1 00:00:18,105 --> 00:00:19,125 Anderson Williams: Welcome to Bigger. 2 00:00:19,125 --> 00:00:19,545 Stronger. 3 00:00:19,545 --> 00:00:20,145 Faster. 4 00:00:20,205 --> 00:00:26,235 the podcast exploring how Shore Capital Partners brings billion-dollar resources to the lower middle market space. 5 00:00:26,985 --> 00:00:33,195 In this episode, I talk with Julia Dilday, Head of Events at Shore Capital Partners and Jeff Williams, the Chief Operating Officer. 6 00:00:33,435 --> 00:00:45,785 Led by Julia and her team Shore Capital invests an enormous amount of time, energy, and effort into hosting world-class events from our Executive Leadership Academy to Days with Shore to Operating Partner Summits and many more. 7 00:00:46,085 --> 00:00:54,455 But as Julia and Jeff share, it's always with a laser focus on two overarching goals, building great relationships and learning from each other. 8 00:00:54,635 --> 00:00:57,875 And to be clear, having fun helps both of those so we do that too. 9 00:00:58,555 --> 00:01:14,605 As you'll hear, Shore events are fundamental not only to our founder friendly investor brand, but also to our investment strategy and the importance we place in finding the right partners, the best board members, and building the strongest possible Shore Capital team to support our collective success. 10 00:01:14,815 --> 00:01:20,995 It's a pleasure with this episode to profile Julia and her team who have done so much to define the Shore Capital experience. 11 00:01:22,135 --> 00:01:25,825 To get us started, will you just introduce yourself and say what you do here at Shore? 12 00:01:25,825 --> 00:01:26,455 Julia Dilday: Sure. 13 00:01:26,470 --> 00:01:27,740 I'm Julia Dilday. 14 00:01:27,760 --> 00:01:31,570 I'm the Head of Events here at Shore Capital, and I've been in this role for three and a half years. 15 00:01:31,860 --> 00:01:34,140 Jeff Williams: Jeff Williams serve as the Chief Operating Officer. 16 00:01:34,140 --> 00:01:36,600 Been here just shy of six years. 17 00:01:36,870 --> 00:01:37,080 So 18 00:01:37,080 --> 00:01:43,980 Anderson Williams: Julia, what did you do before you came here and what brought you to Shore a private equity firm to be leading events? 19 00:01:44,130 --> 00:01:46,710 Julia Dilday: So I had a bit of a winding path to Shore. 20 00:01:46,710 --> 00:01:51,380 I moved to Chicago to be an intern on the Oprah Winfrey Show back over 10 years ago. 21 00:01:51,440 --> 00:01:54,889 Ended up there four more years after my internship in production. 22 00:01:54,919 --> 00:02:01,189 Wound my way to a tech company with a serial entrepreneur who had his hands in a few different cool projects in Chicago. 23 00:02:01,249 --> 00:02:09,620 And while I was there, the COO of the firm was like "Oh, by the way, you're in charge of the company's holiday party." I think we had 400 people at the firm at that time. 24 00:02:09,620 --> 00:02:10,875 And I was thinking, what me? 25 00:02:11,019 --> 00:02:16,630 So, somehow found my way through that process and ended up taking on events full time. 26 00:02:16,690 --> 00:02:26,260 I moved over to a merchant bank in Chicago, BDT and Company, which was a wonderful experience, and then did freelance production for a while before ending up at Shore. 27 00:02:26,260 --> 00:02:39,750 So, I came here, actually, I met Jeff through his wife and through former coworkers, heard about this little company, Shore Capital that was 70 people at the time and this brand new opportunity and was really interested and landed the job. 28 00:02:40,440 --> 00:02:53,880 Anderson Williams: So Julia, just for anybody listening who might be surprised that there's a private equity firm has their own Head of Events and that you came from a background, like you came from to do that at Shore Capital, give us some context for what events means at Shore. 29 00:02:54,755 --> 00:03:05,015 Julia Dilday: So when I got here, Jeff and others were running events by committee, and I think they were realizing that events just couldn't be a part-time job for someone on top of their regular role. 30 00:03:05,075 --> 00:03:18,094 For events here, we bring people together in all sorts of circumstances, so everything from board meetings to a huge annual Executive Leadership Academy for 600 people to four plus Operating Partner Summits a year. 31 00:03:18,094 --> 00:03:20,644 We're bringing in potential sellers and executives. 