[00:00] Way into this whole business.

[00:05] 2012, I'm sitting in the call center, answering phones all day for $10 an hour as a college graduate. And I'm actually only there because I'm recovering from bankruptcy. Because as soon as I graduated, I jumped out, started a business selling airsoft guns in Union Station.

[00:22] Business took off like a rocket. Then the main hotel in Union Station, they left. And when they left, all the traffic went all the way down, hit the floor. Me and my business partner started bumping heads.

[00:35] Everything was in my credit.

[00:37] Big, huge business mistake. Everything was in my name. And once we start bumping heads, nothing went well.

[00:45] Long story short, I got like $65,000 worth of debt and I'm making no money. I'm trying to balance it and all of that, file bankruptcy. Now I got to lick my wounds, go get a job.

[00:56] I go get the job, working 10, making $10 an hour in the call center. And I'm pretty. Like I'm just not happy with life at that point in time. And then this girl in the break room that, she got so excited, she was like, yo, I can't wait to get paid.

[01:13] I'm about to get this check. I'm about to go home. I'm moving out of my parents house, I'm out of here. And we in the same job. And she hyped and I'm not.

[01:22] And that was probably one of the moments where I was like, all right, dude, get your head out the gutter. You gotta find something that's gonna work for you. So I went home that day, still living with my parents.

[01:33] I went home, I'm like, everything gotta go. I got Jordans. I like my Jordan, but they gotta go. I got basketball cards. I like them basketball cards. They gotta go everything.

[01:42] I just start selling any and everything. And I got down to a laptop that I had. This sucker was a Dell XPS laptop. You push the button and the light would turn green, but nothing show on the screen.

[01:53] Just pitch black. And in my mind I'm thinking like, man, I take $30 for this thing and it's going to go too.

[02:00] So I jump online. And even if you go back, you could go back online right now, Type in the way back machine where it show you the old website.

[02:08] Literally, I jumped online, I typed in sell my laptop.

[02:12] First thing that popped up, cash,4laptops.com.

[02:16] I go in, put in information about my laptop, and that sucker popped up on the screen. 85 bucks. We'll pay you $85 for this laptop. I'm like, all right, Cool.

[02:27] That's good. Like, in my mind, I was thinking, 30, and I go through with the process, send that sucker in. They ship me a box. They literally ship me a big box.

[02:36] This sucker's huge. You put the laptop in it, send it off. A couple days go by, I get a notification from PayPal, you got $85.

[02:46] And that was the day that it happened for me, because I was like, whoa, that sucker worked. Like. So I'm thinking, like, man, how many people out there just like me?

[02:54] Like, they got something that they were willing to take one price for. I can go pay them the 30, and then I make the extra 55. That same day, I'm on Craigslist.

[03:05] I will buy your laptop.

[03:07] I put that sucker out there. I'm in the call center, and my phone started buzzing all throughout the week. It got to the point where I would be on a phone call with, like, with somebody supposed to be doing my job, we taking orders for AT&T.

[03:20] And I would literally be like, hold on just a second.

[03:27] I'm like, hold on a minute.

[03:29] I had people pulling up to my job. So I'm buying laptops outside.

[03:35] I'm stepping in the parking lot, buying laptops. And so that was really. That was my beginning. And so I was. I started just selling straight to that company, and I did that for, like, three months.

[03:45] It went to the point where I started making my $400 paycheck. I started doubling it, tripling it, sometimes making 4x. And I was sending everything right to that company. And it got to the point where one day I sent probably about, like, 17 laptops.

[04:03] I send them 17 laptops where I spent three weeks gathering up. Stu sent it all to them, and they were supposed to pay me, like, $2,500.

[04:11] And instead of sending me the 2500, they send me an email that's like, yeah, so we want to pay you, like, 1500 for these. And I'm like, ah, no, no, no, no, no, no.

[04:24] How about we just do the 25?

[04:29] Guess what they send me. They send me an email that says, how about this? We gonna send you all this stuff back, and we don't want to do business with you no more.

[04:40] I'm like, ouch.

[04:45] This is. Mind you, this is still 2012.

[04:48] 2012.

[04:50] And so I get. I'm. Now I'm like, man, I'm in this little. I'm in this position where I'm like, dang. I wanted. I was. I saw my way out of my job and everything.

[04:58] I'm like, I Could just keep doing this forever.

[05:01] And so now my buyer's gone and I'm like, well, I gotta get rid of all this stuff.

[05:08] That was my pathway onto ebay because I'm like, I just gotta put this stuff on ebay just to get rid of it. Whatever happens happens. I don't know if I'm gonna make more money or less, but all them suckers on ebay.

[05:21] And back then I had bought a little ebay book on like how to buy and sell stuff on ebay. This sucker's like a $7 $12 ebook or something. And the guy at the time, he was like, run auctions and make sure to run seven day auctions and start it on a Sunday and end it on a Sunday.

[05:38] And the reason for the Sunday was because everybody's off work most of the time on Sunday. And so he was like, make sure you also end your listings between like the hours of 2pm and 6pm because you get the whole country.

[05:54] Because he's like, the east, the west coast will be up and moving. The east coast will still be up. And so I was like, okay, cool. So I took his little tips through all my stuff on ebay.

[06:06] The company was supposed to pay me like 2,500 and I'm making up the numbers. I remember it was like whatever. I was going to get paid after all that stuff went through on ebay, I made like probably about like 35% more.

[06:21] And that when I was like, oh, okay, cool. Everything is gonna like, I'm like, man, I'm finna ebay this mug to death.

[06:30] So that was really like, that was the beginning. In that year. I think I ended up doing like 90,000 in sales, something like that, straight through ebay.

[06:38] And that was like, that was the beginning of it. If we fast forward a little bit late, a little bit going forward, we all, one day at that call center, we all got let go.

[06:52] The owner came in crying, snotty nose tears too. Like the. Oh yeah, he was distraught. He was distraught. But long story short, he was, yo, man, 30 days from now, none of us, none of you all will be working here at and T ended up outsourcing all the way to Costa Rica.

[07:13] So that was what we did there.

[07:15] But that was my entry into like the whole reselling game.

[07:20] And then after that I bounced between a couple different jobs here and there. And I would always do it like I would pick it up like whenever I needed it.

[07:28] Cause I never saw it as a full time thing. Like something like I never was able to get it consistent enough to be a hundred percent full time. So I would always end up like, man, all right, I gotta go back, get a job.

[07:41] Just so I could have something stable and bounce back into this at the same time. It's trying a whole bunch of different stuff. You see on the Internet. Drop shipping this, drop shipping that.

[07:53] MLMs, retail arbitrage, build a shopify store, whole bunch of different things. Fast forward to 2017. I'm working now at. I'm working for Samsung. This is where I meet Aaron, or I bump back into Aaron.

[08:08] Because me and Aaron in between my. Or actually right after the call center job and we got let go, I picked up a gig, which I thought.

[08:18] Oh, Aaron was there too.

[08:20] No, he was not at the call center. But right after the call center, I ended up going to something. I think I'm getting a job. But we end up on the street selling cologne.

[08:31] And yeah, we just hustling. But was it.

[08:35] Was it good cologne or was it like, you know, this, like, cheap, like, I don't know, it was the rendition stuff.

[08:41] It smell good, right? So it smell good. But it's like you getting Issey Miyaki, not in an Issey Miyaki bottle. So that's how they sold it. Like, yeah, this is Issey Miyaki, but we just poured it in another bottle.

[08:52] That was kind of how it was. Or it's really like, yo, like it all from the same place. This bottle say Isi Miyaki, this bottle don't. So we get this one.

[09:02] Got it.

[09:02] It's not. It's not Mountain Dew. Code red. It's red soda.

[09:05] Exactly, exactly. Yeah, it was like that. It was definitely like that. But so that was where I met Aaron. And me and Aaron, we was hustling. So we was hustling. We did that for a little while.

[09:16] And then after that, 2017, now I'm working at Samsung. I'm a Samsung retail sales rep is what they called me. But my job was to go around and show off.

[09:28] If Samsung got new products coming out. I go to the T Mobile, the att, the Verizon, Walmart, Sam's Club, even Best Buy. Like, I would go out to them and I would talk to the reps, like, hey, we got something coming and get them hyped up about it so that they could then sell it in their stores.

[09:48] And everybody had like a territory. So I used to drive 44 miles out to get to my territory, work the whole territory all day. But Aaron was working in T Mobile and that was when I actually bumped back into Aaron because he was in now.

[10:03] Matter of fact, Aaron was at AT and T and then went to T mobile. So I bumped into him at the AT&T. And mind you, I'm still hustling on the side doing my thing because any job I ever had, I'm like, I got something on the side because I'm looking for my exit every single day.

[10:18] Is it still just laptops or are.

[10:20] You like, I, I jumped into phones through, through throughout that because what I eventually realized was like man, laptops, it's a lot of different pieces that go into the laptop. So like I, I didn't know nothing.

[10:34] This was all self educated along the way. When people ask me questions on ebay, that was how I built my listing because I would get certain questions all the time.

[10:42] And then I learned to put it in the listing because people are looking for that. So it was like the wiggle, the wiggle in the, in the power cord. That little thing like that, like, oh, that little bit of wiggle is a big deal.

[10:59] I didn't know what the, I didn't know what a driver was like if. Do you know what a driver is in a laptop?

[11:06] I have no idea, dude. I, I don't know what half the stuff is in a laptop. Like, like I know I, I've done six figures flipping devices and I have no idea what's in most of the things.

[11:18] Like, yeah, for real. Like a lot of the stuff that I bought, I have no clue. Like I do the same thing that you do. If they ask me a question, especially if it's like an oddball type of item, I will.

[11:29] What is that? Is that a fake?

[11:31] No, it ain't fake, but you see this little bitty crack?

[11:35] Yeah, kind of.

[11:37] I've been flipping, I've been making, I make six figures a year, over six figures a year. And I never, until just this morning because somebody asked me, I never went and checked the camera to, to like all on all the different zoom levels because that crack now when you turn the camera on and you look on regular camera, it looked perfectly fine.

[12:02] I tapped to the maximum zoom and there's black dots.

[12:06] Oh wow. I didn't even know that. Look at that. Like, see even at the learning at that level.

[12:14] Oh, here, here's a mistake I made a while a while back. Check this out.

[12:19] And I got two of them.

[12:26] This is a fake Samsung S24 Ultra. See how good it is?

[12:32] That is good.

[12:34] It's fake.

[12:36] Let me see the front so it.

[12:39] Won'T Turn on anymore.

[12:41] At all.

[12:42] At all.

[12:43] It won't charge or anything.

