Jon Clayton:

How can collaboration revolutionize small architecture

Jon Clayton:

practices and help tackle complex global challenges like climate change.

Jon Clayton:

I'm joined by

Jon Clayton:

co-founding director of eco responsive environments to explore

Jon Clayton:

the benefits and the challenges of collaboration in architecture.

Jon Clayton:

In this episode.

Jon Clayton:

Of architecture business club, the weekly podcast for solo

Jon Clayton:

and small firm architecture practice owners, just like you.

Jon Clayton:

He wants to build a profitable future-proof architecture business

Jon Clayton:

that fits around their life.

Jon Clayton:

I'm John Clayton, your host.

Jon Clayton:

If you're a small practice leader or sole practitioner in architecture,

Jon Clayton:

struggling to find clarity or reach your goals, consider working with me.

Jon Clayton:

I have a personalized one-to-one support through coaching consulting and mentoring.

Jon Clayton:

And this tailored approach helps you navigate your unique path to success.

Jon Clayton:

Whether it's growing your practice, working for your

Jon Clayton:

hours or building your team.

Jon Clayton:

I've got you covered.

Jon Clayton:

Just click the link in the show notes to book a call with me to discuss

Jon Clayton:

your options or email John plus J O N arts architecture business club.com.

Jon Clayton:

For more information now let's discuss collaboration.

Jon Clayton:

Prachi Ramparia is a co founding director of Eco Responsive Environments, an award

Jon Clayton:

winning urban design and architectural practice with a singular mission, using

Jon Clayton:

a complex systems approach, they designed to support health and well being.

Jon Clayton:

As a consultancy, their services include feasibility studies, visioning

Jon Clayton:

and development briefs, outline and detail planning applications,

Jon Clayton:

strategic master planning, public realm and regeneration strategies,

Jon Clayton:

research publications and teaching.

Jon Clayton:

Prachi is a design council expert, teaches at Oxford Brookshire

Jon Clayton:

University's MAUD course, and sits on multiple quality review panels.

Jon Clayton:

She has also co authored a book titled Eco Responsive Environments.

Jon Clayton:

Prachi, welcome to Architecture Business Club.

Prachi Rampuria:

Thanks, John, and thanks for inviting us.

Prachi Rampuria:

It's a real pleasure.

Jon Clayton:

Ah, it's a pleasure to have you here.

Jon Clayton:

Before we, um, get stuck into the topic that we're going to talk about today

Jon Clayton:

I believe that you've, you've recently been learning how to play the piano.

Jon Clayton:

I'd, I'd love to hear more about that.

Jon Clayton:

Could you tell me about, um, how that's been going so far?

Prachi Rampuria:

Yes, I have been.

Prachi Rampuria:

So it's been about 18 months and I think it was just a long childhood dream to

Prachi Rampuria:

do that, which I'm realizing in my 30s.

Prachi Rampuria:

Um, and, uh, it is, it is challenging, I think, but it's equally rewarding.

Prachi Rampuria:

Like it's something that you need to go back to every day.

Prachi Rampuria:

Um, But, uh, yeah, it just like with architecture, things become really fast

Prachi Rampuria:

paced sometimes, you know, and the piano is something that just slows me down.

Prachi Rampuria:

It slows the pace of things.

Prachi Rampuria:

And when you have to like, just focus on small details and you

Prachi Rampuria:

have to focus on small things.

Prachi Rampuria:

And yeah, it, there comes a point where I, where I forget that there's anything

Prachi Rampuria:

else, which is, which is good sometimes.

Prachi Rampuria:

So that's what piano does for me.

Prachi Rampuria:

Yeah.

Jon Clayton:

Oh yeah, it's a great, um, form of like mindfulness.

Jon Clayton:

I find that when I practice the guitar that I'm like, I'm in the moment with

Jon Clayton:

practicing the music and playing, and, and it really helps me to not be.

Jon Clayton:

Thinking about lots of other things and slow things down a little bit.

Jon Clayton:

So, and is it true?

Jon Clayton:

Is it true that, um, at one point you moved into a new place.

Jon Clayton:

Your piano was like your only piece of furniture.

Jon Clayton:

Is that true?

Prachi Rampuria:

it's, it's true.

Prachi Rampuria:

It's true.

Prachi Rampuria:

I was really scared.

Prachi Rampuria:

Even telling my family was like, what you haven't bought yourself like a

Prachi Rampuria:

bed or a table or a chair and you've invested like, you know, like last

Prachi Rampuria:

month researching on which piano to buy.

Prachi Rampuria:

It's true.

Prachi Rampuria:

Um, yeah.

Prachi Rampuria:

Uh, and I don't know why I don't, I don't have, honestly, I don't have

Prachi Rampuria:

any reason for it apart from the fact that probably that was like during the

Prachi Rampuria:

COVID as well, so I was more at home.

Prachi Rampuria:

I had more time and I'm like, I really need the piano.

Prachi Rampuria:

now as soon as possible.

Jon Clayton:

yeah,

Jon Clayton:

What did your neighbors think of it?

Jon Clayton:

Your, your piano playing?

Prachi Rampuria:

Well, this time I learned from my previous mistake.

Prachi Rampuria:

So this time I got myself a digital piano rather than an acoustic piano.

Prachi Rampuria:

It's a digital upright piano and, um, they can't hear a thing.

Prachi Rampuria:

So I live in an old Victorian house and the acoustics are pretty bad.

Prachi Rampuria:

And yeah, I just plugged myself in the piano and I have my headphones on and.

Prachi Rampuria:

Yeah, I can practice at 3 a.

Prachi Rampuria:

m.

Prachi Rampuria:

in the morning if I want.

Jon Clayton:

That's pretty cool.

Jon Clayton:

So we're going to talk about the benefits of collaboration and in particular how

Jon Clayton:

how it can help our industry's approach to pressing issues like climate change.

Jon Clayton:

And you believe that collaboration is essential to tackling these

Jon Clayton:

complex global challenges like climate change and biodiversity loss.

Jon Clayton:

So, I'm interested, like, how, how can architecture practices, particularly

Jon Clayton:

smaller ones, contribute to these efforts through collaborative projects.