32 00:03:20,644 --> 00:03:22,654 We're bringing in all of our various cohorts. 33 00:03:22,724 --> 00:03:31,964 So there's tons of different groups and gatherings around the year, and really opportunities for us to create an environment where people can grow and learn and network. 34 00:03:32,055 --> 00:03:34,904 And there wasn't someone doing that before I got here. 35 00:03:34,904 --> 00:03:42,315 And so I was lucky enough to step into this role that I've been able to grow with that's been able to grow with me and to create a team that is responsible for that. 36 00:03:42,394 --> 00:03:49,925 So I think they were really looking for one central department of the company that could really own that and could manage communications around it, manage planning. 37 00:03:49,925 --> 00:03:53,255 And as we have grown, the task has gotten bigger and bigger. 38 00:03:53,285 --> 00:03:59,855 So we're having to look further and further out for venues for communication, for just thinking about what our strategy is around events. 39 00:03:59,915 --> 00:04:04,505 And people have joked, we're really an events company that does private equity as a side hustle. 40 00:04:04,505 --> 00:04:10,325 So, um, there are, especially during certain seasons of the year here, I mean, multiple events a week. 41 00:04:10,349 --> 00:04:12,779 So it's really part of our DNA. 42 00:04:12,779 --> 00:04:20,010 And I think a special part that makes Shore really different than other places that I've worked is how important events are, how seriously we take them. 43 00:04:20,010 --> 00:04:22,950 We make a serious business out of events, but still have fun doing it. 44 00:04:23,315 --> 00:04:29,795 Jeff Williams: I think the other thing that Julia forgot to mention is that every year the events team puts on these wonderful experiences for people. 45 00:04:29,825 --> 00:04:37,265 They keep raising the bar, and so part of the challenge of Julia and her team is how do you maintain and then level up every year for something bigger and better? 46 00:04:37,265 --> 00:04:42,095 Because all the finishing touches, all the details, all the, just the level of care they put into it. 47 00:04:42,125 --> 00:04:44,315 You can feel it every single day when you walk in. 48 00:04:44,315 --> 00:04:50,695 That's what impresses the heck outta me, is how do they continue to maintain that level and then how do they take it up a notch higher every year? 49 00:04:50,755 --> 00:04:51,565 It's fascinating. 50 00:04:51,835 --> 00:04:55,465 It's super hard to do and I think one other point, we'd love to have fun at our events. 51 00:04:55,465 --> 00:05:00,505 I think we're a fun culture and a fun place at Shore, and anybody that walks in the door here I think gets that feeling. 52 00:05:00,534 --> 00:05:07,105 And a lot of that comes from what Julia and our team have done, but it's also a major offensive weapon and moat for us versus the marketplace. 53 00:05:07,105 --> 00:05:11,755 For example, we don't bid on companies and open auctions like a lot of private equity funds. 54 00:05:11,815 --> 00:05:17,605 The way we find executives to hire businesses to partner with is literally knocking on doors and word of mouth. 55 00:05:17,615 --> 00:05:25,145 And so all these wonderful events Julia and her team put on it is a key differentiator from a values perspective for LPs and for us personally. 56 00:05:25,205 --> 00:05:33,365 It allows us to achieve friendships, partnerships, executives meet amazing people, and amazing companies that we otherwise would not be able to. 57 00:05:33,365 --> 00:05:37,825 It's hard to talk a small business owner to put everything down and come to a day with Shore Capital. 58 00:05:37,825 --> 00:05:43,195 It's hard to talk a, a world class CEO or CFO to stop everything and go to one of our executive networking events. 59 00:05:43,195 --> 00:05:51,535 They're flying around the country, they're taking time out of their day, and the reason why they want to do that is they heard these events that we put on are fantastic events to join in. 60 00:05:51,535 --> 00:05:53,370 There are a lot of fun professionally and personally. 61 00:05:53,370 --> 00:06:03,000 And then everything these guys do from the moment the initial email goes out to the follow up bio books, to the run of show and the detailed agenda and all the different activities they put on throughout the day. 62 00:06:03,030 --> 00:06:07,080 The world class speakers that they're able to bring in, it's mind blowing the team here. 63 00:06:07,169 --> 00:06:12,724 You know, we're not big, but we compete on an event perspective, toe to toe with anybody that I've come across. 