your go-to karaoke song? 428 00:24:25,865 --> 00:24:26,195 Hmm. 429 00:24:26,375 --> 00:24:27,965 Um, something Whitney Houston. 430 00:24:29,345 --> 00:24:29,585 Okay. 431 00:24:29,585 --> 00:24:30,455 That's difficult to sing. 432 00:24:30,460 --> 00:24:30,595 Sing. 433 00:24:30,600 --> 00:24:32,315 I'm now thinking bodyguard. 434 00:24:32,525 --> 00:24:32,705 Yeah. 435 00:24:32,705 --> 00:24:33,515 Everyone thinks the bodyguard. 436 00:24:34,825 --> 00:24:35,115 Yeah. 437 00:24:35,135 --> 00:24:35,795 We don't need that. 438 00:24:36,965 --> 00:24:37,515 Isn't that it? 439 00:24:37,925 --> 00:24:38,556 We didn't say that. 440 00:24:38,705 --> 00:24:40,955 There is usually alcohol before karaoke. 441 00:24:41,345 --> 00:24:41,645 That. 442 00:24:41,915 --> 00:24:43,446 Without that I would, that wouldn't have choice. 443 00:24:43,451 --> 00:24:44,525 Karaoke choice is amazing. 444 00:24:44,585 --> 00:24:46,025 I mean, honestly, we could solve a lot. 445 00:24:46,085 --> 00:24:47,225 I think they would do a lot better. 446 00:24:47,225 --> 00:24:50,285 These, uh, big political conferences where they've all gotta get on that. 447 00:24:50,525 --> 00:24:57,695 Richie and all the world leaders have to do a karaoke on the first stage just to get over just to, just to get over their shit and loosen up a bit. 448 00:24:57,695 --> 00:25:02,645 I mean, how much better do an a and b studies with their decision making and, and, and, and politic? 449 00:25:02,735 --> 00:25:03,755 What is this happened? 450 00:25:03,755 --> 00:25:04,625 Did it Yes. 451 00:25:04,655 --> 00:25:05,315 No way. 452 00:25:05,405 --> 00:25:15,665 Well, the, the person in UK politics, he's obsessed with karaoke and used to throw karaoke parties all the time, at which all the other politicians used to go and sing terrible songs. 453 00:25:15,665 --> 00:25:15,995 There's a. 454 00:25:16,399 --> 00:25:18,409 Terrible clip out there is Liz Trust. 455 00:25:18,679 --> 00:25:20,389 And look what she did to our country. 456 00:25:20,480 --> 00:25:30,020 Oh, she, for the three and a half minutes, she was Prime Minister office dogs, business or bullshit business all day apart when they need a we. 457 00:25:30,020 --> 00:25:30,620 Oh yeah. 458 00:25:30,649 --> 00:25:32,179 Um, have you ever been fired? 459 00:25:34,354 --> 00:25:36,635 Does mutually agreeing to leave a company? 460 00:25:36,695 --> 00:25:36,915 Yes. 461 00:25:37,584 --> 00:25:40,475 Yeah, Alex, cuz that's basically why happens when get fired. 462 00:25:41,614 --> 00:25:46,564 You go, I'm gonna fire you, or you could resign, you know, what's your vice? 463 00:25:47,495 --> 00:25:47,794 Ooh. 464 00:25:47,824 --> 00:25:52,725 Uh, I would say, uh, Anger, maybe I do have a hot temper, anger. 465 00:25:53,635 --> 00:25:54,565 Oh, and that's your vice. 466 00:25:54,565 --> 00:25:57,145 That's like, so you must do like kickboxing or something. 467 00:25:57,145 --> 00:26:00,115 Do you, what'd you, what'd you, how do you, how'd you, oh, you smoke a lot of dope. 468 00:26:00,115 --> 00:26:01,555 What's the, what's the solution? 469 00:26:01,615 --> 00:26:05,995 You know, uh, I do a lot of strength training, so yeah, I do have an outlet. 470 00:26:05,995 --> 00:26:09,565 So when, when you get angry, you can hit hard, is that what you're saying? 471 00:26:09,835 --> 00:26:10,615 I could, yeah. 472 00:26:11,125 --> 00:26:12,055 Uh, right. 473 00:26:12,175 --> 00:26:12,865 Uh, that was it. 474 00:26:12,865 --> 00:26:13,555 You did great. 475 00:26:13,645 --> 00:26:14,815 Um, fantastic. 476 00:26:19,990 --> 00:26:24,940 So this is where we're gonna give you 30 seconds just to pitch a company, um, or whatever you'd like. 477 00:26:24,940 --> 00:26:25,660 Uh, go for it. 478 00:26:25,870 --> 00:26:26,290 All right. 479 00:26:26,295 --> 00:26:28,120 So, um, I work at Origin Protocol. 480 00:26:28,125 --> 00:26:32,380 Origin is in the business of bringing the next 100 million users into crypto. 481 00:26:32,890 --> 00:26:33,881 We're starting with two use cases. 482 00:26:34,200 --> 00:26:37,810 One is actually in the NFT space, which is why I was reluctant earlier. 483 00:26:38,110 --> 00:26:42,250 Uh, and what we're doing there is, uh, enabling creators to. 484 00:26:42,705 --> 00:26:45,585 Create their custom storefronts for their N F T collections. 485 00:26:45,585 --> 00:26:59,165 Whether you are an individual creator, an artist in London, or even a big brand, um, you have your own interface where you can have, uh, where you can connect with your community and, uh, sell your art or whatever, uh, product you, it is that you're selling by NFTs. 486 00:26:59,820 --> 00:27:08,280 Uh, on the other side, we are leveraging the power of decentralized finance to build a suite of products that will onboard, like I said, hopefully millions of users in the long term. 487 00:27:08,280 --> 00:27:21,870 In the ecosystem, we're starting with something called O U S D or Origin Dollar, uh, which is a simple way for anyone in crypto who understands crypto and defi, uh, to earn superior yield, uh, on their holdings. 488 00:27:21,899 --> 00:27:24,449 Um, so what that means in simple terms is that you hold. 489 00:27:24,735 --> 00:27:39,885 A stable coin such as, uh, a dollar in your account and you're getting yield anywhere from, you know, a couple percentage points to double digit, uh, yield on, on it, uh, passively without having to learn how it all works, what happens at the backend, uh, visiting a bunch of websites and so on and so forth. 490 00:27:40,304 --> 00:27:45,915 I think that was slightly more than 30 seconds, but we'll let you off and if people wanna find out about you, where do they go? 491 00:27:46,185 --> 00:27:47,774 Yeah, I'm, uh, I'm on LinkedIn. 492 00:27:47,835 --> 00:27:52,695 I also have a Twitter that I never use, but, uh, you can't hit me up there if you'd like to learn more. 493 00:27:52,784 --> 00:27:53,445 Um, man. 494 00:27:53,445 --> 00:27:54,524 Yeah, those are my platforms. 495 00:27:54,794 --> 00:27:56,054 So there you have it. 496 00:27:56,145 --> 00:27:57,024 Thank you very much, Andrew. 497 00:27:57,495 --> 00:27:57,865 That was great. 498 00:27:58,274 --> 00:28:00,735 Uh, thank you to Pippa, thank you to de our producer. 499 00:28:01,095 --> 00:28:06,585 Uh, this was this week's episode of Business Without Bullshit, and we'll be back with Bwb Extra on Thursday. 500 00:28:06,590 --> 00:28:07,814 Until then, it is chow.