Prachi Rampuria:

Yes, we We do believe strongly that solutions to

Prachi Rampuria:

our world's most complex problems won't come from a single specialism

Prachi Rampuria:

or a single subject and, and these problems, they are complex for a reason.

Prachi Rampuria:

It's because these issues are multifaceted.

Prachi Rampuria:

And addressing them does need to bring together a wide range of different

Prachi Rampuria:

expertise, um, professional opinion, local knowledge, uh, and across,

Prachi Rampuria:

uh, sort of various fields as well.

Prachi Rampuria:

So it's, you know, sort of arts, design, sciences, humanities,

Prachi Rampuria:

economics, so on and so forth.

Prachi Rampuria:

Um, so we do believe that we do need to come together, um, in order to

Prachi Rampuria:

resolve, because every problem has sort of ramifications across the board, uh,

Prachi Rampuria:

you know, in order to make a design solution viable, you need to understand

Prachi Rampuria:

the economics of it, how it works or not, uh, and so on and so forth.

Prachi Rampuria:

Um, in terms of how can architectural practices, particularly smaller

Prachi Rampuria:

ones, contribute to these efforts is there are two dimensions to it.

Prachi Rampuria:

I feel, um, any architectural practice, big or small, needs to understand and

Prachi Rampuria:

realize that although, you know, it is a profession that's often seen as

Prachi Rampuria:

being responsible for like joining up the dots, or, you know, kind of being

Prachi Rampuria:

a generalist, to a certain degree, we do need to understand that we are,

Prachi Rampuria:

we are a cog in the bigger picture.

Prachi Rampuria:

So we, we have to provide our contribution to the best of our ability and skills and

Prachi Rampuria:

expertise in relation to the project needs and in relation to the wider team and

Prachi Rampuria:

working within the political and economic context in which the project is rooted.

Prachi Rampuria:

Now, smaller practices like ours in particular, we do rely on

Prachi Rampuria:

external expertise and we do rely on working with a wider consultant

Prachi Rampuria:

team to cover a lot of skills.

Prachi Rampuria:

And sort of areas of deep knowledge that we don't have in house.

Prachi Rampuria:

So like, for example, you know, the, the ACOMs and the Atkins of the world

Prachi Rampuria:

and the Arabs of the world will probably have a lot, a lot of sort of different

Prachi Rampuria:

professional disciplines within the same, you know, under the same roof.

Prachi Rampuria:

But smaller practices don't always have the luxury of having that.

Prachi Rampuria:

Um.

Prachi Rampuria:

And so, uh, collaboration is the only way forward.

Prachi Rampuria:

Like, how else would we be working on multifaceted problems and sort of

Prachi Rampuria:

finding solutions to complex issues?

Prachi Rampuria:

Um, but I think also, I think the second side of things, and that could be a

Prachi Rampuria:

potential advantage, is that being a small practice, we also have lower overheads.

Prachi Rampuria:

And sort of lower costs of actually running a practice.

Prachi Rampuria:

And in that sense, sometimes collaboration does give us a financial edge, because

Prachi Rampuria:

we are able to add competitive value to a wider team, um, by bringing

Prachi Rampuria:

together sort of a consortium of similar SMEs or individuals who, who

Prachi Rampuria:

have had deep experience and knowledge.

Prachi Rampuria:

Of the sort of project needs that needs to be addressed.

Prachi Rampuria:

So there's a real potential of, you know, sort of real opportunity that

Prachi Rampuria:

you can bring together bespoke teams that are tailored to be project

Prachi Rampuria:

specific on very competitive fees.

Prachi Rampuria:

You know, just like being really blunt about it.

Prachi Rampuria:

And I think that's an advantage that a lot of small architectural practices can

Prachi Rampuria:

Um, you know, viably consider whilst it might be a challenge for larger sort of

Prachi Rampuria:

Multinational MNCs and so on, but yeah, collaboration is the way forward for us.

Jon Clayton:

yeah, that's so true.

Jon Clayton:

I think as a small practice you can be very agile, and as you say, there's

Jon Clayton:

the option through collaboration to put together a potential dream

Jon Clayton:

team for, um, specific projects.

Jon Clayton:

So there's, um, definitely some huge advantages there.

Jon Clayton:

You, um, you co authored the project.

Jon Clayton:

A book your book, Eco responsive environments that actually discusses

Jon Clayton:

how collective intelligence can unlock new methods and solutions in design.

Jon Clayton:

Can you share any examples of how collaboration has led to innovations in

Jon Clayton:

your practice or in any other practices or businesses that you've been working with?

Prachi Rampuria:

Yeah, sure.

Prachi Rampuria:

So I think this is a very interesting question, actually, Jordan.

Prachi Rampuria:

And before I answer the question directly, actually, I'll take a step back

Prachi Rampuria:

because it's important to understand or establish what we mean by innovation.

Prachi Rampuria:

What does innovation mean?

Prachi Rampuria:

You know, like, in a lot of cases, when something that is not mainstream in

Prachi Rampuria:

current design culture, when that gets successfully implemented, and someone

Prachi Rampuria:

sees the results of that bearing fruit, then that is, you know, in many cases,

Prachi Rampuria:

it's termed as innovation, because it's something that's not commonly seen.

Prachi Rampuria:

Innovation for one place.

Prachi Rampuria:

Can also be known for another like something which is innovative in

Prachi Rampuria:

the UK could be a default setting.

Prachi Rampuria:

I don't know somewhere in Europe or in Germany or Netherlands, etc.

Prachi Rampuria:

So it changes.

Prachi Rampuria:

It is very relative and very subjective.

Prachi Rampuria:

But what is important to understand regarding innovation is.

Prachi Rampuria:

I guess it's, it's not innovation in itself, but it's

Prachi Rampuria:

the process of innovation.

Prachi Rampuria:

So if, if someone equates radical ideas to innovation, I think it's, it's absolutely

Prachi Rampuria:

critical to understand and accept that radical ideas are never born in vacuum.

Prachi Rampuria:

You know, you, creativity ignites when different ideas

Prachi Rampuria:

and different minds collide.

Prachi Rampuria:

And collaboration, collaboration of diverse people, you know, their

Prachi Rampuria:

own sort of thinking, perspectives, views, is absolutely like, it's,

Prachi Rampuria:

it's the foundation of all of this.