64 00:06:12,935 --> 00:06:26,354 Anderson Williams: I'm curious, Jeff, just to follow that up, what makes from your position from the CFO, CEO, COO, C-suite position, all the things that you're a part of at Shore leadership level, what makes a successful event for Shore? 65 00:06:26,645 --> 00:06:35,045 Jeff Williams: There's a few things, but if I had someone been one thing, it's having an attendee seek me out personally with a smile on their face and say, wow, that was awesome. 66 00:06:35,165 --> 00:06:37,145 I can't wait to get to know you guys more. 67 00:06:37,320 --> 00:06:44,909 If this is how you put on our initial meet and greet event, and this is how you treat people in that environment, I can't wait to see what's next. 68 00:06:45,030 --> 00:06:45,960 Anderson Williams: And what about you, Julia? 69 00:06:45,960 --> 00:06:50,670 From the insider's perspective, from leading these events, what makes a successful event for you? 70 00:06:50,969 --> 00:06:55,800 Julia Dilday: One of my colleagues and I were talking about this earlier, a former boss of ours used to say love is in the details. 71 00:06:55,975 --> 00:07:00,355 So I think it's really about doing the little things right every single time. 72 00:07:00,385 --> 00:07:06,445 Because if you spell someone's name wrong, they aren't gonna remember if the event was great, they're gonna think like, oh, that's a little sloppy. 73 00:07:06,595 --> 00:07:09,385 I think everyone is looking for where do I need to be? 74 00:07:09,445 --> 00:07:10,975 What do I need to do? 75 00:07:11,035 --> 00:07:12,535 Did I pack the right attire? 76 00:07:12,565 --> 00:07:15,775 And who can I find in this room who I know, or who looks like a friendly face? 77 00:07:15,835 --> 00:07:20,905 So I think if we can really just be there and be able to anticipate people's needs from the very beginnings. 78 00:07:20,935 --> 00:07:33,025 Sending out the invitation and being able to be on the other end when someone has a personal question to ask about their itinerary or being able to be onsite there and be a friendly face and say, oh, Anderson, thank you so much remind me who invited you? 79 00:07:33,025 --> 00:07:35,755 Jeff Williams, he's right across, let me go over and take you there. 80 00:07:35,845 --> 00:07:43,005 And just creating those opportunities because I think there are very few people who like to walk into a room full of strangers and think, uhoh, what do I do next? 81 00:07:43,065 --> 00:07:51,645 I think our team really strives to be hosts and we have everyone at Shore who steps in and acts as hosts, no matter whether it's your invitee or not. 82 00:07:51,645 --> 00:07:56,925 So I think just creating the environment and setting the stage and the tone where like, everyone's welcome. 83 00:07:56,925 --> 00:07:58,215 It's a fun event. 84 00:07:58,215 --> 00:07:59,895 There's no need to be stressed out about it. 85 00:07:59,895 --> 00:08:01,365 Like, we'll take care of all the details. 86 00:08:01,365 --> 00:08:03,165 You come and just enjoy yourself. 87 00:08:03,195 --> 00:08:03,855 Network. 88 00:08:03,885 --> 00:08:05,295 Have some fun experiences. 89 00:08:05,305 --> 00:08:06,775 It doesn't have to be that serious. 90 00:08:06,925 --> 00:08:23,665 Anderson Williams: Well, I think what's interesting about what you both have described is that even if you have a fantastic keynote speaker, or you've got the biggest stage with the best lights, if somebody's frustrated about how they get their lunch or what room they're supposed to be in, that's the part they're gonna remember about this experience. 91 00:08:23,665 --> 00:08:25,855 And so it is just all encompassing. 92 00:08:25,945 --> 00:08:32,575 So I'm curious, your team, say more about the team you have built and are building to pull these things off the way that you do. 93 00:08:32,809 --> 00:08:33,260 Julia Dilday: Sure. 94 00:08:33,320 --> 00:08:36,439 I'm part of a team of four full-time employees on the events team. 95 00:08:36,500 --> 00:08:40,370 We have three other women who serve on the events team in different roles. 96 00:08:40,429 --> 00:08:46,820 We also have what I like to call a full-time freelancer in our colleague Ellie, who does all of the digital assets. 