[12:44] Won't charge. It won't do anything. But, like, it even has the fence. Like, everything on it, dude, is so good.

[12:52] Like, the only way that I was able to tell that it was a fake after I freaking bought it was there was a slight delay whenever switching, like, between, like, between areas of the phone.

[13:06] Like, there's a slight delay that a Samsung shouldn't have.

[13:10] And cosmetically, you would have never known there was. I would have never known. And I couldn't tell because the cameras are nearly perfect.

[13:22] But even, like, at my level, I still make these mistakes, you know? But luckily, doing what I do, I gotta build a sale. And I was like, hey, bro, give my money back or meet me at the police station.

[13:34] You know.

[13:40] I got an S24. And I'm like, I hope this sucker ain't fake.

[13:46] You need to make sure, like, you got to go to the settings. Another way that I was able to tell later on was the commas weren't in the correct place. So I.

[13:55] I knew at that point it was made over when you.

[13:57] So let me ask when you got it, it was already set up. Not. It was on, like, the home screen.

[14:03] So, yeah, it was already on the home screen and everything. I reset the whole thing too, and everything was looking fine.

[14:10] And like, it was that good. Like, wow, it was crazy how good it was.

[14:16] You got me a little bit nervous.

[14:21] It really, like, surprised me how good it was because I felt like there was just something off with it. As I was scrolling through everything, there was a slight delay. Samsungs are usually really fast, right?

[14:35] Yep.

[14:36] Oh, but you know. Yeah, just make. Just double check on your Samsungs, especially the newer ones. If it's a 512, it's probably fake.512 gigabyte for the audience. So story time.

[14:52] Yep.

[14:53] Just throwing that out there. But by the way, guys, welcome to the Smart flip.

[15:00] I went ahead and let Anthony talk because he had an amazing story going on there. And this is another episode of the Smart Clip where we brought on Anthony today.

[15:08] Anthony's been in the game for a long time.

[15:11] Yes, sir.

[15:12] Super glad to have him on here. And we're going to just kind of ask him some questions today about his longevity in the industry, how he makes six figures flipping phones and other devices.

[15:22] Anthony, you want to show off your. Your little collection of phones you got over there today that you were showing me before the call?

[15:32] Yes. And now I'm like, I gotta go through this Samsung.

[15:38] Now. I got you questioning, huh?

[15:40] Yeah.

[15:40] Check the settings. Check the settings.

[15:42] I really, at this point, I'm curious and I'm about to actually show this, but I'm very curious as to like, what is. I really want to hold it and so that I could feel it and see it almost like a side by side.

[15:53] Because that.

[15:54] I know, man. Another one, I would, I would be.

[15:57] Able to do that.

[15:58] But this one was, it was really good.

[16:01] And it won't charge anymore. It's one of those **** things like it doesn't charge after you. After you buy it kind of thing. And. But it's, it's really good.

[16:11] It even wonder if that's a, That's a fail safe so that people can't figure out, like, probably.

[16:19] Probably. Yeah, like where it just won't turn back on. Probably.

[16:24] I tell you a funny story about that. So back when I'm working in Samsung, I'm working Samsung during the time when they released the Note 7. And I don't know if y'all remember the Note 7.

[16:37] I love the Note 7.

[16:38] The Note 7.

[16:39] Chris made a lot of money off the Note 7.

[16:41] I made a lot of money off of the Note 7.

[16:44] The Note 7 started catching fire.

[16:48] Yep.

[16:49] And it caught fire to the point you couldn't even get on the airplane.

[16:52] Yep.

[16:52] If you was getting on the airplane and you had a Note seven, it was like, you can't get on this flight. Or you give us the phone and put it in like a, A, A, A black box that look like a military type box.

[17:03] And they like. And we gonna put this somewhere else in the plane. Or it'll meet you when you get off the plane.

[17:09] It'll meet you.

[17:10] Yeah, it'll meet you there. And so they sent us back into the field like, yo, go get everybody phones and tell them we sorry. That's.

[17:19] Oh, man.

[17:20] And. But people didn't give up the phone because they was like, nah, mine ain't one of the ones catching fire. I want this phone. I'm keeping this phone.

[17:27] And so eventually, Note seven recon.

[17:31] Yeah. So eventually it got to the point where so many people had not given back the phones, they sent out an update. Your phone would not charge past 10% now.

[17:43] Oh.

[17:45] And it was. If you hit WI fi, boom, your phone now can only charge to 10%.

[17:53] That was wild to me because I'm like, y'all in control the whole time.

[17:59] Yeah. Look at that. That's crazy. I didn't know what they can do now, man.

[18:05] What. That was. That was why. That was why. But so them phones.

[18:13] All right, and everything.

[18:14] That's where I'm at now. But then everything. So these all been listed, all of them down there, all acknowledge probably by like 14 grand.

[18:28] Love it. Yes.

[18:31] Yes, sir.

[18:32] Watch with an Ultra 2.

[18:35] Heck, yeah. I love the old. I've been buying those like, crazy, man. Like, those are so easy to get at a good price.

[18:42] It's ridiculous. Like, people are selling those like, like hotcakes. I've been buying them for, like. Last one I bought was 303.

[18:49] That's good.

[18:50] That's real good. Yeah, the last one there was another one before that I got for 320, dude. Like, and they're just selling for 555. 60.

[18:59] Like, that's sick.

[19:00] That's what it sold for.

[19:01] They're my favorite joints, right?

[19:04] So easy to. To flip those. Like, it amazes me how many phone flippers pass on the smartwatches. Like, here's a good example.

[19:11] So this was.

[19:13] This is a series six. I think this is a Google lead. So the guy just needed money, right? Anyway, it sells me this Apple watch, Series six. It's got cage and everything on it.

[19:24] I just, I. I appraised it as, you know, base model aluminum, whatever. Paid him 50 bucks, right?

[19:31] Ends up being stainless steel.

[19:34] And it has that. That. That metal band with it too.

[19:39] So it's gonna sell for 170. Like, nice. Crazy, man. Like, I love.

[19:44] Because so many phone flippers don't even just. They don't even bother. Like, and a lot of the time whenever you're. You're flipping iPhones, all you got to do is be like, hey, just upsell.

[19:55] Like, you know, we also buy smartwatches and iPads and stuff. And a lot of the times those iPhone users have a smartwatch that they don't use anymore.

[20:04] Talk about easy money, dude. Like, yep, crazy easy.

[20:09] I like, that's. That's my favorite thing. So, like, that's fast money, easy money.

[20:16] It's my favorite thing. Which is actually why getting back a little bit back to the question of, like, going from laptops to smartphones, is that back in 2012, like, laptops was way more in demand, and smartphones was really just becoming a thing.

[20:30] I think they was really. We was on, like, iPhone3 or something. Like, and back then, like, we even. How we did. Like, right now we own computers on the Internet, but most people don't get on the computer to get on the Internet anymore.

[20:46] Not no more. No, no. The way that the world is going. So, like, laptops was, like, Was like here back then, and smartphones was here. And eventually it crisscrossed to where now.

[20:57] And the value.

[20:59] Laptops used to be, like, a special thing.

[21:02] Now it's not as special as it. As it is as it was back then. And so once that's like, Once that crisscross started happening, that was when I transitioned to smartphones because I was like, man, it cost me $22 to ship a laptop.

[21:17] I used to go buy the. Buy the big laptop shipping box, and I was paying $22 just for the box. Then I get a me to ship a phone. All I need is this.

[21:29] I'm like, Yo, $5 faster. The. The amount of time that it take to inspect one, I was spent. I would. In order for me to actually go through the whole process with a laptop, about 10 minutes, maybe a phone.

[21:45] Three minutes. Yeah.

[21:46] It's so easy.

[21:47] Three minutes. And so I was like, man, and the value was I. I'm like, I'm cool with the 10, 20 minutes. As long as the value is there with the phone, it's like, yo, you get equal value, less time.

[22:01] Easy, easy. Answer for me.

[22:03] Yes. If you. If you think about it, I guess the. The laptop is essentially what people use before they realize they all had a computer in their pocket, right? So smartphone just replaced it, which is, you know, thinking circa 2012, I think someone gifted me an iPhone4S.

[22:19] And I was like, dude, when that4S dropped, you were like, oh, my gosh, you can talk to your phone now, right? I mean, it just massive leaps since then. Crazy.

[22:27] That was my entry to Apple. Was the 4s all right? Was the 4s. That was when I became. I came over to the Apple family, and it took a minute. Even when I got my MacBook, like, it took a minute for me just to, like, to get used to the things.

[22:42] But they all do the same things. And so now, like, their whole goal is really just to get you in the ecosystem. And so once you in the ecosystem, it's hard to leave.

[22:51] Like, if you a Samsung person and you go to iPhone, you go, my girl. I got her iPhone, right? I got tired of seeing the green boats, so I got her the iPhone.

[23:01] Feel that. That's real. That's a real pain, bro. Yo, feel that.

[23:06] She was. She was like. For, like, the first two months, she was like, ugh, I hate this thing.

[23:13] It don't do it. It don't do the same things. And I'm like, it do. Like. It really does, like, all of the same thing. It's just how it does. It is what's going to be different and.

[23:25] Yeah, man. Oh yeah. That's what you made me think about this camera. They all do the same thing like you now. You got the camera in your pocket, you got the, you got your laptop in your pocket, your phone is in your pocket.

[23:39] It's throwing me thumbs up.

[23:41] That was weird. Yeah.

[23:43] I'm on, I'm on iPhone, I'm on MacBook.

[23:48] Google Meet. Does that Google me? If you do this, it'll give you a thumbs up emoji. It'll float above your head. Watch this.

[23:54] I think it might do it. I think it do. It's certain ones it's hard and thumbs up.

[23:59] Well that, that's ominous.

[24:02] Yeah.

[24:04] But so on the topic of that like as, as computers or like smartphones replaced like computers, you know, I'm. I'm seeing the same trajectory with like the VR stuff. Right. Like I think we're on up with that.

[24:21] Like I think eventually a lot of like with Apple entering the games on that, I think we will start seeing an upward trend of. I think, I think it'll really happen whenever they start with VR glasses, like instead of like the big bulky things you wear on your head.

[24:37] I think that is where I think, dude, I think in 10 years we're going to be flipping glasses like 100. Like people are going to be putting them on, testing them, making sure they can do their work or whatever on their freaking, you know, glasses.

[24:49] Like, just like, like I think it's gonna be like this where they just done, you know, like I think we'll be flipping glasses in 10 years. I really do.

[24:58] Tony Stark, right?

[24:59] Even in the future, like every movie we seen, all of that stuff is we literally in it now. And it's funny for me to think about because like as a kid I'm just like, this is entertainment.