Prachi Rampuria:

So the way, so now coming back to your question, if that is how we see

Prachi Rampuria:

innovation, Then, uh, yes, through sort of a lot multiple projects, actually,

Prachi Rampuria:

to be honest, all projects were possible in some in one degree or another.

Prachi Rampuria:

We do find new ideas unlocking because of collaboration.

Prachi Rampuria:

So as an example, we are working on this project called Heath Park Masterplan.

Prachi Rampuria:

It's it's in Runcorn in Liverpool.

Prachi Rampuria:

We, it recently got outlined planning.

Prachi Rampuria:

Um, and, uh, the the project brief was actually very aspirational

Prachi Rampuria:

in sustainability terms.

Prachi Rampuria:

So our role on that project was being a lead master planner

Prachi Rampuria:

as well as project manager.

Prachi Rampuria:

So we were undertaking the project management role as well.

Prachi Rampuria:

And, um, so one of the key things, because the project brief was so

Prachi Rampuria:

aspirational in sustainability terms, we really had to be innovative, i.

Prachi Rampuria:

e.

Prachi Rampuria:

do we have the right team members in place?

Prachi Rampuria:

Like, for example, if we want to really innovate, um, regarding

Prachi Rampuria:

water, And how we recycle not just gray water but also black water.

Prachi Rampuria:

How do we localize?

Prachi Rampuria:

How do we go beyond subs?

Prachi Rampuria:

Because sustainable urban drainage is now being supported

Prachi Rampuria:

in local policy a great deal.

Prachi Rampuria:

But there are issues, there are water security issues beyond that.

Prachi Rampuria:

So really trying to push the boundary means we have to innovate within

Prachi Rampuria:

the culture we are working in.

Prachi Rampuria:

So that needed.

Prachi Rampuria:

That meant that for the viability stage of that master plan, we had to ensure

Prachi Rampuria:

that we have the right expertise on board.

Prachi Rampuria:

So we then proactively, like it was honestly, it was a very cold corner.

Prachi Rampuria:

We were like, who works in this sector, you know, who has delivered

Prachi Rampuria:

such sort of infrastructures.

Prachi Rampuria:

We need to reach out to them.

Prachi Rampuria:

We reach out to them.

Prachi Rampuria:

Um, Regarding the project.

Prachi Rampuria:

And we were fortunate enough to get a response back.

Prachi Rampuria:

So, you know, we get them appointed on the team.

Prachi Rampuria:

And that's because we were able to, uh, kind of oversee project management.

Prachi Rampuria:

And we had sort of good relations, sort of, sort of communication channels

Prachi Rampuria:

and mechanisms with the client team.

Prachi Rampuria:

So we were able to sort of make them understand the value.

Prachi Rampuria:

of doing certain things at a certain time in a project because of that, for example,

Prachi Rampuria:

by getting the water expertise on board, if it was organic or water in the case of

Prachi Rampuria:

the, this particular project, we were able to actually understand the, the costs.

Prachi Rampuria:

The cost implication of that infrastructure.

Prachi Rampuria:

Uh, if it is implemented, what are the risks and barriers?

Prachi Rampuria:

What about long term maintenance management?

Prachi Rampuria:

Also, also like these practical issues, uh, and also implementation

Prachi Rampuria:

in the context of UK because, you know, blackwater recycling is

Prachi Rampuria:

something that doesn't happen at all.

Prachi Rampuria:

You know, it's not even explored.

Prachi Rampuria:

Um, it wouldn't have happened.

Prachi Rampuria:

if the, if a, the client team was not supporting and willing to take the risk

Prachi Rampuria:

because it is a resource and it does have an impact on the fee structure.

Prachi Rampuria:

Um, and B, if these areas of innovation were not highlighted right up front,

Prachi Rampuria:

another area of innovation in the project was around vertical farming.

Prachi Rampuria:

So again, sort of finding the right expertise and working with

Prachi Rampuria:

them right from the outset, these things get really difficult to

Prachi Rampuria:

retrofit later on in a project.

Prachi Rampuria:

So sort of having the holistic view.

Prachi Rampuria:

of what expertise, where can we innovate in this project, you know, um, in relation

Prachi Rampuria:

to the project brief, and then sort of really focusing and targeting kind of

Prachi Rampuria:

people who can help you in that journey, I think was really important for us.

Prachi Rampuria:

Um, on another project, which was the Lechweth master plan, uh,

Prachi Rampuria:

which was a Greenfield expansion whilst, you know, Heath Park was

Prachi Rampuria:

a brownfield regeneration site.

Prachi Rampuria:

Um, so there, I think there was a lot of innovation around community

Prachi Rampuria:

engagement, which again, you know, is not very mainstream and sort of

Prachi Rampuria:

really kind of embedding that in a very structured way as part of the,

Prachi Rampuria:

um, the design development process.

Prachi Rampuria:

Uh, I think that was something that that was really deeply looked into and

Prachi Rampuria:

some of the other areas we we looked into in order to support innovation

Prachi Rampuria:

in the project was areas around, for example, local food production.

Prachi Rampuria:

How viable could it be?

Prachi Rampuria:

What might be the, uh, alternatives, et cetera?

Prachi Rampuria:

but also around community led housing as well on a certain proportion of the site.

Prachi Rampuria:

So, and again, these were part of the development brief, so they were very

Prachi Rampuria:

client driven, um, sort of agenda.

Prachi Rampuria:

Um, and I guess as a third example, I think our book, which I think we

Prachi Rampuria:

spent about 14 years sort of putting that together, um, that is I guess

Prachi Rampuria:

a result of a sort of a meeting of many, many countless minds and ideas.

Prachi Rampuria:

Uh, you know, it, it would have never taken us this long if, if we

Prachi Rampuria:

wouldn't have undergone that process.

Prachi Rampuria:

Um, and it touches on a wide range of disciplines from landscape ecology

Prachi Rampuria:

to transport to architecture, as well as the multi sensory atmospheres and

Prachi Rampuria:

how do we design and deliver those.

Prachi Rampuria:

So, Um, I mean, I remember reading like research papers on riparian corridors.

Prachi Rampuria:

I had no clue about them at that point in time, and I learned so much.

Prachi Rampuria:

So yeah, I think these would be some of the examples that we've sort of seen

Prachi Rampuria:

how collaboration leads to innovation in practice or or in our projects.