97 00:08:46,820 --> 00:08:58,515 We have casually called it Shore Capital Productions, but we've started to create all the onstage content, produce different videos, record what's on stage, produce sizzle videography in the aftermath of these events. 98 00:08:58,515 --> 00:09:01,785 So she is a really core part of our team as well. 99 00:09:01,845 --> 00:09:03,525 Then we work really closely. 100 00:09:03,525 --> 00:09:10,755 We're so lucky to have the admin team at Shore who steps in to support all of these events and you know, rolls up their sleeves and they're always there to help. 101 00:09:10,915 --> 00:09:12,655 Same with our Chief of Staff Max. 102 00:09:12,655 --> 00:09:19,435 So we have a collaborative relationship with a lot of different departments at Shore who really step in and support, especially our large scale events. 103 00:09:19,465 --> 00:09:25,225 And then on top of that, where we need to, which is frequently now, we rely on a lot of external vendors. 104 00:09:25,225 --> 00:09:29,515 So we have created great partnerships with small production companies. 105 00:09:29,545 --> 00:09:35,155 Event production companies, AV companies, photographers, videographers, graphic designers, motion designers. 106 00:09:35,155 --> 00:09:36,655 So it really takes a village. 107 00:09:36,865 --> 00:09:52,464 Anderson Williams: Well, I think it goes back to something, Jeff, you said about this being a relationship builder with people who may become a lead independent director who may become a board member who may become a partner in the future, and it's representing that first impression of Shore to those people. 108 00:09:52,525 --> 00:09:55,015 I'm curious, Jeff, once a company decides. 109 00:09:55,260 --> 00:09:59,790 To be a part of Shore or any of those other roles, a board member, lead independent director. 110 00:09:59,790 --> 00:10:05,370 Once you decided to join the Shore family, what's the impact of those events once you're sort of in the ecosystem? 111 00:10:05,640 --> 00:10:10,560 Jeff Williams: I think when somebody joins the Shore Network, the Shore family is part of the Shore business system. 112 00:10:10,590 --> 00:10:11,705 I think one key differentiator. 113 00:10:12,290 --> 00:10:18,949 They come in and then they tell their network, their friends, their potential companies they want us to meet and partner with and so on. 114 00:10:18,980 --> 00:10:31,250 And they can say that with the confidence that we will deliver, we will make it a, you know, a wonderful dazzling experience for them from the moment that they meet Julia and her team or anybody else in the investment team all the way through from when they arrive at an event while they're at the event. 115 00:10:31,280 --> 00:10:35,390 And then when they leave the event, the follow up, the communication after the event is just fantastic. 116 00:10:35,390 --> 00:10:40,280 So I think when people join our network and our family through their own experiences and through confidence in us. 117 00:10:40,290 --> 00:10:46,170 They can trust us that we're not gonna let them down when they're talking about Shore Capital open or freely in their circles. 118 00:10:46,290 --> 00:10:59,760 Anderson Williams: And I'm curious, you can imagine a company putting on a lot of events that are intended to be real dazzling and real spectacular, and the word junket comes to mind and it's like, let's go spend a lot of money and throw a big party and it doesn't have a lot of meaning. 119 00:10:59,780 --> 00:11:08,240 One of the things that I think is remarkable about this, in addition to what you were describing about the relationship building intent is also the learning side. 120 00:11:08,270 --> 00:11:12,110 That's really a part of pretty much every event that Shore does. 121 00:11:12,260 --> 00:11:19,550 Julia, will you talk a little bit about that side of creating an event where it's not just a party, it's a learning event as well? 122 00:11:19,714 --> 00:11:21,875 Julia Dilday: Definitely for the last three years. 123 00:11:21,875 --> 00:11:27,785 Now going on fourth, I've worked on the Executive Leadership Academy and I think for sure that's really like the crowning jewel. 