[25:10] This ain't real. This is just make believe sci fi. All the sci fi stuff we live in in it. The fact that like I remember like the movie Spaceballs. You remember Spaceballs where to do pops up and you see him on the wall and they just like literally just talk to him.

[25:26] We doing that.

[25:27] Like I'm like.

[25:30] And that was 20 some 30 years. I don't know how many years ago that was. I think, I don't know when that movie came out, but I think about this is mind boggling to me.

[25:38] Yeah, that's incredible.

[25:41] They got all of this stuff. They got all of this stuff now to the point where like computers, where you don't have a Screen. It's just in the air.

[25:50] And I've seen some. Some of this stuff they showed me, like back when I was working with Samsung. Like they literally 40 years in all. 40 years ahead. And I'm like, dang.

[25:59] And then Apple just gonna buy it from like, okay, give us that piece. Buy that piece and put it in the.

[26:05] Yeah, yeah.

[26:06] That's crazy. Yeah. I think, you know, in 10 years we'll be flipping all more VR than we will be phones. I think that'll. That'll become the thing, in my opinion. Just if you just look at the trajectory of like what iPhones did to the computer and I think what, you know, and then iPhones took a while to take off as well.

[26:25] Like it took what, 10 years for it to really inundate the society where it became a cultural norm. And then now you got VR kind of doing the same thing.

[26:35] It's a slow trajectory. All these companies are investing in it.

[26:40] You know, the AR VR, whatever Dog mentioned, I think all of it will be eventually. And this is why we are pushing on this a little bit too with the flipping part is because we're so early with it.

[26:51] Like, we're so early and eventually it won't be as lucrative as it is right now. It's true.

[26:59] Which man, to talk about, like, the different trends. I know before when we got started, you were saying, like, what different trends have I seen exist in this business? And I think that that's one of the biggest trends is like the barrier to entry is still very, very low.

[27:19] Oh.

[27:20] And.

[27:21] But then as it goes forward, it's going to get high. The barrier to entry is going to increase.

[27:27] And so I think the time really right now for like a lot of people, man, if you looking to make some, like, if you getting in, you like, yo, I want to see something that is predictable, repeatable and sustainable.

[27:42] Like, get in now so that you can have something especially like certain things. Like certain things that new people will run into today.

[27:52] I never ran into.

[27:55] Yeah.

[27:56] Or I ran into it so long ago that it's. It's just way behind me. And it's not. It's no longer a hurdle that I would even have to get over or you would have to get over somebody else would have to get over.

[28:07] For instance, like if you got a PayPal account or even like ebay in the beginning, you're new. You like that new kid at the school that nobody knows you. Nobody know if you cool or not.

[28:20] None of that. So. So you gotta come in and prove that you can play by our rules before we quit looking at you. So, like, if you brand new, like, when I got started, my Jordans was on ebay, my basketball cards was on ebay, all this stuff was on ebay.

[28:35] So it's like, oh, he just getting rid of stuff, right? And then eventually it was like, to where I could have a hundred thousand dollar month and they don't care.

[28:43] It's like, that's just business as usual for me. But the brand new person, you couldn't come there today and do a hundred thousand because they like, we don't know you.

[28:51] Yeah.

[28:52] What are you doing?

[28:53] What illegal activities are you doing here?

[28:55] Yeah, you could be legal as, you could be as legal as you want to be, but they're like, we don't care.

[29:01] Especially if you're flipping a lot of devices. If you, if you just pull up, you know, start posting like 10 phones and you're got like zero feedback. I mean, we've seen people get put in ebay jail so fast.

[29:13] Um, or you start dropping like, yo, I'm going to message 50 people a day over here on Marketplace, right? Get put in marketplace jail, right?

[29:22] There's a, it's interesting. Here's what I think is a very interesting facet of what we're kind of, what we've, it's kind of been mentioned, but we sort of talked around is like, you had to pivot, Anthony, because suddenly what, what was your source of income was suddenly gone, right?

[29:41] And so looking at how like there's, there's a, there's a hinge point of technology in the way that our connectedness to this technology or these companies that are invested in technology dictate the, the direction in the future.

[29:55] Or like the, the, the, the, the lane that we're running in, right? Like, it will, it will kind of corral you in a certain direction. You could not sell laptops anymore because that company no longer wanted to do business with you, Right?

[30:10] So you had to kind of find like a new direction. Like Chris, at one point, I think the first two he talked about this on the call, the first two phones that he got were actually icloud locked, the first two Apple phones.

[30:22] And so he was flipping Samsung's for a while exclusively because, you know, he had a little bit of love lost there. Like, I think it's interesting to see how this shapes you as an entrepreneur.

[30:33] Like, you have to think about, all right, if my money's suddenly on lockdown or it's no longer there, how am I going to keep making money? Through this method that I've learned.

[30:43] And I'd be fascinated to hear some further conversation both from you, Anthony, as well as, you know, you chime in, Chris, like, because I got my stories too as to like, what, what was it?

[30:52] How has it been like, like navigating that, like, how have you always kind of pivoted and feel like you've like continued to progress and grow as an entrepreneur?

[31:04] Be a go getter, man. Be a, be a go getter and also learn yourself at the same time and like learn what it is that you want. 2017, January 11th. I'm sitting in the parking lot outside of T mobile when I got that call from my boss.

[31:20] And he's like, aunt, clock out, go home.

[31:24] I got $800 in my bank account. And I know I'm like, I'm not going back to corporate.

[31:32] Yeah, I'm not.

[31:34] I've been doing this stuff for 10 years. Graduated college 10 years before and I knew like, yo, like, I just don't want to go back.

[31:44] And I think for a lot of people it's like knowing what, what you going to allow to be the bottom.

[31:52] And if you allow, like, and for me I'm like, that's the bottom. Cause if I ain't, if I don't make it now, I'm going back to my parents house and that ain't no option.

[31:59] So that's the bottom. It's only one way to go from here and start running. And so a big part of it is taking that action because I ran with it for that whole year and I ended up.

[32:11] It took me 90 days to replace my job income, but I ran with it. And I know Chris talked a lot about action.

[32:19] Action negates luck every single time. Everybody thinks, you know, and I used to think the same way. And this is why I can speak on this. You know, everybody thinks the calvary is coming.

[32:31] You know, like everybody thinks somebody's coming to help you. And that is not the case. Like, that is not real world. Like life is not a fairy tale. Like, you gotta get out there and you gotta just, you just got every.

[32:45] Everybody that I've seen, you know, become success. You know, me, me. And you were talking about this a while back, Anthony, whenever, whenever you launched your course on, on flipping devices and, and then, and then you shut it down because you realize very quickly people didn't have the same like go getter mentality as you.

[33:04] They just wouldn't do the stuff that was necessary to make this thing happen that you were willing to do. In the beginning, right? Like, like I, I was doing the same stuff.

[33:13] I was picking stuff up at my job when I was not supposed to. Like, meeting people in the freaking banquet room at a restaurant when I'm not supposed to, you know, like, I was doing whatever it freaking took to make it happen.

[33:27] And most people aren't willing to do that.

[33:30] And if, you know, I, yeah, maybe. I mean, I was still a good employee. I was.

[33:37] Did I want out of there? I made that. Oh, yeah, go for it.

[33:41] But yeah, my bad. No, this, this, the conversations that really matter to me the most, man. I think, because this stuff actually matters before. What do you do?

[33:57] Yeah, yeah, yeah. I, I don't think that a business can grow into the capacity that is required to manage a sustainable business unless you grow with it. Like, people come into this program or they want to start flipping and reselling and they're suddenly surprised because, hey, you're only going to probably get a reach out deal for every 1 out of 10 or 1 out of 20 more commonly.

[34:23] Like, right? So you're 5% successful for every deal you're trying to procure to bring in some opportunity to make some income. And, and now people are getting skittish because they realize that the money just doesn't like fall in your lap.

[34:34] And so like, you know, you, you find that if anybody really had that windfall of success all of a sudden, they would not have the maturity, the emotional bandwidth, the mental capacity, like the financial seasoning, right?

[34:49] They would not have any of any of these things that sort of like size up like you size up as your business sizes up, right? It's like an, it's like an ever expanding scenario or equation where it's like, bro, you want to be making 10 grand right now, but your present habits and the condition of who you are as a person can't even sustain the 500 that you just brought home for the week.

[35:15] You know what I mean? And so I think, you know, people, a lot of people out there, they got them NFL dreams, but they got like, you know, a Fisher Price work ethic.

[35:23] It's like, bro, you like, you tilted here, you know? And like I enjoy having these conversations because it's like everybody, everybody wants to go to the show, right? I'm going to the league, like whatever that is, right?

[35:35] We're all turning pro and something when we enter adulthood. But it's like, but are, are you really, like, is your mind mentally prepared to be a professional in whatever you choose to be a professional in?

[35:47] And it just so Happens that we are professional resellers.

[35:51] There's a, There.

[35:52] There's a level to that, right? Like, yeah, I'm watching. I'm watching the NBA Finals right now or the, the, you know, the, the playoffs. And I'm like, you know, watching these documentaries about how Kyrie trains and, you know, how Steph Curry trains and all this sort of stuff.

[36:05] And these guys, you know, they. They get these handles, you know, from just consistency and reps, and it's just action and action compounded so much. You do it so much that it.

[36:15] That success almost becomes boring because you're just literally doing the same stuff. But the beautiful thing is that the byproduct of that is that you expand like, with that to where.

[36:25] When you finally. I think when you finally actually start becoming successful on the level where most people look at it. Successful. Right. What are the. What are the earmarks of real success within the reselling game?

[36:34] I would say most people are wanting that coveted 10k a month and 6 figures a year. Right? And I'm sure we probably all agree on that. But, like, have you grown to the capacity of becoming someone who can handle or has infrastructure and systems and the willingness to grind out what 10k a month looks like or 6 figures?

[36:56] Because Chris will tell you. And I've heard Chris talk about this, like, the first time he hit 10k, you. You were probably kind of tired, weren't you, Chris?

[37:03] I was worn out. No lie. Like, I remember sitting at the Starbucks when I was adding my numbers up and I had realized that I had hit 10, 000 in profit for the first time.

[37:12] And I was like, wow, nothing changed. Okay, back to work.

[37:21] You know, Andy Prisella has a saying. He's like, you can celebrate for 24 hours and then you gotta get back to work.

[37:27] That's it. Like, because once you start, like, letting go, that's when you start losing.

[37:34] I was like, oh, man, that is so true. Because, like, every time I've just celebrate, you know, we. I remember Jared, whenever he did his first $10,000, he took his entire family out.

[37:43] And that's how he celebrated. Like, he paid for the. The entire meal for his entire family. And he was very happy to do that.