Jon Clayton:

Those are some brilliant examples.

Jon Clayton:

Thanks for sharing those.

Jon Clayton:

And, yeah, I think that idea that the innovation happens through

Jon Clayton:

this collaboration when people come together I mean, nobody

Jon Clayton:

has a monopoly on great ideas.

Jon Clayton:

Uh, and I think it was that idea of almost like a mastermind.

Jon Clayton:

I talked about this with a guest on a previous episode, we were talking

Jon Clayton:

about mastermind groups where people come together and share ideas.

Jon Clayton:

I think it was in a book originally by Napoleon Hill How to Think and Grow Rich.

Jon Clayton:

Fairly famous business book, but it talks about this idea of bringing

Jon Clayton:

people together and how it's almost like there's this other mind that's

Jon Clayton:

formed by, the people within the room.

Jon Clayton:

the different perspectives that you get and then these ideas come out of

Jon Clayton:

these conversations that just wouldn't have happened otherwise and it's

Jon Clayton:

just by bringing people together and collaborating and sharing knowledge

Jon Clayton:

and it's, uh, it's amazing some of the things that can come out of it.

Jon Clayton:

So, um, yeah, those are fantastic examples.

Jon Clayton:

In your experience, I mean, what are some of the biggest challenges when trying to

Jon Clayton:

overcome those professional silos that we can find ourselves in and actually working

Jon Clayton:

with like experts from other fields, what have been some of the challenges

Jon Clayton:

there for you and your business?

Prachi Rampuria:

Yeah, and I think this for us goes back since

Prachi Rampuria:

we started working on the book.

Prachi Rampuria:

So I think working on the book was like a very steep learning curve for us

Prachi Rampuria:

because it really like sort of collided us head on with disciplines that we were

Prachi Rampuria:

not actually, we were familiar with, but we didn't have deep knowledge in.

Prachi Rampuria:

Um, and I think landscape was one of those.

Prachi Rampuria:

Um, so when we, So just going a step back when we talk about professional silos.

Prachi Rampuria:

Okay.

Prachi Rampuria:

What is it?

Prachi Rampuria:

Professional silo is basically that you are blinded by how your work

Prachi Rampuria:

overspills with the work of others.

Prachi Rampuria:

And inevitably, any design work and any design project will be

Prachi Rampuria:

having a creative design team.

Prachi Rampuria:

So your work will relate with others.

Prachi Rampuria:

But if you are blinded towards that, you won't be able to, um, uh, provide

Prachi Rampuria:

optimal outcomes for the project.

Prachi Rampuria:

So one of the biggest problems I think that happens, um, in trying to overcome

Prachi Rampuria:

professional silos is, um, is that we need to to understand the other

Prachi Rampuria:

disciplines and we need to listen more.

Prachi Rampuria:

Sometimes the listening process doesn't happen effectively enough

Prachi Rampuria:

and we just jump into ideas and we, we need to stop doing that.

Prachi Rampuria:

I think a little bit more conscious effort in, in listening.

Prachi Rampuria:

Uh, so I'll give you an example.

Prachi Rampuria:

So like, for example, um, when you're working with ecologists,

Prachi Rampuria:

now they are not designers.

Prachi Rampuria:

Right.

Prachi Rampuria:

And similarly, designers do not have, uh, the, the deep knowledge of ecology that a

Prachi Rampuria:

project needs, particularly in the context of climate change, biodiversity emergency.

Prachi Rampuria:

So how would you come up with optical optimal outcomes for a site?

Prachi Rampuria:

It is by working together.

Prachi Rampuria:

But when you do work together, you need to understand at what stage of the

Prachi Rampuria:

project you need to involve an ecologist or any other expertise for that matter,

Prachi Rampuria:

depending on the kind of input you need.

Prachi Rampuria:

So, um, it is, I guess it partly does go back to the view of, you

Prachi Rampuria:

know, the, the architect or an urban designer being a generalist

Prachi Rampuria:

in that we have, we are specialists, but we need to have wider vision.

Prachi Rampuria:

I think one may say that us more than everyone else, you know, it might be

Prachi Rampuria:

assumed that we have this responsibility to a greater degree, but to be honest,

Prachi Rampuria:

a part of me also disagrees with that.

Prachi Rampuria:

I think we've moved beyond a point in, you know, in the trajectory.

Prachi Rampuria:

in the trajectory of the way the planet is evolving, that, you know,

Prachi Rampuria:

it's just too much of overload on architects and urban designers to

Prachi Rampuria:

be joining up the dots all the time.

Prachi Rampuria:

I think, you know, we need to really honestly, like, share this responsibility

Prachi Rampuria:

and be open to sharing, because, you know, there needs to be a common

Prachi Rampuria:

understanding of how settlements work, how, you know, they're complex

Prachi Rampuria:

ecosystems, they are built environments, and they are extremely complex.

Prachi Rampuria:

And for that, it might mean on a day to day basis that yes, you

Prachi Rampuria:

need to sort of, um, you know, go beyond or move beyond your ideas.

Prachi Rampuria:

You do need to open up.

Prachi Rampuria:

You need to be okay with being vulnerable in front of people.

Prachi Rampuria:

You need to be okay in saying, I did not know that.

Prachi Rampuria:

And it is really good to learn.

Prachi Rampuria:

Um, and you need to be okay in saying that, well, I know nothing

Prachi Rampuria:

about it, but I will follow up and I will So, you know, and Yeah.

Prachi Rampuria:

Like in, in, in my experience, that is how you overcome professional silos is just

Prachi Rampuria:

by admitting that you don't know, and kind of just opening yourself to learning more.

Jon Clayton:

yeah, I think that's, um, it's just, you Sharing some vulnerability

Jon Clayton:

really and like when you collaborating with other professionals, it's okay

Jon Clayton:

that you know, you know how to do your thing and they know how to do theirs.

Jon Clayton:

So it's okay if you're.

Jon Clayton:

level of knowledge isn't the same as theirs.

Jon Clayton:

You can't expect it to be, can you?

Jon Clayton:

You know, that we're doing different things and we want to work together,

Jon Clayton:

but yeah, just holding your hands up and saying, look, I, I don't know about this.

