[00:00:00] Speaker 6: I am Rob d Willis, and this is Chief Story Officer. Each episode I talk to executives and thought leaders who've used storytelling to shift direction, win, buy-in, and get results.

[00:00:15] Speaker 7: Communication underpins everything.

[00:00:18] Speaker 8: I'm gonna craft every minute of that session just like you would with a movie.

[00:00:23] Speaker 6: You'll get tactical strategies, real world examples, and one thing you can apply immediately in your next meeting pitch or all hands.

[00:00:33] Speaker 9: So storytelling is so much more about story listening, right?

[00:00:38] Speaker 10: The minute you take ownership for every single person that you talk to, that's when you get clarity of thought.

[00:00:45] Speaker 6: Real stories, real impact. Subscribe to Chief Story Officer, wherever you listen to podcasts.

[00:00:52] Speaker 11: It's not a soft skill. It's really effing hard.