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Your best business ideas
are absolutely worthless

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unless you execute quickly.

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So the gap B.

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Th that, that you have, you know,
with that brilliant idea that

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you thought of, you know, on a
walk on a drive late at night or

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00:00:15,260 --> 00:00:21,050
whatever, that idea that feels so
good, but the gap between that idea

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and the time that you take action
is the single biggest predictor

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of entrepreneurial success.

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And most people don't
take that quick action.

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They just kind of let it marinate
and then it just dissipates.

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Momentum's gone and
poof doesn't happen.

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Have you had that happen before?

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I know I have many times.

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It doesn't feel good.

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So today I brought in serial
entrepreneur, Brian Luebben, how

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he has figured out how he's built
multiple seven figure businesses by.

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Mastering this rapid
implementation strategy.

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He's going to share how he does
that, how he went from this

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corporate life of dreaming, about
entrepreneurship, to transitioning,

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to running multiple seven figure
businesses and real estate

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and all these other aspects.

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And he breaks everything
down here and how he's having

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fun in the process too.

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So enjoy this one with Brian
and me before you get in there,

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hit pause, go open up your
browser in your phone or in your

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computer, wherever you're at
type in hustle and flow chart.

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heart.com/clone C L O N E.

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This is where you can use a totally
free AI version of this podcast.

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00:01:27,710 --> 00:01:32,390
And me, it basically has 600 plus
episodes built into its knowledge

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base, and you could chat with it.

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You could talk with it on
the phone, do text, even

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video@hustleandflowchart.com
slash clone.

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Ask questions about this episode or
any other episodes that we've done.

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And, uh, talk about your business.

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It gets to know you
it's really cool.

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So check it out.

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Hustle and flowchart.com/clone.

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Now enjoy the episode.

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Hey, do you ever find yourself
at a party or a gathering?

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And you're asked, you know, tell me
about your business, what you do, or

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as a marketer, and you don't really
want to go through the whole laundry

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list of like generating leads,
following up with leads, creating

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content, putting content everywhere
on all platforms, gathering data,

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analyzing it, managing a team
ad, spend, whatever it might be.

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You realize you're probably
spread way too thin and

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there's gotta be a better way.

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A.

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A better way to
describe what you do to.

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Uh, HubSpot has a better way, and
they have a whole bunch of AI tools.

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They just released in a
platform called Breeze.

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It has features like
content remixing.

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That's like repurposing one piece
of content into a whole bunch.

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Uh, pinpointing prospects.

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So you can identify and follow
up along with a whole bunch

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of analytics and KPI tracking.

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So visit hubspot.com/marketers
to learn more.

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You can try it out yourself.

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It's really cool.

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hubspot.com/marketers.

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Brian.

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Uh, it's so cool to have
you here on the show, dude.

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And, uh, took a little while, you
know, like, um, made it all happen.

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And dude, you're a busy
guy on the podcast.

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Anyway, you're doing dailies,
which is like something

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that I've wanted to do.

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Never did.

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I did like two times
a week, episode drops.

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And those were.

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Pretty brutal, but
I mean, I love it.

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Been doing it for a long time,
but how long have you been

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having, you know, so Action
Academy, that's your brand.

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Bad ass brand.

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That's the podcast
I'm talking about.

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How long have you been doing that?

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The pod.

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Just crossed three years.

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Um, so it's been, it's
been a wild ride, man.

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Yeah.

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Three years.

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Yeah.

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I'm a freaking maniac.

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So if you guys enjoy listening
to me and Joe today, I talking

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to him like daily baby.

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Um, yeah, man, it's literally,
I wish I had some time.

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Deep intricate way and reason for
why we do Monday through Friday.

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But what happened was I did two
interviews a week with millionaires.

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So my show started because
I was working a corporate

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job, which we'll get into.

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And I was buying a little
bit of real estate myself.

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And I was just like, how the hell
are these people like pulling

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off six figures in cashflow?

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Like, dude, I can't figure this out.

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Like what I'm doing myself,
it's just not cutting it.

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What's this whole
entrepreneur thing.

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So I was just like, why don't
I just start a podcast where I

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say, I interview millionaires
and maybe millionaires will

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want to talk to me plot twist.

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It worked Uh, and i've interviewed
over 500 multi millionaires.

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I became a multi millionaire myself
I've run multi million dollar

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companies now and that's over a
span of the last three years And

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so action academy was born from
that did two interviews a week

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Then I did one solo show a week
because a mentor of mine said hey

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man It's really important for you
to document your journey On the

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show while also showcasing guests.

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I said, okay, that makes sense
So now I had monday tuesday and

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thursday and I saw this dip in
downloads on wednesdays and fridays

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and I was like, well, dude I can
make a 10 or 15 minute show on

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wednesday on wednesdays and fridays
just to fill those gaps and You know

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Then I just never stopped because
the way that I thought about it

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was like, that's 30 minutes extra.

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And at the minimum, you know,
people don't listen to every

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single episode every single week.

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Some people do, but at the
most people listen, you

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know, at least three of them.

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And now they have their
choice at the end of each

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week and every day I'm at the
top of the podcast player.

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So

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There you go.

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You're top of mind.

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That's what I was going to
say is like the fact that your

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daily just keeps showing up
and they're just like, okay,

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it's just a matter of time.

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Something's going to snag them.

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If

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you want, you want to hear a crazy,
you want to hear a crazy buzz line.

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Yeah, this, this is cool.

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This is some good copy here.

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I made a million dollars
cash from my podcast before

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we hit a million downloads.

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downloads don't matter, man.

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I've said it so many times.

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Yeah, hit a million dollars
cash in the bank account from my

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podcast from the businesses that
we built off the back of my podcast

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before we hit a million dollars.

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We just hit a million
downloads over the summer.

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So we're at like 1.

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3 million now downloads.

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natural question.

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How like, give me
the framework, man.

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Like, like break it down.

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Yeah.

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So I mean, I'm an
entrepreneur at heart.

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I'm a good investor.

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I'm a, I'm a really
good entrepreneur.

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Like that's kind of
how I view myself.

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And that's why like scale works.

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So on our show we teach people
how to buy commercial real

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estate and small businesses.

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So we're like how to
buy a businesses, scale

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businesses, exit businesses
and commercial real estate.

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And so, you know, when we started
the show, it took a while for

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it to find its identity, right?

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And so in the very beginning,
you know, as I was kind of

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going through my journey, we can
get into that in a little bit.

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But long story short, corporate
job, quarter million bucks a

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year, was working B2B sales.

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Was able to replace that in
March of 2022, left that, went

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to travel full time around the
world, which is the obvious next

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thing that everybody would do.

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Uh, and I, it was a blast, dude.

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I traveled for eight months.

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Now, three years later, I
still travel probably four

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to six months out of my year.

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Uh, I go around all
around the world.

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It's super fun.

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And I run my show while I do it.

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And as I was doing that from the
very beginning, it was all about

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the riches are in the niches
and that applies to business

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that applies to investing
that applies to life so much.

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And I was just, I knew who I was
speaking to, which was me before.

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And so I have a lot of accredited
investors, a lot of people that

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listen to the show that are just,
You know, they've got firepower

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and that's just who I spoke to, you
know, and same audience that listens

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to this show And so what happened
from that was, you know my first

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offer that I made on the show was
I started talking about coaches and

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masterminds that I was Hiring for
10 000 bucks and talk about how it

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impacted my life and then lo and
behold people started signing up

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for them I was like, oh well They're
like we can give you a percentage.

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It's called an affiliate
I was like, that's sick.

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That turned into $15,000 a
month when I was making not even

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15,000 downloads on the podcast
a month, and I was like, cool.

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Fast forward.

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I did that while I was
traveling with my real

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estate over the next year.

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That was in 2022.

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At the end of 2022, I shut it all
down and what I did was I put a

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free offer on my show and I said.

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You know what I need to I want
to build my own business But i'm

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not going to flail around and try
to figure this thing out myself

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I'm going to talk to you guys.

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What business do you
guys want me to build?

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And so I did a hundred free
coaching calls for 15 minutes in

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july and august of 2022 100 of
them directly from my show And I

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would ask them all the same thing.

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Where are you at?

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Where are you trying to get to?

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What are the roadblocks in between?

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How can I help?

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No offer.

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I just took notes on what
they were all trying to do.

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All corporate people trying to
replace 10, 000 a month in cashflow.

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I was like, so they could travel.

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So, all right, cool.

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Let me build something for that.

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And my first offers and
everything where, okay, I'm

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going to go make a course,
which turned into a community.

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And then that community launched
in january of 2023 officially

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we do two million dollars
annually in recurring revenue

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for that community And now I buy
businesses with those profits and

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my different community members.

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So we just bought a kitchen hood
cleaning company Uh, which is

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non sexy, but i'll pause there.

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00:09:01,179 --> 00:09:03,779
We can go in whatever
direction you want Yeah,

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that you, you started the
podcast kind of like what I

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00:09:07,199 --> 00:09:10,129
did at a partner at the time we
started the podcast because we

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00:09:10,129 --> 00:09:11,199
were the dumb guys in the room.

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00:09:11,209 --> 00:09:14,159
We just wanted to learn from the
best, you know, I think it's the

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00:09:14,169 --> 00:09:15,839
best reason to even start a pod.

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00:09:15,859 --> 00:09:19,979
But the fact that you did coaching
calls, so you're, you're, you're

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00:09:19,979 --> 00:09:22,959
bringing people in and, but you're
just like, I want to be useful.

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You have, you didn't
really have an agenda.

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Obviously you want to help.

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That's your agenda.

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But you knew if you're helping
the right people, you're

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00:09:28,336 --> 00:09:28,979
helping the right people.

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Riches in the niches.

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Money always flows that way
to those who are useful.

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And the fact then, then
you started compiling

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everybody into a community.

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00:09:38,079 --> 00:09:40,019
I think that's also
a biggie right there.

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00:09:40,329 --> 00:09:41,289
What do you charge in?

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00:09:41,329 --> 00:09:43,799
Uh, obviously some dollar
amount to be a part of that

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community, but essentially what
an online mastermind, right?

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Like it's kind of
like the first layer.

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so it started as a course and I
was like, I'm going to be a course

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guy and because that's what people
do, like that's where the money is.

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And, um, it actually all originated
from, I was traveling around and

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00:10:01,939 --> 00:10:04,639
what a lot of people that listen
to the show need to do is they

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00:10:04,639 --> 00:10:05,969
think about clarity the wrong way.