Jon Clayton:

That's why we need your expertise and why we want to collaborate in the first place.

Jon Clayton:

I think another, um, Something that I've come across before is and you sort of

Jon Clayton:

touched upon this regarding the timing of when other consultants get involved,

Jon Clayton:

because I think sometimes on a project that when you don't know when that's

Jon Clayton:

not your profession and you're bringing in a collaborator that's from another

Jon Clayton:

profession, you might not realize.

Jon Clayton:

the best time to bring them in and often it's far earlier than we expect it to be.

Jon Clayton:

I've I had a conversation with, uh, an interior designer we were talking

Jon Clayton:

about this last year and, and she was explaining how often she would get

Jon Clayton:

involved in projects that had perhaps been the building itself, the space

Jon Clayton:

had been designed by an architectural practice, um, that perhaps didn't

Jon Clayton:

have an in house interior designer.

Jon Clayton:

And then She was then brought in to become involved in the project

Jon Clayton:

and in from her perspective as an interior designer, it was.

Jon Clayton:

Often too late that they've been decisions that have been made about

Jon Clayton:

the project and about the design that she would have been at the project

Jon Clayton:

and the client would have benefited by her being involved much earlier.

Jon Clayton:

So I think that would be something that I would suggest is something that

Jon Clayton:

if, if you are doing a project and you, uh, Recognize that you need to

Jon Clayton:

collaborate because there's some other skills that need to be brought in that

Jon Clayton:

bring them in as early as possible.

Jon Clayton:

Like, don't assume, you know, when, when that skill is required, like bringing

Jon Clayton:

them in from the beginning, if you can.

Prachi Rampuria:

totally.

Prachi Rampuria:

And sometimes I think what we've also found, like, for example, in, in,

Prachi Rampuria:

in some of our projects like Heath Park, for instance, is it is really

Prachi Rampuria:

important in terms of overcoming professional silos and bringing in

Prachi Rampuria:

the right people at the right time.

Prachi Rampuria:

The development brief.

Prachi Rampuria:

is really important because that really sets the stage of what input do you need.

Prachi Rampuria:

So how do you know, you know, like, okay, in depending on the scale

Prachi Rampuria:

and nature of the project, you will be able to predict some, you

Prachi Rampuria:

know, a wide range of professional expertise that will be needed.

Prachi Rampuria:

And based on your experience, you can sort of understand when they would be

Prachi Rampuria:

needed, perhaps, but in some cases, It's, it's not a bad idea to, uh,

Prachi Rampuria:

instead of just assuming that this is what has happened previously in

Prachi Rampuria:

projects, this is how it should be done.

Prachi Rampuria:

Just, you know, just sit back for some time and just think, is

Prachi Rampuria:

this the only way it can be done?

Prachi Rampuria:

Are there any other avenues, you know, in the current context that we are

Prachi Rampuria:

working in that we might be missing?

Prachi Rampuria:

I mean, having experience in this particular project a decade ago,

Prachi Rampuria:

you know, uh, Might mean that you may want to reevaluate how the

Prachi Rampuria:

team was structured, for example.

Prachi Rampuria:

So it's like we personally from personal experience, we've really benefited from,

Prachi Rampuria:

uh, just having informal discussions with people who are vastly more experienced

Prachi Rampuria:

than us, you know, and it's just picking their brains on things like, Oh, this

Prachi Rampuria:

is the kind of project, maybe 10 years down the line or five years ago or

Prachi Rampuria:

something, this is how it would happen.

Prachi Rampuria:

But considering the current political, social, economic,

Prachi Rampuria:

environmental context, are they.

Prachi Rampuria:

In your experience, is there any other expertise?

Prachi Rampuria:

Are there any other areas we can innovate on this project within

Prachi Rampuria:

the economic budget or the capital budget that you're working in?

Prachi Rampuria:

And sometimes it's just like a little bit of brainstorming, you know, right at

Prachi Rampuria:

the outset with people who you trust and you know, and you, you can, you know,

Prachi Rampuria:

you can call them a friend of your, of your practice or a collaborator or a long

Prachi Rampuria:

term sort of business partner or business organization you've been working with.

Prachi Rampuria:

Um, and like a mentor, it could be a mentor as well.

Prachi Rampuria:

And just doing that because it just helps you like sense check that what

Prachi Rampuria:

you're thinking, you know, you're not missing anything potentially that

Prachi Rampuria:

otherwise could have been addressed or sort of, you could have pushed the

Prachi Rampuria:

boundaries regarding innovation on, but yeah, I think that helps as well.

Prachi Rampuria:

Just taking a step back and just questioning everything that you sometimes

Prachi Rampuria:

we just assume because of the time deadlines, because of the program, we just

Prachi Rampuria:

keep going from one stage to the other.

Prachi Rampuria:

But if we do get the time, you know, to just have a step

Prachi Rampuria:

back and reflect, we should.

Jon Clayton:

Absolutely.

Jon Clayton:

Yeah.

Jon Clayton:

So we've looked at the.

Jon Clayton:

Some of the benefits of, of collaboration from an environmental point of view.

Jon Clayton:

How can collaboration help architecture practices in other

Jon Clayton:

ways, especially the small practices?

Jon Clayton:

We have touched upon this a little bit around the idea of innovation.

Jon Clayton:

Are there any other advantages that you feel that there are, particularly for

Jon Clayton:

small practices through collaboration?

Jon Clayton:

Remember.

Jon Clayton:

Don't forget to download the architecture business, blueprint the

Jon Clayton:

step by step formula to freedom for architects, architecture, technologists,

Jon Clayton:

and architecture designers.

Jon Clayton:

You can grab the blueprint without any charge@architecturebusinessclub.com

Jon Clayton:

forward slash blueprint.

Jon Clayton:

And if you enjoy this episode, then please leave a five star review or

Jon Clayton:

rating wherever you listen to podcasts.

Jon Clayton:

Now, back to the show.

Prachi Rampuria:

Yes, definitely.

Prachi Rampuria:

I think we touched on some of them in other things like agility, sort of

Prachi Rampuria:

being able to be flexible and nimble as a practice because you are working

Prachi Rampuria:

with specific projects or specific individuals or organizations on a project.

Prachi Rampuria:

project by project basis.

