In 1984, Wes Craven introduced a new horror franchise that would literally be the stuff of nightmares.
Liam HeffernanAnd in doing so, he gave rise to one of the most iconic movie characters of all time.
Liam HeffernanSo in this episode, I want to know who he is, the impact he's had on popular culture, and what makes him so darn scary.
Liam HeffernanAs I ask, who is Freddy Krue?
Liam HeffernanWelcome to America, a history podcast.
Liam HeffernanI'm Liam Heffernan, and every week we answer a different question to understand the people, the places, and the events that make the USA what it is today.
Liam HeffernanTo discuss this, I am joined by a marketing professional, writer and podcaster who has extensively covered 1980s film and pop culture, popular culture.
Liam HeffernanHis papers for the Montreal Montrum Society Journal, and University of Nottingham's A Nightmare on Elm street at 40 Conference this year explored Freddy Krueger's role as the leader of a new pack of 80s slashers or brand boogeymen and their impact on popular culture.
Liam HeffernanSo there really is no one more perfect to have joining me for this discussion.
Liam HeffernanWelcome to the show.
Liam HeffernanNoel Mellor.
Noel MellorThanks very much for having me.
Noel MellorIt's great to meet you, Liam.
Liam HeffernanOh, really good to have you on the podcast.
Liam HeffernanWe were just saying before recording this that I love a bit of horror and I love Nightmare on Elm street.
Liam HeffernanSo it makes me so happy that we can finally talk about this on the podcast.
Noel MellorExcellent.
Liam HeffernanSo I guess there'll be some people out there listening to this who maybe aren't as familiar with horror or with Freddy Krueger.
Liam HeffernanSo give us a bit of background on the Nightmare on Elm street franchise and what kind of impact, particularly it had at the time it was released.
Noel MellorYeah, I mean, it's.
Noel MellorTo be honest with you, it's kind of interesting that it had any impact at the time, really, just because of the timing of it.
Noel MellorSo it came around in.
Noel MellorIn 1984.
Noel MellorIt landed in 1984, by which point slasher movies were.
Noel MellorHad been around for a while and had been sort of deeply explored in the culture in different ways.
Noel MellorWe had three Halloween films at that point, although one of them didn't actually have a slasher in it.
Noel MellorWe were on to our fourth Friday the 13th movie.
Noel MellorWe'd obviously had Texas Chainsaw Massacre.
Noel MellorAnd I think creatively speaking, it was kind of felt like slasher movies were a bit spent and they'd kind of done as much as they could.
Noel MellorYou know, there are even articles about that period.
Noel MellorPeter Hutchins being one person who's written quite a bit about 1984 as being this Point where horror has reached sort of peak tedium and, you know, just constantly the same things being recycled.
Noel MellorHe also saw talks about at this point, you know, the, the question of how slasher movies were, were misogynist, like how much that was sort of being discussed at the time.
Noel MellorSo 1984 rolls around and there probably isn't an awful lot riding on the first Elm street film.
Noel MellorSo as you kind of mentioned, it was, you know, based on an idea by Wes Craven, who had a little bit of heat on him at that time from, you know, some of the cult movies that he'd been putting out.
Noel MellorLast House on the Left, Deadly Blessing, couple of Hills have Eyes movies.
Noel MellorSo he had this idea for, you know, what if there was a serial killer who killed you in your dreams.
Noel MellorHe approached a number of different people about it, including Disney, famously.
Noel MellorSo that could have been.
Noel MellorI've always sort of wondered what that would have been.
Noel MellorBut yeah, we will never know.
Noel MellorBut producer Bob Shea of New Line Cinema said that he'd get behind it.
Noel MellorBut the.
Noel MellorThere was sort of a compromise built into the discussion.
Noel MellorSort of Bob Shea said, look, I'll give you full creative control.
Noel MellorYou can make the film that you want to make, but I just want you to build in a sort of sequel hook for me.
Noel MellorI want this to be a franchise.
Noel MellorSo, yeah, that was where it kind of came from.
Noel MellorIt was obviously a huge success.
Noel MellorIt was always intended, as I say, to be a franchise, at least by Bob Shea.
Noel MellorI don't think Craven was hugely comfortable with the idea, but he, he knew that that's what was going to get it made and it was a massive success.
Noel MellorI mean, I, I don't think they knew just how successful it was going to be, to be perfectly honest.
Noel MellorI think that took them by surprise.
Noel MellorBut yeah, a massive, a massive success financially, especially for a small studio at the time like New Line Cinema.
Noel MellorIt's obviously a lot bigger brand now, but yeah, something that took off very quickly on the back of that culturally.
Liam HeffernanObviously, as you say, slashes themselves were maybe sort of coming to a little bit of a natural end because the market had been sort of saturated with franchises like Friday the 13th and Halloween.
Liam HeffernanSo I wonder if there was a bit of a kind of Wes Craven effect because Craven himself was very much a genre filmmaker by that point anyway.
Liam HeffernanAnd if anyone listening to this has watched Last House on the Left and the Hills have Eyes, I mean, these are, these are not your sort of typical kind of mass market horror fan.