[37:50] But then he got back to work. Like, he asked me, he was like, well, you know, what do we do now? I was like, same stuff, dude. Just go back to work.

[37:58] Yeah, up until the right reach outs.

[38:00] You'Re responding to leads. Like, just do the stuff. Same stuff. Yeah.

[38:06] So, Anthony, like, to add more context to what you Know, we're sort of discussing here, like, what.

[38:12] What. What has. Have there. Have there been some critical transitional moments where you've had to sit down? And it's like, I know this, all right? I know this from teaching and coaching and reselling myself that the biggest coach is the 5 inches between my ears, right?

[38:25] It's. It's right here, right? So has there. Like, what moments have you had to sit down and be like, all right, like, I gotta. I gotta put myself on game, right?

[38:35] I've gotta get. I've gotta get my. So could you talk about that a little bit?

[38:38] A few.

[38:39] A few.

[38:40] So after January 11, 2017, after I got fired, and I knew I drew my line in the sand, and it wasn't an instant line like, oh, I got fired. Then I jumped, right?

[38:52] It took a minute. It took a lot of. Of, like, some soul searching because I had a voice that was like, my parents and society and all of that, like, just get the job.

[39:00] Just get the job. And that's, like the default plan that we all pretty much are given if you come up in the United States. It's like, yo, school, college, job, like, that's the there.

[39:11] That's that whole thing. And so me knowing that I didn't want to go back, like, one of the first things was to be able to, like, kind of kill that voice.

[39:20] And there. There's always two voices. Like, those five inches between our heads is. There's two voices in there. One is your. Is your. Not you not playing to be a champion.

[39:30] And the other one is like, yo, we a champion. And so learning how to kill that voice. And you can win by 1% if you like, yo, man, I'm 51% active, and then 49%.

[39:41] Like, what if this don't work out that way? Win by 1% and then learn to increase that margin of victory. And that comes through.

[39:49] Win.

[39:49] What are the things you gotta do every single day? And so that at. At. At that point, I literally just started running. I just started running every single day. Running, running, running, running.

[40:00] Cause I was scared.

[40:02] I was scared. I'm like, bro, I lost my job. I ain't got no income. This is embarrassing. I don't want nobody to talk bad about me. I don't want my people to see me struggle.

[40:11] I don't want all of this, all of this, all of this. I'm cool losing by myself. And if I'm the only one that did it, like, yo, you take a shot, you missed.

[40:17] Ain't nobody looking. It don't Matter. But when stuff is happening externally, like, people can see it. So I started running, and I ran for 18 months straight, and I got to the point I had $60,000 cash on me, and I'm like, yo, yeah, life is good.

[40:36] But something else else also happened is at the point when I ran so long, took so much action to the point that I'm like, I ain't never seen 60,000 in my bank account, and a little switch kind of flipped, and it was just like, I started saying yes to everything.

[40:53] To your point. Celebrate for a little bit and get back to work.

[40:58] And so one of the. One of the things first is just go work. Go work. I went from 60,000 in my bank. I started saying yes to everything. It went from, like, bro, it was Tipsy Tuesdays, Wacky Wednesdays, Thirsty Thursdays, Freaky Friday, Super Saturday, Sunday, Funday Monday, do what you want.

[41:19] And I did that. But I got all the way off on my. On my habits and on my, like, yo, my urgency to get to a deal, my urgency to respond back to leads.

[41:30] I got no. No consistent lead flow. It was, if it's coming, it's coming. And then at a certain point, you could take so much action in this business that it will come, and you will be able to, like, yo, I could kind of slack off at this point right now, if I slacked off, I still make six grand next month.

[41:49] See, I think that that's profound. That's profound. It's like, I think about a Bruce Lee quote. He's like, most people, when they try to punch someone in the face, they try to punch them in the face.

[41:59] He goes, if you want to effectively punch someone in the face, you try to punch them through their face.

[42:03] Yeah, hit the back wall.

[42:05] And I think about that often. It's like, people have a goal. It's like. But if you're really trying to get through that goal, it's like, punch. Punch through the face, right?

[42:14] You punched through the face like, you. You didn't. You didn't run for six months. You ran for 18 months to the point where if that 60 grand sitting in your account doesn't speak volumes, that so massively overwhelm whatever negative or biased voice in your head, right?

[42:31] We learn these things. We get conditioned by society and culture to tell ourselves we. We can't do stuff because our father told us he couldn't do. Told himself he couldn't do stuff.

[42:40] Or our mom's mom struggled and said, oh, you. You can't do this. You know what I mean? Like, there's all these things that we learn that aren't necessarily true. And we carry these invisible ceilings around with us that, you know, when you.

[42:53] When you finally punch through that glass ceiling and you go, wow, that was. It was just paper, you know, it wasn't. Wasn't even real. Um, the whole time, you. You kind of feel like the elephant, you know, where, like, they.

[43:04] They put a chain on you, you know, to where you thought you were always anchored to that stake in the ground. And then they took the chain away. And you were so convinced of what you were by the time the chain was taken away that you couldn't.

[43:16] You could not push past those boundaries, not because there were actual limitations, but because it was all in your mind.

[43:21] And.

[43:22] Yeah, I gotta. I got something to add to that. Like, go for it. I heard a quote the other day from. From Horosi, actually.

[43:29] He said, fear is water is a puddle that is miles wide but only an inch deep.

[43:39] And that is. I Like, that hit. That hit really hard. And I was like, that is so true. Because every time, like, there's been fear, as soon as I. I faced it, it's over.

[43:51] Like, it's. It's that sad.

[43:52] Yeah.

[43:52] Crazy, because you build it up in your mind so much more than. Than it actually is. So one thing that I want to touch on is, like, during that. You know, during those 18 months or whatever, and then even today, Anthony, like, what are those daily habits that you do, like, on just on a daily basis that lead to, you know, the six figures?

[44:12] Good question, bro.

[44:13] It's so, so simple.

[44:16] Make it simple.

[44:18] That's the. Like, honestly, we could sum this business up in a couple of sentences.

[44:23] Get leads, make offers, close deals.

[44:29] That's it.

[44:31] And one of the. But some of the, like, everything else.

[44:37] Yo, it's that simple. I know.

[44:39] Like, because once you have the lead.

[44:41] It'S, like, so, like, really, like, in terms of. Okay, let me. I'm thinking about the audience as well.

[44:48] Some. Some strategic things that happened along the way was like, yo, we went from being able to. You got to be able to get leads, and so you got to go where people are.

[44:59] We. 18 months. Them. 18 months was all free leads.

[45:04] All. If you willing to get up and put out the ad, you can get the leads.

[45:09] Yeah, that was just as much as. Yo, bro, like, how good is your motor? Are you going to get up and do it?

[45:15] Cool.

[45:16] Are you going to get up and do it? We was in. We was in Aaron. Aaron's joint, next level, and they had a Sheet that said this is a $10,000 sheet, one sheet.

[45:26] Put out some leads. Put out, I mean put out your ads, host ads daily, spine to leads daily, Go pick up the money daily. And so the three agreements that I made for myself, I think this will be useful.

[45:41] The three agreements that I made for myself is I have to be willing to message 16 people a day and go pick up three items a day. And my target number is a hundred dollars profit because at the time that I got fired, I was only making $2,700 from, from my paychecks.

[46:01] It was like 2750 is what I was making. And I was like, if I don't want to go back, I have to replace that first. And I broke that down into one item a day at $100 will keep the J O B away.

[46:13] That's where one phone a day keeps the J O B away. That's where that came from. And so that was goal number one.

[46:21] And then I'm like, well okay, what if you can double it now? Two phones a day, two a day is a full time pay.

[46:30] What if you triple it?

[46:32] 3 a day equals 100k. 3 phones a day. But the agreements that come with that is I gotta be willing to message 16 people and willing to meet three times a day at that hundred dollar mark.

[46:47] And that's my agreement. And I've never changed it.

[46:50] I've never changed it. That's my agreement with myself because also at the 100k mark I can afford to like, yo, I want to take my girl. We go to Punta Can.

[47:00] Cool. We go, and I can, and I can go without. Like, yo bro, when you go home, is anything going to fall apart? Like is it going to still be there?

[47:09] That was one of the things that I was first. Like, man, I don't know if I want to. When I had the 60K, I went to the Philippines, 18 hours on the other side of the world, spent 10 days over there.

[47:20] Probably one of the best 10 days ever. And I want. And I woke up doc, and I realized we, we live with a lot of stresses that just like daily stresses and things that exist on you as being where we are and being an American, we all kind of running the race and building stuff and putting stuff together.

[47:38] You got family, you got friends, you got a life, right? And so it all come with a lot of stuff. Being on the other side of the world where you wake up and there's none of that.

[47:50] It takes a lot of adrenaline to get things off the ground and you learn to Live with that adrenaline every single day and learn to just make it happen.

[48:01] And then all of a sudden, like, you know, you on the other side of the world and none of it exists. You get to, like, literally, boom. You start to find out who you are, what your impulses are, what your motivations are.

[48:13] And speaking specifically in this business, one of the things that I think will help a lot of people is actually understanding what that motivation is.

[48:22] What's the reason why you want to make more money?

[48:26] Yeah. So money for money's sake is like, what you're saying is people have to be charged or fueled by a purpose? Is that what I'm hearing?

[48:36] Yes. And also. And. And yes, that is absolutely. And it's okay for everybody's to be different. I think that that's one of the things that came.

[48:44] Like, it came for me because mine has changed, which is going back to the. The 60k thing. I went from 60k down to 5.

[48:54] Boom.

[48:54] It's called lifestyle inflation. Right.

[48:56] And motivation. It wasn't even this. It was. But it was like my. I.

[49:02] The sprint to go from, bro, you got fired. I'm scared.

[49:08] Took me to 60 at the 60, I didn't. I let go of all those daily things. But also, I no longer had that motivation of I'm scared to go back to work.

[49:20] And so at that point, the motivation has to change. And it. And for me, maybe for other people, whatever it is, I would say for somebody getting started, spend some time and identify.

[49:30] What is your motivation for this? Because at this point, it's a skill set. This ain't just a business thing. This is really just a set of skills that I use to make money.

[49:40] I'm not in love with flipping phones. I'm in love with not having to go to work, able to make 300 a day, doing a lot less than I used to do, with a lot less stress than I used to have, with a lot less political stuff.

[49:55] Sitting and being around people where we don't even feel the same, think the same. And it's like, dog, I got to sit in here and listen to you because you the boss.

[50:04] So I can't really tell you how I really feel about you, because I lose my job. It's my livelihood now. You said the calvary. You said they think calvary is coming.