Prachi Rampuria:

Um, and so you can sort of really kind of continue to keep your overheads low.

Prachi Rampuria:

Uh, and the teams kind of come together and disband depending on the project

Prachi Rampuria:

needs and, and, and outcomes needed.

Prachi Rampuria:

Uh, so that's a big plus, which means depending on the business model of your

Prachi Rampuria:

own practice, design practice, uh, you might even be able to think and reflect

Prachi Rampuria:

on what kind of projects you want to work.

Prachi Rampuria:

on what kind of clients you want to work with.

Prachi Rampuria:

Um, and I think collaboration is a good way to unlock some of those

Prachi Rampuria:

opportunities and kind of really structure and think about where do you

Prachi Rampuria:

see yourself as a practice in five years?

Prachi Rampuria:

Uh, what sort of projects you want to be doing?

Prachi Rampuria:

Uh, and therefore, which, which kind of.

Prachi Rampuria:

individual's organization, uh, would benefit you, you know, to

Prachi Rampuria:

collaborate on, uh, and with.

Prachi Rampuria:

So definitely, I would say, uh, I mean, in these sort of uncertain

Prachi Rampuria:

economic times, definitely being able to be nimble, flexible is a

Prachi Rampuria:

big, big advantage of collaboration.

Jon Clayton:

I would totally agree.

Jon Clayton:

Yeah.

Jon Clayton:

Yeah.

Jon Clayton:

This totally makes sense in the day and age that we find ourselves in.

Jon Clayton:

Collaboration, it can bring some challenges, the logistics of

Jon Clayton:

collaborating with other practices or consultants particularly around,

Jon Clayton:

I guess, communication could be one of the big challenges there.

Jon Clayton:

How can smaller practices manage this when collaborating

Jon Clayton:

or working on a collaborative project with other consultants?

Prachi Rampuria:

I think in my experience of collaborating on

Prachi Rampuria:

projects, uh, In other words, it is about building long term relationships.

Prachi Rampuria:

That's the only way collaboration can meaningfully work.

Prachi Rampuria:

Um, if someone sees collaboration and okay, we are collaborating with

Prachi Rampuria:

someone is just for this project and then, you know, that's it.

Prachi Rampuria:

End of story.

Prachi Rampuria:

Um, then I think, uh, you know, the, the real advantages of collaboration,

Prachi Rampuria:

uh, You know, unlocks over time because eventually it is down.

Prachi Rampuria:

It is a human relationship, you know, and you become more open in communicating with

Prachi Rampuria:

someone when you develop a certain degree of trust and trust develops over time.

Prachi Rampuria:

So, uh, you know, you need to give that time.

Prachi Rampuria:

To, you know, when working with with other consultants, if the project

Prachi Rampuria:

program is short and tight, I think one also needs to demonstrate, uh,

Prachi Rampuria:

you know, sort of a certain degree of understanding and empathy, uh,

Prachi Rampuria:

you know, and sort of being open and make conscious effort and proactive

Prachi Rampuria:

communication becomes really important.

Prachi Rampuria:

So for example, if you're working with a new consultant and they

Prachi Rampuria:

send some information through.

Prachi Rampuria:

You might be only able to review the information early next week,

Prachi Rampuria:

but just sending a line saying, you know, thank you for the information,

Prachi Rampuria:

uh, we have downloaded it.

Prachi Rampuria:

Okay, we'll only, we'll get back to you next week.

Prachi Rampuria:

Just give them a sense of, you know, that, okay, we are dealing

Prachi Rampuria:

with someone who we can rely on.

Prachi Rampuria:

They have received the communicate well, um, And you can talk to them,

Prachi Rampuria:

uh, and that they will respond back.

Prachi Rampuria:

So, uh, I think that level of communication is really important when

Prachi Rampuria:

you're, when you're working with sort of new organizations or individual.

Prachi Rampuria:

Once you've known people for a very long time, you know, to some, yes.

Prachi Rampuria:

And you need to maintain that.

Prachi Rampuria:

So sometimes people know you well enough that, okay, you are not responding.

Prachi Rampuria:

They know it is on your radar and you will address it only because you work

Prachi Rampuria:

for so long and they know how you work.

Prachi Rampuria:

Um, so it is important to manage relationships.

Prachi Rampuria:

Very, very carefully.

Prachi Rampuria:

Uh, when it comes to collaboration.

Prachi Rampuria:

Uh, and I think transparency is extremely important in that honesty,

Prachi Rampuria:

building trust and keeping that trust.

Prachi Rampuria:

So sort of, um, it comes down to your own credibility.

Prachi Rampuria:

You know, it's for me like you're collaborating with a person.

Prachi Rampuria:

You know, like forget about organizations, but you're collaborating on a project, you

Prachi Rampuria:

know, and eventually it, everything that is an outcome on the project is a result

Prachi Rampuria:

of the, uh, sort of healthy team dynamics that is created in the background.

Prachi Rampuria:

And those healthy team dynamics does not happen overnight.

Prachi Rampuria:

You know, it is like a small email, you know, appreciation sort of, um,

Prachi Rampuria:

kind of small gestures like that, you know, kind of, which are genuine.

Prachi Rampuria:

I think that's really important that, that you stay genuine to

Prachi Rampuria:

the project, to the team members.

Prachi Rampuria:

Um, I think, like the other financial logistic, logistical

Prachi Rampuria:

challenge might be around things like contractual terms, payments,

Prachi Rampuria:

where a lot of fallouts might happen.

Prachi Rampuria:

That is where, you know, having a very, um, well scoped

Prachi Rampuria:

contract is really important.

Prachi Rampuria:

Understanding payment schedules are very important.

Prachi Rampuria:

Being able to respond to those payment schedules, like for example, in some

Prachi Rampuria:

project, you know, for whatever reason, if, if you are getting payment, um,

Prachi Rampuria:

uh, you know, if, if payment for you is delayed as an architectural practice and

Prachi Rampuria:

you have sub consultants, for instance, and you're a small practice, so you might

Prachi Rampuria:

not be able to pay them unless you receive the payment, which can be a very practical

Prachi Rampuria:

issue, then make sure you communicate.

Prachi Rampuria:

You know, the reasons and you're able to share evidence so that you know, and that

Prachi Rampuria:

you're able to then foster so you know, so that this doesn't become a setback in in

Prachi Rampuria:

the collaborative nature of the project.