Liam HeffernanThey're gritty, gruesome films.
Liam HeffernanAbsolutely so do you think that that had an impact, sort of Craven bringing his sort of trademark and name to a franchise?
Noel MellorI mean, it's possible.
Noel MellorI think it's very difficult because we tend to look back at the 80s and judge it by our own sort of standards.
Noel MellorAnd I don't know how much of a household name Wes Craven would have been at that time.
Noel MellorIt's very difficult to know because, you know, film was.
Noel MellorAnd cinema was.
Noel MellorAnd horror cinema, genre cinema was largely just stuff that ended up in cinemas that people would go and see.
Noel MellorIt wasn't like there were fan forums dedicated to discussing the.
Noel MellorThe films of Wes Craven or, you know, podcasts and stuff like that.
Noel MellorSo horror culture, you know, there would have been fanzines and there would have been people having discussions about horror movies, but it just wasn't the same.
Noel MellorI think Craven, as I say, did have some heat on the back of those initial.
Noel MellorThat initial run of films that he had, but it probably would have been quite limited.
Noel MellorI think what really helped Nightmare on Elm street and really made it took off is something that I talk about quite a lot in the.
Noel MellorIn the context of, you know, how the film was marketed is it's the core idea of the film itself.
Noel MellorIt's such a strong concept.
Noel MellorAnd I think, you know, back in the 1980s, when word of mouth was literally word of mouth and not, you know, what.
Noel MellorWhatever people were posting on social media, being able to tell people about a film, hey, I saw this film and this was the.
Noel MellorThe basic idea of it was really important.
Noel MellorI think that's what.
Noel MellorThat's what really made it took off.
Noel MellorYou know, it's.
Noel MellorWe all sleep, we all dream.
Noel MellorWe've all had that feeling of being unable to wake from a nightmare.
Noel MellorAnd so, you know, a killer who strikes in your dreams is just such a strong concept that everybody can get behind.
Liam HeffernanYeah.
Liam HeffernanAnd I think just the whole idea of, you know, it's just a dream, that it was really playing on that to bring out some sort of really innate fear in people.
Liam HeffernanAnd, you know, this is an American history podcast, but I don't think that that fear is particularly American or even Western.
Liam HeffernanI think, you know, it was really tapping into something that.
Liam HeffernanThat felt quite universal.
Noel MellorYeah, absolutely.
Noel MellorAnd I think, you know, Craven has.
Noel MellorHas said that the visuals for Freddy were.
Noel MellorWere built on an experience he had where he saw somebody in shadows who looked that way.
Noel MellorBut the idea for the actual film came from a sort of news article that he'd seen.
Noel MellorI think it was a guy in Mexico who was sort of suffering from really bad nightmares and then one night didn't wake, didn't wake up.
Noel MellorAnd that sort of idea of, you know, not waking up from a dream or not waking up from a nightmare is something completely global.
Noel MellorSo, yeah, absolutely.
Liam HeffernanI thought when I was sort of giving this episode a lot of thought, I was thinking, well, it must have been sort of part the right place, right time for a franchise like Nightmare on Elm Street.
Liam HeffernanBut actually, from what you've said, there was almost a bit sort of fatigue around the slasher genre.
Liam HeffernanAnd that was probably reflected in the fact that from what I understand, New Line didn't give Nightmare on Elm Street a huge budget, mainly because they didn't really have much money.
Liam HeffernanBut if they knew it was going to be such a commercial success, you would have thought maybe they would have pumped a bit more into it.
Liam HeffernanSo why did they take this risk?
Noel MellorIt's a good question.
Noel MellorI mean, again, I think it comes down to that, that relationship between Shea and Craven.
Noel MellorYou know, I think Bob Shea was always a very.
Noel MellorA very smart.
Noel MellorHe's a very smart, but very shrewd guy.
Noel MellorSo he looks at film, you know, from a.
Noel MellorFrom a profit perspective, and he obviously saw something that was worth investing in.
Noel MellorLike you say they, you know, New Line at the time didn't have an awful lot of money to.
Noel MellorTo play with to put into this.
Noel MellorAnd I think the vast amount, you know, the majority of the budget, which, you know, again, looking at it from through today's eyes, you might have thought had gone to Johnny Depp, but it really didn't.
Noel MellorThe budget was.
Noel MellorMost of it was spent on keeping the makeup on on England's face.
Noel MellorSo, yeah, I mean, I think, I guess, you know, Shay just saw the strength of the concept and was willing to back it because he.
Noel MellorI think he'd seen the success of the Friday the 13th films.
Noel MellorThese were go.
Noel MellorThe Friday the 13th films were going into their fourth film by 84, and the.
Noel MellorThe trajectory of profitability for those films was still kind of on the up.
Noel MellorSo I think he just wanted a slice of that, frankly, and saw this as an opportunity to do that.
Liam HeffernanYeah, and, you know, of course, you know, horror itself is a very commercially driven genre, but there is a link there between, you know, tapping into sort of real fears, because it's.
