Back and then like you know, happen all the time four or something.
Speaker AWhenever they thought they.
Speaker AIt used to.
Speaker AWell maybe.
Speaker ABut these guys didn't show their face.
Speaker AThey just played the music.
Speaker ASo you know they.
Speaker AThey couldn't even have to get like a fake impersonator or something like that.
Speaker AAnd so but with the shows like it would still not even be as.
Speaker AYou know, just lack of effort.
Speaker ASo people would get mad and they would steal their turntables and the speakers and the monitors.
Speaker ALike it's a famous thing that used to always at the concert hall.
Speaker AIt was tough doing shows in Toronto.
Speaker AAnd then if you're a Toronto artist, you're extra grind because they're like, you know, like we like that guy.
Speaker AWhat's gonna make us like you.
Speaker AAnd that's what's the school face cats.
Speaker APeople would pay $10 to come into your party to stand there and screw face you.
Speaker AYeah.
Speaker AThey buy the ticket to come to your show and just sit there and.
Speaker BBe like such a weird mindset.
Speaker AAnd it was like.
Speaker AYeah, but it was like that chaos called it crabs in a bucket.
Speaker AAnd you know, so it wasn't where my said like it's not so much anymore.
Speaker ABut back then cuz everybody was trying to get on and if you had a little bit of shine they're like well why is he shining?
Speaker AHe's not that good.
Speaker CYou know what I think stopped it comment sections now that people can just comment on videos and say whatever they want.
Speaker CThey don't have to pay $10 to go to the show anymore.
Speaker COh, I think that's what happened.
Speaker AYeah.
Speaker AThey just become.
Speaker AThey just get.
Speaker AYep.
Speaker AAnd then they just hate online in the, in the, in the chat rooms they'd be like I saw them.
Speaker AYeah.
Speaker AWasn't that exactly differently.
Speaker BEvery episode of the DNA airwaves is recorded and produced at the mpl.
Speaker BThe MPL is a collection of film, music and audio post production suites located in the GTA.
Speaker BPlease visit the MPL that's maplewithout the vowels.com to learn how they can help you with your next film or audio production.
Speaker ASame guy that was there screaming, calling out your name.
Speaker CThanks Internet.
Speaker BAs part of like that hip hop like screw face and just hip hop in general.
Speaker BThere's this weird like I don't even know what we call it but where authenticity in your rhymes are so important.
Speaker BEspecially when you were kind of coming up maybe even a little bit before that, but during like the Wu Tang era like you were mentioning before and a little bit later there was this weird like you could rap nice, but if you didn't back it up in real life, you were kind of seen a certain way.
Speaker BWhy do you think that is in hip hop where in country I can rap about drinking and shooting my wife.
Speaker BAnd nobody looks at that man any differently in the real world.
Speaker BBut our lyrics need to be authentic to our real life.
Speaker BWhy do you think that is or was the case growing up?
Speaker AI think because it was the music, it came out from such a, from such a personal place.
Speaker ARight.
Speaker ALike it was people's self poetry, talking about what they're going through and what's been going on in their experience and how they see the world.
Speaker ATrue, true.
Speaker AAnd so, you know, if you have like public enemies saying, you know, like, you know, doing this and that would fight the power and it takes the nations of millions to back and then all of a sudden, you know.
Speaker BRight, right.
Speaker AYou know, like that was a full on movement.
Speaker ARemember, there was for sure when people, they didn't work, they didn't wear gold chains.
Speaker AEverybody.
Speaker AWell, they still wore gold chains.
Speaker ABut the movement was African unity and uplifting.
Speaker BPeople listen to it.
Speaker BBut then it changed and it went to, I'm a shoot you, I'm a thug and I'm going to show you how real I am when I see you in the streets.
Speaker AWell, kind of, that was always kind of there.
Speaker ARight.
Speaker AYou know, you still had just Ice back in the day and even Keras Public Enemy had a song called My Uzi Weighs a Ton.