[50:15] I know that feeling. But it ain't coming. It ain't coming. You are the calvary that's in this business. You the Calvary.

[50:24] You every day post the leads, post ads, post the ads to get the lead. And if you know, like, I think if you know what comes with it, then you ultimately just do it.

[50:39] And in the beginning you kind of have in faith because you don't necessarily know yet because you haven't done it yet. But if you look at people, you look out here and look at people like you, you look at people like Matt, you look at people like Chris, you look at people like Aaron, you look at people like Jerry, you look at people that have done it, that shows that like, yo, it's possible.

[51:00] It's possible.

[51:01] Yeah, yeah.

[51:03] I like this because like so we recently had a student that joined who you know, for. We got on the call and he told me pretty much immediately, he's like, I need to leave my job in two months.

[51:17] And I was like, okay, cool. So you're gonna have to do five times what we recommend to make that happen as fast as you want. And he did and he made.

[51:29] And this is, you know, this is unheard of. This isn't, you know, just disclaimer. This is somebody who put in massive amounts of work done. 120 reach outs for 30 days straight, like wild, you know, made over thousand in profit.

[51:43] He got really used to the word no, which is something we try to instill with the students very quickly. We want them to get used to the word no really fast.

[51:53] And if they can do that, they can overcome most of the other things pretty easily. So I think I really like how you said 16 conversations a day.

[52:07] Like it's very specific, right?

[52:10] But it makes sense too compared to your closing rate on, on paid ads, right? So if you can do 16 total offers per day and you get three, it's at that point it's just the same input output equation every single day.

[52:27] That's it like no that easy. And I, I think that's what most people miss is like they like, they miss, they honestly, they just miss days. Like, you know, we see this all the time, right?

[52:42] Where, where we're looking at their accountability sheet and re accelerator and, and they're like, yeah, I'm doing the stuff and pull up their accountability sheet. They missed three days in a row.

[52:50] That's where you're missing the mark right there is because, and because you did it Monday, Tuesday, skipped three days, did it Friday, did it Saturday, skipped another three days. Like that's where you're ******** up, right?

[53:04] Is because you're not getting the build up of the snowball at that point. That's what, that's what's happening is you're not responding to the leads. You're not doing the stuff.

[53:12] I'm getting a lead right now. Like, I'm gonna answer the phone. Let's go.

[53:24] Hello, this is Chris with Bell Electronics. How can I help? You.

[53:30] Know the Galaxy?

[53:35] I don't sell the phones most of the time, but we. We mostly buy devices right now. Do you have anything you might be looking to sell?

[53:45] No.

[53:46] Oh, okay. Well, if you do, in the future, let me know. We buy iPhones, MacBooks, smart watches, cameras, all sorts of stuff.

[53:54] He hung up on me. But anybody notice what I did there?

[53:59] Upsell?

[54:02] No, I ain't selling, but I'm buying. Come on with it.

[54:05] Exactly. Yeah.

[54:07] So, yeah, I flip the script every time. You know, every man. This is something I talk about in my book, by the way. We're rewriting the tech flips property book.

[54:17] It's gonna be nice. It's gonna be amazing.

[54:20] Hormozy style. You know, where I'm gonna take.

[54:24] But this is. This is what I talk about with people all the time. And in my book and in everything, dude, this is. And I don't know why this business doesn't, like, further progressed in this sense, because everybody is a customer either now or in the future.

[54:42] Like, the crazy part about this is, is, like, you can't say that about other businesses, right? Like, you it. So, Anthony, you've gone through marketing stuff. What do they tell us to do?

[54:58] Talk to a very specific person that does a very specific thing and market to that person using words, right?

[55:06] In this business, literally everybody has one of these or they have one of the other things or the smartwatch or the whatever you're lit. You can literally talk to anybody and eventually probably make money from them by providing a service that provides cash.

[55:23] And we do it in a smart way, though, because, like, yeah, like, I'm a customer for a hamburger too, but I wouldn't buy it from somebody stand outside like, hey, you want to buy this hamburger?

[55:33] Hey, you want to buy like, bro, come here and get the hamburger, right? And so when you put out ads, though. Yeah, when you put out ads, the people that's messaging you are the people that's most likely to sell it.

[55:48] They the most ones. The ones is most likely. And it's so simple. I pay cash for phones. That's an easy marketing message. Very simple, very simple message. So only people hitting you up is the people that want to get cash for their phone.

[56:02] So it's like, it really is a simple.

[56:06] It's a simple business because you can run it by the numbers.

[56:09] And if you run it by the numbers, the numbers is not hard work. It's not. It's just a little bit of dedication. And I think the best part about it too is when you first get started, the beginning is always the hardest.

[56:23] It's just like I say it just like if you push in a parked car, you put it in neutral, them first couple steps is going to be, oh, you got to put in some muscle.

[56:32] Then the car start moving and you could literally have somebody steer it and you could push like my girl son could push it. Like he could push the car. He's like 12.

[56:42] And he would be like, hey bro, you push and I'm a steer and we could do it, we could make it happen. But the, in the beginning it is, it's the hardest.

[56:51] But you also earn while you learn in this business. Yeah, you could literally get started and make three grand in a month doing this.

[57:01] Yeah.

[57:02] And you learn the skills along the way.

[57:05] Yeah, yeah.

[57:06] You learn the skills along the way and it's skills that you can keep. I've been full time, bro, since 2017.

[57:12] Let's go.

[57:15] Yeah, I think something that, you know, you said there is the, the hardest part is getting started. To put that in like monetary terms, what we've seen just overall that starting point is your fur from $0 to a thousand dollars in profit.

[57:30] That is the hardest part of this business. The hardest part. And that's also where most people give up as well. Like that is true, you know, like, but like once, and this is why we only work with people that have made a thousand dollars in reselerator.

[57:44] Because that I don't want to. You can go to my YouTube channel and figure out how to make first thousand bucks. Like, just do that. Like, it is very difficult to take somebody from zero to a thousand dollars.

[57:56] But it's very easy to take somebody from 1 to 5. And then it's even easier to take them from 5 to 10 and 20. Like it's. Because it's the same steps over and over and over again.

[58:06] It's just repetition at that point. Like if you just do. I was talking with Isaac. So Isaac is, is one of our 20 year olds. Another six figure flipper. This will be his first year doing, doing about 100k or more actually.

[58:21] And one day it finally just like switched for him. Like he, we were talking and he, he was making about a thousand dollars a month in profit. And then he finally got it.

[58:37] He's like, I just need to do the same things every day. Like I just need to figure out. So he went to, like, the recelerator stuff, went through the stuff again, figured out what he needed to do on just a daily basis.

[58:47] And he listened to some horosi thing that told him, like, you just need to do the same thing every day for an extended period of time and you'll win. And so he just took that, and he's like, I know what to do.

[58:56] I'm just going to do it. And then I interviewed him two months later, and he. He made 10,000 in profit. Like, it's crazy. And I asked him, like, what was the biggest shift?

[59:05] He's like, I just realized that I just need to do the same thing every day. Just answer my leads and make offers, sell the stuff quickly. And that was it.

[59:15] Like.

[59:16] Like, it. It. He's like, the only re. The only way it got a little bit harder was because I had more volume to deal with on devices. He's like, that's where it just.

[59:25] That's where it started getting hard. And he's like, I need to start outsourcing. I need to start doing stuff. And, you know, so it's. It's simple. It's simple in. In terms of that.

[59:35] But getting started, especially if you're coming from a job like. Like we did, it can be a little overwhelming at times because you're not used. Because there's no structure. Not really.

[59:46] Right.

[59:49] You have to create the structure on your own, I think. And this is something that I. I've been writing about myself. Is that, like, what it. It literally says here that, like, full time, from employee to full time in your business, four mindset shifts that nobody talks about.

[01:00:04] I wrote that on my wall the other day to. To write about. But I think one of the first ones is, like, at a job, it does not matter your level of effort.

[01:00:16] I could show up and drag. I was about to cuss, but I could show up and not put in good energy and effort. And I'm still gonna get paid at the end of the week, regardless.

[01:00:28] Regardless.

[01:00:30] And then if I show up and I do amazing, and I'm like, yo, I'm team leader or whatever, but you get paid a certain amount, you still gonna get paid that certain amount.

[01:00:41] The difference in this business is that if you show up with the right energy and the right effort, you get paid more. So you get all the results or none of the results in this.

[01:00:54] So the mindset shift that you make from going from like, yo, I was working to now I'm working for myself is like, yo, you have to come in with the same level of effort every day.

[01:01:08] And this is something even I run into when it comes to responding. Elites, I don't know if y'all ever have been like, have you ever been responding to a lead but you wasn't really in it.

[01:01:17] Oh, gosh, that's every day, dude. Like, wake up. So I gotta leave this morning at, like, 8:00. I was still, like, half awake, you know, And I'm like, I'm not feeling it, dude.

[01:01:29] Like, like iPhone 11, you know, I'm like, gosh, okay, but. But what did I do?

[01:01:38] I made the. I was like, hey, we've been buying those recently for 80 bucks. And they were like, cool. Where do I go, Dude, I just made money. Like, you know, it's too easy.

[01:01:47] Gosh, it's amazing.

[01:01:48] Oh, it was just like, I didn't even want to respond. But then, you know, the money is just gonna fall in my lap later today. So, you know. But yeah, I feel that, like, what.

[01:02:00] You know, me and Matt were talking about this a couple weeks ago, where it's like the reselling game, like, once you get really good at it, get kind of boring, you know, where it's, like, so easy and mundane at the point where you're just like.

[01:02:13] You're not excited anymore. You're just like. It's like, this is too. I need something that's like. I need some diminution, you know, where it's just, like. It's doing the same stuff every.

[01:02:24] But that's the key. Like, just getting used to mastering the mundane is, like, where it's at, and it really is. I remember talking to Matt and I was like, dude, I'm just gonna, like, just do this stuff every day.

[01:02:36] Like, this is too easy. And I'm just getting.

[01:02:39] I'm.

[01:02:39] I'm getting bored. That's what it was. It's like, I'm getting bored. And this is also why I like the coaching thing and the coaching space a little bit, is because I run into these problems that are, like.

[01:02:49] Like, exciting to fix, you know, so that, like, stimulates the.

[01:02:54] My. My stuff a little bit.

[01:02:56] I call, you know, I call you the system scientist.

[01:02:59] I love it, dude. Yeah.

[01:03:02] I love that it is. And I'll be honest.

[01:03:07] So going back to certain transitions, the transition from free ads, you're not spending nothing, to when the game became pay to play.

[01:03:19] Now that the game is pay to play. That was. I was not a fast jumper on. On that.