Liam HeffernanIt's that resonance that makes money.
Liam HeffernanSo.
Liam HeffernanAnd I think with a franchise like Nightmare on Elm street, it's all about Freddie, isn't it?
Liam HeffernanSo, you know, let's talk about Freddy Krueger, because what made him different to other horror villains.
Liam HeffernanThat has sort of helped him to endure this, this length of time.
Noel MellorYeah, I think if we compare him directly to, you know, Jason and Michael Myers and Leatherface who were around at the time, I think the biggest difference is obviously he's kind of already been dealt with.
Noel MellorHe's dead.
Noel MellorHe's, you know, he's, he's, he's been dealt with.
Noel MellorYou know, the parents of Elm street gathered together and stopped this child murderer and killed him.
Noel MellorI think what makes him compelling in that is that death hasn't stopped him.
Noel MellorIt's, it's made him more deadly.
Noel MellorIt's made him more agile and able to sort of work around killing children an awful lot easier without anyone to bother him.
Noel MellorSo, so that's what kind of makes him different to those guys.
Noel MellorI think it goes back to that sort of concept.
Noel MellorI mean, how do you kill something that only exists in dreams?
Noel MellorOne of the great problems that slasher movies have is how do you kill a character?
Noel MellorOr how do you kill your main villain every time and then bring him back?
Noel MellorFreddy kind of doesn't have that problem because he can't really die.
Noel MellorIt's such an intangible thing for this guy to exist in dreams.
Noel MellorBut also, how do you stop something?
Noel MellorAnd this is a big part of the franchise.
Noel MellorIt really kicks in in the third film as well, is, is how do you stop something as inevitable as sleep?
Noel MellorYou, you know, as the rhyme goes, Freddy's coming for you.
Noel MellorAnd it might not be tonight if you drink enough Diet Coke and coffee, but it'll be tomorrow night.
Noel MellorAnd, and, and I think what makes Freddy so much fun and so sort of dangerous is he knows that he, he knows he's already won.
Noel MellorIt's all right.
Noel MellorYou might, you might be able to dodge the, the dream tonight, but I'll get you tomorrow.
Liam HeffernanSo, and I, I, I think that's why, like, Freddy is such a compelling character, because he has more depth than the likes of, like, Freddie or Michael Myers, because, you know, he's a funny guy.
Liam HeffernanAnd actually, you know, and maybe part of that is due to Robert England, you know, the actor who played him.
Liam HeffernanBut I feel like when you're watching Freddie, it's so easy to forget that he's a, he's a bad guy.
Liam HeffernanLike, he's, he was killed for a reason.
Liam HeffernanYeah, but he's got quite a charm about him, isn't he?
Noel MellorYeah, that's it.
Noel MellorAnd I think, you know, it is easy to forget that.
Noel MellorAnd it's, it's what makes him fun and it's what makes him dangerous.
Noel MellorAt the same time, you know, that the idea.
Noel MellorHe knows that you'll have to sleep sometime.
Noel MellorHe knows you can't stop him because he's already dead.
Noel MellorBut I think that sort of allows him to be an extra level of malevolent almost.
Noel MellorIt allows him to, you know, he.
Noel MellorI think I've heard people say this before, but he sort of chooses to play with his food a little bit.
Noel MellorUnlike, you know, so unlike Jason and Michael, when they kill, they do it silently and coldly, and they're hidden behind a mask and everything's very quick and violent.
Noel MellorAnd Freddy's not going to do that.
Noel MellorHe's gonna.
Noel MellorYou know, he's.
Noel MellorHe's.
Noel MellorWhen.
Noel MellorWhen he kills, even in the first film, he's doing it with a smile, and very often he's doing it with a laugh.
Noel MellorAnd.
Noel MellorAnd then as the films go on, he gets more creative and starts to make the kills a lot more personal and a lot more tied into the individual fears and.
Noel MellorAnd problems of the.
Noel MellorOf the children he's going after.
Noel MellorAnd.
Noel MellorAnd, yes, that makes him more terrifying, but to us, the audience, who end up sort of almost being on his side in many regards, it just means we can have more fun with the kills as well.
Noel MellorAnd that's what slasher movies are all about.
Liam HeffernanExactly.
Liam HeffernanAnd I think that it kind of mitigates this problem in slasher films of having entertaining enough kills that it keeps you as a.
Liam HeffernanAs a viewer hooked, but without kind of crossing that line into just pure, like, farce.
Liam HeffernanNightmare on Elm street doesn't really have that problem because everything takes place in a dream.
Liam HeffernanSo there are no limits to what could be plausible in that.
Liam HeffernanIn that world.
Liam HeffernanRight?
Noel MellorYeah, absolutely.
Noel MellorAnd, you know, it allows Freddie a sort of.
Noel MellorAgain, it's that word agility or sort of malleability that he can sort of play around in culture a little bit.
Noel MellorIt's.
Noel MellorIt, you know, it makes sense that he can.
Noel MellorWe can see him in our world.
