{"version":"1.2.0","chapters":[{"startTime":0,"endTime":157,"title":"Introduction to Paul Chambers and SubSummit"},{"startTime":157,"endTime":443,"title":" The cancellation paradox: Why easier cancellation improves retention"},{"startTime":443,"endTime":825,"title":"Bottomless and the frictionless replenishment model"},{"startTime":825,"endTime":1127,"title":"Subscription vs. membership: Moving beyond discounts"},{"startTime":1127,"endTime":1451,"title":"The psychology behind successful membership programs"},{"startTime":1451,"endTime":1888,"title":"Case study: Amazon Prime's value-added approach"},{"startTime":1888,"endTime":2339,"title":"Tiered membership structures and customer engagement"},{"startTime":2339,"endTime":2552,"title":"Implementation tips for effective membership models"},{"startTime":2552,"endTime":2705.376,"title":"Paul's counterintuitive business advice: \"Don't believe your own BS\""}]}