240
00:10:06,009 --> 00:10:08,459
I want to have something
actionable for the audience

241
00:10:08,459 --> 00:10:10,489
really quickly before we get
into the rest of my story.

242
00:10:10,959 --> 00:10:13,779
Um, people think about
clarity the wrong way.

243
00:10:14,079 --> 00:10:18,279
So everybody thinks about clarity
from like How how do I do something

244
00:10:18,289 --> 00:10:23,259
then how fast then why slash where
so it's called tactical sequential

245
00:10:23,259 --> 00:10:26,615
than directional clarity What I
recommend doing is you start with

246
00:10:26,809 --> 00:10:31,769
the where then the how fast then
the how so I call it directional

247
00:10:31,779 --> 00:10:37,469
sequential tactical clarity and
So I had done that I established

248
00:10:37,619 --> 00:10:38,949
where the hell am I going?

249
00:10:38,949 --> 00:10:40,739
What do I want first?

250
00:10:41,284 --> 00:10:44,374
And that's where I painted
this vision of I want to travel

251
00:10:44,374 --> 00:10:46,884
around the world in three years
when I was working my corporate

252
00:10:46,894 --> 00:10:48,514
job This is where I want to go.

253
00:10:48,544 --> 00:10:51,324
This is what I want to do in three
years So that was the direction

254
00:10:51,604 --> 00:10:54,864
and that was the sequential then
I was able to build the tactical

255
00:10:54,864 --> 00:10:58,624
into it So once you accomplish that
then you're just kind of wondering

256
00:10:58,624 --> 00:11:04,019
about And for me, I realized, I was
like, this is not fulfilling because

257
00:11:04,271 --> 00:11:05,529
everybody's listening to the show.

258
00:11:05,529 --> 00:11:08,559
Cause they want to build businesses,
scale businesses, become financially

259
00:11:08,559 --> 00:11:12,659
free, and just piss off on an
Island somewhere that doesn't work.

260
00:11:13,189 --> 00:11:16,109
Once you're able to financially
retire, you are unable to

261
00:11:16,109 --> 00:11:18,629
emotionally and mentally
retire because you have become

262
00:11:18,629 --> 00:11:20,999
an entrepreneur and you are
meant to build things, grow

263
00:11:20,999 --> 00:11:21,989
things, and scale things.

264
00:11:22,719 --> 00:11:24,669
So that's where that came from.

265
00:11:24,749 --> 00:11:28,709
And then the course, um, I did
for all of three months until

266
00:11:28,709 --> 00:11:33,379
I asked my I sent an email out
by the way to get that course.

267
00:11:33,409 --> 00:11:37,309
Um, I said, I emailed the a
hundred people, uh, about two

268
00:11:37,309 --> 00:11:39,839
months later and I said, Hey,
I've got this thing for you.

269
00:11:40,519 --> 00:11:41,829
1500 bucks.

270
00:11:42,549 --> 00:11:43,529
I was like, I fixed it.

271
00:11:43,569 --> 00:11:45,619
Like I think this is going
to be ready in two weeks.

272
00:11:45,619 --> 00:11:46,219
Do you want it?

273
00:11:46,499 --> 00:11:49,809
I made 24 hours living in Brazil.

274
00:11:50,569 --> 00:11:53,299
Then we shut, ended up shutting
that down because I asked

275
00:11:53,299 --> 00:11:55,059
them, I said, what do you want?

276
00:11:55,269 --> 00:11:57,469
What's your best
parts of this course?

277
00:11:57,469 --> 00:11:59,049
Like what parts need to be improved?

278
00:11:59,389 --> 00:12:01,509
And they said, the course
is cool, but we really just

279
00:12:01,509 --> 00:12:03,799
like all the people we're
meeting in the Facebook group.

280
00:12:03,799 --> 00:12:06,799
You dumped us in wrong business.

281
00:12:07,299 --> 00:12:08,689
It's a customer feedback.

282
00:12:08,839 --> 00:12:11,499
I talked to my customer,
which people should, if you,

283
00:12:11,819 --> 00:12:13,679
if you're a business owner,
you listen to this podcast.

284
00:12:13,709 --> 00:12:15,719
If you just go and talk to
your customer, you'll solve

285
00:12:15,719 --> 00:12:16,584
99 percent of your problems.

286
00:12:16,884 --> 00:12:17,304
Bingo.

287
00:12:17,494 --> 00:12:17,834
Yep.

288
00:12:18,134 --> 00:12:21,584
And I realized we're building
the wrong business early.

289
00:12:22,384 --> 00:12:26,014
So we shifted the business from this
paid course with a free community.

290
00:12:26,054 --> 00:12:29,604
So I'm like, no, let's go all in on
community, ignore the course thing.

291
00:12:29,624 --> 00:12:31,224
I've never even finished
an online course.

292
00:12:31,634 --> 00:12:33,314
So now, Action Academy launched.

293
00:12:33,314 --> 00:12:35,034
We started at two grand a year.

294
00:12:35,374 --> 00:12:36,474
Then it went up to four grand.

295
00:12:36,474 --> 00:12:37,444
Then it went up to six grand.

296
00:12:37,444 --> 00:12:38,764
Now it's at eight grand a year.

297
00:12:38,794 --> 00:12:40,454
We're about to up it
to ten grand a year.

298
00:12:40,644 --> 00:12:43,904
We have an entire roster of
coaches and staff and mentors.

299
00:12:43,904 --> 00:12:46,804
We have about staff of
twelve to twenty now that

300
00:12:46,804 --> 00:12:48,054
are extended on the team.

301
00:12:48,404 --> 00:12:50,254
And, uh, we did two hundred
and seventy six million

302
00:12:50,254 --> 00:12:51,614
bucks acquisition last year.

303
00:12:51,614 --> 00:12:52,154
So that was sick.

304
00:12:52,849 --> 00:12:55,929
that's all obviously
started ugly Facebook group.

305
00:12:55,929 --> 00:12:59,289
Like you said, is it still like,
have you kept it kind of ugly?

306
00:12:59,289 --> 00:13:02,069
Obviously you got trainers in
there, but like, did you have

307
00:13:02,069 --> 00:13:03,909
to complicate it much to scale?

308
00:13:03,979 --> 00:13:05,059
I'm kind of curious of that.

309
00:13:05,744 --> 00:13:07,674
Simple skills, fancy fails.

310
00:13:08,054 --> 00:13:13,554
So it looks prettier, but do
we add additional complexities?

311
00:13:13,564 --> 00:13:18,624
No, what we did was we just got
better and better and better and

312
00:13:18,664 --> 00:13:20,354
iterating and asking our customers.

313
00:13:20,679 --> 00:13:21,809
What do you want?

314
00:13:21,879 --> 00:13:24,479
What do you need more support
on in building systems and

315
00:13:24,479 --> 00:13:26,059
processes around that support?

316
00:13:26,559 --> 00:13:31,479
So everything from I, what are
the four core problems that people

317
00:13:31,479 --> 00:13:32,679
had coming into our company?

318
00:13:32,679 --> 00:13:32,939
Right?

319
00:13:32,939 --> 00:13:34,569
So they had a lack of confidence.

320
00:13:34,669 --> 00:13:37,819
They're like, ah, who am I to
do a big deal with commas and

321
00:13:37,819 --> 00:13:39,789
zeros that a lack of capital.

322
00:13:39,829 --> 00:13:42,099
I don't have the money and I
don't know how to raise capital.

323
00:13:42,439 --> 00:13:43,869
They had lack of community.

324
00:13:44,294 --> 00:13:46,074
They were like, I don't know
around other people that are

325
00:13:46,074 --> 00:13:48,204
doing this stuff and they had a
lack of clarity They're like, I

326
00:13:48,204 --> 00:13:49,414
don't even know where i'm going.

327
00:13:49,414 --> 00:13:52,504
Let alone what I want to do So
I was like, let's solve for each

328
00:13:52,504 --> 00:13:56,804
of these with our business models
And then as we were able to prove

329
00:13:56,814 --> 00:13:59,954
more success and more success
and more success and stair step

330
00:13:59,954 --> 00:14:04,444
that up Then that value was able
to have that discrepancy so high

331
00:14:04,674 --> 00:14:07,724
that we could raise the price
along with the value So I always

332
00:14:07,724 --> 00:14:13,094
recommend to people start low
charge something Start low, just

333
00:14:13,104 --> 00:14:17,494
have an astronomical price to value
discrepancy, and then slowly raise

334
00:14:17,494 --> 00:14:19,514
your prices as you raise your value.

335
00:14:19,624 --> 00:14:21,974
I think it would have been
suicide for us to come out

336
00:14:21,974 --> 00:14:22,974
the gate at eight grand.

337
00:14:23,419 --> 00:14:24,839
Oh, yeah, I think so too.

338
00:14:24,839 --> 00:14:27,869
And you had people that already
trusted you from the pod and all

339
00:14:27,869 --> 00:14:28,939
these other things you were doing.

340
00:14:28,939 --> 00:14:30,669
So it's just an ask, right?

341
00:14:30,669 --> 00:14:32,989
You got to have something teed
up for him for the next step.

342
00:14:33,574 --> 00:14:33,814
Yeah.

343
00:14:34,114 --> 00:14:35,784
So I like what you did.

344
00:14:35,794 --> 00:14:38,874
You broke down with clarity
to your definition of clarity.

345
00:14:39,394 --> 00:14:42,924
Cause it seems like, I mean, that's
a pretty common thing on this show.

346
00:14:43,234 --> 00:14:45,994
You know, there's
every entrepreneur.

347
00:14:45,994 --> 00:14:46,864
It's like, we're builders.

348
00:14:46,864 --> 00:14:48,384
He said it's in our DNA.

349
00:14:48,424 --> 00:14:51,344
Once we get that taste in our
mouth, it's like, it's like blood,

350
00:14:51,354 --> 00:14:53,254
you know, like a dog or a wolf.

351
00:14:53,254 --> 00:14:55,524
It's like, you can't
really turn it off.

352
00:14:55,554 --> 00:14:56,664
You know what it's like.

353
00:14:57,034 --> 00:15:00,724
And, um, like we're builders and
we're creators and we create value

354
00:15:00,754 --> 00:15:02,534
and, uh, we solve problems, but.

355
00:15:03,084 --> 00:15:05,714
That also leads, you know,
like a thing I bring up all the

356
00:15:05,724 --> 00:15:06,894
time is like, what's enough?

357
00:15:06,954 --> 00:15:09,594
Like most people don't
know what their enough is.