Noel MellorIt makes sense that he's, you know, in the toy aisles or wherever he can be anywhere.
Noel MellorAgain, unlike.
Noel MellorUnlike a lot of his peers, I've.
Liam HeffernanAlways argued the fact that the best horrors are those that leave the most to the imagination of the viewer.
Liam HeffernanAnd the great thing about this concept is, okay, maybe.
Liam HeffernanMaybe it doesn't quite do that in the films, but it's sort of sowing those seeds with viewers of don't fall asleep because your worst fears, your worst anxieties will be exploited by Freddie in your dreams.
Liam HeffernanAnd it's Sort of.
Liam HeffernanI think it's really preying on that fear.
Liam HeffernanNot so much when you're watching the film, but.
Liam HeffernanBut once you leave.
Liam HeffernanRight.
Noel MellorYeah.
Noel MellorAnd I think that's, you know, the strength of any good slasher movie or horror movie generally is the relationship that it has with the audience and, you know, obviously the way it can tap into your individual fears.
Noel MellorBut the, the thing that makes, the thing that makes A Nightmare on Elm street such a fascinating case study for me, looking at it from the sort of brand perspective and the marketing perspective and stuff like that is, you know, when I'm talking to students about, about how brands behave, I talk a lot about, you know, brands need to listen to their audiences and reflect back what, what, what the audience expects of them.
Noel MellorAnd that's what really gave A Nightmare on Elm street its strength was New Line Cinema leaned into what people liked for the sequels.
Noel MellorThey, they knew what it was that people enjoyed about the first film.
Noel MellorThey did it a little bit more.
Noel MellorYou know, New Line did what all good marketers do.
Noel MellorIt listens to.
Noel MellorIt listened to the audience, and it, it delivered what they expect.
Noel MellorSo as audiences wanted Freddy to become more of an anti hero, they, they gave him space to do that.
Noel MellorThere's more, you know, more quips.
Noel MellorThe kills get more personalized, as I say.
Noel MellorAnd, and they did that because that's, they knew that that's what people were responding to.
Noel MellorAnd I think that ultimately becomes the strength of the series.
Noel MellorBut, you know, maybe further down the line when people have decided they don't want Freddie to be that anymore, it sort of becomes its, it sort of becomes its, its downfall because you kind of can't go back from where Freddie ends up.
Noel MellorYou can't suddenly say, okay, now he's going to be mean again.
Liam HeffernanThat's it.
Liam HeffernanAnd I wonder if, you know, like with any franchise, I guess it does get to a point of exhaustion where, you know, you, you sort of lose sight a little bit of that initial character.
Liam HeffernanBecause I think you're right, you know, characterizing Freddie as an anti hero is, is sort of spot on and, and exemplified in, in films like Freddy vs.
Liam HeffernanJason.
Liam HeffernanBecause in that film, that's, I, I.
Liam HeffernanTell me if you disagree, but I, I think that's part of the Nightmare on Elm street canon more than the Friday the 13th canon.
Liam HeffernanAnd you're rooting for Freddy in that film.
Noel MellorYeah.
Liam HeffernanSo he becomes, he becomes the hero trying to defeat.
Noel MellorYeah.
Noel MellorAnd it's funny because, you know, that film was, that film was kind of inevitable.
Noel MellorIt was, it was teased at the end of I can't remember which Elm street, sorry, which Friday the 13th film it was now.
Noel MellorBut there's a tease at the end of it where you see Jason's mask sort of pulled under the ground by Freddy's glove.
Noel MellorAnd that was actually years before this film got made, Freddy versus Jason got made.
Noel MellorSo, you know, it was always coming, it was always inevitable.
Noel MellorAnd I think, although it was an insane concept to see on film at that time, you know, two of these titans of a genre from, from different areas sort of coming together in a film, you know, by today's standards, that kind of thing would be expected.
Noel MellorI think at the time, comic book readers of the, of the 1980s and 1990s would would have recognized that kind of thing, that inevitability.
Noel MellorI think team ups and crossovers, that kind of thing were everywhere in 1980s, 1990s comics.
Noel MellorSo, you know, you'd have Terminator versus Alien and Alien versus Predator and Predator versus Ash and all that kind of thing as well as.
Noel MellorSo, you know, Batman versus Spider Man.
Noel MellorAll that kind of, you know, that kind of thing was normal in, in.
Noel MellorIn comic books.
Noel MellorBut seeing it on film was quite a big thing at the time.
Noel MellorAnd I think what's probably more surprising is we've not seen it more since then.
Noel MellorI think there was a vet, There were vague plans to do a Freddy vs.
Noel MellorJason vs.
Noel MellorAsh from the Equal Dead, a sort of sequel that would bring him in as well.
Liam HeffernanYeah.
Noel MellorAnd then ultimately they just did that as a comic book.
Noel MellorBut I think there were plans to sort of do that as a, As a film as well.
Noel MellorBut yeah, I mean, you know, by today's standards, you know, looking at what Marvel's done and looking what.