124 00:11:27,964 --> 00:11:48,430 That is the event where you come in as an executive for three days and it is jam packed, not only with the social experiences as you said, but you're sitting in a room with a network of your peers and you're listening to world class speakers on stage, but then you're also getting together in different variations of cohorts with others who you might have something in common with because of the role you do or the stage your company is at. 125 00:11:48,459 --> 00:11:51,250 And we try to be really thoughtful about bringing in those speakers. 126 00:11:51,250 --> 00:12:02,260 And that's not just my team, but that's the entire Shore network I think is great at referring people who have really impacted them, who they've seen on stage, or who've been their professor when they were in grad school. 127 00:12:02,319 --> 00:12:05,140 And so we try to incorporate an element of learning there. 128 00:12:05,199 --> 00:12:22,800 I think at our Operating Partner Summits, one thing that's nice is we bring in one great speaker, and a lot of times they have a sports background, which is really popular here, and we have learned a lot from various veteran athletes, let's say, who've taken the stage but also are working in business or private equity themselves. 129 00:12:22,860 --> 00:12:28,230 And then at Day with Shore, which is one of our go-to events, or one of our marquee events, I should. 130 00:12:28,265 --> 00:12:34,085 Say where we bring in potential sellers and executives and others who are interested in working with the company. 131 00:12:34,145 --> 00:12:42,635 I think that the really interesting and fantastic thing about the feeling in that room is it is a lot of people who have been in the shoes of those who are attending. 132 00:12:42,694 --> 00:12:58,645 And so the opportunity to learn from other people's experiences, to be able to ask them with the door shut, "Hey, what's it really like to work in private equity? What's it really like to work with Shore?" We create those opportunities for people to ask those questions, and we've just set the stage by bringing in great people who've been our partners. 133 00:12:58,704 --> 00:13:10,045 We're not prescriptive about the syllabus, you know, and I think that those sort of organic connections, organic opportunities for growth and for learning are popular and make our events special. 134 00:13:10,214 --> 00:13:24,135 Jeff Williams: When I think about the Day with Shore Capital and what Julia and her team really the whole firm marches towards is we bring in people that are probably being sought after by other private equity funds or other businesses in some form of combination or another. 135 00:13:24,255 --> 00:13:28,094 So they're used to, I would say, an outreach situation. 136 00:13:28,155 --> 00:13:31,454 I think what they're not used to is us bringing them in. 137 00:13:31,840 --> 00:13:33,220 In a fairly small group. 138 00:13:33,250 --> 00:13:44,200 We do it three times a year and we explain a little bit about Shore and what we think makes us different on stage, a little bit about how we have a large operational team that makes us different than a lot of funds and so on. 139 00:13:44,260 --> 00:13:47,920 But where I've gotten some of the strongest feedback is towards the end of the session. 140 00:13:47,920 --> 00:13:49,600 It's generally about an hour, hour and a half. 141 00:13:49,600 --> 00:13:54,810 We tell them, all right, everyone from Shore Capital or who is very close to Shore Capital is leaving the room. 142 00:13:54,870 --> 00:14:02,790 We're gonna leave five or six people that were in your shoes not long ago, 3, 4, 5, 6 years ago, and they decided to partner with Shore. 143 00:14:02,820 --> 00:14:05,940 And we want to get outta the room, let them stand on stage, and it's. 144 00:14:05,955 --> 00:14:07,365 Nothing's off the table. 145 00:14:07,365 --> 00:14:08,595 You can ask them anything. 146 00:14:08,865 --> 00:14:12,045 And sometimes those go an hour, sometimes they go almost three hours. 147 00:14:12,105 --> 00:14:21,675 And to my knowledge, I don't know of any other firm out there that is that comfortable being that transparent and open where we just leave the room, leave people on stage, and they can ask whatever they want. 148 00:14:21,795 --> 00:14:34,655 The outcome is they come away with, I think, a realization that, you know, we're an honest firm, we're a transparent firm, and they help coach them through what it was like when they first decided with Shore Capital, and it's the environment that Julia and her team create that allows for this. 149 00:14:34,835 --> 00:14:51,275 Anderson Williams: Jeff, I'm curious for you, and then I'll give you some time to think on it, Julia, but is there an anecdote, a story, a connection, one of those relationships, one of those learning moments from your time here that really captures what the value of putting these kinds of events together, what it really is? 150 00:14:51,505 --> 00:14:57,055 Jeff Williams: I think what Julia and her team do that's really exciting for me is, and we've said this in the past, a couple things. 