Speaker ALike, although it was a political.
Speaker BYeah, that was.
Speaker ABut still, like, you know, there was still stuff going on.
Speaker ABut then I think after it got real hard with the Public Enemies and then you had the end of the ways and then the Onyxes and everything, you know, like people for people.
Speaker AIt wasn't as, you know, Teddy Riley and Guy as much as it was Onyx and Black Moon, you know, for most people, you know, and that was the type of style that, that people got into.
Speaker ABut then if you're telling a story, it depends.
Speaker AYou can tell a story or you can say you could be in.
Speaker ARight.
Speaker AI think one of the greatest things about Nas is Nas was like a great, He's a great storyteller.
Speaker AHe.
Speaker AHe's like the guy looking out of his window telling you what's going on.
Speaker AYeah.
Speaker AWhere other people put themselves in the situation that Nas is watching.
Speaker AAnd so if you go and claim that guy, there's always going to be somebody that's going to want to try and test you for anything.
Speaker AIf you're a Great tennis player.
Speaker ASomeone's going to come for the title.
Speaker ATrue.
Speaker AIf you're best rapper, someone's going to come for the title.
Speaker AA hockey player.
Speaker ASomeone wants the mvp.
Speaker AYeah.
Speaker ASo if you're the baddest gangster on the street and you put it out there and rap well, then the gangster is going to be like, you know, gangsters don't rap, right, Whatever.
Speaker AAnd then you just put yourself out there.
Speaker ASo that's why I think it's more, you know, it's more important to be like, standing by your words, like, I get entertainment and this and that and that.
Speaker ABut if it's, you know, like, you could tell when someone's like saying, this is me, and then when they're saying, you know, they're just making a song to say whatever they're to.
Speaker BTrying.
Speaker ATrying to say.
Speaker AAnd I, I think it's important because people live and die off of, you know, some people of what they say.
Speaker ALike, you know, there's people who will live and die off every word, you know, like, you know, they live that life.
Speaker AAnd I think it's important to be the person that you say that you are.
Speaker ASo that way your fans know who you are and they follow you for your authenticity.
Speaker CSpeaking of fans, I'm sure before the Internet was as accessible, you used to get fan mail and people used to probably mail you.
Speaker CDo you have any fun stories about that?
Speaker AYeah, I remember.
Speaker ASo I started getting fan mail.
Speaker AI used to go to the record company, Virgin, and then I would go in, because sometimes out before we would do this, like with the video chat, I'd go into Virgin and I'd have like a schedule from like 9am to 4pm, 5pm on Pure, like interviews, radio, newspaper, print, whatever magazines.
Speaker ALike, you spend the whole day, you know, just doing all of this all day.
Speaker AAnd.
Speaker ABut then when I'd go there, that's where some of the fan mail would come.
Speaker AAnd yeah, I would get like, cool stuff, like pictures, some people and mail.
Speaker AAnd then I would try.
Speaker AI made the big effort.
Speaker AI really did try everybody out there to sign and reply to everyone.
Speaker AAnd then I remember somebody, my friend goes.
Speaker AHe looks at me.
Speaker AI'm sitting at my kitchen table trying to do these things, and my friend looks at me and he's like.
Speaker AI said, what?
Speaker ALike, really?
Speaker ALike, really, what are you doing?
Speaker AI said, yeah, you know, I'm just, you know, I'm just trying to reach back, whatever.
Speaker AHe's like, look at that over there.
Speaker AAnd it was like this big pile of letters and everything.
Speaker AHe's like, when do you think you're gonna have time to do each one of those back?
Speaker AHe says, why don't you just do, like.
Speaker AI don't know.
Speaker AHe told me something to do that, you know, like, just go on the radio and shout everybody out and.
Speaker AOr something, but don't.
Speaker AAnd then I was like, yeah, I really can't do this, because it was just too much.
Speaker ABut it was just great.
Speaker AThe amount of stuff that I would get, a lot of the letters, really cool pictures, stories, raps that I didn't know how to flow.