Noel MellorAt what Universal's tried to do and other sort of, it feels inevitable that if, if Freddy and Jason and his peers were, were more prominent in the culture at the moment, I think there would almost certainly be a universe of those films.
Noel MellorI mean, there may still well be.
Noel MellorThat may still happen.
Noel MellorBut the other thing is, I think Freddy's.
Noel MellorFreddy's existence outside of reality as well kind of allows for it and it sort of allows him to almost be the one who, who does the movement from, you know, be the hero almost move from.
Noel MellorFrom universe to universe.
Noel MellorHe.
Noel MellorHe exists in a non reality, so it makes sense for him to do that.
Noel MellorAnd I think it throws up some, some nice concepts as well.
Noel MellorI mean, you know, does Michael Myers dream?
Noel MellorDoes Leatherface dream?
Noel MellorAnd if so, what does that look like?
Noel MellorAnd, and what happens if Freddy enters those nightmares and takes on those characters in their own spaces and stuff like that.
Noel MellorIt's goes back to that thing of, you know, the dream reality having this sort of limitless potential.
Noel MellorSo you would have thought that something like that would have happened by now.
Noel MellorI know, I know there's legal reasons.
Liam HeffernanWhy it probably hasn't, but, I mean, that's a great concept.
Liam HeffernanAnd if that now happens, I'll be invoicing new life.
Noel MellorIf anyone's listening.
Noel MellorThat was my idea.
Liam HeffernanBut you're right, though.
Liam HeffernanLike, Freddy actually has the freedom to crop up in pretty much any franchise or film that producers care to.
Liam HeffernanTo use him in.
Liam HeffernanAnd I think it.
Liam HeffernanIt makes it so easy for the character of Freddy Krueger to sort of saturate popular culture.
Liam HeffernanBut also with that comes a risk that he's used so much and commercialized to such an extent that he no longer is scary.
Liam HeffernanAnd that's counterintuitive because then the appeal of Freddy Krueger goes.
Noel MellorRight.
Noel MellorYeah, it's for.
Noel MellorI think a lot of people blame the films for that and for sort of, you know, Freddy becoming less scary.
Noel MellorAnd I know Wes Craven has been very open about, you know, he didn't like the direction that the films went, and Freddy became sillier and stuff like that.
Noel MellorI think it's a bit more complicated than that.
Noel MellorI.
Noel MellorI think people focus on the films a little bit too much there.
Noel MellorHe does become more of an antihero as the films go on.
Noel MellorBut I think the sort of saturation, if you like, of Freddie sort of happens outside the films.
Noel MellorAnd I think what was happening outside the films was kind of more responsible for that, that saturation, really.
Noel MellorI mean, shortly after the second film, New Line Cinema, was starting to noticeably realize that there was a lot of money in merchandising and licensing that was being just left on the table.
Noel MellorAgain, Bob Shea is not a guy who likes to leave money on the table.
Noel MellorSo they started with photo shoots of Freddie sort of in different poses and stuff like that that they could sell as posters.
Noel MellorAnd then there were T shirts.
Noel MellorAnd I think the marketing manager for New Line at the time said that they started to treat Freddie like a rock star and market him like he was a rock band.
Noel MellorSo you get posters, you get, you know, pin badges, obviously, there's hats, jumpers, plastic toy gloves, model kits, board games.
Noel MellorYou know, the merchandise really ramps up there.
Noel MellorSo if you think about it, that's the stuff that's.
Noel MellorThat's the stuff that's going out there into the world.
Noel MellorAnd landing in people's homes and making Freddie a sort of a household name.
Noel MellorHe then starts spilling out of the films onto TV because you've got the.
Noel MellorThere's the Freddie telephone hotline where you can sort of phone up Freddie and have him sort of abuse you for 30 seconds for a small fortune, you know.
Noel MellorSo that's being advertised on TV.
Noel MellorThen in 1988, the Freddy's Nightmare TV, Freddy's Nightmares TV series comes along.
Noel MellorSo by this point, and quite literally with the TV series, Freddie is invited into people's homes.
Noel MellorHe's, you know, he's breaking the fourth wall.
Noel MellorHe's speaking directly to them, he's conversing with the audience directly.
Noel MellorAnd, you know, because of the nature of the show, it's.
Noel MellorIt's all about people who get their comeuppance and stuff like that.
Noel MellorBecause of the nature of the show, it's almost like Freddy is making the viewers complicit in the killing.
Noel MellorSo, you know, Freddie joining the audience and being such a prominent part of the culture is less about the films for me.
Noel MellorIt's more about the supporting materials around the films that sort of really do that.
Noel MellorI mean, you.
Noel MellorIt doesn't take long at that point for Freddie to just become that household name.
Noel MellorHe's, you know, he's been name dropped in game shows and in sitcoms.
Noel MellorHe's.
Noel MellorEven Ronald Reagan is referring to sort of historical democratic policy as being a Nightmare on Elm street and stuff like that.
Noel MellorSo it's in the culture at that point.
Noel MellorAnd, and yes, the films have a big hand in that.