358
00:15:09,624 --> 00:15:12,034
Or if the enough is, yeah, I
just want to travel forever

359
00:15:12,034 --> 00:15:14,634
and piss off on the beach and
drink Mai Tais or whatever.

360
00:15:14,664 --> 00:15:17,424
Like you're going to hate life
after probably a couple of weeks of

361
00:15:17,424 --> 00:15:19,794
doing that and uh, want, want more.

362
00:15:19,844 --> 00:15:22,284
So like, how do you define enough?

363
00:15:22,304 --> 00:15:24,584
And like, is this clarity
thing, like one of the most

364
00:15:24,584 --> 00:15:26,794
common problems that you hear?

365
00:15:27,804 --> 00:15:31,544
yeah, so I think you're clear
if you go ask a hundred people

366
00:15:31,544 --> 00:15:34,494
on the street, what do you want
ninety nine point seven percent?

367
00:15:34,494 --> 00:15:37,784
Of them can't answer and even
the one that will answer they'll

368
00:15:37,784 --> 00:15:40,314
give an attempt at it But they've
never put thought into it because

369
00:15:40,314 --> 00:15:43,004
so many people are just in
survival mode Just making sure

370
00:15:43,004 --> 00:15:43,954
that they could pay the bills.

371
00:15:44,134 --> 00:15:46,194
So once you get past that point,
it's like let's get everyone

372
00:15:46,194 --> 00:15:50,484
rich So they can see it's not
the answer to happiness So,

373
00:15:50,564 --> 00:15:51,974
clarity is where you begin.

374
00:15:52,294 --> 00:15:54,184
I think enough is a fallacy.

375
00:15:54,874 --> 00:15:58,829
I think enough never
really Goes away.

376
00:15:59,159 --> 00:16:01,399
Um, let me rephrase that.

377
00:16:01,729 --> 00:16:05,119
Let me think about how that makes
sense because this is an interesting

378
00:16:05,129 --> 00:16:08,449
thought experiment because I like to
break things down into frameworks.

379
00:16:08,899 --> 00:16:13,049
So when you begin, enough
is normally 10, 000 a

380
00:16:13,049 --> 00:16:15,049
month to take home, right?

381
00:16:15,139 --> 00:16:17,439
That's what you hear a lot,
especially in real estate.

382
00:16:17,919 --> 00:16:20,389
And then it maybe will
grow up to 20, 000.

383
00:16:20,389 --> 00:16:23,879
Like if I were really, I
actually did an exercise.

384
00:16:24,509 --> 00:16:29,959
On paper in an Excel sheet I created
where I said, what is my dream life?

385
00:16:30,129 --> 00:16:31,909
I called it like the
dream life designer.

386
00:16:31,909 --> 00:16:36,139
I was like, if I had the house
on Lake Austin, the 5 million

387
00:16:36,139 --> 00:16:40,509
house that I wanted, if I had a,
like the boat that I wanted, if

388
00:16:40,509 --> 00:16:43,279
I had a, the guest house, I've
had the lake house that I wanted.

389
00:16:43,279 --> 00:16:45,239
If I had the other house in
the mountains that I wanted.

390
00:16:45,514 --> 00:16:48,974
What will this all cost me
plus traveling plus having kids

391
00:16:49,034 --> 00:16:54,324
because I'm single right now I
was like 50 000 a month take home.

392
00:16:54,354 --> 00:16:58,594
I could do anything I wanted
and I realized and over talking

393
00:16:58,594 --> 00:17:02,194
to a lot of people Once you
hit that 50 000 take home from

394
00:17:02,194 --> 00:17:06,219
your business and dividends and
distributions Nothing after that

395
00:17:06,219 --> 00:17:07,954
really makes a material impact.

396
00:17:07,979 --> 00:17:10,189
So you need to go from me to we.

397
00:17:10,709 --> 00:17:12,979
And so my favorite was from
a mentor of mine named Ben

398
00:17:12,979 --> 00:17:15,599
Kenny and he issued this game.

399
00:17:15,659 --> 00:17:17,419
And this is the game
that I choose to play.

400
00:17:17,419 --> 00:17:19,349
That really helps because
I'm going to build things

401
00:17:19,349 --> 00:17:20,379
for the rest of my life.

402
00:17:20,799 --> 00:17:24,999
It just in different varying
degrees of, um, participation.

403
00:17:25,839 --> 00:17:29,679
But right now it's level one of
the game of entrepreneurship is

404
00:17:29,689 --> 00:17:31,189
how do I make a million dollars?

405
00:17:31,599 --> 00:17:35,619
Like just revenue top line game
number two level two of the game

406
00:17:35,799 --> 00:17:37,639
is how do I net a million dollars?

407
00:17:38,239 --> 00:17:42,259
So this like last year when you
made a million dollars this next

408
00:17:42,259 --> 00:17:46,029
year i'll net take home free and
clear a million dollars Next level

409
00:17:46,049 --> 00:17:48,299
of the game is how do you pay
your top five people a million

410
00:17:48,299 --> 00:17:50,509
dollars to where now it's like?

411
00:17:50,559 --> 00:17:53,829
Oh now it's bigger than
me Like how are we paying

412
00:17:53,829 --> 00:17:54,969
them a million dollars?

413
00:17:55,089 --> 00:17:57,809
And then the next level of the
game is how do I make so much

414
00:17:57,809 --> 00:18:00,529
that I can comfortably give
away a million dollars a year?

415
00:18:00,529 --> 00:18:05,224
You Not out of the business as
the tax write off, but like me

416
00:18:05,524 --> 00:18:05,884
cool.

417
00:18:05,919 --> 00:18:07,049
from my checking account.

418
00:18:07,659 --> 00:18:11,779
And I was just like, what a
awesome game to play because that

419
00:18:11,779 --> 00:18:13,509
is just infinite and scalable.

420
00:18:13,529 --> 00:18:15,639
So for me, I don't have them.

421
00:18:15,829 --> 00:18:17,509
I don't have an enough number.

422
00:18:17,809 --> 00:18:21,179
Um, because we're doing well
over 100, 000 a month now.

423
00:18:21,229 --> 00:18:24,824
And like, I've been living the
same lifestyle that I've been

424
00:18:24,824 --> 00:18:28,234
living at 20, 000 a month,
and it's good enough for me.

425
00:18:29,114 --> 00:18:29,704
And that's the thing.

426
00:18:29,704 --> 00:18:31,204
I've had multiple people.

427
00:18:31,204 --> 00:18:35,204
I know I can, I can attest for
like, you just get to a point where

428
00:18:35,664 --> 00:18:37,094
you kind of just like, I'm good.

429
00:18:37,104 --> 00:18:38,614
Like I got everything I need.

430
00:18:38,614 --> 00:18:41,254
I have, it's a time
thing that happens.

431
00:18:41,254 --> 00:18:44,694
And me with a couple of kids and
a wife, it's like, that is more

432
00:18:44,694 --> 00:18:47,174
than ever the thing, but I used
to travel a lot more before,

433
00:18:47,714 --> 00:18:51,804
But I have to also add that
asterisk that you have to

434
00:18:51,814 --> 00:18:55,174
recognize that you also are talking
out of your ass to a degree.

435
00:18:55,739 --> 00:19:01,539
Because all right now I plan for
that and I recognize that a day

436
00:19:01,539 --> 00:19:04,889
will come where you know What
happens when I get married and maybe

437
00:19:04,889 --> 00:19:09,299
the wife's like we got triplets
surprise what you know And then

438
00:19:09,299 --> 00:19:12,509
you're like, okay, what does that
look like in our monthly expenses?

439
00:19:12,539 --> 00:19:17,399
So that's why I keep my expenses
so low today But I raise my income

440
00:19:17,399 --> 00:19:21,499
so I can just stockpile away and I
can forecast from my friends like

441
00:19:21,954 --> 00:19:23,604
What do your expenses look like?

442
00:19:23,664 --> 00:19:27,154
So I go ahead and I bake them
in today, so I'm expecting

443
00:19:27,154 --> 00:19:29,534
them to a degree later on, so.

444
00:19:29,834 --> 00:19:32,584
Cause that's why I do all of this,
was to be a present father in the

445
00:19:32,584 --> 00:19:33,824
future, cause I didn't have that.

446
00:19:34,124 --> 00:19:34,934
That's so cool, dude.

447
00:19:35,004 --> 00:19:37,184
And the fact that most people
never acknowledge that.

448
00:19:37,254 --> 00:19:41,034
And, I'll be honest, before kids,
like, I wasn't thinking about it.

449
00:19:41,034 --> 00:19:42,884
You know, I just
like the hustle mode.

450
00:19:43,064 --> 00:19:44,254
Like, let's get after it.

451
00:19:44,274 --> 00:19:47,814
get me some ramen and a toothbrush
and a mattress, and that's

452
00:19:47,814 --> 00:19:49,204
like, this is masculinity.

453
00:19:49,254 --> 00:19:50,914
This is peak male performance, yeah.

454
00:19:50,954 --> 00:19:52,064
this is what we're made to do.

455
00:19:52,504 --> 00:19:53,964
Yeah, give me a fire.

456
00:19:54,764 --> 00:19:58,154
when I, when I hit some
stuff, it's like, dude, like

457
00:19:58,344 --> 00:19:59,944
priorities change like that.

458
00:20:00,274 --> 00:20:02,464
your wife wants to decorate
the house and she's like,

459
00:20:02,464 --> 00:20:06,754
it's going to be 40, 000.

460
00:20:07,504 --> 00:20:08,134
so you got to be good.

461
00:20:08,174 --> 00:20:08,384
Yeah.

462
00:20:08,794 --> 00:20:09,464
Get ready for it.

463
00:20:09,614 --> 00:20:11,784
Um, so the fact that you
bring it up, thank you.

464
00:20:11,794 --> 00:20:14,294
Cause a lot of people just
like gloss over that fact

465
00:20:14,554 --> 00:20:16,134
and it's like, um, okay.

466
00:20:16,164 --> 00:20:17,324
Reality shake,

467
00:20:17,774 --> 00:20:19,924
yeah, dude, I'm, I'm about to be 30.

468
00:20:20,094 --> 00:20:21,534
Like, I understand that.

469
00:20:21,564 --> 00:20:22,894
I don't know what I don't know.

470
00:20:22,894 --> 00:20:26,614
And I'll, I'll say, I think the
biggest cheat code in life is

471
00:20:26,634 --> 00:20:30,554
positioning yourself perpetually
as the enthusiastic beginner

472
00:20:30,554 --> 00:20:31,844
instead of the grizzled veteran.