Prachi Rampuria:

So it's really important for to use collaboration, not just a means of getting

Prachi Rampuria:

sort of desirable project outcomes.

Prachi Rampuria:

Yes, that's critically important, but also as a means to nurture

Prachi Rampuria:

long long term relationships.

Prachi Rampuria:

Thank you.

Jon Clayton:

Yeah,

Prachi Rampuria:

yeah,

Jon Clayton:

real value is unlocked.

Jon Clayton:

I can't remember who said it now, but I heard somebody say trust

Jon Clayton:

equals interactions over time.

Jon Clayton:

And you know, the longer that you're working with a person, collaborating

Jon Clayton:

with them, that the more that that trust can build, I mean, there's obviously

Jon Clayton:

tons of benefits from this approach and hopefully more practices will embrace a

Jon Clayton:

more collaborative approach in the future.

Jon Clayton:

How do you.

Jon Clayton:

Envision this approach shaping the future of the industry.

Prachi Rampuria:

the way it sort of evolves us as a practice, I think, is

Prachi Rampuria:

that we are just constantly learning.

Prachi Rampuria:

I mean, they're like with every, like, for example, when we were working on

Prachi Rampuria:

the book, and we were working on the master, these master plan projects.

Prachi Rampuria:

To be honest, we like, I am a self confessed geek.

Prachi Rampuria:

So, you know, like I just like, especially if it's like a discipline, which is

Prachi Rampuria:

complimentary, but something that I, you know, we don't have deep knowledge in.

Prachi Rampuria:

I would, or my starting point would always be, Oh, it's great.

Prachi Rampuria:

We are working with you because we have very limited knowledge on this.

Prachi Rampuria:

And these are questions.

Prachi Rampuria:

How do you do this?

Prachi Rampuria:

How do you do that?

Prachi Rampuria:

You know, it's, it's time to learn from them.

Prachi Rampuria:

Uh, really because that's where real value is sort of learning knowledge expansion

Prachi Rampuria:

is one area where which like sometimes you know for in some situations you know

Prachi Rampuria:

collaboration is seen as a burden like oh my god you know like we'll have to

Prachi Rampuria:

like deal with x and y and z in order to achieve this but you know if we are able

Prachi Rampuria:

to See beyond that, you know, just kind of open up, open ourselves a little bit more.

Prachi Rampuria:

We realize that actually, uh, the, the beneficiary is, is our own selves.

Prachi Rampuria:

Um, but obviously this has to be a mutual process, so it cannot be one sided.

Prachi Rampuria:

So you cannot be collaborating from your end and you know, they're not.

Prachi Rampuria:

They're not being a reciprocal effect.

Prachi Rampuria:

It's not going to work that way either.

Prachi Rampuria:

So you do need to choose who you collaborate with.

Prachi Rampuria:

And it is a, it is a matter of trial and error.

Prachi Rampuria:

Sometimes you do find the right partner.

Prachi Rampuria:

Sometimes you may not click for whatever reason.

Prachi Rampuria:

And that's the nature.

Prachi Rampuria:

Of, of how, you know, life works, you know, um, it's not that every

Prachi Rampuria:

collaboration that you dive into will be something that, you know, uh,

Prachi Rampuria:

sort of gets continued in future, you know, different collaborations come

Prachi Rampuria:

for different purposes and reasons.

Prachi Rampuria:

But I think having.

Prachi Rampuria:

You know, having an open and honest approach to all collaborations, no

Prachi Rampuria:

matter how short, no matter how long, is extremely important because, um, and

Prachi Rampuria:

I think that is something that really shapes the future of architecture.

Prachi Rampuria:

Eventually, what is architecture?

Prachi Rampuria:

There are so many, you know, sort of practices of different sizes and shapes.

Prachi Rampuria:

They are doing their individual projects and collectively over time

Prachi Rampuria:

we are seeing a wide range of sites transforming across London, across UK,

Prachi Rampuria:

and that is changing the nature of place, uh, neighborhoods, cities, regions.

Prachi Rampuria:

That's architecture.

Prachi Rampuria:

It is a collective effort.

Prachi Rampuria:

In the end.

Prachi Rampuria:

So, you know, and that has been a result of laborious collaborations.

Prachi Rampuria:

So the, the, the only way I would envision the shaping the future of

Prachi Rampuria:

architecture is being open to learning knowledge expansion collaboration learning

Prachi Rampuria:

from the lessons of every project.

Prachi Rampuria:

Um, yeah, and.

Prachi Rampuria:

Being, you know, it's like you learn from the success, but you

Prachi Rampuria:

also need to be frank about failure

Jon Clayton:

Well, we learned, they learned as much from the failures,

Jon Clayton:

if not more than the successes.

Prachi Rampuria:

Yeah, yeah.

Prachi Rampuria:

And just being true to that and yeah, and I think that's what

Prachi Rampuria:

we learn from every project.

Prachi Rampuria:

Like what, what worked in a certain collaboration, what did not work in

Prachi Rampuria:

a certain, there can be constraints.

Prachi Rampuria:

to collaboration as well.

Prachi Rampuria:

There could be financial constraints to collaboration that, oh, we

Prachi Rampuria:

would love to collaborate on X, Y, and Z, but the project fee

Prachi Rampuria:

actually does not account for that.

Prachi Rampuria:

So in that case, you do need to try and think that, okay, are there any

Prachi Rampuria:

strategies which can maximize the benefits of the limited resources that we have?

Prachi Rampuria:

And, you know, like, You, if you try to do that alone, you might

Prachi Rampuria:

be getting five ideas in one hour.

Prachi Rampuria:

But if you have, if you just organize your limited resources as, and you have

Prachi Rampuria:

a brainstorming session for the same one, one hour, you might get 20 ideas.

Prachi Rampuria:

And then, you know, so it's just using time wisely, I think is, is, you know,

Prachi Rampuria:

that would really help shape the future of architecture using time wisely

Prachi Rampuria:

and together as much as possible.

Jon Clayton:

love that.

Jon Clayton:

This has been a really interesting discussion.

Jon Clayton:

I've really enjoyed it.