Noel MellorBut you, you can't help thinking that maybe, you know, the board games and stuff like that that were just knocking around people's houses just make him seem a little bit less of a worry.
Liam HeffernanHistorically, though, it's a real testament to just how powerful a good horror concept can be.
Liam HeffernanAnd indeed, you know, credit is due here to Robert Englunds because, yeah, you know, were it not for his particular characterization of Freddie and how he brought him to life, maybe he wouldn't have resonated as.
Liam HeffernanAs much as he did.
Liam HeffernanAnd I mean, I feel like now people talk about Freddy Krueger in the same way that they talk about real, live historical figures.
Liam HeffernanHe's just become part of the national psyche, hasn't he?
Noel MellorAbsolutely.
Noel MellorI'm surprised, I'm surprised Trump didn't wheel him out as an example of a great guy judging the way, the way things were going at one point.
Noel MellorHe is, he's, you know, it's, it's very it's kind of difficult to say what his.
Noel MellorIs.
Noel MellorHis current sort of status is because, you know, he hasn't been around much since 2010.
Noel MellorThe.
Noel MellorThe remake.
Noel MellorThe 2010 remake wasn't received very well, but it was a hit.
Noel MellorSo, you know, I think it made $115 million globally.
Noel MellorSo it.
Noel MellorIt suggests that the.
Noel MellorThere is still a market for Freddy and.
Noel MellorAnd people still know who he is and are still interested to see what he does.
Noel MellorI think maybe a better barometer of his sort of cultural status is the 2018 episode of the Goldbergs, which was called Mr.
Noel MellorKnifey Hands, and it had Robert Englund back in the makeup for what he claims is.
Noel MellorIs the very last time.
Noel MellorAnd, you know, that that show was very well reviewed, if anybody can remember, you know, being online in 2018 around that time, it was everywhere.
Noel MellorIt was popping up on socials a lot, and it was, you know, it was a ratings hit.
Noel MellorSo it's obvious that Freddy Krueger is.
Noel MellorIs still a known quantity and something that people will probably want to see again.
Noel MellorBut it kind of goes back again to that.
Noel MellorIt goes back again to the Robert Englund question.
Noel MellorYou know, he's 77 years old now.
Noel MellorIt's clear that it's not going to be him.
Noel MellorWhat do you do from there?
Noel MellorI mean, it's.
Noel MellorIt's what we're saying about the strength of crew, the strength of Freddy Krueger as a brand is also his weakness.
Noel MellorYou know, he was a product of his time, and he played right into.
Noel MellorHe came along when home video was.
Noel MellorWas.
Noel MellorWas emerging and becoming just.
Noel MellorJust a part of our culture.
Noel MellorSo he benefited from that as well, or they benefited from that new line, was able to listen to audiences and allow Freddie to be what he wanted to be.
Noel MellorBut I don't know how you do that again.
Noel MellorIt's a difficult, difficult thing to recreate.
Liam HeffernanYou know, you mentioned the episode of the Goldbergs.
Liam HeffernanMaybe we're not celebrating Robert Englund as much as we should here, because Freddy Krueger, sure, he's.
Liam HeffernanHe's become just an iconic character, but clearly when they tried to reincarnate Freddie with a different actor in Jackie O'Haley, something didn't quite hit.
Liam HeffernanAnd you could argue there was many reasons, you know, that anyone who's seen that 2010 remake would probably agree it was a much darker film than the.
Liam HeffernanThe previous franchise.
Liam HeffernanBut when Robert England then reprises his role in a TV episode of the Goldbergs, it's a huge hit.
Liam HeffernanSo is it actually.
Liam HeffernanIs it Robert Englund?
Noel MellorI Think it's.
Noel MellorYeah.
Noel MellorI mean, you know, I don't think it could be understated how much he brought to that character.
Noel MellorYou know, he.
Noel MellorHe is that character.
Noel MellorJack Shoulder, the director of Elm Street 2, Freddy's Revenge, at the time of making that film, said, you know, to New Line Cinema, it's pretty obvious that Freddie is the franchise here.
Noel MellorBob Shea was.
Noel MellorYou know, it's not the first time that they tried to replace Freddie.
Noel MellorIn 2010, they tried to do it in when they were making Freddy's Revenge.
Noel MellorBob Shea basically said, well, why do I need to pay this guy, Robert Englund, so much money when I can just stick somebody else in the makeup?
Noel MellorAnd they did screen tests, and the.
Noel MellorThe guy who replaced Freddy was.
Noel MellorWas very.
Noel MellorHe was doing it in a very sort of.
Noel MellorHe did it like a sort of Jason performance.
Noel MellorVery sort of, you know, not very loose and performative, a lot more sort of.
Noel MellorAnd so, yeah, they tried to replace Robert Englund, then it didn't work.
Noel MellorThey then decided to pay him what he was worth, and he's been there ever since.
Noel MellorJack Shoulder thinks Freddie was the franchise.
Noel MellorI'd go one step further.
Noel MellorI think Robert Englund is the franchise.
Noel MellorHe certainly has been up until this point.