473
00:20:32,194 --> 00:20:35,364
I think if you position yourself
as the expert, you only have

474
00:20:35,364 --> 00:20:37,004
one way to go and that's down.

475
00:20:37,004 --> 00:20:40,424
But if you're always a beginner
and you're always curious, dude,

476
00:20:40,424 --> 00:20:42,164
it's like doors are wide open.

477
00:20:42,259 --> 00:20:45,049
I'm going to pause this really
fast, to shout out another

478
00:20:45,049 --> 00:20:46,579
podcast to put on your radar.

479
00:20:46,609 --> 00:20:48,369
This one's called AugMentors.

480
00:20:48,619 --> 00:20:51,229
It's hosted by Julie
Meyer in Jimmy Edgerton.

481
00:20:51,499 --> 00:20:54,619
And it's brought to you
on the HubSpot podcast

482
00:20:54,619 --> 00:20:57,589
network, audio destination
for business professionals.

483
00:20:57,919 --> 00:21:01,849
And this show is perfect for anybody
in the mentorship or mentoring

484
00:21:01,849 --> 00:21:03,979
space and leadership development.

485
00:21:04,219 --> 00:21:07,279
So if that's your realm,
these two are the ones to

486
00:21:07,279 --> 00:21:09,169
follow over at augmented.

487
00:21:09,349 --> 00:21:11,839
They have great guests, they
keep it funny and they get

488
00:21:11,839 --> 00:21:15,349
into details that actually
help you get further, faster.

489
00:21:15,402 --> 00:21:18,732
So go listen to AugMentors
wherever you get your podcasts.

490
00:21:18,886 --> 00:21:21,946
Hey, have you ever thought
about cloning yourself and

491
00:21:21,946 --> 00:21:26,356
not the physical form of you,
but using AI to clone you?

492
00:21:26,746 --> 00:21:29,416
And the expertise that you
have, the stuff that you

493
00:21:29,416 --> 00:21:30,856
already publish online.

494
00:21:31,096 --> 00:21:34,876
Can now be enhanced and
making you accessible

495
00:21:34,906 --> 00:21:37,926
infinitely at all times 24/7.

496
00:21:38,296 --> 00:21:42,526
That's what I've done with my
brand and the Joe Fier clone that

497
00:21:42,526 --> 00:21:45,196
you probably used a shouted it
out at the top of the episode.

498
00:21:45,496 --> 00:21:49,126
It has 600 plus episodes,
podcast episodes inside of

499
00:21:49,126 --> 00:21:51,556
their YouTube videos, blog
posts and all that stuff.

500
00:21:51,976 --> 00:21:53,626
And people can now interact with it.

501
00:21:53,626 --> 00:21:54,556
People can you.

502
00:21:54,586 --> 00:21:56,746
I can generate new leads that way.

503
00:21:56,746 --> 00:22:00,466
I use it for customer service and
I book calls for consultations.

504
00:22:00,466 --> 00:22:02,896
And there's so many
ways to monetize.

505
00:22:03,256 --> 00:22:05,986
And scale what I'm already
doing, but via my clone,

506
00:22:05,986 --> 00:22:07,126
it's really, really cool.

507
00:22:07,516 --> 00:22:08,626
You can do the same.

508
00:22:08,626 --> 00:22:12,706
You can clone yourself and scale
your expertise infinitely right now.

509
00:22:12,976 --> 00:22:18,046
So if you use the code hustle at
checkout, Uh, you can actually get

510
00:22:18,046 --> 00:22:21,226
50% off your first month of Delphi.

511
00:22:21,496 --> 00:22:23,956
That's the platform that
I use is Delphi dot.

512
00:22:24,136 --> 00:22:29,116
AI, but the URL to go to, to go
capture this deal is hustle and

513
00:22:29,116 --> 00:22:33,646
flowchart.com/delphi, D E L P H.

514
00:22:33,676 --> 00:22:34,126
I.

515
00:22:34,456 --> 00:22:37,846
And make sure you're using
the code hustle at checkout

516
00:22:37,846 --> 00:22:39,526
to get that 50% off.

517
00:22:40,036 --> 00:22:41,956
And I just wanted to shout
it out there as well.

518
00:22:41,956 --> 00:22:42,316
Is.

519
00:22:42,976 --> 00:22:45,346
My team and I build a lot
of these clones for our

520
00:22:45,346 --> 00:22:46,606
clients, our partners.

521
00:22:46,876 --> 00:22:48,706
And they're, it's interesting.

522
00:22:48,706 --> 00:22:49,456
It's really cool.

523
00:22:49,456 --> 00:22:51,706
We've done like 50
plus clones or so.

524
00:22:52,006 --> 00:22:55,546
So if you want us to actually
just handle it for you, because

525
00:22:55,546 --> 00:22:58,036
some people don't want to do
the setup, the testing and the

526
00:22:58,036 --> 00:22:59,926
integration to launch fast.

527
00:23:00,406 --> 00:23:01,366
You can just head over.

528
00:23:01,366 --> 00:23:03,346
There's a little quick
form that we made.

529
00:23:03,616 --> 00:23:05,626
If you want to fill that out, we
could still hook you up on the

530
00:23:05,626 --> 00:23:11,626
sweet deal, but it's a hustle
and a flowchart.com/delphi maker.

531
00:23:11,806 --> 00:23:15,916
That's D E L P H I M a K E R.

532
00:23:16,216 --> 00:23:18,256
And if you go there,
it's a quick form.

533
00:23:18,586 --> 00:23:22,636
And once you fill it out, basically
lets us know about your business.

534
00:23:22,786 --> 00:23:25,876
I can let you know about the
cool deals that we have and

535
00:23:25,876 --> 00:23:29,866
how we were to get your clone
up and live really fast.

536
00:23:29,866 --> 00:23:32,866
So either way, go
check out Delphi again.

537
00:23:32,866 --> 00:23:37,246
The 50% off code is hustle
and flowchart.com/delphi.

538
00:23:37,306 --> 00:23:41,236
Use the code hustle, and if you
want us to do the help it's hustle

539
00:23:41,236 --> 00:23:44,446
and flowchart.com/delphi maker.

540
00:23:44,626 --> 00:23:46,396
All right, let's get
back to the episode.

541
00:23:46,630 --> 00:23:46,805
Yeah.

542
00:23:46,930 --> 00:23:49,630
Well, the fact that like I
wrote down your levels and

543
00:23:49,640 --> 00:23:52,550
you know, you, you mentioned
participation right before that

544
00:23:52,560 --> 00:23:53,910
in my notes, I have community.

545
00:23:53,910 --> 00:23:55,430
It's like, I'm seeing a theme here.

546
00:23:55,830 --> 00:23:58,050
You know, you're not all about you.

547
00:23:58,090 --> 00:24:00,950
Like as obviously you got
to serve yourself first

548
00:24:01,120 --> 00:24:04,070
initially, but let's be honest,
you can get past that hump.

549
00:24:04,555 --> 00:24:07,045
At least on the dollar
side of things very fast

550
00:24:07,270 --> 00:24:07,965
a year or two.

551
00:24:08,265 --> 00:24:11,595
but boom and then yeah And you're
you're taking care of your people

552
00:24:11,605 --> 00:24:15,255
first the ones that are supporting
you and letting you scale I mean

553
00:24:15,255 --> 00:24:17,355
through all this you're you're
obviously taking care of your

554
00:24:17,355 --> 00:24:20,745
community, you know customers
audience and all that But like I

555
00:24:20,745 --> 00:24:24,325
love how that and then the giveaway
is kind of that exponential

556
00:24:24,335 --> 00:24:27,355
thing that will just keep Sure,
it'll keep growing after that one

557
00:24:27,680 --> 00:24:33,430
it comes back to you so much, and
at the end of the day, I just have

558
00:24:33,530 --> 00:24:38,135
been In the world that everybody
wants to be in like this last summer

559
00:24:38,135 --> 00:24:41,715
I was able to go do 10 days in
the south of france and traveling

560
00:24:41,715 --> 00:24:46,465
spain and freaking abiza and greece
and everything again This year and

561
00:24:46,465 --> 00:24:49,685
it's like i've been on the yachts
and i've been with these people I

562
00:24:49,685 --> 00:24:55,345
know them now and i've been on the
private jets and what a miserable

563
00:24:55,555 --> 00:24:59,935
F'd up lonely place it would be
for you to be on a private jet

564
00:25:00,345 --> 00:25:05,600
and you have no one around you
To come on it with And now all

565
00:25:05,600 --> 00:25:06,400
of a sudden, what are you doing?

566
00:25:06,400 --> 00:25:08,820
You're just filling it up
with women and yes, men.

567
00:25:09,750 --> 00:25:12,650
So it's just like, at the end
of the day, if you can look at

568
00:25:12,650 --> 00:25:15,800
that, like you have this thought,
you have this massive yacht, no

569
00:25:15,800 --> 00:25:18,550
one's on it, but you, who cares?

570
00:25:18,720 --> 00:25:21,850
So you realize money is just energy.

571
00:25:21,920 --> 00:25:24,400
And what really is
the value is people

572
00:25:24,884 --> 00:25:26,074
Have you always had this?

573
00:25:26,094 --> 00:25:28,954
Like, cause you know, you started
off doing the sales thing, you

574
00:25:28,954 --> 00:25:31,944
crushed it, you know, in the
corporate world, and then you

575
00:25:31,944 --> 00:25:34,404
made that move over, but like,
what was the pivot for you

576
00:25:34,424 --> 00:25:35,934
when you saw, oh, it's people?

577
00:25:36,634 --> 00:25:40,084
Like, what was the before you,
you know, prior to getting that,

578
00:25:40,124 --> 00:25:41,224
getting that kind of switch?

579
00:25:41,524 --> 00:25:42,009
normal.

580
00:25:42,524 --> 00:25:46,324
I was a normal dude, like, the
only reason I am the way I am today

581
00:25:46,324 --> 00:25:49,964
is because I've been able to just
be in the world, like I'm able to

582
00:25:49,964 --> 00:25:52,884
borrow experience from other people.

583
00:25:53,329 --> 00:25:56,559
Uh, because I've just had this
podcast and I've been able to build

584
00:25:56,559 --> 00:25:59,239
really deep relationships with most
of my friends are in their forties,

585
00:25:59,239 --> 00:26:02,549
fifties and sixties, and they have
chrome kids and they're able to

586
00:26:02,549 --> 00:26:05,349
give me like, Hey, if I could go
back, I would do it different.