[01:03:27] And because I wasn't, it took me a while to, like, okay. Because Facebook ads.

[01:03:34] Cool. It took me a minute to actually get it, and I just wanted somebody to throw it together. I didn't want to have to actually make changes on it.

[01:03:41] Yeah, yeah.

[01:03:42] Look and see. Is that ad doing it. And it took me a minute until I finally was like, yo, bro. Like, this is what it is. Like, if you learn this, then you.

[01:03:50] And you get ahead of it, then it's no longer a problem.

[01:03:54] And so that was like, all right, cool. I will. I'll go ahead and learn it. And I took a couple different courses, couple different people. And then specific. So non specific phone flipping Facebook ads.

[01:04:05] And then specific phone flipping Facebook ads. And so it taught me a lot of stuff on how to. How to look at this stuff. But it was also a mindset shift that I had to make.

[01:04:16] And it was really. It was one of those things where I was like, I was slow to do it because everything was still okay.

[01:04:22] When stuff start to not be okay now you're like, oh, my God, I'm panicked and I better figure this out. And I think that's one. Just to pick up a nugget for somebody is like, to understand that you can make things not okay today and decide to learn something.

[01:04:40] Because if, you know, eventually none of the stuff that we do is going to stay the same anyway.

[01:04:45] So you can continue to stay ahead of the curve so that you ultimately give yourself your own security.

[01:04:52] Yeah, yeah.

[01:04:53] The only constant is change. So like, like, like, I mean, if we take Facebook ads in 2018, 2019, we really started doing them to today. The.

[01:05:05] We were paying $5 to hitting 2500 eyeballs in 2018. Like, that was crazy. Looking back at it, like, now we're paying $5, hitting 370 leads.

[01:05:18] Yeah, 70.

[01:05:20] It was insane. Right? So the game has changed. Right. And over time, you have to adjust, which in. Basically what this means is. And I. I put out a video for this Yesterday on my YouTube channel.

[01:05:33] You guys can go watch.

[01:05:36] The way the game is now is you actually have to be a better business owner at this point. Like, you can't just throw the money in. You actually have to have the skill sets to, number one, negotiate, number two, create a repeat customer from that deal, and then number three, get referral from that same person and then get them to sell to you over and over and over again.

[01:05:58] How do you do that? You have to be a great business owner that you just have to be. And that is all you have to do. And then you have to follow up with that person, too.

[01:06:06] That there's more steps now, and that's okay because you can transition those same skill sets into other businesses later on too, right?

[01:06:17] Because that honestly, of every. And what. When Facebook ads started getting much more difficult, that's. That was honestly the birth of Google Ads too, for me was like, I need to figure something else out here.

[01:06:28] And so that's where we. Where I spent two years of trial and error to like, just getting out of count band after ad account band figuring this out. Me and David tried to figure it out together.

[01:06:40] And then he, you know, he retired from. From the coaching part. And then it was.

[01:06:45] And then it was. It was so difficult because there was nobody to model, like, to figure it out. You know, you look at the E Scam ads and look at these and whatever, right?

[01:06:57] And I would, I would copy the ads as they were set. And I was still getting banned. And I was like, what is happening? Like, yeah. And so frustrating.

[01:07:08] But so let me ask, was you creating new accounts every single time or did you have like, you had one ad account and then agency accounts, or was you having to get like a.

[01:07:20] Oh, no, I was ******** the whole thing up, dude. So basically, what think of it like, like the Craigslist account that we, you know, make over and over and over again.

[01:07:29] It was like that where I would. I would go and try. And then Google is like, ah, you're suspended. I'm like, why? Like, what did I do? Like, what I figured out later on was you can't really.

[01:07:40] You can't most of the time use the word iPhone or Samsung because they're trademarked words. You have to use them in a very specific way if you were to use them.

[01:07:50] And then, you know, over. It's just those little iterations and little iterations and little iterations over time that led to getting it right. And then, you know, I get a little offended sometimes when somebody's like, I want a different website than the one you made.

[01:08:05] And I'm like, why? Like, I spent two years building a website that actually works for this. And you're just like, ah, no, it looks like garbage. I'm like, okay, would you rather have a website that converts at 5% or 40%?

[01:08:22] You know, and they're like, well, obviously the 40. Then use mine. It's guaranteed to work. I spent so much time doing it, and it, it, you know, it amazes me because, you know, Hormozi was talking about this the other day, and I talk about Hormozy a lot because he says things in certain ways that Make a lot of sense for people.

[01:08:40] And I like that, you know, I like, I like to think simply. That way I can reiterate it to my students. And he said something the other day that.

[01:08:50] Well, actually, this was from client to community, but simple scales and fancy fails, right? So, like, there's a lot of people in the space that use these like, super fancy buyback sites like that, you know, it takes like 10 pages to get to an offer.

[01:09:03] And, you know, I figured out pretty quickly that that wasn't going to work for me. I was like. And I saw the opt in rate. I saw the people leaving the site.

[01:09:14] I could literally see it in the data. And I'm like, only like 2% of the people make it to the, to the page where they put in their information. And I was like, that sucks, dude.

[01:09:25] Like, it's. You guys, it's. It's too expensive. Yeah, exactly. Like, you're paying.

[01:09:31] You can't do that every day. You cannot.

[01:09:33] Exactly. You're paying for the eyeballs on the front end, but you are getting, let's say 100 people see it and then two people opt in. Dude, that is insane. Like, whereas mine, it's, you know, it's simple.

[01:09:46] It's stupid. Like, stupid simple. Are you, you're getting Google leads, right, Anthony?

[01:09:50] Oh, yeah.

[01:09:52] Let's talk about that real quick. How's that going? Oh, yeah.

[01:09:55] Oh, yeah. So very, very well. Getting, like. So it all blends together. This whole conversation blends together. Like if we should look at the timeline and like the different transitions, because the transition from at one point, like once you get Facebook ads and you got it and you like, okay, I could set these up.

[01:10:12] It was so Easy to spend $10 a day and not care because you just knew, like, boom, the results was so good, so cheap. I could spend $10. I'm gonna spend $10 a day anyway doing something.

[01:10:24] So that's like, it was like, it was like a nothing cost to make that money. It was nothing. And so now like the same way with Google, it's like, yo, you set them suckers up, they come and they cut.

[01:10:37] My phone been buzzing. I had to turn it off, right? Like, right now I had to turn it on silent because people just coming. It's like that, like, you go to the pond and you got the bait.

[01:10:47] Every fish is biting. So that's just how it is.

[01:10:52] So now with that, with, with Google, it's like that. You could throw $15 in there and it's going to bring you back 300. I'll make that trade all day long.

[01:11:00] I know everybody looking, everybody watching, they make that same trade. Like that's all that this stuff is anyway. It's like, yo, you make small bets that pay bigger.

[01:11:09] Yeah. I mean Google is, it just took so much iteration that, you know, I even bought a house flipping course to like, to try and like finagle this thing, you know, like, okay, how do these guys do this?

[01:11:24] All right, I can model that and then I can put it here and then, you know, and then, you know, things, parts of that didn't work. You know, I think it's just over time, you know, we'll see.

[01:11:33] You know, we're working on tick tock ads now, you know, but that's, I, I think Google is probably going to be by far the best going forward in the future because it's so direct to the people we're looking for.

[01:11:43] It is more direct than Marketplace is more direct than anything. It literally hits the customer. It's the crossroads, right? Like the customer needs money right now. They're going to Google sell my phone ad reach out.

[01:11:57] Done. Like, like today the go. The lead that I didn't really want to respond to was like, she hit me up and she's like, hey, I want to tell my phone, my iPhone 11.

[01:12:07] Cool. We've been buying those for 80 bucks. All right, cool. I didn't need it anyway. Where do I meet you?

[01:12:13] I'll be there. I'll be at the Starbucks today at 2:30. All right, cool, I'll be there. That's it, like, that's all it took. You know, and it was the same thing the other day with, I mean, with this.

[01:12:25] Honestly, most of my leads come from Google now. But just because it's, it's better, my Google, my business is built, it's all there, you know, But I don't think what a lot of people realize is the snowball that that takes.

[01:12:37] You know, it's the same game over. You're playing the same game over and over again. Like whenever you go to learn Facebook ads, you got to put the 20 hours in to become proficient, right?

[01:12:45] You gotta, you gotta figure out how to optimize and then you gotta figure out how to optimize your own process of buying, of listing, of selling. You got to, you got to like, you got to take a like a 10,000 foot overview of like, what am I doing and how can I make it better, right?

[01:13:04] Huh?

[01:13:04] Streamline.

[01:13:06] Yeah, exactly. Streamline it to where Every, every day it's easy to make that happen.

[01:13:12] And then over time, it just gets easier and easier and easier the longer you do. And I think what a lot of people don't realize is, like, they think they can come into this business and in three months, 90 days, just like, be set forever without, like, it's gonna stay the same.

[01:13:28] You expect it to like, yo, yeah, $10,000 a month. And then it's like, I should just get 10,000 next month. Like, that should just happen.

[01:13:38] And it's. I think it's kind of some. It's somewhat of a rude awakening, but it's. It's something to be understood.

[01:13:46] Cause nothing in life is like, where you just do it unless you are a true business owner, where people or systems are doing the same thing that you just did.

[01:13:59] Unless you build a system that allows that, then you still have to do it. And so with this business, it is an active business. This is not a passive. Sit back, click a couple buttons, and money comes.

[01:14:13] Like, one of the biggest things I think, in terms of me, because I don't. I still.

[01:14:19] I go meet people and I'm like, yo, if you. I'll make the drive. Especially because the money, like, some. In terms of some Nuggets. I'm in St. Louis, but there's city, there's little.

[01:14:32] What we got Belleville, we got St. Peter's you got little communities outside of the main city, especially when it comes to, like, the VR stuff.

[01:14:44] All right? Outside the city, like, if you was to go another 10 miles out, it's money out there. And so my agreement with myself is how far are you willing to go to get the.

[01:14:53] A hundred dollar bill?

[01:14:56] If it was a hundred dollar bill over there and nobody knew it was there but you and this other person, would you go get it?

[01:15:03] Oh, man, I love that. Like, I love the way.

[01:15:07] And so I'm like, yeah, I go to Italy and I'm like, yo, meet me at the Queen Casino Queen right across the river.

[01:15:14] Cool.

[01:15:14] Anybody that's in Illinois and meet me at the Queen. Cool. Willing to drive to get the hunted. Like, that's. That's it. And I'll go three times a day.

[01:15:24] I level with that so much. You know, just learning consoles, like, they're kind of like what you were saying, Chris. Like, there being no structure for like. Like, I knew. I knew how to.