Noel MellorHe's still out there keeping the brand alive.
Noel MellorHe is very happy to turn up at conventions all the time and, you know, pretend to cut people's throat open for a.
Noel MellorIn a selfie.
Noel MellorAnd he's appearing everywhere, and people always ask him about, and he never seems tired of talking about it.
Noel MellorBut, yeah, I mean, like I say, he's 77 years old.
Noel MellorHe won't be back, but it's gonna take someone very special and very specific to replace him.
Noel MellorI.
Noel MellorIt won't surprise you to know I don't like the 2010 remake.
Noel MellorI don't know many Nightmare on Elm street fans that do, but I don't blame Jackie Earl Haley for that, to be honest with you.
Noel MellorI think he's possibly the least guilty party there.
Noel MellorI think the remake was an attempt to, once again, sort of listen to audiences and go, all right, what do you need Freddie to be now?
Noel MellorAnd the general sense was, well, we don't like Freddy because he's not scary anymore.
Noel MellorAnd I think they kind of made him too scary.
Noel MellorThey sort of leaned into a forgotten part of his character that was maybe a bit too real.
Noel MellorAnd I think, tonally, that's where they went wrong.
Noel MellorI think.
Noel MellorI mean, visually, they find they wanted to make A Nightmare on Elm street in the same sort of aesthetic of of 2010, sort of platinum Dunes movies and stuff like that.
Noel MellorThat makes sense, I guess.
Noel MellorBut what we know from looking at the remake and what we know from looking at the Goldberg's episode is people want Freddy to be scary in the way that, you know, in a boogeyman kind of way.
Noel MellorWe want to be scared of Freddy, but we also want to like him.
Noel MellorAnd the 2010 remake made some choices that made him very explicitly dislikable.
Noel MellorSo we didn't want to see him again.
Noel MellorWe don't want to see that guy anymore because that's a thing that we're not comfortable with.
Liam HeffernanAnd do you think that that's the key to a horror villain that does endure in wider popular culture?
Liam HeffernanBecause I immediately think of comparisons to Tobin Bell and Jigsaw.
Liam HeffernanYeah, you know, he's also quite a tragic character and very dislikeable and quite scary, but he also has a vulnerability there and he has, he has a, a depth to his character that creates an appeal that maybe, you know, these other villains like Michael Myers and Jason lack.
Liam HeffernanAnd that's perhaps why characters like Jigsaw and particularly Freddy Krueger are able to break out of their franchise and become figures across pop culture.
Noel MellorI think.
Noel MellorSo, you know, you got, you know, if you think about the best, the best Batman villains and the best Spider man villains, they all have a reason for being who they are.
Noel MellorAnd that's kind of what we want to see.
Noel MellorWith Freddie.
Noel MellorIt was, you know, it wasn't.
Noel MellorThey obviously the sort of initial idea that Freddie would be a child molester was something that was owned, that only ever really existed in an early draft of, of Wes Craven scripts.
Noel MellorThere were some quite high profile cases in LA at the time around sort of schools where accusations of things were going on.
Noel MellorAnd so the decision was taken very early on.
Noel MellorOkay, we're not going down that route.
Noel MellorSo this idea that Freddie was a child molester, it's never really existed in the films, so we never needed to address it.
Noel MellorWe could have fun with Freddie and not feel the guilt of supporting someone who, who's a childbirth.
Noel MellorI think that the, the decision that the 2010 film took, in a way, it, for a while in that film, it's sort of suggesting that maybe the parents got it wrong and they killed someone who was innocent.
Noel MellorI quite like that as an idea.
Noel MellorI quite like the idea that maybe the parents, you know, maybe that's.
Noel MellorAgain, I'm giving away my best ideas here.
Noel MellorMaybe, but maybe if, you know, in the era of social media where it's very easy for, for people to get canceled in the real world.
Noel MellorThe idea that somebody could be accused of something and then these parents could do something horrible and that would motivate him to come back and kill their children.
Noel MellorThat's an interesting idea.
Noel MellorUnfortunately, I remember it very vividly watching the film for, for the first time, the remake, and just, they don't do that.
Noel MellorThey sort of go, oh, no, he was a child molester.
Noel MellorAnd then you suddenly, well, I can't, I don't, well, I don't like him then, you know, so you're right.
Liam HeffernanIt takes the fun out of Freddy.
Noel MellorIt does, it does.
Noel MellorThat's it.
Noel MellorAnd, and that's what the Goldberg's episode didn't do.
Noel MellorYou know, they got the old Freddy back because that's what people wanted.
Noel MellorI can't imagine there was ever a discussion on the table that they would get Jackie Earl Haley.
Noel MellorSo, you know, they brought him back and they made it fun.
Noel MellorAnd it was about, you know, it was about the boogeyman, not the, you know, the evil child molester.
Liam HeffernanYeah.
Liam HeffernanAnd so what does the franchise do from here?
Liam HeffernanAnd what, what happens to Freddy Krueger?