587
00:26:05,419 --> 00:26:07,329
And like, they're worth a
hundred million dollars.

588
00:26:07,339 --> 00:26:08,659
And they're like, this
is what I would do.

589
00:26:08,679 --> 00:26:09,859
Like do this, this, and this.

590
00:26:09,879 --> 00:26:11,139
I'm like, yes, sir.

591
00:26:11,449 --> 00:26:12,179
I'm going to do that.

592
00:26:12,679 --> 00:26:14,069
Before I was very normal.

593
00:26:14,119 --> 00:26:19,779
I was very self serving, um,
very just in it for me, you

594
00:26:19,779 --> 00:26:21,579
know, I'm going to make my buck.

595
00:26:22,084 --> 00:26:26,884
I'm gonna go disappear and and
like I'm good and I didn't want to

596
00:26:26,884 --> 00:26:30,414
post anything online And now it's
just like everything just changes

597
00:26:30,414 --> 00:26:32,904
like Zig Ziglar's got a wonderful
quote The best way to get anything

598
00:26:32,904 --> 00:26:35,224
you want in life is helping enough
other people get what they want

599
00:26:35,534 --> 00:26:36,074
Mm hmm.

600
00:26:36,084 --> 00:26:36,254
Good

601
00:26:36,264 --> 00:26:38,404
And so when it comes to your
offering, it's like the more

602
00:26:38,404 --> 00:26:42,994
expensive problem that you solve
The more you get back the more like

603
00:26:43,004 --> 00:26:46,309
hairy of a problem that you solve
and so Dude, my entire business is

604
00:26:46,319 --> 00:26:50,749
getting people financially free and
it is a freaking blast because not

605
00:26:50,749 --> 00:26:54,549
only do we go travel together, we
go do all these events together.

606
00:26:54,549 --> 00:26:55,619
We just did Tulum.

607
00:26:55,629 --> 00:26:58,269
We spent 300, 000 on the weekend.

608
00:26:58,269 --> 00:26:59,359
It was freaking sick.

609
00:26:59,879 --> 00:27:04,009
And now when I buy businesses,
my goal is to buy a business

610
00:27:04,019 --> 00:27:08,369
per quarter and my community, I
have a lead flow of talent and

611
00:27:08,369 --> 00:27:09,882
I have a lead flow of deals.

612
00:27:09,949 --> 00:27:12,679
So I've lead flow for
talent flow and deal flow.

613
00:27:13,014 --> 00:27:15,994
From my people because I
have the best operators

614
00:27:16,294 --> 00:27:17,704
front coming from corporate.

615
00:27:17,714 --> 00:27:20,634
These guys are VPs of
sales engineers, like at

616
00:27:20,634 --> 00:27:24,474
Boeing, like they're really
highfalutin smart people.

617
00:27:25,044 --> 00:27:27,494
And now they, they are
like, Hey, I've got a deal.

618
00:27:27,684 --> 00:27:30,684
I need capital and I want you
as like the growth partner.

619
00:27:30,704 --> 00:27:34,344
So I'm able to come in and be the
passive partner on these deals.

620
00:27:34,364 --> 00:27:36,824
And then I write a check and I
get them out of their jobs and

621
00:27:36,824 --> 00:27:38,344
I get equity to new companies.

622
00:27:38,354 --> 00:27:40,354
So it's just like,
I'm on cloud nine.

623
00:27:40,509 --> 00:27:41,839
Dude, you're the bridge.

624
00:27:41,859 --> 00:27:43,929
You're literally
connecting everybody.

625
00:27:43,939 --> 00:27:47,249
The fact is, the podcast
started it for you, and

626
00:27:47,259 --> 00:27:49,019
you just opened the mic up.

627
00:27:49,039 --> 00:27:50,399
You opened the floor, right?

628
00:27:50,439 --> 00:27:53,949
And you just started asking
questions, and it's, it, that's,

629
00:27:54,189 --> 00:27:55,529
everyone, start the damn podcast.

630
00:27:55,529 --> 00:27:56,329
It's not too late.

631
00:27:56,879 --> 00:27:57,619
I promise you.

632
00:27:58,359 --> 00:28:01,909
but I mean I would I would
add with the asterisk of with

633
00:28:01,919 --> 00:28:03,379
no expectation of anything

634
00:28:03,679 --> 00:28:04,129
Bingo.

635
00:28:04,159 --> 00:28:05,079
Yes, yes, yes.

636
00:28:05,099 --> 00:28:06,259
Yeah, it takes,

637
00:28:06,559 --> 00:28:10,029
started it to be curious
man, and I never lost it

638
00:28:10,594 --> 00:28:13,614
And that's, you can't, and that's,
uh, that's like what I said, I

639
00:28:13,804 --> 00:28:17,394
wanted to learn from the best and
Like for me, I've always had a

640
00:28:17,394 --> 00:28:20,844
pretty damn good network even before
the podcast, but it's because I

641
00:28:20,954 --> 00:28:25,024
would hit up all the local meetups,
the masterminds conferences.

642
00:28:25,024 --> 00:28:26,434
I would fly across the country.

643
00:28:26,714 --> 00:28:27,714
I wouldn't even pay
for most of them.

644
00:28:27,794 --> 00:28:28,464
I didn't have money.

645
00:28:28,464 --> 00:28:31,084
I'm like, I'm going to hang out
at the bar, meet some people.

646
00:28:31,084 --> 00:28:33,994
And it always net positive
every single one of them.

647
00:28:34,004 --> 00:28:36,704
So I was like, well, podcast
just does that on steroids.

648
00:28:36,734 --> 00:28:37,664
I don't have to leave my house.

649
00:28:37,694 --> 00:28:38,134
Great.

650
00:28:38,729 --> 00:28:42,389
and it's so and it's so sexy man
It looks like now we're about

651
00:28:42,419 --> 00:28:46,349
to just mash the gas to the next
level Once you get a few people

652
00:28:46,349 --> 00:28:49,489
on your show And then you're
able to leverage their networks

653
00:28:49,489 --> 00:28:51,149
and then move on to the oh dude.

654
00:28:51,179 --> 00:28:53,744
It's like we're You We're
to a point now where it's

655
00:28:53,744 --> 00:28:54,804
just like three years deep.

656
00:28:54,804 --> 00:28:57,934
We finally have the reps into
where we can go and like we're

657
00:28:57,934 --> 00:29:00,414
getting closer and closer to be
able to send an email and get

658
00:29:00,414 --> 00:29:02,114
Tony Robbins or someone like that.

659
00:29:02,114 --> 00:29:02,504
So it's

660
00:29:02,534 --> 00:29:03,424
you're right there, man.

661
00:29:03,474 --> 00:29:03,904
You got the

662
00:29:03,934 --> 00:29:04,664
It's fun.

663
00:29:04,834 --> 00:29:05,194
Yeah.

664
00:29:05,194 --> 00:29:05,504
Yeah.

665
00:29:05,504 --> 00:29:08,304
And everyone's just like a
step or two away and you just

666
00:29:08,304 --> 00:29:09,664
get to ask for the referrals.

667
00:29:09,664 --> 00:29:12,994
And, and, and we were already
talking about, uh, you know,

668
00:29:13,064 --> 00:29:16,224
a buddy of mine and, you
know, well, we'll hook you up.

669
00:29:17,174 --> 00:29:20,598
But, uh, I want to go back
to like buying businesses.

670
00:29:20,948 --> 00:29:22,678
We didn't even get into
your whole like backstory.

671
00:29:22,678 --> 00:29:24,878
We kind of been like brushing
on it and all that stuff.

672
00:29:24,878 --> 00:29:27,148
Like the whole sales thing,
you made the move over.

673
00:29:27,158 --> 00:29:27,178
Yeah.

674
00:29:27,178 --> 00:29:27,223
Yeah.

675
00:29:27,743 --> 00:29:30,953
I guess give me like, again, the
fast progression, because you

676
00:29:30,953 --> 00:29:35,123
did sales, you did that move to,
um, was it real estate that kind

677
00:29:35,123 --> 00:29:36,497
of got you really moving, right?

678
00:29:36,553 --> 00:29:39,603
So what got me out of my job
originally was, um, so I was

679
00:29:39,603 --> 00:29:40,763
just buying a house a year.

680
00:29:41,143 --> 00:29:44,143
So I did things like the slowest,
least sexy way possible because I

681
00:29:44,143 --> 00:29:45,083
just didn't know what I didn't know.

682
00:29:45,633 --> 00:29:46,923
And I was like, okay, cool.

683
00:29:46,923 --> 00:29:48,483
I'm going to save up my
money for my paychecks.

684
00:29:48,483 --> 00:29:49,943
And I heard about real
estate investing and I'm

685
00:29:49,943 --> 00:29:50,753
going to buy a house.

686
00:29:51,093 --> 00:29:54,103
I'm going to live in one part
3 percent down and I'm going

687
00:29:54,103 --> 00:29:56,433
to just live in a bedroom or
rent the other bedrooms out.

688
00:29:56,493 --> 00:29:59,413
And then, so that was about 4,
000 a month that was coming into

689
00:29:59,413 --> 00:30:01,793
me, uh, net free after everything.

690
00:30:02,023 --> 00:30:04,623
And then the podcast affiliate
business was the other

691
00:30:04,623 --> 00:30:06,113
15, 000 on top of that.

692
00:30:06,113 --> 00:30:08,383
So then those two together
ended up hitting the 20.

693
00:30:08,863 --> 00:30:11,153
And then I was just like, okay, so.

694
00:30:11,433 --> 00:30:15,573
There's three different ways for
me to scale into this commercial

695
00:30:15,573 --> 00:30:17,873
real estate world and this business
world that I'm learning about.

696
00:30:18,273 --> 00:30:21,083
I either need to, and this is a
framework that I've been working on.

697
00:30:21,313 --> 00:30:24,323
It's like you need to
either, um, make money in

698
00:30:24,323 --> 00:30:25,983
your w two, make more money.

699
00:30:26,413 --> 00:30:30,368
You need to learn how
to, um, build a business.

700
00:30:30,988 --> 00:30:33,628
To it from scratch to where you
can have money, you need to learn

701
00:30:33,628 --> 00:30:38,018
how to buy businesses from scratch
or by businesses that are existing

702
00:30:38,248 --> 00:30:39,848
and make money for cashflow.