[01:15:35] I knew how to flip stuff. I could use ebay as a resource, right? I knew how to. Took Dave's course to find phones, but, like, consoles were like, dude, there's a lot of models here.

[01:15:44] There's a lot of Things. There's a lot of variables. There's a lot of. Right. Like, I don't know, like, the excuses.

[01:15:51] There's a lot of excuses. I think it comes back to what you were saying a short while ago, Anthony, is that there. There has to be some kind of purpose.

[01:16:01] Like, there's a few things that I'm. That I'm hearing that are kind of consistent, that I love in this podcast is like, there has to be some sort of purpose or kind of like, bigger sustaining belief than simply let me go make money.

[01:16:14] Right. Because money's like a means to an end. Like, the thing that I hear most entrepreneurs talking about is not money. It's the freedom. Right. It's the ability to choose.

[01:16:22] It's the capacity to say, like, you know, if I want to. If I want to roll over or roll out in the morning, I get to make that decision. But I got to be aware that if I make that decision to roll over, I need to make sure that the systems are in place so that, you know, if I, you know, or else I'm gonna need to be rolling out, like, five days a week until I get those systems in place.

[01:16:41] I think it's also just.

[01:16:44] It's really cool how.

[01:16:47] Sorry, I. I had a mental derail there for a second.

[01:16:51] I think it's. I think it's really great how you can also find these, like, these little, like, smaller motivations within that, like, bigger motivation of, like, this is the purpose I'm doing this for.

[01:17:03] But what's. What's helping me, like, wake up each day, right. There's a hundred dollar bill over there. I. For me, I know that, like, with consoles, like, yesterday I messaged Chris.

[01:17:12] I picked up a $75 iMac G3. Came out in 1999. Right. I bought it for $75. I'm going to resell that on eBay for about 450 bucks. That's a really nice return.

[01:17:25] How did I know that there was money there? Because I bought one before. Well, how did I buy one before? Well, I saved up some money buying some other consoles, and then I had to take a swing at this thing.

[01:17:33] Was I going to hit that pitch? I don't know. Right. And I'm not. I'm not afraid to take that cut because I know that if this works. Yes, sir, I see.

[01:17:46] I see. If. But if this pans out, like, I've got.

[01:17:51] There's a. There's a whole portion of this call today or this. This conversation that has been, like, it's centered around These, these sets of rules that we've all established and set for ourselves that we can take, we can take comfortable levels of risk within that, you know, defined set of rules so that if our, our rules give us an edge to continue to make money while still allowing us to make a reasonable amount of mistakes so that, you know, we don't screw the pooch.

[01:18:21] You know what I mean? If we, if we really, like, suck it up one particular day, right, We've all bought some stuff that's caused us to lose a lot of money, like the.

[01:18:28] But the amount of conversations, right, that you have with people that are really new to this versus you have with people that are, like, really seasoned, this are so remarkably different because you said that you were running for like 18 months because there was a.

[01:18:42] There was a fear there of not making it right. And then that motivation changed. And I think at the same time, like, I see a lot of people on the front side of reselling stuff where they're still thinking so much like an employee.

[01:18:53] They haven't learned to think like their own CEO yet, right? It's like, if I don't go make these decisions, what's going to happen? Like, I can sit back here comfortable, but then the money's going to run out, right?

[01:19:06] So how do I start to conform to somebody that can, like, make these decisions? Whereas, like, I've been conditioned my whole life to be told what to do, but the talent agency is not coming, right?

[01:19:20] They're not showing up at the door. They're not going to knock on the door and be like, gosh, we've noticed that you're so exquisitely gifted in your ability or that, you know what, you know how to resell consoles.

[01:19:30] And we've created a business that you can now just translate yourself into and, and just run game. And so what, what I love, what I love hearing about is I love hearing about the, the grit that entrepreneurs have, which, you know, Chris Anthony, so dope.

[01:19:48] But also, like, I like hearing about, like, the.

[01:19:51] The strategy that is aligned with that grit. So it's like, no, we're not just out here, like, rifling money at Facebook Marketplace seems to be not the best thing these days, right, Chris?

[01:20:02] Where we're doing this, you know, the sense of strategy and systematized approach so that there are rules in place that if you make mistakes, it's okay. This system has some forgiveness to it to a degree.

[01:20:16] And then we're also going to find out a lot of things as we kind of like, like, Chris is like the ultimate dude who's like out there like kind of probing the depths, but like how many fathoms deep is it now?

[01:20:27] How many fathoms?

[01:20:28] Dude, I'm finding this out all the time and I love it like, like.

[01:20:31] You, you are non stop beta testing. Like beta testing is your life's theme.

[01:20:35] We recently started doing. I recently started doing some reels with customers like. Like where I take a video, turn the phone around, be like, hey, so and so just sold their phone, they got cash.

[01:20:45] Today we're gonna start running those app like let's go as reals. Because reels are getting the most traction right now. But there. Here's something I want to. I want to hit home real quick.

[01:20:55] So I was. And this is why I love this like flipping space so much. So I was. I was going through. I always love to learn too. So I want to show you guys how easy it is to get started with flipping.

[01:21:05] Flipping just anything. So a while back I came across this reel where I.

[01:21:14] I found out that you could actually flip coins like pennies legit. So I did not know this.

[01:21:21] Surprisingly, you take a picture of the phone.

[01:21:25] Yeah, you just take a picture of.

[01:21:27] A penny with your phone.

[01:21:28] So here, here's a good example. Right? So I was playing around with some stuff a while back and I found a penny that was like 1919 or it was. No, it was 1984.

[01:21:43] The first one I flipped. 1984, one cent, right?

[01:21:49] Dude, this thing flipped for a dollar.

[01:21:53] That was like, wait a minute.

[01:21:56] It's a good mature.

[01:21:57] I was like, no, no way. And it can cost nothing to. To ship, right? Absolutely.

[01:22:05] Like you can put in an envelope.

[01:22:07] Exactly right. So what did I do? I was like, there's no way. Like this is. This is cool. So what did I do? I went to the bank with 15 bucks, but I got a whole thing pennies here.

[01:22:21] And it was actually 15. This just says 20 bucks. I got a whole thing of penny. So there's 2500 in there. 2500 pennies. And guys, what you found so far, all valuable coins, all of these will sell for a dollar each or more like, or more.

[01:22:40] This is if you have a lot of time.

[01:22:43] Like no lie. Like if you. Obviously flipping electronics is way more, way better. But like if you have nothing, dude, start flipping coins on ebay.

[01:22:55] Like you'll get process.

[01:22:58] It's.

[01:22:58] There's a market for it.

[01:23:00] There's a thought process in that is like, what did you go in looking for? And then are you getting what you were looking for? And so with this particular business is like, I think most people just like, yo, or either you come in from a place of I want to get out of my job, you know exactly what you're looking for, or I just want to make extra money.

[01:23:24] Not specific enough. How much extra money do you want to make? Extra 500 a week, thousand a week, whatever. But you know what you're looking for, then you're going to find it.

[01:23:37] And so, man, I had a whole nother point because you made me think about something else as well you may think about.

[01:23:44] Oh, I was.

[01:23:44] I mean, I'm just.

[01:23:45] I'm just driving the point home where this reselling business is.

[01:23:49] Is.

[01:23:49] Is unstoppable, right?

[01:23:51] Oh, that's. That's, that's. That's. That's what it was, was the. To get ahead of your money. And so the reason I do this now is because it allows me to stay ahead of life.

[01:23:59] Meaning it cost me $3,500 a month to live. And in this business, I can make 10. So every month that I'm willing to do this, I get 2.5 extra.

[01:24:09] I get a free month of life. And I think that's the ultimate goal, that when we think about money sometimes, and when we think about, like, how much income do you need?

[01:24:20] Like, how much does it cost to live, but how much does the life you want to live cost?

[01:24:26] And so if you could build and design everything around that, like this business right here, man, as long as I'm willing to give my three agreements, I'm ahead of life.

[01:24:36] And it also allows me to place bigger bets because everything we do, and I think what happens with a lot of people is like, that first one, like that first one, you gotta bet on yourself.

[01:24:50] You gotta bet on you that you are going to follow through. And if you do, you get what you want.

[01:24:59] And that first bet is scary. I ran into this even with people when it came to, like, with credit repair and stuff. Like, just looking at a credit report is scary for a lot of people.

[01:25:10] It's like a legit fear that if you feel the pain enough, because I filed bankruptcy once and I was close to doing it again, and I said, yo, this ain't going to work because it's way too expensive.

[01:25:22] Seven years, that stuff sit on your credit report. And now everything in life cost you more. You can't get ahead.

[01:25:30] Now I'm like, yo, I got a business that works. This sucker's easy, smooth. I can get two months ahead just from doing this. And really, if you really want to run 20 grand, you could do 30 grand if you got the motor.

[01:25:45] The business is all there, so you can go get it. It's all there. But for me, I'm like, man, I want a certain quality of life as well. I got my girl, I got her boys and everything.

[01:25:57] And I'm like, yo, I want them to see what it looks like, what the process looks like. I want to be able to show them what the process looks like in the real world, because this is a real world business that we in, not just like corporate paycheck.

[01:26:14] I like what you say there and I like what Matt was alluding to is like, we do this for a different reason. So we recently started, we recently started homeschooling my son.

[01:26:24] Like my oldest son. Now, he was in a very private high end, like, daycare for a good while. Like the, the one that costs you three grand a month to put them in, you know, so.

[01:26:35] But we also, it's really cool that we have the freedom to not need to send them to school. Like, we, we can take an active approach in his education. Like, he comes with me to meetups, you know, like, that's freaking cool.

[01:26:50] You know, he hands the people the money, you know, like, he counts it out. You know, the stuff. He's, you know, 6 years old. And so, you know, that's something we wanted to do and that's something this business allowed for me to do is we basically get to create, we get to teach.

[01:27:08] And, you know, I, you know, I love, like, you call me the system scientist. I love learning new systems about this business. Like, like just diving deeper. As Matt talked about.

[01:27:19] Just diving deeper, diving deeper, diving deeper. Every meetup, I'm, I, I learned something from that person. On how did you find me? What, what, what made you reach out to me?

[01:27:30] And it allows me to just dive even deeper into, into the goal of, like, how this whole thing works. And I know a lot of people don't, like, don't feel that part of it.

[01:27:43] They feel like that is too much for them. I love it. Like, that's my stuff. I don't know why. Whenever I figure out some new system on how to get somebody to, to come back and sell me another thing or how do you.

[01:27:56] How to leverage another customer to get another customer to come to me.

[01:28:00] Dude, I love some ideas out at you then because there's some stuff that I've been sitting on that I just ain't saying.