Speaker AI wouldn't know how to flow and go.
Speaker AThey just give me, like, a full paragraph of the raps, and I just.
Speaker CNo rhythm, no tempo, nothing.
Speaker COkay.
Speaker AWhen did you first decide that this was a career path that you wanted to follow?
Speaker AI was just.
Speaker AReally.
Speaker AWhen I was just growing up in the borough, my brother was known for being a rapper in the neighborhood, and I would just be called Junior.
Speaker AJust.
Speaker APeople used to ask me if I was gonna rap like him.
Speaker AAnd, yeah, I just pick up the mic and do a little thing here and there and stuff like that.
Speaker AAnd one time, I was just at a house party in a building at Markham and Eglinton, and I had a couple things that I wrote down.
Speaker ASomebody passed me to Mike.
Speaker AI picked up the mic.
Speaker AI said what?
Speaker AI.
Speaker AI said.
Speaker AAnd then the guy at the end, he just said, man, you're good.
Speaker AYou should stay at it.
Speaker AAnd I just stayed at it.
Speaker AI just kept writing from there and just keep.
Speaker BAnd when from writing, did you realize, oh, I'm on to something.
Speaker BI might be able to actually make money off of this.
Speaker BDo you remember that moment?
Speaker AWell, as I started writing, people would come, like, you get into, like, these spontaneous battles.
Speaker ALike, you know, you'd be at Scarborough Town center, and you'd see a cipher going on, and then you just.
Speaker AAll of a sudden, you, like, people push you in the cipher.
Speaker AOr somebody would know you from school or something like that.
Speaker AYou get dragged in.
Speaker AAnd then, you know, and I was winning a lot of them and stuff like that, or if I was.
Speaker AIf I lost any.
Speaker AIt was like.
Speaker AIt was close.
Speaker ALike, it wasn't like, Right.
Speaker ARight Tore up or anything like that.
Speaker ASo it was like, you know, people were like, yeah, okay, he's doing all right.
Speaker ASo I just kept going and writing songs.
Speaker AI met.
Speaker AThrough high school, I met.
Speaker AWe had a mutual friend that introduced me to Socrates, and I met up with him, and then we started going to the studio together from way back when.
Speaker AAnd then my friend Rod dollar would come all the time.
Speaker AAnd then, yeah, we just, I just kept going.
Speaker ASo there was always like this motivation.
Speaker ALike, you know, now I'm doing beats, I'm doing songs, demos with Socrates, you know, and he had to still caught up in all these early singles out at the time.
Speaker ASo he was a big deal.
Speaker ALike he was.
Speaker AYeah, definitely, you know, sort of the big small.
Speaker BThe big small guy.
Speaker AOh yeah, these two hot singles rock.
Speaker AYeah, he had the two hot singles running on 88.1 Saturday at least twice a day.
Speaker ALike, you know, between money and love.
Speaker AYeah, and this is even before that.
Speaker ASo, you know, it was like eight runs deep.
Speaker AIt was right around Hates runs deep.
Speaker AHe was just, he was just doing that.
Speaker AAnd so there was always motivation to keep recording.
Speaker AAnd at one point I just decided because I was putting my records into record companies and stuff like that and I just got a fed up and I was like, man, you need to know somebody to go and get anything to happen.
Speaker AYou know, if you don't know anybody or have a connection, it's not going to happen, man.
Speaker AWe should just do our own stuff.
Speaker AAnd then me and the engineer at the time named Day, he was called me the next day.
Speaker AHe was like, were you serious about what you're saying?
Speaker AI was like, yeah, man, you know, we can't get ahead with whatever.
Speaker AThen three weeks later, we had a record company called Knee Deep Entertainment and went down to university, registered the company that now we have a record company.
Speaker AAnd I'm thinking, okay, I guess I'm a record company guy now.
Speaker AI'm not a rapper anymore.