703
00:30:40,108 --> 00:30:43,738
Or you need to be the sweat,
equity, the hustle, the grind.

704
00:30:43,748 --> 00:30:47,278
You need to be the one that finds
the deals, um, negotiates the

705
00:30:47,278 --> 00:30:50,108
deals, negotiates the offers,
and then take those deals to

706
00:30:50,108 --> 00:30:52,928
private capital partners that
have money, raise capital

707
00:30:52,928 --> 00:30:54,368
through syndication strategy.

708
00:30:54,628 --> 00:30:56,168
Then that's how you
yield the assets.

709
00:30:56,498 --> 00:30:58,988
So those are the only four ways
for you to scale into commercial

710
00:30:58,988 --> 00:30:59,718
real estate and business.

711
00:31:00,528 --> 00:31:04,378
And I said, out of those four
ways, I want to build my business.

712
00:31:04,668 --> 00:31:07,098
And so that's where it started
with the affiliate business.

713
00:31:07,098 --> 00:31:08,778
I was like, oh, this is fun.

714
00:31:09,088 --> 00:31:11,488
Like I can make cashflow
from this and redistribute

715
00:31:11,508 --> 00:31:12,698
this back into real estate.

716
00:31:13,038 --> 00:31:14,318
And then it turned
into the community.

717
00:31:14,318 --> 00:31:16,498
I was like, oh, this is even
more fun because like next

718
00:31:16,498 --> 00:31:18,938
year, our goal is 5 million
top line and 2 million EBITDA.

719
00:31:19,238 --> 00:31:19,768
nice.

720
00:31:19,878 --> 00:31:20,278
Yeah.

721
00:31:20,298 --> 00:31:24,718
a that's a decent business,
you know, and especially in two

722
00:31:24,768 --> 00:31:29,268
freaking two years like that's
decent business And so i'm like if

723
00:31:29,268 --> 00:31:32,068
I just focus on this then I could
take those profits and redeploy

724
00:31:32,068 --> 00:31:35,478
and be the passive partner So
that was my that was my journey.

725
00:31:35,518 --> 00:31:38,618
I went all in on a business
building And then now it's just

726
00:31:38,688 --> 00:31:42,460
back to the season where it's
one thing at a time And it's

727
00:31:42,588 --> 00:31:45,288
this phrase that I learned from
the same millionaire mentor.

728
00:31:45,288 --> 00:31:47,858
That's 100 million dollar guy
He says plant trees manage

729
00:31:47,858 --> 00:31:52,808
orchards So how you do it With
wealth building is nobody that's

730
00:31:52,858 --> 00:31:57,678
worth 10 million plus did it
by starting like 30 things.

731
00:31:58,198 --> 00:32:02,088
They started one thing, scaled
it, redeployed the profits

732
00:32:02,088 --> 00:32:04,838
off of that into passive
assets or alternative assets.

733
00:32:05,438 --> 00:32:06,298
That's how they did it.

734
00:32:06,738 --> 00:32:09,698
And so he said, you're doing a
business when you're doing an

735
00:32:09,698 --> 00:32:11,478
investment, you plant the seed.

736
00:32:12,343 --> 00:32:15,693
Into the ground you make sure the
soil is fertile then as this The

737
00:32:15,703 --> 00:32:19,043
the seed sprouts into a sapling you
got to shield it from the rain and

738
00:32:19,043 --> 00:32:21,603
the weather and the conditions and
the animals That are going to try to

739
00:32:21,603 --> 00:32:25,733
dig it up Make sure it grows into a
strong fruit bearing tree on its own

740
00:32:26,003 --> 00:32:28,933
And once it's bearing fruit without
you, then you move on to the next

741
00:32:28,943 --> 00:32:32,603
thing So that's the position that
we're at now with the business two

742
00:32:32,603 --> 00:32:35,563
years deep Where the tree is now
bearing fruit and i've got a full

743
00:32:35,563 --> 00:32:39,823
team without me So now I can go back
into acquisition mode and now like

744
00:32:39,823 --> 00:32:43,153
the goal is to buy a small business
that's between one and 2 million

745
00:32:43,473 --> 00:32:48,753
top line purchase price between
200 to 500, 000 SDE per quarter.

746
00:32:49,363 --> 00:32:52,453
So my goal is to buy four
or five of those next year.

747
00:32:52,683 --> 00:32:55,823
And then, so I think that we
can do that alongside, uh,

748
00:32:55,833 --> 00:32:57,108
scaling our current company.

749
00:32:57,408 --> 00:32:58,048
That makes sense.

750
00:32:58,048 --> 00:33:01,528
Cause you have the operators
already in your current company.

751
00:33:01,548 --> 00:33:05,888
So it, yeah, they can manage the
orchard essentially, you know,

752
00:33:05,888 --> 00:33:07,118
with, with that coming around.

753
00:33:07,278 --> 00:33:08,228
That's awesome.

754
00:33:08,438 --> 00:33:08,828
Yeah.

755
00:33:09,323 --> 00:33:12,293
Yeah, and I can do that while having
fun, building up a big ol balance

756
00:33:12,303 --> 00:33:15,153
sheet, and then, you know, then
I'll, I'll just put my head down

757
00:33:15,153 --> 00:33:17,553
over the next two years, pick my
head up two years later, and I've

758
00:33:17,553 --> 00:33:21,013
got this big ol sexy business that
I built myself, plus the skill

759
00:33:21,013 --> 00:33:25,083
sets of building a hold co of
another, like, ten small businesses

760
00:33:25,083 --> 00:33:27,873
that are brick and mortar, super
boring, like, my business I just

761
00:33:27,873 --> 00:33:29,303
bought cleans kitchen hoods.

762
00:33:30,041 --> 00:33:31,031
they ain't going anywhere.

763
00:33:31,031 --> 00:33:31,331
Right.

764
00:33:31,331 --> 00:33:31,571
It doesn't

765
00:33:31,746 --> 00:33:32,126
Yeah.

766
00:33:32,126 --> 00:33:32,966
I'm looking at a roofing

767
00:33:33,211 --> 00:33:33,831
over or yeah.

768
00:33:34,201 --> 00:33:36,121
Roofing another one
plumbing or whatever.

769
00:33:36,294 --> 00:33:36,434
We

770
00:33:36,434 --> 00:33:39,304
got a roofing company under
contract for 2, 000, 000 and it's

771
00:33:39,314 --> 00:33:41,954
got 400, 000 of take home profit.

772
00:33:41,954 --> 00:33:43,984
So we're buying it at
about a 5X multiple.

773
00:33:44,314 --> 00:33:46,554
And right now we're in negotiations
and diligence with them.

774
00:33:46,554 --> 00:33:49,134
And if it works, then I'm going
to put 200, 000 down and I'm

775
00:33:49,134 --> 00:33:50,224
going to be the capital partner.

776
00:33:50,244 --> 00:33:51,344
Somebody else is going to run it.

777
00:33:51,554 --> 00:33:52,104
you go.

778
00:33:52,894 --> 00:33:56,494
What's a, like, was there
a big aha moment on, on the

779
00:33:56,494 --> 00:33:57,944
acquisition side of things?

780
00:33:57,954 --> 00:34:01,764
So it's like on your first deal,
like what, what, what was like

781
00:34:02,014 --> 00:34:04,484
the barriers, maybe the things
that were preventing you from

782
00:34:04,484 --> 00:34:07,724
taking that action and then like
had to get through it and maybe

783
00:34:07,724 --> 00:34:10,214
some common things you would tell
others, like seeing the same thing.

784
00:34:10,354 --> 00:34:10,534
Yeah.

785
00:34:10,834 --> 00:34:12,354
Got a massive aha moment

786
00:34:12,434 --> 00:34:13,124
Okay, good.

787
00:34:13,424 --> 00:34:16,494
So we teach on, we teach on
commercial real estate and business

788
00:34:16,494 --> 00:34:18,064
acquisition in Action Academy.

789
00:34:18,064 --> 00:34:22,854
So it's mobile home parks, land,
self storage, um, multifamily.

790
00:34:23,229 --> 00:34:26,109
All these different assets that you
hear about plus small businesses.

791
00:34:26,289 --> 00:34:26,599
All right.

792
00:34:27,119 --> 00:34:30,289
And for the longest time
I was beating myself up.

793
00:34:30,289 --> 00:34:34,529
I'm like, why do I not want to buy,
go buy these storage facilities?

794
00:34:34,529 --> 00:34:36,859
Why don't I want to go buy
these multifamily properties?

795
00:34:37,179 --> 00:34:39,449
And I realized I just hated it.

796
00:34:40,709 --> 00:34:41,399
I didn't want

797
00:34:41,699 --> 00:34:45,349
Yeah, well, like you didn't, you
couldn't see yourself living in a

798
00:34:45,349 --> 00:34:46,329
place like that or deal.

799
00:34:46,439 --> 00:34:47,069
I know.

800
00:34:47,149 --> 00:34:49,759
I just don't get fired up by it.

801
00:34:50,294 --> 00:34:54,444
I have done 500 hours of real
estate interviews and man, we

802
00:34:54,444 --> 00:34:57,554
have people that are fired up
by real estate in our group.

803
00:34:57,644 --> 00:34:59,654
That's a huge chunk of
our group is real estate.

804
00:34:59,854 --> 00:35:03,004
And I've got coaches in there
that dude, if you put a freaking

805
00:35:03,484 --> 00:35:06,774
triple net lease, industrial
center strip mall in front of them,

806
00:35:07,014 --> 00:35:08,824
dude, they are going to tingle.

807
00:35:09,394 --> 00:35:11,064
They're going to feel
some type of way.

808
00:35:11,434 --> 00:35:12,864
That's how I feel about businesses.

809
00:35:14,019 --> 00:35:19,639
So like my big aha was the same
process that a lot of our folks

810
00:35:19,639 --> 00:35:22,009
go through, which is they join
and they're like, well, asset

811
00:35:22,009 --> 00:35:23,349
class is the right one for me.

812
00:35:23,629 --> 00:35:26,519
And I said, go get, it's like
going to a food court at a mall,

813
00:35:26,529 --> 00:35:30,139
go try out the different free
samples, buy a four unit, buy a

814
00:35:30,139 --> 00:35:33,329
laundromat, buy a storage facility,
figure out what you like the most.

815
00:35:33,689 --> 00:35:36,669
And then you can go all in on
whatever, sit down and have

816
00:35:36,669 --> 00:35:39,209
a full meal at whatever place
you'd like the free sample at.