[01:28:06] Hey, I probably have some, you know, I might have come across it already.

[01:28:11] Have you ever Using one deal to get five.

[01:28:17] So something that I was thinking about was, we go through, like, yo, we get the. We get the photo. I got that directly from you.

[01:28:27] We get the customer fold. That's what I actually love and appreciate about this business because I actually. I created an ebook and everything. I sold it back in, like, 2014.

[01:28:35] I had people, and the group still exists in Facebook. Yes. And so. But I was brand new to marketing, so I didn't know a lot. And all I knew was my own experience in this business.

[01:28:46] And so now that more people have come in, the things that you can learn and stuff like that, I probably would have been out if Aaron didn't learn how to get ads to stick, because I had into it, and I was like, man, next thing you know, Aaron like, oh, we getting ads to stick.

[01:29:01] And I had went from getting eight leads a day to now like, oh, I'm making. I was making 22. I was doing 25 grand on eBay with eight leads a day.

[01:29:09] And then I get to Aaron. That's when I went, boom. I went to 60 real quick. And so.

[01:29:15] But. But two things. Number one, I appreciate everybody that has learned new stuff, innovated, took in the chances, the risks and everything. That's why if I see somebody getting a result that I'm like, I want that result, I go buy it.

[01:29:31] Cool.

[01:29:33] And I love that.

[01:29:36] So that I got from you specifically, was the photos. But something that I'm like, man, I should test this sucker out is pay them to post the photo on their page.

[01:29:48] Yeah, I'm working on that currently. So I'm gonna. I'm gonna. I'm gonna shout out to Navon here real quick. Navon was a student that we brought in 3 months ago who did 10k his first month.

[01:30:00] And something I love about having the accelerator program, like, at the tips of our fingertips is like, I can test new things through students to see if it works right?

[01:30:10] So I'll hit up people like Isaac. I'll hit up people like Jared. I'll hit up people like you and be like, hey, I tried this thing. Can you try it too?

[01:30:17] I need to make sure this works for other people before I. Before I, you know, make a whole training on it. And one thing Navon did was he.

[01:30:28] Should we be saying it?

[01:30:29] It's fine. Like, he. He's already said it on the live. But basically, he would.

[01:30:35] He would. He would pay people to send a message to their, like, family group chat.

[01:30:40] Is that simple. Like, so I took it a step further. I was like hey, here, here's this little message. I'm going to text it to you and can you send this to your family group chat and I'll give you an extra $5 right now to do that and anything that they bring to me.

[01:30:58] And he actually did this, he was like I'll pay you $10 for every device that they sell me.

[01:31:05] And he's like I'll just cash out you. So that's what he did and that's how one of the ways he did over ten grand of profit his very first month.

[01:31:12] So you know, obviously I'm working on how, how do I, how do I add that to resale deck, right? Like how, how is that, how do I make that automatic as soon as they, they fill out the bill of sale or you add them to the follow up sequence.

[01:31:24] Like we're, we're working on making that like an automation to where it just works, you know and so you know we love that stuff. I love, I love that stuff.

[01:31:35] Like that's my jam. And like once it's figured out it usually skyrockets people's business. Like we've seen this before with like the scheduled meetup model. Like for example somebody like Kayla who was somebody who was running around town all day long, you know, picking up devices in Toronto to meeting three to four to five people all at the same place at the same time completely changed the business and skyrocketed her business, you know.

[01:32:02] So like I love stuff like that and doing that. So yeah, absolutely. So if you got more ideas, throw them out. I might have already tested them out.

[01:32:09] I test things out all the time, dude.

[01:32:12] The newest thing right now is doing the reels because those get the most, most traction right now in terms of views and eyeballs.

[01:32:20] So that's what we're going to be working on and we're doing the same thing with, we're going to be. Well Matt specifically is going to be doing Google Ads for game consoles here.

[01:32:32] Very soon we're gonna be siphoning off leads from GameStop.

[01:32:37] I've already done it. We're gonna test it with Matt and go from there. But yeah dude, it's it, you know, good stuff.

[01:32:44] But I think we're about to wrap up. I do gotta get some deals ready to pick up. So at 2:30.

[01:32:54] And I'm gonna go ahead and look into this galaxy S24 Ultra. Make sure this sucker's real.

[01:33:01] Sorry to make, sorry to do that to you but just want to make.

[01:33:04] Sure that's the part of the game man, that's a part of the game. I appreciate this, by the way, and I hope that anybody that watch it, I hope they got a lot of nuggets out of it and was able to pick up some, some things, man.

[01:33:16] And I.

[01:33:18] This business is as simple as if you allow it to stay simple. And one of the things that we talked about throughout this was like, yo, make the game more winnable for you.

[01:33:27] And you can do that when you make things simple.

[01:33:31] I think, last thing I want to touch on here is a lot of you guys listening right now. You haven't started probably, or you have started and really what, what you're.

[01:33:40] I want, I want you guys to think about it in this way. You just haven't paid down your ignorance debt enough, which means you're. You're lacking knowledge in certain areas, whether it's negotiation, ads, whether it's game consoles, whether it's whatever.

[01:33:54] And I wanna, I wanna throw this out there. It only takes 20 hours to become pretty proficient at pretty much anything, right? Like, go to your **** shop, go look at the items that they have on display, look them up on ebay, figure out what they sell for.

[01:34:08] Talk about practice. Oh, man, like, that's easy practice. You might even find a deal, you know, like, that happens all the time, right? But like, that's an easy way to practice without spending any money.

[01:34:22] You can just, hey, what is this? What is this Oculus Quest selling for on online? What is this? What is a Samsung Galaxy they have. You're selling for online? Like, are they going to be able to sell it?

[01:34:32] You know that, that type of stuff. That's an easy way to just like go find products in your area or just go to Facebook Marketplace. Same thing, same process. Figure out what selling for online and then the next phase of that is like figuring out how to negotiate, you know, and then once you figure out how to negotiate and you understand where to sell things, cool, let's market.

[01:34:52] You know, let's. Let's throw the marketing out there, let's start doing reach outs, let's start doing ads, let's start doing these things. And then in that, over time, the pieces will come together, the pieces will start to meld and they will become so ingrained in yourself that it, that it's hard not to win.

[01:35:08] I mean, Anthony was talking earlier. I think we were messaging. He was like, dude, I can do conversations in my sleep at this point. Like, it gets to that point, like when you, when all you need is what device is it?

[01:35:19] What's wrong with it offer. What device is it? What's wrong with it offer? Like, you just do it through so many times. Like, Aaron talks about it all the time.

[01:35:27] He's like, you just got to put the reps in. Like, he's put in 36, 000 reps at this point in his career with this thing.

[01:35:37] Dude, that's crazy. I. I can only imagine how many you've done. Anthony been in the game for five years longer than me and Aaron. So, I mean.

[01:35:47] I mean, I track my stuff. I got a scoreboard card that I use and stuff. So I. I think I have the other day, it's like 24 leads.

[01:35:57] It's a lot those. Every conversation matters. And I think one of the things too, like, in the beginning, what are people really looking for? We come to like, I. I bought a whole bunch of stuff on the Internet, and every time I'm looking for that result, and typically the result is money, I'm looking for that outcome result.

[01:36:18] What do I need in order to get there is I need something to focus on every day that is simple. Because at the same time, life is going around like we.

[01:36:28] You already have a life that you're living. You have something that you're used to doing. So make the game winnable for you by boiling it down to like, yo, this is the steps that you do every day.

[01:36:40] Something that didn't exist when we, like, even back when Dave came out with his course. What y'all got now did not exist. Resale Hawk did not exist. What most people are looking for is something that show me a process that's simple.

[01:36:54] I can do it and it works. It will get me this result. And it's also, I don't have to risk a lot. How low can we get the risk when you first getting started?

[01:37:08] Because that's the scariest thing is like, how far out here am I when you first getting started? And so really like, yo, if somebody's brand new, I never did this before.

[01:37:18] Get resale hog. Get them alerts and use them suckers every day. And pick one that you say, this is me. Nintendo Switch is me. Or Oculus is me. And learn it.

[01:37:29] Because now once you learn that one, it becomes locked in to you. And once you got it locked in, you don't think about it the same way you get in your car and you drive.

[01:37:39] You don't think about everything that you're doing. You could eat a cheeseburger and drive with your knee. You can do that now. You couldn't. I remember watching my brother and he used to drive a stick shift and eat and talk on the phone.

[01:37:51] And I'm like, this dude is a magician.

[01:37:54] Wow.

[01:37:55] Nobody's doing that day one. But you really, like, even if somebody ever taught you how to juggle, like, if you, if you ever watch somebody, but then they teach you how to do it, you start with one, you start with one, you get that sucker going to the point where now you can have that thing flipping.

[01:38:09] Then you add another, and then you add another. And so really in the beginning, focus on those steps.

[01:38:17] Focus on those steps. At this point, I feel like it's a lot. It's so much information in, in our business that if we boil it down and like, yo, the new person, make it simple.

[01:38:29] Make them simple steps. Every day you can get out here. Especially because it's money on out. It's you earn while you learn.

[01:38:36] Like somebody say yes, you think you go, I gotta. I don't like school at all. And I got a lot of deep thoughts, like, deep stuff, because it was really like my parents and stuff was like, you gotta go.

[01:38:50] That's really where it was. And I was like, I don't want to. I wanna be an entrepreneur. Opened up my first shop. 17 years old, full time junior in college, full time shop owner.

[01:38:59] Yeah, dude. I mean, like, yeah, I mean, we, we could go on and on about the school system and how that's set up to fail, but.

[01:39:07] But yeah, I mean, and Matt, you've lived it, so.

[01:39:11] I've been there a lot.

[01:39:13] Weapons, mass instruction.

[01:39:15] You heard of that book Weapons of mass Instruction? Yeah, yeah, yeah.

[01:39:20] Dumbing us down.

[01:39:23] Yeah. But. Well, we're gonna wrap this thing up. I got, I got deals to make, I got money to make. And I know you guys do too. So I appreciate you coming on, Anthony.

[01:39:31] We'll have to do this again. You got so many mental frame frameworks around this business that I absolutely love it. If you guys want more resources, definitely check out the other YouTube videos that I have on my channel.

[01:39:41] I got 1600 videos all on flipping electronics now. Crazy. It's an entire library for you guys.

[01:39:49] And then, you know, if you want to take it a little bit further than that, grab the ebook. And then, you know, if you want to take it even further than that, you want to have mega results, mega fast.

[01:39:58] We got our accelerator program. This makes, you know, your reselling journey accelerated. So with that being said, guys, thanks for coming on. Appreciate you guys later. Right?