151 00:14:57,145 --> 00:15:03,895 One is, where can you get together with friends either once a year at the holiday party or four times a year at a board meeting? 152 00:15:03,895 --> 00:15:05,995 Where else in your life do you have that opportunity? 153 00:15:06,115 --> 00:15:08,485 Outside of family, but just purely friends. 154 00:15:08,740 --> 00:15:12,760 The older we get, the more busy we get with life and work and so on, that becomes harder and harder. 155 00:15:12,910 --> 00:15:19,120 And so when I think about what the team offers us the ability to do internally, it makes those moments even more special. 156 00:15:19,150 --> 00:15:32,920 When you put on a fantastic holiday party and a great video that kind of caps off the year and allows us a minute to stop and just pause on what's been going on the last year and sort of enjoy the moment, enjoy the journey, not just be completely laser focused on in five years and 10 years and 15 years. 157 00:15:32,920 --> 00:15:35,890 But wow, the last 12 months have been a lot of fun and hard. 158 00:15:36,204 --> 00:15:36,954 But a lot of fun. 159 00:15:37,015 --> 00:15:44,155 And those videos and those events allow us a moment together to sort of cherish that and take a moment and appreciate it and stop for a second. 160 00:15:44,305 --> 00:15:45,115 Yeah, and I love that. 161 00:15:45,505 --> 00:15:46,405 Anderson Williams: And what about you, Julia? 162 00:15:46,405 --> 00:15:47,605 What stands out to you? 163 00:15:47,755 --> 00:15:48,535 Julia Dilday: Oh my gosh. 164 00:15:48,535 --> 00:15:52,405 I just calculated today, I think we do about 190 a year. 165 00:15:52,405 --> 00:15:54,145 So 190 times, three and a half. 166 00:15:54,175 --> 00:15:56,275 I would say that's like conservative. 167 00:15:56,275 --> 00:15:56,875 We do. 168 00:15:56,905 --> 00:16:04,885 The biggest part of that is our board meetings, and so we do 160 plus board meetings a year, three quarters of which are hosted in Chicago and the other quarter out of state. 169 00:16:04,885 --> 00:16:08,724 Those all involve a dinner and so that you can imagine that the logistics add up there. 170 00:16:08,785 --> 00:16:10,704 Thanks to our team for being responsible for those. 171 00:16:10,720 --> 00:16:14,380 But then we do 25 or so core events a year. 172 00:16:14,380 --> 00:16:25,120 So those are events of one to three days with anywhere from 30 people at a dinner to 600 people at the Executive Leadership Academy, or 175 at the Operating Partner Summit. 173 00:16:25,180 --> 00:16:26,980 So it's fun to look back and reflect. 174 00:16:27,010 --> 00:16:28,390 I was surprised by that number myself. 175 00:16:29,170 --> 00:16:31,450 Anderson Williams: I'm like, it's a pretty shocking number, I'm not gonna lie. 176 00:16:31,480 --> 00:16:31,810 Julia Dilday: Yes, it is. 177 00:16:31,840 --> 00:16:35,320 Anderson Williams: So my question becomes a little bit more complicated probably than I intended. 178 00:16:35,400 --> 00:16:38,189 What stands out to you in all of those experiences? 179 00:16:38,189 --> 00:16:43,890 Is there a story or a couple of stories or a moment that you're like, yeah, that's what this is really all about? 180 00:16:44,390 --> 00:16:49,699 Julia Dilday: I think my mind goes to the times I can take a deep breath and relax when most of the event is over. 181 00:16:49,699 --> 00:16:56,660 So I think I tend to reflect and like stand back and look and think, oh my gosh, look what started as this little idea of a potential event in this city. 182 00:16:56,720 --> 00:17:00,230 How are we gonna bring 300 plus people there and what are we gonna do with them for three days? 183 00:17:00,230 --> 00:17:04,400 I think stepping back at the end and just seeing how things have all come together, like that's my wow moment. 184 00:17:04,400 --> 00:17:05,360 That's what I take away. 185 00:17:05,445 --> 00:17:07,065 I mean there have been really special times. 