817
00:35:39,209 --> 00:35:41,419
So that was my aha
was I was like, dude.

818
00:35:42,044 --> 00:35:46,394
I just, not only do I not want to do
it, I also don't want to fund them.

819
00:35:46,769 --> 00:35:51,658
But like I, one of our guys
brought me a 45 unit multifamily

820
00:35:51,999 --> 00:35:54,869
five year hold, a hundred
thousand dollar buy in.

821
00:35:55,259 --> 00:35:59,929
And I'm just like, yeah, I'd make
12 percent a year and have a 2.

822
00:35:59,929 --> 00:36:02,169
37 X equity equity
multiple on the tail end.

823
00:36:02,169 --> 00:36:05,099
So I'll turn that into 237,
000, make 11 percent on an

824
00:36:05,099 --> 00:36:06,079
each year for five years.

825
00:36:06,569 --> 00:36:08,119
I'm like that.

826
00:36:08,119 --> 00:36:09,219
I still don't want to do it.

827
00:36:09,539 --> 00:36:10,549
Give me a business.

828
00:36:10,849 --> 00:36:12,499
Like give me that roofing company.

829
00:36:12,609 --> 00:36:13,929
Like that sounds fun.

830
00:36:14,634 --> 00:36:15,654
What do you, what
do you see in that?

831
00:36:15,654 --> 00:36:19,494
Because as I'm with you on that,
I mean, I, I am in some real

832
00:36:19,494 --> 00:36:22,404
estate, but at the same time I get
more lit up and so does my wife.

833
00:36:22,414 --> 00:36:23,544
Cause she's an entrepreneur too.

834
00:36:23,554 --> 00:36:25,814
Her and I, luckily like
this is what, yeah.

835
00:36:26,124 --> 00:36:28,694
So find, find a girl
or yeah, exactly.

836
00:36:28,704 --> 00:36:30,884
Find and find someone that
you can jam with that way,

837
00:36:31,230 --> 00:36:33,620
but uh, the business side,
like what's the, yeah.

838
00:36:33,900 --> 00:36:37,415
What's, what's the thing that,
Like why that over real estate and

839
00:36:37,415 --> 00:36:39,515
I'm sure there's a lot of other
people because I've interviewed

840
00:36:39,695 --> 00:36:42,805
a bunch of real estate folks on
here too and I feel you man it's

841
00:36:42,805 --> 00:36:46,285
kind of like I don't know I see
so many other things I could do

842
00:36:46,325 --> 00:36:49,685
I mean just thinking AI like holy
crap there's a lot of inefficient

843
00:36:49,725 --> 00:36:55,095
businesses right now you know um
but also the boring businesses ain't

844
00:36:55,235 --> 00:36:56,415
going anywhere it's kind of like

845
00:36:57,415 --> 00:36:59,715
Business is so much fun, dude.

846
00:36:59,925 --> 00:37:01,495
It's so much more fun for me.

847
00:37:01,495 --> 00:37:05,045
It's so, it's like this Rubik's
cube that I get to like work

848
00:37:05,045 --> 00:37:06,645
on real estate is very simple.

849
00:37:07,015 --> 00:37:10,175
It's just, it's just a very
simple business model, which

850
00:37:11,135 --> 00:37:13,415
by design, like that's sick.

851
00:37:13,745 --> 00:37:16,365
And a lot of our folks
do we have done a lot of

852
00:37:16,365 --> 00:37:17,695
acquisition of real estate.

853
00:37:19,217 --> 00:37:19,925
Not my thing.

854
00:37:20,900 --> 00:37:22,850
And I just, I just
recently just came to that.

855
00:37:22,850 --> 00:37:25,200
I was like, dude, I go on a
lot of real estate podcasts.

856
00:37:25,220 --> 00:37:27,340
I was like, I'm not even
trying, like, I do want

857
00:37:27,340 --> 00:37:28,690
to buy a boutique hotel.

858
00:37:29,060 --> 00:37:32,200
Um, one of my goals on my like
10 year vision is I want to own

859
00:37:32,200 --> 00:37:33,620
a top 50 hotel in the world.

860
00:37:34,410 --> 00:37:36,870
I really care about hotels,
but that's kind of a business

861
00:37:36,870 --> 00:37:38,100
disguised as real estate.

862
00:37:38,620 --> 00:37:39,070
for sure.

863
00:37:39,160 --> 00:37:45,420
So, so I really enjoy business just
because it's just a juicier, more

864
00:37:45,430 --> 00:37:49,190
fun problem for me to focus on is
I'm like, how do I tweak the offer?

865
00:37:49,190 --> 00:37:50,440
How do I tweak the pricing?

866
00:37:50,440 --> 00:37:51,730
How do I tweak the fulfillment?

867
00:37:52,120 --> 00:37:54,000
You know, how do I tweak
marketing and sales?

868
00:37:54,000 --> 00:37:57,510
And then where's the leak in the
funnel as opposed to like me talking

869
00:37:57,510 --> 00:38:00,950
to a bunch of distressed owners of a
storage facility, I've just done it

870
00:38:00,990 --> 00:38:02,620
and it just doesn't light my candle.

871
00:38:02,950 --> 00:38:07,600
And now everything that I do has to
be energizing, exciting, and fun.

872
00:38:08,585 --> 00:38:09,840
If it's not fun, I'm not doing

873
00:38:10,140 --> 00:38:11,160
Yeah, man.

874
00:38:11,160 --> 00:38:14,310
Well, does that, is that lean
into your whole passive income

875
00:38:14,310 --> 00:38:15,990
versus passionate income?

876
00:38:16,020 --> 00:38:17,250
'cause that's something you say.

877
00:38:17,498 --> 00:38:24,388
So in 20, when I quit in 2022, like
it was pretty damn near passive.

878
00:38:24,468 --> 00:38:25,978
You know, people
were just signing up.

879
00:38:25,978 --> 00:38:28,698
I had little links in my podcast
where they would go sign up

880
00:38:28,698 --> 00:38:31,418
with the sales teams of the
mastermind and the coaching thing.

881
00:38:31,848 --> 00:38:33,258
And that was coming to me.

882
00:38:33,258 --> 00:38:36,728
Like, Just clockwork and then the
real estate was passive until I

883
00:38:36,728 --> 00:38:40,188
had to evict that freaking chick
from my One of my properties and

884
00:38:40,188 --> 00:38:41,808
she trashed it and I was like fun.

885
00:38:42,378 --> 00:38:46,518
Yeah, but I mean dude past
passivity is a spectrum right,

886
00:38:46,798 --> 00:38:50,998
so I built that first 20k was
like pretty damn near passive and

887
00:38:50,998 --> 00:38:53,818
then after that I was just like

888
00:38:56,028 --> 00:38:56,758
What now

889
00:38:57,058 --> 00:38:57,348
hmm.

890
00:38:58,078 --> 00:38:58,738
I did it

891
00:39:00,038 --> 00:39:00,328
I'm at the

892
00:39:00,443 --> 00:39:01,463
I was 27 years.

893
00:39:01,743 --> 00:39:03,113
Dude, I was 27 years old.

894
00:39:03,113 --> 00:39:04,733
I was like, what, what do I do now?

895
00:39:04,763 --> 00:39:07,773
Like, I did what the
books say, you know?

896
00:39:08,243 --> 00:39:10,793
And, um, and I was just
like, why the fuck is nobody

897
00:39:10,793 --> 00:39:13,823
else talking about now what?

898
00:39:14,023 --> 00:39:14,953
What do I do now?

899
00:39:15,383 --> 00:39:17,803
And I was like, there's
not even a term for this.

900
00:39:18,003 --> 00:39:20,153
And so I was like, what do you
do when you already have enough

901
00:39:20,153 --> 00:39:23,253
passive income coming in to where
you are financially free and you got

902
00:39:23,253 --> 00:39:24,693
your time back, you quit your job?

903
00:39:24,693 --> 00:39:25,178
I don't know.

904
00:39:25,928 --> 00:39:26,568
Now what?

905
00:39:26,678 --> 00:39:28,718
And so nobody's talking
about that stuff.

906
00:39:28,718 --> 00:39:29,678
So I wrote a book on it.

907
00:39:29,678 --> 00:39:33,698
It only took me 1, 074
hours, 1, 174 hours.

908
00:39:33,698 --> 00:39:36,568
Who's counting and
uh, I launched it.

909
00:39:36,598 --> 00:39:36,818
Yeah.

910
00:39:36,818 --> 00:39:39,088
In December of last year,
it's called from passive to

911
00:39:39,088 --> 00:39:41,188
passionate, how to quit your
job, grow your wealth, turn

912
00:39:41,188 --> 00:39:42,268
your passions into profits.

913
00:39:42,738 --> 00:39:44,308
And that's what we
talk about in the book.

914
00:39:44,368 --> 00:39:47,058
It talks a lot about business buying
real estate, but most importantly,

915
00:39:47,058 --> 00:39:51,438
it talks about passionate income,
which is the income after you

916
00:39:51,438 --> 00:39:53,028
have enough passive coming in.

917
00:39:53,278 --> 00:39:57,293
Now you're like, What income
can I generate that fulfills

918
00:39:57,293 --> 00:40:01,153
the intersection of what I love,
what I'm great at, what the world

919
00:40:01,183 --> 00:40:02,653
wants and what the market needs.

920
00:40:03,303 --> 00:40:05,103
Where can we put that together?

921
00:40:05,183 --> 00:40:08,803
And then just so we can work on
hard shit continuously for the rest

922
00:40:08,803 --> 00:40:12,693
of my life, because energizing,
exciting, and fun doesn't

923
00:40:12,693 --> 00:40:15,843
necessarily mean that easy for us.

924
00:40:16,148 --> 00:40:18,328
That's working on some
big hard tough shit

925
00:40:18,628 --> 00:40:18,918
hmm.

926
00:40:19,658 --> 00:40:23,788
and I love every minute of it
and whenever I Bitch about it.

927
00:40:23,848 --> 00:40:25,488
I come back and remind myself.

928
00:40:25,838 --> 00:40:27,108
This is what you signed up for.

929
00:40:27,108 --> 00:40:30,878
This is what you prayed for You
know, don't complain about this

930
00:40:31,379 --> 00:40:31,599
Heck

931
00:40:31,744 --> 00:40:32,594
It's fun, dude

932
00:40:33,159 --> 00:40:33,639
I love it,

933
00:40:33,704 --> 00:40:36,414
when it's not fun, even when
it's not fun, man, I get my

934
00:40:36,414 --> 00:40:39,894
ass kicked and it's still
fun It's just the game dude.