Liam HeffernanI mean, it's this conundrum with anyone who's sort of rise to fame, fictional or not, is built on, on fear that when, when that starts to go a bit, do they, do they just die off?
Liam HeffernanYou know, is there, is Freddy just going to be one of those characters from late 20th century American pop culture that we remember in history?
Liam HeffernanOr can he, can he come back?
Noel MellorIt's really difficult to say because on the one hand, you know, you sort of look at the, you look at the bankability of it and you look, you look at the strength of the idea and you go, you know, he can't be gone.
Noel MellorLike, you know, if somebody owns.
Noel MellorWell, we know that the rights to the franchise have passed back over to Wes Craven's estate.
Noel MellorAnd apparently conversations have been happening for a very long time with HBO and Blumhouse and other sort of people about what to do with it.
Noel MellorSo I think it's inevitable that he comes back.
Noel MellorI, I really, really do.
Noel MellorJust because Hollywood, again, like Bob Shade, they don't leave money on the table.
Noel MellorSo he will be back.
Noel MellorAs I say, England is 77 years old.
Noel MellorIt's not going to be him.
Noel MellorSo what comes next is going to be interesting.
Noel MellorI'm a, I'm a movie guy more than I am a TV series guy.
Noel MellorSo unusually for me, I, I, I would say I think maybe a TV series might be a better option.
Noel MellorI think a movie now, a horror movie now would have a lot of pressure on it.
Noel MellorAnd because it would, people would be expecting it to be a franchise and put one foot wrong like they did with the, the remake, and that all goes out the window and suddenly the, the franchise is dead for another 10 years.
Noel MellorA TV series.
Noel MellorAnd I know that there's been discussions of maybe HBO doing something, a TV series might allow us to get to know Freddy again and get to, you know, have the space to allow him to become part of the fabric of culture in a different way.
Noel MellorYou know, people are comfortable with episodic tv again, being quite a high profile thing.
Noel MellorAnd I feel like.
Noel MellorAnd again, this is not normally the kind of thing I'd say.
Noel MellorI'd be like, please don't make a series, make a movie.
Noel MellorBut I just feel like in this case, a, a TV series might be that soft introduction, soft reintroduction to the character that we need.
Noel MellorWho they get to play.
Noel MellorIt is, is, is gonna be a real tough one.
Noel MellorBut I think whatever they do, it has to be fun because that sort of, that mean version of Freddy, I don't know that anybody's rooting to see that again.
Liam HeffernanYeah, I agree completely with you and I.
Liam HeffernanAnyone that, that thinks that they should go back to, to a movie, I would urge to watch the, the TV series of Scream that they did around about sort of what, five, five to 10 years ago now, which was actually a really solid adaptation of the franchise.
Liam HeffernanAnd I think they could do something very similar with not Run Elm street.
Liam HeffernanBut.
Noel MellorBut yeah, well, I've been, I've been told as well this, the Exorcist TV series apparently is great.
Noel MellorYou know, there is precedent for this stuff.
Noel MellorI wouldn't, I wouldn't say the Nightmare on Elm Street TV series is a great example of translating, translating movies to the screen, but it is possible and yeah, I'd like to see it.
Liam HeffernanYeah.
Liam HeffernanAnd I think there's something to be said for just being able to like, watch something scary on your sofa, you know, at night.
Liam HeffernanMaybe that's, you know, that's, that's the way now that people want to, want to watch scary stuff, which is maybe why there's a bit of a transition to series over films, but.
Liam HeffernanRight.
Liam HeffernanThat about wraps up the conversation for this episode.
Liam HeffernanNo, thank you so much for joining me for this.
Liam HeffernanThank you.
Liam HeffernanNo idea how long I've been sort of hoping to do an episode on Freddy Krueger, and I'm gonna search endlessly for excuses to get you back on.
Liam HeffernanSo we can chat more about this.
Liam HeffernanYeah, we're gonna leave some useful links in the show notes as well.
Liam HeffernanSo if you are listening to this and want to find out more, you can check out all of that.
Liam HeffernanBut no, if anyone wants to connect with you directly, where can they do that?
Noel MellorYeah, so I'm a little bit off social media these days, but if you had to noemeller.com there will be all my old sort of 80s pop culture podcasts and links to everything that I'm up to there.
Noel MellorAnd if anybody wants to get in touch with me, then there's, there's links on there as well.
Noel MellorSo yeah.
Noel MellorNoelmellor.com awesome.
Liam HeffernanAnd you can find me on X just about hanging in there, but I'm now on blue sky on LinkedIn.
Liam HeffernanJust search for my name and you will find find me.
Liam HeffernanAnd if you enjoy this podcast, do just take 10 seconds out of your data, leave a rating and a review and follow the podcast as well so that all future episodes appear in your feed.
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Liam HeffernanAnd that really helps us keep making it and makes everyone involved very happy indeed.
Liam HeffernanWe're going to record a bonus episode straight after this as well.
Liam HeffernanSo if you are a subscriber, you get access to that at the same time that you can listen to this episode without having to wait.
Liam HeffernanThank you so much for listening and goodbye.