186 00:17:07,065 --> 00:17:09,915 I'm a country music fan and you guys are based in Nashville. 187 00:17:09,915 --> 00:17:23,685 So when we've done the Operating Partner Summits there in the past, we have these amazing in the rounds with singer songwriters who are on stage and we're sitting in the country Music Hall of Fame and the person who you know wrote Zach Brown Band's Best Hits is singing to you acapella. 188 00:17:23,685 --> 00:17:25,065 And I think is everyone else singing? 189 00:17:25,095 --> 00:17:26,295 This is as cool as I am. 190 00:17:26,369 --> 00:17:31,469 It's sometimes those moments sort of near the end of an event where I step back and think, wow, this is really special. 191 00:17:31,500 --> 00:17:35,940 But I also think there are things that are smaller, like smaller moments, like a Day with Shore. 192 00:17:35,940 --> 00:17:46,230 So we started this series in 2021, and we had some people who attended who are now some of our most successful CEOs who are back on the stage telling people about themselves partnering with Shore. 193 00:17:46,230 --> 00:17:50,360 I think one place that my team's so lucky is when people come in, you forget. 194 00:17:50,389 --> 00:17:54,110 They only know the person who invited them and maybe the person on the events team. 195 00:17:54,110 --> 00:17:54,710 That's it. 196 00:17:54,739 --> 00:18:05,960 So to get a chance to sort of develop those relationships and be on the front lines of how they're receiving the company and how they're experiencing Shore and maybe be a part of the beginning of their journey like that for me is really special. 197 00:18:06,290 --> 00:18:12,139 Anderson Williams: What haven't I asked or what haven't you said about events, about the team, about the role at Shore? 198 00:18:12,139 --> 00:18:19,250 About the impact, about the importance that I should have or that you want to get on the record for us as we pull this thing together? 199 00:18:19,625 --> 00:18:36,605 Jeff Williams: This team, the way they lean in and own it, I mean, how important they're to Shore, and I know they're super important externally and client facing, if you will, or partnership facing, but the impact they have, I think on the other roughly 175 people here that are not on the specific events team is really hard to articulate. 200 00:18:36,605 --> 00:18:44,915 It's a huge positive event to our team at Shore, not only to help them do their job and form partnerships and executives and so on, but. 201 00:18:44,945 --> 00:18:47,255 Just they level up the mood at Shore. 202 00:18:47,315 --> 00:18:49,415 I think they make people feel special. 203 00:18:49,475 --> 00:18:56,315 They make people feel good when they walk in the door, whether it's just at work or getting the update every Monday on what's going on. 204 00:18:56,375 --> 00:19:00,665 They cast a wonderful mood throughout the firm and you can't really hire that. 205 00:19:00,665 --> 00:19:01,865 It's not on a resume. 206 00:19:01,895 --> 00:19:06,635 It's not something that's easily described and you just really know it when you feel it and see it. 207 00:19:06,635 --> 00:19:10,445 And I think that's what Julia's leadership, that's what she's done here at Shore over the last few years. 208 00:19:17,255 --> 00:19:20,344 Anderson Williams: If you enjoyed this episode, be sure and check out our other Bigger. 209 00:19:20,344 --> 00:19:20,795 Stronger. 210 00:19:20,795 --> 00:19:21,215 Faster. 211 00:19:21,215 --> 00:19:30,634 episodes, as well as our Microcap Moments and Everyday Heroes series at www.shorecp.university/podcasts, or anywhere you get your. 212 00:19:31,864 --> 00:19:36,755 This podcast was produced by Shore Capital Partners with story and narration by Anderson Williams. 213 00:19:36,844 --> 00:19:45,220 Recording and editing by Austin Johnson, editing by Reel Audiobooks, sound Design, mixing and Mastering by Mark Galup of Reel Audiobooks. 214 00:19:45,240 --> 00:19:48,090 Special thanks to Julia Dilday and Jeff Williams. 215 00:19:48,600 --> 00:19:51,720 This podcast is The Property of Shore Capital Partners, LLC. 216 00:19:52,020 --> 00:19:59,760 None of the content herein is investment advice and offer of investment advisory services, nor a recommendation or offer relating to any security. 217 00:20:00,000 --> 00:20:03,930 See the terms of use page on the Shore Capital website for other important information.