935
00:40:39,924 --> 00:40:41,074
I'm never gonna stop playing

936
00:40:41,129 --> 00:40:41,399
It's

937
00:40:41,504 --> 00:40:41,999
the game.

938
00:40:42,009 --> 00:40:45,189
And like you said, you got to find
a mirror really quick or take a

939
00:40:45,189 --> 00:40:47,999
selfie of yourself or whatever
and be like, I signed up for this.

940
00:40:47,999 --> 00:40:48,689
This is me.

941
00:40:48,699 --> 00:40:50,049
You know, this is my doing.

942
00:40:50,049 --> 00:40:50,839
There's no one else.

943
00:40:51,469 --> 00:40:51,789
Yeah.

944
00:40:51,789 --> 00:40:54,599
So take an ownership
and cause it is a game.

945
00:40:54,629 --> 00:40:58,489
I mean, you got, well, Alex
Hermosi, we've all seen everyone on

946
00:40:58,499 --> 00:41:00,339
YouTube and the guy's a beast too.

947
00:41:00,339 --> 00:41:01,629
And like, he says the same thing.

948
00:41:01,649 --> 00:41:05,034
It's all, all the game and
you know, it's, I think it's,

949
00:41:05,044 --> 00:41:07,444
it's a total mindset thing,
but we have the choice.

950
00:41:07,474 --> 00:41:09,104
At least if we're going
to be playing the game,

951
00:41:09,124 --> 00:41:10,494
how do we choose to do it?

952
00:41:10,984 --> 00:41:14,064
And Brian, I like the way
that you lined everything out.

953
00:41:14,074 --> 00:41:18,454
Just having that clarity, like your
definition of clarity, um, just go

954
00:41:18,454 --> 00:41:22,594
through that process or anything
that might be, yeah, something that

955
00:41:22,624 --> 00:41:25,044
just, if you feel like you're out
of the game, it's like, do a reset

956
00:41:25,084 --> 00:41:26,764
and find that clarity, tap into

957
00:41:26,764 --> 00:41:27,004
it.

958
00:41:27,524 --> 00:41:29,234
Um, Yeah

959
00:41:29,259 --> 00:41:34,139
had a, I had a, you know, a coach
of mine that he, he gave me some

960
00:41:34,139 --> 00:41:38,189
good feedback on this because dude,
like, it's last year, I've just

961
00:41:38,189 --> 00:41:41,399
been keyed up and stressed out and
pissed off and just like a general,

962
00:41:41,529 --> 00:41:43,609
generally unpleasant person.

963
00:41:44,269 --> 00:41:47,809
And he was just like,
because I would feel guilty

964
00:41:47,809 --> 00:41:48,849
if I went and had fun.

965
00:41:48,849 --> 00:41:52,069
I was working every weekend
doing a bunch of stuff.

966
00:41:52,099 --> 00:41:54,939
Cause I just wasn't
putting fun on my calendar.

967
00:41:55,849 --> 00:41:58,979
You know, yeah, I have to put fun
on my calendar because if we just

968
00:41:58,989 --> 00:42:02,424
have blank space, the way we're
cut, we're just going to go work.

969
00:42:02,724 --> 00:42:03,054
Uh huh.

970
00:42:03,479 --> 00:42:04,609
I'm like, why would I go drink?

971
00:42:04,619 --> 00:42:07,609
I'm going to go, I'm
going to go do marketing.

972
00:42:07,839 --> 00:42:09,359
I'm going to go work on my copy.

973
00:42:09,359 --> 00:42:11,619
Like, so you're just, what
else am I going to do?

974
00:42:11,619 --> 00:42:13,509
And then weekends get funky
because you're like, is it

975
00:42:13,519 --> 00:42:14,589
Tuesday or is it Saturday?

976
00:42:14,599 --> 00:42:15,889
I don't know, which is a blessing.

977
00:42:16,329 --> 00:42:19,354
But he, he gave some good feedback,
which was, He's like, so you're

978
00:42:19,354 --> 00:42:23,184
telling me that you're enjoying
the 50 percent of time God willing

979
00:42:23,184 --> 00:42:26,524
that things are going right
and you have fun But then when

980
00:42:26,554 --> 00:42:29,034
things aren't going right and
you have problems the other 50%

981
00:42:29,784 --> 00:42:30,934
You're pissed off and miserable.

982
00:42:32,144 --> 00:42:33,754
He's like, you see how that's
a problem and leads to a

983
00:42:33,754 --> 00:42:34,934
pretty crappy existence.

984
00:42:35,594 --> 00:42:37,504
And he's like, so what
if you reframed that?

985
00:42:37,534 --> 00:42:40,044
And every time that you're
running into these problems,

986
00:42:40,084 --> 00:42:42,334
um, I interviewed Dan Martone,
he goes, he doesn't call them

987
00:42:42,334 --> 00:42:43,484
problems, he calls them puzzles.

988
00:42:44,064 --> 00:42:48,414
And he's like that, those problems
are what you signed up for.

989
00:42:49,654 --> 00:42:52,984
And the coolest part about those
problems is when you solve them,

990
00:42:53,054 --> 00:42:55,304
that's a tool that you put in
your tool belt and you're like,

991
00:42:55,384 --> 00:42:57,114
I know how to do that now.

992
00:42:57,949 --> 00:43:00,459
And then you get
exposed to new problems.

993
00:43:00,739 --> 00:43:02,199
That's where experience comes from.

994
00:43:02,409 --> 00:43:05,999
And then 20 years from now, you can
say, you know, Hey, I've dealt with

995
00:43:05,999 --> 00:43:08,299
a lot of different stuff, you know?

996
00:43:08,549 --> 00:43:11,839
And so he's like, you need to
learn how to enjoy yourself

997
00:43:11,839 --> 00:43:13,739
and still have fun while
you're going through problems.

998
00:43:13,739 --> 00:43:15,239
And that's something I'm working on.

999
00:43:15,374 --> 00:43:16,174
I like it, man.

1000
00:43:16,214 --> 00:43:19,384
Thanks for sharing because that's,
uh, it's usually part how I like

1001
00:43:19,384 --> 00:43:21,684
to end these things is like, what's
that thing that you're kind of.

1002
00:43:22,179 --> 00:43:23,649
Maybe working through personally.

1003
00:43:23,729 --> 00:43:25,949
You still got some hiccups
because we ain't perfect.

1004
00:43:26,509 --> 00:43:28,759
And yeah, I had Dan
on the show as well.

1005
00:43:28,759 --> 00:43:29,969
And he's, he's a beast.

1006
00:43:29,969 --> 00:43:33,669
And yeah, anyone who wants to get
some clarity or motivation also seek

1007
00:43:33,669 --> 00:43:36,009
his ass out because you know, his

1008
00:43:36,119 --> 00:43:37,029
He ain't hard to find.

1009
00:43:37,039 --> 00:43:38,419
no, he's not, not at all.

1010
00:43:38,439 --> 00:43:41,629
But Dude, I appreciate you, Brian,
and what you're doing with, uh,

1011
00:43:41,799 --> 00:43:45,109
Action Academy, the podcast as well.

1012
00:43:45,229 --> 00:43:47,049
Direct people there, actionacademy.

1013
00:43:47,079 --> 00:43:48,679
com, easy to find.

1014
00:43:49,129 --> 00:43:52,399
And just check everything
out because, and get the

1015
00:43:52,399 --> 00:43:53,689
book as well, get the pod.

1016
00:43:54,269 --> 00:43:56,689
Um, I'm, I'm so happy
we did this dude.

1017
00:43:56,689 --> 00:44:01,579
So is there any, any final amazing
words, things you want to leave a

1018
00:44:01,579 --> 00:44:05,289
little bread crumbs here until, uh,
maybe the next time we're chatting,

1019
00:44:05,329 --> 00:44:06,269
maybe on your pod or something.

1020
00:44:06,752 --> 00:44:09,182
I think in closing, if I could
give a last piece of advice to

1021
00:44:09,182 --> 00:44:13,872
someone, if there was like a super
secret hack that you could take

1022
00:44:13,872 --> 00:44:17,592
from all the millionaires and all
the success, what I've just noticed

1023
00:44:17,612 --> 00:44:18,992
and what I implement in my life.

1024
00:44:19,332 --> 00:44:23,462
Is whenever I have an idea I
make sure that the the time

1025
00:44:23,462 --> 00:44:27,062
window between that idea and me
implementing it Is as short as

1026
00:44:27,062 --> 00:44:32,192
humanly possible And if you can
just do that macro skill across

1027
00:44:32,272 --> 00:44:37,652
everything You will be very very
wealthy and help a lot of people if

1028
00:44:37,652 --> 00:44:41,532
you just do that Even to the point
of my dating life if I see a woman

1029
00:44:41,572 --> 00:44:44,172
that i'm like, oh my god It's the
most beautiful woman in the world.

1030
00:44:44,172 --> 00:44:46,122
I'm like Gotta go talk to her.

1031
00:44:46,302 --> 00:44:49,917
I gotta go and that's so
difficult for me Still, I'm

1032
00:44:50,027 --> 00:44:51,117
like, I gotta go talk to her.

1033
00:44:51,117 --> 00:44:51,907
I gotta go across the bar.

1034
00:44:51,907 --> 00:44:52,807
I gotta go say hello.

1035
00:44:53,127 --> 00:44:55,027
And that's something I'm
working on my personal life.

1036
00:44:55,897 --> 00:44:59,367
And so that's just the idea
to implementation window.

1037
00:44:59,387 --> 00:45:01,547
Just shorten that time
discrepancy and you'll be good.

1038
00:45:01,567 --> 00:45:03,387
But yeah, if you guys are
still listening to me ramble,

1039
00:45:03,437 --> 00:45:05,687
check out action Academy
podcast Monday through Friday.

1040
00:45:05,997 --> 00:45:07,967
Um, it's on Apple,
Spotify, anywhere.

1041
00:45:08,347 --> 00:45:08,597
Yeah.

1042
00:45:08,932 --> 00:45:09,482
Love it, man.

1043
00:45:09,762 --> 00:45:10,122
Brian.

1044
00:45:10,412 --> 00:45:11,482
Thank you so much, man.

1045
00:45:11,522 --> 00:45:12,292
We'll be chatting soon.

1046
00:45:12,292 --> 00:45:12,602
All right.

1047
00:45:12,602 --> 00:45:15,402
Boom.