Jon Clayton:

What would be the main thing that you'd like everyone to take

Jon Clayton:

away from this conversation?

Prachi Rampuria:

think just one.

Prachi Rampuria:

I think, as a design, as an urban designer in architectural practice,

Prachi Rampuria:

are a very small piece of a much bigger puzzle, and We should listen,

Prachi Rampuria:

learn, and develop solutions together.

Prachi Rampuria:

I think that's, that's, yeah.

Jon Clayton:

That sums things up nicely.

Jon Clayton:

I like that.

Jon Clayton:

Prachi, was there anything else that you wanted to add that we

Jon Clayton:

haven't covered in the conversation?

Prachi Rampuria:

No, I don't think so.

Prachi Rampuria:

Not really.

Prachi Rampuria:

Unless you have any more questions, Joan.

Prachi Rampuria:

I mean, I can go on and on about collaboration and kind of, you know,

Prachi Rampuria:

both challenges and benefits, but you know, everyone has their own journey.

Prachi Rampuria:

Of collaborating with people.

Prachi Rampuria:

And, um, yeah, I would just encourage everyone to explore that.

Jon Clayton:

Absolutely.

Jon Clayton:

While we're talking about exploring, I do have another question and

Jon Clayton:

it's a question for all the guests.

Jon Clayton:

I love to travel and to discover new places and architecture

Jon Clayton:

is about place as well.

Jon Clayton:

So I was wondering if you could tell me one of your favorite

Jon Clayton:

places and what you love about it.

Prachi Rampuria:

One of my, Oh, that's so difficult.

Jon Clayton:

Could be near or far.

Prachi Rampuria:

Yeah, it'll probably be very far from here.

Prachi Rampuria:

So it's about, um, so, um, it's in India.

Prachi Rampuria:

So I was born and brought up in India.

Prachi Rampuria:

And I think one of my favorite places would be, um, how do I explain?

Prachi Rampuria:

So it was, so it was a.

Prachi Rampuria:

holiday home.

Prachi Rampuria:

It was quite remote.

Prachi Rampuria:

So it was in this city of Kerala, near the backwater.

Prachi Rampuria:

And it was kind of, the whole experience was sort of like

Prachi Rampuria:

super immersive in nature.

Prachi Rampuria:

Sort of, it was like really immersive in nature.

Prachi Rampuria:

So it's like you're, you're staying in a place.

Prachi Rampuria:

But you're surrounded by water and you wake up with birdsong and it's

Prachi Rampuria:

just like a different pace of life.

Prachi Rampuria:

You have like extremely high Wi Fi connectivity, which means you are still

Prachi Rampuria:

in touch with your, with your emails and your colleagues and work and everything.

Prachi Rampuria:

Um, but I think being able to create a distance between work and kind of life.

Prachi Rampuria:

And any place that supports that, I think would be my favorite place.

Prachi Rampuria:

And I think places which are, which are kind of immersed in nature really helps

Prachi Rampuria:

to do that in a natural way, like without you having to try too hard to do it.

Prachi Rampuria:

Music is another place, like my living room would be my other favorite

Prachi Rampuria:

place, you know, which is really close to me, with my piano there.

Prachi Rampuria:

I think these two, two places,

Jon Clayton:

yeah, the living room is easier, easier, quicker

Jon Clayton:

to access than, than Kerala.

Jon Clayton:

Um, yeah, yeah.

Jon Clayton:

I, um, I visited Kerala, um, a number of years ago, back in 2005, I did, uh, a

Jon Clayton:

backpacking trip around India for a few months and, uh, I absolutely loved it.

Jon Clayton:

Yeah.

Jon Clayton:

Kerala in particular was a fantastic place.

Jon Clayton:

Hopefully get back there one day.

Jon Clayton:

You never know, but it'd be good to, good to revisit.

Jon Clayton:

Actually, thank you so much for being a guest on the show

Jon Clayton:

and sharing your expertise.

Jon Clayton:

Could you remind everyone, um, where's the best place to connect with you

Jon Clayton:

online if they want to connect with you?

Prachi Rampuria:

they can either reach out to me on LinkedIn or they can email me.

Prachi Rampuria:

Um, my email address is, uh, p.

Prachi Rampuria:

rampuria at ecoresponsiveenvironments.

Prachi Rampuria:

com, but they can also email us through our website.

Prachi Rampuria:

So if you go to our website, ecoresponsive environments, that's a design practice,

Prachi Rampuria:

there would be a contact form in there.

Prachi Rampuria:

So yeah, or just LinkedIn, a quick message on LinkedIn.

Prachi Rampuria:

We, we always encourage kind of, um, sort of Yeah, if you have any further

Prachi Rampuria:

thoughts, reflections, feedback, opportunities for collective learning,

Prachi Rampuria:

working, yeah, just reach out and we'd be very keen to hear, hear more about you.

Jon Clayton:

That's brilliant.

Jon Clayton:

Thanks again.

Prachi Rampuria:

Thanks, John.

Prachi Rampuria:

It was so lovely.

Prachi Rampuria:

And yeah, thank you.

Prachi Rampuria:

Thank you again for having us.

Jon Clayton:

Next time on joined by sales experts, Helen Teebay, to talk about what

Jon Clayton:

to do when you're not making enough sales.

Jon Clayton:

Thanks so much for listening to this episode of architecture business club.

Jon Clayton:

If you liked this episode, think other people might enjoy it.

Jon Clayton:

Or just want to show your support for the show.

Jon Clayton:

Then please leave a glowing five-star review or rating wherever you listen

Jon Clayton:

to podcasts, it would mean so much to me and makes it easier for new

Jon Clayton:

listeners to discover the show.

Jon Clayton:

And if you haven't already done, so don't forget to hit the subscribe button.

Jon Clayton:

So you never miss another episode.

Jon Clayton:

If you want to connect with me, you can do that on most social media

Jon Clayton:

platforms, just search for at Mr.

Jon Clayton:

John Clayton.

Jon Clayton:

The best place to connect with me online, though is on LinkedIn.

Jon Clayton:

You can find a link to my profile in the show notes.

Jon Clayton:

Remember.

Jon Clayton:

Running your architecture business.

Jon Clayton:

Doesn't have to be hard and you don't need to do it alone.

Jon Clayton:

This is architecture business club.