Speaker AAnd we're like, okay, well we need music because what are we going to do?
Speaker AAnd he showed me Socrates, Father Time that he was working on.
Speaker AAnd then back then everybody was like, okay, well you need a B side.
Speaker AYou don't have a B side.
Speaker ASo I was like, well, I've been working on this song called 21 years.
Speaker AWhy don't we do it on the B side?
Speaker ASo that became the B side just to have a B side of the Father Time record.
Speaker AAnd Father Time did really well.
Speaker AGot sock signed to Warner Brothers, was playing everywhere was on these movies and all this other stuff going crazy.
Speaker AAnd I remember listening to 88.11 Time and somebody called in and they were saying, they said, you know that Father Time record is really big, but you really need to check out that 21 years track by Shot.
Speaker AWhen they said my name wrong.
Speaker AAnd I was like, oh.
Speaker AAnd then DJ X and then DJX goes, yeah, you know what we really need to give that record on the other side a little.
Speaker AA little attention.
Speaker AAnd, you know, so he started playing it, and then all of a sudden, DJ Premier puts it on his Reality Check 101 album, and it just starts going.
Speaker AAnd then we were like, well, we need another record, and we have no artists.
Speaker AAnd I guess.
Speaker AWell, I guess I'll record another single.
Speaker AAnd so that's when I did what It Takes with Julie Black in Just a second on the other side.
Speaker AAnd then we won the Juno for what It Takes that following year.
Speaker AAnd we were like, well, I guess I'm the artist now.
Speaker BThat's the one behind the See A Tower, Right?
Speaker AWe're the label by then.
Speaker BWhat It Takes.
Speaker AYeah, yeah, in the background.
Speaker AYep.
Speaker AThat was actually DJ X.
Speaker ALittle X.
Speaker ANot DJ X, Direct the X.
Speaker AAnd Little X's first video, once he started working off of Hype Williams, because he came back and he did the second half of that video.
Speaker AWhen you're seeing the.
Speaker AThe tower and we're on the.
Speaker AActually Ward's island by center island there, that's his stuff that he shot.
Speaker AAnd so.
Speaker AAnd that won the Juno.
Speaker AAnd then.
Speaker AAnd we were like, well, I guess I'm gonna keep recording because I'm the only artist on the label.
Speaker AAnd at that point, I was like, all right.
Speaker AI guess, you know, things are kind of moving, and it just gradually kept going.
Speaker CSpeaking of recording and winning and all of that, we got to work on one of your songs here, Feel the Night, and we.
Speaker CI got to hear your bare tracks without any processing or anything, and it was perfect.
Speaker CI didn't.
Speaker CLike, I had to carve some EQ because that.
Speaker CThat has to do with the mic, but the timing and everything.
Speaker CSo I'm wondering, starting out or still?
Speaker CDid you have a practice regimen?
Speaker CDid you do Tongue Twisters?
Speaker CBecause clearly your rhythm is down from practice.
Speaker AI don't.
Speaker AYou know what?
Speaker AI don't.
Speaker AI don't know how that actually, like, you know, I have artists that I like like.
Speaker AI like Biggie.
Speaker AI like, you know, I like, you know, Big Daddy Kane.
Speaker AI like the Rock Hymns and stuff.
Speaker AYou know, so maybe there's some influence from some of that, but a lot of times I was trying to explain it to my friend the other day because we were having this meeting or we were talking about the videos that we just did, and.
Speaker AAnd we were throwing out ideas, and I had it on, like, the Nature Channel, and I was just watching, you know, like, bears and lions do whatever they're doing and whatever.
Speaker ABut I don't know.
Speaker AI get some type of.
Speaker ASomething happens like I get some type of visual, it changes into a vision audio type situation with me the way they move and to skip.
Speaker AOr I'll watch like sports highlights and I'll look at the way like, you know, if someone does a really quick dribble, a quick crossover, you it's the speed of the bounce of the ball, there's a rhythm there.
Speaker AOr even faster.